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Western New England’s Monthly Wedding Magazine November 2009

The Wedding Day Sourcebook


(413) 737-7555

Lighting Transforms...



Add Drama to your Wedding with Theatrical Event Lighting

Uplighting • Color Washes • Gobos • Spotlighting • Fog

2 H The Wedding Day Sourcebook

November 2009 New England (413) 737-7555 • Boston (617) 252-8116 • NYC (646) 719-8739

Inside The Wedding Day Sourcebook This Month The Magazine For Western New England Brides To Be FEATURES Upcoming Events ................................ 4 Ask Rose Eileen..................................... 6 Real New England Weddings .......... 8 7 Tips for a Worry Free Wedding .... 14 Using Theatrical Lighting.................. 16 12 Bridal Gown Shopping Tips ....... 18 WNE Bridal Show ................................. 22 Grooms and Wedding Planning ..... 24 Subscribe!............................................... 28 Things To Do.......................................... 29 Wedding Directory ............................. 30

BANQUETS Chandler’s .............................................. 23 Clarion Hotel ......................................... 24 MassMutual Center ............................. 31 Storrowton Tav. & Carriage House . 19 The Hotel Northampton ................... 15

BRIDAL SHOWS /EVENTS 4 11 Jenks Productions ............................... 12 WNE Spring Bridal Show ................... 26 WNE Fall Bridal Show..................... .... 32

CAKES & CONFECTIONS Atkins ....................................................... 20 Moore Cakes.......................................... 5 Why Cookies? ........................................ 5

DJ After Hours DJ Entertainment ........ 27 Hard at Play DJ...................................... 25 EVENT LIGHTING CJC Event Lighting .............................. 2 FORMALWEAR & APPAREL Bancroft Bridals .................................... 7 Bridal Heirlooms .................................. 19 Formal Affair Tuxedos & Tailor......... 11 Pearl Bridal Boutique.......................... 11 Sharon Verano Custom Gowns ....... 21 FLORIST Durocher Florist ................................... 23 Mary’s Floral Designs.......................... 5 FOOTWEAR Comfort Footwear ............................... 27 GIFTS & FAVORS Chocolate Works .................................. 21 Equus Candle ........................................ 6 Sweet Reveal ......................................... 15 HONEYMOONS Magical Escapes....................................20 HOTELS / INNS Clarion Hotel ......................................... 24 The Hotel Northampton ................... 15 INVITATIONS Lasting Impressions ............................ 5

CALLIGRAPHY Calligraphy by MaryBeth Reed ....... 19 Elegant Writing..................................... 6

JEWELRY Rys and Shine!....................................... 27 Roxy’s Enfield Square Mall................ 10 Silpada ..................................................... 15

CEREMONY LOCATIONS Storrowton Village Museum ............ 5

JUSTICE OF THE PEACE Beverly A. Place .................................... 21

MAKEUP ARTISTS/SKINCARE Flawless Beauty Mobile Studio ....... 5 Jafra .......................................................... 21 Lynn Tassinari Wegiel ......................... 13 Mary Kay ................................................. 21 MUSICIANS / BANDS Heavenly Elegance.............................. 21 Kurian / Nix Duo................................... 5 Melo Wedding Music ......................... 21 Vocals & Flute-Sarah Clay ................. 6 TRANSPORTATION Absolute Luxury Transportation .... 13 PHOTOGRAPHERS Jennifer Corridan Photography...... 18 Joseph Kushick Photography.......... 21 Karen Geaghan Photography ......... 15 Kerr Photography ................................ 13 Perkins Photography & Video ......... 27 Robert Charles Photography........... 25 Seth Kaye Photography .................... 20 Schaler Photography ......................... 10 RENTAL EQUIPMENT Taylor Rental .......................................... 10 UNIQUE ITEMS Rachel’s Table Food Bank .................. 11 VIDEOGRAPHERS Creative Video by Nelson.................. 25 KMJ Videography................................. 10 Skyride Video ........................................ 21 Star Video ............................................... 6 T-Bo Productions ................................. 6 WEDDING CONSULTANTS Affiance-Events .................................... 19 LB Events & Marketing ....................... 11

LINGERIE Underlings Lingerie ............................ 5

The Wedding Day Sourcebook


November 2009 • Volume 16 - Issue 11 Published Monthly by: Technigraphics P.O. Box 916, West Springfield, MA 01090 (413) 737-1152 Fax (413) 737-7999 Publisher: Jim Powers Editor: Lisa Powers Ad Sales & Information: (413) 737-1152 Distribution Distributed at no charge to locations in the Greater Springfield area, including: Agawam, Amherst, Belchertown, Brimfield, Chicopee, Deerfield, Easthampton, East Longmeadow, Enfield, Feeding Hills, Granby, Hampden, Holyoke, Longmeadow, Ludlow, Monson, Northampton, Palmer, Somers, Southampton, Southwick, South Hadley, Springfield, Sturbridge, Suffield, Three Rivers, Westfield, West Springfield, and Wilbraham. Look for a new Sourcebook issue every month at your local public library, bridal shops, florists, bakeries, banks, and many other locations, including our advertiser’s businesses.

Policies The entire contents are copyright © 2009, and no portion of any article or ad may be reproduced by any means without prior permission of the publisher. Technigraphics shall not be liable for failure to publish an ad, or for typographical errors in publication, except to the extent of the cost of the space in which the actual error occurred.

Advertising Rates Display Ad Rates: As low as $28 per issue for a mini size ad (12-month discount included). All ads include a free link on our web site. Call Lisa at 737-1152 for more information. Discounts available for multi-month purchases. Additional charge for color. Deadlines: To appear in the next issue, your ad and payment must reach us by the deadline below. If you need our design services, or if you will be using 4-color, please allow an additional week.

December 2009 Deadline: Nov. 15, 2009 4 H The Wedding Day Sourcebook


It’s November...the holidays are just around the corner. It’s an exciting and busy time of the year. You might think that this time of year is slow for weddings. Well, it may be slow for actual weddings happening, but we’re extremely busy working on everything related to weddings. The largest one day fall bridal show takes place at the MassMutual Center in Springfield, MA on Sunday, November 15th. We are so excited to be focusing on the area’s finest wedding professionals and the amazing things and services you can have for your wedding that are available right here in this area. This event will surely bring brides and grooms together with the service and products they seek for their special day. To start off the day, a one-day bridal gown sale will take place at 10:30am with beautiful gowns from $199! Come early for the best selection!


In this issue of The Wedding Day Sourcebook, you’ll find some information on Seven Tips for a Worry-Free Wedding Day, how more grooms are committing to be involved in the wedding planning process and our popular Things-To-Do list that will keep you on track for planning your wedding. You will also learn about Theatrical Lighting for weddings. A trend we do see more of that gives you the ability to really personalize your room with color. Once again, we hope to see you at the upcoming bridal show and you can always find us online at Congratulations to all our brides and grooms who are getting married during the month of November.

Jim and Lisa Powers Publishers, The Wedding Day Sourcebook

Real New England Weddings On Our Cover This Month - See Page 8

Upcoming Bridal Events November 15, 2009 The Western New England Fall Bridal Show MassMutual Center, Springfield, MA

March 7, 2010 The Western New England Spring Bridal Show MassMutual Center, Springfield, MA Find Quality Bridal Shows Near You Nationwide November 2009

Flowers for All Occasions W E D D I N G S OF DISTINCTION ~ The Ultimate Bridal Accessory ~

Mary’s Floral Designs 518 Main Street, Indian Orchard At the Intersection of Parker & Main Streets

Call 413-543-6701 for an appointment All Major Credit Cards Accepted

Walk-ins Welcome

Flawless Beauty Mobile Studio Distinctive Hair Design & Custom Cosmetic Artistry

Belinda & Irene Makeup Artists & Hair Stylist

(413) (413)246-5370 246-5370 (413)204-0486 364-0811 (413)

The Kurian/Nix Duo Flute and Guitar

Elegantmusic music Elegant for: for: •Wedding ceremonies •Rehearsal dinners •Cocktail/Social hours •Receptions

For more information and a demo CD contact: Sue Kurian (413) 586-2854 Sue Kurian (413) 586-2854

Michael Nix (413) 772-0328 Michael Nix (413) 772-0328

Moore Cakes “Cake Decorating For All Occasions”

Wedding Cakes A Specialty Karen Moore (413) 436-7350

Fraga’s DJ DJ & & Video Video Fraga’s NDERLINGS INGERIE U L Exquisite Gifts for Bridal Showers

Peignoir Sets to VideoServices Services DiscJockey JockeyServices Services Video Disc Cotton Embroidered PJs The Village Commons 19 College St. S. Hadley MA

(413) 538-7800



Lasting Impressions


Let us help you customize your invitations to express your unique style. We carry one of the largest selections in Western Massachusetts from all the finest printers of Invitations, Save the Date Cards, Programs, Menus, Place Cards, Napkins, and Wedding Accessories. See the new fantastic Kate Aspen Favor Collection Encore Studios, Nu-Art, Chloe B by Crane, Carlson Craft, Birchcraft, Krepe Kraft and more! Visit Booth #318 at The Western New England Bridal Show DISCOUNT ON ALL INVITATION ORDERS View Our Extensive Selection In Person Evening and weekend appointments available for your convenience Visit us online at

LINDA RAFFA • WILBRAHAM, MA • (413) 596-8245

The Wedding Day Sourcebook


Ask Rose Eileen

A Column Of Questions and Answers From Springfield’s Miss Manners Dear Rose Eileen, Do I put our website address on the wedding invitation for those who have questions? Our site has information like more about us, directions, maps to the wedding and so on. Marie

and continue it on to accent flowers, invitation accent colors, party favors, table arrangements, napkins and even candles. You can add colored lighting to accent your room. You can even do a Candy Bar using your main color as a focal point. You’ll have a lot of comprimising to do.

Dear Marie, Do not place it on your actual invitation. You can add a little card, about the size of your response card, that would state your website and the purpose for viewing it.

Dear Rose Eileen, I’m going shopping for my wedding gown. I’m not much for all the trying on gowns that I know I’m going to have to do. Is there something I can do to make my appointment go smoothly and accomplish my goal of finding my perfect gown? Stacy by email

Dear Rose Eileen, I’ve dreamed of an amazing romantic wedding, but I need to keep the budget affordable. How can I do this without looking cheap? Kim from Deerfield, MA Dear Kim, The key word is priority. Make a list of the most important things to each of you. Adjust your budget to spend more on the most important things (like your collective Top 3) and less on the not-so-important items. Don’t forget photography...after everything is done and over, you’ll have those memories forever so it’s important to find someone you like that is flexible and personable. They have to be with you the entire day. Another item; food and music. A bad DJ or band can really bring a reception to a crawl. The guestlist size will make a difference. Keep your guest list small. Consider an “off-season” wedding date. Some venues will give discounts for Friday evening or Sunday weddings. Find a really creative smaller location such as a bed and breakfast, museum or function room that you can put your signature and style on. You can pull together your wedding by using color. The easiest would be working with the bridesmaids dress color

Dear Stacy, Be prepared. Look online and through bridal magazines for the styles you like. Bring them with you when you go to your appointment so your consultant has something to begin with. Make sure you have a list of your desires, but do consider a style outside of your first choices. Something that may look plain on the hanger may be your ultimate dream dress once you’ve put it on. Do convey the level of formality of your wedding to your consultant. You’re also going to want to wear the proper undergarments such as a strapless bra or other bodyslimming, smoothing undergarment. All brides buy beautiful special shoes, but consider bringing a pair with the heal height you’re considering. If you have long hair, bring hair clips to pull your hair up and off your face and neck area. Avoid wearing excessive makeup and lipstick because they can damage a dress.

Vocals & Flute

Sarah Clay Jazz, Bossa Nova, Classical & Spanish Love Songs

Beautiful music for your ceremony, cocktail hour or rehearsal dinner.

 Solo flute or voice Ensembles with guitar, piano

or strings tailored to your needs

413-586-9564 Visit my web site to listen to sample music

2 STAR VIDEO  Professional Videographers

Discreet 2 Camera Coverage at Ceremony Extensive 1 Camera Coverage at Reception DVD’s Plus Digital Masters 20 Years Wedding Video Experience

For Detailed Info, Call (413) 539-9769 or visit



for exquisite gifts for Bridal Showers

Calligraphy for Invitations, Announcements, Seating Scrolls Sandra Yarmac • (413) 596-8911

Do you have a question about planning your wedding? Rose Eileen invites you to submit any questions about wedding planning by mail or email. Rose Eileen and the advertisers of the Wedding Day Sourcebook will do their utmost to answer them. Send Your Questions About Weddings To: “Dear Rose Eileen”, c/o The Wedding Day Sourcebook P.O. Box 916, W. Springfield, MA 01090 or email her at

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November 2009

Bancroft Bridals

Full Service Bridal and Special Occasions Boutique

Come See Our Fashion Show At The Western New England Bridal Show Nov. 15th


New Location!

967 Springfield Street Agawam, Massachusetts (413) 789-3073 •


The Wedding Day Sourcebook


Real New England As featured on the cover of The Wedding Day Sourcebook Photographs provided by Schaler Photography (See page 10)

A & S




Ceremony: Our Lady Of Mount Carmel Church, Springfield, MA Reception: Marriott Grand Ballroom, Springfield, MA Bridal Gown: Camille’s Bridal, West Hartford, CT Bridesmaids Gowns: Pearl Bridal, Holyoke, MA Tuxedo: Men’s Warehouse, Holyoke, MA Photographer: Schaler Photography, George & Barbara Schaler, East Longmeadow, MA Videographer: Creative Video By Nelson, Belchertown, MA DJ: Rocco Mesiti, Springfield, MA Florist: Durocher Florist, West Springfield, MA Cake: Pasticceria Italia, Southwick, MA Hair: JMG Salon, East Longmeadow, MA Makeup: Left of the Loft, West Springfield, MA Transportation: Deluxe Limousine, Agawam, MA Lighting: CJC Event Lighting, West Springfield, MA Party Bus: Peter Pan, Springfield, MA First Dance: “At Last,” Etta James Honeymoon: Napa Valley and Hawaii, Burati Travel Springfield, MA

Be Unique: As an added surprise the groomsmen came out in the middle of the reception dressed in the soccer jerseys that we had given them as a wedding gift. DJ Rocco announced them flawlessly including their country of origin and jersey number. Tony even got into the action being called out last and then surrounded by his “team” for the night. The party rose to another level after that. It brought everyone out onto the dance floor and kept the energy level up. We rented a party bus and it was rocking the entire way from the church to the park and from the park to the Marriott. When we got off the bus, Rich, the wedding coordinator said he had never seen such a lively group. It was awesome having our parents and wedding party with us as we kicked off the celebration. Even while driving the streets of Springfield we had the party fired up.

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Favorite Moments: Antonio: Our entrance into the reception was my favorite moment. DJ Rocco had the music flowing, our wedding party had been introduced ahead of us, they were getting the party started. The guests were all up on their feet, the room was electric. It was the first time we were introduced as husband and wife. The first few steps, taking in all the sights, the lights from CJC, flowers from Durocher, the sounds, ”I gotta feeling” which became the anthem for the night, It was the culmination of all the hard work that went into the night. It was a great feeling walking into the reception room, with all our friends and family together celebrating a great occasion. Sarah: The last dance of the night was my favorite moment. “I Gotta Feeling” by the Black Eyed Peas was our unofficial wedding song and it was the last song of the night. It was extremely emotional having just our closest family and friends surrounding us while we finished off what was an amazing night. Tears and laughter filled the air. It truly was a time for Tony and I take it all in and enjoy. We couldn’t have asked for a more perfect ending to a perfect night.

The Wedding Day Sourcebook


KMJ Videography For All Your Video Needs Free Site Survey

WEDDINGS Several Options Digitally Captured Computer Edited DVD or Tape



When you rent tents, tables, chairs, linens and more.


Available for Business and Special Events. Visit our Website:


100 00


OFF any party rental over $500. Visit our website for details: 221 Springfield St. • Next to Sarat Ford • Agawam, MA 01001 888.623.RENT • 413.786.4433 • Weddings


Rehearsal Dinners


“Absolutely Wonderful” - Steve and Lisa

Pre & Post Parties 49 Morningsideside Circle - Feeding Hills, MA 01030 413-786-7529 Cell 413-262-9557

10% Discount with this Ad


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November 2009

OneOpenSquareWay Holyoke,MA 413.315.6102 

It will be our pleasure to help you find the gown of your dreams. Call today for an appointment!

Kevin D. Kousch (Former Manager of the R.S.V.P. Formalwear Shop at Yale Genton)

Announces the Grand Opening of:


*Blue by Enzoani, Lynn Lugo, Sara Gabriel Head Pieces and many more!

Tuxedos & Tailor Shop 581 Westfield Street • Route 20

7ESTlELD3TREETs2OUTEAT0IPER2OAD 413-781-4TUX (781-4889)

Share Your Joy!

You plan your wedding menu and .... Let Rachel’s Table take care of the leftovers!

We’ll distribute surplus food from your catered event to local shelters & soup kitchens that feed the needy. Share Your Joy! FOOD DONATION IS EASY! xDonate any surplus, unserved food prepared in a licensed facility. xNo home-cooked foods, please! xFood donors are protected under the Good Samaritan Food Donation Act. xSimple to pre-arrange with your caterer. Caterer packages surplus food in secure, transportable containers. Caterer freezes food if appropriate, or chills perishables to 40q F. Caterer calls Rachel’s Table 24-hour food donation line: 733-9165. xWe’ll arrange pick-up & delivery to a local emergency feeding program.

Visit us at Rachel’s Table 24-hour food donation line: 733-9165.

Events & Marketing

Rachel’s Table is a project of the Jewish Federation of Greater Springfield, Inc. & WWLP-TV22

Lynn Brunelle Owner 5 Miller Avenue Southampton, MA 01073 (413)237-0604 Full Service Event Planner serving the entire New England area.

Storrowton Tavern

“Making Your Dreams a Reality” The Wedding Day Sourcebook

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Simply Elegance Bringing you professional makeup artistry in the comfort of your home or hotel suite on your wedding day. A free consultation is offered to brides to preview your wedding look. Custom blended lipstick and foundation is also available.

Call 413-564-6994 For more details & services.

Experience the difference a true professional can make! Professional Makeup Artist


Westfield, Massachusetts

Kerr Photography • (413) 364-1964

Absolute Luxury Transportation For all your transportation needs

Airports Proms Casinos Weddings Sporting Events Birthdays Anniversarys Bachelor and Bachelorette Parties Nights Out On the Town Medical Appointments Corporate

(413) 324-1142 • Cash • Check • Visa • Mastercard

The Wedding Day Sourcebook

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Seven Tips To Ensure A Worry-Free Wedding Day You can hear the wedding bells already. Friends and family gathered together to witness your big day. The limousine ride, the toasts, wedding cake and the first dance -- it’s all coming together for the perfect day. But wait! Before you say “I do,” there are a number of important things that you and your future spouse must do to become officially married. Many newlyweds overlook the fact that a marriage is a legal contract. Two individuals merge all they have into a new legal entity or partnership. While many couples often focus on the big day and all of the events surrounding the ceremony and reception, there are a number of legal steps that newlyweds must consider as part of the process, according to, the world’s leading online source of legal information for consumers. To help you and your partner have a worry-free wedding day, here’s a prenuptial checklist from with legal items to consider as you merge your households into one. Changing names It’s often one of the first big dilemmas facing a new bride: Keep your maiden name, or take his last name? It’s a big decision, because if you decide to change your legal name, it means changing your name on everything from your driver’s license to stock certificates. While thinking this through, also think about the last names of children you may have in the future. Marriage requirements Each state has its own requirements 14 H The Wedding Day Sourcebook

for couples wishing to be married, some of which include: marriage licenses, blood tests or residency requirements. Make sure you and your future spouse know what the requirements are in your state, and have fulfilled all marriage requirements before the big day. If either you or your future spouse has been married before, make sure you have obtained all legal documents to ensure that your new marriage is valid and legal in the eyes of your state.

extent, merge with those of your spouse. Based on the laws of the state in which you marry and/or intend to establish your permanent residence, you should become familiar with what is and is not considered marital or “community” property, and understand how to keep certain assets as separate property. You also should become familiar with your obligations as a new spouse in taking on the debts and tax liabilities of your partner, and agree on how you’re going to handle finances as a newly married couple.

Marriage ceremonies Wedding day contracts Most states have legal requirements pertaining to the marriage ceremony itself, including who may perform the marriage ceremony and whether witnesses are required. Check with your county or state government Web site about these requirements. Prenuptial agreements A prenuptial or pre-marriage agreement can help define the property and financial rights and obligations of marrying spouses, including what will happen if the marriage ends. If you are considering entering into a prenuptial agreement, you should be aware of the legal requirements that must be met in order for the agreement to be considered valid and enforceable. Marriage, money and property

In preparing for your big day, you will sign a number of contracts for items such as wedding day photos, the reception hall and a honeymoon package. Now is a good time to start working together as a team to carefully identify credible wedding day vendors, to negotiate these contracts together, and to decide in advance how you will handle a problem if something goes wrong. Will and health care directives As you and your new spouse work together on merging your finances and assets, now is a good time to write a will together that also incorporates end-of-life health care directives. This is especially important for previously married individuals who may be merging families together.

In a recent, national consumer survey by, the topic of money came in second, tied with having and raising children, as the topic that most led to a fight among married 18- to 34 year-olds. When you get married, your property and finances will, to a certain November 2009

Simple yet elegant wedding photography for your special day! /…i *iÀviVÌ iÃ̈˜>̈œ˜

9œÕ iÃiÀÛi /…i iÃÌt

Karen Geaghan


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• Two Photographers • Highly recommended • Personalized service… that’s all about YOU! 15 Addison Road Wilbraham, MA

(413) 596-2227

Edible Favours & Gifts for All Occasions Delectable Cakes & Sweet Breads • Lemon Pound • Almond Pound • Pumpkin Bread • Gingerbread Uniquely prepared in sparkling mason jars Homemade with just the right pinch of love Handcrafted toppers to reflect your colors Simply “Ready-to-Devour” Great for: Showers • Rehearsal Dinners • Bridal Parties • Table Favours

JoAnne Moynihan (413) 589-7460

Combination favour & place cards centerpieces also available. These elegant keepsakes will serve as wonderful reminders of your special day and everlasting love!

(413) 568-2854 Ask for Carla - The Wedding Day Sourcebook

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Using Theatrical Lighting To Personalize Your Wedding by Jim Powers CJC Event Lighting

“Theatrical lighting can enhance any event with almost any budget. “ Jim Powers

want to keep everyone’s eyes on the tables, dance floor, and each other. Ask if the site has dimmers for their overhead lights, and if there’s any florescent lighting at all, keep it turned off! Also, make sure there won’t be any service doors kept open, which could flood the space with light and ruin the effect. You’ll also need to discuss how much electricity your lighting designer is going to need. Your band or DJ will have to have an isolated power source and won’t want to risk

tripping a circuit breaker. In order to express your desires to your lighting professional, You’ll need to know a couple terms which will help to let the designer know what you want. A Pin Spot is a fixture that provides a focused beam of light to illuminate an object like a centerpiece or wedding cake. A Color Wash is basically a blanket of colored light covering an entire area. This can be accomplished with Uplighting.

Before After A side by side study of how lighting can transform a room. This venue in Wellesley, Massachusetts is popular with brides from the Boston area for it’s blank canvas. (Photos by CJC Event Lighting) 16 H The Wedding Day Sourcebook

November 2009

Robert Charles Photography

We’ve all seen those ultimate wedding shows. You know the ones where the budget just makes you blink a couple times. A common theme in most of those high end weddings is the use of theatrical lighting to create a mood in the venue. Once only reserved for the “platinum wedding” crowd, Theatrical lighting can enhance any event for almost any budget. The right lighting will create the right atmosphere and when it’s done well, lighting can make everything, including your flowers, cake, and guests, look better. Lighting can transform a venue. You can take an old church hall or a dated banquet room and completely transform it into a very high end looking room. Simple lighting solutions can be quite affordable. If you’re planning an evening reception, make sure to visit your site at least once when it’s dark outside. Look around the room and see where the fixed lighting is focused. Lights that illuminate the walls, windows, and ceiling can draw attention away from the center of the room. You

Uplighting is when there are fixtures placed on the floor shooting up on to the wall. Several different types of fixtures can be used to accomplish this effect. Your lighting professional will recommend the right fixture by taking into account power requirements and the type of color saturation desired. Gobo projections can include the couple’s monogram or an abstract texture pattern to add interest to a plain wall or ceiling. When using color, it is very easy to make your room look... um... tacky. You don’t want it to look like a high school dance or a rave (not until later on maybe when the DJ or band lights kick in). Use just one or two colors to set the mood. Usually a safe bet is a soft pink or a Magenta. Your lighting professional will recommend a color based on the venue and the colors being used in your wedding. We’ve done more than a few weddings where just white light was used and it looked phenomenal. Whatever you decide, Theatrical Lighting can be an affordable way to set the mood for your event.

Jim Powers is the owner of CJC Event Lighting in West Springfield, MA. CJC Event Lighting has created elegant lighting for ceremony and reception venues in Western Massachusetts, Southern Connecticut, Boston & New York, and specializes in affordable full service lighting for weddings. They are fully insured and have a large inventory of professional, high quality lighting equipment. The owners have been involved in the wedding industry since 1984. See their ad on page 2, visit to see a gallery of some of their past work, or call them at (413) 737-7555.

The Wedding Day Sourcebook

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12 Essentials when Shopping for a Bridal Gown Buying a wedding gown is not as simple as buying a winter coat or a spring suit. We suggest packing a bag of 12 “essentials” that will help make a shopping trip more successful. A bride should carry: • Photos from magazines or Web sites of four or five gowns she loves. • A list or an idea of what she wants and needs in a gown, including ideal color, the level of formality, and which physical features she’d like to play up or disguise. • “Brideworthy,” white underwear; a strapless bra, with or without pads; control-top pantyhose or other body-

slimming garment.

that’s what the bride plans to wear on her wedding day.

• Shoes with the same height of heel she plans to wear on wedding day. • The veil or headpiece she plans to wear if the decision already has been made. (For instance, if the bride chooses to wear her grandmother’s headpiece, she should bring it on every shopping trip.)

• Reading glasses, if needed, to make out the fine print on contracts. • A camera if the bridal salon allows it. • A bottle of water or non staining beverage. • Paper for notes and a pen.

• Grooming aids, including a hairbrush, clips or other accessories to pull the hair up. Avoid wearing excessive makeup, especially lipstick, and jewelry because they can damage a dress.

• Tissues.

• Contact lenses instead of glasses if

Jennifer Corridan



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Join Us Friday, November 27th, 10am - 4pm Black Friday Savings Extravaganza • Beautiful In-Stock Samples Bridal Gowns up to 75 % off (orig. $ $2800) * Maggie Sottero

* Watters * Pronovias ...and much more

Special Occasion Dresses/ Mothers and Flowergirl Dresses $25.oo to $75.oo (orig. $140 - $300) Accessories and Gifts $5.oo and up orig. $15 - $275)

* Jade * Watters & Watters * US Angels

* Tiaras * Jewelry

Bridal Heirlooms A Full Service Bridal Boutique

17 College St. South Hadley, At The Village Commons (413) 532-4848 • The Calvanese Family welcomes you back to a local tradition...

Storrowton Tavern

Affordable Elegance • Excellent Service • Exceptional Food Banquet and Private Dining Rooms • Seating to 325 Unique & Memorable Setting Traditional New England & Continental Fare

(413) 426-2319 • Westfield, (413) 789-4216 • Agawam, MAMA 01001 Wedding Invitations • Birth Announcements • Framed Prints • Certificates

Affiance-Events (413) 204-7818

Angela M. Cooper

Wedding Coordination & Corporate Event Planning

Any Location, Any Occasion, Achieving Your Dreams...All of the Time

Open for lunch and dinner Tuesday-Saturday, Dinner on Sunday

At Storrowton Village on the Grounds of the Big E 1305 Memorial Ave. • West Springfield, MA • (413) 732-4188

Call today for your Personal Wedding Planner. Affiance wedding planners are here to make your dreams come true. We can help you plan your wedding from beginning to end, suggest vendors, venues or be there to make your day as stress free as possible. Serving MA, NY, CT and other regions. The Wedding Day Sourcebook

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keep all



on the


radiant for your wedding day. Schedule a free makeover. Invite your Look simply

bridesmaids. Your mom. I can even help with

great gifts for your

wedding party. Call me today.

Pam Borghesani

Future Executive Senior Sales Director (413) 568-3503

Breanne Bechard (860) 265-2229

Melo Wedding Music

Organ & Piano Music • Weddings • Cocktail Hours • Parties • Nursing Home

Heavenly Elegance Harp Music for your Wedding

Free Consultation

Tara (413) 467-2247 Cell Phone

(413) 896-4738

Business Opportunities Available BEVERLY A. PLACE Justice of the Peace Notary Public Shea Ave. Belchertown, MA

(413) 283-7155


Wedding Gowns, Bridesmaids Dresses, Mother-of-the-Bride, Flower Girl, LowProm, Prices & More!

Weddings • Family Portraits • Baby Pictures

For Appointments Call:

(413) 210-7356

Let Us Sweeten Your Day!

We’ll add an extra touch to your special Event.

We Offer Unique and Delicious Bridal Ideas:

Joseph Kushick Photography (413) 522-0157

Doris L. Mauro District Manager (860)763-0204

Personalized Photo Packages • Color & Black & White

Alexandria Melo

(413) 214-8167

Anti-Aging Skin Care Spa Pampering Packages Wedding Day Makeovers Makeup for Special Occasions Spa Products Including: Body Lotions, Bath Salts and Fragrances

Wedding Favors Chocolate Candy Dishes Chocolate Roses Chocolate Dipped Strawberries Custom Candy Bar Wrappers Choose From A Wide Selection Of Chocolates Made Right Here On Our Premises

33 Harkness Ave Heritage Village Shoppes E. Longmeadow, MA

413-525-8121 The Wedding Day Sourcebook

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Weddings • F

Personalized Pho

Western New England Bridal Show Scheduled for the MassMutual Center on November 15 It’s here, it’s finally here... The Western New England Fall Bridal Show will take place 11 a.m. to 4 p.m., on Sunday, November 15th, at the MassMutual Center in Springfield, MA. More than 100 wedding professionals, products and services come together for the area’s largest oneday fall bridal event. “What a way to start off a show; with an amazing bridal gown sale,” says Lisa Powers, bridal show producer. “Beautiful bridal gowns starting at just $199, what a great savings for brides! You can’t beat it!” Making this bridal show unique is the return of the area’s only Tabletop Design Gallery and Competition. This addition of this event showcases the wonderful talents of event decorators, florists, reception venues, caterers, and wedding coordinators. “Brides have told us they love this event and get inspiration for their reception from these amazing table designs,” says Powers. Taking the stage at 1pm and 3pm will be Bancroft Bridals of Agawam, MA. Showcasing over 100 beautiful wedding gowns, bridesmaids gowns, tuxedos and more, many of these are the latest styles, never before seen gowns, direct from the runway of fashion week for bridal attire. Bringing the latest dance craze to the stage, Memories Matter will get the crowd moving. Complimenting the latest bridal fashions, Salon Karma hairstylists will showcase the most popular hair styles. Roxy’s Jewlery Boutique of Enfield will showcase the must have in bridal jewelry for today’s brides! Makeup by Lynn Tassinari Wegiel will compliment these looks. 22 H The Wedding Day Sourcebook

“2010 and 2011 look like amazing years ahead for weddings, and brides are planning early to get exactly what they want for their wedding. What a terrific opportunity to see many unique wedding services all in one location. It makes it easy to do some comparison shopping!” says Lisa Powers. “We have secured a major wedding band give-away for brides and grooms this year,” says Powers. “The first 100 brides to go through the doors at 11am will receive a certificate for free wedding bands, worth $600!” Brides can register to win thousands of dollars in door prizes provided by the areas best wedding professionals. For the Grand Prize this year, Exclusively Honeymoons will be giving away an amazing trip to one of the popular Sandals Resorts. Participants must be present at the drawing to win. Check the website at for the more information and purchase advance tickets for just $5.00 each. Tickets are available at the door for $7.00 each Produced by CJC Events, the event is sponsored by The Wedding Day Sourcebook, Celebrity China and Crystal, Exclusively Honeymoons, and I Do and Media sponsors include MIX 93.1.

Win a Sandals Honeymoon ! 2 Night 3 days Sandals Vacation Package good for any Sandals Resort (Airfare is not included)

Exclusively Honeymoons specializes exclusively in customizing the perfect Honeymoon. Your Honeymoon is a trip of a lifetime, why take chances with large internet sites that are trying to sell you a cookie cutter Honeymoon?? Exclusively Honeymoons offers each Honeymoon couple a unique customized Honeymoon to make their dreams a reality. Your honeymoon is one of the most important times in the beginning of your married life. It is the time to make memories that will last a lifetime Romantic sunset walks on the beach, secluded private beaches, candlelight dinners for two, discovering exotic far away places together are only the beginning!!! Your travel agent at Exclusively Honeymoons brings you destination expertise, deeply discounted hotel rates and airfares, all-inclusive package deals, exclusive specials and promotions that are not available on the internet. We help you determine your budget and provide you with multiple options to customize your perfect vacation.

Contact Information: Laura Felgate Owner/Agent (860) 349-6841

November 2009





Images by Robert Charles Photography

184 Union Street • West Springfield, MA

413.785.5148 • 800.770.1965 • The Wedding Day Sourcebook

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More Grooms Commit To Wedding Planning They may not have grown up fantasizing about their “perfect wedding,” but suddenly men are taking an uncharacteristic interest in everything matrimonial. Just look at the explosion of Web sites in recent years catering exclusively to bridegrooms and you know something’s afoot. “We men pride ourselves on never having to ask for directions,” Michael Arnot, who started in 2007, has said. “But if there’s one time to do it, this is it.” To those who think we’re witnessing a seismic societal shift, however, please note: Yes, it may be heartening to see men reaching out for help on topics like how to pop the question and the art of gift registering. But the “directions” people like Arnot give grooms are very much from the male perspective. Wedding toasts? “No jokes about ex-girlfriends,” Groom Groove advises. Scheduling weddings around football season? “The majority of college and pro games take place during the day, so if you schedule an evening wedding you can probably watch the majority of the game,” counsels Though 1.2 million men get married every year, they seem to be especially uneducated about wedding jewelry-including the engagement ring, his-and-her wedding bands, and gift ideas like platinum cuff links and watches for their groomsmen. The engagement ring decision would seem to be of most concern to these grooms, given that 32 percent of them don’t consult their intendeds before buying, according to The Knot Market Intelligence Services.

Continued on page 28 24 H The Wedding Day Sourcebook

November 2009

Breathtaking Wedding Video

CREATIVE VIDEO by Nelson Breathtaking Quality • Superior Editing • Experience We capture romance, emotion, light, sound and all the beauty of your wedding day and transform it into a work of art. Viewing your video will be like going back in time to that special day. Don’t miss out, call Creative Video today


The Wedding Day Sourcebook

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The Western New England Fall

Bridal Show

November 15, 2009 • 11am - 4 pm MassMutual Center • Springfield, MA

Don’t Miss the Area’s Largest One Day Bridal Event! • Featuring The Finest Wedding Service Providers in the Area • The Area’s Best Multimedia Fashion Show By Bancroft Bridals • Bridal Goodie Bags • Thousands of Dollars in Door Prizes and Giveaways Including a Sandals Honeymoon Package! • Live Music • Prizes and Surprises First 100 Brides to register on-site receive

FREE Wedding Bands Details Online Don’t Miss The Early Bird Bridal Gown Blowout!

$ Designer 199 Gown Sale

Only At The Western New England Bridal Show 11/15 SALE STARTS AT 10:30 COME EARLY FOR BEST SELECTION ALL SAMPLE BRIDAL GOWNS PRICED $199 Originally Priced from $800 to $2000 OVER 100 SAMPLES TO CHOOSE FROM

Sponsored By:


Tabletop Design Gallery & Competition

Vote For Your Favorite and Win!


Preregister Online for a CJC Events Goodie Bag Tickets are $5.00 in advance, $7.00 at the door Paid admission includes 1 year subscription to BRIDE’S magazine

Check out all the details on the web:

26 H The Wedding Day Sourcebook

November 2009

Exhibitor Opportunities Available, Call (413) 737-7555

After Hours

DJ Entertainment Making Your Dream Reception A Reality 27 years of service to our clients has earned us a 860-749-1630 reputation of exceeding our clients’ needs and

Comfort For Women Foot Shape Tripad Comfort:

SAS Supersoft Lightweight soles. Many Colors and widths available in true whole and half size.

Perfect for your honeymoon!!

Perkins Photography and Video, Inc

71 Holland Drive E. Longmeadow, MA

(413) 525-8419


Hours: Tues-Fri. 9:30-5:00pm Thurs. 9:30-7:00pm Saturday 9:30-3:00pm


pectations. Call today for availability as we book months/years in advance.


Custom Made Hand Crafted Jewelry Unique • Beautiful • Affordable


Visit our new website and view our latest styles The Wedding Day Sourcebook

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Attention Brides ! Free Convenient Home Delivery Free Online Edition ! You can have The Wedding Day Sourcebook sent to your door free every month! Fill out and return this form to:

The Wedding Day Sourcebook P.O. Box 916 West Springfield, MA 01090-0916 Or access the form online at Your Name: _________________________________________ Address: ___________________________________________ City:_______________________________________________ State/Zip:___________________________________________

Continued from page 26 More Grooms Commit To WeddingPlanning So what’s a man to do? “Trust your first instinct,” says jewelry and style expert Michael O’Connor. Because as it turns out, brides and grooms tend to prefer the same setting: platinum. A high-quality diamond engagement ring set in platinum can cost as little as $1,650-platinum wedding bands can run as low as $800-at even a posh jeweler like De Beers. O’Connor says men are fans of bands from designers like Martin Flyer, Ritani and Jeff Cooper. “Platinum retains its volume over time,” he explains. “Whereas gold will wear more rapidly, especially in pieces that are worn every day like your wedding band.” But brides, he says, tend to take a more romantic view: “Platinum lasts forever, just like a couple’s love.”

EMail Address:_______________________________________ Phone:


Wedding Date: ______________________________________ Estimated Budget:____________________________________ Where did you find the Sourcebook? __________________________________________________ Please Send Additional Information On: †Engage./Wedding Bands † Banquet Facilities †Gowns †Tuxedos †Headpieces † Wedding Consultant †Hair Stylists †Cakes †Makeup †Florist †Footwear †Justices of The Peace †Calligraphy †Limousines †Invitations †Horse & Carriage †Photographers † Videographers † Pre Marriage Counseling † Gown Restoration †DJ's †Seamstress / Alterations †Bands †Honeymoon †Musicians † Travel Agency †Balloons †Guest Accommodations †Gift Baskets †Destination Weddings †Favors/Gifts †Tent & Party Equipment † Lingerie †Caterers †Financial Services †Attendant’s Gifts †Real Estate †Bridal Registry †Mortgages † Massage †On Line Wedding Album † Day Spa †Gown Dry Cleaning † Tanning † Dance Lessons †Other___________________________________________

Of course, truth be told, a lot of men’s newfound interest in planning their big day seems financially motivated. Thirty percent of couples now pay for their own wedding, a marked change from the days when a bride’s family traditionally footed the bill. And with the average wedding costing approximately $28,000, according to’s 2009 American Wedding Study, that could also explain why urges men to embrace gift registries: “Every item you put on [them] instantly becomes free.” And who doesn’t like freebies?


28 H The Wedding Day Sourcebook

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Things to Do List 6 to 24 Months Ahead • Subscribe to the Wedding Day Sourcebook • Attend every Bridal Show you can! Check • Announce your engagement in hometown newspapers • Discuss and decide on the atmosphere you’d like at your wedding • Talk to family & fiancé about budget • Decide wedding size • Talk to clergy or J.P. and arrange ceremony location & date • Find a reception location available on your date • Plan wedding theme and colors • Choose your wedding party • Compile your guest lists, collect addresses; set up a system to track RSVP’s. • Select all your formalwear gown veil shoes & nylons petticoat or slip jewelry purse handkerchief or lucky items • Select bridesmaids dresses shoes & nylons jewelry hairpieces gloves • Select tuxes and accessories • Register for wedding gifts in your hometowns • Choose a photographer and let him/her know if your ceremony location has any restrictions about lighting, standing on the altar, etc. • Choose a videographer • Choose a cake • Choose musicians for ceremony (find out if your church allows outside musicians or secular music) • Choose musicians for reception and let them know exactly what you want them to play • Choose a florist • Locate a caterer, if necessary • Locate and rent a tent and/or decorative items such as an arbor, wishing well for cards, balloons & helium tank, etc. • Sign up for dance lessons • Send deposits to all your vendors; keep all your contracts in one file with your payment schedules. • Arrange transportation from your house to the ceremony, from the ceremony to the formal photography location, from there to the reception, and from the reception to the honeymoon night location.

4 to 6 Months Ahead • Reserve accommodations for your out-of-town guests • Select and order your invitations and thank- you cards • Arrange your honeymoon travel • Help mothers choose dresses • Look for a place to live and shop for home furnishings • Order rings and engraving • Decide on favors to match your theme 2 to 4 Months Ahead • Address wedding invitations • Collect items to stuff into invitation, including registry cards, hotel reservation information, directions, etc. • Buy enough postage for invitations and RSVP envelopes • Purchase gifts for your spouse-to-be and your attendants • Plan the rehearsal dinner and send invitations 1 to 2 Months Ahead • Make hair and makeup appointments for yourself and your bridesmaids • Have final dress fittings • Attend showers and send thank-yous • Plan a get-together with your bridesmaids to give them their gifts/accessories • Collect luggage and clothes for honeymoon • Purchase or make ring pillow, guest book, toast glasses, cake knife, etc. • Arrange for basket or other location for cards containing money that arrive during the reception • Get blood test and marriage license (fewer than 30 days before the ceremony) • Mail invitations 2 Weeks Ahead • Plan to change your name on your Social Security info, driver’s license, credit cards, & bank accounts -- you will need a certified copy of your wedding certificate. • Make a seating plan for the reception; write placecards 1 Week Ahead • Pack for honeymoon • Pack an emergency kit for the wedding day containing a sewing kit, extra nylons, comfortable shoes, hairspray, bobby pins, kleenex, Pepto Bismol, etc. • Rest and relax -- you’re getting married! Have a massage or a facial - just for yourself and your sanity.

The Wedding Day Sourcebook

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Wedding Day Directory A Comprehensive Listing Of Greater Springfield’s Wedding Services BALLOONS AND DECORATING Amazing Balloon Decor

(413) 530-0326

BANQUET FACILITIES Clarion Hotel & Conference Center, N’ton Lord Jeffery Inn, Amherst

(413) 586-1211 (413) 253-2576

CAKES & CONFECTIONS Atkins Farm/Country Market, Amherst Moore Cakes, Warren

(413) 253-9528 (413) 436-7350

CALLIGRAPHY Elegant Writing

(413) 596-8911


(413) 245-9325

DISC JOCKEYS After Hours DJ Entertainment, Enfield, CT Always Starshine DJ Entertainment Gary S. Jones, Agawam Jammin Jim’s DJ Service, Somers, CT Peterson Productions, Northampton, MA “The” Dance Party, Greenfield, MA

(860) 749-1630 (413) 245-4544 (413) 786-8748 (860) 763-1164 (413) 586-3183 (800) 987-0350

FLORISTS Atkins Farm/Country Market, Amherst Durocher Florist, West Springfield, MA Green Thumb Florist & Garden, Brimfield

(413) 253-9528 (413) 785-5148 (413) 245-6565

FORMAL WEAR & APPAREL Bancroft Bridals, Agawam Bridal Barn and Tux Shoppe, Deerfield Bridal Heirlooms, South Hadley Lorraine’s Fashion Showcase, Holyoke

(413) 789-3073 (413) 774-2691 (413) 532-4848 (413) 533-3774

GIFTS AND FAVORS Equus Candle, Easthampton Chocolate Works, E. Longmeadow

(413) 529-0800 (413) 525-8121

GUEST ROOMS Lord Jeffery Inn, Amherst

(413) 253-2576

HORSE & CARRIAGE Hollow Brook Farms, LLC

(413) 245-9325

JUSTICES OF THE PEACE Maryann DeLoria Ceremonies Of The Heart (413) 789-2798 LIGHTING AND EVENT PRODUCTION CJC Event Lighting

(413) 737-7555

MUSICIANS A Trumpet For Any Occasion, Robert Ravosa Decorator Music, Andrea Kwapien Gary S. Jones, Singer/Guitarist/DJ John McIntyre, Bagpiper Laurie Festa, Pianist Sheldon Ross, Trumpet Services Starshine (Mr. C) Entertainment Sue Kurian, Flute Services, Northampton Warm Winds

(413) 567-7470 (413) 584-4991 (413) 786-8748 (413) 537-5579 (413) 782-6732 (413) 256-4243 (413) 245-4544 (413) 586-2854 (413) 364-2310

PHOTOGRAPHERS Jennifer Corridan Photography, Chicopee Karen Geaghan Photography, Wilbraham Michael C. Mislak Photography, Ludlow Photography by Donna, S. Hadley Sweet Memories Photo & Video, E. Long.

(413) 598-8888 (413) 596-2227 (413) 589-9586 (413) 538-8290 (413) 246-0627

TRANSPORTATION Earl’s Affordable Limousine Service Royal Coach Limousines The Limo Connection

(413) 739-7293 (413) 594-1940 (413) 746-LIMO

VIDEOGRAPHERS Star Video, Chicopee

(413) 539-9769


(413) 204-7818 (413) 786-7700

Advertise Here For Just $65 a Year ! Call (413) 737-1152 for Details

30 H The Wedding Day Sourcebook

November 2009

The Wedding Day Sourcebook

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The Western New England Spring

Bridal Show

March 7, 2010 • 11am - 4 pm MassMutual Center • Springfield, MA

Don’t Miss This Spectacular Spring Bridal Event! • Featuring The Finest Wedding Service Providers in the Area • Western New England’s Best Bridal Fashion Show featuring the latest 2009-2010 styles • Food Samples from the area’s best Caterers & Bakers • Thousands of Dollars in Door Prizes and Giveaways


Wedding Cake Design Contest Exhibitor Opportunities Available (413) 737-7555

Preregister Online for a CJC Events Goodie Bag Advance Tickets Now On Sale Online Tickets are $5.00 in advance, $7.00 at the door

Check out all the details on the web: 32 H The Wedding Day Sourcebook

November 2009

November 2009 Wedding Day Sourcebook  

November 2009 Issue of The Wedding Day Sourcebook