Out on a Limb February/March 2016

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Sophia on inspiring shortlist

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FOOTWEAR designer Sophia Webster has made the 2016 BFC/Vogue Designer Fashion Fund shortlist.

Bond inspired range LUCY Choi is gearing up to showcase her AW16 collection, which is inspired and named after iconic Bond Girls and Bond Women.

Celebrating these empowered, sexy and strong leading ladies, the shoes reflect these qualities with confident shapes and striking features.

The brand’s philosophy of Comfort, Craftsmanship and Character are uppermost in the design process.

Combined with Lucy’s unique design style, each season she offers wearable and desirable shoes for the modern woman.

Famed for her signature use of different textures, this collection utilises pony hair, a kaleidoscope of leathers, tartans, furs and snakeskins to create exciting new designs.

New shoe shapes too are highlighted for the Autumn and the range includes chunky heels on boots and pumps. Ankle boots too have a fresh new direction with styles that skim the ankle or taller ankle boots which wrap around and encase the ankle with a chic leather strap.

2016 looks set to be a busy year for Lucy. Having taken on the Connaught Street store space once inhabited by her Uncle Jimmy Choo in August 2015, the brand has benefitted from a high demand from customers enjoying the opportunity to browse and try shoes from the full range.

As a result, she plans to expand her standalone store portfolio in the future both in the UK and internationally.

The fund provides one designer with a bespoke, high level mentoring support programme over a 12-month period, as well as a £200,000 grant to provide the necessary infrastructure to take them to the next stage in its business.

The designers, which have been selected by the fund judging committee, have all been chosen for their potential to develop into a global designer brand.

The other names on the shortlist are Emilia Wickstead, Mother of Pearl, Osman and Prism, with the winner announced in March.

Chair of the fund committee Alexandra Shulman said: “This is an inspiring shortlist because of its diversity. It's a great representation of the spread of British fashion designers and all the contenders have huge strengths to their creative visions.”

Previous winners include Christopher Kane and Erdem.

Boost for children’s foot health thanks to £1.5m funding for research news

By Olivia Taylor

appropriate support.

CHILDREN’S foot health looks set for a boost with research teams at the Universities of Salford and Brighton attracting £1.5m from the William M. Scholl Endowment Fund.

“This is very timely because of the increasing emphasis on prevention rather than cure of diseases in adulthood.

Professor Chris Nester (Salford) and Dr Stewart Morrison (Brighton) will jointly lead the ambitious ‘SMALL STEPS’ research programme, starting in the Spring.

Research led by Dr Morrison will focus on understanding the beliefs of parents and health care professionals with regard to children’s foot health and the factors that influence these.

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Dr Morrison said: “There are some fundamental gaps in our understanding of where parents get their knowledge on foot health, what concerns them, and how health professionals might provide

“Getting evidence based public foot health messages to parents should be a great way to prevent future problems.”

Professor Nester is leading work on how the foot develops as children start to walk independently.

He added: “These developmental milestones typically occur between six and 18 months of age and bearing weight drives many changes in the feet and legs.

“We want to understand the fundamental relationship between these milestones and how our feet develop into the shapes they do.”

Data will be collected on children between Manchester and Brighton over three years.

The teams will work closely with clinicians from a wide range of disciplines, including health visitors, paediatricians, surgeons, physiotherapists and podiatrists.

Members of the footwear industry will be involved through stakeholder groups, including leading children’s footwear and high-street retailers.

Support from European and International partners will support the global reach of the project.

The funding comes from William M. Scholl Endowment Fund, a charity focussed specifically on advancing foot health research and education in the UK. The fund is part of Central and North West London NHS Trust.

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Two appointments at Millennial Brands FOOTWEAR company Millennial Brands – the home of Rocket Dog, Kelsi Dagger Brooklyn and Pour La Victorie – has announced two new appointments.

Daniel McGinley joins as European head of e-commerce from T.M. Lewin where he spent the last 13 years expanding the digital business.

Ciaran Henderson has joined Millennial Brands as EU marketing manager, covering maternity leave for Alison Lawton until January 2017.

Daniel brings with him a wealth of commercial experience covering merchandising, buying and trading.

Ciaran joins with a wealth of brand experience including marketing manager for the Wolverine Company and global marketing manager for Cushe Footwear. tbseen.com rewards shoppers with cashback and discounts.

Celebrities join to bring a new world of smart shopping A GROUP of 12 well known friends have joined forces to provide consumers with a smarter and more entertaining way to shop.

Range, Denise Van Outen, Nicole Appleton, Melanie Blatt, Natalie Appleton, Shaznay Lewis and Julie Graham.

tbseen.com rewards shoppers with cashback and discounts and combines shopping and entertainment to create a platform where every purchase brings a saving or deal – all wrapped up in original content that’s been created by women for women.

Kate said: “Cashback is a brilliantly smart way to shop. You get money back on the stuff you’re already buying, and we really wanted to bring it to life for women who, like us, put most of their spend online.

The site offers cashback and deals on 500 key brands, fronted and curated by Kate Thornton, Myleene Klass, Tamzin Outhwaite, Lisa Faulkner, Amanda Byram, Heidi

“With the brands we have on board you can earn money back and save as you go with some really smart deals on everything from food and groceries to fashion and beauty and health and fitness, all the way down to your utility bills.”

Ciaran’s experience includes building brand strategy, trade and creative marketing, as well as digital.

Millennial Brands European managing director Derek Bowen said: “We’re delighted to welcome Ciaran and Daniel to the team and the expertise and innovative approach they bring.

“Their appointments represent a change of pace within the business as we continue to expand and grow over the coming years.”

Irregular Choice has collaborated with Disney on a new Alice in Wonderland collection. Following the success of the brand’s Star Wars collection, the shoes will be released in time for the new Walt Disney Studios film, Alice Through the Looking Glass, which is premiering in May. The film brings back characters from the previous 2010 movie and the Irregular Choice shoes tip their top hat to the iconic references fans know and love.

Chatham sponsor Ben’s world record attempt

By Olivia Taylor LEADING footwear brand Chatham is sponsoring swimmer Ben Hooper as he plans to swim the Atlantic Ocean in an attempt to set a new world record.

Ben will be swimming more than 2,000 miles from Senegal to Brazil, across some of the most dangerous parts of the ocean.

Risking his life to raise vital funds for his chosen charities – SOS Children’s Village, Addaction, Maggie’s and County Community Projects, Arena, BRIG and Help4Henry – Ben admits there is an 80 per cent chance he could die in the attempt to complete his 4 February/March 2016

challenge. Chatham is supporting Ben with branded footwear and clothing for his training and for the time when he is out of the water with an investment worth over £5,000.

Ben will be wearing Chatham’s iconic Aqua Go footwear – high performance shoes which are super lightweight, ultra-grippy and anatomically designed, with no compromise on style.

Ben said: “Chatham's support means everything to me and my crew. Not only do we get complete our world-first in style, but with our practical needs being met.

“Chatham’s footwear is quick

draining, drying and comfortable too – we are very fortunate to have Philip and his team as partners.

“For us, the best part is we will raise funds for ‘Help4Henry’ – the charity very close to Chatham, which exemplifies all my expedition stands for; never give up and nothing is impossible.”

Managing director of Chatham Philip Marsh added: “This is an absolutely incredible challenge and we are very excited to support Ben as he attempts to make history.

“We look forward to helping Ben in the build up to his challenge and we will follow him every step of the way, good luck Ben.”

Ben Hooper and Philip Marsh.

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A new shopping app has launched which alerts users about exclusive offers and discounts via their mobile device. SaveAsYou is an innovative, location-based app, which is free and easy-to-use for shopping centres and customers. It is compatible with iOS and Android platforms and available to download on the App Store and Google Play.

Expert to teach next generation of designers

By Christina Eccles A FOOTWEAR expert who has taught the likes of Jimmy Choo and Patrick Cox has joined the University of Northampton to tutor the next generation of shoe designers.

Chris Hill has over 30 years' experience in the footwear industry and will be teaching on the BA (Hons) Footwear and Accessories course.

Having graduated with a BA (Hons) Fashion and Textiles, specialising in footwear design from Leicester Polytechnic, she began her career as a footwear designer/pattern cutter for a number of shoe factories in the East Midlands, before joining the Cordwainers Technical College in London as its first female lecturer.

It was there she taught a new generation of budding shoe designers who were focused on setting up their own businesses, among them Jimmy Choo.

Chris said: “At that time the silhouette of footwear was very heavy and influenced by the Doc Martens work wear or by the minimalist styles of Japanese designers, such as Rei Kawakubo of Comme des Garçons.

“Jimmy had a vision to produce light delicate feminine shoes which were very much at odds with the design sensibility of the time.”

After leaving the Cordwainers, Chris went on to work overseas in the Far East and India, as well as taking on freelancing contracts and setting up shoe design courses for the London College of Fashion and Central St Martins.

She also worked as head of news

Chris Hill

footwear for Hobbs before returning to education in 2011 to head up the FdA Cordwainers Footwear Design course at the University of The Arts (UAL) in London with her students having gone on to work for a variety of companies, such as Alexander McQueen, Ecco and Clarks.

As well as teaching, Chris has also been studying and has just completed an MA in the History and Culture of Fashion at UAL, with her dissertation focusing on the history of British women's fashion footwear manufacturing from the 1940s to the 1970s.?She added: "Coming to teach students at the University of Northampton is the culmination of over 30 years in the footwear industry and education side and I am looking forward to a creative future here."?Head of fashion at the University of Northampton Julie King added: "We are delighted to welcome Chris to the University of Northampton.

“She brings with her a wealth of experience, both academic and industrial, further strengthening our tremendous Footwear and Accessories team.”

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Handbag designer Anoesjcka Gianotti has introduced a range of new colours and shapes for AW16 which sit alongside her signature briefcase and unisex traveller totes. This season brings new elegant colour combinations on the designs and trendy Autumn/Winter leathers including red, plum, pink, taupe, grey and black. AG also introduces the new functional Three Pocket Soft Clutch and the Large Structured Business Clutch. In the new men’s range, the Sports Tote and Traveller makes a bold statement; designed in a rich charcoal grey leather, set off with orange piping. Designer Anoesjcka learnt her craft first training in Milan followed by experience with Italian factories, including Armani, and on Savile Row. She began her successful fashion career as a clothing designer of bespoke shirts for professional athletes and now extends her expertise to bags.

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Graduate wins funding to boost her business AN AWARD winning young designer has secured university funding to help bring her innovative backpacks to market.

Charlie Evans, who runs Grey House England, has created sustainable cardboard backpacks, sewn together and woven to produce a hardwearing yet environmentally-friendly product.

Charlie has been one of 10 De Montfort University Leicester graduates to have been part of The Crucible Project, which offers entrepreneurial graduates an £8,000 package of mentoring and business help, based in DMU’s Innovation Centre.

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Now she has become the first Crucible participant to win university investment to help manufacture her

bags.

Charlie, who graduated with a First in Graphic Design and Illustration in 2014, has spent the past few months sourcing manufacturers who support her sustainable focus and is preparing for a launch later this year.

She said: “It is a massive opportunity, it does not feel real right now.

“It has taken up a lot of time to find the right manufacturers, because the process is so specific, and I’ve also been designing in a new lining.

“Getting this investment has allowed me to be patient, and have the time to think through the process, and ensure everything is absolutely right before I launch.”

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The collection features a mix of neutrals, cutting-edge design and citrus brights which provides a seasonal update through trendled colour, pattern and print.

MD Priscilla Chase said: “Our SS16 Collection features trendled colour combined with hi-tech pattern and print.

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THE Healthy Back Bag Company will be launching its SS16 collection at MODA.

The SS16 Collection has been created around three key seasonal trends: Summer Romance, Industrial Chic and Tribal Energy.

Early Days set to launch all-leather first walkers after numerous requests

GDS attracts exhibitors from around the world

Collection to launch at MODA

“Our customers tell us how they love our innovation and style and the development of this latest collection of bags reflects this.

Putting an adventurous new twist on the brand’s mix of semi-precious stones combined with essences of nature, Meriko’s new Colorado Escape collection features a unique gold leaf design on four pieces; ear cuff, ear stud and jacket, necklace and the much sought-after two finger ring. Complementing these pieces is the mesmerising hand bracelet, complete with Meriko’s signature small gold flower and miniature precious stone. The collection comes in both 18kt yellow gold or rhodium plated sterling silver, showcasing autumnal shades in Meriko’s usual bohemian flare. Stones include green Turquoise, burnt orange Carnelian, black Agate, navy blue Lapis, cool blue Aquamarine and the ever popular dark green Malachite; each stone possessing personal attributes to enhance the wearer’s mood.

“From the use of cutting-edge print design through to new materials, we are always looking at ways to add value and interest to our range.

“We spend time researching international colour trends, fabric technology and design so our seasonal collections benefit from being exactly the right hue, shade and print each season.”

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Josef Seibel’s autumn/winter 2016 collection includes the Sabrina for ladies (left ) and the Rudi for men (right).

Josef Seibel – a fusion of innovation and tradition JOSEF Seibel has fused innovation with tradition for the brand’s autumn/winter 2016 collection.

The Josef Seibel women’s range extends from warm brown tones to shimmering reds and on to lively shades of blue. Dazzling in dynamic yellow and orange tones, the successful Spirit of Nature range has been extended further.

Prominent profile soles are a musthave for ladies, too. Combined with different materials and colour

variations, they make a clear fashion statement and prove themselves to be practical and comfortable. Some ankle boots are lined with lambskin for guaranteed comfort and warmth.

traditional styling that will live up to the expectations of consumers who value sustainability and fashion.

The range of ballerina pumps will also be extended in the coming season. Subtle colours contrast with red tones, material combinations and crocodile appearance.

The highlights of the Josef Seibel men’s collection are the new city designs: comfortable, modern and eye-catching. The urban style product features prominent profile soles, with interesting colour combinations.

For autumn/winter 2016, Josef Seibel is offering an extensive range of modern, comfortable and

Achieving first place in the German Shoe Index 2015/2016 the tried and tested Rudi series is being

expanded.

Fans of this product group can look forward to new dark soles with strong profiles, as well as interesting material combinations.

New designs in the Rudi series come equipped with Top Dry Tex so that dry feet are guaranteed in winter, while the genuine lambskin in selected boots offers the cosy warmth and comfort wearers desire.

The new ranges will be launched at GDS and MODA.

Brand presents the ‘must haves’ of coming season For Autumn/Winter 2016, Gerry Weber shoes present a range of flats, laced platforms, heels and over-the-knee boots.

Trends from the 1970s and 1990s are being reinterpreted as the key pieces of the new season using materials such as lacquer finishes and felt/crocodile combinations, without losing sight of the brand’s motto ‘Fashion Meets Comfort.’

Whether you are looking for an elegant feminine look, a more casual look or a biker style, Gerry Weber’s new range of boots will add a fashionable finishing touch to any outfit.

Discreetly placed zippers and stretch inserts look stylish and are also smart and functional solutions to match the majority of calf shapes, ensuring a perfect fit.

The brand also offers knee-high boots featuring nubucks alongside features

smooth leathers in bright cognac shades that reflect the influences of the 1970s. Flat options with fashionable treaded soles continue to be essential. Current platform lace-ups, booties and slippers will be getting a winter makeover in the coming season. The must haves include sneakers, as well as masculine laced shoes.

When it comes to heels, there are numerous heights for every occasion, allowing flexible use and a high degree of comfort.

In terms of colour, it is black that takes centre stage in this collection.

However, this classic choice is facing stiff competition from trend colours: fine brown tones, warm shades of red and blue, grey, titanium and dark green kid suede.

To complement the footwear, the Gerry Weber autumn handbag range will also be available in the UK and Ireland this season. it’s showtime

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Early Days set to launch all-leather first walkers after numerous requests EARLY Days have been manufacturing baby and young children’s shoes in its Leicester factory since 1952.

Following the launch of its all new leather pre-walker range in 2013, the company has seen its sales increase by over 40 per cent and has been expanding its production line to cope with the ever increasing demand.

This year sees the launch of its latest collection of all leather first walkers following numerous requests from customers for larger sizes.

The new high quality range features styles for both everyday and special occasion wear all with leather uppers and linings.

In addition to the first walkers, some gorgeous new pre-walker designs

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have joined the range featuring dainty decorative edge and punch details, diamante bows and interlaced ribbons.

Early Days offer low minimum order quantities and six to eight weeks lead times for non-stock lines combined with friendly customer service.

Orders are being taken now for Spring delivery.

For a copy of their latest catalogue please contact 01162 716944; email sales@earlydays.ltd.uk or visit the website: www.earlydays.ltd.uk

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The new LEGeRO Collection for Autumn/ Winter 2016/17 is casual, cool and cosy.

The collection is based on the three mood themes; urban traveller, weekender and winter festival. Urban Traveller stands for a casual, urban everyday look anywhere and anytime – intelligent, sensible, timeless and for all age groups. The key features of Weekender are originality and authenticity. It’s all about slowing down and enjoying the relaxed, simple life during weekends and moments of leisure.

Nature and technology enter combine to create Winter Festival. These shoes are equally well-suited for a visit to a wintry market or for ensuring reliable warmth to brave any – real or imaginary – snowstorm. LEGeRO defines itself as an international shoe brand for adults and is a passionate partner to shoe dealers in nearly all European countries.

Every year, the Legero group manufactures and sells over 5m pairs of shoes, making the brand an important player in the European footwear market.

Increase sales with Orthotic footwear ACCORDING to the American Podiatry Medical Association up to 75 per cent of people will at some time suffer with ailments related to the over pronation of the foot, yet less than one per cent of footwear sales are accounted for by Orthotic footwear.

Fasciitis, knee pain and lower back pain. How many of your customers complain of these? Surprisingly it is estimated that only seven per cent of sufferers seek the professional guidance of a podiatrist, meaning that 93 per cent are self-medicating and looking for solutions.

Vionic have successfully demonstrated that there is a genuine opportunity for quality footwear retailers to increase sales by introducing products that help correct the over pronation that can lead to ailments such as Plantar

The surprising factor is that this is achieved with shoes that just ooze with style. Floriana (around £60 at retail) is a top selling sandal and Fyn (around £80) a fitness walking product which is market leading both in looks and support.

GDS attracts exhibitors from around the world

DUSSELDORF Exhibition Centre will once again become the pulsating heart of the international shoe sector from February 10 to 12 , when exhibitors from throughout the world will be showcasing their collections for the forthcoming 2016/17 Autumn/Winter season at GDS.

Labels to watch at the show include Fratelli Lisco, G-Star, Jack and Jones Footwear, Lyle and Scott, PhilippLacquer, Roy Robson, Ten Points, Timberland and Veja.

An Italian sense of style and futuristic look enter will be on display at luxury shoe label Fratelli Lisco, founded in Milan in 2013.

The highlights of the 2016/17 Autumn/Winter season in the Gravity Collection include unisex Gravity Boots with their traditional shape and futuristic appeal.

Until now the G-Star shoe collection was created under licence and distributed by Overland Footwear Limited, but for the 2016 Autumn/Winter season G-Star has taken full charge of its shoe collection.

After taking over the licence, the GStar RAW shoe collection, developed for the first time alone and in-house, now presents a modern classic look but always with a special twist.

This, the first in-house collection was created by a specially established design team that features

ensures the footwear styles for men and women perfectly fit G-Star’s DNA.

For the 2016/17 Autumn/Winter collection, Jack and Jones drew inspiration from the urban pulsating lifestyle of the creative metropolis of Hamburg, taking this from the plimsole to the sneaker and the leather bootie to all styles in its shoe range.

For this, Jack and Jones Footwear continued its collaboration with sneaker guru Tuan Le. Particularly bearing the signature style of this well-known co-designer is the Danish design team’s latest coup: robust sneaker soles especially for winter. At GDS the label is presenting its sneaker collection launched last season with a winter facelift.

Men aged 30 plus is target group Lyle and Scott increasingly has in its sights, so the British brand is now taking a more classical approach, presenting for Autumn/Winter 2016/17 mainly formal styles like brogues, Derby and Chelsea boots.

The classic collection is supplemented by the Lyle and Scott casual segment which has also been given a more grown-up facelift. In line with this fine-tuning, GDS newcomer Lyle and Scott is looking back to its roots this season.

Here the British lifestyle brand can draw on its wealth of experience

accumulated over 142 years of company history condensing its entire skilled craftsmanship into the 2016/17 Autumn/Winter collection.

In the classic segment, formal brogues, Derby and Chelsea boots made of premium grain leather will move centre stage. Just like their leather sneakers and desert boots in the casual segment these reflect that typical Lyle and Scott style with their slim silhouettes and modern looks while still looking more grownup.

The shoe collection at men’s lifestyle brand Roy Robson is to be extended for the Autumn/Winter 2016/17 season. High-quality leather combinations as well as new

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shapes and colours are in focus here.

The collection theme for Autumn/Winter 2016/17 is Return to Essence.

The established business, semi and casual styles will now be joined by high-quality leather combinations, new shapes and colours.

New last shapes for double weltsewn styles made of fine calfskin leather are among the highlights in the premium collection.

Characteristic are square-toed forms with classily curved tips and elaborately hand-smudged heels and toes. There are matching belts for every shoe.

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First-time exhibitors added to the mix for Pure London THE exhibitor line-up at Pure London will bring a whole host of first-time exhibitors, adding to the mix.

They will showcase the finest in capsule collections from emerging brands, young designers, contemporary brands, premium accessories and footwear.

The Pure Footwear offering will showcase everything from expert designer heels, high-street casuals and international staples.

Returning brands to the area include Unisa, Fly London, Moda in Pelle, Aspiga, Birkenstock, Caprice, Peter Kaiser, Cara, Ten Point, Zaxy, Lofina, Ska and Lacoste Footwear.

British footwear brand, YULL, will be showcasing a collection inspired by British and Irish heritage using traditional tweeds in a range of three different colours.

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Block heels are designed for practicality, detailed with gold buckles and leather straps, making the footwear modern and stylish.

YULL will be joined amongst other British brands such as Cocorose London and Ravel.

Premium brand, Auldey will showcase a range of elegant, original and modern shoes, created with quality fabrics, intellectual design as well as comfort and practicality.

The Auldey brand combines design, quality and natural fabrics within its collection. Auldey will be joined by niche designs set to inspire

independent buyers looking for something different.

looking forward to promoting our brand and values at the show.”

The line-up for Premium Footwear Brands includes Chie Mihara, c..doux, Imelda’s Secret, United Nude, CREL, Marita Moreno, Paco Herrero, Cocorose London and Camper.

Fellow menswear brand, Shackleton will be showcasing their first footwear range, displaying a full collection of knitwear, outerwear, footwear and accessories for the first ever time at Pure London.

Menswear brand Jacksin will be on show in February 2016.

Incorporating a true gentlemen’s personality with the spirit of handmade craftsmanship, Jacksin aims to provide high quality shoes with competitive pricing.

Founder and creative director Simon Middleton added: “We’re really pleased to take part in the first edition of menswear at Pure London.

Managing director Satya Singh said: “Pure London is an ideal platform to network with like-minded business people.

“Being a start-up, the show will help us create opportunities to take our business to the next level. I am

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“It will be one of the first opportunities for us to show our first complete collection, including knitwear, outerwear, footwear and accessories.

“We have quite an established direct following at the moment, and Pure London is a great opportunity for us to raise our profile into the fashion trade market.”

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MODA to bring every element of the footwear trade together MODA Footwear – taking place from February 21-23 – has every element covered this season.

Returning to the NEC with an unparalleled line-up of men’s, women’s and children’s collections, the UK’s national exhibition brings together every aspect of the footwear trade.

Having undergone a reorganisation for a/w 16, Moda Footwear is better placed than ever to showcase the industry’s leading line up. The show maintains its convenient adjacencies with Moda Gent and Moda Woman, while evolving its own distinct identity as a standalone show.

Portfolio director of show organiser ITE Moda, Nick Cook, said: “As well as benefitting from being part of a larger event each of the Moda shows also has its own individual requirements, something which as organisers we review every season.

“The changes we’re making for next year allow us to take full account of the requirements of each of the industries we represent, and introduce new features which exhibitors and buyers have been asking us for.”

New features within Moda Footwear include the launch of Boutique, a dedicated area for directional and contemporary women’s footwear labels. With labels including Lemon Jelly, Peter Kaiser, Lisa Kay, Hoegl, Alpe, Ruby Shoo and Jessica Wright – the TOWIE star who made a phenomenally successful debut last season – the area is shaping up to be a destination for footwear and womenswear buyers alike.

Other changes within Moda Footwear this season include the relocation of Mini Moda to a more prominent position alongside the catwalk and plazas. The move reflects the strengthened line-up of features

the February edition, which will welcome back leading Italian label Lelli Kelly and Six Pieds Trois Pouces, the heritage French label for babies and children. Other confirmed exhibitors include Plae – the washable shoe label which enjoyed a successful debut last season – and returning favourites Rap, Noel, Primigi, Gioseppo, Petasil, Bobux, Bo-bell, Froddo and Ricosta.

Mini Moda has also attracted labels from the main Footwear arena who have opted to take additional stands to showcase their children’s collections. Chatterbox and Salamander will both branch out into the dedicated children’s section, as well as showcasing their adult offer within Moda Footwear.

Event director Sean O’Connor added: “This season will see some very strong additions to the Mini Moda line-up.

“The area is the ideal platform from which to attract buyers from both dedicated children’s boutiques and footwear stores alike, and the relocation of the section to a more prominent position reflects the ongoing popularity of the Mini Moda concept.”

Within the main Moda Footwear area meanwhile, the industry’s flagship brands will come together to showcase their a/w 16 offer within a dedicated and accessible setting.

Hush Puppies, Cat, Sebago, Rieker, Skechers, Dr Martens, Aigle, Salamander, Chatham, Ara, Hoegl, Base London, Mustang, Fly London, Barker Shoes, Goodwin Smith, Hispanitas, Art and Birkenstock are just some of the returning favourites who will showcase their autumn collections, making for one of the strongest line-ups to date for Moda Footwear. it’s showtime

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CAPRICE – quality is the recipe for success!

THE shoe sector has been undergoing a huge transformation process for some time now.

Those who want to be among the future winners need to do one thing in particular: convince with quality.

The best basis is achieved with shoes that impress: With premium leather.

With unique added value in comfort (patented CAPRICE onAIRTechnology).

With fashionable class.

With excellent craftsmanship.

With an attractive price-benefit ratio.

All of this is combined, and unrivalled, in the new CAPRICE collection.

Our competitive edge in quality is a guarantee for success for the Autumn/Winter business 2016/17.

CAPRICE is successfully continuing on the course it has taken over the past years and is presenting designs that know how to impress with their high fashion level and the usual CAPRICE quality.

Premium leather and excellent workmanship combined with the

interpretation of current fashion trends are bundled together in the collection featuring 200 models, to create a highlight in the coming season.

Familiar trends are picked up and reinterpreted.

Innovative sole designs and stylish material combinations are fully reflected in the new collection appearance.

Striking sole profiles combined with feminine shoe shapes create a sensational new look.

Soft nappa leather in a two-tone finish, combined with high quality metallics, nubuks in various looks, velvety soft velour and our unique

deerskin quality lend the collection its expressive quality character.

The fusion of various types of natural materials within a colour palette provides stylish highlights, without appearing obtrusive. collection.

Glamour is created by classic beauty, paired with playful details.

Shading effects in the leather create an antique look, which underlines the claim to quality even more.

Modern applications and sophisticated embellishment details, some featuring a leather trim, as well as fine and imaginative drawstrings used as visual detailing and artistic stitching designs reinforce the symbiosis of fashion and functionality.

New shoe models are equipped with comfort elements, such as high quality stretch materials, and are offered with the onAIR innovations patented by CAPRICE. The wearer is guaranteed a flexible yet stylish walking experience.

Colours such as black, brown, cognac, blue, bordeaux, taupe and grey are mainly used in the new CAPRICE collection. Metallic colours are also used as a fashion complement.

Ankle boots in various heel and leg heights still remain one of the most important shoe groups in the

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it’s showtime

Chelsea boots and laced ankle boots, some with a gentle platform and block heels give a boost to the new collection image.

Leather sneakers in various material combinations, sporty low shoes and boots on very light bases in the extra widths G and H, as well as high boots in various shaft widths (XS and XL) and lots of heel variations are also part of the wide-ranging and versatile CAPRICE collection.

A touch of glamour and elegance is also shown in the new pumps, ballerinas and loafers with subtle decorative pieces. Elegant patent, metallic and fantasy materials made of the finest leather round off the look of these shoe groups.

The skill in shoe craftsmanship is impressively proven once again by CAPRICE with this fascinating variety of models.

The fact that comfort and fashion are not mutually exclusive is in turn confirmed by this collection, which presents itself in a new, fashionable and fresh wellness outfit.

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FRODDO – every step is your story THIS year the FRODDO factory is celebrating 70 years of manufacturing footwear, and from the very beginning the philosophy has been about sustainability, caring for the local community and environment and using natural, high quality materials.

Using this long experience our designers are continually striving to create exciting new styles, while maintaining a commitment to both quality and comfort.

The new AW16 range sees some fantastic innovations and styles. The new collections are full of interesting and unique details.

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Simple, but sophisticated cuts, bright contrasting colour stitching, fur, buckle and tassel trim, there really is something for everyone.

vintage patent colours in gold and purple and a trendy green. Sizes from 25 to 40.

Our shoes all have arch support and breathable membranes, we use vegetable dyes and no harmful, toxic materials or chrome V1 compounds are used in production.

FRODDOTEX range of shoes and boots use waterproof and breathable membranes. The production methods together with our natural wool linings will keep feet warm and dry in the coldest rainy and snowy weather.

Last season our Chelsea boots flew off the shelves so this year we have expanded the range to include 24 colour options, including four with multi-coloured striped elastic.

Alongside our usual rich, vibrant colours we have introduced beautiful metallic leopard print finishes,

They have a unique non slip outsole and the Velcro fastenings create a wide opening to allow easy fitting on those small chubby feet. Linings options include leather, 100 per cent wool or sheepskin. Priced from £13 to £15. Our all year round Back To School range sees the addition of five brand new styles in 2016.

New range of Froddo Prewalkers in 2016

With our new B2B online service in the coming Spring, our customers will be able to check on availability and place orders at their leisure.

Beautifully soft and brightly coloured, these baby shoes are made with premium chrome free leather.

Come and see us at MODA on stand H41 or call 01707 888388 for further details.

Also exhibiting at: Gatwick Show, Holiday Inn, February 28-29.

kool for kids – kids at Moda

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Cool footwear with feel-good factor for all conditions THE new Superfit Collection for AW 2016/17 is structured into three thematic segments: Street Sports, Urban Casual and Winter Fun.

Street Sports is a year-round theme – shoes for all weather conditions and any hour of the day – footwear with a feel-good factor that offers up an invitation to explore the world around, at school or during leisure time.

The range of designs extends from first-steps models for toddlers to casual, sporty footwear for older kids. With these shoes, being active is also fun because they are not only robust and sturdy, but very soft and comfy as well.

Urban Casual is an outdoorsy theme for cool yet sunny days in the open air that are ideal for exploring the city.

features

This footwear is very casual and partly features outsoles with deep profiles to ensure reliable grip.

From low shoes to mid-cut models, the segment offers many novelties for little and not-so-little “city rascals”. The silhouettes are very similar to adult styles and dominated by fine leathers, above all smooth leather.

Winter Fun is obviously a winter theme – with cuddly-warm, weatherresistant winter footwear offering a fresh, modern interpretation and many new, visually attractive details such as shark grip outsoles or decorative edging for playful girls.

The warm inner lining and GORE-TEX technology of these low, mid and high-cut models – designed as slipon or laced footwear – ensure carefree fun despite icy temperatures.

kool for kids – kids at Moda

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Four tips for selling online

By Ian Tomlinson THERE are so many things for independent retailers to consider before they sell online that it can become a little overwhelming.

Here are our top four tips for selling online: 1. Integration

What you sell in store you now want to sell online. For indies, it’s often most cost effective to pick sales from the shop floor, so having a till system and website that are synchronised and share data in realtime will help with this. That way shoppers can buy online with confidence knowing stock is available.

2. Securing Payments

To sell online, retailers will need to process card payments, which means complying with the Payment Card Industry Data Security Standard (PCI-DSS). This sets the standards for securing and encrypting card payments and how businesses process and store card and customer data. Compliance with this is difficult for most independent retailers, therefore it is simpler to use a payment gateway from a third party, such as PayPal, who collect the data and process the payment on your behalf.

3. Social media

More and more people are communicating and sharing their experiences online. Platforms such as Facebook, Twitter and Instagram are becoming a hybrid of a sales and communication channel.

If you are selling online you can reach more people and promote products (with direct links to buy) if you are active on social media. They are also great customer service platforms, as you are able to answer

Ian Tomlinson

questions instantly. A pragmatic approach may be to start with one social media platform and experiment with that to see what works and what doesn’t, then move onto another.

4. SEO

When you open a shop it’s relatively easy to drive traffic to it but online it’s a different matter. Improving your website’s ranking on search engines is commonly referred to as SEO, which ensures your website can be found easily. The choice of ecommerce platform you use is important. You need to be able to add and amend content easily but also ‘tag’ pages with titles and descriptions. You will need to understand how people are finding your site and what are they typing into search engines. Google Analytics and Google Webmaster Tools help retailers find this out, and they are free.

If you are unsure how to approach SEO, consider working with a reputable company that can provide assistance. Another key factor for SEO, particularly on Google, is having a ‘mobile-friendly’ website, such as a responsive or mobile site, so it’s worth researching your options.

Ian Tomlinson is CEO and founder of Cybertill.

Dune London has implemented a retail operations management system from StorIQ.

Dune London puts best foot forward with new system FOOTWEAR and accessories retailer Dune London has implemented a retail operations management system from StorIQ; designed to improve operational efficiency and consistency and share best practice across the store estate.

The company is using the StorIQ Area Manager application across its UK store portfolio to enable area managers to efficiently conduct store visits and reviews, including issuing of tasks and uploading and sharing of images.

The Area Manager iPad application has been set up based on Dune’s existing and well established “WOW” store review framework, with the app speeding up the review process and allowing improved communication

with store management and central support office.

Retail omni-channel manager at Dune, Dave Abbott, said: “My role is to bring the best and most suitable technology into the stores and our area management team.

“The app has been designed with the area manager’s workflow in mind and is helpful in preparing for, conducting and reporting on store visits.

“Since using the StorIQ Area Manager application, our AMs have reported that a full WOW store review takes roughly half the time it used to while maintaining the same high standards we as a company expect.”

Woodhall Spa to host annual golf event THE 71st International Golf Championship of the Shoe Leather and Allied Trades will take place on June 22 to 24 at The National Golf Centre at Woodhall Spa in Lincolnshire, the home of Golf England.

The site has two 18-hole Championship Courses and the finest practice facilities in Europe. The world renown Hotchkin Course is rated among the world’s finest heath land experiences and is rated 25th in Golf World’s Top 100 Courses, and in England, is rated fourth after Royal Birkdale, Sunningdale and Royal Lytham.

President Gordon A Wilson and chairman Ian Ferris hope that you will support the championship once again.

In 2015 at The Druids Glen Resort in Ireland, over 100 golfers competed for the numerous trophies, and it is hoped to have a similar business and technology

turnout at Woodhall Spa, enabling the Charity Trust to continue to donate large sums to the Trade Charities. In 2015, a record total of £19,500 was donated to Footwear Friends, the LHTBI and the Downs Syndrome Charity in Ireland.

The current champion is Pat Connolly from Dublin, and the ladies champion is Kate James of Euroleathers, who successfully defended the trophy last year, so is attempting to make it three in a row with a win at Woodhall Spa. Visitors and guests are most welcome and can play in the main championship with their invitee or in groups of three; it provides an excellent opportunity to entertain customers and friends alike.

The informal trade dinner will be held on the Thursday June 23 at The Petwood Hotel.

Kate James receives the Ladies Championship Trophy from Gordon Wilson (President) having successfully defended the Trophy won at The Belfry in 2014.

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Tomorrow never comes ...

By Laura West, The Society of Shoe Fitters

WE know that badly fitted and cheaply made footwear are bad for us, but they are our guilty pleasure.

We make excuses to buy perceived bargains (even those of us who know better). What many still fail to understand is that even an unsuitable shoe can be fitted more comfortably with professional advice and service – although there is never an excuse for cheaply made footwear that floods our shores and ends up in landfill in a matter of weeks after wear.

Tomorrow never comes when we want something that is bad for us long term, but with footwear there are two primary groups for whom this is seriously dangerous and irresponsible – children and diabetics.

Independent retailers are more important to the footwear industry and health than they are given credit, and most will agree they have not been supported or acknowledged enough by suppliers or the government. Independent shops are the backbone of this country, the bread and butter of both suppliers and HMRC, so why do we continue to put our eggs in the biggest baskets when the smaller baskets are more reliable, flexible

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and hold more in the long run? One ugly word – avarice! We want what they seem to have – high street status and profit…but is it smoke and mirrors? The multiples, chain stores, multi-nationals allude to massive orders and greater brand awareness, but they are just as fragile as the small people. The allure is obvious; but when the ‘big boys’ (and girls) buy in bulk they cut manufacturers’ margin to the bone and suppliers stretch themselves to the limit to please. However nice a buyer is there is little loyalty involved…it is justifying numbers. A supplier may step up to supply, but what happens when a few seasons down the track they decide the supplier is old news?

In countries like France, Italy, Spain and Germany independents thrive with two or three shoe shops in the same street, but here in the UK the ‘indies’ scream if another shop dares to come within five miles thinking it could be their end when often it just increases footfall.

The public still like appreciation for spending their money and demand more product information, the small shop has time to give it. Footwear is not simply a commodity; it is proven that footwear is linked to our wellbeing. However even some good independents think that shoe fitting is still an add-on not a vital priority

term illness leading to amputations and worst case scenario death.

There are now 135 foot amputations weekly, many patients sadly needing much greater medical care and longevity not assured.

and many fail to realise it is their only USP. Traditional shops pass on knowledge through generations and understand there is much to learn about physiology, footwear manufacture, how materials affect the fit and know only one third of the populous actually have ‘average’ feet? But who is left to fit the two thirds that need a little extra help and care? Who will inform the parent that by neglecting their child’s foot health it could cause them physical pain which will need expensive treatment later?

Diabetes UK is onboard and supporting the 2016 National Shoe Fitting Week starting March 19 2016. Together with The Society of Chiropodists and Podiatrists, The Institute of Chiropodists, Lymphoedema Support Network and others, Diabetes UK are sending out hard-hitting evidence of the link between ill-fitting shoes and long

The most vulnerable part of a diabetic is their eyes and their feet.

The SSF covers this subject in their Footwear and Fitting Course so that students/prospective members understand the problem sufferer’s face and the importance of giving best advice.

We therefore urge everyone to get involved with National Shoe Fitting Week as the posters are becoming more noticeable with so many looking for them. Artwork is available from our website www.shoefittersuk.org and A4 posters are available from the MODA footwear – or can be posted.

The SSF also need more shops selling purely adult footwear to qualify their staff. There are not enough members in the Midlands/North West where there is a high population and a large volume of calls from the public needing a professional fitting service, so if you are selling adult footwear don’t think the SSF is just for kids shops – stand tall against the others and make your shop a fitting destination!

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More records broken for industry’s awards

CANADIAN footwear brand Kamik has taken its first steps into the UK and Ireland following the appointment of Hej International as its distributor.

WITH 2016 seeing more people entering and voting than ever before; the Footwear Industry Awards continue to be a key motivator for members of the industry.

The move will see Kamik’s extensive range of adult and children’s outdoor footwear made available to UK and Irish consumers for the first time.

The big event is set to grace the National Conference Centre (formally known as the National Motorcycle Museum) on Sunday February 21 and will be presented by London’s number one drive time host, Capital Radio’s Greg Burns.

CEO at Kamik Rick Cook said: “We are truly excited to introduce our range of wellies, winter boots and outdoor footwear into UK and Ireland, and are confident in Hej International’s ability to build the Kamik brand in these territories. The team at Hej has not only embraced this new challenge with exceptional enthusiasm but has also demonstrated a clear understanding of our company, values and products.

The dress code is formal attire with black tie / lounge suits for the men and cocktail dresses for the women, for a night of glitz, glam and networking. To get everyone up dancing, a live band will take to the stage after the presentations.

The awards also welcome a new wine sponsor, GRS Footwear.

Established in 1880, GRS Footwear is one of the longest established companies in the UK shoe trade, now distributing the brands Lunar, Grisport, Goodyear and Rider. GRS Footwear adds to the ranks of the

growing support for the awards including main sponsor Clarks and Cherry Blossom, Legero Superfit, HB Shoes, MODA, pediped, Rieker, Out on a Limb Magazine and Skechers.

The awards are also supported by the Independent Footwear Retailer’s Association (IFRA), British Footwear Association (BFA), Society of Shoe Fitters (SSF) and Footwear Today.

Editorial Contacts Tel: 01226 734694 Email: ce@scriptmedia.co.uk

DIARYdates

Contacts Sales Tony Barry – Sales & Marketing Director (tb@scriptmedia.co.uk) Beverley Green – Group Sales Manager (bg@scriptmedia.co.uk)

Design & Production

Advertising Contacts Tel: 01226 734333 Fax: 01226 734477

Stewart Holt – Studio Manager (sth@scriptmedia.co.uk) Jess Hancock – Graphic Designer (jhk@scriptmedia.co.uk)

Editorial Judith Halkerston – Group Editor Christina Eccles – Reporter Dominic Musgrave – Reporter

Hej takes giant step forward

Hej International will embark on an intensive trade-focused campaign, with the Kamik collection due to hit stores in Autumn/Winter 2016.

Circulation 01226 734695 (24 hour hotline) Email: circulation@scriptmedia.co.uk

RETAIL SOLUTIONS

London Edge:

February 14-16

www.londonedge.com

Olympia, London

February 7-9 Olympia, London

MICAM: www.micamonline.com

GDS +tag it!:

February 14-17

www.GDS-ONLINE.COM

Milan

February 10-12 Düsseldorf

Moda: www.moda-uk.co.uk

Pure London:

February 21-23

www.purelondon.com

NEC, Birmingham

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