Think Tourism // Destination Africa
Dr. Rania Al-Mashat Minister of Tourism Arab Republic of Egypt 8-9 Dec. 2018, Sharm el Sheikh
Source: UNWTO, 2018
SDG “8”
Tourism has a great potential to accelerate progress across SDGs
Decent work and economic growth
SDG “12” Through direct and / or indirect contribution
Responsible consumption and production
SDG “14”
Tourism is explicitly mentioned in SDGs 8, 12 & 14
Conserve and sustainably use the oceans; seas and marine resources
2030: 17 Goals and 169 Targets for Sustainable Development
Source: UNWTO, 2018
T H E I M PAC T O F TOURISM ON THE GLOBAL ECONOMY
HOW MONEY TRAVELS Source: WTTC Economic Impact 2017
Direct, indirect and induced effect of tourism spending
Contribution of Travel and Tourism to Global GDP 2017
2018*
2028*
Direct contribution to GDP (trillion USD)
2.6
2.7
3.9
Total contribution to GDP (trillion USD)
8.3
8.6
12.5
* Expected value
Figure 2: Total contribution to Global GDP
4
12
3
9
2 1 0
3.2%
3.3%
3.6%
(Percentage)
(Percentage)
Figure 1: Direct contribution to Global GDP
6
Source: WTTC Economic Impact 2018
2018
2028
10.5%
11.7%
2017
2018
2028
3 0
2017
10.4%
Contribution of Travel and Tourism to Global Employment 2017
2018*
2028*
Direct contribution to Employment (million)
118
121
150
Total contribution to Employment (million)
313
323
414
* Expected value
Figure 4: Total contribution to Employment
5
12
4
9 (Percentage)
(Percentage)
Figure 3: Direct contribution to Employment
3
2
3.8%
3.2%
3.8%3.3%
3.6% 4.2%
1
6
9.9% 10.4%
10.5% 10.1%
2017
2018
11.7% 11.6%
3
0
0
2017 Source: WTTC Economic Impact 2018
2018
2028
2028
Contribution of Travel and Tourism to Global Investment Contribution to Investment (billion USD)
2017
2018*
2028*
882
925
1408
* Expected value
Figure 5: Contribution to Global Investment 5
(Percentage)
4
3
4.5%
4.5%
5.1%
1
0
2017 Source: WTTC Economic Impact 2018
2018
2028
TOURISM IN AFRICA
Diversity of Tourism Products in Africa Cultural Heritage Tourism
Diaspora Tourism
Business Tourism
Nature / Adventure Tourism
Source: World Bank, Tourism in Africa Report (2011)
Intra - Regional Tourism
Safari Tourism
Beach Tourism
AFRICA: Contribution of Travel and Tourism to the Continent’s GDP Direct contribution to GDP (billion USD) Total contribution to GDP (billionUSD)
2017
2018*
2028*
72.8
75.6
113.2
177.6
184.3
278.2
* Expected value
Figure 7: Total Contribution to Total GDP
Figure 6: Direct Contribution to Total GDP 3
3.3
3.4
8
3.3
8.1
8.2
8.1
2017
2018
2028
(Percentage)
6
(Percentage)
3 2
4 2
1
0
0
2017 Source: WTTC Economic Impact Africa 2018
2018
2028
AFRICA: Contribution of Travel and Tourism to the Continent’s Employment 2017
2018*
2028*
Direct contribution to Employment (million)
9.3
9.6
12.5
Total contribution to Employment (million)
22.8
23.5
30.8
* Expected value
Figure 9: Total Contribution to Employment Figure 8: Direct Contribution to Employment 2.6
2.6
2.6
2
6.5
6.5
6.4
2017
2018
2028
6 (Percentage)
(Percentage)
3
8
4 2
1 0 0
2017 Source: WTTC Economic Impact Africa 2018
2018
2028
AFRICA: Contribution of Travel and Tourism to the Continent’s Investment Contribution to Investment (billion USD)
2017
2018*
2028*
28.2§
28.9
45.5
* Expected value
Figure 10: Contribution to Investment 8
(Percentage)
6
5.7
5.8
2017
2018
6.2
4
2
0
Source: WTTC Economic Impact Africa 2018
2028
AFRICA: International Tourism Receipts & Tourist Arrivals Figure 11: Africa: Tourism Receipts, 2000-2016
48.4
50
45.6 42.0
32.9 33.1
Source: World Bank, World Development Indicators, 2018
34.8
37.1
2000-16: Tourist arrivals increased by 100% 2000-09: 45 mn per year 2010-16: 64 mn per year
2016
2015
2014
2013
2012
2011
2010
2003
2002
2001
30
2000
2016
2015
2014
2013
2012
2011
2010
2009
2008
2007
2006
2005
2004
2003
2002
2001
2000
2000-16: Tourism receipts increased by 150% 2000-09: USD 34 bn per year 2010-16: USD 51 bn per year
63.3 63.8
50.5
40
10
66.0
60.1
58.4
2009
19.7 18.6 17.8
56.5
2008
25.3
60
2007
30.6
59.7
2006
44.4
35.7
30
64.5 64.8
64.7
(million tourist)
(billion US$)
51.2
54.2
40.5
40
20
47.9
51.6
70
2005
48.4
50
51.6
52.9
55.5
2004
60
Figure 12: Africa: International Arrivals, 2000-2016
Top 10 African Countries in International Arrivals & Tourism Receipts Figure 13: Top 10 African Countries in International Tourist Arrivals, 2016 Morocco
Figure 14: Top 10 African Countries in Tourism Receipts, 2016 10.3
South Africa
10.0
Tunisia
5.7
Egypt
5.3
Zimbabwe
2.2
Algeria
8.8
Morocco
7.9
Egypt
3.3
Tanzania
2.2
Ethiopia
2.1
Mauritius
2.0
1.8 1.7
Tunisia
1.9
Nigeria
South Africa
Mozambique
1.6
Kenya
Cote d'Ivoire
1.6
Nigeria
1.1
Botswana
1.1
1.5
Namibia 0
2.75
5.5
8.25
11
1.6
0
2.25
4.5
6.75
9
Tourist arrivals (in million)
Tourism receipts (in billion US$)
Morocco topped the list of the 10 highest African countries in international tourist arrivals in 2016 with more than 10 mn followed by South Africa.
South Africa topped the list of the 10 highest African countries in tourism receipts with around USD 9 bn 
 followed by Morocco
Source: World Bank, World Development Indicators, 2018
EGYPT: EVOLVING TOURISM TRENDS
Egypt & Africa Total number of nights spent by African Tourists decreased by 56% between 2010 and 2016
Figure 17: African Tourism: Number of Nights, 2010-2018 11
Number of nights spent by African Tourists increased by 290% 2016 and 2018
+290%
8.25
(million nights)
An average of 4 mn nights per year between 2010 and 2016 versus an average of 9 mn nights per year during 2017 and 2018
10.1
6.0
6.1
8.0
5.9
5.5
3.5
3.4
3.1
-56%
2.75
2.6
0
The number of nights increased by 27% during January to October 2018
Source: Department of Passports, Immigration and Nationality and Ministry of Tourism
2010
2011
2012
* January to October only
2013
2014
2015
2016
2017
2018
EGYPT TOURISM REFORM PROGRAM (E-TRP)
THE VISION Achieving a sustainable tourism sector through implementing structural reforms that strengthen the sector’s competitiveness and are in line with international standards
THE PILLARS OF THE STRUCTURAL REFORM PROGRAM
Institutional Reforms
Legislative Reforms
Promotion & Marketing
Infrastructure & Tourism Development
Global Tourism Trends
BRANDING & PROMOTION CAMPAIGNS
BRANDING BY DESTINATION
At least one individual from each Egyptian Household works either directly or indirectly in the Tourism Sector
Thank You
Dr. Rania Al-Mashat Minister of Tourism Arab Republic of Egypt 8-9 Dec. 2018, Sharm el Sheikh