2023

Leaders in Convenience

Bic

A world leader in stationery, lighters and shavers, BIC brings simplicity and joy to everyday life. For more than 75 years, the Company has honored the tradition of providing high-quality, affordable, essential products to consumers everywhere. Today, BIC products are sold in more than 160 countries around the world and feature iconic brands such as BIC® EZ-Reach, Djeep®, BIC FlexTM, BodyMarkTM by BIC®, Cello®, Lucky® Stationery, Rocketbook®, Soleil®, Tipp-Ex®, Us.TM, Wite-Out®, InkboxTM and more. The Company is listed on “Euronext Paris,” is part of the SBF120 and CAC Mid 60 indexes and is recognized for its commitment to sustainable development and education.

Djeep lighters have been reigniting their presence in the US since July 2022 with a robust new distribution strategy and fresh product collections. Following an initial rollout in select convenience and e-commerce stores, Djeep will have expanded distribution within convenience as well as at major retailers in the months ahead.

that provide an appealing tactile quality. The large flat push-button provides comfort when igniting, while the triple tank technology boasts UP TO 3,500 LIGHTS.

BIC USA INC.

One BIC Way

SHELTON, CT 06484 www.bic.com | www.bicworld.com

Djeep helps increase consumer reach, thanks to its distinctive, high-end offerings and loyal customer base. Since 1973, Djeep lighters have been unique in both form and function with their signature patented rectangular tank, distinctive contemporary designs, and embossed wraps

Djeep’s accelerated US growth is made possible by the manufacturing and marketing prowess of the BIC Corporation, which acquired the Djeep brand in 2020.

Since the July 2022 re-launch, Djeep sales have accelerated exponentially. Djeep is well positioned to continue to grow and will become a staple in all major chains in 2023. Don’t miss out on this growth opportunity! Make sure to stock up on Djeep and trade consumers up with this premium lighter that has UP TO 3,500 LIGHTS.

TO ORDER, VISIT

NEWREQUEST.DJEEP.COM