BABY SHOW PREVIEW GUIDE AUTUMN 2016

21-23 October

Olympia London

Show Guide Show Offers & Competitions Huge savings to be made check out the special show offers on pages 28-30

Full Exhibitor List & Floorplan Pages 3 & 5

On The Baby Show Stage with

Clare Byam-Cook, Annabel Karmel and Chireal Shallow.

Full timetable on pages 19-21

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Floor Plan

Floorplan sponsored by

21-23 October

Olympia London

A15

The

BB3 BB2

BB5 BB7 BB16 BB13

BB4

C14

C24 C25

C28

C27

B30 B32

A51

C31

C33

A53 A52

B20

BB10 D4 D6 A16

F11

A18

F5 D1

D5

D20

D50

D40

D30

Ce

F4

D55

Main Entrance

G31 E2

E21

E1 E4

Press Office F2 F4

H2 H3

E26 E25

G3

F20

F10 F12

G5 G2

E22 E23

F11

F5

Seating Area

E30

E60

E50

E40

E20 E3

F1

C24

G32

G4

H6 H8

G20 G24

F21

F28

F29

F31

H21 H22 H25 H23 H24 H28

G33

H31 H29 H26

F60

F34

G29 G30 G31 G22

F52

F50

F33

F30

G50

G34

G36

H30 H33 H34

H32 H35

H27

H40 H44

H43 H46

H20 H36

Speakers Corner

H47

H48 H49

H50

H37

One-To-One with the Experts

M

Y

Stand F60

Y

Y K

Y

A54

B65

E11

A17

E6 E5

D3

Seating Area

A14 A12

BB6 BB11 BB12

E4

Crèche

Changing Area

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H54 H53

H55 H56

• First Aid is located on the gallery • Free Crèche managed by Little Bow Peeps Nursery, bookable daily on A28 • Free nappies and wipes at the Superdrug Changing Area, Stand A27

• Free food courtesy of Babease at the Tommee Tippee Feeding Area on F120

• Don’t forget to visit The Baby Show Stage with MadeForMums

• Too many bags? Take advantage of Emma’s Diary Show & Drop and Collect-ByCar services, Stand B130

• Don’t miss out on free baby first aid sessions at the British Red Cross Academy, Stand H91

• Be sure to collect your free photo from Bumpkins, Stand E1 First Aid Office upstairs

Ladies & Mens upstairs

Activity & Reading Zone A61

A53 A52

A54

A62

A63

A60

B60 A70

• Book your appointment with a Baby Show Expert on the OneTo-One with the Experts Area, Stand H36

• Fun for the little ones at the Campbell Books Activity & Reading Zone, Stand A65

B160 A130

A80

Activity Zone B70

A71 A73

A72

A92 A93

A90

A83 A81

B80

A94

C90

B81

B71

B70

A82

B100

B108 B110 B111 B105 B107

B120

B130

B65

Seating

B82

E50 The D73

D72

D81

D71

D92

D90

D82

E81

E91

E82 E94

F91

H95 F92

F94

K72 L60 H54 H53

H55 H56

H62

H61

H70 H71

H91

H72

H73

Seating Area

Floor Plan Olympia.indd 3

H74 H76

H75

H80 H81 H84

C111

E155

D110 D103

D111

F120 F122

E101

G110

The Baby Show Stage With

G120

Seating

F90

G68

F60

D121 D119

E102

E74

E63 E64

D102

D120 D124

E100

E92

E80

E72

E70

E62

D93

D74

C104

D107 D108 D109 D101

Collect-by-Car and Shop & Drop

C106 C108 C114

C102

D100

D75

D70

C103

C101

F65

Central Cafe

E60

C100

E90

F93 F93

E110

E113

E111

E112

J92

F100

F102

F101

F104

F120

Feeding Area with food courtesy of

Seating

G73 First Aid Learning Academy

12/10/2016 12:50

Feeling your baby move is a sign they are well.

Report any changes in movement to your midwife or maternity unit.

Download our FREE app today

Download our FREE app today to help you keep track of your baby's movements KICKS COUNT available from the App Store and play store

www.kickscount.org.uk

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@kickscount

11/10/2016 12:32

Exhibitor A to Z A

Adler of London Agata Photography Alexa Kidd-May Photography Alilo-UK Annabel Karmel Art By LAW Studio Ask The Midwife Limited Avery Row

A93 G36 A92 A94 D70 E25 C106 H8

B

00Babies H24 BabaBing!

H48 Babease A63 Babies R Us D90 Babybond® B111 Baby Planet B20 Babybird Blanket A81 Babymoov A52 Babytrim A90 Balloon Besties G30 Bamboo Kidz F31 BÉABA E50 Beauty Gate A61 Bebecar (UK) Ltd D50 Belly Bandit A16 Belvoir Fruit Farms B80 Benedita H80 Bobux D124 Britax C24 British Red Cross F93 Bubba Bibs F4 BuggyFit G4 Buggi Lights H37 Bumbo E2 Bumpermat UK F29 Bumpkins A80, E1, E110, G22 BundleBean D111 Buttonbag H81

C

Campbell Books A60 Casada Health & Beauty Ltd H40 Cells4Life B82 Cheeky Chompers Ltd E72 Cheeky Wipes H28 Chicco D30 Children’s Co C108 Click Heat E94 Colief F11 Cooking For Aisha ltd E112 Costco Wholesale H73 Cuddledry Ltd. G20 Cute Cute C101

D

Darcy Bunnie Nursery diddi dance Diddie Darlings Dogs Trust DollsandTrucks Donat MG Dr Brown’s Natural Flow

E

East Coast Nurseries Ekatot Baby Boxes Emma's Diary Enchanted Interiors ez-pz

F

Fletcher and Mils The F.S.C.E. Bookstore FSCS Funky Giraffe Bibs Future Health BIOBANK

A82 A72 H34 F100 H74 B107 D74 D50 H53 D93 E113 F102 D102 H76 E81 G31 A18

G

gb Pockit A14 Gousto H75 Green People Organic Babies E74

H

Halo Hamilton Turnberry Hanababy Heavenly Hello Fresh HiberGene Hippychick Hotmilk Nursing Lingerie House Of Bibs HushCush

E2 H22 B105 E21 C103 F1 H43 A17 D101 A70

I

I-Angel by Dinky Dragon H32 iCandy E60, F60 iSoki D108

J

Jelly Kids Boutique Joie Central Just a Drop ‘Mums Army’ Just For Tiny People

K

Kicks Count Kiddihug Kidsmill Kneepal Knuma KTA Placenta Consultancy

H44 Café A54 H56 H27 F21 F30 D120 D1 D3

La Millou C111 LAPSI E91 Like Father Like Son H50 Lilith Loves Henry H30 Limon Casa F28 Little Bow Peeps Nursery G34 Little Fingers Tiny Toes Casting H55 Little Royals Limited H84 Little Saints F20 Little Timbers H62 Love Keep Create Ltd D71 Love My Smalls E63 Lullaby Shades E82 Luna Child Collective H6 MadeForMums Buggy Testing Track D5 MadeForMums Goody Bag Collection H85 Magnet Mouse H71 MAM UK Ltd D55 Mama Designs Ltd D100 Mamas & Papas Ltd D40 Marie Louise Maternity H26 Martina London H61 Mavens First Steps H35 Medela UK Ltd D82 Melobaby C100 Merrygoround UK H29 Metro Health E4 Milton D81 Mini-me London H25 Moccis Ltd H49 Moms Sense E26 Moor Baby B108 MORI D75 Morrck G5 Mothercare A130 & B120

F5 H33 E4 F10 H54 E92

N

Nairn’s Oatcakes E64 Natasha Wiening Photography H46 Nibbling Jewellery Ltd D107 Ninnananna Ltd H72 Noah & Nomi E20 Nomi E2 NORDSNOW E111 Not Before Tea C104 NSPCC E102 Nuby F90 Nuna E62 Nurture by Andy Nickerson H21

O

Onni Smart Care

L

M

Mr Mole Blankets Mummy Loves Mustela My Buggy Buddy Ltd My Little Dot Company Ltd My Little Duckling

D119

P

Pepa & Co. B100 Peppermint E40, E50, F50, F52, G50 Philips Avent D20 Photography For Little People C102 Potwells H2 Precious Cells International G24 Pregnacare F33 Public Health England Winter Wellness D92 Purple Nanny F104

R

Red Castle Rock Star Baby RSPB

E50 C114 F12

S

Silly Billyz D109 Sleep Like A Baby A71 Smart Cells International Ltd H47 Smooth Again G3 Snugglebundl Ltd H70 Snuglo A73 Souzu F34 Stokke UK Ltd E30 Super Squish H23 Superdrug A12

T

Taste n Tell The Bunkcot Company The Do-Good Baby Company The Gro Company The Poddle Pod Theraline Tickle Tots Tommee Tippee Tutti Bambini

U

UK Birth Centres Unique UPPAbaby

V

VTech

B81 E22 B110 E80 A62 E100 D103 B70 G68 D73 A53 E2 E70

W

WaterWipes

Y

F2

Your Baby Can Learn Your Way Maternity

H3 F101

Z

Zippy

B71

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Welcome

Hello!

● The Campbell Books Activity & Reading Zone ● The Baby Show Crèche run

by Little Bow Peeps Nursery

On behalf of The Baby Show team and our Headline Sponsor MadeForMums, welcome to The Baby Show, Olympia London.

T

he Baby Show with MadeforMums is the biggest shopping destination for new and expectant parents, giving you the widest choice of products under one roof. With over 200 exhibitors with 1000s of products, the show is the best place to compare, try and buy everything you need and at the best price possible. As well as having the leading brands, we’ve brought together some of the best boutique brands to help you discover irresistible items you simply won’t find on the high street.

No day at the show is complete without a visit to The Baby Show Stage with

● British Red Cross First Aid Academy

MadeForMums with a jampacked timetable of expert speakers, fashion shows and invaluable Baby First Aid Skills

by British Red Cross. What’s more, the following free facilities are available to make sure you have a hassle-free and enjoyable day out. ● Tommee Tippee Feeding Area with a quiet breastfeeding section and complimentary food

Best wishes,

● The Superdrug Changing Area with complimentary nappies and wipes

Susanne Rauberger Show Manager & The Baby Show Team

CONTE NTS 02 Floorplan

13 The Baby Show Stage

06 Welcome

17 One-to-One with the Experts

08 Sponsors & Partners

20 Bumpkins Photo Competition

09 Show Highlights

21 Special Offers & Competitions

12 iCandy Advertorial

25 Shop the Ad

Meet The Baby Show Team

Dan Nwaokolo

Portfolio Director

Susanne Rauberger Show Manager

Wing Yan Lee

Marketing Communications Manager

Russell Rule

Sales Manager

Marketing Manager

Ellie Jones

Kellie Reynolds

Amelia Welch

Marketing Assistant

6

Emma Coffey

Matthew Evans

Marketing Executive

The Baby Show 2016

Also don’t forget to make use of Emma’s Diary free Shop & Drop and Collect-by-Car services. With all the fantastic offers available your hands will quickly fill up and this is the perfect place to lighten the load.

Simply drop off any purchases you make throughout the day and collect them when you’re ready to leave.

We hope you enjoy your day at the show and good luck for the journey ahead!

Sales Executive

Operations Manager

Karis Prescott

Operations Assistant

Sales Team

Part of

Published by Zest Media Ltd 1st Floor, 197 City Road, London, EC1V 1JN Guide designed by Zest Media Ltd Tel: (020) 7704 0588 Email: thiago@zest-media.com Web: zest.london The details contained in this show guide are based on information supplied by the respective companies and were considered correct at the time of going to press. Neither the event organisers nor the publisher accepts responsibility for any errors, omissions or claims made in this guide or at the exhibition.

The Baby Show is organised by:

020 7384 8125

Marketing Team 020 7384 8141

Operations Team 020 7834 7828

Headline Sponsor:

Clarion Events, Fulham Green, Bedford House, 69-79 Fulham, High St, SW6 3JW, thebabyshow.co.uk

VISIT THE FOYER OR STAND H85

EXCLUSIVE

goody bags

Only available at The Baby Show

£5

worth over

£30

Products correct at time of printing

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Sponsors & Partners

Thank you to our Headline Sponsor

Thank you to all our Sponsors & Partners for their support of the show

Official Charity:

8

The Baby Show 2016

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Show Highlights

The Superdrug Baby Changing Area Super mums and dads we’ve got you covered! At the Superdrug Baby Changing Area we will be providing (free) nappies and baby wipes from our award-winning My Little Star range. So you can keep your little one comfy and enjoy the show. If you like the wipes, pop by Stand A12 to get a free, full sized pack to take home.

The Baby Show Crèche The Baby Show Crèche provides a fun, safe environment for your littles one to play in whilst you go child free shopping. Managed by the fully trained staff from Little Bow Peeps Nursery, you can book your little ones in for 90 minutes. Open from 10:00am to 5:00pm each day. The best part, it's FREE!

VTech Smart Play Zone Come to the VTech Smart Play Zone at Stand E70 and be inspired by VTech’s range of fun and exciting electronic learning toys.

Little ones will love to play with VTech Baby toys in this educational and interactive play area and you will be able to get advice from VTech’s developmental expert Dr Julie Coultas. Julie will help you understand which toys will be beneficial for your children, and which will suit your child’s particular interests.

Free Shop & Drop and Collect-By-Car Services Emma’s Diary knows how exciting it can be to get prepared for your baby’s arrival. So why not take advantage of all the great offers available at The Baby Show and let Emma’s Diary take the strain by looking after your shopping whilst you enjoy the rest of your day. Visit us at Stand B130 to drop off your shopping for FREE or use our Collect-By-Car service. When you have dropped off your goods why not pop over to the Emma’s Diary Stand D93 to collect your FREE Gift Pack Claim card. We look forward to seeing you soon.

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Show Highlights

Joie Café Joie will show their fantastic range of extended rear facing car seats and championing longer rearward travel at this year's show. The range includes the new Spin 360™ 0+/1 car seat, their first 360° rotating seat, along with their awardwinning Every Stage 0+/1/2/3 car seat, the ultimate transporter that makes growing up easy from birth to 12 years of age. Joie will also be demonstrating their wide range of versatile lightweight strollers and pushchairs and you will also have the opportunity to try out their range of highchairs when you take a break at the Joie Café.

Tommee Tippee Feeding Area The Tommee Tippee Feeding Area on Stand F120 provides a simple solution to feeding your baby at The Baby Show. You’ll find a quiet breastfeeding and bottle feeding area with comfy seating and kitchen space with microwaves, bottle warmers, bibs and spoons and complimentary baby food provided by Babease. Make sure you visit Tommee Tippee on Stand B70 where you’ll find their latest products and demonstrations.

10

iCandy Fashion Show Come & join iCandy for a front row glimpse into the world of cutting edge pushchair design. This is an amazing opportunity to see the full spectrum of iCandy’s range of exciting, innovative pushchairs.

You’ll also be able to see the full collection of luxury bags and blankets, designed to perfectly complement the pushchair range.

The iCandy fashion show continues to wow with their gorgeous designs and thrilling entertainment with a live singer and urban choreography.

On stage every day at 1:30pm.

Useful Show Information Lost Children

will be taken to the crèche. If you have lost a child please alert the security staff.

Toilets

are located around the perimeter of the hall.

Cash Points are located in the foyer.

WiFi

is available in the catering areas.

The Baby Show 2016

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Show Highlights

Campbell Books Activity & Reading Zone Sing, Dance, and Play with Monkey at the Campbell Books Activity & Reading Zone! Published by pre-school specialist Campbell Books and inspired by the award-winning nationwide popular pre-school music classes, Monkey Music: Let’s Sing and Play is full of ideas on how to make music with your little one, and boosts their educational and emotional growth. And don’t forget to visit the Campbell Books stand to see their latest range of specialist books for babies and toddlers and get expert advice on reading to your child. (Stand A60).

Friday 21st October 11.00am

12.00pm

Campbells Books & Monkey Music: Let's Sing and Play

1.00pm

2.00pm

Campbells Books & Monkey Music: Let's Sing and Play

Saturday 22nd October

Sunday 23rd October

diddi dance

diddi dance

Campbells Books & Monkey Music: Let's Sing and Play

Campbells Books & Monkey Music: Let's Sing and Play

diddi dance

diddi dance

Campbells Books & Monkey Music: Let's Sing and Play

Campbells Books & Monkey Music: Let's Sing and Play

British Red Cross First Aid Academy British Red Cross is at The Baby Show again offering invaluable first aid advice & tips for all new and expectant parents. They are running free 30 minute baby first aid taster sessions on all three days, sharing key first and skills such as how to deal with febrile seizures, burns and choking with expectant parents. Places are limited so be sure to visit Stand H91 to book your free place at the Academy. Everyone who attends will be able to take home a British Red Cross first aid learning pack.

Friday 21st October

Saturday 22nd October

Sunday 23rd October

10:30am – 11:00am Main Stage

10:30am – 11:00am Main Stage

10:30am – 11:00am Main Stage

11:00am – 11:30am

11:00am to 11.30am

11:00am - 11.30am

12:00 noon – 12:30pm

12:00 noon – 12:30pm

12:00 noon – 12:30pm

1:00pm – 1:30pm

1.00pm - 1.30pm

1:00pm - 1.30pm

2.00pm - 2.30pm

2:00pm - 2.30pm

2:00pm - 2.30pm

3.00pm - 3.30pm

3:00pm - 3.30pm

3:00pm - 3.30pm

4.00pm - 4.30pm

4:00pm - 4.30pm

4:00pm - 4.30pm

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Beautifully British Design

Advertorial Feature

iCandy will also be showcasing their action packed three wheeled Peach All-Terrain, the impeccable Strawberry 2, the multi award-winning urban iCandy’s iconic Peach now Raspberry stroller with new offers new fresh colourways for 2017 elevators, the fabulous for 2017, the all black Jet 2 flavours of the Apple 2 Pear with grey detailing & the ‘hybrid’ along with their MiPeach toy The iCandy MiChair is a highchair Moonlight, seamlessly blends stroller. There will also be an the popular Royal & Truffle inspired by designer furniture exclusive appearance of the colourways. Now in its fourth and grows with the child. new luxury Bag Collection, generation, the iCandy Peach It transforms into a nursery including universally colour represents the best of British chair or rocking chair once matched options. its life as a high chair has ended. design and quality engineering. Their gorgeous luxury Blanket With a class leading 25kg weight and hand crafted Newborn This becomes the child’s very own sentimental, contemporary limit, one-touch buckle and Gift Set will be available unique colourways, the Peach piece of furniture with every alongside the complete range remains a cut above the rest. element that it was once a of iCandy accessories. highchair removed, giving iCandy expert Midwife and With over 83 years of cutting the child the special feeling of Health Visitor Katie Hilton edge British design and growing up and ownership. will be on hand to provide innovation, iCandy brings a The exclusive Strawberry Style key parental advice on collection of beautifully formed, Collection features unique fully everything pregnancy, luxury pushchairs and accessories. birth and baby. Katie will reversible flavour packs.

To see the very best of British There are over 16 combinations also be available for Design innovation and for one-to-one advice at the in total, meaning parents one-to-one advice from an around the world can customise Private Consultation iCandy expert, make sure Area each day between the pushchair with their very you visit Stand F60.

2.00-3.00pm. own unique sense of style.

The much-anticipated 2017 iCandy collection is to be exclusively featured on Stand F60.

Including the very first UK public appearances of the iCandy MiChair, the exclusive Strawberry Style Collection and new colours for iCandy’s iconic Peach.

The Strawberry Style collection is available in three typically British designs; Soho, Cambridge and Tudor.

iCandy Fashion Show Come and join iCandy for a front row glimpse into the world of cutting edge pushchair design.

This is an amazing opportunity to see the full spectrum of iCandy’s range of exciting, innovative pushchairs.

You’ll also be able to see the full collection of luxury bags and blankets, designed to perfectly complement the pushchair range.

The iCandy fashion show continues to wow with their gorgeous designs and thrilling entertainment with a live singer and urban choreography.

On stage at 1.30pm each day.

All products showcased are avalible to purchase through iCandy’s official retailer partner, Aftabs.

For more information visit: www.icandyworld.com

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The Baby Show Stage with

Our stage hosts fashion shows, expert talks and demonstrations throughout the day. No need to book, just grab a seat!

Annabel Karmel MBE The UK's No.1 children’s cookery author, best-selling international author and a leading expert on devising delicious, nutritious meals for babies, children and families.

FRIDAY 10.30 Baby First Aid #RappedUp British Red Cross

11.00

MadeForMums’ Best Buys

Clare Byam-Cook Qualified nurse and former midwife Clare Byam-Cook is the UK’s leading celebrity breastfeeding expert with clients including Kate Winslet, Gabby Logan and Kate Beckinsale.

Hazelann Williams

11.30

Maternity & Baby Fashion Show

12.00 Breastfeeding: How it Works… And What To Do If It Goes Wrong Clare Byam-Cook

12.45 Gentle Sleep Solution

Tracey Taylor An experienced British Red Cross trainer, Tracey will take you through some life-saving first aid skills including what to do if your baby is choking, burned or having a febrile seizure.

Chireal Shallow

1.30 2.00

Fashion Show Essential Guide To Feeding Your Baby Annabel Karmel

2.45

Car Seat Safety courtesy of Britax

Dr. Julie Coultas Dr Julie Coultas is an evolutionary social psychologist with a particular interest in education as well as being VTech's resident play expert.

Mark Bennett

3.30

Mothercare Fashion Show

4.00

Play, Exploration & Learning Dr. Julie Coultas

Hazelann Williams Reviews Editor at MadeForMums.com, the UK’s biggest and best parenting reviews site, Hazelann takes us through the top products you can find at the show.

Timetable correct at time of print

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The Baby Show Stage with

SATURDAY 10.30 Baby First Aid #RappedUp British Red Cross

11.00

MadeForMums’ Best Buys Hazelann Williams

11.30

Andrea Grace Andrea is one of the UK’s leading baby and child sleep specialists, health visitor, author of Gentle Sleep Solutions and mum of four.

Maternity & Baby Fashion Show

12.00 Breastfeeding: How it Works… And What To Do If It Goes Wrong Clare Byam-Cook

12.45 Loving your body through

Professor Greg Whyte OBE Prof Greg Whyte is a physical activity expert, world-renowned sports scientist, Olympian and author of new book, Bump it Up.

pregnancy and beyond Prof. Greg Whyte, Dr Phillipa Kaye and Mother Pukka

1.30 2.00

Fashion Show Essential Guide To Feeding Your Baby Annabel Karmel

Dr Phillipa Kaye Dr Phillipa Kaye is a GP, author and journalist who regularly contributes to parenting magazines about women’s and children’s health issues.

Mother Pukka/Anna Whitehouse 2.45

Gentle Sleep Solutions Andrea Grace

3.30

Mothercare Fashion Show

4.00

Car Seat Safety courtesy of Britax

A journalist, editor and mother in search of pukka things for her kid, Anna Whitehouse is the voice of those people that happen to be parents.

Mark Bennett

4.30

Play, Exploration & Learning Dr. Julie Coultas

Mark Bennett Mark is European senior technical & training manager at Britax with more than 25 years experience in all aspects of the safety of children who travel in cars.

14 The Baby Show 2015

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The Baby Show Stage with

SUNDAY 10.30 Baby First Aid #RappedUp British Red Cross

Vanessa Christie Vanessa Christie (MSc, MN, IBCLC, RHV, RNC, CIMI) is an experienced lactation consultant, health visitor, children's nurse and infant massage instructor.

11.00

MadeForMums’ Best Buys Hazelann Williams

11.30

Maternity & Baby Fashion Show

Chireal Shallow Psychologist and psychotherapist, Chireal Shallow is the founder of Baby Sleep Clinic and author of Gentle Sleep Solution.

Dr. Ranj Dr. Ranj is an NHS paediatric doctor, TV presenter of hit CBeebies show Get Well Soon, NSPCC Celebrity Supporter as well as one of the resident doctors on ITV1's flagship daytime programme This Morning.

12.00 Surviving and Thriving as a Breastfeeding Mum Vanessa Christie

12.45 Gentle Sleep Solution Chireal Shallow

1.30

The Scummy Mummies The Scummy Mummies comedy duo host a chat show for less-than-perfect parents, performing live around the UK. Their podcast was an instant hit going straight to number 1 on the iTunes Kids & Family chart.

2.00

Fashion Show Essential Guide To Feeding Your Baby Annabel Karmel

2.45

Your Baby Can Learn!

Dr. Titzer

Dr. Robert Titzer A world renowned expert in infant learning who designed an approach to teach babies written language at the same time they are naturally learning.

3.30

Mothercare Fashion Show

4.00

The Scummy Mummies interview CBeebies' Dr. Ranj, courtesy of NSPCC

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Advertorial Feature

B Protecting what’s precious everyday with Milton Cold Water Sterilising

abies have fragile immune systems, especially in the first years of their lives, making them more susceptible to picking up infections. Good hygiene habits, including sterilising baby-feeding equipment, is critical and top of mind for parents.

Experts in sterilising, Milton, have a range of products designed to make things easier for parents to protect their little ones. The ‘Milton Method’ of cold water sterilisation is extremely simple and effective in the fight against germs, killing 99.9% of bacteria, fungi and viruses.

Simply use cold tap water and either a cap of Milton Sterilising Fluid or one Milton

Sterilising Tablet inside a 5-litre Milton Cold Water Steriliser.

Once made up, parents can place any plastic items inside in the cold water solution, including bottles, teats, breast pump parts, soothers, weaning spoons, cups, teethers, and small plastic toys. In just 15 minutes all items are germ-free and ready to use, with no need to rinse.

As the solution lasts for 24 hours, items can be left inside until needed. Parents can remove and put items back in as often as needed for continued sterilisation.

More and more parents are discovering how effective and easy the ‘Milton Method’ of cold water sterilising is.

For more information visit Milton at Stand D81, or alternatively visit www.milton-tm.com

16 The Baby Show 2016

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One-to-One with the Experts

One-to-One with the Experts Get free personal advice at our NEW Oneto-One with the Experts area. Experts will be on hand throughout the show to answer your pregnancy and parenting questions to put your mind at ease.

You can book a 15 minute appointment on the day of your visit to the show at the One-to-One with the Experts area, located

on Stand H36. Appointments are on a first come, first serve basis so head there early to avoid disappointment.

The experts will be able to answer questions on birth options, breastfeeding, bottle feeding, sleep, routines, maternal health, weaning, teething, skincare and development.

Timetable FRIDAY ROOM 1

VICKI SCOTT 10.00am - 11.00am

Marie Louise Marie Louise is a registered midwife, qualified maternity educator and the Director of Marie Louise Maternity.

Make your birth plan with Marie Louise.

BETH GRAHAM 11.00am - 2.00pm

KATIE HILTON 2.00pm - 3.00pm

MARIE LOUISE 3.00pm - 4.00pm

Sioned Hilton Sioned is Medela UK’s in-house lactation consultant (IBCLC/RGN/RSCN/HV).

ROOM 2

BEX DARBY 12.00pm - 1.00pm

JEVWE UGBOWANKO 1.00pm - 2.00pm

CHIREAL SHALLOW

Katie Hilton Katie is a qualified nurse, midwife, health visitor and is the expert face and voice of iCandy.

2.00pm - 4.00pm

SATURDAY ROOM 1

VICKI SCOTT 10.00am - 11.00am

Beth Graham Beth is a registered midwife, lactation consultant (IBCLC) and antenatal educator at City Antenatal.

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SIONED HILTON 11.00am - 12.00pm

Vicki Scott Vicki is a qualified midwife, nursery and maternity nurse, nanny and breastfeeding consultant. Vicki is also Philips AVENT's Feeding & Wellbeing Advisor.

LISA HARVEY 12.00pm - 1.00pm

CHARLOTTE GRIES 1.00pm - 2.00pm

KATIE HILTON 2.00pm - 3.00pm Judy Moore Judy is a registered dietician and registered nutritionist who specialises in child nutrition. Judy is also a member of the Colief Expert Panel.

JUDY MOORE 3.00pm - 4.00pm

ROOM 2

BETH GRAHAM 12.00pm - 3.00pm

MARIE LOUISE Nicola Lack MRCOG MD Nicola Lack is a consultant obstetrician and antenatal educator at City Antenatal.

3.00pm - 4.00pm

SUNDAY ROOM 1

VICKI SCOTT 10.00am - 11.00am

Chireal Shallow Psychologist and psychotherapist Chireal Shallow is the founder of Baby Sleep Clinic and author of Gentle Sleep Solution.

SIONED HILTON 11.00am - 12.00pm

DR MAGGIE REDSHAW 1.00pm - 2.00pm

KATIE HILTON 2.00pm - 3.00pm Dr Maggie Redshaw Maggie Redshaw is a developmental and health psychologist. Maggie is also a member of the Colief Expert Panel.

Bex Darby, Jevwe Ugbowanko, Lisa Harvey & Charlotte Gries

MARIE LOUISE 3.00pm - 4.00pm ROOM 2

NICOLA LACK

Bex, Jevwe, Lisa and Charlotte are all Childcare Advisors for the NSPCC.

11.00am - 2.00pm

With thanks to:

CHIREAL SHALLOW 2.00pm - 4.00pm

18 The Baby Show 2016

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3-5 March ExCeL London Everything You Need For Bump, Baby & You

Book Now

Leading Brands

Unbeatable Savings

Expert Advice

Book Early Bird Tickets thebabyshow.co.uk/ExCeL

*To book by phone call 0871 231 0844. calls cost 10p per minute plus your phone company’s access charge. Early Bird Tickets end 8th January. £2.20 transaction fee applies per booking. For more information on the products featured visit thebabyshow.co.uk

BSL_Excel_Showguide_Advert_240x165_2017.indd 1 BABY SHOW AD.indd 1

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Photo Competition 2016

Photo Competition £100 Daily Cash Prize Competition

in association with

B

umpkins will be returning to The Baby Show Olympia London, where they will be helping more families capture those precious moments on camera as well as running a brand NEW COMPETITION - £100 Daily Cash Prize Competition.

Bumpkins have made baby and family photography their business, priding themselves on creating incredible images and an experience that you and your family will treasure.

Every baby that has the Bumpkins treatment loves it, and happy babies mean happy families.

If you’re looking for cute baby photos, fun family snaps or memorable photos of your children, Bumpkins guarantees to amaze you. Simply visit any one of Bumpkins Stands (A80, E1, E110 & G22) where you will have the opportunity to be photographed by one of their talented team. Take home your FREE print and be in with the chance to win a £100 daily cash prize.

20 The Baby Show 2016

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Special Offers & Competitions

Exclusive Show Offers, Competitions & Freebies!

We know buying for baby can get expensive, so we’ve put together a selection of some of the best offers and savings available at the show so you can make your baby budget stretch a little bit further, plus competitions and freebies to take advantage of!

M USTE LA

Stand A83 20% off all stock

G RE E N PEOPLE ORGAN IC BABI ES

Stand E74 Get 3-for-2 on all Green People’s award-winning baby essentials and buy their Newborn Hamper for just £25, worth £44!

E RI E MA U I SN IT Y LO E R T MA

AG

AT A

E KATOT

Stand H53 Get 10% off all their Finnish baby boxes.

MORRCK

Stand G5 Save up to 20% on their online prices.

FUTU RE H EALTH BIOBAN K

Stand A18 Exclusive 15% off all stem cell banking services.

MARI E LOU ISE MATE RN ITY

Stand H26 Maternity bags pre-packed with labour, birth and baby essentials £195 (RRP £225).

AGATA PHOTOG RAPHY

Stand G36 Win a documentary family photography session (RRP £995) or a newborn portrait session (RRP £695).

EZ-PZ

Stand F102 Buy 2 pieces get 20% off, buy 3 pieces get 30% off.

E NCHANTE D I NTE RIORS

Stand E113 20% off all nursery wall art sticker designs on orders placed at the show.

COOKI NG FOR AISHA

Stand E112 2 for £2.50 Stage2 pouches, 2 for £3 Stage3 pouches, 4 for £5 for Stage2 baby pouches and 4 for £6 for Stage 3 baby pouches.

YOU R WAY MATE RN ITY

Stand F101 No registration fee when booking a maternity nurse or nanny and 20% off all agency fees. thebabyshow.co.uk 21

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Special Offers & Competitions LAPSI

HAM I LTON TU RN BE RRY

SU PE R SQU ISH

MAM U K LTD

LU NA CH I LD COLLECTIVE

MAG N ET MOUSE

Stand E91 10% off all orders placed at the show Stand H23 10% off all products. Sign up to their mailing list to be entered into the draw to win a Nutribullet blender.

Stand H6 20% off service fee for clients searching for a nanny.

SOUZU

Stand F34 Buy one baby grow get one half price plus sign up for their newsletter and get 20% off for 6 months.

TH E G RO COM PANY

Stand E80 The Baby Show Newborn Bundle only £99 RRP £155. Includes 1x Gro-egg, 1x Gro-hush, 2x Grobag (0-6m).

J UST FOR TI NY PEOPLE

Stand H56 Bundle deal - choose a midi teepee, two scatter cushions and one floormat. Save up to £20!

SI LLY BI LLYZ

Stand D109 Bundle offers including Newborn Essentials to get you started bundle £40 (RRP £72). Baby Shower bundle a great gift idea £40 (RRP £64).

FE SA BY BA

Stand H22 20% off all changing bags.

Stand D55 FREE MAM 130ml Anti Colic Self Sterilising bottle & Start 0-2m SOOTHER WORTH £7.99.

Multibuy 3 items for £10 special show offer.

Stand H71 40% off all sleep suits and body suits.

HOTM I LK LI NG E RI E

Stand A17 Buy 2 nursing bras, get the 3rd FREE!

SMART CE LLS

Stand H47 Save up to £270 on cord blood and tissue stem cell banking at the show.

ADLE R OF LON DON

Stand A93 FREE teething necklaces and bracelets to the first 100 customers that sign up for their first monthly childrenswear subscription at the show.

N U BY

Stand F90 Nuby Natural Touch newborn range will be HALF PRICE including the Digital Electric Breast Pump - just £45!

MY LITTLE DOT BABY SHOWE R

Stand H54 £250 saving on umbilical cord blood stem cell storage, plus a bonus 5 years additional storage worth £250.

BE LLY BAN DIT

Stand A16 10% off show purchases

BRITAX

Stand C24 Brand new Britax Romer BABY-SAFE iSIZE infant carrier + one-of-a-kind FLEX BASE bundle for £300.

DOLLSAN DTRUCKS

Stand H74 30% discount on all products.

N U RTU RE BY AN DY N ICKE RSON

Stand H21 Visit their stand to be entered into a prize draw for a Maternity photoshoot and handcrafted artwork.

22 The Baby Show 2016

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Special Offers & Competitions MOCCIS

LOVE KE E P CREATE

LITTLE ROYALS

ON N I SMART CARE

Stand H49 Buy 1 get one half price.

Stand H84 Windsor Strollers are £150 at the show (RRP £199.99).

M R MOLE BLAN KET

Stand F5 Place an order for any 2 blankets before 11am each day and receive a free personalised Christmas Stocking worth £12.50.

PRECIOUS CE LLS

Stand G24 £250 saving on umbilical cord blood stem cell storage.

TH E PODDLE POD

Stand A62 Save up to 30% off website RRP prices.

BAM BOO KI DZ

Stand F31 15% off entire range.

M I LTON

Stand D81 All their core range will be at the special price of £1.

SN UGG LE BU N DL

Stand H70 18% off Snugglebundl - £32.99 or 2 x Snugglebundls for £59.99

LU LLABY SHADES

Stand E82 20% off Lullaby Shades – for buggies.

Stand D71 15-20% off baby clothes keepsakes Stand D119 Twinkle baby monitor - £79 (RRP: £99).

MAVE NS FI RST STE PS Stand H35 30% off on all products.

NATASHA WI E N I NG PHOTOG RAPHY

Stand H46 Visit and fill in your details for a chance to win a complimentary £150 studio voucher.

LI MON CASA

Stand F28 Baby Essential Kit - £22 (RRP £30).

AVE RY ROW

Stand H8 Spend £50 and over and receive 10% off; spend £100 and over and receive 15% off; spend £150 and over and receive 20% off.

KTA PLACE NTA CONSU LTANCY

Stand D3 Free baby gift box to the first 50 bookings received at the show.

H USHCUSH

Stand A70 16% discount per HushCush

OW YR ER AV

LOVE MY SMALLS

Stand E63 20% off entire range including kids activewear and loungewear.

BU N DLE BEAN

Stand D111 GO universal footmuff is £25 (RRP £29.99).

TICKLE TOTS

Stand D103 Nappy kit (15 nappies + wet bag) - £195 (RRP £267).

CU DDLE DRY

Stand G20 £10 off all patterned Cuddledry handsfree baby towels

Terms & Conditions apply to some offers – please visit individual stands for details.

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From the organisers of The Baby Show

Kiddiewinkles

Little Timbers

Book Tickets Now

Save 40%

Quote Code BABYSHOW

babytotoddlerevents.co.uk

Peacheyboo

Peppermint

A one-stop-shop for everything parents need for their babies and toddlers up to 4 years of age • Prams & pushchairs • Buggies & strollers • Nursery furniture & furnishings • Toys • Clothing • Feeding equipment • Car seats • High chairs • Travel • Financial services • Healthcare & wellbeing • Books • Gifts • Bathing & changing • Accessories • Carriers • Safety & security • Maternity • Outdoor play equipment • Baby and toddler activity classes • and much, much more...

Event partner

Sponsor

Media partner

*Saving is based on the standard on-the-door ticket price of £12. Advance Box Office closes midnight 18/11/2016. £1 transaction fee applies. To book by phone call 0844 8804681.

Calls cost 7p per minute plus your phone company’s access charge.

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Shop The Ad

We would like to thank Bumpkins for The Baby Show photoshoot

Featuring products from:

thebabyshow.co.uk 25

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Our Design Passion & Innovation - Now in a High Chair At iCandy we’ve always been known for pushing boundaries in design and functionality with our luxury pushchairs. Now we’ve applied our experience and in-depth knowledge to create a truly unique high chair. The iCandy MiChair transforms into a nursery chair or rocking chair once its life as a high chair has ended, and with the optional Newborn Pod is also suitable from birth.

Transforms from rocker, to high chair to nursery chair or rocking chair Visit us on Stand F60

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