shopping and beauty SHOPPING SPREE

Seven out of ten European online customers buy goods in e-shops outside their home country, 57 percent even outside Europe. The reason is mainly better prices, wider offer or cheaper transport. Increasingly, they also make decisions based on how they can return goods if they do not like or fit the size.

Of course, this does not mean that customers give up on domestic production. After all, with that, all the shops could clos e. But the foundation is clear - you need to be assertive and be able to offer something unique to your customers that they can‘t buy elsewhere.

And we have prepared such tips for you on the following pages. We chose carefully and promise that in each of the presented establishments you can get something that they would not offer anywhere else. We wish you good hunting! ml.