Marketing Overview | 718 Morven Terrace

MARKETING  OVERVIEW 718 MORVEN TERRACE, SEA GIRT PRESENTED BY

DENISE DREYER, SALES ASSOCIATE

DIGITAL EXPOSURE & ONLINE MARKETING

Online Marketing Summary

January 08, 2019 - February 11, 2019 718 Morven Terrace Sea Girt, NJ 08750, US $5,249,000 MLS # 21900831 Property Id: S3L3EH

Online Marketing Summary

Multiple Listing Service – Realtor community access (includes photography & media)

January 08, 2019 - February 11, 2019 718 Morven Terrace Sea Girt, NJ 08750, US $5,249,000 MLS # 21900831 Property Id: S3L3EH

Sotheby’s International Realty(sir.com) Wardwight.com (property homepage feature)

Ward Wight Sotheby's International Realty

City Neptune, NJ

75

Belmar, NJ Newark, NJ

Belmar, NJ New York, NY Bradley Beach, NJ Jersey City, NJ Brick, NJ Sea Girt, NJ

Terms Used

469

33 Trulia

253

SothebysRealty.com 18

Jersey City, NJ

Property Views

Brick, NJ Sea Girt, NJ 75 46

Terms Used

472

Ward 43 Wight Sotheby's International Realty 35 20

Bradley Beach, NJ

City Neptune, NJ Manasquan, NJ

Total

realtor.com 46

Asbury Park, NJ

Asbury Park, NJ

253 116 6

Property Views Zillow

Manasquan, NJ

Top Cities

469

Trulia Website Traffic Comparison SothebysRealty.com Website Property Views NY Times 1,535 JamesEdition

Number of Views - Last 4 Weeks Top Cities

Newark, NJ

DeniseDreyer.com (property feature)

Denise WebsiteDreyer Traffic Comparison Ward Wight Sotheby's International Realty Website Property Views Agent Phone: 201-819-2604 1,535 Office Zillow Phone: 732-449-5959 ddreyer@wardwightsir.com 472 realtor.com http://www.wardwight.com/

Number of Views - Last 4 Weeks

New York, NY

718Morven.com (custom URL on property)

Denise Dreyer Ward Wight Sotheby's International Realty Agent Phone: 201-819-2604 Office Phone: 732-449-5959 ddreyer@wardwightsir.com http://www.wardwight.com/

NY 18Times

17 JamesEdition 14

3

2,854

116 6 3

Total

2,854

43 35

Property Views - Occurs when a consumer views the full 33 property detail page for your listing on a marketing website.

20

18 from which the greatest number of Top Cities - The cities consumers live that18are viewing your listing.

17

- indicates that the 14 traffic reported by the site includes traffic from mobile applications. *Although your property listing is being displayed on these websites, we are currently

unable to track the property views inquiries Property Views - Occurs when a consumer viewsandthe full for these websites. property detail page for your listing on a marketing website.

Sotheby's International Realty and the Sotheby's International Realty logo are registered (or unregistered) service marks used with permission. Each Office is Independently Owned and Operated. The information set forth on this report is based upon information which we consider reliable, but because it has been supplied by third parties, we cannot represent

Country Life

that it isof accurate or complete, and it should not be relied upon as such. The offerings are subject to errors, omissions, changes, and are subject to timing of delivery and updates of Top Cities - The cities from which the greatest number reporting metrics and related data. consumers live that are viewing your listing.

- indicates that the traffic reported by the site includes traffic from mobile applications. *Although your property listing is being displayed on these websites, we are currently unable to track the property views and inquiries for these websites.

Sotheby's International Realty and the Sotheby's International Realty logo are registered (or unregistered) service marks used with permission. Each Office is Independently Owned and Operated. The information set forth on this report is based upon information which we consider reliable, but because it has been supplied by third parties, we cannot represent that it is accurate or complete, and it should not be relied upon as such. The offerings are subject to errors, omissions, changes, and are subject to timing of delivery and updates of reporting metrics and related data.

Home Adverts Home Finder Homes James Edition Juwai Luxury Estate Mansion Global New York Times Paradym PropGOLuxury Real-Buzz Zillow Robb Report Wall Street Journal Homes & Land Oasis Luxury Homes Unique Homes Plus Countless Other Partner Sites...

To measure results, Denise provides the sellers a property report on a weekly basis for each partner site to effectively illustrate the activity 718 Morven Terrace receives online.

MARKETING STRATEGY OVERVIEW

JAN 2019

Professional Photography, Floor Plan, Aerial Video & Stills, Virtual Staging Completed Installation of Sign & Custom Website Rider Property Description and Property Feature Sheet Developed Launched Direct Mail Campaign Designed & Printed Custom 8.5x11 Multi-Page Brochure for Showing Appointments & to Mail to SIR Agents Launched Custom E-Marketing Campaign Sent Invite via Email to Top Local Agents about Broker Open House Hosted Broker Open House Publicized in The Coast Star (Run 1/14) Aerial Video Featured in Post on WWSIR Facebook & Instagram Featured in WWSIR New Listing Paid Facebook/Instagram Ad Home Page Feature on Wardwight.com Publicized in The Coast Star (Run 1/28) Full Page Feature in the January Issue of The Real Estate Guide

FEB 2019 to present

Full Page Feature in the Presidents Day Issue of Oasis Magazine

(mailed to homes assessed $1M+ in Avon, Belmar, Brielle, Sea Girt & Spring Lake)

Half Page Featured in the February Issue of The Real Estate Guide Full Page Feature in February Issue of Homes & Land Magazine

DIGITAL REPORTING Online Marketing Summary

Facebook-Instagram Advertising 718 MORVEN TERRACE Sea Girt, NJ

January 08, 2019 - February 11, 2019 718 Morven Terrace Sea Girt, NJ 08750, US $5,249,000 MLS # 21900831 Property Id: S3L3EH

Presented by Denise Dreyer Ward Wight Sotheby’s International Realty

Denise Dreyer Ward Wight Sotheby's International Realty Agent Phone: 201-819-2604 Office Phone: 732-449-5959 ddreyer@wardwightsir.com http://www.wardwight.com/

Website Traffic Comparison

Number of Views - Last 4 Weeks

Website

1,535

Zillow

Top Cities City

Property Views

Neptune, NJ

75

Manasquan, NJ

46

Asbury Park, NJ

43

Belmar, NJ

35

New York, NY

33

Newark, NJ

20

Bradley Beach, NJ

18

Jersey City, NJ

18

Brick, NJ

17

Sea Girt, NJ

14

Property Views

realtor.com

472

Ward Wight Sotheby's International Realty

469

Trulia

253

SothebysRealty.com

116

NY Times

6

JamesEdition

3

Total

2,854

Run Time:​ ​Jan 16, 2019 - Jan. 23, 2019 Targeted Audience:​ F ​ acebook Users in ​Allenhurst, Allenwood, Asbury Park, Avon-by-the-Sea, Belmar, Bradley Beach, Brielle, Deal, Interlaken, Lake Como, Loch Arbour, Manasquan, Neptune City, Ocean Grove, Sea Girt, Shark River Hills, South Belmar, Spring Lake, Spring Lake Heights, West Belmar, Ocean Township, Neptune Township, Wall New Jersey

Brief Description of Ad:​ ​Included within the ad group was the 718 Morven aerial video, a brief header and a link to the listing page on wardwight.com.

Click to view Facebook ad demo in Desktop NewsFeed (you will be prompted to log in to your Facebook page to view)

Click to view Facebook ad demo here (you don’t need to be logged into Facebook to preview)

Property Performance ​-​ The property ad rotation is in date order (oldest to newest) and then as the ad continues, the best performing properties automatically show first.

718 MORVEN TERRACE LINK CLICKS TO PROPERTY PAGE:

Terms Used

Property Views - Occurs when a consumer views the full property detail page for your listing on a marketing website.

Overall Ad Performance

Top Cities - The cities from which the greatest number of consumers live that are viewing your listing.

- indicates that the traffic reported by the site includes traffic from mobile applications. *Although your property listing is being displayed on these websites, we are currently unable to track the property views and inquiries for these websites.

Sotheby's International Realty and the Sotheby's International Realty logo are registered (or unregistered) service marks used with permission. Each Office is Independently Owned and Operated. The information set forth on this report is based upon information which we consider reliable, but because it has been supplied by third parties, we cannot represent that it is accurate or complete, and it should not be relied upon as such. The offerings are subject to errors, omissions, changes, and are subject to timing of delivery and updates of reporting metrics and related data.

84

REACH:

4018

IMPRESSIONS:

9112

REACH ​- The number of people who saw the property ad at least once.

IMPRESSIONS​ - The number of times the property ad was on screen.

CLICKS​ - The number of clicks on the property ad

TOTAL LINK CLICKS:

991