2 minute read

The Centerfold

When Colombian singer Feid signed on for his new tour, including the Coachella Valley Music & Arts Festival, there was an obvious need for buses and swag! They needed a look that would stand out and draw a crowd anywhere they went, as this is just one stop on the FERXXO Calipsis Tour 2024.

Wrap Artist @buswraps was the obvious choice for Dreamliner Coaches and FERXXO. After the client's design was templated, Mully and his team got to work. Printed on their HP- Latex 800s, they used 3M 3552 film and 3M 3518 gloss laminate for the perfect finish.

Seven of the coaches were wrapped in Nashville, but an eighth was added once they arrived at the gig, requiring a last-minute trip to Fontana, California to wrap it in time for the show. That wrap was done with two guys in 8 hours and 53 minutes - I’d call that dialed in. “Some clients, you just have to go above and beyond for.” says, Mullican. “Tour life at its finest.”

These short-term wraps will be removed at the conclusion of his 29-city tour covering North America. The question is, do these concertgoers know it's a wrap?

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