Social media

Social media is a popular way for people to communicate with others around the world. It can help you keep in touch with friends and family, stay up-to-date on breaking news, find out about a new restaurant or movie, or even market your business online.

It can also be used for crowdsourcing, or as a way to gather ideas from the public for improving products or developing new ones. Businesses also use social media to communicate with customers and build brand loyalty.

The use of social media has increased rapidly, with a projected total of 4.76 billion users worldwide in 2023 (compared to 3.74 billion in 2015). It is important for marketers to understand how to integrate social media into their local SEO strategies.