THE SCOTIABANK

WOMEN INITIATIVE: Connecting and Inspiring Women-Led Businesses Through Its MasterClass Series

“So many incredible people, and especially women, have helped me along my entrepreneurial journey and so it was an absolute pleasure to try to help others in return,” says Robin Kovitz, CEO of Baskits and a member of The Scotiabank Women Initiative® when asked why she accepted the invitation to be a speaker for the initiative’s MasterClass Series.

Specialized education sessions for women entrepreneurs and women-led businesses is one of the founding pillars of The Scotiabank Women Initiative. Since its inception in 2018, these sessions have grown in size and frequency to meet the needs of its participants. Over the last year, the initiative has organized and run 12 virtual sessions, one each month. Expert speakers have included a former TV reporter turned PR coach, an iron worker, and a retired Canadian National gymnast. Topics have ranged from how to create a healthy work-life balance as a working Mom, to how to overcome bias in a male-dominated field.

With Baskits recognized as one of the Top Growing Companies in Canada by The Globe and Mail in 2020 and 2021, Kovitz discussed in her MasterClass how building a network and securing funding supported the growth of her business.