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Porter B. Byrum School of Business

P O R T E R B . B Y R U M S C H OO L O F B U S I N E S S

Dean: Sergio Castello Assistant Dean: Mark Bryant Professors: Sergio Castello, Thomas B. Crawford Jr. (Emeritus), Barry P. Cuffe, Joseph M. Graham (Emeritus), Lisa A. Schwartz, Kristin F. Stowe Associate Professor: Ellis A. Hayes Assistant Professors: Katlin Cundiff, Michael Geier, M. Scott Lail, Tiffanie Turner-Henderson, James F. Watkins Instructors: Mark Bryant, Richard A. Cook

MI S S I O N ST A T E M E N T O F T H E SC H O O L O F BU S I N E S S

The Porter B. Byrum School of Business provides excellence in teaching and developing future business leaders to make a difference in the world. Accordingly, the School of Business has the following objectives: • To develop and deliver a curriculum and to set educational standards consistent with those of a national accrediting body in business administration; • To attract and retain faculty able to foster the mission of the University and the School and who will value teaching, applied scholarship, and professional experience; • To encourage students to pursue academic and professional excellence; • To provide opportunities for engagement with ethical issues, involvement with cultural events, and encountering of a global perspective.

Bachelor of Arts or Bachelor of Science degrees are offered in Accounting, Finance, Management, and Marketing. Bachelor of Science degree candidates will meet their requirements through additional intermediate level core curriculum requirements in mathematics and/or laboratory science. Bachelor of Arts degree candidates will meet their requirements through additional intermediate level core curriculum requirements in a second language.

Graduate degrees offered are a Master of Business Administration (MBA) and a Master of Accounting (MAC). The MBA is designed to offer working professionals the advanced training necessary to prepare them for top management positions. The MAC is designed to prepare students for the Uniform Certified Public Accountant examination (CPA exam) and to satisfy the 150-hour requirement for licensing as a CPA. Qualified students may apply to be admitted to the MAC program immediately after receiving a bachelor’s degree. For further details about either program, consult the Graduate Business Catalog or turn to the Graduate Studies chapter in this catalog.

All business school undergraduate majors are required to pass an exit examination in their major in the last academic semester before graduation.

All majors in the School of Business must complete a minimum of 120 credit hours to graduate, including the following requirements: Core Curriculum (including B.A. or B.S. requirements).................................................. 45-48

Must include Math 117 or 120, Economics 221; Business 209 (recommended); Lyceum Business School core required courses................................................................................... 33 Accounting 253, 254; Business 111, 209 (as part of core), 305, 308, 323, 417;

Economics 221 (as part of core), 222; Finance 318; Management 302; Marketing 301 Exit Exam (Business 497).........................................................................................................0

Students must choose to pursue either a Bachelor of Arts (B.A.) or a Bachelor of Science (B.S.) degree. The Bachelor of Arts Degree requires the following additional courses: (6)

Second Language through the intermediate level. The Bachelor of Science requires the following additional courses: (6-8) Math/Science (Math must be 112 or above)

AC C O U N T I N G

Bachelor of Arts/Bachelor of Science

In addition to the core curriculum and business core requirements, a major in accounting requires the following: Accounting ..............................................................................................................................21 Accounting 313, 314, 325, 330, 421, 427, 431 General electives ................................................................................................................ 18-21

FI N A N C E

Bachelor of Arts/Bachelor of Science

In addition to the core curriculum and business core requirements, a major in finance requires the following: Accounting 300 or 400 level .................................................................................................... 6 Economics 300 or 400 level (except for Economics 350) ....................................................... 6 Finance 350, 414, 418, 420......................................................................................................12 General Electives................................................................................................................ 15-18

IN T E R N A T I O N A L BU S I N E S S

Bachelor of Arts

In addition to the core curriculum and business core requirements, a major in international business requires the following: Second Language 300 or 400 level* ......................................................................................... 6 Business 405 ............................................................................................................................. 3 Finance 420............................................................................................................................... 3 Business Restricted Electives ................................................................................................... 9 Choose 3 from Business 490/491/499, Economics 322, Entrepreneurship 340, INT 499 (Internship), Management 416, or Marketing 341 Culture Restricted Electives ................................................................................................. 8-9

Choose 3 from Communication 340, Sport Management 370, Political Science 322, Religious Studies 326, Sociology 356, History 308** , or W’International General Electives....................................................................................................................6-7 *NOTE ON SECOND LANGUAGE: American sign language is not allowed as a second language in the International Business major. If the university does not offer 300 or 400 level courses in the second language chosen, students can take 101 and 102 of another language. Students may take a second language placement test and may place out of 101, 102, 201, and 202 but additional general elective credits will need to be taken for each exempted course. **NOTE ON ALTERNATIVE HISTORY COURSES: Students may also choose from History 315, 321 or 322 as an alternative to History 308.

MA N A GE M E N T

Bachelor of Arts/Bachelor of Science

In addition to the core curriculum and business core requirements, a major in management requires the following: Business 405 ............................................................................................................................. 3 Management 306, 313, 315, 330, 416, 419 ............................................................................. 18 Advanced Business Electives .................................................................................................... 6 Any 300 or 400 level course in the School of Business General Electives.................................................................................................................12-15

Bachelor of Arts/Bachelor of Science

In addition to the core curriculum and business core requirements, a major in marketing requires the following: Business 405 ............................................................................................................................. 3 Communication 101 .................................................................................................................. 3 Management 306 ...................................................................................................................... 3 Marketing 341, 422, 464, 486..................................................................................................12 Marketing 411 (Special Topics)................................................................................................. 3 General Electives ............................................................................................................... 15-18

Marketing majors are encouraged to consider a minor in Art/Graphics, Entrepreneurship, Finance, International Studies, Public Relations, Psychology, or another complementary area.

MI N O R S

Currently available in the following areas: Accounting, Economics, Entrepreneurship, Finance, Management, and Marketing.

(BUSINESS MAJORS)

No more than two courses, which are already required in the major/emphasis may be counted toward the minor. No more than two courses, which are already required in the minor/emphasis may be counted toward a second minor.

Exception: Finance majors may minor in Accounting and/or Economics by only taking two additional Accounting or Economics courses, respectively.

(NON-BUSINESS MAJORS)

Required to take the prerequisite principles courses to meet the requirements for a minor. However, course prerequisites and sequences may be waived by permission.

Exception: Business-Mathematics may minor in Economics by only taking two additional Economics courses.

The specific requirements for minors are as follows:

ACCOUNTING

Required: (9) Accounting 253, 254, 313 Electives: (9) choose from any 300 or 400 level Accounting courses

ECONOMICS

Required: (18) Economics 221, 222, 321, 322, and any two courses (6) in Economics

ENTREPRENEURSHIP

Required: (12) Entrepreneurship/Management 315, Entrepreneurship 340, Entrepreneurship 410, Entrepreneurship 496/499 Electives: (6-9) Choose from ART 230, ART 404, CCR 330, CCR 465, CHEM460, COMM205, COMM315, COMM390, COMM460, ENG 256, MARK411, MGMT313, PSYC303, PSYC305, PSYC321, PSYC435, SMGT300, SMGT330

FINANCE

Required: (15) Finance 318, 350, 414, 418, 420 Elective: (3) Choose from any 300 or 400 level Accounting or Economics course

MANAGEMENT

Required: (12) Management 302, 306, 313, 416 Electives: (6) Choose from 300 or 400 level Business (BUS) or Management (MGMT) courses

MARKETING

Required: (12) Marketing 301, 341, 411, 422 Electives: (6) Choose any two from the following Marketing 411, 464, 486, 499, Entrepreneurship 315, 340, Art 230, 404, Chemistry 460, Communication 205, 315, 390, 460, Community & Commercial Recreation 465, English 256, Psychology 303, 305, 321, 435, Sport Management 300