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A family story that spans four centuries Horses have raced in Britain for hundreds of years and Weatherbys has been at the heart of the industry since the beginning. In 1791, James Weatherby published the ﬁrst volume of the General Stud Book, the original and authoritative register of the worldwide Thoroughbred breed, and this has remained in our care ever since. Today we are responsible for administering racing under contract from the governing British Horseracing Authority, in addition to a range of other services to racecourses, owners, trainers, breeders and others interested in the sport. These services include;

Thoroughbred Thoroughbred administration. Bloodstock, administration. Stud data and horse racing book. Bloodstock & data. marketing services. Horse racing marketing Digital platform services. development. Genomic services & parentage veriﬁcation.

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Horse Racing in Numbers in 2023: OVER

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individual runners across all codes at UK courses

Flat and dual licensed UK trainers currently registered

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Racing Calendar

The Racing Calendar is the world's oldest continually published sports publication. As it contains all race entry conditions for a two week period, it is used by trainers to identify suitable races and used daily. Found in yards up and down the country it provides the perfect platform to get your product/service noticed.

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The Programme Book

The Programme Book is split into four volumes and contains all race conditions for UK races. Each Volume relates to racing three months ahead of the publishing date and is therefore invaluable for planning ahead for both owner and trainer. Taking a space in each volume gives you a continued presence to the reader all year round.

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Flat Pattern and Listed & Jump Pattern and Listed SPECIFICATION AND RATES

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Flat Pattern and Listed & Jump Pattern and Listed 17

Published by the British Horseracing Authority, each Pattern & Listed book comprehensively lists every Pattern and Listed race that will be run in the respective areas in Britain during the year. Each edition includes full conditions with helpful indexes by race type and distance. Also included are racecourse maps

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The Stallion Book

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• Distributed free of charge to 5,200 Breeders in GB, IRE, and FR, including all breeders of NH horses in UK and IRE • The National Hunt Stallion Book includes over 110 stallions from the UK, Ireland & France. • Stallion covering fees for those in the Book range from €20,000 to £900

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Return of Mares & Return of Mares Supplement

The Return Of Mares is a vital tool for breeders & industry professionals as the publication provides the ability to gauge the quality and quantity of mares a stallion has covered. Therefore, it gives readers the best opportunity to choose a sire to breed to or buy their stock with the highest chance of success on the racetrack or in the sales ring. • Vital tool for the bloodstock industry • 600 copies printed • Bought and used by high-value individuals

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Bloodstock Sales Review

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Bloodstock Sales Review

Bloodstock Sale Review Part 1 (Yearlings) contains all you need to know about the summer and autumn yearling sales. It holds the data for how European based sires sold in Europe as well as North America and Japan. It is used by a widevariety of industry professionals and those who hold an interest in the industry.

Bloodstock Sales Review contains the complete analysis of European bloodstock sales for all foals, yearlings and older horses for the previous year, as well as data of how European based sires’ progeny sold abroad. It is held in extremely high-regard in the industry as a source of information for buying, selling and breeding horses.

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Cheltenham Festival Betting Guide

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The 2024 Weatherbys Cheltenham Festival • • Betting Guide, will be written once again by Paul Ferguson and Guest Authors. • It is the complete guide to The Festival, • with every fact, stat and trend covered to • helpthe reader make the most informed • bets throughout the best week of the year. It has a loyal and large following and has • seen growth year on year. • •

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Extensive trends analysis of ALL 28 races Positive & negative trends boxes for quick and easy referencing Editorial from Guest authors Detailed Analysis of the Irish challenge ‘Banker or Bust’ analysis of the big Festival favourites Exclusive Aintree preview included with Grand National analysis and race by race trends for the key races from the Aintree Grand National Festival Spring Horses to Follow section Now in it's 25th year Readership of over 10,000 •

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We also offer promo codes, partnerships and bulk order discounts.

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Paul Ferguson's Jumpers to Follow Paul Ferguson’s Jumpers To Follow is an essential tool to guide enthusiasts through the autumn and winter, and into the spring. Not only does it whet the appetite for the upcoming National Hunt season, but it keeps the reader informed throughout the whole campaign. Ensuring the reader returns time and time again to the publication. Hugely popular and goes from strength to strength each year. • • • • • •

Repeat reading throughout the NH Season Loyal and evergrowing fan base Now in it's 18th Year Readership of over 8,500 Big-Race Trends – trends and analysis in the format of the Cheltenham Festival Betting Guide Point-to-point graduates – the pick of the recruits from between the ﬂags

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Point to Point PUBLICATIONS

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Point to Point Planner SPECIFICATION AND RATES

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Point to Point Planner An invaluable companion for all involved in the sport, the Point-to-Point Race Planner provides owners, keepers, riders and racegoers with a comprehensive diary to the season ahead.

Alongside individual area pages, sponsorship information, national awards and industry contact details, the Planner remains the only place to ﬁnd race conditions for every ﬁxture, plus essential information on where and how to make entries.

Add to this the essential ‘At A Glance’ section, plus race deﬁnitions and general conditions for the sport, and this year’s Planner once again forms a vital part of any Point-to-Point campaign. The hard copy Planner is available as either a Perfect or Ring-Bound publication and is accompanied by a Digital version via email to keep purchasers regularly up to date with the latest updates and changes throughout the season.

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Readership of over 4,500 including owners, keepers and ofﬁcials.

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Point to Point Yearbook The Point-to-Point & Hunter Chase Yearbook provides a full record of results and statistics from the previous season. essential features on previous editions included: • A review of last season by Carl Evans • A comprehensive results section, with comments inrunning for all Point-to-Points & hunter chases held in Great Britain • Individual handicap ratings for every runner on a scale comparable to Ofﬁcial BHA Ratings • A horse commentary including details of physical description, any quirks, strike rate and wins/runs record, going and distance preferences as well as owner/keeper info • An extensive statistical section, including leading owners, riders, horses and sires • Designed to be a permanent record of the previous season, the Point-to- Point & Hunter Chase Yearbook also provides a practical guide to the chances of runners in the forthcoming season. It’s a must-have for all followers of the sport.

Point to Point Yearbook SPECIFICATION AND RATES

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Digital ADVERTISING

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NRAS- National Racing Admin site SPECIFICATION AND RATES | WWW2.RACINGADMIN.CO.UK

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3 months - £3,510

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6 months - £5,850

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12 months - £7,800

NRAS National Racing Admin site The Racing Administration Site is an online portal where Licensed, Permitted or Registered people under the Rules of Racing are able to carry out all racing related administration, e.g. ownership entities to be amended, training statuses to be updated, entries to be made, licenses to be renewed. The site has streamlined all administration, making it easier for those involved within the sport to carry out their admin on a day-to-day basis alongside their other roles within the sport. Used daily by various members of the horse racing industry it really is the place to advertise to ensure you reach a wide range of key decision makers. Adverts appear on Log in page and the following menus ﬁxtures and races, enquiries, Trainers and Owners.

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Number of Registered users - 18,273 Average daily log ins - 5,653 Average monthly log ins - 175,253

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Racing Calendar Home Page SPECIFICATION AND RATES

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Racing Calendar Home Page

The Home of the digital racing calendar available for all to view FOC. All external links/ promo directs the user back to this location to view the calendar. Thus ensuring your banner is seen by trainers and key decision makers in yards up and down the country. The calendar has also seen recent additions including Q&A’s and Quizzes that open up its appeal to a wider readership. www.weatherbys.co.uk/racing/racing-calendar

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General Stud Book Online

GSB-General Stud Book Online is a central hub which enables owners/breeders to register Foals, Broodmares, Stallions & Non-Racing horses. Since it’s launch users have beneﬁted from being able to create an online portfolio, submit digital applications and receive automatic email reminders and updates.

Discounted fees also apply for all online applications meaning that more and more users are completing all tasks online. It is the premium position to advertise to the Thoroughbred breeding industry.

General Stud Book Online STATS, RATES & SPECIFICATION

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Spec

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22359 registered users.

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Two weeks - £600

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Completed on GSB online

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One month - £1,000

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//weatherbysgsb.co.uk

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97.76% of all foal registration

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3 months - £2,700

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93.05% of all broodmare

•

6 month - £4,500

•

12 months - £6,000

registration •

90.82% of all broodmare change of ownership

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NH Stallions Website

SPECIFICATION AND RATES | WWW.NHSTALLIONS.CO.UK Rate Card Positions •

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3 months - £2,160

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6 month - £3,600

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12 months - £4,800

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Mobile banner:

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NH Stallions Website

Nhstallions.co.uk is a responsive website dedicated speciﬁcally to National Hunt stallions. As part of the Stallion Book offering, it is a leading reference tool with all the pedigree progeny and statistical data at your ﬁngertips.

• •

Over 4,000 users with an average read time of 5:12 per visit Banner appears as pop up per user daily visit- ensuring customer interaction

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Point to Point website

pointtopoint.co.uk is an essential resource, guide, and news platform for all participants and enthusiasts alike. pointopoint.co.uk is not only an innovative online experience for their existing audience, but also a platform to attract new racegoers and participants to the sport. The ever-increasing use of social media has meant that content is now available 24/7 and visitors to the website are hungry for this live information.

Over the past season the site has enjoyed 820,766 visits from 273,365 separate users; 4,556,996 page views; 5.55 pages viewed per visit and 32.50% new visitors.

Point to Point website

SPECIFICATION AND RATES | WWW.POINTTOPOINT.CO.UK Rate Card Positions

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Website Leaderboard Banner (site header and footer)

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1 month - £750

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P2P Season - £3,500

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12 months - £4,900

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See the website here www.pointtopoint.co.uk

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Go Pointing E-newsletter

Every Thursday throughout the season the critically acclaimed magazine – Go Pointing – is delivered to a readership of just over 24,000. The weekly publication is packed full of engaging content, giving advertisers the opportunity to create maximum impact with fullpage interactive digital adverts. Key features of the magazine include: • Latest News • What’s On Guide • Meeting Previews & Reports • Editorial Features • Recent Landmarks • National Championship Updates

Readership Current subscribers • 24,045 Downloads per week • 49,668 (ampliﬁed by social sharing)

Go Pointing e-newsletter

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£400

£650

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Full Page 210x297 mm

•

Half Page 148.5x210 mm

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SPECIAL

Are you looking to advertise across multiple avenues of the horse racing industry or just looking for an initial starting point? Our Digital and Printed Bundles offer a fantastic range of coverage across all areas ensuring your brand/product/service is seen by those key decision makers. Each special gives you 15% discount on the usual costs, but order both the digital and printed special together for an even bigger saving. DIGITAL

PRINTED

• 4 Weeks on National Racing Admin Site

Full page advert in;

• 5 Issues of Go Pointing

P2P Yearbook

• 2 issues on the Racing Calendar homepage • 4 Weeks on General Stud Book Online

Total 16 weeks digital coverage throughout the year covering the various markets including Trainers/ Owners, Breeders, and Point to Point Market

17 WEEKS £3,124

Jumpers to Follow

One issue of the Racing Calendar Return of Mares Supplement

Total 4 of the industry leading publications covering Trainers, general horse racing enthusiasts, Point to Point Market and Breeders.

Add both for total of £3,691.84 an additional 8%

TOTAL: £888.88

Pick the Bundle Looking for a more bespoke campaign. Our specials allow you to target those areas that you wish to promote to. Adding additional specials means a bigger saving and also widens the areas you are promoting to. POINT TO POINT SPECIAL • Full Page advert in both P2P Planner and P2P Yearbook • Full Page Ad in 10 issues of Go Pointing RACEGOER SPECIAL • Full Page Ad in Cheltenham Festival Betting Guide • Full Page Ad in Jumpers to Follow BREEDERS SPECIAL

Full Page Advert in;

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S p e c (S u p p l y H i g h R e s - Pri n t r e a d y P D Fs)

Re t u r n o f M a re s Supplement

B l o o d s to c k

1 2 -J a n

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B l o o d s to c k S a l e s Rev i e w P t 2

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Re t u r n o f M a re s

B l o o d s to c k

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N a t i o n a l H u n t S ta l l i o n Book

B l o o d s to c k

29 - O c t

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24 8 x1 76 m m p l u s 3 m m b l e e d a n d t r i m m a r ks

P ro g ra m m e B o o k Vo l 4

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May

9th May

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18th Jan

16th Jan

May

16th May

14 t h M a y

Jan

25t h J a n

23 rd J a n

May

23 rd M a y

21 s t M a y

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30th Jan

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30th May

28 t h M a y

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Jun

13th Jun

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Oct

24 t h O c t

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29 t h Fe b

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Apr

11th Apr

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12th Dec

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Apr

18th Apr

16th Apr

Dec

19th Dec

17th Dec

Apr

25t h A p r

23 t h A p r

Dec

26 t h D e c

17th Dec

GO POINTING

M ont h

RACING CALENDAR

2024

Publication date

Artwork Deadline date

Contains normal closing races run

2024

Publication date

Artwork Deadline date

Contains normal closing races run

Issue 1

2nd Jan

28th Dec

29/1-11/2

Issue 14

2nd Jul

28th Jun

29/7-11/8

Issue 2

16th Jan

12th Jan

12/2-25/2

Issue 15

16th Jul

12th Jul

12/8-25/8

Issue 3

30th Jan

26th Jan

26/2-10/3

Issue 16

30th Jul

26th Jul

26/8-8/9

Issue 4

13th Feb

9th Feb

11/3-24/3

Issue 17

13th Aug

9th Aug

9/9-22/9

Issue 5

27th Feb

23th Feb

25/3-7/4

Issue 18

27th Aug

23rd Aug

23/9-6/10

Issue 6

12th Mar

8th Mar

8/4-21/4

Issue 19

10th Sept

6th Sept

7/10-20/10

Issue 7

26th Mar

22th Mar

22/4-5/5

Issue 20

24th Sept

20th Sept

21/10-3/11

Issue 8

9th Apr

5th Apr

6/5-19/5

Issue 21

8th Oct

4th Oct

4/11-17/11

Issue 9

23rd Apr

19th Apr

20/5-2/6

Issue 22

22nd Oct

18th Oct

18/11-1/12

Issue 10

7th May

3rd May

3/6-16/6

Issue 23

5th Nov

01st Nov

2/12-15/12

Issue 11

21st May

17th May

17/6-30/6

Issue 24

19th Nov

15th Nov

16/12-29/12

Issue 12

4th Jun

31st May

1/7-14/7

Issue 25

3rd Dec

29th Nov

30/12-12/1

Issue 13

18th Jun

14th Jun

15/7-28/7

Issue 26

17th Dec

13th Dec

13/1-26/1

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