WTIA Weld Connect Media Kit 2015 2016

WELD CONNECT MEDIA KIT 2015-2016

For further information about advertising in Weld Connect, please contact Bill Aitken on b.aitken@wtia.com.au or +61 (02) 8748 0110.

WTIA COMMITMENT

T

he WTIA is committed to ‘on-shoring’ and to improving the competitiveness of the Australian manufacturing and welding and fabrication industry.

WTIA CONTACTS WTIA NATIONAL OFFICE Unit 50 8 Avenue of the Americas Newington, NSW 2127 (PO Box 6165 Silverwater, NSW 1811) T: +61 (0)2 8748 0100 E: info@wtia.com.au CHIEF EXECUTIVE OFFICER Geoff Crittenden T: +61 (0)2 8748 0100 E: g.crittenden@wtia.com.au TECHNOLOGY MANAGER Bruce Ham M: +61 (0)418 391 534 QUALIFICATION & CERTIFICATION MANAGER Annette Dickerson T: +61 (0)2 8748 0121 MEMBERSHIP MANAGER Donna South T: +61 (0)2 8748 0107 E: d.south@wtia.com.au EDITORIAL Sally Wood M: +61 (0)434 442 687 E: sally@wordly.com.au ADVERTISING Bill Aitken T: +61 (02) 8748 0110 E: b.aitken@wtia.com.au

Welding is an enabling technology used across a wide range of industries and applications, from micro joining of medical devices, electronics and photonics to larger scale applications such as mining equipment, boilers and pressure vessels, ships, rail transport and water pipelines.

It encompasses the total life cycle of welded products and structures including design, manufacture, conformity assessment, inspection and testing, operation, maintenance, repair and decommissioning including recycling and other environmental conditions.

Many of the challenges impacting Australian manufacturing today are not new – high costs, rigid industrial relations laws and, of course, growth in competition from off-shore manufacturers.

If Australia is to grow its welding capability and in turn it’s international competitiveness then we need to improve our performance at all levels.

We have some highly qualified and skilled welding professionals in Australia, but without a steady flow of fabrication work they will disappear overseas or into other trades.

In order to secure the future of manufacturing in Australia, we need determined action from our Governments, industry leaders and from the communities who depend on the strength of the manufacturing sector for their own future.

The WTIA is committed to ‘Onshoring’ and to improving the competitiveness of Australian manufacturing.

Geoff Crittenden WTIA CEO

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ABOUT THE WTIA

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he Welding Technology Institute of Australia (WTIA) represents the welding profession in Australia.

Our members are made up of individual welding professionals and companies of all sizes. WTIA members are involved in almost every facet of Australian industry and make a significant contribution to the economy.

A not-for-proft, membershipbased organisation, the WTIA is dedicated to providing its members with a competitive advantage through access to industry, research, education, certification, government, and the wider indsutrial community.

WTIA is the Australian representative member of the International Institute of Welding (IIW).

OUR SERVICES & ACTIVITIES

OUR VALUE PROPOSITION

Membership WTIA has a range of individual and company membership levels that grant access to our outstanding services, discounts and benefits, representing excellent value for money.

Our primary goal is to ensure that the Australian welding industry remains both locally and globally competitive, now and into the future.

Support & Advisory Services Our team of highly qualified engineers and technologists provide expert advisory services, ranging from biotechnology to heavy engineering. We can solve all your welding problems.

Qualification & Certification WTIA is the International Institute of Welding (IIW) Authorised National Body (ANB), providing nationally and internationally recognised qualifications.

Events WTIA runs a range of events designed to support industry needs and interests, including national events and regular WTIA State Division technical visits and presentations.

WTIA brings together both individual and corporate members to deliver: • A forum for the exchange of ideas and the sharing of resources • A voice to promote the interests of the welding community and shape the market for welding services • Specialist technical problem solving and a conduit between industry and research organisations • A pathway for learning and career development and the opportunity to benchmark against world’s best practice

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ABOUT WELD CONNECT

W

eld Connect is the official monthly e-newsletter of the WTIA, serving Australia’s welding, fabrication and manufacturing industry professionals.

Our news and industry perspective is essential for working smarter, more creatively and more effectively within the welding, fabrication and manufacturing industries.

Offering authoritative insight and proven ideas on global and domestic issues through a distinctly Australian perspective, Weld Connect links all facets of industry, inspires, educates, and celebrates member achievements.

READERSHIP

FAST FACTS

Weld Connect reaches the players who make the decisions in the welding, fabrication and industrial industries — the ones with the authority to choose or recommend your products and services. Our readership includes:

Circulation Weld Connect enjoys a monthly circulation of over 5,000 readers direct, plus distribution through our social media networks.

• Welding, fabrication and manufacturing industry professionals and top decision-makers at the C-suite level • Welding, fabrication and manufacturing SME business owners and managers across Australia • Apprentices employed throughout the welding, fabrication and industrial sectors • Educational institutions, including a range of researchers and academics • Innovators

Open Rate The average monthly open rate of the email that delivers Weld Connect is 24%, much higher than the industry average of 16.2%.

Click Through Rate Weld Connect’s click through rate is 26%, well above the industry average of just 1.5%.

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ADVERTISING RATES EXPAND YOUR AUDIENCE. Grow Your Business.

WTIA is happy to offer you and your business the opportunity to promote your products and services directly to the decisions makers in the welding, fabricating and industrial sectors. We have a range of cost effective advertising and editorial packages available, and are always happy to tailor a solution to your needs.

Size and Position

Casual

Two Editions (10% Off)

Four Editions (20% Off)

Front cover (up to one-third of cover)

$2,000

$3,600

$6,400

Inside back cover

$1,700

$3,060

$5,440

Outside back cover

$1,850

$3,330

$5,920

Full page

$1,200

$2,160

$3,840

Half page

$800

$1,440

$2,560

Third page

$600

$1,080

$1,920

Quarter page

$450

$810

$1,440

Strip / banner

$300

$540

$960

Please note: all prices listed above are exclusive of GST.

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ADVERTISING SPECIFICATIONS FILE SPECIFICATIONS Supplied material must be Press Ready, PDF, version 1.4 files.

All PDFs must be CMYK, supplied to the correct dimensions, no printers marks and with all fonts embedded.

Alterations will not be made to supplied PDFs. Replacement material must be supplied.

ADVERT SIZES Inside Covers and Full Page 297mm (high) x 210mm (wide)

Strip - Option 1 75mm (high) x 210mm (wide)

Half Page 148.5mm (high) x 210mm (wide)

Strip - Option 2 297mm (high) x 75mm (wide)

PUBLICATION SIZE The publication size/final trim size is 297mm (high) x 210mm (wide)—standard A4 size.

All body copy, headings and other text must be at least 0.5mm inside the trim size on all sides. All body copy must be at least 9pt font size.

Be sure to submit all fonts, logos, images and any other materials included in your advertisement.

Quarter Page 148.5mm (high) x 105 mm (wide)

Third of a Page 97mm (high) x 210mm (wide)

FURTHER INFORMATION The WTIA team is always more than happy to tailor an advertising or sponsorship package that suits your needs.

Contact Bill Aitken on: • E: b.aitken@wtia.com.au • T: +61 (02) 8748 0110

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EXPAND YOUR AUDIENCE. GROW YOUR BUSINESS. Advertise in Weld Connect Today WTIA is happy to offer you and your business the opportunity to promote your products and services directly to the decisions makers in the welding and fabricating industry足. We have a range of cost effective advertising and editorial packages available, and are always happy to tailor a solution to your needs.

www.wtia.com.au

www.wtia.com.au

For further information about advertising in Weld Connect, please contact Bill Aitken on b.aitken@wtia.com.au or +61 (02) 8748 0110.