
5 minute read
Invester' Corproite Development' Entrepreneur & Idealist Barry Perkins
by WORLD EQUAL


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we are and who we are in relation to others. Not everybody should have the same focus as us, but the focus on serving humanity I think is a challenge but it's a good challenge. As you said earlier I hope I leave this side of the dirt feeling that I have criminal, now they are a criminal, and now they can't get a job at thought that's a great business so I stepped into that one. I realized that to help that drive go to market, music made sense! talking with artists in areas I realized I could go to smarket programs for the social commerce platform that we had and we could drive awareness for cannabis brands. I started working with LL who's at Super Bad Inc and she works to manage Lil’ Kim. So we went to look at setting up some concerts for Lil’ Kim and part of the focus was to advertise and launch her
Skyler Jett: That's happening right now because this conversation will be in a web land forever. People will be able to look back on this and say - When did this happen? When did people start waking up to the benefits of socially conscious music? It has no competition. Now, you start to put all of this positive music everywhere. And people start gravitating to that like man finally life ain't all bad right? I mean, you make that contagious man that's what my move my movement is about. I love it when I speak to maybe 500 kids and maybe only 25 or 30 of them call me back and they go ‘Skyler I get it’ - because I tell them you know socially conscious music it's not flamboyant or anything like that, it's about your lyrical content and how you feel about the world and how you can make others feel about the world.
Barry Perkins: Maybe contrast that you know, you start with that and then put something that's a little positive to take it somewhere else. Maybe this is where you feel you are at this moment, but it doesn't mean you have to stay there. You Skyler, had a lot of challenges to face and to overcome, it was not a party and you had to find a way in a path and realize that you didn't have to stay there, you could change it and make a difference and now you're passing that on.
Skyler Jett: I'm watching it happen. It's beautiful because I asked people, I say have you written any socially conscious songs? I know they've written thousands of love songs because there are over 5 billion love songs and only 192 million socially conscious songs. Let's raise the level, we just got to spread that to the young people so that we can go do the good news concerts.
Barry Perkins: Right. I do think love songs can also be positive lyrics they're all not Achy Breaky Heart.
Skyler Jett: No no no no no. The socially conscious songs I was writing at first had to do with the environment and homelessness. Once I did this one positive song, I said that's what they're looking for right, if they start singing along with you, you're on to something. Tom, you got a question?
Tom Bryant: I have, I just want to talk about Hive Incorporated. What were your reasons for going into that and how music is involved?
Now, Lil Kim is very, very fashion-conscious and has a really polished eye for branding, so I realized I couldn't step into that until my business was ready to step up at that level. So we've been holding off on that one because I'm not quite ready yet. But as we did this, the world of music said ‘Hey you got to expand’ so we changed the name of the company to Hived. The concept being we have social commerce platforms we Hive people together around a topic area and then you have a place where you can live together safely and communicate, learn what goes on, talk, advertise, market, and sell all in a place where our motto or so the slogan is Express Yourself - to express yourself safely!
Skyler Jett: That's my birthday!
Barry Perkins: (Laughing) That is auspicious, right?Skyler Jett: (Smiling) That is amazing man.
Skyler Jett: Tanks! Yeah, I saw tanks coming down the street man.
Barry Perkins: I was at the young end of it, I desperately wanted to be a hippie. I liked the idea when I was a teenager of - Make Love Not War! But it was that whole movement, people that I knew went off to Vietnam and some didn't come back and those that came back were messed up. Then we've had endless series since then you know my psychology teacher at high school had been a POW in the Korean War and that's what I grew up with every night on TV, it was the body count watching the news and they'd sit there and how many were in Vietnam and how many on the U.S. What a way for a young person to grow up.
Skyler Jett: I had like four TV stations back then.
Barry Perkins: (laughing) I know that's how old we are right to remember when colour TV came out?
Skyler Jett: Oh wait my mom had a colour screen thing that we stuck on the TV.
Barry Perkins: (laughing) Okay and then the best part is explaining to the kids that when you wanted to change the channel you had to get your butt off the couch.
Skyler Jett: (Laughing) You go, no you go this time I went last time etc.
Tom Bryant: There were like 10 channels we had.
Barry Perkins: There were three literally and it was all over the air and you'd have to sit there and move the little bunny ears around to get them just right and at midnight you got you know that pattern and they played the national anthem at the end and then they turned off.
Barry Perkins: Oh my goodness there was a famous segment on the Nightly News with Walter Cronkite and at the end he always said - and that's the news for blah blah blah good night - and somebody, a kid wrote in a letter and said Mr Cronkite please don't say good night in the end because that's when my parents put me to bed. He read the letter and he said something to the effect of - well you should listen to your parents so tonight blah blah blah good night man.
Skyler Jett: Bless you for coming on the show brother Happy birthday.
Tom Bryant: Happy birthday.
Skyler Jett: Go have an amazing time tonight man.
Barry Perkins: I'm going to be around home today because today is March 14th it's Pi Day 3.14 right, so it's talking about things that are round. I spend my day eating round Foods I started this morning I made a breakfast sandwich and then I'll have a pizza for lunch and then we're having uh fajitas for supper and a ‘pie’ of course.
Skyler Jett: Whoa you got an agenda for your birthday!
Barry Perkins: Absolutely.
Skyler Jett: Well listen, man, we thank you for coming on brother.
Barry Perkins: Thanks for having me and you know I'm really looking forward to all you're doing, partly the Music for Global Change but also what you're doing as Skyler Jett right, where you are going. Thanks for having me on.
Skyler Jett: They tell you when to go to bed okay ‘that's enough’. Yeah, you've been watching this screen all day.




After Marinalva de Almeida lost her leg in a car accident in her teenage years, she went on to become a mother to three children and an accomplished athlete who represented her home country of Brazil in the 2016 Paralympic Games in Rio. Mari also made the front cover of EQUAL Magazine - Reboot Vol 4 in 2016. She is a model in the fashion industry but also a role model to people with disabilities. Mari also appeared on Big Brother Brazil 2017.


