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Dannielle Cerbone’s Reflection on Becoming anAssociate Professor The Research Journey of Promotion to Associate Professor in the School of Accounting: A QuasiAuto ethnography

Although promotion is considered part of the natural progression of one’s career, it is not often one is asked to reflect on the process, how it was achieved and what it means. I present an answer and new-materialist account, drawing on personal, professional, and academic experiences. A quasi-auto-ethnography is used to problematize individualism within three contexts: auto-ethnography as a method, a reflection on the process of being promoted and my conceptualisation of what promotion means

As an academic in the School of Accounting (SoA), promotion is often overlooked in favour of various teaching and administration activities. Although promotion criteria are provided, each academic must drive his or her own career progression and become his or her own nexus of accountability. It is far too easy to become complacent with the familiarity of administrative and teaching activities. Promotion requires dedication to the three core areas: teaching, administration and research Because of the inherent difficulty and nature of research, it is easy to ignore. But without being more than proficient in all three aspects promotion is unachievable. Read the full article here

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