Issuu on Google+

SUMMER 2012

COLOR OUT LOUD


BRIGHT. STRONG. FAMILY.

OUR STORY 31 Bits is a business using fashion and design to empower women to rise above poverty. Our jewelry is made from recycled paper by women in Northern Uganda. By selling their jewelry in the international market, we are able to provide our beneficiaries with sustainable monthly incomes and holistic development programs, empowering them to start their own businesses in Uganda. Every purchase impacts a life. Learn more at 31bits.com.

DESIGN INSPIRATION Ready for your lesson of the day? A COLOR has three components:

VALUE // this is its brightness CHROMA // this is its strength HUE // this is its position in the spectrum The word COLOR describes 31 Bits perfectly…because it takes VALUE, CHROMA, and HUE to make us who we are. Between our ladies in Uganda, our staff, and our customers, our 31 Bits team is made up of people who are BRIGHT, who are STRONG, and who each have an important position in our FAMILY. This summer, we’re going to show the world what makes us who we are…we’re going to COLOR OUT LOUD. From the runway to the streets, color is part of 2012, and you will find it all over our summer collection. Using a radiant color palette of highlighter yellow, tangerine orange, electric green, and hot pink, we revamped some past favorites and came up with some brilliant new designs. Your summer wardrobe won’t go unnoticed with these lively accessories. Let the world see you are part of our BRIGHT STRONG FAMILY. The shades of the rainbow are at your fingertips, so go ahead, COLOR OUT LOUD.

A BIT ABOUT OUR BRAND Our primary goal is to empower individuals in Uganda to rise above poverty. On top of that, we create products with exceptional quality and excellent design. It’s a win/win.

PAGE THREE


31 BITS | COLOR OUT LOUD | SUMMER 2012

BRIGHT. STRONG. FAMILY. SHE IS SMART. SHE IS SKILLED. SHE IS BRIGHT.

SHE IS COURAGEOUS. SHE IS DETERMINED. SHE IS STRONG.

SHE IS VALUED. SHE IS CHERISHED. SHE IS PART OF OUR FAMILY.

COL•OR [KUHL - ER] HAS THREE COMPONENTS: ••• VALUE // THIS IS ITS BRIGHTNESS CHROMA // THIS IS ITS STRENGTH HUE // THIS IS ITS POSITION IN THE SPECTRUM

PAGE FOUR


A

B B


BRIGHT. STRONG. FAMILY.

A RAZZLE DAZZLE NECKLACE [SR1211RAZ] AVAILABLE IN SEAFOAM AND CORAL

CANDY DROP BRACELET [SR1203CAN]

CITRUS FUSION BRACELET [SR1207CTF]

B MAMBA BRAID NECKLACE [SR1219MAM] AVAILABLE IN YELLOW/SEAFOAM AND PINK/MAUVE

SEAGLASS STRAND NECKLACE/BRACELET [SR1211SEA] AVAILABLE IN YELLOW/GOLD AND SEAFOAM/GOLD

PAGE SEVEN


31 BITS | COLOR OUT LOUD | SUMMER 2012

C D

PAGE EIGHT


BRIGHT. STRONG. FAMILY.

E

C SWEET TART NECKLACE [SR1211SWT] AVAILABLE IN SEAFOAM, ROSE AND CORAL

LOLLY BRACELET (SR1201LLY) AVAILABLE IN SEAFOAM/GREEN AND ORANGE/PINK

D BAND OF COLOR NECKLACE [SR1223BAN]

GYPSY

F

BRACELET [HV1101GYP] AVAILABLE IN MULTI AND BURGUNDY

E SHACKLE NECKLACE [SP1113SHA] AVAILABLE IN ORANGE AND YELLOW

DAPHNE BRACELET [FW1001DAP] AVAILABLE IN YELLOW, BLUE, SEAFOAM, ELECTRIC GREEN, HOT PINK AND ORANGE

F TANGLE NECKLACE [WR1216TAN] AVAILABLE IN MAUVE AND CORAL


G


H I G ACORN LAYERS NECKLACE [SP1261ACL] AVAILABLE IN HOT PINK AND MAUVE

H MARMALADE NECKLACE [SR1222MAR]

WHISTLER BRACELET [SR1206WHS] AVAILABLE IN BLUE AND ORANGE

PATCH BRACELET [SR1206PAT]

I AURORA NECKLACE [SP1235AUR] AVAILABLE IN PURPLE

PAGE ELEVEN


J

KK


BRIGHT. STRONG. FAMILY.

J

K

L

SKY JUMPER

MODGE PODGE

CASHMERE ROSE

NECKLACE [SR1223SKY] AVAILABLE IN BLUE

NECKLACE [SR1221MPG]

NECKLACE [SR1226CAS]

WHISTLER

GEO MIX

BRACELET [SR1206WHS] AVAILABLE IN BLUE AND ORANGE

BRACELET [SR1105GEO]

LOOM BRACELET [SP1100LOM] AVAILABLE IN ROSE/ORANGE AND GREEN/BLUE

L

PAGE THIRTEEN


31 BITS | COLOR OUT LOUD | SUMMER 2012

M

PAGE FOURTEEN


BRIGHT. STRONG. FAMILY.

M RAZZLE DAZZLE NECKLACE [SR1211RAZ] AVAILABLE IN SEAFOAM AND CORAL

MORNING GLORY BRACELET [SR1201MRG] AVAILABLE IN YELLOW AND CORAL

PAGE FIFTEEN


N HERITAGE LONG NECKLACE [SR1131HER] AVAILABLE IN CORAL, ELECTRIC GREEN AND YELLOW

DAPHNE BRACELET [FW1001DAP] AVAILABLE IN YELLOW, BLUE, ELECTRIC GREEN, HOT PINK, AND ORANGE

O HERITAGE MID NECKLACE [SR1121HER] AVAILABLE IN PURPLE AND BLUE

LOOM BRACELET [SP1100LOM] AVAILABLE IN ROSE/ORANGE AND GREEN/BLUE

P HAPPY NIGHT NECKLACE [SR1224HAP] AVAILABLE IN ELECTRIC GREEN

Q RUE NECKLACE [SP1231RUE] AVAILABLE IN YELLOW/SEAFOAM AND ORANGE/CORAL

KYA BRACELET [SR1001KYA] AVAILABLE IN HOT PINK, YELLOW AND MULTI

R SEAGLASS STRAND NECKLACE/BRACELET [SR1211SEA] AVAILABLE IN YELLOW/GOLD AND SEAFOAM/GOLD

N


O

P

R Q


31 BITS | COLOR OUT LOUD | SUMMER 2012

S

U

CARNIVAL RIDE

MOON BEAM

NECKLACE [SR1222CAR]

NECKLACE [SR1215MBM]

WHISTLER

PATCH

BRACELET [SR1206WHS] AVAILABLE IN BLUE & ORANGE

BRACELET [SR1206PAT]

T

WHISTLER BRACELET [SR1206WHS] AVAILABLE IN BLUE & ORANGE

SWEET TART NECKLACE [SR1211SWT] AVAILABLE IN ROSE, SEAFOAM AND CORAL

T S

PAGE EIGHTEEN


U


31 BITS | COLOR OUT LOUD | SUMMER 2012

PRODUCT OVERVIEW FOR PRICING AND WHOLESALE INFORMATION, CONTACT JESSIE AT JESSIE@31BITS.COM

ACORN LAYERS [SP1261ACL] AVAILABLE IN HOT PINK & MAUVE

AURORA [SP1235AUR]

BAND OF COLOR [SR1223BAN]

AVAILABLE IN PURPLE

ONE COLOR

CASHMERE ROSE [SR1226CAS]

HAPPY NIGHT [SR1224HAP]

HERITAGE LONG [SR1131HER]

HERITAGE MID [SR1121HER]

MARMALADE [SR1222MAR]

MOD PODGE [SR1221MPG]

MOONBEAM [SR1215MBM]

RAZZLE DAZZLE [SR1211RAZ]

RUE [SP1231RUE]

SHACKLE [SP1113SHA]

AVAILABLE IN ROSE

ONE COLOR

AVAILABLE IN YELLOW/SEAFOAM & ORANGE/CORAL

PAGE TWENTY

AVAILABLE IN ELECTRIC GREEN

MULTI

AVAILABLE IN ORANGE & YELLOW

AVAILABLE IN CORAL, ELECTRIC GREEN & YELLOW

AVAILABLE IN YELLOW/GREY

AVAILABLE IN PURPLE & BLUE

CARNIVAL RIDE [SR1222CAR] MULTI

MAMBA BRAID [SR1219MAM] YELLOW/SEAFOAM & PINK/MAUVE

AVAILABLE IN SEAFOAM & CORAL

SKY JUMPER [SR1223SKY] AVAILABLE IN BLUE

SWEET TART [SR1211SWT]

AVAILABLE IN ROSE, SEAFOAM & CORAL


BRIGHT. STRONG. FAMILY.

TANGLE [WR1216TAN]

AVAILABLE IN MAUVE & CORAL

BANZAI BANGLES [SR1204BNB]

CANDY DROP [SR1203CAN]

CITRUS FUSION [SR1207CTF]

KYA [SR1001KYA]

AVAILABLE IN PINK/SEAFOAM

ONE COLOR

ONE COLOR

DAPHNE [FW1001DAP]

GEO MIX [SR1105GEO]

GUAVA TWIST [SR1202GUA]

GYPSY [HV1101GYP]

LOLLY [SR1201LLY]

LOOM [SP1100LOM]

MORNING GLORY [SR1201MRG]

PATCH [SR1206PAT]

PENELOPE [SR1207PEN]

PLUMBERRY [SR1205PLU]

ROSEBURY [WR1204RSB]

SEAGLASS STRAND [SR1211SEA]

SPARKLER [SR1205SPA]

WHISTLER [SR1206WHS]

AVAILABLE IN YELLOW, BLUE, SEAFOAM, ELECTRIC GREEN, HOT PINK, & ORANGE

AVAILABLE IN SEAFOAM/GREEN & ORANGE/PINK

ONE COLOR

MULTI

AVAILABLE IN ROSE/ORANGE & GREEN/BLUE

AVAILABLE IN YELLOW/BLUE

AVAILABLE IN ELECTRIC GREEN & HOT PINK

AVAILABLE IN YELLOW & CORAL

AVAILABLE IN YELLOW/GOLD & SEAFOAM/GOLD

AVAILABLE IN MULTI & BURGUNDY

ONE COLOR

ONE COLOR

AVAILABLE IN HOT PINK, YELLOW & MULTI

MAUVE/CORAL & YELLOW/GREY

AVAILABLE IN BLUE & ORANGE

PAGE TWENTY-ONE


31 BITS | COLOR OUT LOUD | SUMMER 2012

PAGE 12


BRIGHT. STRONG. PAGE FAMILY. 12

THIS SUMMER....

SAY IT IN COLOR OUR TEAM PHOTOGRAPHER: TREVER HOEHNE

HAIR:  DIANNA LOPEZ

ST YLIST:  SUMMER WATKINS

MODELS: KAITLIN PROPECK AND KATELYN BYRD

PRODUCTION: JESSIE SIMONSON

UGANDA PHOTOGRAPHY: NICK FETNER

MAKE-UP: AMY CLARKE

CATALOG DESIGN: KAYLA ADAMS

PAGE 12


31 BITS | COLOR OUT LOUD | SUMMER 2012

WEAR A NECKLACE. SHARE THEIR STORY. GIVE HOPE.

31BITS.COM

FOR WHOLESALE INFORMATION, CONTACT JESSIE@31BITS.COM PAGE 12


31 Bits - Color Out Loud, Summer 2012