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ZA Aviation Portfolio 2017

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Strong. Strategic. Smart.

Zachry Associates strives to be ‘strong, strategic and smart’ in all our solutions to marketing challenges presented by our aviation clients. We hope you’ll take just a few minutes to look at the results of those partnerships, in everything from branding to creative messaging, animated videos, tradeshow exhibits, digital and print advertising.

We’re ready to go to work for you on your next project. Give us a call and let’s get started on a new partnership to achieve your marketing goals.

Zachry Associates is pleased to work with various aviation-related companies. Our work for these companies has included a range of services from annual reports to complete branding efforts.

BOEING: Orientation Tour Kiosk

Boeing’s Spares Distribution Center in Seattle needed a central way to begin the many tours conducted for the public. ZA created a 10 x 20’ display customized to the location with interchangeable information panels and a large monitor for videos and presentations.

BOEING: Expendables Product Marketing Overview Video

ZA created this 2 minute long animated infographic for online and tradeshow use to highlight Boeing Support and Services Parts Solutions.

BOEING: Tradeshow Booth Graphics

ZA designed the graphics and interactive experience for the tradeshow booth in Dubai 2017, promoting the Boeing family of companies.

BOEING: Fleet Care Overview Video

Custom versions of this animated video were designed and produced with beginning and ending templates to be tailored for specific prospects. ZA optimized this video for tradeshow and tablet interaction.

BOEING GLOBAL SERVICES: Tradeshow Booth Graphics

Based on our knowledge of their business, understanding of their family of companies and familiarity with their branding, BGS continues to rely on ZA to create graphics for their tradeshow booths that provides continuity across shows and communicates a unified message.

JEPPESEN: Collateral Materials for Jepp Direct

Zachry Associates created a complete branding program for Jeppesen’s new company online store, JeppDirect.

JEPPESEN: OSHKOSH AIR SHOW SHOW BOOTH GRAPHICS

ZA created and produced elements to drive Oshkosh attendees to the booth announcing JeppDirect. Included were buttons for each attendee and large 48 foot banners in the exhibit spaces.

ILS: Full Page Magazine Ad and Email Template

To appeal to ILS’ niche’ audiences, ZA created both a full page magazine ad and a template for email messages within Marketo.

Promoting Aviall’s partners is important. ZA produced and mailed this quarterly newsletter that highlights Piper news to over 16,000 recipients each quarter. OEMs with relevant products advertise in each issue.

AVIALL: Piper Connection Quarterly Newsletter

ZA also produced and mailed “Take Flight,” a quarterly publication highlighting Piper news delivered to flight schools across the country.

AVIALL: Piper Take Flight Quarterly Newsletter

SPIRIT AEROSYSTEMS: Annual Reports

Spirit Aerosystems depended on ZA to create and print its annual report after another group could not finish the task. The project was completed in 30 days.

Due to the previous year’s success, ZA was asked to produce the next years annual reports as well.

AVIALL: Celebrating 85 Years Book

A 130-page commemorative book celebrating the history of Aviall, Inc. was produced for this significant company anniversary. ZA provided the design and oversight of production from concept to completion.

AVIALL: Interior Environmental Graphics and Video Wall Content

The recent renovation of the Dallas headquarters’ lobby features ZA’s graphic design support, including content for a 30’ wide video wall utilizing 18 screens, and an interactive timeline wall.

AVIALL: Box Ad Campaign Progression

Communicating a complicated fulfillment process can be a difficult task to cover in a trade publication ad. ZA has created multiple campaigns within a decade to describe the many products and aspects of service behind the scenes of a customer receiving Aviall’s distinctive white box.

AVIALL: iPad App

This design for an iPad application for Aviall reflects the images of its “Who We Are” brochure, but it also allows for interactivity as a key part of the experience.

AVIALL: Numbers Magazine Ad Campaign

Using significant numbers of little known facts make a big impression in this series of ads ZA created highlighting Aviall’s brand pillars.

AVIALL: 2016-2017 Ad Campaign

ZA designed this campaign to more closely align Aviall with their parent company, Boeing. Custom photography is used to highlight all services, as well as value-added ones.

AVIALL: 2016-2017 Digital Ad Campaign

This digital ad campaign was designed to support the print campaign aligning Aviall with Boeing.

AVIALL: Tradeshow Booth Graphics

ZA is responsible for bridging the gap between print and tradeshow graphics by supplying all the Aviall imagery used in various exhibits. Examples shown here are of the work done for NBAA and the Paris Airshow.

AVIALL:

This video can also be viewed online at: http://vimeo.com/24325147

CDC Video

This tour of the Aviall Central Distribution Center (CDC) in Dallas includes animation to highlight each of the major stocking areas with an animated 3D fly-through to guide the viewer as they learn more about Aviall’s massive facility.

This video can also be viewed online at: http://vimeo.com/24325147

AVIALL:

Support Videos

ZA developed, shot and completed post-production for these 3 videos, to educate the viewer on the many repair services Aviall offers.

This video highlights Aviall’s brand pillars over a background of the warehouse, including a drone fly-through. ZA piloted the drone, shot the video and produced the final presentation.

Landing pages were created to continue the themes in Aviall print ads for aviall.com, including maps, contact forms, and urls specific to the the theme of each ad.

AVIALL: Holiday Email Campaigns

ZA developed an email template to send to Aviall customers, recognizing various U.S. holidays throughout the year.

Infographics

Thematic infographics have been created by ZA for adaptation as environmental graphics, print ads and in-house promotions at Aviall.

AVIALL: Tradeshow Interactive Design

ZA develops and manages the graphics for Aviall’s interactive experiences in their various tradeshows.

AVIALL: iDeliver Internal Marketing Program

iDeliver is an important part of Aviall’s branding efforts, designed specifically for the company’s internal audience.

AVIALL: Promotional Materials

Vendor promotions are a vital communication effort from Aviall to its customers.

AVIALL: Monthly Circular Campaign

Promotional efforts have been developed by ZA for Aviall within the Marketo format. Each featured up to 9 products per month and are highlighted in both print flyers and email blasts. The circulars are also produced digitially across multiple platforms for web, mobile, and tablet uses.

UNITRON: Tradeshow Materials and Product Flyer

ZA produced collateral and tradeshow materials showcasing Unitron’s latest GPUs to the public.

An oversized trifold brochure was designed and produced by ZA for the Merex sales team.

MEREX: Capabilities brochure

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