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Automotive Reviews
When it comes to locking in the best place to service your vehicle, reputation matters. Here are some tips and tricks on how to read and understand online reviews in the automotive industry.
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Does the business respond to reviews?
Check the rating: Online reviews are comprised of a variety of factors and google tends to favor businesses with a 4.2 or higher rating.
A business that responds to reviews is more likely to deliver an excellent customer experience. Pay attention to whether the business responds to positive and negative reviews, and if they take steps to resolve any unsolved matters. Take charge of your automotive experience!
Recommendations: The community is always looking for the go-to places for automotive services. You can help businesses and future customers by leaving a review or recommendation. By doing this, you are helping build a trusted community of experts in their field.
Thoroughly comb through how many reviews there are versus what star they reported. Ratings can help you determine what kind of service a business provides based on customer experiences.
Social Media Reviews: Most social media platforms now have an option to leave a review. Social media can be an excellent source of information in the automotive industry.
Minimal online presence: Some automotive businesses have been in business so long they lack any online presence. These kinds of businesses usually thrive on word of mouth.
Minimal online presence does not necessarily mean bad service. Most likely the business is a mom-and-pop shop that has been open for a very long time.
How to spot a disgruntled customer review: Reading reviews to make a good purchasing decision can be tedious and time consuming but well worth it. Sometimes reviews may not accurately represent the business due to disgruntled customers.
Read the reviews carefully and determine if the business has exhausted every effort to resolve any matters.
Look for common patterns and responses. Communication is key to ensuring your automotive experience is a good one.
