Buzzi Unicem Partnership Proposal 2025

Providing transformative experiences that connect our community through the arts.

Partnership Opportunities Prepared for

Mark Wilson mawa20@lehigh.edu Natasha de Luna nlg222@lehigh.edu

Partnering in Classical Music Programming & Arts & Wellness We want to thank Buzzi Unicem for the sponsorship of wonderful classical programs during the 2024-2025 season. We appreciate your generosity and would like to explore how we may be able to deepen our connection.

At Lehigh University’s Zoellner Arts Center, we are deeply committed to fostering meaningful connections through the arts. As part of this mission, we are launching innovative Arts & Wellness activities during the 2025-2026 season and invite Buzzi Unicem to support this groundbreaking initiative in its early stages.

ARTS HAVE IMPACT INVEST IN YOUR COMMUNITY

Transforming Health Through the Arts In partnership with Lehigh Valley Health Network (LVHN), we are exploring how the arts can be a powerful tool for improving health. This initiative will empower local doctors to prescribe arts experiences to address a variety of physical and mental health concerns, offering a holistic approach to well-being.

Well-Being Concerts At the heart of Zoellner Arts Center’s Arts & Wellness initiative are our Well-Being Concerts, which blend world-class musical performances with mindfulness and selfcare practices to create immersive, healing experiences for the community. These hour-long events provide both audiences and performers with a nurturing space for reflection, emotional release, and connection. Guided meditation, breathwork, and deep listening are integrated into the concerts, allowing attendees to experience the soul-nourishing benefits of music while gaining practical well-being tools that extend into daily life.

In collaboration with Carnegie Hall’s Weill Music Institute and the Mindful Child Initiative, Zoellner will pilot four to six Well-Being Concerts throughout the year in hospitals, schools, churches, and outdoor venues. Each concert will welcome between 150 to 300 attendees, with programming that promotes mindfulness, emotional resilience, and relaxation. Featuring renowned performers and expert facilitators, these concerts will combine music, movement, and storytelling to foster shared experiences and community healing.

The Lullaby Project In collaboration with Carnegie Hall’s Weill Music Institute, Zoellner Arts Center is proud to bring the Lullaby Project to the Lehigh Valley. This initiative empowers expectant and new parents, caregivers, and families to compose personalized lullabies for their infants, offering a deeply therapeutic and creative outlet during the early stages of parenthood. The project nurtures emotional connection, supports early childhood development, and celebrates the unique stories of each family through the universal language of music.

Sponsorship Opportunities for Buzzi Unicem A $20,000 sponsorship will position Buzzi Unicem as an early adopter of Zoellner Arts Center’s Arts & Wellness Initiative, as well as a champion of innovative technologies used to share the diverse stories of Americans.

This generous support will underwrite part of the Lullaby Project and one public Well-Being Concert, proudly presented by Buzzi Unicem, helping to promote wellness, connection, and community through the arts.

Lastly, Buzzi Unicem is invited to select two of the following distinguised classical performances during the 2025-2026 season:

Sphinx Virtuosi - October 3, 2025 Philharmonia Orchestra - October 26, 2025 Vienna Boys Choir - December 19, 2025 Akropolis Reed Quintet - February 14, 2026

If Buzzi Unicem is able to consider a $20,000 sponsorship, here is the proposed allocation: $5,000

Selected Presenting Series Show

$5,000

Selected Presenting Series Show

$7,500

Well-Being Concert

$2,500

Lullaby Project

Exclusive Benefits for Buzzi Unicem As a valued sponsor, Buzzi Unicem will receive: Season-long Bravo recognition in the playbill Fifteen (15) tickets to each sponsored performance Ten (10) tickets to the public sponsored Well-Being Concert Ten (10) tickets to the Sphinx Virtuosi Well-Being Concert on October 1, 2025 Logo placement in marketing collateral for selected performances, with a hyperlink on the event webpage Full-page acknowledgement in the season playbill (premium spot) Invitations to pre-show receptions (when available) Access to share company information via the corporate information table at sponsored events On-stage introduction of sponsored events Complimentary use of a Zoellner space for a private corporate event (Black Box or Lobby spaces, subject to availability) We look forward to the opportunity to recognize Buzzi Unicem’s leadership in both community engagement and support of the arts.

Contact: MARK FITZGERALD WILSON Executive Director Zoellner Arts Center 610-758-5301 • mawa20@lehigh.edu CANDI STAURINOS Director of Community Engagement & Impact 610-758-3414 • zcs2@lehigh.edu 420 E. Packer Ave. | Bethlehem, PA 18015