TheZQUAREDAdvantage

Working with experienced e-commerce consultancies, like ZQUARED, helps businesses stay ahead of the curve as the market shifts quickly towards online shopping

ZQUARED has targeted experience working with the Health & Personal care industry, and can help ensure that listings are search-engine optimized, maintain a competitive minimum advertised pricing, and streamline warehouse operations to cut operational costs

To learn more about how ZQUARED can help your brand, email us at partners@zquared com

Developments in A.I. technology – like Amazon’s Alexa - are poised to reshape e-commerce and consumer behavior. As a result, online sellers will need to adapt to new product search methods powered by A.I. to stay ahead of the trend.

“You will never go to a search site again, you will never go to a productivity site, you’ll never go to Amazon again,” said Bill Gates at a recent start-up conference discussing the possibilities of A.I. voice assistants.

That doesn’t mean shoppers won’t continue to shop on Amazon and other ecommerce marketplaces Rather, Gates explains that A I assistants will browse these marketplaces and purchase products for users through voice commands, a service known as “voice shopping ”

Amazon is already spearheading efforts to capitalize on this breakthrough technology and has launched their own version of voice shopping through its A.I. voice assistant, Alexa By issuing verbal commands to Alexa, Amazon shoppers can browse for items, add orders to their Amazon cart, and even check on delivery status

However, Amazon’s competitors are hot on their heels TikTok recently announced their own plan to launch a voice shopping A.I. assistant with the hopes of expanding their social-media driven e-commerce infrastructure Traditional tech giants, such as Google, also continue to develop their Google Assistant to process shopping needs

These companies are investing heavily in A I and voice shopping technology because market data indicates a growing trend.

Analysts at ReadyCloud found that voice shopping would reach nearly $20 billion in sales by the end of 2022, rising from $2 billion reported in 2018 Their surveys found 71% of consumers prefer voice searches rather than manual queries, and 60% of U.S. online shoppers make daily or weekly purchases through voice assistants

More generally, heavy dependence on mobile devices is considered to be a positive indicator for the future of A I -led voice shopping Sales derived from smart phones and speakers – the technology primarily used for voice shopping – is predicted to nearly double from $360 billion in 2021 to $710 billion in 2025 Even today, an estimated 73% of all e-commerce sales were purchased through mobile devices.

Convenience and personalization are key to the rising popularity of voice shopping: A I assistants have the potential to curate experiences specific to each shopper’s needs while simultaneously expediting the shopping experience overall

The rise of voice shopping presents new challenges for online sellers looking to adapt their marketing strategies Today, maximizing search engine optimization (SEO) of product listings by using highly-searched keywords is essential to ensure products rank on busy marketplaces, like Amazon As A I -led product searches become more popular, utilizing new keywords specific to the A I shopping experience will be crucial for sellers looking to make the most of the voice shopping platform