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Business Observer 12.13.24

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DECEMBER 13 - DECEMBER 19, 2024 | TH R E E D O LL A R S

FLOR IDA’S NE WSPAPER FOR T HE C - SUI T E

Entrepreneurs | Couple pours their heart into startup tequila brand. PG.7 PASCO • H ILL SBOROUG H • PIN ELL AS • P OLK • M A N ATEE • SA R ASOTA • C H A R LOT TE • LEE • COLLIER

MORE GYMS Behind a never-complain and never-quit disposition, former Navy SEAL pumps $1 million into a fitness business in the Sarasota-Manatee region. ‘I’m all go, no stop. All gas, no brakes.’ PAGE 10

JEFF MOORE | Fitness Premier

PHOTO BY MARK WEMPLE

LEADERSHIP

STRATEGIES

DEVELOPMENT

No Kidding

Bed Time

Hill to Fight On

DON’T MISS:

PAGE

Michigan mattress manufacturing firm has big expectations with its new showroom in Naples. PAGE 8

A potential 170-home project near the Celery Fields in Sarasota has brought out heavy opposition. PAGE 12

Offer made on $59 million Collier farm listing. 14

3 $200M company founder: Don’t be afraid to fail.

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Nine-year-old from Naples shows off her leadership skills in running a Utah safetech-for-kids company — for a day. PAGE 5

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Go to BusinessObserverFL.com/big-book-of-business www.BusinessObserverFL.com


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