Optimize for Voice Search

Businesses must optimize their content for voice searches as more people use voice assistants like Siri, Amazon, and Google Home to do web searches.

This entails concentrating on long-tail keywords and speaking in a language that is similar to how people speak naturally.

By putting a FAQ section on their website, employing schema mark-up, and offering succinct and clear responses to typical inquiries, businesses can further increase the likelihood that their results will show up in voice search results.

Leverage Local SEO

For businesses with a physical presence, local SEO is a critical component of a successful online strategy.

In 2023, businesses should focus on optimizing their website for local search queries by including location-based keywords and phrases, creating local business listings, and building backlinks from other local businesses and directories