SNKRAZZO Nour Farah Signature Project Master of Design (Interior Design)
TARGET AUDIENCE:
The millennials: Gen Y (1985-1995) + Gen Z (1996-2005). Present in the now. Self-Expression, Uniqueness, Singularity.
SPORTS
FASHION
SNEAKER CULTURE
MUSIC
ARCHITECTURE
DESIGN CONCEPT
“Sneakers are the thread of commonality with everybody. Whether it’s a kid in New York or an athlete or a designer, you’ve got this one consistent thread that really ties all of these people together.” (Karim Wazani)
1000 shoes, 1 floor.
THE SPACE
“A room should never allow the eye to settle in one place. It should smile at you and create fantasy.” (Juan Montoya)
Map view of Spencer St and Bourke St, Melbourne CBD
SITE ANALYSIS
Situated in the heart of Melbourne, right across Southern Cross Station, on Bourke St, it’s a venue that encourages a multifunctional philosophy by reuniting the best of fashion, art, history and sneaker culture.
Street Elevation - Shop Windows
Floor Plan Scale 1/10 General Space
Floor Plan Scale 1/10 Retail Space
Exploded Axonometry 2
Exploded Axonometry 1
Exploded Axonometry 4
Exploded Axonometry 3
Mirror Area- Elevation
Mirror to Led Screen- Elevation
Shelving system - Elevation
Store Entrance- Elevation
Courtyard Platform
Store Entrance
Customisation Lab
Retail Section