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Course Listing

Liberal Education Core Requirements

Note: It is recommended that ESM majors take ENG 313: Writing About Storytelling in Simulation as their Writing Requirement.

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49 credit hours

General Electives

Total Credit Hours for Bachelor of Arts in Esports and Gaming Administration 23 credit hours

120 credit hours

• While the majority of the coursework in this program is taught by WPU faculty, note that a small number of courses may be taught online through our consortium partner, LCMC.

Course Listing

ESM 110: Intro to Esports Management

3 credit hours Intro to Esports Management starts with an introduction to the history of competitive gaming and continues with an exploration of its emerging ecosystem. Students will learn the complexities involved in understanding the dynamics of the Esports industry and all of its stakeholders from gamers to billion-dollar media companies. Students will learn to navigate the structure of Esports leagues, teams, players, gaming publishers, tournament operators, media and affiliate organizations. The course involves an experiential learning component that will allow students firsthand experience in analyzing the marketplace and helping Esports companies with various Esports related tasks.

ESM 210: Convention, Events, and Trade Show Planning

3 credit hours Prerequisites: SGD 111 One of the major ways in which games are marketed to consumers is the convention. Shows like the Tokyo Game Show, PAX, and E3 attract audiences ranging from 60,000-300,000 and serve as one of the best opportunities for game studios to generate excitement and favorable word-of-mouth for upcoming projects. Successfully executing a company presentation at one of these shows requires a working understanding of budgeting, goal setting, demo creation, logistics, staffing, merchandising, and ROI elevation, all topics covered in this course.

EMS 410: Distribution of Games

3 credit hours Prerequisites: ESM 210 & MKT 336 or COM 300 The role of a publisher in the games industry is to ensure that a game can get in front of its audience successfully. To do that, a publisher must consider ra variety of distribution strategies and channels. This course explains the role of the publisher in game distribution and details the various channels by which a game can be distributed.