Ashely Larson Her Niche is Beauty & Confidence
Amore Downtown Salon By Mary Wallace Photos by Amanda Wilson Photography
Ashley Larson has found her niche! She gets to be creative and artistic every single day, and she finds it so gratifying to be able to bring out each client’s own beauty and confidence. She also enjoys sharing hair care and other beauty tips with her clients. Ashley & the team at the Amore Downtown Salon not only do hair. Their salon offers cut and color, balayage, manicures, pedicures, facial waxing, and so much more. The downtown location is a smaller, quieter, yet trendy atmosphere, and it is unique in that each cubicle includes its own full-service salon equipment, so clients and enjoy a shampoo, cut, & color and most all services in comfort of their own personal style station. There are six stylists at the Amore Downtown Salon, and Ashley loves the atmosphere, the continuing education opportunities, the support of her salon tribe, and the relationships she has with her clients.
Ashley always loved Amore Salon, and when she visited, she was fascinated by watching the stylists there magically transforming their clients with simple changes in hair and makeup. When she graduated from cosmetology school in 2017, she was thrilled to join the team at Amore Salon. She worked
w
24 406
oman.com
at the main location for two years, and when an opening came up at the downtown location last December, she jumped at the chance. Some stylists may have a goal to have their own salon someday, but Ashley is delighted a part of the Amore Downtown Salon for the moment.
Ashley spent her early years in the Portland area and moved to the Flathead about 18 years ago. She has always had a desire to help others and even considered a career in the medical field. But as she started down a path to nursing, she realized that the creative element she craved was missing. That is when she decided to give cosmetology a try. She is so glad she changed her focus! She loves her clientele, which has grown to include a variety of both younger and older cus-
tomers, as well as a fair number of employees from the local hospital, so she still has a connection to the medical profession. Her favorite services are cut and color, and she particularly enjoys a recent trending haircoloring technique called balayage. This is a handpainted technique focusing on keeping a soft, well blended, sun-kissed look, gradually getting lighter and brighter towards the ends of the hair. This is a great option for clients who want a more low-maintenance color.
She loves having her own business and is always excited for the continuing education opportunities available from both Amore and from salon supply providers. She carries Kenra as her main salon product line because, even though it has a good price point, it is a high-end product line, and all of the products smell amazing. She uses Redken as her primary color line because the colors always turn out beautiful and true-to-tone and also leave the hair feeling silky smooth. Ashley is