Sports Instinct Brochure

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sp o ma rts nu de fa sig ct n ur e

Sports-Instinct is a specialist design and manufacturer With two world champions within the business we know what level of performance is needed in today’s sporting world.

We have both graphics and contour pattern designers in-house so can cater for your exact needs. This coupled with our access to thousands of stocked garments and joint ventures with two overseas manufacturers mean we can be extremely responsive and competitive.

We work with both FTSE 100 companies as well as small local sports clubs and with every client aim to help improve their brand awareness and visual identity.

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We know what level of performance is needed in today’s sporting world

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We like our work to be fun and enjoyable, whilst at the same time ensuring great service and quality

CONCEPT

DESIGN

T A H W DO WE

PRODUCTION

DELIVERY

PRODUCTION

delivery

The production depends on three factors:

We run a very tight ship and ensure that all products

1. The volume you need

are made to a very high quality whilst also being

We like to work with every client as closely as possible. Some

2. How quickly you need them

delivered on time. We have a very efficient logistics

customers know exactly what they want and have artwork ready

3. Your budget

department and can deliver your products anywhere

whereas some like us to help develop ideas. Here is how we

Based on this information we can recommend either

in the world. We are also able to do order fulfilment

generally work:

garments from our stock which can be printed or

in-house.

embroided in our Leicester factory or having the

Concept

DESIGN

products made from scratch at one of our overseas

Give us a brief and an idea of budget and let us come

We can then take these ideas a stage further and start

factories. Our factory in Leicester supplies some of the

up with some ideas for you. We can design new

selecting which garments or products would be most

logos, patterns and styles. We love brainstorming

suitable. Select whether you want eco friendly fabrics

sessions and working out which product wou most

such as recycled cotton or Bamboo, performance fabrics

effective for you according to your budget and brand.

such as Coolmax or comfort driven fabrics. Choose from a range of garment styles and select which colours you want. We also have online designer tools available which can help you.

largest retail clothing stores in the UK and can turn-

Our priority is always to give

around over 3000 garments a day. We have JV’s with

the best service possible to

overseas factories in China, Pakistan and Turkey and this gives us an unlimited amount of scope to design and

ensure our customers keep

produce almost any ‘hard’ or ‘soft’ products.

coming back year on year.

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All of these items are available in stock but can also be custom made from scratch which allows you to decide exactly which fabrics, colours and logos you want.

Stocked garments can be printed or embroided and turn-around within 10 days where as our overseas manufacturing can take 4-6 weeks depending on how busy the production line is.

R

OU

We have produced anything from simple cotton t-shirts to world champion leading wetsuits

KEY PRODUCTS

S

NT

IE

CL THE BIG

ISSUE

T-shirts

Running Vests

Promotional Gifts

Bags

Hoodies

Swim Cycle Run products

Staff Wear

Tracksuits

Medals

and much more!...

TEAM SPORTS RANGE www.atomeight.com

Atom8 is a brand owned by Sports-Instinct. Under this banner we produce all of our team kit.

Each garment has been designed in the UK and offers the users both performance and comfort. We only use the highest quality fabrics, many of which are from Italy, and the majority of the range is fully sublimation printed. This means that any patterns, colours or logos can be dyed into the fabrics and they will never fade or peel off. Each garment is custom made from scratch and we can produce as little as 10 garments per order.

We supply garments to the full spectrum of sports including Rugby, Football, Cricket, Golf and Tennis. We have both the highly technical garments designed specifically for match-day as well all of the casual wear for training and warm ups such as tracksuits, polo shirts, gym bags etc.

PERFORMANCE RANGE

CorporAtE MErchandisE

This range is based around performance sport so includes

Sport specific merchandise

very specialist garments like swimming bodyskins, as well

As well as working with team and clubs our specialist area is B2B. We have worked with some of

as more generic products suitable for all sports such as

the leading companies in the UK and can offer unique solutions to improve their visual identity.

base-layers, gym wear and compression clothing.

We offer both sports specific products and also a range of casual and office wear

Some examples can be seen below:

perfect for staff uniforms.

www.CustomSCR.com

Swimming: Full range of customised swimwear and accessories perfect for any team or club

Corporate We can work directly with corporate businesses or with their marketing agency. If your company is involved in sport

Cycling: Cutting edge designs for amateur and professionals

at any level then we are here to help. Whether you compete in the JP Morgan Challenge and want to get your team

Running: Technical fabrics and contemporary cuts for comfort and style

kitted out or you sponsor any sports events and

Triathlon: Superb Tri specific garments for performance that lasts Compression: Carefully crafted products to improve performance and recovery

want to increase your awareness on the day we can offer you solutions. Research shows that just sponsoring an event isn’t enough‌we can help you make a lasting effect on the event through carefully selected merchandise and branding. We are currently working with clients to help increase their exposure at the 2012 Olympics.

www.CustomSCR.com Retail Giving retailers the opportunity to make ownbranded products is becoming increasingly popular.

We can supply a wide range of products which can be custom made in the shops colours and logos.

These are generally available a lower cost than any branded product and can really help increase the awareness of the shop in the local area. All products are priced to allow a significant mark-up.

Charities We try to make it a priority to do our very best to

We have been working with sports event organisers for many years now. We know exactly what makes a good event and how effective merchandise can be to build the brand. You have the option to give each entrant an event memento which is usually built into the entrant’s price. We like to develop ideas of products which would genuinely useful and valued by the customer. This hopefully will increase the customers satisfaction and also help increase the awareness of the event throughout the year if the product is regularly used.

lower charities merchandise costs. Whilst ensuring that quality remains top of the list, we will try to

We also can produce a range on branded merchandise to sell online and at the event. This includes products like hoodies, t-shirts, water bottles, caps etc. All of which can be sold to increase the events profit.

produce your products at the most competitive price possible. So, whether it’s a London to Paris cycle or The London Marathon we want to help.

We also have a number of initiatives we have started to help give your athletes a discount on sports products and help increase their fund raising.

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We are extremely competitive on price on high volume orders

SPARTAN RACE Spartan Race is one of the fasting growing events in the world.

Offering a unique obstacle course races they currently have 30 races a year across theUK, Canada and USA. We have been working with the director of Spartan to further improve his customer satisfaction and increase his brands awareness.

After sending samples of our products it was clear that the technical t-shirts we offer would prove to be very successful as a race memento for all entrants.The T-shirts were designed, fabrics selected and production started.

The first drop of 7,500 was delivered directly from our factory to Montreal, Canada. This was followed by a new design for 10,000 to be delivered to theUK. We also worked on the merchandise to be sold on the day.

Triathlon Ireland In 2010 Sports Instinct won the contract to supply the team uniforms for the 400 strong Irish Triathlon team. This was a very important year for the Ireland federation because they were hosting the European Championships which would bring 4000 of the best athletes into Athlone for a weekend of racing. We supplied the team with tracksuits, polo shirts, T-shirts and cycling kit as well as the very important race suit. The panel design was carefully designed using revolutionary Italian fabrics to ensure that the athletes had minimal drag resistance and stayed cool and comfortable during the race.

We also supplied all of the merchandise for the event which included technical t-shirts and triathlon specific backpacks for every competitor as well as tracksuits and moisture wicking polo shirts for all of the staff.

IMG We have been working with IMG since 2008 on a number of their events.

More recently we have supplied the Triathlon specific back-packs for the International Abu Dhabi Triathlon and in 2010 also supplied both the finishers T-shirts and the hoodies for the Run to The Beat half marathon in London. We turned around over 5000 garments in less than 4 weeks and

We’ve been working with Custom SCR for over three years who have delivered high quality cycling kit at a very reasonable price.

Their customer care is second to none, and each year the kit we’ve had designed has had superb feedback from our cyclists Action Medical Charity

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the products sold brilliantly!

CONTACT US Sussex House, The Pines Business Park Guildford, Surrey GU3 3BH Tel: 01483 571 434

www.sports-instinct.com

www.CustomSCR.com Swim Cycle Run Specialists

www.atomeight.com Team Apparel