THE PLACE TO MEET THE STARS Passing on the Breeze Heritage Embracing Taiwan Envisioning the World Customer Dedication Customers always come first here at Breeze. We aim to create a brighter future by sharing with them our experiences, thoughts, and joy. Never content with the status quo, we take on new challenges with bold enthusiasm.
B re e z e G ro u p w a s e s t a b l i s h e d i n 2 0 0 1 . W i t h B re e z e C e n t e r a s o u r foundation, we revolutionized the ordinary concept of shopping into a highly stylish and personalized experience for our customers. At the same time, we have secured a position of undisputed dominance in the fashion and F&B industry. Over the years, Breeze Group took a major step forward by reinvented Taipei Main Station, one of the country’s most important traffic hubs, into Breeze Taipei Station. The result of the makeover resulted in a collection of simple yet quality driven restaurants and novelty stores, which reinvigorated the surrounding economy. At the same time, Breeze’s belief of pursuing simplicity without compromising quality has made a deep impression among the populace, which in turn has transformed consumer behaviors and values. Consumer behavior in the 21st Century is never constant. As a result, Breeze Group must revamp itself continuously in order to adapt. Although we have enjoyed success and received recognition over the years, we do not have the luxury to dwell on the past. Our plan for the future is to effectively implement the passing on of our heritage and legacy. The first major step would be the establishment of Breeze Xin Yi, located in the heart of the business and financial district of Taipei City. Staying true to our corporate belief, the design of Breeze Song Gao and Breeze Xin Yi is uncomplicated and unadulterated, creating a peaceful and serene atmosphere for our customers. It is our wish to build a relaxing space for anyone who is wearied and fatigued from the grueling and hectic urban lifestyle; a place for people to slow down and readjust their tempo. Our aspiration to expand into the international market, based more on necessity than trend, is next on our agenda. Breeze Group hopes to sow the seeds of our spirit and heritage to every corner of the globe; to instill our beliefs of purity and sophistication onto the minds and into the everyday lives of our customers. In the future, I am confident and optimistic that our Executive Director, Henry Liao, is going to take the company to newer and greater heights. In accordance with the Breeze spirit, we seek to give back to the community whenever possible through the Breeze Charity Foundation. By offering help in tangible forms, we hope Breeze and the community would flourish and thrive together.
Chairman Paul Liao
Customer Dedication Breeze Business Philosophy
Company Timeline Looking back, Breeze Group has enjoyed spectacular and continuous success. The inception of Breeze paved the way for many record firsts that have a long lasting and far reaching impact on the department store industry in Taiwan: - Breeze Center is the first shopping center dedicated to the needs of female customers, setting a new standard for shopping and fashion. - Breeze Super is the first premium in-mall supermarket, ushering sophistication into the customers’ lifestyle. - Breeze Center spearheaded the first closed-door VVIP event in Taiwan, an annual extravagant gala most anticipated by fashion elites. - Breeze Taipei Station is the first to tap into the traffic hub market, reinventing commonplace food into high quality cuisine. These wondrous achievements are the materialization of Breeze’s business philosophy: “Customer Dedication”. The success of Breeze is based on its ability to resonate with the customers' needs and its aptitude to cooperate seamlessly with its business partners. The time has come for Breeze Group to pass on its legacy to the next generation. Taking the valuable experiences we have accumulated in Taiwan, Breeze will branch out into the international fashion sector and allocate its operating resources back into society in tangible forms. Never content with the status quo and always welcoming new challenges, Breeze is entirely committed to provide a high quality lifestyle for its customers.
2005.09
First Ed Hardy store, an American streetchic label, opened at Breeze Zhong Xiao.
2009.07
First invitation only, closed door VIP event held at Breeze Zhongxiao.
Official opening of Japanese noodle house, Kon Ramen.
2010.09
Official opening of Kangetsudou, a Japanese sweets store.
First Ed Hardy store, an American streetchic label, opened at Breeze Zhong Xiao. 2005.10
1995.06
Company established.
1998.09
Breeze Center groundbreaking ceremony held on Fuxing S. Rd, Taipei.
2006.04
Grand opening of Ed Hardy flagship store at Breeze Center.
2010.12
Breeze VIP Lounge, taking over NT$10 million to construct, officially opens.
2000.07
Beam raising ceremony held at Breeze Center on July 8th.
2006.09
Official opening of Japanese noodle house, Yu Fu In.
2011.01
2000.07
Ichiro Oka appointed as General Manager.
2006.09
Official opening of Maru Sushi.
Breeze Group expands into the food industry, acquiring stakes in Asha Noodles.
2001.10
Grand opening of Breeze Center.
2007.03
2002.05
Breeze Co-Branded Cardholders exceed 500,000.
Official opening of MAISON KAYSER, Taiwan’s first 100% authentic French bakery, in Breeze Center.
2002.05
First annual Breeze Night – an invitation only, closed door VVIP celebrative event.
2004.05
Breeze Co-Branded Cardholders exceed 1 million
2005.06
Official opening of Breeze Zhong Xiao.
2007.09
World premiere launch of J/Speedy, a contactless co-branded card.
2008.01
Opening of Breeze Taipei Station, located on the 2nd floor of the building, marking Breeze’s first step into the food & beverage retail industry.
BREEZE GROUP
2011.05
The 9th Annual Breeze Night records an astounding NT$1.28 billion in sales.
2011.06
Breeze acquires giuliano Fujiwara, marking its first step into international luxury fashion label management.
2011.07
Breeze carved into the luxury fashion market in Xinyi District with the acquisition of A3.
2011.08
Breeze Investment Co., Ltd. established.
2011.09
Official opening of Trine & Zen Café.
2011.11
Grand opening of B1, 1F, and 2F in Breeze Taipei Station.
2011.11
Breeze Charity Foundation established.
BREEZE, WHERE DREAMS ARE MADE AND REALIZED Always Innovating Always Persevering
Executive Director Henry Liao
Breeze Center, Taiwan’s first female oriented shopping mall, has achieved the once impossible and set numerous records along the way. Over the years, we developed and managed our own brands and cultivated the Breeze spirit: “brand culture and image fostered by aesthetic lifestyles and attitudes,” into every aspect of our customers’ lives. Not only did we accomplish what others once thought to be unattainable, we have also ensured a future with limitless potential. 2011 was the milestone that marked a magnificent first decade for Breeze. During our development from Breeze Center into Breeze Group, we have set sales records in the tens of billions. Even with praise and accolade coming from all sides, I still remain cautious and vigilant when leading the company onward into the future. “Innovation, Change, and Perseverance” has always been the core values here at Breeze. With the establishment of Breeze Taipei Station, we renovated the once outdated and archaic building into a fashionable gourmet center for exquisite cuisine. This is a perfect demonstration of how we implemented our values with resolve and determination. The highly acclaimed Breeze Night is another example where our values are manifested fully. Not only are we inventive with the yearly themes, we also set new sales records annually. The extent to which our customers ardently anticipate this annual red carpet event is testament to our adamant insistence on the implementation of our core beliefs. My mission is to promote the spirit of Breeze, a lifestyle that is simple yet elegant and graceful, into the hearts of our customers. We believe that anybody could, within an acceptable medium to high price range, create an affordable lifestyle that embodies both fashion and quality. Breeze Center is definitely not an exclusive playground to those who are wealthy; it also belongs to the dreamers who have an appreciation for excellence. Giving back to our community has always been a top priority for us. In the future, efforts to cultivate and strengthen our roots in Taiwan would be materialized through Breeze Charity Foundation and Breeze Investment, two of our recently founded establishments. These two departments would allow us to provide help to those in dire need. In the mean time, we are also making inroads to promote and expand ourselves in China and other international markets. We welcome any brand manufacturers with motivation and aspiration to join the ranks of Breeze, a platform where dreams are created, pursued, and ultimately realized.
Customer Dedication
General Manager Ichiro Oka
Since the inception of Breeze Group in 2001, our corporate philosophy, “Customer Dedication,” has always served as a beacon of guidance for us. Support from our customers and the public over the years has allowed us to grow and develop. In turn, we envision a bright future jointly built by Breeze and its customers through the mutual sharing of our common experiences and joy. We aim to implement our company motto, “Customer Dedication,” with tangible action while maximizing our returns. In view of the constant shifts in consumer lifestyle and demands in recent years, Breeze has set its sights on becoming the shopping center with the highest customer satisfaction rating. In accordance with our corporate motto: “Innovation and Pristine Image”, we strive to bring our customers the best possible service by offering the newest and most novel products, giving them a joyful shopping experience and making them feel at home. To meet various needs, we continue to develop new and fascinating products. Besides constantly reexamining our product categories and services, we also came up with different scenarios that would seamlessly blend the products with our services. It does not matter whether our customers are here with their family, friends, or loved ones, the Breeze experience would inject a vibrant dynamism into all aspects of their lives. Every store and brand under the Breeze umbrella is considered to be a trendsetter. We take pride in our ability to cater to the needs of our customers. Truly, Breeze is an indispensable enterprise to the community when it comes to the enrichment and satisfaction of consumer lifestyles.
Spokesmodel for Breeze Center – Miss M
BREEZE GROUP Sunshine．Taste．Lifestyle
In the city of Taipei, Breeze is the castle that embodies high quality lifestyles for all people. Breeze belongs to women, is tailor made for men, is attractive to young people, and caters to the need of families. At Breeze, you can find vibrant energy, elegant taste and culture, and unrivaled fashion trends. This is where the cultivation of your lifestyle and attitude becomes a form of enjoyment.
Spokesmodel for Breeze Center – Hannah
Fashion Lifestyle Comfort
Breeze Center
The glass dome roof of Breeze Center, also known as the Eye of Breeze, offers a relaxing view for those on the outside looking in. Under the glass veil, carefree shoppers stroll back and forth under the bright and luminous lights. The structure and décor of Breeze Center, modeled after American shopping malls, is brightly lit with sunlight and lined with palm trees. The spacious interior, inviting decoration, and impeccable service are perfect for families looking to spend their leisure time shopping, dining, and watching movies. “Something New, Something Special” is a fundamental concept embraced by Breeze Group. Driven by this belief, Breeze never ceases to please our customers with the widest selection of the newest and most unique product choices. In the future, we expect nothing less than to provide our customers with the most sophisticated lifestyle possible.
BREEZE DELICACY AND FINE GOURMET
Sharing
Food court dining under Breeze has been reinvented into an exquisite experience. A wide selection of exclusive self-managed restaurants, including Maru Sushi, Kon Ramen, Yu Fu In, MAISON K AY S E R , a n d Tr i n e & Z e n , o ff e r t o p q u a l i t y c u i s i n e at affordable prices. Eating out at the Breeze Center food court, with its stylish and spacious dining area, becomes a simple yet satisfying affair. Ethnic restaurants on different levels of the shopping center o ff e r a w i d e s e l e c t i o n o f e x o t i c c u i s i n e t h a t w o u l d satisfy even the choosiest of customers.
Maru Sushi
Kon Ramen
Yu Fu In
Trine & Zen
MAISON KAYSER
Sun Yun Yun
th
THE 5 AVENUE OF TAIWAN C o m p l e t e w i t h t h e m o s t p re s t i g i o u s i n t e r n a t i o n a l luxury brands such as Gucci, Cartier, Louis Vuitton, and Chanel, customers would feel like they’ve been transported instantly to New York’s 5th Avenue. All of the most sought after inter national fashion labels, including luxury jewelry and watches, have set up flagship stores at Breeze Center within the first three years since its establishment. The spacious and luminous design of Breeze C e n t e r, t h e u n i q u e l y s t y l i s h n a m e b r a n d s o f f e r e d , and the premium selection of the latest merchandise attract the attention of customers with an eye for fashion and a thirst for the latest trends. It is no small wonder that Breeze has always been successful in achieving outstanding sales records.
Actor – Hu Bing
Taste
AN URBAN LIFESTYLE OF SIMPLICITY AND CASUALNESS W h e n i t c o m e s t o t h e p r o m o t i o n o f B r e e z e ’s interpretation of simple integrity and quality lifestyle, M u j i a n d A f t e r n o o n Te a c a p t u r e i t s c o r e e s s e n c e p e r f e c t l y. E m p h a s i z i n g c o m f o r t , a f f o r d a b i l i t y, a n d various delicately crafted everyday items, it is not surprising when these stores are frequented often by urban yuppies in search of unique articles of clothing and personal items. Looking for a quiet environment t o re a d ? K i n o k u n i y a B o o k s t o re i s t h e p e r f e c t p l a c e for customers to satisfy their thirst for knowledge and recharge their energy. Natural and pure, the cosmetic and skin care brands at Breeze place health as their highest p r i o r i t y. F r o m n a t u r a l p l a n t e x t r a c t s f o r s k i n revitalization to aroma therapy that alleviates stress, customers here are sure to get pampered from head to toe.
Variety Style
SHARING TOUCHING MOMENTS THROUGH CREATIVITY AND ART When looking for a place to unwind or lift your spirits after work, the Ambassador Theater and Hands Tailung immediately come to mind. Choose a movie to your liking, find something interesting to alleviate your boredom, or just seek out a quiet spot to spend some time alone, all of the above could be accomplished with ease. Whether it is crafting a hand-made surprise for a loved one, looking for a new decorative piece for your cozy home, or buying toys and food for your pet, you will be delighted with the choices presented here. Don’t be surprised if you end up spending an entire day here.
Rumination Imagination
IN SEARCH OF YOUR OWN UNIQUE FASHION STYLE
YOUTHFUL CHIC EDGY Breeze Zhong Xiao This is the place where youthful exuberance permeates the air. Always providing our younger customers with the newest and trendiest clothing and accessories, Breeze believes that an unparallel fashion sense could be derived from our business philosophy of “Something Special, Something New�. Come experience life in its most energetic form and create your own unique style at Breeze, the recharging station for youthful spirits.
Located on ZhongXiao E. Road, a popular hangout for young people, B2 by Breeze carries on the spirit of Breeze Center and offers the latest fashion brands to those between the ages of 18 and 28. By exposing our customers to the most current trends and styles at a young age, B2 hopes to help them develop their own distinct taste and unique style early on.
Spokesmodel for Breeze Center Hannah
DELICACY RECREATION TRAVEL Breeze Taipei Station
As the first station mall in Taiwan, Breeze Taipei Station provides a peaceful and relaxing sanctuary for weary travelers. The cuisine, served in hunger quelling portions, is also refined to satiate even the choosiest of taste buds. Before embarking on the next leg of their journey, travelers could temporarily lose themselves in the wide selection of shops that offer local specialties and souvenirs that are rich in Taiwanese culture. Here at Breeze, respite could be found in the most unexpected places.
In 2007, Breeze Taipei Station officially opened on the second floor of Taipei Main Station. By November 11 of 2011, the massive undertaking to revitalize Taipei Main Station was finally complete w i t h t h e o p e n i n g o f t h e “ T h e N a t i o n ’s B i g g e s t Souvenir Center”, which encompasses 2F, 1F, and B1F of the station. Having grown up near Keelung Night Market, Executive Director Henry Liao knows it all when it comes to Taiwanese local delicacies. His unique background, combined with his meticulous observation of merchandise packaging and consumer behavioral patterns, are essential to the success of Breeze Taipei Station. The presence of Breeze has rejuvenated commercial activities, a l l o w e d s u r ro u n d i n g b u s i n e s s e s t o t h r i v e , a n d transformed Taipei Main Station into a bustling and vibrant world-class transportation hub.
Spearheaded by restaurants owned and operated by Breeze, the food court on the second floor of Breeze Taipei Station offers a smorgasbord of cuisines and delicacies. Ranging from Chinese, Japanese, and various exotic restaurants, to an assortment of bakeries and cafés, the center has become one of Taiwan’s largest and trendiest food courts; a gourmet Mecca for travel weary passengers. The souvenir center on the first floor has close to 60 unique shops, convenience stores, bakeries, and sundries. The various souvenirs and local specialties are presented in a chic and fashionable manner, allowing customer a wide range of choices. Breeze Plaza and Taiwan Specialty & Delicacy Center, located in B1F, offers many exclusive brands and exotic products. Customers searching for novelty items would be delighted by our selection of unique and trendy items and accessories.
BreezeManaged Fashion Brands Unique Beauty Sophistication A metropolitan woman’s natural beauty, fashion sense, and sophistication could be perfectly realized through our wide selection of brands and labels here at Breeze Center. Our comprehensive selection promises to highlight any intelligent woman’s unique style and exquisite taste. Undoubtedly, Breeze is a woman’s best fashion consultant.
Spokesmodel for Breeze Center – Kathy Chow
MADISON Sexy & Alluring Holding the Gaze of Women Everywhere
Ed Hardy A l l - A m e r i c a n P u n k S t y l e Ta k e s S t r e e t Fashion to Another Level In 2005, B re e z e e xc l u s i v el y i n tro du ced Ed Hardy, a street wear label made by US tattoo guru Don Ed Hardy. The all-American boldness in the punk style quickly earned itself a spot in just about every famous celebrity's wardrobe, including Wang Lihom, Jolin Tsai, and Stephanie Sun. Under the management of Breeze, Ed Hardy shook off the competition from rival street wear brands and gained an undisputed status amongst sub-labels of competing designer lines.A favorite of preppy teens, Ed Hardy is one of the most sought-after labels in the famous Breeze Nights.
MADISON derived its name from the famous fashion avenue located in New York City, which is commonly associated with luxury and famed celebrities; it represents a metropolitan woman who is both beautiful and intelligent. Here at Breeze, MADISON is all about chic and glamour. The MADISON select shops are meticulously decorated with hand-carved stairways, chandeliers, and furniture that exudes sophistication, making it a favorite shopping place for women of all ages.
MYSTIQUE Founded in 1999 by husband and wife design duo Yamin and Dorien Levy, Mystique took the fashion world by storm within a short period of time. Inspired by Indonesian traditional c u l t u re , t h e s e h a n d m a d e s a n d a l s a re m a d e w i t h l o c a l quality leather and decorated with seashells and Swarovski rhinestones.
MINNETONKA Minnetonka, a suede footwear label with several decades o f h i s t o r y, w a s i n t ro d u c e d t o Ta i w a n i n 2 0 1 0 . E a c h p a i r o f h a n d m a d e m o c c a s i n s e x h i b i t s t h e t y p i c a l A m e r i c a n c a re f re e and casual lifestyle. First wor n by American Indians, the soft l e a t h e r s h o e s p ro t e c t e d t h e f e e t t h a t r a n a c ro s s t h e G re a t Plains. Its ethnic design, mixed with traces of chic and hippie elements, makes this an instant hit in the fashion world.
Breeze Cuisine Fine Fresh Simply Delicious
Kyushu Noodles Made Fresh Daily Whether it is local Taiwanese delicacies, regional Chinese cuisine, or exotic dishes from around the world, Breeze has turned the simple dining experience into an artistic bliss. The trendy food court at Breeze Taipei Station has seen a steady 12% annual growth in revenues since its creation in 2008, which translates into more than NT$100 million a year. We welcome anyone with aspirations to join us on our mission to revolutionize the food & beverage industry.
In 2005, Breeze introduced Yu Fu In, a classic Japanese noodle house, into Taiwan. Founded in 1955, Yu Fu In Specializes in locally made noodles with techniques that originated from Kyushu, which are passed down from experienced noodle masters. Although the noodle house only features two types of noodles and one kind of soup stock, a variety of tastes with different layers could be achieved with the combination of different ingredients. To ensure authenticity, the flour and the machines used to produce the noodles are imported directly from Japan. The soup stock, low in grease and highly refreshing, is made daily. If you have a craving for a fresh and flavorful bowl of noodles, look no further than Yu Fu In.
The Crown Jewel of Parisian Bakery French bakery Maison Kayser, in collaboration with Breeze Group and a premium Japanese bakery, made its debut in Taiwan in 2007. Offering authentic French bread and pastries, it was an immediate hit even to those with the pickiest of palates. Using only natural yeast as a leavening agent and allowing long periods of maturation, Maison Kayser promises that, with each single bite, the sweet richness of wheat unfolding on the tip of the tongue would be as harmonious as a concerto. In Taiwan, tasty croissants and traditional French bread are a rare find. However, at Maison Kayser, you just might be pleasantly surprised with its deliciously baked croissant, baguette, tourte, brioche‌ and much more!
Premium Sushi with a Friendly Price Joining the Breeze family in 2006, Maru Sushi features high-end seafood ingredients with fulfilling portions, allowing customers to enjoy quality Japanese cuisine at affordable prices. The delicious nigiri sushi is perfect when washed down with a tall glass of cold draft beer. Inexpensive yet of premium quality, Maru Sushi became an all time favorite since its opening, making this brand a star in the Breeze family.
Simple and Natural : A Café Tailor Made for You The delicious treats at Trine & Zen, featuring natural and simple good tastes, are made with the finest and freshest ingredients. The overlaying aroma of coffee and wester n cuisine permeates the space, stoking and nurturing the appetites of those who pass by. W ith every bite being the most luxurious enjoyment, it is not surprising that food connoisseurs h a v e m a d e Tr i n e & Z e n t h e i r f a v o r i t e h a n g o u t . W i t h a f i r m g r a s p o n c u l t u r a l t re n d s a n d u n r i v a l e d s e n s i t i v i t y t o t a s t e , Tr i n e & Z e n b r i n g s e n r i c h m e n t t o e v e r y f a m i l y, c h a n g e s p e o p l e ’s l i f e s t y l e s a n d a t t i t u d e s , and introduces relaxation into customers’ busy schedules. So bring a book or just find a spot to loiter around, Trine & Zen is an oasis in the midst of a hectic city, where everyone can find a soothing and relaxing cor ner.
Chiling Lin
An Euphoria Inducing Taste of Authentic Japanese Flavor Kon Noodle, introduced into the Breeze family in 2005, is a famous noodle shop that has a long and lustrous history in Japan’s Kyushu Prefecture. Insistent on allowing every customer a “taste of heritage”, the noodles served in Taiwan are made with flour imported directly from the original Kon Ramen Restaurant in Japan. The secret soup stock is also specially prepared by a veteran Japanese noodle master stationed at the store. Slowly boiled with pork and chicken bones, the soup stock contains a hint of fresh, sweet taste that never gets too strong. Each bowl of meticulously prepared ramen embodies an authentic Japanese taste that is pure heaven starting from the first mouthful.
Shop with Elegance at Breeze Super The Leading Premium Supermarket Shopping at Breeze Super is synonymous with enjoying a sophisticated lifestyle. First opened in 2001 as Taiwan’s first high-end supermarket, Breeze Super immediately won over the hearts of its customers by providing the freshest groceries and the most diverse merchandise from Europe and Japan. W ith only one location, Breeze Super successfully established its brand recognition through exclusivity in a short time. The store keeps a wide variety of unique and exotic products in its inventory, allowing shoppers a wide range of options that is unseen elsewhere. Now a vital part of Breeze Group, Breeze Super aims to reach out to other countries with its unique philosophy of a refined lifestyle.
Delightful Texture that Evokes Childhood Memories Remember the crispy crust, sweet smell, and soft red bean filling of the old fashioned taiyaki cakes? These childhood memories are brought back to life at Gan Yue Tang, a popular Japanese dessert store introduced into Taiwan by Breeze in 2010. Using traditional methods to preserve their original taste, these mouthwatering cakes come in several divine flavors. Freshly prepared on the spot, the ingredients are carefully calculated to achieve the perfect balance before baking, and then thoughtfully served at finger-friendly temperatures. Each taiyaki cake, whether sweet or salty, has multiple layers to its taste. Come relive your childhood memories with each velvety and springy bite of this heavenly dessert.
Treat Your Taste Buds to this Traditional Taiwanese Delicacy Combining low prices with nostalgic tastes, A-Sha Dry Noodles became an overnight success with the customers. The brand set an amazing record of selling over 10,000 packs in a single day on the Internet. For three years in a row, A-Sha topped the charts for “best mail order food� and earned over NT$100 million annually. Manufactured in Tainan, A-Sha first perfected the sauce, and then developed four types of naturally dried noodles: Tainan, Mainland, Hakka, and QQ. The noodle making process is all natural, with no preservatives added. In 2011, A-Sha opened a specialty store in Breeze Taipei Station. The limited edition gift boxes sold there became an instant favorite among passengers looking for gift ideas. With an enormous fan base, A-Sha promises to continuously deliver high quality products to its customers.
BREEZE NIGHT Exclusive and Creative VIP Service
The concept of Breeze Night, a closed door VVIP event, was first conceived in 2002. This annual fashion extravaganza has become one of the most anticipated events by customers and celebrities alike. Revenue generated during Breeze Night has always been staggering d u e t o i n n o v a t i v e p ro m o t i o n a n d unrivaled uniqueness. T h e t h e m e f o r B re e z e N i g h t i n 2011 was “MILANO, La Dolce Italia!� A record sales of NT$1.28 billion was registered in merely six hours that night, which translates into an astonishing NT$3.55 million a minute! Each customer that attended the extravagant fashion gala received an extremely courteous treatment that is befitting of royalty; as if they were the distinguished guests at a noble court.
BREEZE CHARITY FOUNDATION A Micro-Financing Bank that Teaches You How to Fish After overcoming numerous adversities and challenges over the past years, Breeze Group reached new heights with the achievement of over NT$10 billion in revenue in 2011. The long journey that brought us to this achievement had its rocky moments and uncertainties, but we prevailed eventually. Our dedication and hard work was manifested by Breeze Taipei Station; the once out-of-date building that was revamped into a posh retail center. With a brilliant and spectacular past as our foundation, we intend to reach for new heights in the future. Besides managing and developing our brands, we founded Breeze Charity Foundation in 2011 to provide help for the needy in an organized and timely manner. We hope to implement charity with our actions instead of speaking of it in intangible forms. Breeze Group has spared nothing i n t e r m s o f c h a r i t y. E v e r y y e a r o n Children’s Day and Christmas, Breeze w o u l d o r g a n i z e e v e n t s t o c a re f o r t h e o r p h a n e d , c h i l d re n w i t h D o w n Syndrome, and children with heart disease. In 2011, Breeze upgraded the computer classroom at HonYeh Elementary School in Hualian to p ro v i d e t h e s t u d e n t s w i t h a b e t t e r lear ning environment. After Typhoo
Morakot ravaged southern Taiwan in 2011, Breeze’s Executive Director Henry Liao and Art Director Michelle Liao traveled to affected areas to contribute their efforts for disaster relief. These priceless firsthand experiences we garnered through interacting with those in need have allowed us to connect and empathize deeply with them. Assisting our friends through their struggles has always been Breeze’s principle guideline on charity work. Our charity foundation is all-encompassing and not limited to the traditional sense of charity functions. We would act as a micro-financial institute that review and approve proposals from applicants. Those selected would receive assistance from us during different phases. By providing the necessary equipment, technical guidance, and comprehensive counseling, we could create entrepreneurial or career opportunities, thus helping the applicants realize their dreams. Breeze has also been organizing employee blood donation campaigns annually. By doing our part, Breeze hopes that every member of the company would have motivation to bring comfort the needy. Just like a gentle gale of breeze soothing the hearts of the underprivileged in a soft and subtle way.
Breeze Center
TEL：+886-2-6600-8888 No.39, Sec.1, Fu-Hsin S. Rd., Taipei 105, Taiwan 0809-008888 —
Breeze ZhongXiao
TEL：+886-2-6639-6999 No.219, Sec. 4, Zhong-Xiao E. Rd., Taipei 106, Taiwan —
Breeze NanJing
TEL：+886-2-2175-0999 No.337,Sec. 3, Nanjing E. Rd., Taipei 105, Taiwan —
Breeze SongGao
TEL：+886-2-6636-9959 No.16, Song-Gao Rd., Taipei 110, Taiwan —
Breeze Taipei Station
TEL：+886-2-6632-8999 No.3, Bei-Ping W. Rd., Taipei 100, Taiwan —
Breeze NTU Hospital
TEL：+886-2-2395-2298 B1F., No.7, Zong-Shan S. Rd., Taipei 100, Taiwan
WWW.BREEZECENTER.COM
Thank you!