Q2 2025 Report

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STATE OF THE ECONOMY

DUKE ENERGY CITIZENSHIP & SERVICE AWARD

Another highlight of the State of the Economy event was our annual presentation of the Duke Energy Citizenship and Service Award:

Greater Winston-Salem Inc. was honored to host a soldout crowd of over 650 Winston-Salem and Forsyth County business and community leaders in April at the State of the Economy, presented by Reynolds American Inc.!

North Carolina Governor Josh Stein shared thoughtful insights on our state’s economic future. Some of his key points included:

• DOUBLING APPRENTICESHIP PROGRAMS IN THE NEXT FOUR YEARS

• MAKING COMMUNITY COLLEGE FREE FOR STUDENTS PURSUING HIGH-DEMAND CAREERS IN HEALTH CARE, ADVANCED MANUFACTURING, AND IT

• INVESTING $250 MILLION IN WORKFORCE DEVELOPMENT

• EXPANDING UNIVERSAL PRE-K AND KINDERGARTEN READINESS PROGRAMS

Presenting Sponsor: Reynolds American Inc. | Supporting Sponsor: Allegacy Federal Credit Union | Gold Sponsors: Atlantic Union Bank, Carolina Core, Forvis Mazars, Hanesbrands, Inmar Intelligence, Wake Forest University, Womble Bond Dickinson (US) LLP | Floral Sponsor: Truliant Federal Credit Union

GRAHAM BENNETT

ACTIVE PROJECTS

89

ACTIVE PROJECTS

PROJECT PIPELINE

35 PROJECT INTAKE IN Q2

$11B POTENTIAL INVESTMENT

IQ ATTRACTS INTERNATIONAL INTEREST

Winston-Salem’s growing reputation as a global hub for regenerative medicine and life sciences was reinforced as a Japanese delegation visited the city to explore its worldclass research, commercialization, and startup support assets.

ADVANCED MFG | 61

AVIATION | 3 LIFE SCIENCES | 9

FOOD & BEV MFG | 12

BUSINESS | 2

OTHER | 2

20K POTENTIAL JOBS

Greater Winston-Salem Inc. hosted the group as part of a tour organized by the Japan External Trade Organization (JETRO) and the Economic Development Partnership of North Carolina (EDPNC). Their visit to Winston-Salem focused on Innovation Quarter and the city’s broader biotech ecosystem.

ECONOMIC DEVELOPMENT

POLYVLIES EXPANDS HERE

Polyvlies is a global leader in nonwoven fabrics. The company has selected a site in Union Cross Business Park for a new facility. The project will generate 28 new jobs and $31 million in capital investment over five years. The company has operated its North American operations at a nearby existing site since 2014.

EXCEL INTERIOR DOOR

RIBBON CUTTING

Operations are underway at a local relocation project, as Excel Interior Door celebrates its ribbon cutting. The company, headquartered in Alabama, selected a site in Winston-Salem for a new production and distribution facility. The company plans to invest $10.5 million and add 69 new jobs over the next 5 years.

ATRIUM HEALTH EYE INSTITUTE UNDERWAY

Atrium Health has begun renovations to the building that will house its new $100 million Eye Institute, located in the Innovation Quarter. More than 100,000 ophthalmology visits occur each year across Atrium Health Wake Forest Baptist. The Eye Institute is expected to open in 2026.

PHOTO: VESIC PHOTOGRAPHY
PHOTO: ATRIUM HEALTH

SENIOR ACADEMY GRADUATES INVITED TO ATTEND FORSYTH TECH

As we celebrate the 2025 graduates, we are excited to announce that 100+ Senior Academy completers have been pre-accepted into Forsyth Tech to continue their secondary education.

This exciting news highlights the effective collaboration among Greater Winston-Salem Inc., Winston-Salem/Forsyth County Schools, and Forsyth Tech, through Forsyth Works workforce programming.

Senior Academy pairs high school seniors with a mentor who assists them in setting and achieving goals, discovering career interests, and more. Through the program, students also participate in work-ready curriculum, Behind the Scenes visits with local employers, and earn a professional attire stipend provided in partnership with JC Penney. INTERESTED IN MENTORING? CLICK HERE FOR

PHOTO: FORSYTH TECH

GOLF TOURNAMENT

Get involved early to support and participate in our annual Golf Tournament! We’ll play at Bermuda Run on September 29th, and there are multiple opportunities to gain company visibility through sponsorships. Our Early Birdie Special, through July 18th, offers $100 off a team of four with a hole sponsorship.

Presenting Sponsor: Truliant Federal Credit Union

STATE OF EDUCATION

September 17 - Benton Convention Center

WORLD OF WORK

October 22 - LJVM Coliseum

ANNUAL MEETING

November 4 - Benton Convention Center

WINSTON UNDER 40 LEADERSHIP AWARDS

December 9 - Legacy Stables and Events

Q2 NEW MEMBERS

ACE ACADEMY

ACE ACRES EVENT CENTER

ADAMS PROPERTY GROUP

BELMONT INSURANCE GROUP, LLC

BLACK COFFEE & CUISINE

BOOT BARN

BRIGHTWAY INSURANCE, THE ARNESEN AGENCY

CORNERSTONE CONSTRUCTION

ELVIS BLUEPRINT LLC

EXCEL INTERIOR DOORS

FAIRFIELD INN WINSTON-SALEM

FINE LINE HOMES, LP

HG TRANSMISSION OF WINSTON-SALEM

HOLDFAST FAMILY FOODS

JENNTECH SUPPORT SOLUTIONS

LARSON BOOKKEEPING & FINANCIAL

LAZR LLC

LITTLE RICHARD’S BBQ

MAC AND PEARL CATERING

MENTAL REST

MOVEMENT MORTGAGE

NBL MOBILE DETAILING

POINTER CONSULTING SOLUTIONS LLC

POLYVLIES USA INC.

PURPLE CROW

RED CARDINAL

RISE INDOOR SPORTS

RSVP PEIDMONT

SALEM GYMNASTICS & SWIM

SMART MOVE GROUP

STRESS LESS DO MORE THE CREST

THE W GROUP REAL ESTATE

TOTAL MATERNAL SUPPORT

TRIAD MOMS ON MAIN WELLBORNE ROOFING

WINSTON-SALEM CHRISTIAN SCHOOL

LOOKING FOR MORE LOCAL BUSINESSES? Click here to browse our member directory and connect with businesses in Winston-Salem!

LOFTS AT WHITAKER PARK

UNIVERSITY DENTAL ASSOCIATES

OPAL AUTISM CENTER

Q2 RIBBON CUTTINGS

LOFTS @ WHITAKER PARK

CONE HEALTH URGENT CARE

REACH WOMEN’S NETWORK

BOOT BARN

UNIVERSITY DENTAL ASSOCIATES

SPARK BY HILTON

OPAL AUTISM CENTER

CAROLINA ESTATE PLANNING

EXCEL INTERIOR DOOR

SALEM GYMNASTICS & SWIM

CAROLINA DISCO TURKEYS

REDEFINED INTERNATIONAL

SPARK BY HILTON PHOTOS:

557 S. STRATFORD ROAD

RETAIL MARKET

The Winston-Salem retail market remains stable with a vacancy rate of 2.9%, below both its five- and ten-year historical averages. Over the past 12 months, 71,700 square feet of new retail space was delivered, and about 47,000 square feet are currently under construction.

Market-wide average asking rent stands at $17.26 per square foot, with recent leases including Whole Foods Market, Bob’s Discount Furniture, Bobby Boy Bakeshop, and more.

In the investment market, 188 retail properties changed hands over the past year, totaling $195 million in sales volume, slightly above the five-year average. The average sale price was $180/SF, with a market cap rate of 6.6%, higher than the national benchmark.

PRESIDENT’S LETTER

NEW POSSIBILITIES AHEAD FOR 2025 GRADUATES

With Summer in full swing, it is an exciting time in Winston-Salem as the second quarter comes to a close.

The GWSI team is proud of all of our Winston-Salem graduates and excited to see where you go from here! The future is bright for WS/FCS students, with more than 100 Senior Academy students being offered pre-acceptance into Forsyth Tech through our Forsyth Works partnership, opening doors to continued education and future careers right here in Forsyth County.

Economic development activity remains strong with 89 active projects and continued growth in investment and job creation. This quarter, Polyvlies announced it will expand its local footprint manufacturing nonwoven fabrics, adding 28 jobs and $31 million in investment, benefiting our tax base.

In April, we had the honor of hosting North Carolina Governor Josh Stein at our annual State of the Economy event—one of the largest gatherings in our organization’s history. His insights into North Carolina’s economic landscape reinforced our region’s strong trajectory and growing reputation as a business-friendly environment.

That reputation was nationally recognized this quarter as Winston-Salem was named one of Livability’s Top 100 Places to Live, affirming what we already know— our city is a great place to live, work, and grow.

Thank you for your continued partnership and commitment. We have many more exciting and impactful events and programs coming up in the second half of the year, and we invite you to join us in generating change and momentum!

OUR INVESTORS

ATRIUM HEALTH WAKE FOREST BAPTIST

NOVANT HEALTH

REYNOLDS AMERICAN INC.

TRUIST

WELLS FARGO

REPORT SPONSOR

BETHANY MEDICAL

CITY OF WINSTON-SALEM

COOK MEDICAL

FLOW AUTOMOTIVE

FORSYTH COUNTY

FORSYTH TECH

FRONT STREET CAPITAL

HANESBRANDS INC.

KELLY OFFICE SOLUTIONS

MERCEDES-BENZ OF WINSTON-SALEM

QUALITY OIL COMPANY

TRULIANT FEDERAL CREDIT UNION

TWIN CITY DEVELOPMENT FOUNDATION

WINSTON-SALEM/FORSYTH COUNTY SCHOOLS

WOMBLE BOND DICKINSON (US) LLP

PROUDLY LOCATED IN THE

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Q2 2025 Report by Greater Winston-Salem, Inc. - Issuu