MAYA V2

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YOU ARE DRIVING ME INTO MANIC.

TRANSEASONAL 2023 COLLECTION BY
CONTENTS 08 mood imagery 14 concept 18 colour story + pantones 20 trend research 22 behind the designer 24 body one (hero) 26 body two 28 body three 30 capsule collection 32 complete works + credits 03

concept statement.

You Are Driving Me Into Manic is an 8-body Transeasonal 2023 unisex collection by Maya Williams Augustincic of bluejeanorbit. The collection is inspired by 90’s grunge, human anatomy and Victorian harlots, and is influenced by 90s Harajuku culture. These timely influences have created a sense of cool nostalgia and sleaze, and is infused into unassumed silhouettes, considered prints, and high-end textures.

This collection has a strong focus on sustainable elements, all while exploring reconstructed ideas, deconstructed features, and refined details. A range of recycled fabric prints, deadstock materials, and upcycled fabrics have been considered, as sustainability is a key feature throughout this collection. Community is another important value that had been highlighted during the planning and development process, and this has been achieved by working with local printing company Next State.

Next State Print is local fabric printer, located in Thornbury, who offer a boutique range of recycled cottons and polyesters, which have been evidenced within this collection. Next State is

accredited by Ethical Clothing Australia, and they strive for sustainability as a brand value (Next State 2022). They achieve this by offering print-on-demand production, increasing recycled yarns made from PET, offering organic yarns, and ensuring a safe work environment within the international suppliers that they work closely with (Next State 2022).

Nostalgia and industry trends have shaped the research development of You’re Driving Me Into Manic 2023, through the likes of notable collections, including; Blumarine Resort 23, Y/ Project SS23, Vivienne Westwood SS22, and Dsquared2 Resort 23 (Vogue 2022). Human anatomy and Victorian harlots have also shaped the development process of this collection. Anatomical boning, sleazy cut-outs and layering are some elements that have been derived from these themes (Recollections 22). The use of lace and other tactile textures have also been transformed into a modern-grunge take on Victorian frills and fashion, with the use of deconstruction and metal applique, which has been created with off-cuts and thrifted hardwares.

Next State. 2022. Sustainability | Next State. [online] Available at: <https://nextstateprint.com/sustainability/> Recollections. 2022. Dressing During the Victorian Era - Recollections Blog. [online] Available at: <https://recollections.biz/blog/dressing-victorian-era/> Vogue. 2022. Fashion Shows: Fashion Week, Runway, Designer Collections. [online] Available at: <https://www.vogue.com/fashion-shows>

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PANTONE 7545 CP PANTONE P 89-6 C PANTONE P 89-6 C PANTONE 17-1227 TCX PANTONE P 159-12 C PANTONE P 179-12 C PANTONE 19-4536 TCX PANTONE P 94-15 C PANTONE 18-3838

COLOUR STORY.

1990s grunge and Harajuku colour palettes have been considered when creating the perfect mood for 'You Are Driving Me Into Manic' 2023.

The dark, moody grunge tones have been infused and contrasted against the pops of playful colour derived from Harajuku 90s trends. Current trends from the likes of Ambush and Gypsy Sport have also been considered, as seen in Vogue Runway (see below).

The overall mood created from this transeasonal colour palette is angst and playfulness.

2023 COLOUR TREND

AMBUSH SS23 AMBUSH SS23 GYPSY
SS23
SPORT
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NECKLINE TREND HERO HERO TEXTURE TREND images from vogue.com
SCHIAPERELLI FW22 COUTURE VIVIENNE WESTWOOD SS20 BRIDAL BLUMARINE SS23 SUKEINA FW22
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VIVIENNE WESTWOOD FW22
DQUARED2 RESORT23
SCHIAPERELLI SS22 COUTURE Y/PROJECT SS23
SILHOUETTE
BETSY JOHNSON FW12 SCHIAPERELLI FW22 COUTURE SCHIAPERELLI FW22
DENIM
DION LEE FW22 Y/PROJECT SS23 CHOPOVA LOWENA SS22 Y/PROJECT SS23 DQUARED2 RESORT23 STELLA MCCARTNEY RESORT23 VIVIENNE WESTWOOD SS23 MOSCHINO RESORT23 ROBERTO CAVALLI RESORT23 TEXTURE LAYERS PRINT
Pictured: Maya Williams Augustincic Photography: Ettienne Schober Shot on 35mm film

behind the designer.

Doubt and Blink-182. utilising ethical and sustainable practices.

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BODY ONE

HERO DRESS

composition: recycled denim remnant (100% cotton) colour: navy description: strapless midi dress with straps, hip extensions + 3D neckline.

KNIT SLEEVES

composition: recycled wool (50%), recycled cotton (50%) colour: black, grey description: knit textured arm warmers.

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MINI DRESS

composition: voile remnant (100% polyester), upcycled denim (100% cotton), recycled canvas (100% cotton). colour: green, blue, grey, black, white. description: assymmetrical corsetted mini dress with pleats, belt + faux fly.

CROPPED JUMPER

composition: recycled wool (50%), recycled cotton (50%). colour: black, grey description: mini crop jumper with flared sleeves, cargo pocket and strap closures.

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BODY TWO

SUIT JACKET

composition: printed twill (100% cotton) colour: black, purple, white description: cropped, fitted suit jacket with breast pocket + rever collar.

CROP TOP

composition: denim remnant (100% cotton) colour: indigo description: cropped assymmetrical top with D-ring hardware along hem.

MAXI SKIRT

composition: printed twill (100% cotton) colour: black, purple, white description: assymetrical maxi cargo skirt with cargo pockets + belt loops.

BODY THREE

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capsule collection.

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Illustrations 1, 2, 6, 7 & 8 by Maya Williams Augustincic (digital illustrations). Illustrations 3, 4 & 5 commissioned fulfilled by Cinnamon Kingsland (mixed media, digital highlights by Maya Williams Augustincic).

COMPLETE WORKS

DESIGN, PATTERNMAKING, CONSTRUCTION, TECHNICAL SKETCHES, TREND SEARCH, TOILES, PRINT DESIGN / DEVELOPMENT, FABRIC SELECTION, MODEL SELECTION, LOOKBOOK, ILLUSTRATIONS, SWATCHES, PHOTO EDITING, ANIMATIONS, GRAPHIC DESIGN, BIO, PHOTOGRAPHY, STYLING, ACCESSORIES, HAIR AND MAKEUP, SET DESIGN, LIGHTING ASSISTING, MODELLING by Maya Williams Augustincic

CREDITS.

FASHION DESIGN by Maya WIlliams Augustincic PHOTOGRAPHY by Maya Williams Augustincic, Ella Carson and Lilly Pearce MODELLING by Maya, Faye, Yauda and Seraph MAKEUP by Maya Williams Augustincic HAIR by Maya Williams Augustincic and Ettienne Schober STUDIO ASSISTANCE by Ettienne Schober, Isabella Gampia and William D’Arcy SPECIAL MENTION to Ella Carson, Ettienne Schober, Michelle and Jamie.

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