B&B - 2022 Issue III - Forging Forward

2020 | VOL 72. ISSUE III

Forging Forward A Peek at Retail Sales Projections & Trends for the Fall & Winter Seasons

Equity in Urban Forestry Industry Leadership Awards

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2 - The B&B Magazine

Contents Features

THE OFFICIAL PUBLICATION OF Washington State Nursery & Landscape Association

Photo Credit (Above): T&L Nursery.

Learn more at www.tandlnursery.com.

5 Industry Diversity

A discussion on social equality

A Peek at Fall & Winter Projections & Trends for the Fall & Winter Season

12 Equity in

Urban Forestry

14 Livable Cities

Urban Greening Research

16 Trees Increase

Equity

Editor Breanne Chavez Published Quarterly By: Washington State Nursery & Landscape Association.

34400 Pacific Hwy S., Suite 2 Federal Way, WA 98003 800.672.7711, info@wsnla.org

& Inclusion:

8 Forging Forward:

2020 | VOL 72. NO. 3

Deadlines:

News, Classified ads, Advertising

Columns 4

From the President

6

Executive Director

18

Bugs & Blights

Departments 14

Calendar of Events

14

Chapter News

14

WSNLA Marketplace

5pm on February 1, May 1, August 1, and November 1. To place an advertisement, contact Breanne at (800) 672-7711 or breanne@wsnla.org. WSNLA reserves the

right to refuse any ads which are misleading, unethical, contrary to WSNLA policy, or which do not pertain to the industry.

Comments to the Editor: Interested in sharing your opinions and comments with B&B readers? If you take the time to share your thoughtful comments, WSNLA will be sure to share them with B&B readers. Please submit to breanne@wsnla.org.

WSNLA

Washington State Nursery & Landscape Association

Executive Director Breanne Chavez e-mail breanne@wsnla.org Finance & Operations Director Holly Osborne, CPH e-mail holly@wsnla.org © 2020, Washington State Nursery and Landscape Association

www.wsnla.org Washington State Nursery & Landscape Association - 3

2020 BOARD OF DIRECTORS EXECUTIVE COMMITTEE C. Andrew Barker, CPH WSNLA President Cloud Landscape Design (206) 919-1361 | candrewbarker@gmail.com Gregory Smaus, CPH, EPC WSNLA President Elect Rock Solid Landscapes 206-227-4458 | gregory@rocksolidlandscapes.com Tim Gray WSNLA Vice President Pacific Stone Company 425-258-1911 | timg@pacificstoneco.com Kirsten Lints, CPH WSNLA Treasurer Gardens ALIVE Design 425-318-2971 | kirsten@gardensALIVEdesign.com Lucinda McMahan, CPH WSNLA Past President Lucinda’s Landscapes 425-773-4237 | lucinda31@comcast.net

CHAPTER & CAUCUS LEADERSHIP Ingrid Wachtler, CPH Mt Rainier Chapter President Woodbrook Native Plant Nursery 253-265-6271 | woodbrk@harbornet.com Peter Van Well North Central Chapter President Van Well Nursery 509-886-8189 | pete2@vanwell.net Megan Pulkkinen, CPH, EPC Olympic Chapter President Megan Pulkkinen Landscape Design 360-265-5799 | megancph@hotmail.com Sally Labay, CPH Seattle Chapter President Woods Creek Nursery 360-794-6823 | sally@woodscreeknursery.com Scott Pringle, CPH Wholesale Grower Caucus Chair Paradise Lake Nursery 206-930-4132 | paradiselakenursery@gmail.com Katie Miller Greenhouse Grower Caucus Chair Skagit Gardens 360-395-4309 | kmiller@skagitgardens.com Brandon Cook, CPH, BCMA Landscape Caucus Chair Cook Brothers Landscaping LLC 425-595-3451 | brandonc@cookbrotherslandscaping.net Jami Burke Horticulture Supplier Caucus Chair Walrath Soil Technologies 253-531-7499 | jami@tewalrath.com

WSNLA

Message from the President ] Washington State Nursery & Landscape Association

“Inequality, unfair treatment & racism are very challenging topics to discuss when we normally talk about trees, soils & landscape supplies.”

C. Andrew Barker, CPH WSNLA President Cloud Landscape Design | Seattle The above statement by Kirsten Lints perfectly states why a group of us on the Board decided to form an ongoing committee of concerned board members to look at ways the WSNLA can once again show vision and leadership in the horticultural community. We found that all of our committee members were concerned with systemic racial injustice and social inequality, and that the most powerful way we might highlight the vitally important topics of diversity and inclusion is to integrate meaningful and sustained action within WSNLA moving forward.

Numerous positive ideas have already been generated, and we will continue to search for more ways to translate our ideals of equality and fairness into tangible results. I was most inspired in our discussions by the way the members of our committee have stuck by their various points of view, while still being open to listen to contrasting opinions. It is a sure sign of a healthy and engaged organization. Please see the powerful statements, on the next spage of this issue of the B&B, by Kirsten, Gregory, Megan and Ingrid on this important topic. It will be a topic we will continue to discuss in the future with articles highlighting how diversity and inclusion is being championed by our membership.

I wanted to take a moment to mention that in September we are considering who will be leading the WSNLA Board in the new year. It is the best opportunity I can think of to serve the professional horticultural community in Washington, meet the amazing people who are involved in shaping the future of the WSNLA, as well as increasing your knowledge of the many different segments of our industry and how they interact with each other.

For example, in the past few months we have been engaged in lobbying the Governor on behalf of our members for essential status so that we can continue our businesses through the COVID restrictions, as well as being involved in discussions concerning legislation which affects each of our businesses. We are also developing new virtual educational opportunities to replace the in-person seminars and workshops while physical distancing is necessary, as well as other creative ways to reach out with new technologies. It would be awesome if you would join the Board and share your unique skills and perspectives with us. We will be sending out an email, soon so please consider working with us!

C. Andrew Barker, CPH | WSNLA President

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WSNLA Action Items: In Print

Social Equality

Exploring WSNLA’s Role In An Equitable Future There is a long history and commitment inherent in WSNLA to include rather than exclude, to work with rather than work against, and to collaborate rather than compare or criticize. In light of national conversations occuring in the area of social justice, a task force of WSNLA Board members was created to explore the role WSNLA can play in this important conversation. This task force, who has met virtually many times over the past several months, has demonstrated a deep concern, shared diverse opinions, thoughtful conversations, and ultimately a working list of next steps to lead WSNLA activites toward greater equity and working toward equitable opportunities and respectfully honoring all within our industry.

The recent protests, following a black man’s death at the hands of the police, has stimulated a lot of thought and consideration. As a board member, I strongly #BLM is a humanitarian believe that WSNLA should and social justice issue. Our remain non-political. We membership mirrors society can, however, make sure our in that we have people with organization is welcoming strong opinions on the various to people of all races and political aspects which can be a economic backgrounds, and distraction to the main objective hopefully provide educational of the movement. Actions speak and training opportunities louder than words. Let’s channel that could result in a sense the energy and resources we of fulfillment with jobs in our have toward meaningful change. industry.

I think we have a good list Ingrid Wachtler, CPH started.

I believe that human resources is the most complex area of our industry. Finding good people, keeping good people, and elevating good people from within my company has been the hardest part of my job. I am blessed to have the skilled people working with me that I do. I would not have a job without them. I support Black Lives Matter as way to pay respect toward the hardship that all people of color in our country face. Hardships that I have never had to face. I know that I can do better to support people of color within my company and our industry.

Megan Pulkkinen, CPH, EPC

Gregory Smaus, CPH, EPC

It is hard to convey the awkward, honest moments of a thoughtful group, yet channel it in to something positive going forward. Here is my stab at it.

Inequality, unfair treatment, and racism are very challenging topics to discuss when we normally talk about trees, soils, and landscape supplies.

WSNLA is again taking a lead within the Green Industry to stand and say that there is no room for intolerance, prejudice and discrimination and believe that our members also value the chance to rally with us and uphold social causes that include supporting people of color.

Learn more about how we are taking steps toward helping and honoring others and are proactively working toward a cultural landscape that respects and celebrates our differences and commonalities.

It is with great pride to be part of an organization that values plants but more importantly advocates for the value of people.

Kirsten Lints, CPH

WSNLA Industry Diversity & Inclusion Committee

Recognizing this is a working list and more can always be done, the task force will transform to the Industry Diversity & Inclusion Committee. The Committee will meet monthly or quarterly, as needed, to ensure WSNLA’s role in social equality. If you are interested in serving on this committeed, please contact WSNLA Executive Director Breanne Chavez at breanne@wsnla.org.

Take care to ensure the B&B Magazine highlights the broad spectrum of cultures and diversity within the industry and member businesses, but also provides resources for businesses in areas of social equality, diversity and inclusion, including: • Feature research & programs advocating for equality in urban foresty and community green spaces.

• Highlight businesses with successful mentoring programs that bring up all cultures into management.

• Highlight businesses that have an active company culture that celebrates diversity, fair treatment and inclusion; • Provide resources & employer strategies for transportation challenges; crossing language barriers; training and welcoming labor.

• Feature horticulture programs and businesses working to serve underserved communities.

Promotion: Plant Something

Build out resources and outreach messaging to include: • Research demonstrating equality in urban forestry and community green spaces.

• Research on the benefits that plants, trees and gardening have on mental health, trauma & healing.

• Research on the community safety and benefits of green spaces.

Promotion: Careers in Horticulture

Ensure promotional activities and outreach efforts reflect the broad cultural diversity of our industry, and that outreach efforts reach communities of color, including: • WSNLA Scholarship opportunities • Develop career profile pages on GardenWashington.com that work to promote Careers in Horticulture and highlight the broad spectrum of cultures and diversity within the industry.

• Build out WSNLA Resources in Spanish.

Washington State Nursery & Landscape Association - 5

[ FROM THE EXECUTIVE DIRECTOR ] WSNLA is planning, pivoting & shape shifting along with you!

Breanne Chavez WSNLA Executive Director The third quarter of 2020 has focused largely at looking internally at WSNLA programs and reinvisioning them to continue to serve you and your business.

Inspired by the shape shifting and adapting of members businesses as you navigated early Stay Home, Stay Healthy Orders, WSNLA began its journey to do the same.

Using technology to guide us, here is what you should know: Virtual Trainings & Education Become Reality Launching online trainings and education is no longer a goal - it is a reality! The recently announced WSNLA PROseies ‘Online Version’, which has been well received, and now provides the ability to broadly reach members and industry professionals statewide. WSNLA professional certification programs are also looking at ways to transition virtually. Each certification program presents its own unique challenges, but the ‘Mind Hive’ serving on the respective governing committees is loaded with invaluable experience and has been methodical with their thinking.

Both programs are aiming for 2021 trainings and are exploring partnerships to grow and expand the certification programs into the future.

83 80

Investing in Industry Promotion Looking forward, the continued shutdown of in-person events will hinder WSNLA industry promotion. Because of that, we are looking at ways to ‘up our game’ through investing in digital marketing strategies. In addition, development continues on FindPlantsPNW.com, an online hub for growers and suppliers to list their plants and products to be sourced easily by plant buyers, landscape professionals architects, and municipalities. Your plants and products can be added at anytime throughout the year, but if you would like to be listed in the printed directory the deadline is December 1. Watch your email box for more information to arrive in the coming weeks.

GardenWashington.com is the online ‘sister’ to the printed GardenWashington Guide. As a member, it highlights your business, automatically populates your blog posts into a resource hub, and lists your garden center events (although this feature is disabled for the time being).

6 - The B&B Magazine

Additional resources continue to be added to GardenWashington.com, beginning with developing pages dedicated to promoting careers in horticulture, including: - Career profiles that highlight professionals working in the various fields of horticulture.

- Washington horticultural education programs - Professional certifications relevant to the horticulture industry.

- Scholarship opportunities.

- And, access to the WSNLA Career Center to find job and internship opportunities.

Industry Advocacy Is Ever Present.

Reflecting back on WSNLA advocacy efforts that centtered on communicating the essentiality of what you do and ability to work, it has become clear the vital need to tell our story louder and clearer. Educating state agencies about the various nexus points of the nursery and landscape industry and informing them how they work together in the supply chain is warranted.

Looking forward, a virtual Legislative Roundtable will be held sometime after Election Day. WSNLA Lobbyist, Heather Hansen, will be on hand to give insight on the coming session and gather input from you to guide WSNLA advocacy in 2021.

So there you have it, WSNLA is planning, pivoting, and shape shifting along with you. Please do not mistake these virtual advancements as eliminating in-person PROseries, chapter meetings or other events. Once restrictions allow, we are looking forward to bringing you together with your WSNLA colleagues and peers in a safe and spectacular way!

In the meantime there is a lot of action to be done, please consider serving on a committee and contributing to the ‘Hive Mind’ working to lift up the programs and initatives that serve you and your industry. Did I mention, the new virtual meeting format makes it even easier to meet?

WSNLA

Washington State Nursery & Landscape Association

Marketing/PR Committee Meets virtually at a frequency set by the committee. This committee recommends marketing and public relations strategies that support WSNLA strategic plan initiatives and goals.

Education Committee Meets virtually monthly or as needed scheduled by the committee. Join this dedicated group that is working hard to bring a diverse offering of solution based, peer to peer learning opportunities to you.

Editorial Committee Meets virtually 2-3 times a year to identify the editorial calendar for the B&B Magazine.

Warmly,

Washington State Nursery & Landscape Association - 7 Washington State Nursery & Landscape Association - 7

Forging Forward

A Peek at Retail Projections & Trends for the 2020 Fall & Winter Seasons Forget Boring Social Media Posts – Make The Most of This Holiday Season

As consumers continue to use social media to find and interact with new brands, the pressure for keeping content fresh and intriguing is high.

Retailers need to find unique ways to reach shoppers this holiday season, and Independent Retailer has a few tricks up our sleeve to help you accomplish just that, including: 1. Interacting with Viewers Through Live Videos 2. Slay With Email Marketing 3. Influencers Help to Spread the Brand Name A recent report provided data on cost.

Facebook Influencer pricing: $25 per 1000 followers. Instagram Influencer pricing: $10 per 1000 followers. Snapchat Influencer pricing: $10 per 1000 followers. YouTube Influencer pricing: $20 per 1000 followers.

Read more at the source: https:// independentretailer.com/2020/09/01/forgetboring-social-media-posts-make-the-mostthis-holiday-season/ 8 - The B&B Magazine

Online sales site identifies three big retail trends As technology evolves and consumer preferences change, retailers must adapt or risk failure. The online sales site Afterpay has found three big retail trends from its experience with sellers and buyers.

Their findings include:

Authentic Over Aspirational Aspirational marketing where ultra-slim models and celebrities are a focal point is past its heyday. Today, consumers are looking for authenticity and inclusivity.

Body positivity is in, as is diversity – and so are the brands that are embracing the move toward being more authentic and inclusive.

Flexibility Is Fundamental Flexibility reduces friction and increases personalization. It gives people the ability to choose the most convenient way to shop – whether that’s direct to consumer (DTC) or via their favorite social media app, such as Facebook Marketplace or Instagram, or even in-store. Apps like Depop are also growing in popularity because they offer the flexibility to buy or sell as well as connect with different

people and different types of fashion.

Be Innovative Innovation has always been essential for brands when it comes to bringing new products to market. But there is more pressure and more opportunity now for brands to innovate in other ways such as how they engage with consumers and the types of experiences they deliver.

This can take the shape of providing more of a blended physical-digital experience through new tools such as virtual reality and augmented reality. This also caters to many Gen Z’s preferences to balance the online experience with a more human element.

Source: RetailDive Reprinted from: Washington Retail Association

Holiday retail sales to rise 1% to 1.5% this year with e-commerce growing as much as 35% Factors such as an increase in unemployment or the end of unemployment benefits could leave retail sales flat to up just 1%. Or consumer confidence could steadily increase with the passage of a pandemic relief bill or steps taken towards an effective coronavirus vaccine, which could drive sales up 2.5% to 3.5%. Deloitte’s forecast brings the two scenarios together. “Regardless of the scenario, however, the consumer’s focus on health, financial concerns and safety will result in a shift in the way they spend their holiday budget,” said Rod Sides, U.S. retail and distribution sector leader at Deloitte LLP, in a statement.

Source: https://www.marketwatch.com/story/holiday-retail-salesto-rise-1-to-15-this-year-with-e-commerce-growing-as-much-as-35deloitte-2020-09-15

2020 Christmas predictions: 5 Retail Trends for the New Shopping Landscape

This international study, based on Bazaarvoice’s network of more than 6,200 brands and retailer sites, finds: Acceleration of Online – 85% of retailers believe online sales will increase this holiday season compared to last, with 61% expecting higher engagement and/or purchasing through social media channels. Over half of brands & retailers are investing more in ecommerce website upgrades this holiday season.

How Covid-19 Will Shape Holiday Retail Shopping in 2020

While the unknowns of the 2020 season are many, you can count on seeing these four trends.

In-and-out floor plans Optimize your store layout for a quick in-and-out visit. Adapting to consumers’ changing shopping habits is more important than ever. When shoppers venture into stores, they’re on a mission. Brick-and-mortar stores need to convince shoppers that it is healthy and safe to come in. Have staff readily available to quickly point customers in the right direction.

Extra shopping help Ensure your processes and procedures for shopping assistance will support your curbside pickup and/or delivery services.

More for the homebody, less for parties People will want to buy products that align with social distancing lifestyles, even continuing into November. Examples include: home entertainment category, such as remote-learning tools like iPads and laptops, and in other gifts that reflect stay-in-place routines - plants and gardening products. With the customer growth the green industry has experience this year, plants and green hard goods, as well as landscape services fit into this space.

Find out more about these four trends at the source: https://www.inc.com/anna-meyer/ holiday-retail-shopping-trends-2020.html

Discount Deals – 2019 saw page views increase 31.4% and order count rise 65.9% compared to usual – COVID-19 only looks set to exacerbate this Prime Day Delay – Prime Day 2019 (July 15th -16th) saw a 27.05% increase in order count over the typical day, and last year we found that around a fifth of shoppers planned to started their holiday shopping as early as mid-July Gift Research – July (along with August and September) has one of the highest rates of UGC interaction, highlighting that shoppers are engaging with customer reviews, photos, and questions and answers as they research gifts online Consumers Want Answers – Accelerated customer submissions of reviews and questions has already been seen this year, but October is the month that sees a notable increase in question submission as shoppers intensify their gift shopping with a 4.5% increase last October over the typical month.

Find out more about these trends at the source: http://www.netimperative.com/2020/07/22/2020christmas-predictions-5-retail-trends-for-the-newshopping-landscape/ Washington State Nursery & Landscape Association - 9

Integrating Agritourism Into Your Harvest & Holiday Season?

Governor Inslee Updates Guidance & Releases Phase 2 & 3 Agritourism Covid-19 Requirements Summary of changes to guidance as of August 28, 2020. The following additional activities are permitted, if specific requirements described herein can be met: • Animal viewing • Hay/wagon/train rides • Children’s play equipment/games • Private firepit/bonfires • Outdoor corn maze/haunted house • U-pick & Tree Farm Agritourism businesses are permitted to operate, provided all requirements are met. For purposes of this guidance, agritourism is defined as a form of commercial enterprise that links agricultural production and/or processing with tourism in order to attract visitors onto a farm, ranch, or other agricultural business for the purposes of entertaining and/or educating the visitors and generating income for the farm, ranch, or business owner.

Each business must adopt a written procedure for operations at least as protective as the specific requirements outlined below and complies with all employee safety and health requirements.

Agritourism businesses must ensure strict adherence to all measures established by the Governor’s guidance, the Department of Labor & Industries (L&I), Coronavirus (COVID-19) Prevention: General Requirements, and the Washington State Department of Health Workplace and Employer Resources & Recommendations.

For complete guidance and requirements: https:// www.governor.wa.gov/sites/default/files/ COVID19%20Phase%202%20Agritourism%20 Guidance.pdf Updated guidance document: https://www.governor. wa.gov/sites/default/files/COVID19%20Phase%20 2%20Agritourism%20Guidance.pdf 10 - The B&B Magazine

Holiday Season 2020: Influencer Marketing Predictions & Tips

What Forbes Agency Council is Saying...

1. Think Traditional, Local And DIY Campaign idea: Your marketing Influencer(s) can showcase ideas and inspiration for holiday crafts that include plants and diy projects as an easy, fun (and socially distanced) way to create heartfelt holiday gifts and small gatherings that stand out from the crowd.

Target Pinterest, TikTok, Instagram And Twitter Campaign idea: Your marketing influencer(s) share eyecatching, pinnable visual tutorials for making a holiday container featuring “thriller, filler and spiller” garden store elements, strategically tagged on Pinterest for topical and evergreen search.

Focus On Curated, Authentic Content Campaign Idea: Your marketing influencer(s) share a list of their favorite gifting ideas for this holiday season, highlighting a brand-sponsored “quarantine self-care gift set” featuring luxury handmade items from independent crafters.

Prioritize Diversity Campaign idea: A mix of influencers who represent different characteristics (ethnicities, genders, body sizes, etc.) can post a series of images showing their customized holiday styles and accessories, with commentary on how the retail brand stands for inclusivity.

Find out more about these projections at the source: https://www. forbes.com/sites/forbesagencycouncil/2020/08/13/holiday-season2020-influencer-marketing-predictions-and-tips/#4792f3676296 Forbes Agency Council is an invitation-only community for executives in successful public relations, media strategy, creative and advertising agencies.

WSNLA

Washington State Nursery & Landscape Association

Leaders in Advocacy Your WSNLA Membership makes industry advocacy possible.

It is because of YOU that WSNLA is able to advocate for the essentiality of your work & provide guidance to help you navigate your business through this global pandemic. Our work continues.

Help us grow this list. Let us know who else should be added to this list.

Email WSNLA at breanne@wsnla.org.

Airport Garden Center Alula Boutique Containers Anderson Pots Andrea McFadden & Associates Artisanal Landscaping Azusa Farm and Gardens LLC Bailey Nurseries, Inc. Bainbridge Gardens Beaver Pumice Beaverlake Nursery Big Trees, Inc Biringer Nursery, L.P. Blooming Nursery, Inc. Bonnie Svejcar Landscape Maintenance & Design.

Botanical Sam’s LLC Branches Garden Center, LLC Bremerton City Nursery Brier Creek Gardens, LLC Brooke/Wanless Gardens LLC Buckley Nursery Company BW GLOBAL Structures, Inc.

By The Falls Gardens, Inc. Camden Gardens Carpinito Brothers, Inc. Chrishaven Trees Christianson’s Nursery & Greenhouse Classic Nursery & Landscape Co. Clearview Nursery Cloud Garden Landscape Design Columbia & Okanogan Nursery Cook Brothers Landscaping LLC Cornflower Farms de Jong Sawdust & Shavings deWilde’s Wholesale Nurseries, Inc. Edmonds Community College Horticulture Department Everbearing Services EVL Nursery Inc. Fancy Plants Gardens, Inc. Flower World, Inc. Fobes Hill Nursery

Fourth Corner Nurseries Gallon House Nursery LLC Garden Vision, LLC Gardens ALIVE Design Gibson’s Nursery & Landscape Supply, Inc. Go Natives! Nursery Gray Barn Nursery at Pacific Topsoils Green Valley Gardens Grina Landscape Design, LLC Hima Nursery Inc. Hobart Farms Nursery Hortica, a brand of the Sentry Insurance Group Houseplants Galore HX2 Farm LLC In Harmony Sustainable Landscapes JB Instant Lawn & Nursery Job’s Nursery Kaleidoscope Inc. Keeping It Green Nursery Kent East Hill Nursery K-Pots Nursery Containers Kuenzi Turf & Nursery Lacewing Fine Gardening & Botanical Design Landscape Professionals, Inc. Landscapes By Linda Le Jardinet Little Prince of Oregon Nursery, Inc. Lovejoy Nursery Lucinda Landscapes Magnolia Garden Center Maple Hill Gardens LLC Marenakos Rock Center McAuliffe’s Valley Nursery Megan Pulkkinen Landscape Design Moss Adams LLP Mutual Materials My Garden Nursery N.A.T.S. Nursery Ltd.

Nature’s Hands Gardening, LLC New Dungeness Nursery New Growth Gardens Northwest Construction & Landscape LLC Northwest Farm Credit Services Northwest Nurseries NW Nursery Buyers Association Nurserytrees.com, LLC OBC Northwest, Inc. Orchard’s Nursery Oregon Turf & Tree Farms Oregon Valley Greenhouses, Inc. Oregon Wire Products Pacific Stone Co., Inc. Pacific Topsoils, Inc. Pangea Gardenscapes LLC Paradise Lake Nursery Peels Nurseries Ltd. Penhallurick’s Crab Creek Nursery Peninsula College Petros Design llc Planscapes Plant People Northwest Planterra Plantscapes, Inc. Puget Sound Plants, Inc. Quality Landscapes Queen’s Cup Nursery LLC Ragen & Associates Roadhouse Nursery Rock Solid Landscapes, LLC Rosebriar Gardens & Design, LLC Rosedale Gardens Sawdust Supply Co., Inc. Schafer Specialty Landscape & Design Seasonal Color Pots LLC Seattle Public Utilities Senninger Siren Designs LLC Skagit Gardens, Inc.

Sky Nursery Snohomish Garden Center Sound Horticulture Sound Native Plants, Inc. Springbrook Nursery & Trucking, Inc. Steuber Distributing Co. Sublime Garden Design, LLC Sunnyside Nursery, Inc. Supreme Perlite Company Swansons Nursery Sweet Loam Fine Gardening LLC T&L Nursery, Inc. Tadpole Haven Native Plants TAGRO - City of Tacoma Tapestry Garden & Farm That Yard Guy LLC The Barn Nursery Thompson’s Greenhouse United Recycling & Organics Urban Earth Nursery Urban Forest Nursery, Inc. Valley Nursery, Inc. Van Klaveren’s Nursery, LLC Van Well Nursery Van Wingerden Landscaping, Inc. Vassey Nursery Vermeer Rocky Mountain Walla Walla Nursery Co, Inc Walrath Soil Products Watson’s Greenhouse, LLC West Seattle Nursery, Inc. Westcoast Nursery Wetlands & Woodlands Wholesale Nursery, Inc. Whitney Gardens & Nursery Wilbur-Ellis Company Wildlands Nursery Windmill Gardens Woodbrook Native Plant Nursery Woods Creek Nursery Youngblood Nursery, Inc.

Washington State Nursery & Landscape Association - 11

Equity in Urban Forestry These last few weeks have been intense. Our nation is having open conversations about how society can be safer, healthier, more equitable, and more just. Such discussions may be outside the comfort zones of tree advocates, but many of us share an obligation to respond to community needs.

There is certainly a need for greater equity in urban forestry. One study in 2015 found a striking correlation between tree canopy and wealth that was consistent across seven major U.S. cities. Researchers found the poorest neighborhoods to have the lowest tree canopy cover, and the most affluent neighborhoods to be most densely vegetated. Similar relationships between city tree canopy and income level are also prevalent here in Washington.

According to research from Portland State University, these poor, low canopy neighborhoods also tend to be hotter and more polluted than neighborhoods of upper- and middle-class residents, contributing to public health inequities.

Relationships between socio-economic status, pollution exposure, and public health are corroborated here in the 12 - The B&B Magazine

Evergreen State by the Washington Environmental Health Disparities Map* The good news is that tree benefits include reducing urban heat islands, improving air quality, and mitigating pollution. Trees in communities have also been shown to reduce crime, boost mental and physical health, and facilitate social cohesion. If you’ve been uncertain of your place in the public conversation about health, safety, justice, and equity, then urban forestry is a fine place to start.

Tree advocates have always had a role in crafting the future of their communities and this time is no different. Our challenge as tree advocates is that many of us do not represent communities of color nor do we fully understand the needs and challenges of low-income residents.

So we need to ask questions and listen, and be genuine and respectful, educate ourselves, and not make assumptions.

At the same time, we can be changing our approach to urban forestry so that our actions align with the social and environmental justice needs of our communities. We have a long way to go and a lot of work to do, but our advantage is that tree advocates tend to be an emotionally intelligent bunch.

In 2018, the DNR Urban & Community Forestry program offered the very first “Community Forestry Assistance and Environmental Justice Grants” to address urban forestry inequities in communities. In 2019 we offered the “Community Planning and Engagement Grants”. These grants emphasized helping local governments build relationships with community-based organizations that closely represented low income and racially diverse residents.

The Environmental Health Disparities tool reinforces the need for environmental policies that suit the communities most at risk. Source: WA Department of Health

Our program will be offering another round of these grants to be announced in September of this year. We will also be offering our usual “Community Forestry Assistance Grants” for traditional urban forestry projects. Funding amounts and other details are yet to be determined. Our ability to offer these grants is always dependent on continued funding from the USDA Forest Service.

In the meantime, we’d like to hear from you about the needs of your communities as it pertains to our grants. Are there new challenges you have today that you didn’t have six months ago? Has the pandemic affected your financial confidence to even apply for grants? Are there unmet needs that our grants could address?

We’d like to know. Please reach out to any of our team members with your suggestions, comments, and concerns. Our contact information is located in the sidebar on the right of your screen.

Thank you all in advance for considering these important issues and how urban forestry pertains to them. *To explore environmental health disparities where you live, visit the link below to access the map, zoom in to your community, and click through the options in the menu on the left of the screen. LINK: https://fortress. wa.gov/doh/wtn/WTNIBL/

A spatially-explicit map depicting the percent of the population that self-identifies as black (left panel) and the percent of UTC cover for Baltimore, MD (right panel).

Source: PLOS ONE, 2015.

This article is reprinted with permission from Washington State Department of Natural Resources - Urban Forestry Program. ORIGINAL LINK: https://dnrtreelink.

wordpress.com/2020/06/12/coordinators-corner-june-6/”

Additional Sources Linked In Online Original: https://www.bloomberg.com/news/articles/2015-04-09/a-new-study-in-plos-one-showsstrong-correlation-between-urban-tree-canopy-cover-and-income-level https://www.doh.wa.gov/DataandStatisticalReports/WashingtonTrackingNetworkWTN/ InformationbyLocation/WashingtonEnvironmentalHealthDisparitiesMap https://www.epa.gov/heatislands/using-trees-and-vegetation-reduce-heatislands#:~:text=Improved%20air%20quality%20and%20lower,store%20and%20sequester%20 carbon%20dioxide. https://www.vibrantcitieslab.com/equity/ Washington State Nursery & Landscape Association - 13

Livable Cities

Urban Greening Research:

A collaboration of US Forest Service, Urban and Community Forestry & the University of Washington Throughout time people have noted that nearby nature is an important part of places that are livable and have a high quality of life. Having gardens, parks, and trees in cities leads to life satisfaction and a positive outlook.

The Green Cities website provides the scientific evidence that supports efforts to better plan, implement, and manage nature in cities. Research findings are sorted and summarized across benefit themes that include healing, safety, and community building. Below please find some summaries and fast facts learned through the research. You can learn more at: https:// depts.washington.edu/hhwb/Thm_Livable.html

Crime & Public Safety

There are conflicting public attitudes about city trees and vegetation. On one hand, experiences in natural settings are believed to promote healing and renewal. Yet in urban settings the presence of vegetation is often implicated as a screen for criminal activity. This briefing summarizes the research findings on the relationship between urban vegetation and crimes, aggressive behavior, and safety. The science findings are not conclusive and may even seem inconsistent or conflicting, yet certain patterns and relationships appear across several studies.

Fast Facts

There are, on average, about 3,800 crime victims per 100,000 population in the U.S. each year.1 Among minor crimes, there is less graffiti, vandalism, and littering in outdoor spaces with natural landscapes than in comparable plant-less spaces.4 Public housing residents with nearby trees and natural landscapes reported 25% fewer acts of domestic aggression and violence.5 Public housing buildings with greater amounts of vegetation had 52% fewer total crimes, 48% fewer property crimes, and 56% fewer violent crimes than buildings with low amounts of vegetation.2 Studies of residential neighborhoods found that property crimes were less frequent when there were trees in the right-of-way, 14 - The B&B Magazine

and more abundant vegetation around a house.6,7 In a study of community policing innovations, there was a 20% overall decrease in calls to police from the parts of town that received location-specific treatments. Cleaning up vacant lots was one of the most effective treatment strategies.12 Vegetation can be managed to create a reassuring environment, reduce fear, and increase citizen surveillance and defensible space. Principles of Crime Prevention Through Environmental Design (CPTED) suggest how to achieve safer places.

Source: https://depts.washington.edu/hhwb/Thm_Crime. html#:~:text=Comparing%20buildings%20with%20different%20 levels,associated%20with%20lower%20crime%20rates.

Social Strengths

Urban green spaces can provide a neutral space within which people come together, social interactions occur (that include people from different backgrounds), and relationships or partnerships take form. While personal goals or desires are achieved, community building and increased social capital also emerge, particularly if people share work on a project or goal.

Individual benefits, improved public health, and social resilience are potential positive outcomes.

Fast Facts

Physical features influence social contact among neighbors, and nature plays an important role in creating vital neighborhood spaces.1 A study in urban public housing found that the presence of well managed vegetation was very important feature in promoting the development of social ties within urban public housing.2 People prefer natural over hardscape settings, and preferences are predictors of the use of environments. A study found that urban residents dislike and fear treeless, empty common spaces. The addition of trees and grass dramatically changed their perceptions of those spaces.2 The presence, number, and location of trees strongly predicted the amount of time that inner-city residents actually spent in outdoor common spaces around urban public housing.3

Having gardens, parks, and trees in cities leads to life satisfaction & a positive outlook.

More social activities were observed in public housing common spaces that had trees compared to treeless spaces of the same size.4 Older adults who have more exposure to green common spaces report a stronger sense of unity among residents within their local neighborhood, and experience a stronger sense of belonging to the neighborhood.5 Strong community relationships may result in individuals being more likely to work together to achieve common goals (e.g., cleaner and safer public spaces), to exchange information, and to maintain informal social controls (e.g., discouraging crime or other undesirable behaviors).6

Fast Facts

The World Health Organization identifies stress and low physical activity as two of the leading contributors to premature death in developed nations.26,27 The cumulative effect of chronic, low-grade stresses can have a greater impact on health and well-being than acute or extreme events that occur at infrequent intervals. Humans are able to manage moderate and high stress levels for a short period of time. Chronic stress, with little opportunity for recovery, can lead to unhealthy levels of psychological and physiological reaction.13,82 Exposure to nearby nature can effectively reduce stress,33,79 particularly if initial stress levels are high.31 Simply having a view of nature produces recovery benefits.

Individuals experience a greater degree of restorative experience and lower stress levels with greater duration and frequency of visits to green spaces.39 Exercising in a green environment appears to enhance the restorative effects of urban greenery,37 and more restorative outdoor settings may boost exercise frequency.59 Public housing residents with nearby trees and grass were more effective in coping with major life issues compared to those with homes surrounded by concrete.35

These situations can influence public health. Communities where residents express high mutual trust and reciprocity have been linked with lower homicide rates. Neighborhoods lacking social cohesion and community wellness conversely, have been related to higher rates of social disorder, anxiety, and depression.7

Exposure to nearby green space and trees may have a positive effect on infant birth weight,47 particularly for lower socioeconomic groups.48

SOURCE: https://depts.washington.edu/hhwb/Thm_Community.html

Physical and perceived stress levels decreased significantly among those individuals between 50 and 88 years old who maintained a community garden plot compared with those who exercised indoors, suggesting benefits of gardening activity for healthy aging.64

Stress, Wellness & Physiology

For many city residents, stress is a constant. Tragic or traumatic situations and events may disrupt people’s lives, but everyday, persistent stressors may have a greater impact on health and well-being for most people. Chronic stressors include financial strain, complex family interactions, and extended commutes.

Research shows that nature experiences provide an antidote to stress and support general wellness, offering restorative experiences that ease the mind and heal the body.

Outdoor stewardship volunteering is positively related to physical activity and self-reported health and depressive symptoms, especially among mid-life volunteers.62

Studies in Japan of Shinrin-yoku, or forest walking, have found effects of improved immune system response, lowered stress indicators, reduced depression, and lower glucose levels in diabetics.19,83 SOURCE: https://depts.washington.edu/hhwb/Thm_StressPhysiology. html

Project Content Collaborators & Contributors 1. USDA Forest Service collaborators provided extensive administrative and editorial support for this project: a. Barbara Hollenbeck; Urban & Community Forestry - Program Manager; USDA Forest Service - State & Private Forestry; Alaska and Pacific Northwest Regions (AK, OR, WA); b.

Susan Mockenhaupt (in memory); Urban & Community Forestry - National Program Manager; USDA Forest Service - State and Private Forestry; National Offices, Washington D.C. 2. Writing and copy editing contributors: a. Katrina Flora, B.A. University of Washington, b. Mary Ann Rozance, M.S. University of Washington, c.

Mark Riffe, METI, Inc./USDA Forest Service.

3. University of Washington: College of the Environment Kathleen L. Wolf, Ph.D.; Research Social Scientist; Project Director Washington State Nursery & Landscape Association - 15

Trees Improve Equity The wealth of a community can often be determined by its amount of tree canopy.

Well-intentioned tree planting programs often exacerbate this divide. The Vibrant Cities Lab Highlights Case Studies, Research & Provides Tools for Urban Forest Planners. Learn more at www.vibrantcitieslab.com/equity.

The Chesapeake Bay Program

It takes effort to assure underserved neighborhoods enjoy the benefits of trees.

The six states comprising the watershed, federal agencies, local and state governments and nonprofit groups established a diversity work group to assess whether all communities receive the whole range of benefits from urban trees. The answer? They discovered they don’t. Some of the reasons why are listed below.

Inadequate communication and outreach Some state and local governments, federal agencies and nonprofits are not effectively using diverse media channels to bring opportunities directly to communities. Government agencies use highly technical language, littered with acronyms,when discussing Bay issues.

Lack of employment opportunities and professional engagement presents challenges A lack of diverse people in leadership roles at state, local and nonprofit levels limits the ability of diverse groups to influence decisions — even to create the trust relationship on which partnerships must rest.

Lack of community-based organization capacity Smaller community-based groups representing diverse neighborhoods typically lack the capacity and infrastructure to take advantage of or fully participate in programs related to Bay Program protection and restoration activities — even when simply applying for grants.

Lack of metrics and tracking tools Some jurisdictions and agencies currently do not have the necessary tools to track diversity in their workforce or diversity-focused programs.

Similarly, many nonprofit partners do not have goals, metrics or tools to track diversity among their staff, board, group members and volunteers.

SOURECE: Vibrantcitieslab.com

16 - The B&B Magazine

Assuring environment equity for underserved communities requires intensive engagement — and decision-making by residents themselves.

Located in the Los Angeles Metro region, adjacent to LAX, Inglewood bears heavy environmental and social burdens while facing increasing redevelopment pressures.

TreePeople and Social Justice Learning Institute worked with these communities to develop the Inglewood & Lennox Greening Plan in 2013-14 to plan for more equitable distribution of health, wellness, and community enjoyment benefits of green infrastructure as the area develops.

The planning process was designed to leverage local stakeholders’ knowledge and experience in order to find community-appropriate solutions. The community priorities that emerged from the planning process included: urban greening, food and agriculture, water, air quality, transportation, energy, land use, and community engagement.

Trees emerged as a popular strategy for addressing priority issues. Using iTree Canopy, the group determined that the area had about an 18% canopy cover, and set a goal of 25% within five years with increased efforts to coordinate planting and maintenance with community. The process was designed to minimize “experts” talking at the group and maximize hearing the participants’ true wants and needs for their community.

SOURECE: Vibrantcitieslab.com

Street Trees & Equity

Research has shown a significantly lower proportion of tree cover on public right-of-way in neighborhoods containing a higher proportion of African-Americans, low-income residents, and renters. These findings have important implications for local public investment and policy strategies.

SHAWN LANDRY AND JAYAJIT CHAKRABORTY Landry, S. M. & Chakraborty, J. (2009). Street trees and equity: Evaluating the spatial distribution of an urban amenity. Environment and Planning A, 41 (11), 2651–2670.

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16003141 4/10/19 Washington State Nursery & Landscape Association - 17

gs and Blights, Sharon J. Collman, Emeritus Professor, WSU Extension Bugs and Blights, Sharon J. Collman, Emeritus Professor, WSU Extension

Bugs & Blights

BY SHARON COLLMAN, EMERITUS PROFESSOR | WSU SNOHOMISH COUNTY EXTENSION

Bugs and Bugs Blights, and Blights, Sharon Sharon J. Collman, J. Collman, Emeritus Emeritus Professor, Professor, WSU Extension WSU Extension

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Dreport_mid-summer_August20.pdf ps://www.firstdetector.org/sites/firstdetector.org/files/F Dreport_mid-summer_August20.pdf Dreport_mid-summer_August20.pdf 18 - The B&B Magazine fir can cycle without going to spruce. eport_mid-summer_August20.pdf

lay eggs. The larvae begin to eat their way through the wood leaving tunnels that grow larger. Some larvae take two years or more before emerging. They are not considered to be a pest unless they infest trees destined to be lumber. https://www.fs.usda.gov/Internet/FSE_DOCUMENTS/stelpr db5343820.pdf

Damage is unsightly but doesn’t affect tree health. https://s3.wp.wsu.edu/uploads/sites/2071/2013/12/ Woolly-Ash-Aphid.pdf

TARGET THE PEST; PROTECT THE REST.

August is Tree Check Month for the Asian long horn beetle (ALB) or other exotics like emerald ash bore! This is an annual event that everyone can participate in. If you have trees in your yard (or other places that you visit) take time to inspect them for evidence of this tree killing beetle. Look for holes the size of a dime in favored hosts: maples (Acer spp.) like red, sugar, silver and Norway maples; horsechestnut (Aesculus spp.); willows (Salix spp.); elm (Ulmus spp.); birch (Betula spp.); sycamore (Plantanus spp.) and other hardwood species. These insects only feed on l hardwoods and not conifers. Good photos and info at the Ash leaf curl aphid feeds on newly expanding leaves Horntail wasps infamily the family Siricidae.

They Horntail wasps are are in the Siricidae.

They do not havedo thenot have First Detector Website causing them to curl tightly. Inside are woolly aphids. “wasp waist” typical of the stinging wasps The large stinger-like the “wasp waist” typical of the stinging wasps The large https://www.firstdetector.org/sites/firstdetector.org/files/F appendage is protection for the ovipositor that will lay eggs deep The aphids are protected from predators, parasitoids stinger-like appendage is protection for the ovipositor that inside the wood of dead or dying trees. I’ve seen horntails arrive Dreport_mid-summer_August20.pdf pesticidal spray in the rolled leaves. It occurs in W. will layday eggs deep inside the wood dead orbegin dyingtotrees. Look or on the a tree was cut down to lay eggs.ofThe larvae for large, dime-size, holes in living trees. andCheck was reported inAsian Wenatchee summer. is Tree Month for the long hornthis beetle (ALB) I’ve seen horntails arrive the day a tree down toAugustWA eat their way through the woodon leaving tunnels that was grow cut larger. or other exotics like emerald ash bore!

This is an annual event Damage is unsightly but doesn’t affect tree health.

Some larvae take two years or more before emerging.

They are lay eggs. The larvae begin to eat their way through the https://agr.wa.gov/getmedia/ef6299dd-a672-4dceReport suspected to have problems to WSDA that everyone can participate in.

If you have trees in your yard nottrees considered to be a pest unlessexotic they infest trees destined to https://s3.wp.wsu.edu/uploads/sites/2071/2013/12/ wood leaving tunnels that grow larger. Some larvae take b720-e4ba707129da/invasivebooklet.pdf (or other places that you visit) take time to inspect them for be lumber. https://www.fs.usda.gov/Internet/FSE_DOCUMENTS/ (or other invasives featured at the WSDA website → Woolly-Ash-Aphid.pdf two years or more before emerging. They are not evidence of this tree killing beetle. Look for holes the size of a stelprdb5343820.pdf considered to be a pest unless they infest trees destined todime in favored hosts: maples (Acer spp.) like red, sugar, silver and Norway maples; horsechestnut (Aesculus spp.); willows lumber.

Reviewbepast years of Bugs and Blights for the month at https://extension.wsu.edu/snohomish/garden/gardening(Salix spp.); elm (Ulmus spp.); birch (Betula spp.); sycamore https://www.fs.usda.gov/Internet/FSE_DOCUMENTS/stelpr(Plantanus spp.) and other hardwood species. These insects only esources/bugs-and-blights/ db5343820.pdf feed on hardwoods and not conifers. Good photos and info at

the First Detector Website https://www.firstdetector.org/sites/ Webinars on invasive insects such as the spotted lanternfly or thousand cankers disease firstdetector.org/files/FDreport_mid-summer_August20.pdf August is Tree Check Month for the Asian long horn beetle https://www.youtube.com/channel/UCYEchMktM3WM2xxBFXOZcKA/featured (ALB) or other exotics like emerald ash bore! This is an Look for large, dime-size, holes in living trees. annual event that everyone can participate in. If you have First Detector Report https://www.firstdetector.org/sites/firstdetector.org/files/FDreport_mid-summer_August20.pdf trees in your yard (or other places that you visit) take time https://agr.wa.gov/getmedia/ef6299dd-a672-4dce-b720to inspect them for evidence of this tree killing beetle. Looke4ba707129da/invasivebooklet.pdf for holes the size of a dime in favored hosts: maples (Acer Report trees suspected to have exotic problems to WSDA (or spp.) like red, sugar, silver and Norway maples; other invasives featured at the WSDA website  horsechestnut (Aesculus spp.); willows (Salix spp.); elm (Ulmus spp.); birch (Betula spp.); sycamore (Plantanus spp.)

Ash leaf aphid feedsfeeds on newly leaves only causing and other hardwood species.

These expanding insects feed on Ash leafcurl curl aphid onexpanding newly leaves ve them to curl tightly.

Inside are woolly aphids.

The aphids are hardwoods and Good photos andaphids. info at the causing them tonot curlconifers. tightly. Inside are woolly protected from predators, parasitoids or pesticidal spray in the First Detector Website The protected predators, rolledaphids leaves. Itare occurs in W. WAfrom and was reported inparasitoids Wenatchee at https://www.firstdetector.org/sites/firstdetector.org/files/F thispesticidal summer. Damage but doesn’t tree health. or sprayisinunsightly the rolled leaves.affect It occurs in W. https://s3.wp.wsu.edu/uploads/sites/2071/2013/12/Woolly-AshDreport_mid-summer_August20.pdf WA and was reported in Wenatchee this summer. to Aphid.pdf Look for large, dime-size, holes in living trees.

Damage is unsightly but doesn’t affect tree health. https://s3.wp.wsu.edu/uploads/sites/2071/2013/12/ https://agr.wa.gov/getmedia/ef6299dd-a672-4dceReviewtrees past years of Bugs to & Blights https://extension.wsu.edu/snohomish/garden/gardening-resources/bugs-and-blights/ Report suspected have at exotic problems to WSDA Woolly-Ash-Aphid.pdf Webinars on invasive insects at https://www.youtube.com/channel/UCYEchMktM3WM2xxBFXOZcKA/featured b720-e4ba707129da/invasivebooklet.pdf (or other invasives featured at the WSDA website → to First Detector Reports at https://www.firstdetector.org/sites/firstdetector.org/files/FDreport_mid-summer_August20.pdf

pr Review past years of Bugs and Blights for the month at https://extension.wsu.edu/snohomish/garden/gardeningWashington State Nursery & Landscape Association - 19

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As a WSNLA member, you have contributed to protecting, promoting and educating our horticultural community. Please as a WSnla member, have contributed toensure protecting, and educating help recognize the hard work, passionyou and talents being invested to a vibrantpromoting industry for current and future our horticultural community.

Please help recognize the hard work, passion and nursery and landscape businesses. Industry initiatives that ensure a vibrant industry for current and future talents businesses.

Considerbeing nominating a friend, colleague, employee, co-worker, yourself and for the leadership, hardand worklandscape and commitment invested to ensure a vibrant industry fororcurrent future nursery to professional horticulture.

SUBMISSION DEADLINE: businesses. industry initiatives that OCTOBER ensure a16.vibrant industry for current and future

businesses. Consider nominating a friend, colleague, employee, co-worker, or yourself for Legislative & Advocacy Award the leadership, hard work and commitment toIndustry professional horticulture.

WSNLA Award Categories Include:

Criterion: Given to a member who has actively supported and Submit

by November 4. shown leadership in legislative issues, or has advocated on behalf Criterion: This award goes to a person or company thatNominations significantly of the nursery and landscape industry. improved, protected or repaired the environment through the use Supplier of the Year WSnl a award Categories Include: of plants and proper horticultural practices. The award can be given Criterion: Hardgood or non-plant supplier who has shown an Last Year’s honoree: to a personEnvironmental or firm withinExcellence or outside of the nursery and landscape above average support of the association, the industry and the Award members. The award is to the person, not the company. industry. Criterion: This award goes to a person or company that

Environmental Excellence Award

significantly improved, protected or repaired the environment

theZsofia use ofPasztor, plants and proper The Last year’s through honoree: CPH, EPChorticultural | Farmer practices.

Frog award can be given to a person or firm within or outside of the nursery and landscape industry.

Cultivating Community Award

Cultivating Criterion: This award Community is given to aAward WSNLA member for involvement Criterion:notable This award is given to a new or established that has provided service in cultivating the WSNLA WSnla member for involvement that has provided notable community. service in cultivating the WSnla community, and supporting ourorganizational mission.

Last year’s honoree:

WSNLA Member of the Year

Criterion:of Given a member who has rendered outstanding WSNLA Member thetoYear service to WSnla and the industry during the year just past.

Criterion: Given to a member who has rendered outstanding service to WSNLA and industry during the year just past.

Jerrythe Rosso “Involvement” Award Criterion: In the tradition of Jerry Rosso, given to a member who

Last year’s has honoree: demonstrated consistent commitment and involvement over the long term.

Jerry Rosso “Involvement” Award Legislative Award

Criterion: InCriterion: the tradition of aJerry Rosso, to a member who Given to member whogiven has actively supported andhas demonstrated consistent and involvement over the shown leadershipcommitment in legislative issues on behalf of the nursery long term. and landscape industry.

Supplier of the Year

Educator ofHardgood the Year or non-plant supplier who has shown an Criterion: Criterion: Given for meritorious service in any “education” above average support of the association, the industry and the function serving the industry. Has been awarded to Cooperative members.

The award tothe thestrong person, not the company. extension personnel, dueisto education mission of that organization and its staff.

Last year’s honoree:

Honorary Lifetime Member Criterion: Goes to an individual who, having been an active Educator of the Year member, performed some outstanding service to the field of Criterion: for interest meritorious horticultureGiven or in the of theservice industry.in any “education”

function serving the industry. Has been awarded to Cooperative Harold Young Lifetime Achievement Award education mission of that extension personnel, due to the strong Criterion: Given to a member who has demonstrated exemplary organization and its staff. service to WSnla and the industry throughout their career.

Last year’s honoree:

HOW TO SuBMIT YOuR NOMINATION: Please submit your nominations, along with a few sentences Harold Achievement Award about theYoung personLifetime you are nominating by november 4. all Criterion: Given topresented an individual who hasbydemonstrated nominations will be and reviewed the WSnla exemplary executive in november. award recipients service tocommittee the industry throughout their career.will be honored at the 2017 WSnla awards Presentation and featured in the february 2017 B&B Magazine. Please send your Last year’s honoree: nominations directly to Breanne Chavez at breanne@wsnla.org.

Last year’s honoree: 16 - The B&B Magazine

HOW TO SUBMIT YOUR NOMINATION: Please submit your nominations, along with a few sentences about the person you are

nominating by October 16. All nominations will be presented and reviewed by the WSNLA executive committee. Please send your 2016 September BB Magazine.indd 16 9/19/2016 3:43:02 PM nominations directly to Breanne Chavez at breanne@wsnla.org.

Washington State Nursery & Landscape Association - 21

WSNLA Chapter Events & Contacts Mt Rainier Chapter

CONTACT: Ingrid Wachtler CPH Woodbrook Native Plant Nursery woodbrk@harbornet.com.

North Central Chapter

WSNLA MARKETPLACE

PLANTS & TREES AVAILABLE

Specimen Street and landscape Trees in large Root Control Bags. Year around availability, easier shipping, handling and establishment. Mount Vernon. (360) 428-5810. Fax (360) 4281822. www.urbanforestnursery.com.

WSNLA MEMBER.

CONTACT: Pete Van Well Van Well Nursery pete2@vanwell.net

OREGON TURF AND TREE FARMS SPECIMEN SHADE TREES AVAILABLE in 25 gallon containers and B&B. Availability online at Oregonlawn.com or 800.426.1335 Promote your job openings, plants and trees for sale, and other classified listings! Email your copy to breanne@ wsnla.org.

Northwest Chapter CONTACT: Tim Gray Pacific Stone Company timg@pacstone.com

Olympic Chapter

CONTACT: Megan Pulkkinen, CPH Megan Pulkkinen Landscape Design megancph@hotmail.com.

Seattle Chapter

CONTACT: Kirsten Lints, CPH Gardens ALIVE Design kirsten@gardenALIVEdesign.com.

Host or Sponsor a Chapter Meeting

Hosting a chapter meeting at your business is a great way to introduce your plant availability, products and services to potential clients and customers. By inviting nursery and landscape professionals to your business site, it provides an opportunity to share your expertise and build valuable relationships to grow your business.

22 - The B&B Magazine 22 - The B&B Magazine

Join Us at a 2020 WSNLA PROseries Webinar!

WSNLA Member, CPH, ecoPROs: $25 Non Members: $35 Register at WSNLA.ORG/Events OCTOBER 13, FROM 9AM TO 10AM. WSNLA PROseries WEBINAR: NATIVES BEES & THE NATIVE PLANTS THAT HELP THEM THRIVE. Subject Matter Experts: Bridget McNassar, Oxbow Farm & Conservation Center & Demarus Tevuk, Crown Bees. Register at WSNLA. ORG/EVENTS. CPH & EPC Credit Available.

OCTOBER 22, FROM 9AM TO 10AM. WSNLA PROseries WEBINAR: DESIGNING AND MAINTAINING WITH BIOLOGICAL INTEGRITY: ARE YOU SERVING THE DEMAND? Subject matter expert: Alison Kutz, Sound Horticulture. Register at WSNLA.ORG/ EVENTS. CPH & EPC Credit Available.

OCTOBER 28, FROM 9AM TO 10:30AM. WSNLA PROSERIES: ASSESSING HAZARDOUS TREES IN THE URBAN LANDSCAPE. Subject Matter Expert: Alan Haywood, CPh, ISA Certified.

Register at WSNLA.ORG/EVENTS. CPH & EPC Credit Available.

NOVEMBER 5, FROM 9AM – 10AM. WSNLA PROseriesWEBINAR: SMARTPHONE VIDEOGRAPHY FOR GREEN BUSINESSES. Subject Matter Expert: Grace Hensley, CPH, Fashion Plants. Register at WSNLA.ORG/EVENTS. CPH Credit Available.

DECEMBER 16, FROM 9AM - 10AM. WSNLA PROseries Webinar: USING & MANGING ALTENATIVE FUELS FOR LANDSCAPE MANAGEMENT. Subject Matter Expert: Chris Hogan, Cambium. Register at WSNLA.ORG/ EVENTS. CPH & EPC Credit Available.

Watch for more PROseries Webinars to be announced, including topics: - Plant Healthcare: Invasive Pests - Plant Healtchare: Diseases - Plant Healthcare: IPM - Stormwater Management - And, more!

Washington State Nursery & Landscape Association - 23

503-678-2700

info@ovg.com * www.ovg.com 20357 Hwy 99 E * Aurora, OR 97002

GREENHOUSES, HIGH TUNNELS, GROUND COVER, POLY FILM, HEATERS, SHADE CLOTH, CORRUGATED POLY CARBONATE, EXHAUST SYSTEMS, ROLL-UPS, CODE STRUCTURES, PRE-FAB END WALLS, WIRE LOCK, CIRCULATING FANS, TWIN WALL POLY CARBONATE, RV COVERS, SHADE STRUCTURES, LIVESTOCK SHELTERS, COMMERCIAL AND RESIDENTIAL, CUSTOMER SIZES

24 - The B&B Magazine