How we will market your property

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Working with you to ensure the property is presented at its best

The market for rented houses in Cambridge is generally strong, but we don’t let this make us complacent. Carefully considered marketing finds a tenant quickly and at the best possible price. But more critically than that it often gives us a choice of tenants, meaning we are able to choose the right tenant for you, and your property.

The best properties attract the best tenants. Not everything we let is going to be a high-end luxury property, but not every good tenant wants or can afford that. The aim is to find the best tenant possible for your particular property. Sometimes a few minor tweaks can do wonders for the quality of the tenant we can find. Sometimes this is a little bit of decorating, occasionally it’s just reorganising furniture for the photography. The details are enormously important, and we take the time to ensure we work with our landlords to get the best result.

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How we will market your property

Attracting viewings to the property

We list on the busiest property portals including Rightmove and Zoopla, optional advertising in the local press, and have connections to the various relocation agents that work with many of Cambridge’s biggest employers. We have a large database of tenants actively looking for properties and, depending on your property type, work hard to ensure it appears in all the right places, even the less obvious ones. But so do many other agents, so our job is to ensure the properties we market stand out. We take great care in producing accurate, informative, and honest marketing material for all of our properties including detailed floor plans and high-quality photography. We are consistently in the top few agents on Rightmove for ‘views per property’ which is the best guide to how well we are doing at getting your property noticed.

Meeting the potential tenants at the property

We ask a few basic questions before we book a viewing for potential tenants. There’s no point showing 4 sharers your house if you only want to rent to a family, but it’s the viewing itself that is the most critical part of the process. We carry out all viewings ourselves. We don’t employee weekend staff or agencies. This gives us a chance to meet the potential tenant, ask all the pertinent questions, and understand whether we would like to rent to them. It also gives them a chance not just to see the property, but to meet the people who will be looking after them if they live there. Tenants want a conscientious, honest, and helpful managing agent as much as they want the right property so we work hard to impress them.

How we will market your property