Flash No. 1 | April 2011
Customer magazine
Productio n with high resource efficiency
Sustainability
Visitors Wipf welcomes Japanese delegation Package better with WICOSEAL速 Your product in the limelight 2nd wipf day Unique industry event in Switzerland
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Editorial
Flash | No. 1 | April 2011
Dear reader In the last issue of Flash (No. 2 / August 2010), we talked about the situation on the polyester market. The trend reveals the fact that the flows of goods are rapidly globalizing and even small changes in the commodity market can have a significant impact on the film market. It turns out that shifts in demand, even in remote markets, can have a sizeable influence on availability and pricing all over the world. Due to the economic rebound in the late summer of 2010, oil prices continued to rise. The current political unrest in the Arab world has buoyed this renewed oil price uptrend. What does this mean for the polymer market? The forecast is simple. We expect that polymer prices will rise further in the coming months as well. This increase is accompanied by higher metal prices and the economic recovery in the BRIC countries. For us, as converters of polymers and aluminium foil, this means a continued, intensive involvement with the spread between purchase and sales prices. To minimize these cost effects, the ongoing optimization of production and planning processes is indispensable. We also have good news. Let our portfolio of packaging ideas inspire you. Why go far afield when solutions are so near – our classic, the stand-up pouch, is always good for a surprise. We also want to demonstrate that for us, sustainability is more than just a word. For years, we have been actively contributing to the protection of our environment and of nature. Our measures are regularly assessed by Swiss Energy Agency (EnAW) under an annual monitoring system. We are committed to an approach that involves constant technological refinement and the ongoing improvement of how we manage natural resources. Have you registered yet? Let me cordially invite you to attend our second wipf day on 11 May 2011 – the event for professionals that takes the pulse of our industry. I would be delighted to welcome you personally at Wipf and give you an impression of our operations. The programme is highly diversified and certainly leaves room for you to engage in many interesting discussions. With kind regards,
Hansruedi Schafflützel CEO
Impressum Publisher Wipf AG, Industriestrasse 29, 8604 Volketswil Switzerland Phone +41 (0)44 947 22 11 Fax +41 (0)44 947 22 89 info@wipf.ch www.wipf.ch
Responsible for content Karin Weidmann, Marketing Manager, karin.weidmann@wipf.ch Editorial staff Wipf AG, Marketing Graphic Design Concept FBM Communications AG, Zürich
Published twice a year / Downloadable as a PDF from www.wipf.ch
Photos Wipf AG © Copyright by Wipf AG, March 2011 All rights, especially distribution rights, reserved. Reproduction of text and images, translations into foreign languages and duplication are prohibited.
Shortlist
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Wipf strengthens export business
Japanese delegation visits Wipf In November 2010, we hosted a delegation from TOYOBO PPS Inc., a leading Japanese provider of specialty chemicals, films, and fibres. The purpose of the visit was to get acquainted with Wipf. The guests were accompanied by Christian Wipf and COO Oliver Fankhauser. They unreservedly complimented our production facilities. What impressed them most was our latest-generation equipment, efficient organization, cleanliness, and superior product quality. The tour gave them hands-on insights in our production environment. General Manager Dr. Keiji Mori expressed his appreciation for our hospitality and said he was sure that the participants of his group would be returning home with many positive inspirations.
Wipf AG is working hard to intensify its international presence in the packaging industry. With this objective in mind, crossborder business activities are being expanded. James Finlay Sr and James Finlay Jr, two iconic packaging professionals, will now represent Wipf AG in Great Britain. James Finlay Sr has many years of packaging industry experience. Among others, he developed the pharma and medical segments for Tobepal (later Amcor). In the coming months, they will begin to market our laminates line in Britain, especially our high-barrier films and the WICOSEAL® pouch range for food, medical, and non-food applications. We are looking forward to a successful future with the Finlays.
Evelyne Binsack tackles Antarctic cold Evelyne Binsack accomplished a feat that in our era seems unimaginable: she is the first person to single-handedly trek to the South Pole in 484 days. Her book describes endless days on a bicycle, highlights on majestic peaks in the Andes – 8 at five thousand and 3 at six thousand meters above sea level – and finally the decisive leg on foot through Antarctica: unsupported and unassisted, she mastered the 1180 kilometres from Hercules Inlet to the pole in 47 days. Having reached the limits of her physical and mental stamina, and despite several skirmishes with death, Evelyne Binsack ultimately arrived at her destination. In “Expedition Antarctica – to the end of the world in 484 days”, she shares her observations of a world that at the beginning of the last century was still as unknown as the dark side of the moon. We would like to give you the unique opportunity of meeting Evelyne Binsack in person. More about this topic on page 7.
In this edition 2 3 4
Editorial Shortlist
Japanese delegation visits Wipf / Wipf strengthens export business / Evelyne Binsack tackles Antarctic cold
Sustainability Acting responsibly · Production with high resource efficiency
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Products
Package better with WICOSEAL® · Present your product in the best light
The future concerns us all. That’s why sustainability is more than just a word for us. In our daily business, we are responsible for the future, for the next generation. / Page 4
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Marketing & Communication
2nd wipf day · Unique industry event in Switzerland
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Sustainability
Flash | No. 1 | April 2011
ACTING RES P ONSI B LY
Production with high resource efficiency
Sustainability is a topic that concerns us all. The top priority is on covering 足current needs without jeopardising those of future generations. For the past five years, Wipf AG has been the packaging industry leader as regards sustainability, demonstrating that economic growth and long-term business success are compatible with ecological soundness and social stewardship.
In late 2010, Swiss Energy Agency (EnAW) commended Wipf AG for its successful CO2 reduction campaign.
Our environmental footprint is attributable to power and fuel consumption in production and distribution. Within the scope of our CO2 strategy and collaboration with Swiss Energy Agency (EnAW), Wipf AG has achieved the following milestones: In the past years, Wipf has reduced CO2 emissions per value chain unit by over 50%. In late 2010, the Swiss Energy Agency notified us that with respect to CO2 intensity, we are right on track and have accomplished the objectives defined in the target agreement as scheduled.
The spectrum of crucial measures involved the optimization of coolant pumps, the expansion of the NORTH production building, the replacement of the boiler as a component of our heating system, the rehabilitation of the lighting system in the production bay, and the commissioning of a regenerative exhaust air purification system (see photo). To further reduce our CO2 emissions, we have already planned new measures with the objective of achieving a 15% decrease in the next three years.
Sustainability
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Shortlist of actions already implemented ■ 2010 Reduction of cooling pump duty cycles The enlargement of the cold-water basin improves load management and allows the cooling water pumps of two machines to be switched off on weekends and holidays. This action saves 25 500 kWh of electricity.
2010 Expansion of production
Heating oil consumption at Wipf AG Long-term trend 2003 – 2010
Process oil HVAC oil Quantity shipped
Heating oil consumption
Regenerative exhaust air purification system
2003 2004 2005 2006 2007 2008 2009 2010
building “NORTH” The production hall was extended by 7.5 metres at the north end. The windowed front was renewed with tripe glazing that exceeds the minimal energy efficiency requirements of the canton of Zürich. In comparison with the old windows, the new ones save several thousand litres of heating oil per year.
Power consumption at Wipf AG Long-term trend 2003 – 2010
2009 Heater boiler replacement The old boiler was replaced with two smaller modulating heating oil boilers with burners. With virtually no changes to the HVAC systems, heating oil consumption was reduced by about 30 000 litres. ■
2003 2004 2005 2006 2007 2008 2009 2010
2007 Lighting upgrade The entire production hall lighting system was replaced by a new energy-saving, fracture-proof illumination concept which saves electricity. ■
Electricity Quantity shipped
Electricity consumption
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Target attainment for CO2 intensity
2005 New exhaust air purification system
The new exhaust air purification system with heat recovery for thermal oil and hot water consumes much less energy than the old system
2003 Joined the Swiss Energy Agency Commitment with the Swiss Energy Agency (EnAW) to reduce CO2 emissions.
100,00
CO2 intensity (%)
■
120,00
■
Fuel target Fuel used
80,00 60,00 40,00 20,00 0,00 2000 2001 2002 2003 2004 2005 2006 2007 2008 2009 2010 2011 2012
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Products
Stand-up pouch: Lindt & Sprüngli mini chocolates
Flash | No. 1 | April 2011
Convenience packaging: C1000 instant soup
Flexible packaging: DAR-VIDA Mexican snack
PAC K AGE B ETTER WITH WICOSE A L ® P o u c h Ra n g e
Present your product in the best light Our classics with snazzy designs
Convenience packaging for instant soups
Outstanding barrier films for the DAR-VIDA
In co-operation with Lindt & Sprüngli, we had the opportunity to help implement the product design in 2010. The project resulted in a completely new type of packaging for the most popular Lindt selection of mixed Swiss chocolate wafers. Now, the chocolate wafers are packaged in a convenient stand-up pouch with guaranteed resealability.
C1000, the Dutch supermarket chain, launched a new convenience packaging type for instant soups, right on time for the asparagus season. The new design stands out with plenty of food appeal; it was printed on our modern 10-colour gravure press. The soup is packaged by Koninklijke Euroma BV, the European supplier of premium herbs, seasoning, mixes, marinades, and sauces.
For more than 40 years, DAR-VIDA has been part of HUG’s range of products. With its 130-year heritage, HUG AG is Switzerland’s best-known bakery. DAR-VIDA places the company among the market leaders for long-life bakery products in Switzerland.
To achieve the greatest degree of protection against aroma losses and extrinsic odours, the packaging is manufactured with a two-ply POLIVEL® laminate. Thanks to the many convenience features, the pouch is very easy to handle. The starter notches and laser-scored easy-open feature are very consumer-friendly. Thanks to the ziplock closure, the packaging can be tightly resealed after initial opening. One special aspect of this aluminium-free packaging is the superb printing result achieved with our 10-colour gravure press; the snazzy design is a radiant attentiongetter on the POS shelf.
The stand-up pouch is manufactured with a retortable POLIALUVEL® laminate. The four-ply laminate affords optimized product protection. The intermediate aluminium layer used for this purpose protects the product against aroma loss, oxidation, moisture, and extrinsic odours. Additionally, the packaging features excellent oxygen and water vapour barrier properties as well as high opacity. Our proprietary retortable stand-up pouch is particularly easy to handle. The starter notches are extra-convenient – the standup pouch can be opened quickly and easily by hand.
Hug recently expanded its DAR-VIDA line. Apart from many other trendy flavours, it now includes the Mexican Snack as well. As a manufacturer of flexible packaging, we have had the privilege of producing all DAR-VIDA films for many years. The packaging is manufactured with a two-ply POLIVEL® laminate. This laminate securely protects the snack against aroma losses and extrinsic odours. High-end printing quality, combined with excellent barrier layers, assures that this healthy wholegrain product can be consumed “bakeryfresh” at all times.
Marketing & Communication
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2 n d w i pf d ay
Unique industry event in Switzerland We’re almost there: the second wipf day takes place on 11 May 2011! This year’s wipf day again has an exciting and diversified programme in store for you. An eclectic mix of current topics constitutes the core of exciting presentations moderated by experienced experts, practitioners and high-calibre guest speakers from the realms of economics and sports. But our wipf day also offers you insights in current packaging industry developments and trend. Don’t miss the day before the debut of Interpack 2011 to be among the first to learn about our innovations. Get a hands-on impression of Wipf and look forward to an interesting tour through our individual production departments. We cordially invite you to join us for an eclectic evening of entertainment and culinary delights. An unforgettable evening in the beautiful Zürich Oberland awaits you. Take advantage of this unique industry event and share your personal success recipe with us.
Reminiscence: wipf day 2010
We look forward to being your hosts!
Registration deadline: 20 April 2011
GUESTS AT THE 2 n d w i pf day
Prominent lecturers
Janwillem Acket
Evelyne Binsack
Janwillem Acket, senior economist with Bank Julius Bär Janwillem Acket is one of the most respected chief economists in Switzerland. He consummately explains the workings of the global economy and of the financial markets in easy-to-understand terms and succinctly outlines his projections about where the world economy and the markets are headed. Evelyne Binsack, Swiss extreme climber and adventurer Whether testing the limits in vertical rock faces, on the world‘s highest mountains, or in the polar regions of antarctica or the arctic, Evelyne Binsack is not just about pure muscle power and pure ambition. For 25 years, she has been successfully exploring the mental processes that make extraordinary achievements possible in the first place. With exciting stories, Evelyne Binsack has a talent for luring her audiences into the captivating wilderness and for visually exploring the remotest corners of the planet.
■ Ask for the detailed programme. Contact Ms Yassine Seydi, Marketing Phone: +41 44 947 22 35 yassine.seydi@wipf.ch
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Wipf AG Industriestrasse 29 8604 Volketswil Switzerland Phone +41 44 947 22 11 Fax +41 44 947 22 89 info@wipf.ch www.wipf.ch www.wipfgruppe.ch
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