Solent Handbook & Directory Ratecard 2019/20

Page 1

BE SEEN


WELCOME INSPIRED MEDIA

BE SEEN AND MAKE A BIGGER IMPACT

Inspired Media’s products and services are tailored to the needs of the marine market and are widely distributed around the Solent, one of the busiest stretches of water in the UK. The UK marine market is worth a staggering £2.9 billion* and over 30% of that comes from the Solent region. After listening to our clients and readers we have developed solutions and a mix of tried and tested products to enable you to promote your products and services to this core market. We offer a unique mix of marketing tools at budget prices to promote

your brand to a high spending audience and get results. These include our growing online community SolentHandbook. com which attracts thousands of visitors each week, and in print our high quality annual publication, The Solent Handbook & Directory, which is loved by its readers and distributed free in over 200 locations in the Solent area. We look forward to working with you to help you achieve your marketing goals. The Inspired Media Team

Photo by Paul Wyeth

INSPIRED MEDIA DELIVERS ACCESS TO: • The Solent’s favourite website • 100,000+ Solent Handbook readers

* Source: British Marine Federation - UK Leisure, Superyacht and Small Commercial Marine Industry Key Performance Indicators 2010/2011.

Unit 2 | Endeavour Court | Ryde Business Park | Ryde | Isle of Wight | PO33 1FD T +(44) 01983 245505 E sales@inspired-media.co.uk

www.SolentHandbook.com


INSPIRED MEDIA

SOLENT HANDBOOK & DIRECTORY THE SOLENT’S FAVOURITE HANDBOOK | 20,000 PRINT-RUN | SOLENT, SOUTH COAST & IOW DISTRIBUTION

Distribution, through marinas, yacht clubs and numerous marine facing businesses, is designed to ensure that the

SOLENT

book reaches the Solent leisure marine audience.

HANDBOOK & DIRECTORY MARCH 2014 - APRIL 2015

The content is tried and tested and is invaluable to boat owners and sailors who spend time on the Solent’s historic waters, whether it be from a leisure or sporting perspective. With valuable information in Solent Ports and Harbours, Cowes and Portsmouth Tides, an Events Diary and Calendar, a Directory and up-to-date Racing Marks, the Solent Handbook & Directory is a popular and much appreciated information resource for the Solent community.

STUNNING PHOTOGRAPHY

Photo: Paul Wyeth

The annual publication of the Solent Handbook & Directory, with a print-run of 20,000, heralds the start of each new sailing season. The handbook will be available at established, and many new, pick-up points from Easter onwards, along the Solent from Poole to Brighton and on the Isle of Wight. It will also be distributed through top regattas including Cowes Week and Panerai British Classic Cowes Week.

Now including

Poole Harbour

Portsmouth Tide Tables sponsored by

www.SolentHandbook.com

WHAT ARE THE BENEFITS? • Brand exposure at the heart of the UK’s largest and most influential leisure marine market segment. • The largest distribution and highest visibility of the regions handbooks with an unrivalled power to inform and influence potential customers. • You will reach influential ABC1 Solent stakeholders with real spending power.

Photo by Paul Wyeth

• Your advert will have a full 12 months shelf-life giving you the benefits associated with a long-term advertising presence.

Unit 2 | Endeavour Court | Ryde Business Park | Ryde Isle of Wight | PO33 1FD T +(44) 01983 245505 E sales@inspired-media.co.uk

www.SolentHandbook.com


INSPIRED MEDIA

SOLENT HANDBOOK & DIRECTORY THE SOLENT’S FAVOURITE HANDBOOK | 20,000 PRINT-RUN | SOLENT, SOUTH COAST & IOW DISTRIBUTION

DIRECTORY LISTINGS & DISPLAY ADVERTS Great value directory listings

DISPLAY ADVERTS (SEE BELOW FOR ADVERT SIZES)

Banner Quarter Page Half Page Full Page Double page spread Free handbook & online directory entries (double line listings) with all display adverts

High impact display advertising

Maximum impact positions available

82 x 21mm

B

82 x 51mm

D

E

82 x 106mm

100 x 235mm + 3mm bleed

200 x 235mm + 3mm bleed

C

£225.00 £425.00 £725.00 £1225.00 £1925.00

A B C D E

PREMIUM DISPLAY AND SPONSORSHIP

PREMIUM DISPLAY AND SPONSORSHIP

A

DIRECTORY LISTINGS

Double Line Listing (includes handbook & .com) £75.00 Enhanced Listing £225.00 (contact details and up to 50 words)

Artwork: We can create artwork for you in house and will do this free of charge whenever possible - If you would like more information please call 01983 245505

Outside Back Cover Inside Front Cover Inside Back Cover Full Page Opposite Contents

£1995.00 £1495.00 £1495.00 £1495.00

Advertorial Page Sponsored Feature Article Sponsored Solent Locations Map Sponsored Solent Racing Marks Map

£1325.00 £1595.00 £1225.00 £1595.00

Sponsored Cowes Tide Tables Sponsored Portsmouth Tide Tables Sponsored Solent Events Diary Sponsored Solent Events Calendar

£1595.00 £1595.00 £1495.00 £1495.00

Logo on Front Cover & Spine

£1200.00

Please contact us to discuss Marine Advertising Portfolio cross platform packages which can include the Solent Handbook & Directory and SolentHandbook.com.

Call us now 01983 245505

Unit 2 | Endeavour Court | Ryde Business Park | Ryde Isle of Wight | PO33 1FD T +(44) 01983 245505 E sales@inspired-media.co.uk

www.SolentHandbook.com


INSPIRED MEDIA

SOLENTHANDBOOK.COM

THE SOLENT’S FAVOURITE WEBSITE - VISITED BY THE UK’s LARGEST LEISURE MARINE AUDIENCE SolentHandbook.com incorporates all the information contained in the Solent Handbook & Directory, with Solent weather & tides, daily sailing news bulletins and events information. It is positioned as an information resource for the Solent community and the region’s visitors. Solent wide and local directories provide contact details for marine and general service providers, including moorings and berths, yacht clubs, restaurants and accommodation. SolentHandbook.com is visited by the UK’s largest

and most influential leisure marine audience, making it an important channel, not only for marine market advertisers, but all businesses with products and services used by the Solent community. We are committed to increasing traffic and building the popularity of SolentHandbook.com as an online resource and to improving the visitor experience. Increasingly we have embraced social media and we currently boast over 1000 Facebook friends and 6300 Twitter followers.

FREE ONLINE DOUBLE LINE DIRECTORY LISTINGS WITH ALL PRINT AND DIGITAL DISPLAY ADVERTISEMENT BOOKINGS

Photo by Paul Wyeth

Unit 2 | Endeavour Court | Ryde Business Park | Ryde Isle of Wight | PO33 1FD T +(44) 01983 245505 E sales@inspired-media.co.uk

www.SolentHandbook.com


INSPIRED MEDIA

SOLENTHANDBOOK.COM

THE SOLENT’S FAVOURITE WEBSITE - VISITED BY THE UK’s LARGEST LEISURE MARINE AUDIENCE Great value banner adverts

Great value button adverts

DIRECTORY LISTINGS Double Line Listing £75.00 Enhanced Listing £150.00 Enhanced Listing with Image £295.00

DISPLAY ADVERTS

• All pages carry advertising. • Each page features one Banner, a Skyscraper and three buttons. • Minimum booking period 4 months

DIRECTORY DISPLAY ADVERTS

Directory category pages can feature a Category Banner Advert which will show all the time at the top of the page. Minimum booking period 6 months. High impact skyscraper adverts

A

B 150 x 150 pixels

150 x 600 pixels

C

572 X 75 pixels

Artwork: We can create artwork for you in house and will do this free of charge whenever possible - If you would like more information please call 01983 245505

Prices per month Off-Peak: October – March Button Skyscraper Banner Directory Category Banner

£35.00 £60.00 £80.00 £30.00

Peak: April - September Button Skyscraper Banner Directory Banner

£60.00 £95.00 £140.00 £50.00

Please contact us to discuss Marine Advertising Portfolio cross platform packages which can include the Solent Handbook & Directory and SolentHandbook.com.

Call us now 01983 245505

Unit 2 | Endeavour Court | Ryde Business Park | Ryde Isle of Wight | PO33 1FD T +(44) 01983 245505 E sales@inspired-media.co.uk

www.SolentHandbook.com


Unit 2 | Endeavour Court | Ryde Business Park | Ryde Isle of Wight | PO33 1FD T +(44) 01983 245505 E sales@inspired-media.co.uk