In the last couple of years, the 4C Association has successfully positioned itself as the global sustainable coffee platform. Various developments in 2012 are testimony of the strides that the Association is making through the collaborative efforts of all members and partners:
The amount of 4C Compliant Coffee received by 4C industry members in the coffee year 2011/12 reached 2.5 million bags, triple than the previous year; By the end of 2012, more than 800,000 farmers and workers in 21 producing countries were participating in the 4C system; and membership had more than doubled to 250 by the end of 2012, including members from new geographical areas such as Australia, China and Japan.
