WestWords - February 2022

WESTWORDS FEBRUARY 2022

WE ARE

WE ARE THE HIMPLE'S WE ARE FRIENDLY WE ARE TRUSTWORTHY WE ARE KNOWLEDGEABLE WE ARE PASSIONATE WE ARE RESOURCEFUL WE ARE WEST USA

HIGHLY RECOMMENDED

WHAT PEOPLE ARE SAYING Wonderful people, wonderful agents! Their communication was excellent and we felt very comfortable buying a home in Arizona while we were up in Washington. Highly recommend them for your next real estate needs.

We have experienced the perfect real estate sales journey with our REALTOR® Wayne & Cissi Himple of West USA Realty Surprise / Phoenix AZ. From our initial discussions confidence oozed in our relationship with their expert advice on staging, timing, faultless research on list price.

With seamless contract detail & advice, we were guided towards settlement with amazing clarity. How blessed we

were to have Wayne & Cissi guide us through this process resulting in an experience beyond our wildest dreams.

Talk about a breeze...the home-buying experience with Wayne and Cissi was incredible! I'm not a computer geek, but even I could follow the electronic signing experiences with all the forms and addendums. Even the mortgage process was smooth. We looked and looked. After that we looked even more, and Wayne finally found our home. He was truly professional, courteous, and beyond competent.

A real pro. So yes, I would recommend Wayne and Cissi in a heartbeat to represent you!

BROKER BLOG WITH BOB STEPHENS A CRITICAL PART OF A CONTRACT

A critical part of a contract that you draft for a buyer is contained in the lines 435-439 called Terms of Acceptance. I suspect that most buyers want to know as soon as possible, if their offer was accepted. Sometimes I fear too little thought is given to line 435 and maybe sellers are not given enough time to think about accepting an offer. Is the buyer thinking, we need to push them for an answer before someone else gets it?

Now comes the critical part in the last sentence of this part of the offer, (43839) and it needs careful thought and says: If no signed acceptance is received by this date and time, this offer shall be deemed withdrawn and the Buyer’s earnest money shall be returned. So, after the date and time given to the seller to accept, then the offer is withdrawn!!! Is the seller required to send a notice of rejection after this time is past? NOPE! Why not? Because there is no more offer in effect!

Also, be aware, that this same condition is included in counter offers on line 21. And then came the question—isn’t the seller required to acknowledge reception of the offer or counter offers? Again—NOPE! This is covered in 8m on lines 424 to 427 called NOTICE. If the seller REJECTS the offer on line 473, then this MUST be turned into your Broker for filing per ADRE, 32-2151.01. I. The Broker shall retain an original, a copy or a microfilm copy of any document evidencing a REJECTED OFFER to purchase real property as a matter of record for at least one year. So be sure to upload to the broker, any rejected OFFERS. Now then, since this was written, NAR has amended Article 1 of the COE and added Standard of Practice 1-7 which adds a duty to agents thusly: Upon the written request of a cooperating broker who submits an offer to the listing broker, the listing broker shall provide a written affirmation to the cooperating broker stating that the offer has been submitted to the seller/ landlord , or a written notification that the seller/landlord has waived the obligation to have the offer presented.

QUESTIONS, CONTACT: Managing Broker, Bob Stephens | 602-942-4200

5 TIPS TO KICK OFF 2022

BY ANTHONY CUCCI, HCP INSPECTIONS

1. BREATHE

4. BE ACCOUNTABLE

Ya can’t live without doing it. Learn to allow yourself to take a break. If you HUSTLE 24/7, your passion becomes a GRIND. Sometimes a small breath is all that is needed to reset and get over that bump in the road.

Mistakes happen, so don't be afraid to make them. You aren't perfect and people will long remember you for how you fixed the situation than they will for you never being in one. Don't be afraid to take actions... Just be accountable for them once you do!

2. SET GOALS

*THAT YOU ACTUALLY WANT* You know what’s worse than not setting goals for yourself? Setting goals that are not ACHIEVABLE or that you don’t truly CARE about. A goal, whether personal or professional should be something you NEED and WANT to do, not a chore or something you feel you have to do!

KEEP THEM PRESENT, SHARE THEM WITH YOUR CIRCLE, TRACK YOUR PROGRESS.

5. INVEST IN YOURSELF

3. TAKE RISKS

Know your worth and change accordingly!

Get out of your comfor zone and mix things up, after all fortune favors the bold. Listen to these words; growth does not happen by chance, it happens by change.

Financially. Emotionally. Intellectually.

Physically and Educationally. But most importantly, do so PURPOSELY. Invest in yourself in all aspects of your life and you will automatically be a better contributor to those things and people most important in your life.

BONUS TIP

NEW YEAR RESOLUTIONS

FOR GETTING MORE OUT OF YOUR CRM

BY WISE AGENT CRM systems have the potential to streamline operations and increase revenue, but few brokers and agents tap into the true potential of their systems. As a News Year's resolution, agents and brokers should take the time to get more out of their CRM and invest time in nurturing this tool to gain more business in the coming year.

database to 250 contacts, for example, and just 3% of them convert during the year, you’re looking at 7+ transactions. Start adding!

SET UP ONGOING DRIP CAMPAIGNS Your CRM is an excellent tool for marketing purposes, and Wise Agent’s drip tool will show your clients and prospects that you are a marketing guru. Wise Agent’s If you’re ready to take your CRM best practices to drip marketing campaigns allow you to automatically the next level, here are 4 New Year's resolutions for send new, fresh content designed to turn prospects getting more out of your CRM: into clients. All you have to do is set when the campaign will go out with the simple calendar tool TAKE TIME TO CLEAN IT UP Your CRM is probably full of duplicate contacts, wrong and start generating leads! Your CRM is an excellent tool for marketing purposes, and Wise Agent’s drip information, and simply outdated information. Take the time to clean up your CRM! Delete duplicate files, tool will show your clients and prospects that you are a marketing guru. The few minutes it takes to create a research and correct information, call contacts and drip campaign will pay off when leads begin to roll in. update their information in the event it’s outdated.

STAY ACTIVE You will be much more organized and will be able to Utilize all the tools your CRM has to offer. Stay active locate information easier. You will also save time by with it and spend at least fifteen minutes a day going having only correct information in your system. No more phone calls to clients with changed numbers and through contacts, managing campaigns, and updating no more wasted time sending emails to old addresses. information. Stay on top of your CRM and use it to your advantage.

MAKE A PLAN TO ADD NEW CONTACTS MAKING YOUR RESOLUTIONS COUNT WITH WISE AGENT The whole point of having a CRM is accumulating contacts and managing all of your clients in one place. Wise Agent is the CRM system to help you engage An excellent New Year's resolution to get more out of and optimize every lead by ensuring your leads are your CRM system is to plan to add new contacts every valuable and contain correct and detailed information. week to broaden your reach. Be sure to note whether Document storage, appointment calendar, transaction manager, contact manager, and drip marketing are all a contact is a cold call or a warm lead. The more features Wise Agent offers to help real estate agents contacts you have in your CRM, the more potential be more successful and keep their clients happy. transactions you gain. If you’re able to grow your

FAIRWAY INDEPENDENT MORTGAGE

B R AN C H 747, TH E SA NTA LU C IA T E AM

BY HOPE ARREDONDO, BUSINESS DEVELOPMENT 2021 has been another year full of growth and success and we are so fortunate to do business alongside you guys! As 2021 wraps up, we want to remind you about our team and update you on some loan information.

• We can do a non-occupying co-borrower to help a borrower qualify • Fairway offers all DPA programs • We offer lender-paid mortgage insurance to eliminate the monthly mortgage insurance costs to payment

Here on the Santalucia Team our main focus is the experience for your client. We cannot stress more • We can do a one-year tax report for self- how important it is to ask quesXtions, there are no employed borrowers questions that are too big or too small. Whether you • Our team combined has 20 years of experience have a client that is ready to buy now or in six months, we will always be open for questions, second opinions in Lending, which consist of 4 Loan Officers that are here 24/7 to answer any questions. and guidance to help get your client ready and feel comfortable.

• Last year our team completed 22 turn downs from other banks and closed their loans.

Over the last month or so, we have had some major updates takes place that will help your clients • We have LOCAL underwriting, processing, and tremendously! The two main changes that we have closing/funding! going on: • Our team has a Business Development Manager 1. Conventional Loan limit has increased to that can help with all things marketing, $625,000 from $548,250 here at Fairway including, social media, flyers, videos, etc.!

ONLY. That will go into effect on Jan 1st, for These are just a few things that our team offers to other mortgage companies. help elevate your business going into the new year.

2. The minimum FICO for FHA and VA is reduced We are here to always answer any questions that you to 580! may have, even if you just need a second opinion!

DID YOU KNOW? You can reach us either via email or phone!

We know that there are so many things out there that different people offer but we want to make sure that Hope Arredondo we provide you with some information that our team Business Development and company offers you in order to help not only your Hope.Arredondo@Fairwaymc.com clients but yourself as well: 480.200.7622

WEST USA CARES

ANNUAL

Heart Fundraiser ACCEPTING DONATIONS FROM FEBRUARY 1 - 28

West USA Cares is spreading love during our Annual Awareness Month. Please join us by making a donation on your A100 at closing or making a donation in your local branch to receive a heart on the wall. Our goal is to fill each office with so much love, it covers each office in hearts.

Donations go directly to benefit the Monthly Giveback program to help organizations in our communities and our Emergency Needs Resource Fund to help our own agents in time of need.

Share the love this February!

$10

$1

$20

FEBRUARY M O N DAY

T U E S DAY

W E D N E S DAY

01

REACT Day 1 of 3 9:00am - 3:00pm @ North Phx

Take Flight - 10 Week Tactical Approach to Building Your Real Estate Business 9:00am - 11:00am @ Chandler Office iFound Agent - Learn Homeowner Drip Campaigns, Instant Listing and Sold Listing Campaigns and more 1:00pm - 2:00pm / Zoom

West USA Weekly Webinar 9:00am - 10:00am / Webinar

07

Don’t Do Dat w/Broker Bob Stephens 2:00pm - 2:30pm / Webinar

08 FREE LIVE CE CLASS Master the AAR Listing Contract 3Hrs Contract Law 9:00am - 12:00pm @ Mesa Take Flight - 10 Week Tactical Approach to Building Your Real Estate Business 9:00am - 11:00am @ Chandler Office Goodyear Office Meeting 10:00am - 11:00am @TBD iFound Agent - Learn Homeowner Drip Campaigns, Instant Listing and Sold Listing Campaigns and more 1:00pm - 2:00pm / Zoom

14

ProStart Training Session 1 - Day 1 of 3 9:00am - 4:00pm / Zoom West USA Weekly Webinar 9:00am - 10:00am / Webinar Goodyear Valentines Day Office Event 10:00am - 11:00am @ Goodyear Don’t Do Dat w/Broker Bob Stephens 2:00pm - 2:30pm / Webinar

ALL OFFICES CLOSED President’s Day

15 ProStart Training Session 2 - Day 2 of 3 9:00am - 4:00pm / Zoom Take Flight - 10 Week Tactical Approach to Building Your Real Estate Business 9:00am - 11:00am @ Chandler Office Lunch & Learn - Transaction Desk & Authentisign Class 10:00am - 11:30am @ North Phx Robin’s Knowledge Lunch & Learn 10:00am - 12:00pm @Goodyear iFound Agent - Learn Homeowner Drip Campaigns, Instant Listing and Sold Listing Campaigns and more 1:00pm - 2:00pm / Zoom

21

22 FREE LIVE CE CLASS Divorce - 3Hrs Legal 9:00am - 12:00pm @ North Phx Prostart Training Session 2 - Day 1 of 4 9:00am - 4:00pm / Zoom Take Flight - 10 Week Tactical Approach to Building Your Real Estate Business 9:00am - 11:00am @ Chandler Office Surprise Office Meeting 10:00am - 11:00am @ Surprise Office iFound Agent - Learn Homeowner Drip Campaigns, Instant Listing and Sold Listing Campaigns & more - 1:00pm - 2:00pm / Zoom

02

T H U R S DAY

F R I DAY

03

FREE REMOTE CE CLASS To Be or Not To Be Paid, That is the Question 3Hrs Contract Law 9:00am - 12:00pm / Zoom

FREE LIVE CE CLASS To Be or Not To Be Paid, That is the Question 3Hrs Contract Law 9:00am - 12:00pm @ Chandler

REACT Day 2 of 3 9:00am - 3:00pm @ North Phx

REACT Day 3 of 3 9:00am - 12:00pm @ North Phx

Team Leaders Monthly Mastermind 11:00am - 12:00pm @ Chandler Office

Arrowhead Office Meeting 10:00am - 11:00am @ Arrowhead Bullpen

09

FREE REMOTE CE CLASS Agency and Industry Related Issues 3Hrs Agency Law 9:00am - 12:00pm / Zoom

16

FREE REMOTE CE CLASS Duties to Clients and Customers 3Hrs Commissioner Standards 9:00am - 12:00pm / Zoom

ProStart Training Session 1 - Day 3 of 3 9:00am - 4:00pm / Zoom

Maximize You Personal & Real Estate Brand w/Keith Flynn 10:00am -11:00am / Zoom

10

Coffee with Justin 10:00am - 11:00am @ Surprise

18

Goodyear Coaches Meeting 10:00am - 11:30am @ Goodyear Office

Surprise Happy Hour 4:30pm - 6:30pm

Successfully Selling HUD Homes 10:00am - 11:30am @ Chandler

23

Everyting Appraisal & Underwriting 10:00am - 11:00am @ Chandler

11

Kierland Office Meeting 10:00am - 11:00am @ Kierland Office

17

How to Use Pinterest in Real Estate w/ Keith Flynn 10:00am - 11:00am / Zoom

Prostart Training Session 2 - Day 2 of 4 9:00am - 4:00pm / Zoom

04

Arrowhead Office Meeting 4:00pm - 6:00pm @ The Social on 83rd

Chandler Office Meeting 10:00am - 11:30am @ Chandler Office

FREE REMOTE CE CLASS Advanced Contract Writing 3Hrs Contract Law 9:00am - 12:00pm / Zoom

2022

24 Prostart Training Session 3 - Day 3 of 4 9:00am - 4:00pm / Zoom Broker Roundtable with Kyle Fouts 10:00am - 11:00am FREE LIVE CE CLASS The AAR Pre-Qualification Form and Agent - 3Hrs Contract Law 9:00am - 12:00pm @ Kierland Maximize Your Personal & Real Estate Brand w/ Keith Flynn 10:00am - 11:00am / Zoom North Phoenix Office Meeting 10:00am - 11:00am @ North Phx

25

Prostart Training Session 2 - Day 4 of 4 9:00am - 4:00pm / Zoom Mesa Office Meeting 10:00am - 11:00am @ Mesa Office Estate Planning 11:00am - 12:00pm @ Surprise

28 West USA Weekly Webinar 9:00am - 10:00am / Webinar Don’t Do Dat w/Broker Bob Stephens 2:00pm - 2:30pm / Webinar

• CE- Continuing Education Renewal Training • Luxury Division Event

• Commercial Division Event • Office Meetings

SPONSORS

• Education Events • REACT

• Holiday Hours • Social Mixers / Events