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The Part-Time Program

Executive Master in Digital Pioneering eMA DIP

Strengthens Creative Employees in Developing Digital Business Ideas


Zeppelin University Zeppelin University (ZU) in Friedrichshafen at Lake Constance is a foundation university bridging business, culture, and politics and is accredited by the German Council of Science and Humanities. It is committed to interdisciplinarity, internationality, and individuality in both its research and its 15 study and doctoral programs. The Executive Education of Zeppelin University | ZUEE combines all offers of life-long-learning for people who are already in work. These range from part-time master programs and certificate courses to individual development programs. Executive Master in Digital Pioneering | eMA DIP The part-time program of studies in Digital Pioneering prepares creative employees for digital business ideas. It analyzes the framework conditions, trends, and impacts of digitalization from the perspectives of business administration, communication studies, and social sciences. The development of one’s own digital business idea, the personal meetings with innovative players in the area of digitalization, the practicing of scientific methods, and the interdisciplinary reflection on digital transformations: all of these make Digital Pioneering a currently extremely relevant thinking spa ce with a global focus. The cooperation with renowned partners such as the Tshingua University, ­the University of San Francisco or the University of Cambridge, and the c­ onsistently practice-oriented didactic approach ­result in an innovative ­educational voyage which closely combines research orientation and practical relevance. Aim of the Program of Studies Our curriculum has an interdisciplinary orientation and enables the participants to develop and implement digital business models in an innovative way. To achieve this, the program combines content from business administration, such as innovation and technology management, marketing, business model innovation, and management theory with issues from the social sciences, such as network theory, trend research, and analyses of the legal, social, and political contexts of digitalization. All participants apply with the idea of a digital business model innovation. During the first twelve months, this idea is elabo-


rated on, completed, revised again and again, and addressed in all details, parallel to the seminar sessions and applying the learned contents. That way, every theory that is introduced is immediately transferred into the actual practice of the individual participant. In this program the participants are enabled to understand their company’s business models, to improve them, and to modernize them if required. They learn to develop new business models and to understand the business models of their customers in order to be able to design customer-oriented consulting offers, products, and services. International Academy | Module Abroad The aim of the module abroad is to develop culturally comparative perspectives and to link theory and practical application. It includes scientific seminars at one of our partner universities, personal meetings with relevant players involved in digital transformation, as well as visits to local companies, start-ups, and incubators. Our cooperation partners include world leading universities like : Tshingua University, University of San Francisco, University of Cambridge, and others. Target Group Operative employees, executives, and freelancers from the areas of information technology, energy supply, communication, automotive industry, trade, pharmaceutical production, etc. Admission Requirements | a completed study program of at least three years at a university, an institution equivalent to a university, or a university of applied sciences | relevant professional experience of at least 12 months | existing employment relationship | proof of English language skills – ZU test | successful participation in multilevel ZU admission procedure


The program at a glance | 21 months of part-time study | scope: 12 on-campus modules of 5 days each, 90 ECTS | locations: Friedrichshafen, Berlin, as well as International Academy | degree: Master of Arts in Digital Pioneering | tuition: € 25,900 Costs for traveling, board and lodging are not included in the tuition.

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Module 1 Innovation & Technology Management

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Module 3 Trend Research & Scenario Technique

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Module 12 Future Development in Digitalization

Module 2 Business Model Innovation

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Module 6 Digital Value Networks

Module 9 International Academy

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Module 8 Consumer Behaviour & Marketing of Digital Goods

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Module 2 48 CP Business Model Innovation 12 CP

Project Work Master Thesis

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Module 3 Trend Research & Scenario Technique

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Module 7 Management of Knowledge Based Firms

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Module 4

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1 CP = 25 hours of work, Platform and 40% on-campus study, 60% self-studyBusinesses Ecosystems

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Module 4 Platform Businesses and Ecosystems

Module 5 Entrepreneurial Finance and Cor porate Venturing

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Module 10 New Digital Businesses in Mobility and Other Markets

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Module 11 Legal, Political and Social Impact of Digitalization

Module 5 Entrepreneurial Finance and Cor -


Corporate Partners

Application to be started at any time at zu.de/kick-off Contact eMA Program Management zuee @ zu.de +49 7541 6009 1515

Zeppelin Universität gemeinnßtzige GmbH | Am Seemooser Horn 20, 88045 Friedrichshafen Liable for the content within the meaning of german press law Prof Dr Insa Sjurts (speaker of the executive board)


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But what is your digital business model? zu.de/dip

Profile for Zeppelin Universität

Zeppelin University | Executive Master in Digital Pioneering  

The Zeppelin University offers executive education programs for professionals. This brochure presents the executive Master in Digital Pionee...

Zeppelin University | Executive Master in Digital Pioneering  

The Zeppelin University offers executive education programs for professionals. This brochure presents the executive Master in Digital Pionee...