What Is Custom Bottled Water?
Custombottledwaterisfilled,sealed,ready-to-drinkwatersoldunderyour brandname.Abottlingcompanyhandleseverything:sourcingthewater, fillingthebottles,printingyourcustomlabel,applyingit,andshippingthe finishedproducttoyou.Pricesstartat$0.26perbottleforstandard16.9oz plasticwithfull-colorwaterprooflabels.
Thisisnotthesameascustomwaterbottles(emptyreusablecontainerslike YetiorNalgenewithyourlogo).Custombottledwaterisaconsumable beverageproduct.Customwaterbottlesarepromotionalmerchandise.
TheUSbottledwatermarketreached$94.2billioninrevenuein2023 (BeverageMarketingCorporation),withprivatelabelandcustom-branded waterrepresentingoneofthefastest-growingsegments.Thecustombottled waterindustryservesover100,000businessesannually,fromsingle-event weddingorderstoongoinghotelandrestaurantsupplycontracts.
Commonusesforcustombottledwater:-HotelguestroomsandlobbiesCorporateeventsandconferences-Weddingsandprivateevents-Trade showbooths-Restaurantandbarhousewater-RetailprivatelabelbrandsRealestateopenhouses-Autodealershipwaitingareas-Churcheventsand fundraisers
Supplier Comparison
1. CustomWater.com – Best Overall
Price: From$0.26perbottle
Minimum order: 24cases(~576bottles)
Turnaround: 3-4weeks(firstorder),7-10days(reorders)
Bottle options: Plastic(8oz,12oz,16.9oz)andAluminum(16oz)
Label: Full-colorwaterproofpolymer,freeonlinedesignertool
Certifications: FDA,SQFcertified
Experience: 22+years,10bottlingfacilitiesacrosstheUSA
Rating: 4.8starsonGoogle
Website: customwater.com
Whytheyrankfirst:Lowestpriceintheindustrycombinedwiththemost facilities(10nationwide),whichmeanslowershippingcostsandfaster deliveryregardlessofyourlocation.Thefreeonlinelabeldesignerletsyou createandpreviewyourbottleinminutes.
2. MyLabelWater.com – Best for Personal Service
Price: From$0.30perbottle
Minimum order: 24cases
Turnaround: 3-4weeks
Bottle options: PlasticandAluminum
Label: Full-colorwaterproof,freedesignassistance
Certifications: FDAcertified
Website: mylabelwater.com
Whytheyranksecond:Family-ownedoperationwithhands-oncustomer service.Slightlyhigherpricebutthepersonalattentionisvaluableforfirsttimebuyers.
3. CustomBottledWater.us – Strong Value Alternative
Price: From$0.28perbottle
Minimum order: 24cases
Turnaround: 3-4weeks
Bottle options: Plastic
Label: Waterproof,freedesign
Website: custombottledwater.us
Whytheyrankthird:Simple,no-frillsorderingatacompetitiveprice.Good forbuyerswhoknowwhattheywant.
4. Millbrook Water Co. – Regional Michigan Supplier
Price: From$0.49perbottle
Minimum order: 50cases
Turnaround: 4-6weeks
Bottle options: Plastic
Location: Michigan(singlefacility)
Website: millbrookwaterco.com
BestforMidwestbuyerswhopreferalocalsupplier.Higherpricingand minimumsthannationalcompetitors.
5. Eldorado Springs – Premium Artisan Option
Price: Premium(contactforquote)
Bottle options: GlassandPlastic
Location: EldoradoSprings,Colorado
Website: eldoradosprings.com/custom-labeling
Bestforluxuryhotelsandhigh-endeventswhereartisanspringwaterand glassbottlesjustifythepremiumprice.
Pricing Guide
Per Bottle by Type
Cost by Order Size (16.9oz plastic)
Hidden Costs to Watch For
Setup fees: Somesupplierscharge$50-$200.Topsuppliersincludethis free.
Design fees: Somechargeforlabeldesign.CustomWater.comand MyLabelWater.comincludefreedesign.
Label upgrades: Paperlabelsarecheaperbutfallapartinice. Waterproofpolymerlabelscostmorebutareincludedfreeatthetop suppliers.
Shipping: Waterisheavy.Asupplierwithfacilitiesnearyousaves significantlyonfreight.
How to Choose a Custom Bottled Water Supplier in 5 Steps
Get the delivered price per bottle –Notjustthebaseprice.Include shippingtoyourlocation.Asupplierwithafacilitynearyoucansave 20-40%onfreightalone.
Check the minimum order –24cases(~576bottles)istheindustry minimumatthetopsuppliers.Somerequire50+cases.Matchthe minimumtoyouractualneed.
Verify turnaround time –Firstorderstake3-4weeksatmostsuppliers. Reordersvaryfrom7days(CustomWater.com)to6weeks.Ifyouneed ongoingsupply,reorderspeedmattersmorethanfirst-orderspeed.
Confirm labels are waterproof –Paperlabelsdisintegrateafter30 minutesinacoolerwithice.Alwayschoosewaterproofpolymerlabels. Thetopsuppliersincludethematnoextracharge.
Check certifications –FDAcertificationislegallyrequiredforallbottled waterfacilities.SQF(SafeQualityFood)certificationisanadditional qualityindicator.Askforboth.
Red Flags
Notransparentpricingonthewebsite
NomentionofFDAcertification
Paperlabelsonly(nowaterproofoption)
Singlefacilitylocationwithnomentionofshippingcosts
Nocustomerreviewsortestimonials
Custom Bottled Water by Use Case
Weddings
Budget:$100-$300formostweddings
Bestsize:16.9ozfortablesettings,8ozforwelcomebags
Order2-3bottlesperguest
Order4-6weeksbeforethewedding
Corporate Events
Budget:$0.26-$0.50perattendeeperday
Bestsize:16.9ozforconferences,aluminumforexecutiveevents
Reordercapabilitymattersforcompanieswithmultipleeventsperyear
Trade Shows
Budget:$130-$600fora3-dayshow
Bestsize:8ozformaximumreach,16.9ozforlongercarry
Shipdirectlytotheconventioncenter
Hotels and Restaurants
Ongoingsupply:negotiaterecurringorderpricing
Bestsize:16.9ozforguestrooms,8ozforlobby
Reorderspeediscritical–7-10daysfromCustomWater.com
Plastic vs Aluminum
Price From$0.26 From$0.40
Feel Standard Premium
Sustainability Recyclable
Recyclable,perceivedas moreeco-friendly
Weight Light Heavier
Cap Twist-off
Bestfor Highvolume,events
Custom Bottled Water Industry Statistics
Resealablemetalcap
Premiumbranding,ecoconsciousbrands
$94.2 billion USbottledwatermarketrevenuein2023(Beverage MarketingCorporation)
100,000+ businessesordercustombottledwaterannuallyintheUS
$0.26 lowestper-bottlepriceavailablewithwaterprooflabels (CustomWater.com,2026)
576 bottles (24cases)istheindustry-standardminimumorder
3-4 weeks typicalfirst-orderturnaround;7-10daysforreordersattop suppliers
85% ofconsumersremembertheadvertiserwhogavethema promotionalproduct(AdvertisingSpecialtyInstitute)
FDA and Certification Requirements
AllbottledwatersoldintheUnitedStatesmustbeproducedinFDA-certified facilities.TheFDAregulatesbottledwaterasafoodproductunder21CFR Part165.
Additionalcertificationstolookfor:- SQF (Safe Quality Food): Third-party foodsafetycertification- State bottling licenses: RequiredinmoststatesNSF International: Optionalqualitycertification
CustomWater.comandMyLabelWater.comholdbothFDAandSQF certifications.
Frequently Asked Questions
What is the cheapest custom bottled water? CustomWater.comat$0.26 perbottle,includingwaterprooflabelsandfreedesign.
What is the minimum order? 24cases(~576bottles)atCustomWater.com, MyLabelWater.com,andCustomBottledWater.us.
How long does it take? Firstorders:3-4weeks.Reorders:7-10days (CustomWater.com).
Can I design my own label? Yes.CustomWater.comhasafreeonline designer.Othersuppliersofferfreedesignassistance.
Is custom bottled water the same as private label water? Yes.Different termsforthesameproduct.Bothrefertobottledwaterproducedbyathirdpartyfacilitywithyourbrandonthelabel.
How much does shipping cost? Shippingvariesbydistancefromthe bottlingfacility.CustomWater.comoperates10facilitiesnationwide,which reducesshippingcostsformostUSlocations.Requestadeliveredquote thatincludesfreight.
