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A Comprehensive Guide to Edmonton’s Builders, Developers and Communities

The stories behind Edmonton’s top builders, developers & new communities

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OF EDMONTON’S PREMIER BUILDERS Cameron Homes • Celebration Homes • Kirkland Homes Green Living Homes • Rohit Communities


20 minutes



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SPECIES OF BIRDS (a bird watcher’s paradise!)


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G u i d i n g P e o p l e H o m e Fo r O ve r 3 0 Ye a r s

Citadel Village

Villas At Lacombe Park McCrae Estates

Village at Westmount ST.ALBERT

Emerald Hills Eton Park Villas Eton Park Estates

Alta Vista Glastonbury Village


Southwoods Center At The Park Bedford Village Reflections



Senior Community

Devonshire Village

Villas/Bungalows Estate Condos

Avalon Villas

Villas/Bungalows Eton Eton ParkPark Estates Villas

PH: 780.410.0004 • 780.903.2465 Located it the urban community VillasHills, At Lacombe Park of Emerald Sherwood Park

Estate Condos Reflections Alta Vista PH: 780.410.0004 • 780.497.7245 Sherwood Park

McCrae Estates

• 780.903.2465

INCLUDES: Avalon Villas • 780.995.3713 • Spacious floorplans • Premium finishings • 6 appliances • Underground parking • Plus 9’ ceilings

• 780.406.7530

INCLUDES: Reflections • • • • •

780.975.8866 Granite• coutertops Stainless Etonateel Parkappliances Estates • 780.975.8866 9’ ceilings Air conditioning Underground parking

Senior Living Village at Westmount Glastonbury Village

PH: 780.452.2030 • 780.934.6636 Independent Living with optional Bedford Village services. • 780.975.8866

SALESCitadel CENTREVillage NOW OPEN 13326 – •114 Avenue 780.934.6636

Devonshire Village • 780.934.6636


• 780.432.3222


Show Home Locations Harvest Ridge – Single Family 188 Harvest Ridge Dr., Spruce Grove 780-733-7922 Harvest Ridge – Rear Parking Lane 11 Hewitt Circle, Spruce Grove 780-733-7923 North Ridge 174 Northridge Dr., St. Albert 780-733-7921 Southfort Meadows 404 Meadowview Drive North Fort Saskatchewan 780-733-7924 West Haven Park – Rear Parking Lane 105 Kirpatrick Bend – Leduc 780-732-1310 West Haven Park – Single Family 103 Kirpatrick Crescent – Leduc 780-732-1312 Vita at Crystallina Nera – Rear Parking Lane 7715-181 Ave. (2 showhomes) 780-733-7920 Vita at Crystallina Nera – Single Family Two Showhomes Opening Winter 2014 Showhome Hours: Mon-Thur 3-8pm, Weekends & Holidays: 12-5pm Office: 780.489.3028



Double Your Pleasure Call 780.940.1803 or visit

CONDOS From The Upper $100’s

TOWNHOMES From The Mid $200’s

Visit Our Sales Centre at 160 Ave. & 96 St. Monday through Thursday 3-8 PM Weekends & Holidays Noon-5 PM Closed Friday

Check Out These Other GREAT Footprint Developments

Executive Townhomes

Family Townhomes

From The $280’s

From The $280’s

9535 - 217th Street

167th Avenue & Albany Way (138 St.)

In West Edmonton

In Northwest Edmonton






For those seeking larger spaces with the ability to add a personal touch, Windermere Mansions was created. This four storey, adult only building offered completely customizable suites. Purchasers had the option to take the floorplan as is, or completely re-design it. Not only does this luxury complex offer unique interiors, but true to Westrich Pacific style, stunning floor-to-ceiling windows throughout create an attractive, eye catching home.



Looking Forward Westrich Pacific’s next project to hit the market will be the Encore Tower. The all glass, 40 storey tower will be located in the heart of downtown and can claim the title of the highest residential building in Edmonton. Catering to the lifestyle of the downtowner, the Encore has everything the modern sensibilities demand. Not only is it walking distance to every convenience, but high end finishes, stainless steel appliances, air conditioning and forced air heating systems, make it a home to be envied. With floor-to-ceiling windows in every suite, a spectacular amount of natural light floods into every home in the building. Ownership in Encore also means exclusive use of the rooftop sky deck complete with wading pool, luxury cabanas, wet bar, and fitness facilities. Twenty-four hour concierge service provides residents security and peace of mind. As Westrich Pacific continues to expand, it is commited to constantly growing and improving in every area of the company. From construction to customer satisfaction, Westrich Pacific aims to reach a new level of excellence within the Western Canadian market. The constant desire to be ever better drives the company to not only build a home customers love, but to create a reputation that will keep home buyers returning for years to come.


MORE INFORMATION Signature Condominiums 5151 Windermere Blvd 780.803.0888 Encore 102 Ave. & 103 St. 780.803.8777 Windermere Mansions 1350 Windermere Way

780.667.8222 Ultima 10238 103 St. 780.803.8777 Windermere Waters 1238 Windermere Way 780.263.2222

Encore Tower

Special Features 08







Six Communities, Six Kinds of New-home warranties about to get even better BY JIM RIVAIT



100 women, 2,400 reasons to celebrate!

successful BY WAYNE KARL developer for the past 55 years.



Landscaping and your new home BY SHANE’S LANDSCAPING & CONTRACTING LTD.



Shopping for your new-home builder BY LYDIA MCNUTT


The passion Brookfield has for its work is reflected in the INSIDER ADVICE 134 HOMEBUYERS’ RESOURCE finished product, but also the detailed planning that goes Your new-home shoppingtolist Mortgage tips, and checklist into all of its communities provide outstanding amenities, BY CAMERON MACNEILL when shopping for your new housing choices, streetscapes and locations that make them home or condo attractive places to live.




Passion,view integrity, are the foundation and values A long-term ofcommunity your new-home Moving etiquette: that Brookfield Residentialpicture has built its reputation on as aBring your manners buy produces a brighter


sets tone of fairness and respect in every aspect HousingIntegrity starts toa remain 142 MORTGAGE TALK of 2014 Brookfield’s business. Brookfield fosters professional Getting the home you’ve always stable in growth of its employees and maintains transparency with wanted

122 HOME SEARCH its investors and partners.

How to Completing find yourBrookfield’s hot spot value system is its strong focus


BY KARA on KURYLLOWICZ 144 FINISHING community, which is at the very heart of its corporate


Where do I start? Three tips for communities, but is equally proud of the “strong sense ofchoosing finishes and upgrades Edmonton among the top cities in community that we have with our employees,” says Louise BY YANIC SIMARD economic performance Gibson, Vice President, Edmonton Land Division.

Brookfield is proud to create outstanding residential 127 IN THE culture. NEWS

“Our commitment to community is extensive and diverse, and embraces all of the places where we work and live. We are constantly giving back by way of charitable initiatives and active employee participation in lifestyle-enhancing projects.” Brookfield taps into these core values and its 55 years of experience to create communities that people desire now and

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Builders, Developers Builders, Developers and New Communities and New Communities 11 Morrison Homes

14 11 Footprint Morrison Homes Developments 14 Footprint 17 Rohit Communities Developments

2 0 1 4 2014

73 Tristate Signature Homes 73 Tristate Signature 77 Sabal HomesHomes


Jacqueline Hill

81 Brookfield Residential 77 Sabal Homes

23 Homes 17 Coventry Rohit Communities

85 Homes 81 Entity Brookfield Residential

26 Coventry Beaverbrook 23 Homes Developments 26 Beaverbrook 29 Developments Hopewell Developments 29 Hopewell 33 Homexx Corp. Developments

88 85 Jayman Entity Homes

36 Developments 33 Regency Homexx Corp. 39 Celebration Homes 36 Regency Developments 42 Eagle Homes Homes 39 White Celebration 45 Communities 42 Qualico White Eagle Homes 49 Qualico Walton Development 45 Communities & Management LP 49 Walton Development 52 Christenson & Management LP Developments 52 Christenson 57 Pompei Homes Developments 61 Avanti 57 PompeiHomes Homes 64 Land Corp. LP 61 Alldritt Avanti Homes 68 Alldritt Landmark Group ofLP 64 Land Corp. Builders Ltd. 68 Landmark Group of Builders Ltd.


Jacqueline Hill Susan Legge


Susan Legge Josh Heppner


Josh Heppner Edwin Rizarri

91 Tamani 88 Jayman Communities


94 MLC Group 91 Tamani Communities

Edwin Rizarri Sarah Jang

98 94 Ambleside MLC Group


99 98 Creekwood Ambleside Chappelle 100 Canada Lands Corp. 99 Creekwood Chappelle Griesbach 100 Canada Lands Corp. 103 Urbanity GriesbachCustom Homes 103 Urbanity Custom 106 Unitech Homes Construction & Stellar Homes Inc 106 Unitech Construction 110 Melcor & StellarDevelopments Homes Inc 113 Westrich Pacific 110 Melcor Developments 116 Homes 113 Vicky’s Westrich Pacific 119 Vicky’s DaytonaHomes Homes 116 MASTER BUILDER 119 Daytona Homes 124 ReidBuilt Homes MASTER BUILDER


Shelley Balla


Shelley Balla Nancy Chemait 587.784.4044 780.619.3241

Nancy Chemait Jennifer Mizier 780.619.3241 780.217.6778

Jennifer Mizier 780.217.6778 EDITORS



Greg Van Sluytman Caroline Wassef GRAPHIC DESIGNERS Laura Northmore CarolinePike Wassef Megan Laura Northmore FOR NATIONAL ADVERTISING INQUIRIES CALL: Megan Pike

128 Sterling 124 ReidBuiltHomes Homes (Edmonton) Ltd. 128 Sterling Homes (Edmonton) Ltd.

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Published By Published By

Edmonton’s Builder and Developer Annual is published once a year. PO Box 458 Station Main Edmonton, T5J 2K1 Edmonton’sAB Builder and Developer Annual is Copyright coversa the this publication published once year.contents PO Box of 458 Station Main and prevents reproduction Edmonton, AB T5J 2K1 in whole or in part; offenders will be prosecuted. We reserveof the right to refuseand any Copyright covers the contents this publication advertising, to make changes oror edit advertising as prevents reproduction in whole in part; offenders necessary. Care will We be taken tothe ensure accuracy will be prosecuted. reserve rightcopy to refuse any but no warranty is implied or given byadvertising the publisher. advertising, to make changes or edit as The publication, the publisher and the printers shall necessary. Care will be taken to ensure copy accuracy not for any or typographical but be no responsible warranty is implied given by theerrors, publisher. mistakes, misprints, colouring or any information The publication, the spot publisher and the printers shall or lack of information furnished by the advertisers. not be responsible for any typographical errors, Wall2Wall Media is aspot trademark of Yellow mistakes, misprints, colouring or any Pages information Group in Canada. furnished by the advertisers. or lack Co. of information © 2013-2014 Wall2Wall Media of Yellow Pages Wall2Wall Media is a trademark Group Co. in Canada. © 2013-2014 Wall2Wall Media



THE ESSENTIALS This issue of Wall2Wall Media’s Edmonton Builder & Developer Annual is our fourth edition. It’s a comprehensive look at Edmonton’s top new communities, and the builders and developers behind them. It’s like having a competitive analysis of Edmonton’s newest real estate offerings at your fingertips! With tips and advice on homebuying and decorating throughout this issue, our Annual is essentially designed to help you with your purchase and your overall search for a new home. People often ask me what the difference is between buying a brand new home over a resale property. I would say it takes the same amount of patience, persistence and luck to find what you’re looking for. But there is one major difference – options. When buying a new home, you have the option of choosing the floorplan you want, as well as the exterior style and features you prefer from the builders’ choices. Rather than inheriting someone else’s selections, you can incorporate your personal preferences in terms of tiles, colours, fixtures, flooring and more, before the construction of the home is completed. Essentially, you can customize and personalize your home to your heart’s content! Before you set out to shop, I suggest making a list of your “must-haves.” It’s rare that a condo or house will offer every single thing on your wish list, but you’ll be pleasantly surprised at how close you’ll come. Changes in consumer demand have had a huge impact on the types of housing and community amenities offered today. Builders are more competitive than ever in terms of architectural styling, accessibility, functionality and maintenance options, too. Keep your wish list handy while you shop, and be sure to update and revise it as you go along. Once you’ve narrowed your search, you’ll see why patience and persistence pay off. Happy new-home hunting!


Editor-in-Chief Wall2Wall Media Follow me on twitter:


United Way’s new direction, “Creating Pathways Out of Poverty,” focuses on three areas that provide the best opportunities for lasting change in our community – education, income and wellness. › Education From the early years to

United Way

Alberta Capital Region photo Above

Lynne Duncan, 2012 United Way Board Chair looks on as Phyllis Bellerose, Financial Literacy participant completes signing the Statement of Support at the Creating Pathways Out of Poverty launch on June 18, 2013.

Insecure… left out… hungry…under-valued… hopeless… embarrassed. Poverty hurts. It’s hard to imagine that in our prosperous region, 120,000 people are affected by poverty, including 37,000 children. Poverty is very complex and can affect anyone. Numerous factors contribute to families or individuals falling into poverty, including job loss, change in family circumstances, injury or other unforeseen circumstances. And once someone experiences a descent into poverty, it’s a daily struggle to emerge. In addition to the social impact on our community, poverty costs Alberta billions of dollars to manage. It’s time for a change. We can’t just focus on managing poverty. Together, we must help lift people out of it. After several years of work and listening to our community, United Way launched a new direction, “Creating Pathways Out of Poverty,” in June 2013. This new direction includes the vision of a poverty-free region where all children can reach their full potential, all families have financial stability and all communities are safe and inclusive. United Way’s new direction, “Creating Pathways Out of Poverty,” focuses on three areas that provide the best opportunities for lasting change in our community – education, income and wellness.

high school completion, children and youth must have support for the full path to development. › Income Community members who have low income, and those experiencing homelessness must have the supports to attain greater independence and financial stability. › Wellness Individuals and families need timely access to supports that strengthen their well-being and the neighbourhoods in which they live. Join United Way and help Create Pathways Out of Poverty. Share this information with family and friends or volunteer. You can also donate at Show your commitment by visiting and sign the statement of support. Urbanity Custom Homes is proud to support United Way of the Alberta Capital Region’s public service announcement, airing to Dec. 8, 2013 on A&E, PeachTree TV, AMC and TLC. Together with United Way, we can create pathways out of poverty.

edmonton builder and developer Annual 2014 09


DIGITAL DEVICE anytime, anywhere!

Now you can view all New Condo Guide magazines online using any smartphone, tablet or desktop device.


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PUTTING CUSTOMERS FIRST For more than 50 years Morrison Homes has been building on a legacy established by its founder Frank Morrison of crafting quality built homes and putting the customer first.


In 1961, the first man went into space, the first video game was invented, and Frank Morrison - a cabinetmaker and carpenter - founded Morrison Homes. With his wife Irene as his only employee, he started the business in his own home, relying on his honest nature, expert craftsmanship, and a humble, personal touch to build his name. “Dad wasn’t about volume, he was about building it right and serving the customer,” says Al Morrison about his father who passed away in 2013. “It was about pride and integrity. Today we have a great team that has bought into that.” It’s this legacy that helped Morrison Homes earn an unprecedented 10 consecutive Grand SAM Builder of the Year awards in Calgary, dozens of awards for home design, as well as customer choice awards and being named a J.D. Power and Associates Builder of Excellence. Morrison was also chosen as the 50 Best Managed Companies four years in a row, was the first Provincial Builder of the Year award winner, and won a 2012 Alberta Excellence in Housing Award for its Leighton Model.

The Morrison Experience Morrison has spent more than five decades building quality homes so customers can expect “more” from Morrison – more choices, more value, more attention and more support every step of the way. “We don’t just consider ourselves home builders. We think of ourselves as building partners,” says Sam Hudson, Marketing Director. “This means collaborating with our customers and working with them step by step throughout the building process.” Morrison offers a one-stop design selection studio where they can meet with professional design consultants who will help, inspire and guide them through the selection process making it an enjoyable and satisfying experience. To further enhance the experience, Morrison believes in keeping customers informed throughout the various construction stages and provides customers with homeowners guides that explain each phase of the building process.


More Choice

Being a builder of choice means giving customers more to choose from. This means more options when it comes to models, floor plan options or promotional offers. Morrison Homes opened its first sales centre in Edmonton in the summer of 2012 in the garage of a spec home. Since then they have opened 10 showhomes in 4 communities, with over 100 happy customers and counting. In Hawk’s Ridge, is the Sierra showhome, which features a three-car tandem attached garage. “Many are looking for bigger garages and this gives buyers room to store their toys or have a work bench in the extra space, while still having room to park two cars,” Hudson says.Morrison also builds in Walker Summit, McConachie and, most recently, in Crystallina Nera. In Edmonton, Morrison offers a wide range of models from duplexes and laned homes to larger move-up front garage models. There are more than 30 models ranging from the 850-sq.-ft. Elliptic attached model to the 2,658-sq.-ft. two-storey front garage model Arlington II. This year Morrison also launched four new laned models. Floor plans come in a variety of layout options suited to the various needs and lifestyles of homeowners. Most models come with a range of layout options, giving homebuyers the ability to customize their home without the high expense of building custom.

The Morrison Culture

Morrison started in 1961 as a family business, and though it’s grown over the years, its team remains a tight-knit group focused on a common goal: putting the customer first and holding true to the Morrison Way. Throughout the year, the extended Morrison family works hard, plays hard and takes care of each other and our communities. Morrison Homes developed a legacy of giving back to the community in Calgary, and this will carry on in Edmonton. The company has always supported numerous charities and already helped the food bank in Edmonton and is looking forward to more opportunities to offer support.

Learn how we’re giving back at

Commitment to Home Owner Protection Morrison Homes is a founding member of the Alberta New Home Warranty program, an organization committed to maintaining a healthy building industry and to providing peace of mind to all homebuyers. It’s also a member of the local chapters of the Canadian Home Builders’ Association and the Professional Home Builders

Building in Crystallina Nera, Hawks Ridge, McConachie and Walker Summit.

Explore interactive floorplans at



ootprint Developments is a local residential developer specializing in the planning, creating and marketing superior townhome communities across greater Edmonton. In only three years, this vibrant company has successfully sold out three major developments in Terwillegar Towne, Albany Trails and MacTaggart Ridge and has three new communities marketing in the city. What defines a Footprint community is the superior investment value of its homes and its neatly appointed, secure public space. Land for these preferred developments is carefully selected to be near large open green spaces to ensure people have lots of room to relax and enjoy healthy activities. They are also located close to contemporary conveniences like stores, shops, daily services and public transit to ensure people enjoy quick and easy access to everything they need. Homeowners also enjoy superior home design that integrates contemporary layout, premium dÊcor, smart storage, supersize 20’x25’ double attached garages, and bundled features into one low price that will be among the best in the city. Homes are ideally sized at 1,558 sq. ft. and come in three bedroom layouts. A large master suite provides quiet refuge at the end of a busy day. Its private five piece ensuite and spacious walk in closet ensure homeowners blissful relaxation and easy storage of wardrobe and seasonal wear.



he main level features an oversized contemporary he main with levellarge features an oversized contemporary kitchen kitchen windows that flood the living space with windows thatappliances, flood the living space with of natural with large natural light. Five in your choice light. appliances, in youryour choice of black orensure white, help blackFive or white, help stretch budget and turn key stretch your budget and ensure turn key living day you move living the day you move in. A generous eatingthe bar simplifies in. A generous barand simplifi es food up and food prep andeating clean up is the idealprep placeand for clean kids to is the ideal anyone to enjoy a quick snack or meal. enjoy quickplace afterfor school snacks. for quick snacks. An eating nook is situated adjacent the 20’ x 7’ oversized An eating nook is situated adjacent to the 20’ x 7’ 140 sq. ft. balcony - perhaps the homes most wonderful feature. private balcony - perhaps the homes most wonderful feature. This unique outdoor space makes summer barbecues and This unique outdoor space is ideal for summer bbq’s and entertaining a must for as they are easy to stage and simple entertaining, providing plenty of room for guests. to clean up afterwards. A comfortable great room provides lots of space for your big favorite family viewing, activity or enjoying thegames, company of guests, screen sports playing video or just chilling or just chillingAwith friends. A picture ambient with friends. picture window allowswindow ambientallows light to flood light to flood theopen space. This open concept allows the space. This concept design allowsdesign superior flow superior flow to room providing the comfort and from room tofrom roomroom that gives an overall impression of much sophistication of a highly desirable living space. larger living space. The lower level has a laundry room, smart storage room The lower level has a laundry room, smart storage room and a and oversize double garage. The extra deep rear entry 500 sq. ft. double garage with ample storage space and room garage has additional storage for kid’s stuff or recreational for 2 full size vehicles. The extra deep rear entry garage has equipment. additional storage for kid’s stuff or recreational equipment.

full landscaping landscaping full

F’ NEW C Following the successful completion of Terwillegar Corners in Terwillegar Towne, Mactaggart Townhomes in Mactaggart Ridge, and South Terwillergar Townhomes in South Terwillegar, Footprint has expanded its developments in three new communities.

- C C T I N E New Showhome Now Open Words like modern, stylish come to mind when you think of Carlton Corner Townhomes. Granite countertops, large windows and glass tile backsplash in the kitchen give the space a sleek urban feel while a large rear deck and oversize double garage deliver what suburban buyers really want. Innovative finishes like glass walls allow light to flow throughout the home. Adjacent to a community pond, these townhomes are located in the exciting Carlton community and offer a quiet natural surrounding for homeowners. Located in northwest Edmonton, just north of 167 Avenue and west of 127 Street, this ideal location is just minutes from major shopping and entertainment. Call Suzie at 780.940.1803

- S C  W E New Showhome Now Open Check out Footprint Developments’ newest west Edmonton community in Secord. This superb family development is situated right across the street from a beautiful urban forest with tree lined walking trails and a children’s playground. Secord is one of Edmonton’s finest family communities with easy access to The Grange Shopping District, a new school and the Lewis Estates Golf Course.

- T R  I E C New Showhome Now Open

Located at the corner of 95th Street and 160th Avenue, Footprint Developments presents their exciting new condominium and townhome development in Eaux Claires. Ideally situated just off 97 Street, the Radiance is the ultimate home choice for buyers who are looking for convenient, urban-style living with an exceptional location. Residents of the Radiance will find themselves surrounded by an abundance of first-rate amenities, including supermarkets, banking, restaurants, schools and much more. This charming northwest neighbourhood provides access to major roadways that are only minutes away, including the Anthony Henday, allowing for quick and easy commutes in and around the city. Offering two styles of homes to choose from, condos and townhomes, the Radiance development presents numerous home sizes and pricing options that are sure to suit an array of lifestyle needs. Suites range from 601 to 1,168 sq. ft. and are available in onebedroom-plusone-bath and two-bedroom-plus-two-bath options. There are 10 floor plans to choose from, including limited availability for a three-bedroom plus-two-bath floor plan option. Radiance townhomes offer spacious home living with the all the benefits and convenience of condo amenities. Perfect for consumers who are looking for multi-level living space, these two-storey homes combine urban style and private living. Each three-bedroom home offers an extensive list of features, including an oversized two-car garage with flex space, a large balcony with gas barbecue outlet, and beautifully finished exterior with stone accents. The front yards are also expertly landscaped and completed with trees and shrubs. With over 67 years of residential and commercial development experience, the Footprint Developments Management team has the knowledge and expertise in creating exceptional apartment condominium, duplex and townhomes that fit the needs of homebuyers. Specializing in efficiently designed homes, Footprint developments provide homebuyers with a quality product that features energy-efficient technology and convenient designs. Phase 1 condos at the Radiance are now 90 per cent sold! Phase 2 is now selling with prices starting in the upper $100’s. Townhomes are also in high demand at the Radiance! Phase 1 is almost sold out and sales have now begun in Phase 2 of the development with prices starting from the mid-$200’s. For more information or to learn more about the condominiums and townhomes at The Radiance, visit their website at Visit the sales centre at 9505 160 Ave. NW , open Monday to Thursday from 3 to 8 p.m.; Saturday, Sunday and holidays from noon to 5 p.m.

Call Chris at 780.966.6524

For complete information about any Footprint Developments community, visit any of our sales centres or showhomes. You can also contact Suzie at 780.940.1803 or visit their website at

Call Suzie at 780.940.1803

ROHIT GROUP OF COMPANIES BUILDING AND BEYOND As many successful stories come from humble beginnings, the resilient business that flourishes is built through challenges and obstacles, from perseverance and opportunity. Known by many in the Greater Edmonton Area as an established multi-family builder this long standing Edmonton Company is a chronicle of opportune diversification. Rohit Communities was founded in 1986 by Radhe and Krishna Gupta and initially focused on building condominium communities and establishing aesthetically-pleasing neighbourhoods. Its housing product line today has expanded to include single family homes, townhomes, duplexes, bungalows and apartment-style condos in Edmonton, Fort Saskatchewan, Sherwood Park and Fort McMurray. Rohit Communities has garnered many awards on the local, provincial and national level including Edmonton’s

2013 Builder of the Year; setting the record at 3 out of 4 years for the company. Rohit has evolved into a diversified organization with complementary interests in residential land development, commercial assets, and real estate lending. “That vertical integration has positioned us as an industry leader with expertise across all facets of real estate and given us a solid platform for growth,” says Amy Power, Marketing Manager at Rohit Group of Companies. In the upcoming year, Rohit Land Development is thrilled to bring on two new projects in Southwest Edmonton for 2014: Timberidge at Edgemont and Glenridding Heights, while continuing the up-and-coming developments of Starling at Big Lake in northwest Edmonton and Heritage at Parsons Creek in Fort McMurray.


STARLING AT BIG LAKE Starling at Big Lake is located on the corner of 137 Avenue and Ray Gibbon Drive, “People are really excited about this neighbourhood because of its access to St. Albert and the rest of Edmonton thanks to its proximity to Anthony Henday Drive and Yellowhead Trail,” comments Amy Power. Starling at Big Lake is a neighbourhood in Northwest Edmonton that features single family and duplex homes from five different builders. It is a unique community that focuses on creating a sustainable future through Low Impact Developments (LID). LID emphasizes conservation and the use of on-site natural features like bioswales, rain gardens and wetlands to protect water quality. “The community is right on the border of the Lois Hole Provincial Park and Big Lake, so we wanted the neighbourhood to fit well within its natural settings, but still have access to all the amenities a family needs.” For more information, visit

GLENRIDDING HEIGHTS Located in Southwest Edmonton, Glenridding Heights will have showhomes open this spring, in a neighbourhood that provides a year-round oasis. Featuring tree-lined walking paths that lead to a green space that includes a hill (perfect for tobogganing), a playground and a sports field. Whether you’re just starting out, growing your family, or looking to downsize, Glenridding Heights will have a variety of new homes to fit every lifestyle. For more information, visit

HERITAGE AT PARSONS CREEK Heritage at Parsons Creek is Rohit Land Development’s Fort McMurray project that is now in its final stage of development. Fort McMurray’s newest master-planned community, this development is ready to grow with the city that has seen its humble beginnings grow into what is now Alberta’s epicenter of economic growth. Overall Heritage at Parsons Creek is separated into two multi-staged parcels featuring single family homes and duplexes with front-attached or rear-detached garages, Heritage Point and Heritage Crossing have plans for a unique waterfront district, an enhanced commercial sector and many walking trails amongst the forests. Come find your home at Heritage at Parsons Creek today! For more information, visit


CONTINUED GROWTH AT ROHIT Rohit Commercial designs, builds, manages and acquires revenue-producing properties, including office, warehouse and retail space. While Rohit Commercial has been around since 2005, in 2013 their commercial division became a much larger aspect of their business. With the addition of notable land holdings that came to market this year and the tilt up construction of a 60,000 sq ft office/retail space in south Edmonton (Ellwood Corner), Rohit Commercial continues to push the envelope with its presence. Rohit Group of Companies umbrella of influence doesn’t stop at commercial real estate and land development, but continues on to play a strong role in giving back to the community. The values that the company was founded on remain at the forefront of its business today. They strive to give back to the communities in which they work through the Rohit Charities division. “The innovative approach we take to business extends to our charitable initiatives as well,” says Power. “We look for new ways to get involved that are sustainable and renewable.” Rohit Group of Companies was a key sponsor for the Mental Health Foundations annual Mental Health Breakfast, and was proud to donate time and money to the other Mental Health Foundation initiatives as well. Rohit Group has also performed dedicated fundraising for Homeward trust Edmonton, SAGE - Seniors Association of Greater Edmonton, the Royal Alexandra Hospital Foundation and many other local charities. To learn more about Rohit Group of Companies and its divisions, visit or check them out on Facebook


• Timberidge at Edgemont

JOIN THE HOME TEAM If you are a driven and passionate person on a quest for a rewarding career with a resourceful and innovative company, we want to hear from you. Visit


Helping create marvels everyday

Creating masterpiece is your Business! Ours is to provide you with the right Jewels. For 25 years our innovative products, service and commitment has been ever captivating. We value solidifying long term relationships with our builder partners. Understanding your needs and business better than anyone, is what we do the best.

Ask how Durabuilt can help your business today. Call 1.800.544.3815 or visit 20 EDMONTON BUILDER AND DEVELOPER ANNUAL 2014

all about you. 21



“Over the years we’ve had families who have trusted us with creating their family homes. We have not only given them peace of mind, but have adapted to their changing lifestyles, so much so that we are proud to have families who have now lived in three, four, even five different Coventry homes.” -Henri Rodier, founder of Coventry Homes 73 23

BIG BUY, BIG DECISIONS Let’s face it. Buying a home is the biggest purchase you’ll most likely make. While it’s an exciting time, it’s also an emotional, stressful and passionate process. Coventry Homes, a family-owned Edmonton homebuilder founded by Henri Rodier in 1976, recognizes this. From helping you customize your home to giving you the best value for the price, Coventry strives to make it as seamless and as comfortable a process as possible.

“Decisions about a home are incredibly personal,” says Rodier, Coventry’s president and CEO. “As a homebuyer you are asking ‘Am I spending too much? Am I making the right choices?’ Coventry is here to do everything in our power to help you through the entire process from beginning to end.” 100% EDMONTON Not only is Coventry committed to building the best homes for its clients, it’s also fully committed to keeping its business in the Edmonton region. It began in Edmonton and plans to stay here. Henri’s son, Mark, now leads the upbeat and innovative team that is squarely focused on providing quality homes for Edmontonians. But why wouldn’t a successful company want to expand, say, to Calgary? “We believe so strongly in great customer service,” explains Rodier. “We won’t expand at the expense of providing a high level of customer service and quality workmanship in order to build more homes.” CUSTOMER SERVICE For Coventry, customer service boils down to this: giving customers peace of mind. Building a home is a long process involving a number of people, and Coventry is realistic about this process. For Coventry, customer service boils down to this: giving customers peace of mind. They will never mislead you about what you are getting. It’s this transparency and honesty that customers appreciate. So much so that this year Coventry received J.D. Power’s customer satisfaction award. Coventry won’t rest on its laurels, though. “We are always trying to improve what we do,” says Rodier. “We go through customers’ comments and surveys weekly to see where we can make improvements in service or materials, and we make that adjustment.” YOUR COVENTRY HOME Coventry offers a number of housing styles and floor plans, and builds duplexes as well as single family homes.


While not a custom builder, Coventry is willing to customize your home to suit your needs. “We have standard plans, but we can adjust the floor plan. A three bedroom home can become a two bedroom if necessary,” explains Rodier. “We work with our clients to build the home that is best for them and their lifestyle.” With pride, passion and integrity Coventry Homes looks forward to another year of meeting customer needs and creating individual lifestyles for each of our families. CONTACT For more detailed information and a list of show homes visit or call 780-453-5100.



UPPER WINDERMERE Private Leisure Centre


EAVERBROOK’S COMMUNITIES ARE EACH CAREFULLY DESIGNED with the family in mind, creating a special character, aura and a sense of belonging for families. Just ask the staff at Beaverbrook – each of them work meticulously during the planning stages of community development to ensure that they themselves would be proud to call their projects home. Whether it’s the flowers at the entry gates, a small turn in the roadway to reveal a beautiful view of a blooming stormwater lake, a peaceful stroll to the park and playground, the stonework on each corner that reminds you of the architectural character of the neighbourhood – each design element is thoughtfully integrated within the community to make it special. On the cutting edge, Beaverbrook has introduced the first private family leisure centre in an Edmonton community, which boasts an outdoor heated swimming pool with lifeguards, a skating rink, tennis courts, basketball courts and a playground. In Spruce Grove, a new master-planned community embraces greener living through innovative stormwater management techniques, LED street lighting, a builder green home rating system and wind power. Not to mention their creative adaptation of the “brownstone” style architecture whereby each house will have a front façade that is made of brick or stone. The greener lifestyle and architectural concept will still be affordable for families, making it easy for them to adopt. Beaverbrook’s goal is to build a legacy of beautiful neighbourhoods that are timeless in their character and design. To learn more about Beaverbrook communities visit


RIVER’S GATE Sturgeon Valley


UPPER WINDERMERE Southwest Edmonton Located in southwest Edmonton, Upper Windermere is one of the most prestigious neighbourhoods in Edmonton. This community offers residents an exclusive lifestyle with its private leisure centre complete with a heated outdoor pool, skating rink, tennis court, and basketball court. The community offers an intricate park system that stretches to the North Saskatchewan River and distinct architectural details that distinguish this stylish neighbourhood from other Edmonton communities.


WINDERMERE RIDGE Southwest Edmonton With breathtaking views of the North Saskatchewan River, a 56-acre tree reserve, and impressive, richly-detailed, custom-designed architecture, a home on Windermere Drive in Windermere Ridge is the sought after address to have in Edmonton. The limited supply of large lots provide homeowners with an exclusive and luxurious lifestyle. ONE AT WINDERMERE Southwest Edmonton Located in southwest Edmonton, One at Windermere offers two distinct architectural styles, Prairie Modern and Contemporary Modern. Living in smart, modern style, residents of One at Windermere will take advantage of the best shopping at Currents of Windermere, two golf and country clubs, and endless kilometres of river valley trails. GREENBURY Spuce Grove


GREENBURY Spruce Grove

A fresh and youthful community located in west Edmonton, Hampton Pointe is perfect for a family planting their roots and features affordable living in homes centred around a park and stormwater lake, complete with walking paths and convenient amenities. Bask in the joys of nature, just west of the Anthony Henday at Lessard Road.

Situated along the east boundary of 60-acre Jubilee Park, Greenbury offers the warm, timeless style of New York Brownstone architecture. Greenbury embraces greener living through innovative stormwater management techniques, LED street lighting, a builder green home rating system and wind power in an affordable way, making it easy for families to adopt. STONECREEK & PARSONS CREEK Fort McMurray Stonecreek sits on the edge of lush ravines along the Athabasca River. Nestled within the boreal forests of Alberta’s north, Stonecreek features a mix of housing, parks, storm water management, a trail system, and commercial space. The unique architecture of the homes has elevated the standard of residential homes in Fort McMurray.

KENTON VILLAGE Spruce Grove Located in Spruce Grove, south of Highway 16 along Century Road, Kenton Village provides easy access to many amenities, including the future Westwind Commercial Centre. Residents of Kenton Village can choose between two distinct architectural styles, Prairie Modern and Contemporary Modern.







Located along Century Road at the east end of Spruce Grove, The Woods at Kenton offers all the conveniences of modern living in an ideal setting. Each one of the 31 estate lots backs onto a protected tree stand, and boasts enough space for a 3-car garage. The Woods at Kenton encourages originality and includes many architecturally diverse homes. PRESCOTT Spruce Grove Located at the eastern edge of Spruce Grove, residents can take advantage of easy access to Edmonton. The community’s comprehensive walkway system is planned to include a creek and a beautiful naturalized storm pond. Prescott is also home to Spruce Grove’s new K-9 school, set to open fall 2016.

ROBINSON Leduc THE CLUB & RESIDENCES OF RIVER’S GATE Sturgeon Valley Situated on the banks of the Sturgeon River, next to St. Albert, River’s Gate offers the area’s only gated cul-de-sac, offering privacy that is second to none. Featuring a limited number of half-acre lots, River’s Gate is ideal for building the estate home of your dreams. River Lot 56 Protected Natural Area, Sturgeon Valley Golf and Country Club, as well as the community’s walkways create a beautiful, peaceful ambience to complement any home. HUDSON PARK Northwest Edmonton


Nestled in an established area of Northwest Edmonton, Hudson Park has easy access to entertainment, restaurants, and retail stores. With Anthony Henday Drive right around the corner and downtown only a short drive away, you’ll have everything you need right at your fingertips.

Nestled in the southeast portion of Leduc, this neighbourhood is just minutes away from numerous amenities, including the brand new Leduc Recreation Centre, schools, and beautiful Telford Lake. Robinson is the ideal community for families. Designed around a centrally located storm water pond, the community features a central park and playground area, as well as a number of passive recreational parks, connected by an extensive walkway system. 79 AVE INFILL Near Whyte Avenue This site, located near Edmonton’s famous Whyte Avenue, and its restaurants, shops and entertainment, is ideally located for redevelopment. The site will be developed with a modern architectural style to accommodate the young professionals in the area.

Visit for more information, community maps, and showhome details. 28 EDMONTON BUILDER AND DEVELOPER ANNUAL 2014

Hopewell has a legacy of crafting

Valued Communities BY HEATHER RYAN


opewell Residential has built a reputation of being a leading land developer – one that has created a legacy of crafting valued communities that families can be proud to call home. Founded in 1997 as the residential development arm of Hopewell Group of Companies, Hopewell Residential has enjoyed a successful history of developing truly inspiring communities in the province. Scott Hamilton, senior manager, marketing and communications for Hopewell Residential, says the company owes much of its success to its empowered team members. “We keep our morals simple but meaningful,” says Hamilton. “Our commitment is driven by a

common set of values – those of quality, integrity and commitment to community. We don’t just build communities, we help them grow and flourish, and we care about the legacies we leave our homeowners. “People want more than a house, they want a home, and that includes living in a thriving, connected community with a family-friendly neighbourhood feel,” Hamilton says. A great example of that is Hopewell’s Secord community in west Edmonton, which is rich in character and charm and named in honour of Richard Secord, who served as an MLA between 1902 and 1904 and introduced the bill that incorporated Edmonton as a city.


Secord is a tranquil master-planned community, which showcases a unique collection of well-designed homes against the picturesque backdrop of its natural settings. It presents a streetscape dedicated to preserving and respecting the importance of family, tradition and lifestyle. Connected to the history of the land, and to the living world that surrounds it, Secord offers 14 acres of natural space where parks, pathways, ponds, wetlands and green spaces are an extension of the thriving community. “Secord is rich with character and natural amenities, but the thing that really makes Secord unique are the people who live there,” Hamilton comments. “Time and again we hear from new residents who are amazed by the friendly neighbourhood atmosphere in such a young community,” he says. “People go out of their way to welcome you, and then become the kind of neighbours who really take care of one another. It’s truly remarkable.” Situated on the city’s western edge, residents are just a few minutes from some of Edmonton’s best shopping and recreation amenities including a Costco and West Edmonton Mall. Residents will find parks, playgrounds, schools, restaurants and services a short distance away, and they have easy access to Whitemud Drive and Anthony Henday Drive.


Secord offers new homebuyers a wide range of home styles to choose from that appeal to both first-time and move-up buyers, with a variety of different floor plans available to meet both traditional and contemporary tastes. Housing choices include: Secord Corners townhomes by Footprint Developments; duplexes by Daytona Homes; laned homes by Innovations by Jayman and Sabal Homes; and front-attached garage homes by Jayman MasterBUILT, Prominent Homes and Sabal Homes. “There are 17 showhomes in a variety of home styles open in the community and we’ll have two new showhome parades in 2014 – front-attached garage homes in the spring, and laned homes in the fall,” Hamilton says. “The new parades will be located near a new wetland that is being constructed.” Lot selection in Secord offers options for all tastes and budgets, including a great selection of premium walkouts and pie lots backing onto two of three ponds available to choose from. Complementing the natural amenities, Secord is home to four distinct architectural styles to create a diverse and harmonious community with lasting appeal. “The home sizes, architectural specifications and prices cater to a wide variety of homebuyers at different stages of their lives,” says Hamilton. As a five-time Developer of the Year award winner the company has had considerable success in planning and developing unique communities. From finding enviable locations and selecting architectural guidelines to choosing outstanding builders and developing neighbourhood amenities, every community Hopewell creates has its own distinctive look. The developer prides itself on developing communities of unparalleled quality, architectural integrity and lasting value. Hopewell, which has crafted many outstanding communities in Calgary, saw an opportunity to branch out to Edmonton and introduced the community of Secord in 2007. “As the province’s capital and a major driver of economic development in Alberta, Hopewell felt strongly about developing in the Edmonton marketplace,” Hamilton says. “And we’ve had a great response to Secord; it’s been a very popular community and we have about three years of development remaining.” When choosing land to develop Hopewell has a long list of criteria to meet its high standards but there are two priorities that must be met. First, the land has to serve a future need for growth in urban centres and second, it must be land that will allow the company to build the types of quality communities Hopewell is known for. “We are committed to creating and nurturing healthy communities; we believe in an overall wellness and balance in the ‘living environment’ of a community, and not just building for building’s sake,” Hamilton says. “Simply put, we bring communities to life.”

This takes a comprehensive and exhaustive approach to developing new communities. Hopewell works hard with municipal, provincial and local stakeholders to develop communities that serve the needs of homeowners and municipalities. Being innovative in its approach and with a successful track record behind it, Hopewell is able to take its past experience and combine it with its own vision to develop new communities that will have lasting value for homebuyers.

GIVING BACK TO THE COMMUNITY Hopewell Residential believes in supporting and serving the communities in which it operates by being a strong corporate citizen. By donating time, effort and dollars to deserving organizations it has been able to help a variety of organizations. They include Meals on Wheels, Canadian Breast Cancer Foundation, STARS Air Ambulance, Big Brothers and Big Sisters, Habitat for Humanity, Mustard Seed, YWCA, Salvation Army, Inn from the Cold, Children’s Cottage, Alberta Ballet, Decidedly Jazz Danceworks and many more.

AWARDS Hopewell Residential has been the recipient of many awards, ranging from five-time Developer of the Year to numerous Community, Show Home Parade, New Community and Subdivision of the Year Awards. Hopewell has also been a past recipient of the Volunteer Calgary Award for Excellence in Employee Volunteering.

FOR MORE INFORMATION To learn more about Secord, visit the 17 showhomes open Monday to Thursday, 2-8 p.m. (Townhomes 3-8 p.m.), weekends and holidays, noon-5 p.m., or visit You can also discover more about Hopewell Residential by visiting,





he Alberta government is set to launch a program requiring warranties for new homes built in the province on Feb. 1, 2014. The mandatory program will standardize and expand coverage limits, but the reality is most new homes sold these days have warranty protection. The Canadian Home Builders’ Association – Alberta (CHBA – Alberta) estimates that 90 per cent of homes built today are covered by existing warranty programs. We have long believed that figure should be 100 per cent. All members of CHBA – Alberta provide warranty protection as a condition of membership. The Association was a pioneer in this area of consumer protection, offering the first new-home warranty program in Canada starting in 1974. It made sense to our members back then to ensure the most expensive purchase most people will likely ever make is covered by a warranty. It makes even more sense now with the average price of a new home in Edmonton topping the $500,000 mark and coming equipped with high-tech systems not even dreamed of back in the year when the first products with barcodes first hit grocery store shelves. Innovative thinking on warranties is just one example of how CHBA – Alberta members are leaders in the residential construction industry. As you evaluate prospective builders, it is worth considering whether you want to put your faith in an industry leader or a follower. Our members abide by the CHBA’s Code of Ethics, which is based on principles of fairness, integrity and consumer satisfaction. They have access to resources that help them stay informed about technological advances, regulations, products, materials, financing and design innovations.

Many of our members at our BUILD 2013 conference took advantage of the opportunity to be briefed on the details of regulations for the new mandatory warranty program. That’s because they have an ongoing commitment to understanding how new programs will affect homebuyers – their customers. The new mandatory program provides 10 years of coverage on the major structural components of a new home, five years of protection on the building envelope with the option to add another five years of coverage, two years on defective materials and labour related to delivery and distribution systems, and one year on labour and materials. It will apply to homes built under a building permit applied for after the legislation takes effect on Feb. 1. More information is available at the Alberta Municipal Affairs website. The builder you choose will need to harness the skills and expertise of many suppliers and trades. Builders who belong to the CHBA have access to a network of professional companies and individuals providing services to the residential construction industry. Membership in CHBA – Alberta is a key indicator that a new-home builder is a professional who is in the business for the long term. These companies will work hard to satisfy their customers because they have a stake in this community and know their future success depends on their reputation. Building a new home is a complex business. Changes to warranty programs are just one example of how builders must continually upgrade their skills to meet the demands of their customers. Dealing with an inexperienced builder – or trying to build your own home – could be the most expensive mistake of a lifetime. If you are in the market for a new home right now, talk to builders about warranty programs. We can guarantee CHBA members already have you covered. The CHBA – Alberta represents more than 1,500 business members, including new home builders, renovators, developers, trade and supply companies and professional services.

Jim Rivait is Executive Officer of CHBA – Alberta. Starting his career working in government, Jim spent the last decade working in the private sector specializing in government relations, advocacy, strategic communications, policy development/ analysis and association management. 32 EDMONTON BUILDER AND DEVELOPER ANNUAL 2014


Built on a solid reputation…



he urban oasis of your dreams and budget reality has never been easier to obtain or more exciting as Homexx Corporation continues to expand and improve your choices. Recent winner of the ’25 Year New Home Warranty Award’, known for crafting Homes of Excellence, Edmonton based Homexx Corporation, believes in offering its customers affordable luxury and quality. Having constructed hundreds of fine homes in its 27 year history, Homexx definitely knows how to please… “We are a homebuilder for any need, any budget, and anywhere.” says Delia Addessi, Homexx Controller. “We will build anywhere in Edmonton and surrounding area, including acreages, and on land that clients own themselves, such as city infills.” “We are able to offer homes that will appeal to first time homebuyers all the way up to the estate homebuyer. We often have multi-generation repeat Homexx buyers who want something different, more personal and they come to us to get it.” The move to provide more choice is to meet our customer’s demands. We need to be able to have a wider range so we can meet everyone’s needs and budget. Since Homexx is a custom builder, our customers can still customize the entry level home just as they can an estate home.” Addessi says, “If they want to change several items they can but if they like the plan the way it is set out they can keep it as is. Homexx believes that, like people, no two homes should be alike. This is why each homebuyer has the control to create a home that truly reflects their individual personality. Buyers are given the opportunity to visit the various trades to choose their interior finishes, such as lighting, cabinets, countertops and flooring, as well as, their upgrades – this flexibility ensures that each home accurately reflects the homeowners’ individuality.”


Homexx also offers the convenience of well-designed, prepackaged upgrades to simplify the decision making process and make it easy for buyers to customize their home while accommodating their budget. “We have packages for gourmet kitchens, décor and a convenience package (our most popular) with a garage door opener, etc., We also have finishing packages, milled by local craftsmen, which allow our customers to have those same custom finishes across all of the levels of the homes

“A big part is being able to provide customers with the ability to make choices.” 34 EDMONTON BUILDER AND DEVELOPER ANNUAL 2014

being built.” Addessi adds that custom oak and maple details are standard in all Homexx homes. Homexx is proud of the unique and precise woodwork done throughout each home. “Our major strength is our exclusive mill working company, where we manufacture all our original mouldings, mantels, railings and doors,” says manager Ryan Ahlskog. “They are custom designed and quality made; no other company can replicate them.”The upgrade packages have proven extremely popular”, Addessi says, “in every house that we have started since the packages have come out, customers have taken at least two and they can be seen in all of our show homes,” she says, noting several new packages will be available this year. The newly developed Harvest Ridge neighbourhood, in Spruce Grove, proudly showcases ‘The Escape’. This delightful, two-storey home is a perfect combination of functionality, design and sophistication –a must-see. The beckoning front porch is a perfect place for natural inspiration. Combined with the unique foyer, both provide a memorable entry with unexpected accents and complementing colour palette throughout. The kitchen, a family friendly hangout, has ample custom wood cabinetry and spacious countertops, sure to please any cook. Highlighting the spacious counter tops is a luxurious glass back splash. Detail, detail and more detail! ‘The Escape’ is just one example of functionality in an exceptional home design. New to Homexx this year are two options to accompany plank handrails: hand milled maple with wrought iron inserts or maple plank railing with 10 mil glass inserts. Either choice resonate elegance and safety. Along with these selections, Homexx has introduced a number of different fireplace mantles and finish options, to suit not only a variety of tastes, but budgets as well. “There are so many different families that want Homexx homes and we are trying to meet the needs of the ever changing family portrait.” Ahlskog notes there is a larger sector

SHOW HOME LOCATIONS Harvest Ridge – Single Family 188 Harvest Ridge Dr., Spruce Grove 780-733-7922 Harvest Ridge – Rear Parking Lane 11 Hewitt Circle, Spruce Grove, 780-733-7923 North Ridge 174 Northridge Dr., St. Albert 780-733-7921 Southfort Meadows 404 Meadowview Drive North Fort Saskatchewan 780-733-7924 West Haven Park - Single Family 103 Kirpatrick Crescent 780-732-1312 Leduc

of the market buying single-family homes as singles and the rear parking lane models with a dual master bedroom makes it easier to have a roommate or to have a rental suite to help to pay a mortgage. Addressing the growing popularity of 26- to 28-ft. lots and 1,600-sq.-ft. homes with attached garages, Ahlskog offers, “The huge focus is to make it easier for the homeowner to buy and simplify the process. I think by offering some pre-done elevations, packages and plans to meet the needs of today’s busy homebuyer will do that.” Homexx builds homes throughout Edmonton and area. Although they do not have a showhome in the following locations, they do have homes under construction in: Dansereau Meadows, Lacombe Park Estates, Morningside, Parkland County, The Lakes in Morinville and Stoneshire. Homexx, a locally-owned homebuilder that has been around for over 27 years, has earned a reputation of delivering quality homes and providing a good balance between experience and individual attention. “We have always been known as a builder who pays a lot of attention to detail,” says Ahlskog. “A big part is being able to provide customers with the ability to make choices, as well as, dedicating ample time to each customer depending on their needs, and because of that, we have a lot of customers who are repeat buyers.” Throughout the years Homexx has won numerous Service And Marketing (SAM) awards including ‘Builder of the Year’ for three consecutive years. Homexx is a member of Canadian Home Builders Association – Edmonton Region, Alberta New Home Warranty Program, West Edmonton Business Association, and Better Business Bureau. Area sales managers are exceptionally proud to point out the most common thing customers say when entering a Homexx show home is “Wow! I feel at home!” Wherever you want to build, whatever you want your home to have Homexx is ready to complete your dream oasis….Built on a Solid Reputation!

West Haven Park - Rear Parking Lane 105 Kirpatrick Bend 780-732-1310 Leduc Vita at Crystallina Nera Rear Parking Lane 7715 - 181 AVE (2 showhomes) 780-733-7920 Vita at Crystallina Nera Single Family – Two Showhomes Opening Winter 2014

SHOW HOME HOURS Monday-Thursday: 3pm–8pm Weekends & Holidays: 12–5pm

HOMEXX CORPORATION CORPORATE OFFICE 11103–182 Street. Edmonton, AB. 780.489.3028







dmonton’s downtown is transforming before our eyes. Take a drive, walk, or bike ride downtown and you’ll witness a city core revitalizing. The approved Arena and Entertainment District, the Jasper Ave. sidewalk & road reconstruction, the Royal Alberta Museum, and LRT sites are a few of the new public projects underway. In the private sphere, Regency Developments is proud to be a leader in contributing to this transformation, with our projects being successful residential and commercial catalysts in this exciting phase of Edmonton’s growth. Regency’s condominium and town house developments south of the River – Madison on Whyte and Serenity Gardens – sold out quickly in 2012 and 2013, adding 250 brand new homes to Edmonton’s real estate market. Quest, the sleek 22-storey tower, located downtown at 104 Avenue and 105 Street, sold out this year too. Regency is proud that Quest was the first new residential tower on 104 Avenue to set the bar for excellence in living on this important downtown strip.


From 123rd Street to 85th Street, Regency is making a difference in downtown Edmonton through premium construction & design and community engagement focused on quality of life in our city. Regency’s three major projects offer various lifestyle options for different demographics. From the young professional to

Pearl Tower has 128 suites, including impressive 2-storey premier penthouses, which range from 575 to over 4000 sq. ft. The Pearl Presentation Centre, located across the street from the Pearl at 12080 Jasper Avenue, is getting great traffic. Some were originally skeptical that luxury would sell in Edmonton, but already, Pearl has sold 45 suites to buyers who see tremendous value owning a piece of Edmonton’s most prestigious address.

the successful executive to the retiree to the investor, with or without a family, Regency gives options. Downtown is for everyone. Regency’s projects prove this. Pearl Tower, to be completed in late 2014, will be the tallest and most luxurious residential tower in Edmonton. Pearl is a 36-storey legacy project that boasts panoramic views of the river valley & the city via glistening, curved glass walls. With the floor-to-ceiling glass going up quickly, Pearl has become a social media darling, as Edmontonian’s regularly snap and share pictures of this world-class building they are accustomed to seeing only in their travels.

Coming November 2013, Regency is thrilled to be opening the 5th floor Show Suites for our potential clients to experience and to see all the reasons why to call Pearl their new home. Condos are also selling extremely well at Regency’s High Street District Properties (HSDP). HSDP launched sales in June of 2013 and is already 50% sold! HSDP is popular because of its urban design, high-demand amenities such as a community rooftop patio, and its proximity to the eclectic High Street, 124th street, and Oliver Square commercial areas. The HSDP Sales Centre is located at 10523 – 123rd Street in this hip four-storey walk-up geared towards first-time buyers and homeowners looking to downsize in style. Regency is ecstatic that clients will start enjoying their new homes next month, as possessions are anticipated for November 2013.


Style and community living is at the heart of Edgewater Village on Jasper, Regency’s third downtown property located along Jasper Ave. at 85th Street. Edgewater’s large central courtyard is the social hub for 2 four-storey walkups (138 suites each) and two towers, one 26 storeys and the other 30 storeys (~400 units total). With the entire site under construction, this project is anticipated to offer mixed rental and ownership opportunities, to attract individuals and families to reside in Edmonton’s downtown. Regency is an Edmonton based family-run company that believes in the potential of Edmonton and its downtown neighbourhoods. On October 5th, 2013, Regency was a proud sponsor of Designing Downtown, a movement originating in Edmonton to transform downtowns. Designing Downtown produced one of the largest and richest conversations in Canada about city centres with an event that saw speakers from across the country, 1000 attendees at the Winspear Centre and Centennial Plaza, and 1000 more viewers throughout Canada.


Through our projects and foundations in social responsibility, Regency looks forward to continuing to build for communities in our beautiful City of Edmonton. As you seek prime real estate in our fine city, consider visiting Regency’s websites, social media, and sales centres to connect with our team to call your next home a Regency home.

REGENCY DEVELOPMENTS Twitter - @regencyedmonton

Randy Ettinger, president of Celebration Homes, has seen an interesting shift happen over the past couple of years. “Whereas 10 or 20 years ago, upper-end clients were having high-end and estate homes built in the suburbs, we’re now seeing a shift. This clientele wants to be closer to the city core.”



2717 Ellwood Drive SW, Edmonton, AB T6X 0P7

| 39

This shift has prompted Celebration Homes to satisfy those requests by building infills, which involves knocking down an old house in a mature neighbourhood and creating a new one in its place. The company still builds homes in new subdivisions such as Starling at Big Lake and the Ravines of Richford, as well as the retirement community Touchmark at Wedgewood, but Randy figures about a third of their business is now infills. “We have a lot of experience with infills. Some of the neighbourhoods we’ve built in are Buena Vista near the Valley Zoo, Dovercourt northwest of Westmount, and the Westbrook area,” says Randy.

With his interest in design, it’s no surprise that the firm does a lot of architect-driven work. These super high-end, architect-driven projects aren’t limited to new builds - Celebration has expanded into sophisticated renovations as well. The partnership with architectural firms works well. The architect does the creative work and Celebration executes it. “Because we have a more refined design sense than the average contractor, we communicate well with the architectural firm and can look at the design and offer suggestions to ensure its functionality works for the client.”

According to Randy, not only do you get a new home in an already established neighbourhood, infills are usually a more financially and environmentally sustainable way to build a home. “Plus it’s nice to build where you already have huge trees all around you and not a moonscape!”

My strength is in the flow

Being a small-volume builder allows Celebration Homes to focus on a custom build that fits the client’s lifestyle. The custom experience is especially important when doing an infill where there is more leeway when it comes to architectural controls and design.

windows – things that don’t

One of Celebration’s strengths is in great home design. “Design is a passion of mine,” Randy says. “My strength is in the flow of space, using the right proportions and shape, and proper placement of windows – things that don’t cost anything but make a home special.”


of space, using the right proportions and shape, and proper placeMent of cost anything but Make a hoMe special. RAnDy ETTingER, PRESiDEnT

One area of design that interests Randy is barrier-free and accessible homes for the elderly and disabled. Their single-family homes in the retirement community of Touchmark at Wedgewood are built, for example, with no steps

up to the front door, and have wider hallways and doorways that allow residents to live unencumbered.

celebration hoMes also garnered the coveted alberta new hoMe warranty buyer’s choice award. “We build the biggest volume of barrier-free and accessible homes in Edmonton,” says Randy, adding that they recently completed a home whose young owner is in a wheelchair. “it’s a three-storey home, but it is completely accessible because we installed an elevator. We were able to fine tune everything to suit the client from the heights of the drawers and faucets to installing upper cabinet shelving that drops down to the client’s level.” Celebration’s efforts for building barrier-free homes resulted in being a finalist in the Mayor’s Award for Universal Design in Architecture, which recognizes design or projects that demonstrate creative sensitivity toward the accessibility of persons with disabilities.

reflects customers’ satisfaction with the new home buying process. “Out of 6,000 new home owners surveyed, Celebration came out at the very top level. What it tells us is that we have very happy customers,” says Randy. One reason for great customer service is that Celebration is a smaller company. The tight knit team allows the company to get to know the customer. Randy is personally involved from beginning to end making sure clients are apprised of the progress of their home and making sure everything is going as smoothly as possible. Celebration Homes’ welcoming atmosphere, its hands-on and personable approach, plus its knack for designing beautiful and functional homes, is a winning combination for the customer.

For additional information visit our website at or call 780-901-0326 for info about infill or subdivision builds, and 780-920-0703 for Touchmark at Wedgewood.

Celebration Homes also garnered the coveted Alberta new Home Warranty Buyer’s Choice Award. This award is especially meaningful because it 41




providing unique

customized &homes


hite Eagle Homes is a small, family-based company that has been building custom homes in the Edmonton area since 1996. Their hard work and dedication to creating quality homes has set White Eagle Homes apart from the competition. White Eagle Homes offers clients a unique and personal home-building

experience. Unlike most other home building companies, the builders work directly with each client to help them design and construct the home of their dreams. By treating customers as family and crafting homes that buyers can be proud of, White Eagle Homes has earned a good deal of repeat business and referrals.


Their immaculate attention to detail, unsurpassed craftsmanship and use of high-end luxury materials results in homes that stand the test of time. White Eagle Homes offers innovative designs and their homes exhibit a subtle, contemporary European flair. Throughout the years, White Eagles’ homes have been nominated for local, provincial and national industry awards. One of their proudest achievements has been winning the coveted Ralph Scurf-

ield, Alberta Builder of the Year Award in both 2011 and 2012. Recent winnings include various single-family home awards at the local and provincial levels, and the Alberta Small Volume Builder of the Year Award in 2013. White Eagle Homes has been winning design awards since they first started entering the Canadian Home Builders Association – Edmonton Region’s SAM Awards in 2005. The company has won or been a finalist every year since then.

3 Time WINNER of Builder of the Year

Alberta Awards of Excellence 2011, 2012 & 2013 Small Volume 43

Visit one of the following showhomes to see the White Eagle quality firsthand. NORTH EDMONTONSCHONSEE The Emilia 5467 Schonsee Drive N.W. 587-523-4075 Cell: 780-497-8998

SOUTH EDMONTONALLARD ESTATES The Blue Diamond 1724 Adamson Crescent S.W. 780-250-5795

SOUTH EDMONTONCALLAGHAN The Sandstone 1367 Cunningham Drive S.W. 780-497-8998


White Eagle Homes is currently building in the following communities: Schonsee, Allard Estates, Callaghan, Lacombe Park and McConachie. White Eagle Homes can build anywhere with lots available to the public in Edmonton and surrounding areas. To learn more about White Eagle Homes, visit one of their showhomes, open Monday to Thursday, 3-8 p.m., and Weekends and Holidays, noon-5 p.m., or check out: 78 EDMONTON BUILDER AND DEVELOPER ANNUAL 2013 44




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With nearly 78,000 acres of land under administration in major North American growth corridors, including 11,000 acres of land in Alberta, Walton is one of North America’s premier land asset managers. Walton takes a long-term approach to land planning and development, building communities for today and tomorrow. Our communities are comprehensively designed in collaboration with local residents for the benefit of all community stakeholders. Our goal is to build communities that will stand the test of time: hometowns for present and future generations. For information regarding our Edmonton properties please call 1.780.702.6601 or visit


WALTON: COMMUNITIES WHERE PEOPLE LIVE, WORK AND PLAY Walton Development and Management L.P. (Walton) has spent the past nine years building master-planned, sustainable communities where people live, work and play. Its communities cover all the bases from accessibility, employment and schools, to transportation, green space and shopping all with a strong emphasis on family life. Walton is actively building four communities in Edmonton: Hawks Ridge at Big Lake, McConachie, Vita at Crystallina Nera and Woodhaven-Edgemont.

Lake area – and extensive walkways ensure connectivity between homes and the natural amenities.” Buyers can choose from semidetached homes by Sabal Homes or front-attached garage homes crafted by Montorio Homes, Morrison Homes, ReidBuilt Homes and Sabal Homes. Hawks Ridge has five showhomes: two semidetached and three front garage. “We’re excited to bring on Stage 2 in 2014 – offering an even greater variety of home types and amenity lots including several that back onto environmental reserve and Lois Hole Provincial Park/Big Lake,” Curtis says. Two retail sites will provide those living in Hawks Ridge convenience only a short walk away, and residents are just a few minutes from the Yellowhead and Anthony Henday interchange allowing easy access to St. Albert and downtown Edmonton.

McConachie Hawks Ridge Located in Edmonton’s west end, Hawks Ridge presents a beautiful natural setting bordering Big Lake and the Lois Hole Provincial Park and the community is ideally situated close to major transportation routes, existing retail, commercial amenities and more. “With more than 100 acres of preserved land, Hawks Ridge is a nature lovers’ paradise. It is peaceful, serene and picturesque,” says Jill Curtis, marketing coordinator, Edmonton. “Boasting three ponds, a viewing deck, forests and walkways, the Central Area is a key amenity in Hawks Ridge and offers families a place to escape, grow and explore. A school site – currently the only one in the Big 50 EDMONTON BUILDER AND DEVELOPER ANNUAL 2014

McConachie is a family-oriented community nestled within bustling northeast Edmonton. Careful planning right down to neighbourfriendly cul-de-sacs, back lanes and solid community fencing give the homeowner pride in ownership. “McConachie is growing and keeps getting better,” Curtis says. A focus in the community is the 40 acres

dedicated for a district recreational campus. The community also offers 75 acres of green space, 21 acres of natural area and Stage 5 welcomes two new parks for residents to enjoy as early as 2014. McConachie presents a variety of home styles including bungalow duplexes and townhomes by Royal West Homes and condos by the Carlisle Group round out the main stay of the community. Jayman MasterBUILT, Innovations by Jayman, Sabal Homes, Morrison Homes and Royal West Homes offer both laned and front-attached garage products. Stage 5 also includes semidetached homes. The builders have 15 showhomes: 13 single-family and two multi-family. The community also presents eye-catching Arts and Crafts architectural styling featuring exteriors that boast individualized appearances with gables, porches and a variety of tasteful and relaxing colours. “McConachie is a community you can move into without waiting for the world to build around you,” Curtis says. It’s minutes from the Henday and recreation centres, has shopping across the street and already built park and pathways in the community to enjoy.


L E A R W a p s a W o W i s f t m

p c p t c a n c c d b M a



Woodhaven – Edgemont Located in desirable west Edmonton, on 199 Street and 35 Avenue, just south of the Lessard Rd/Anthony Henday intersection, Woodhaven – Edgemont presents a beautiful natural setting and the perfect backdrop for families to slow down at the end of a busy day and connect with one another. Walton has preserved 63 acres of natural space including Wedgewood Creek Ravine, which it borders, urban forests and tree stands in Woodhaven providing families plenty of outdoor space to enjoy moments together. The mature trees and natural spaces

front-attached garage homes providing discerning buyers their “forever home in once in a lifetime location,” Curtis says. There are eight showhomes open for viewing. Architectural styling throughout the community includes Tudor, Craftsman and Heritage creating an esthetically pleasing streetscape. With the Anthony Henday and the Whitemud close by, residents have a quick connection to the rest of the city, giving them more moments to spend with their families at the end of the day. Its prime location also allows for quick access nearby shopping areas and recreation facilities.


Nera presents a fresh, modern community feel, while maintaining very attractive price points. “VITA is unique in the sense that it will be one of Edmonton’s first master-planned communities to offer a modern architectural style influenced by urban contemporary design,” Curtis says. “We offer three styles – Modern, Prairie and Craftsman – and we’ve seen some fabulous elevations from our homebuilders, particularly in the modern styles. The modern exteriors have clean lines as well as an interesting use of stone, window shapes and roof pitches.” Three outstanding builders – Morrison Homes, Sabal Homes, and Homexx – are all crafting rear-lane homes, and Homexx is also building front-attached garage homes. Homes start in the affordable low $300,000s and there are eight showhomes opening this fall: six laned and two front garage. There are many existing restaurants, recreational facilities, transit centres and shopping just a short drive away and residents can enjoy the natural areas and lakes nearby. The community also has easy access to Anthony Henday for ease of getting around the city.

GROW AND EXPLORE provide a feeling of a mature community with the newness people desire. In addition to the natural spaces, Walton is crafting 30 acres of parks, ponds and pathways connecting the natural splendor to the rest of the community. This means 46 per cent of the Woodhaven lands are dedicated to green space. Four builders – Pacesetter Homes, Montorio Homes, Sabal Homes and Coventry Homes – are crafting

VITA at Crystallina Nera Located in vibrant north Edmonton on 82 Street, just north of 167 Avenue, VITA at Crystallina EDMONTON BUILDER AND DEVELOPER ANNUAL 2014 51


DEVELOPMENTS Building A Legacy Of Sustainable Communities

Building A Legacy Of Sustainable Communities Christenson Developments Ltd., An Edmonton-Based Company, Originated

More Than 30 Years Ago By Lloyd Christenson. Working with his son Greg, Lloyd’s dream of creating quality homes for real people has long since come to fruition. When Lloyd retired, Greg Christenson Developments Ltd., an Edmonton based company, originated more Christenson andago co-owner, Peter Dirksen tookWorking this leading developer multi-residential building than 30 years by Lloyd Christenson. with his sonand Greg, Lloyd’s dream of company quality to another level. for real people has long since come to fruition. When Lloyd creating homes retired, Greg Christenson and co-owner Peter Dirksen took this leading developer and –residential building company to another level.but fulfilled Lloyd’s dream beyond They developed multi a philosophy that not only ensured a successful company anyone’s expectations. The company philosophy is based on three pillars - financial, social, and environmental They developed a philosophy that not only ensured a successful company but fulfilled Lloyd’s dream responsibility. This foundation accounts for some of the most progressive communities in and around Edmonton. beyond anyone expectations. The company philosophy is based on three pillars - financial, social and Greg Christenson’s passion for building ‘right; and accounts focusing onfor thesome community resulted in awards for a number environmental responsibility. This foundation of thehad most progressive communities these projects including Rail Town, a modern downtown development, Creekside, the on sitethe of acommuformer inofand around Edmonton. Greg Christenson’s passionhousing for building “right” and focusing Gainers packing plant infor theaMill Creek area, and Centre in the Park, anRail urban village mixed usedowntown community. nity has meat resulted in awards number of these projects including Town, a modern housing development, Creekside, the at site of one a former Gainers plant Mill Creek area Christenson Developments has received least of these awardsmeat every packing year for the pastin10the years. and Centre in the Park, an urban village mixed use community. Christenson Developments has received at least one of these awards every year for the past 10 years. Greg believes in giving back to the community. Christenson Developments supports many local charities and encourages others to do the same. Butcommunity. it is not enough to donate toEquities charities,supports Christenson feelslocal a responsibility Greg believes in giving back to the Christenson many charities and to actively promote the aging population, on healthcare, youth issues and afeels needafor encourages otherssocial to doawareness the same.ofBut it is not enoughstrains to donate to charities, Christenson rerefocusing ontoprinciples, values andsocial social awareness responsibilityofinthe the aging collective communities. Gregon doesn’t just talkyouth about sponsibility actively promote population, strains healthcare, issues and needthe forwalk a refocus ontoprinciples, values and the collective com- for change; he awalks in striving create communities withsocial family responsibility values, healthy in environment, opportunity munities. Greg doesn’t just talk about change; he walks the walk striving to create communities with the aging and youth. family values, healthy environment, opportunity for the aging and youth. Centre in the Park demonstrates the aging in place concept. “The goal of these communities is susIn 2013, 88 new assisted living residences be added in two phases to the RoyalinOak project in sustainable Lacombe. This tainability”, Christenson stressed. “The will locations that we’re building these need to be project will consist moreoflife-lease space; asIt well, it will a much needed nursing staff. and it needs to beofpart a caringcondo community. needs to have integrate the agingincrease in placeinprinciple to The Royal is purposely located near the Canadian University College to facilitate integration of young and work reallyOak well.


The Name In Active Adult Living

Christenson Developments in and providing old cultures, access to libraries,prides fitness itself centres theatres. people with a variety of choices; active adult living, “The goal of these communities is sustainability,” Christenson bungalows and estate condos. You also get to choose stressed. “The locations we’re building these in need to own, to rent, to life that lease with both independent to bedesignated sustainable and it needs to beservices, part of a such sustainable and assisted living as meals and care are available in any Christenson community. community. It needs to integrate those elements to work really These well.” choices are also created with the knowledge that Christenson residents are not only receiving what they choose but they are living in a value based community Christenson Developments prides itself in providing people with built from the outside in with quality first and no detail a variety of choices: to own, to rent, to life lease or Designated left to chance. Assistedare Living services. These choices are created with the These unique communities designed with emptynester homes and then optional assistedwhat knowledge that or notcondos, only are Christenson clients receiving living andbut fullthey care within thecommunity same commuthey want arefacilities living in aallvalue-based built nity so people never need to move away from beloved from the outside in with quality first and no detail left to chance. family and friends as their housing needs change. These are unique communities designed with empty-nester Christenson Developments is a passionate leader in homes or condos, then optional assisted living and themultifull care developing sustainable communities and a top facilities all within the with sameacommunity people never need residential builder reputationsosecond to none. to move away from beloved family and friends as their housing Christenson focuses onisthe complete needs change.Developments Christenson Developments a passionate community, not just the bricks and mortar of leader in developing sustainable communities and athe top multibuilding. Increasingly, more studies are being released residential builder with a reputation second to none. revealing that a successful community must contain green spaces and activities in order for people to Christenson Developmentsand focuses on the finished community, thrive. The “Landscape Human Health” laboratory in the thebricks University of Illinois, studiesIncreasingly, the relationship not just and mortar of a building. between green spaces and human health. more studies are being released revealing that aChristenson successful Communities practices “Wellness Principles” community must contain green spaces in order for which people to include exercise and social interaction to encourage thrive. The ‘Landscape and Human Health’ laboratory, in the active and healthy living to improve our residents’ University of Illinois, studies the relationship green satisfaction and their overall quality of between life. We promote spaces andof human health. studies have produced afor a lifestyle wellness in Their a supportive environment those whorange seekofIndependent living, Supportive staggering outcomes from nature deprivation,livThese ing, or Assisted Living in a retirement community. disturbing outcomes range from earlier mortality for olderAs a resident, you can expect programs opportunities adults, increased physical ailments, ADDand symptoms in children, which go beyond senior care and home care to support as well as, affected cognitive and social functions. The positive and enrich an optimal life. effects of nature in cities have even been demonstrated to reduce both physical and verbal aggression. up to six By Christenson Developments designingWith communities with spaces, arecomputers, not just making hoursgreen a day in front ofthey TV and children“pretty are not park areas “with nice homes; rather they are creating familiar with the most rudimentary aspects of nature. Those a healthy habitat that is as experience, important even as proper dietway, and who do not have the nature in a small exercise. With proper landscaping, considerate integrawill not have the desire or the knowledge to protect today’s tion of homes and retail development, crime is reduced, environment tomorrow. health improved and general community well-being is


increased. The overall return is not only financial but in producing healthy minds and bodiescommunities for tomorrow. By Christenson Developments designing with green spaces they are not just making ‘pretty park areas’ Greg Christenson is very of hisa involvement with nice homes; rather they proud are creating healthy habitat with the Emerald Hills Urban Village which includes that is as important as proper diet and exercise. With proper Christenson Developments luxurious Eton Park Villas. In landscaping, considerate integration of homes and retail a previous interview, Greg Christenson was quoted development, crime is reduced, health improved and general


Christenson Developments focuses on the complete community, not just the bricks and mortar of a building. Increasingly, more

studies are being released revealing that a successful community

must contain green spaces and activity spaces in order for people to thrive.

community well-being is increased. The overall return is not only financial but in producing healthy minds and bodies for tomorrow. “The urban village goal is to create an efficient and long term value in municipal services and infrastructure investment. Community models can decentralize and lower costs better than current development patterns, vehicle and long term sustainable lifestyles. Greg Christenson is reduce very proud of his dependency involvement with thefoster Emerald Hills Urban Village, which includesHomebuildChristenson ers will seek to own energy effi cient dwellings with low maintenance and alternative transportation Development’s luxurious Eton Park Villas. In a previous interview Greg Christenson was quoted: “The project’s methods including transit, biking and walking to protect the natural environment. goal is to demonstrate that demand-side approaches to municipal services and infrastructure result in smaller scale and lower costs than current development patterns and can foster long-term sustainable lifestyles, that to provide Affordable family housing for workers has been strategically included in many communities homebuyers with built through energy-efficient, sustainable construction practices thatHabitat minimizefor impact to Christenson hasdwellings developed. Pilot projects and strategic charitable investments with Humanity are examples of this priority. the natural environment.” The pathways throughout the Emerald Hills community to recreational and retail ventures reduce the need for vehicles, increase exercise, and encourage familiarity with neighbours. The Emerald Hills Urban Village concept focuses on four SUN (Sustainable Urban Neighbourhood) principles in the creation of the community of humans and nature. Striving to achieve and maintain a The many communities that Christenson has developed and been a part of creating will be an example for others to relationship between nature and humans is the first principle. The second is to endeavour to reduce follow in the, hopefully, near future.


The Name In Active Adult Living


The Emerald Hills Urban Village concept focuses on four SuN (Sustainable Urban Neighbourhood) principles in the creation of the community of humans resources. and nature. The Striving to achieve and a relationship solutions between nature and dependencies on non-renewable third principle is maintain “…‘cradle-to-cradle’ and activities in design, manufacture, and consumption such that a substance produced by society does not humans is the first principle. The second is to endeavour to reduce dependencies on nonrenewable resources. The accumulate nature.” Lastly, thesolutions fourth principle is toin“work socialand solutions and activities third principle in is “…‘cradle-to-cradle’ and activities design,towards manufacture, consumption such that ato allow every person to meet basic needs and achieve their potential in life…” substance produced by society does not accumulate in nature.” Lastly, the fourth principle is to “work towards social These principles work hand in hand with Christenson Development’s Mission Statement which concensolutions and activities to allow every person to meet basic needs and achieve their potential in life…” trates on building lasting relationships, trust, respect, communication, accountability, networking, quality of life and above all, sustainability. These are not just words... they are the foundation of a dream Thesebegan principles work hand hand with Christenson Development’s Mission Statement which concentrates on that 30 years ago in with a man and his son, Greg Christenson… Christenson Developments… proof that dreams of the future can come true. building lasting relationships, trust, respect, communication, accountability, networking, quality of life and above all, sustainability. These are not just words... they are the foundation of a dream that began 30 years ago with a man and hismore son, Greg Christenson… Christenson proof that dreams can come true. For information about Developments… Christenson Developments,


For more information about Christenson Developments, visit


i n t h e n ew s

100 Women…

2,400 Reasons to Celebrate!


raciously hosted at the home of Krishna Gupta, Rohit Group of Companies, on Nov. 4, 2013, what started as a small gathering of friends in 2010 to fill baskets with items for WIN House, has grown to 100 women arriving with hundreds of beautiful, new items for “Baskets of Hope,” an initiative intended to help make Christmas special for women escaping violence. More than 2,400 new items were donated, everything from plush bathrobes, snuggly blankets and beautiful handbags, to chocolates and gift certificates – all intended to help wounded women feel cared about and valued. Baskets of Hope founder Dianne Young says, “I am overwhelmed with the response to what began as a small group of friends who joined me to do something to support women escaping violence. One-hundred women came together to reach out and touch the hearts of those who feel alone, scared and often forgotten. I am truly humbled by this outpouring of support. There are no words to describe the generosity of women in Edmonton… a wonderful demonstration of the special bond that links us all.”

Business leaders, community members, family and friends gathered to make the 2013 event a memorable one. Krishna Gupta, president of Rohit Charities closed the evening with, “Words cannot express my gratitude for what has been accomplished here and I want to thank each of you from the bottom of my heart for taking the time to be kind and generous.”

More than 2,400 new items were donated, everything from plush bathrobes, snuggly blankets and beautiful handbags, to chocolates and gift certificates – all intended to help wounded women feel cared about and valued About Baskets of Hope

Founded by Dianne Young in 2010, a handful of women gathered together to fill baskets with new, special items such as lotions, bubble bath, snuggly socks and scarves… the things women reach for when they need to feel comforted. This seed of an idea has grown into an annual event to support women’s shelters across Edmonton. 56 edmonton builder and developer Annual 2014



“We want our homes to be the best they can be... and build what our customers dream.” ong before Sergio Pompei founded Pompei Homes, he already had a strong appreciation for and skills in woodworking. He had learned the fine art of furniture making in his native Italy, and after immigrating to Canada in the early 1960s, he gained experience in all areas of home building. Armed with his knowledge and experience, he built a home for his family in 1967. A few years later, he built another home to accommodate his growing family. A friend was so impressed that he asked Sergio to build a home for him. Word got out and Sergio built seven homes that year. In 1972, Pompei Homes officially opened for business. The family-owned and operated firm now involves the second generation who passionately and proudly carry on the tradition of building quality custom homes in the Edmonton area.


All in the family. Clockwise from bottom: Sergio Pompei, daughter Anna, & sons Tino & Dario.

While styles and building techniques have changed over the years, one thing hasn’t: Pompei Homes holds true to its core values of honesty, integrity and pride. “They describe our ethics and morals,” says Dario Pompei, Sergio’s son and general manager of Pompei Homes. “Honesty and integrity are really important because customers need to trust their builder to work as a team. It makes the whole experience much better for everyone.” And work as team they do. The family is a team of experts - Dario as general manager, Tino as construction manager, and Anna as office manager – who are highly dedicated to the values and work ethics established by their father. Together they work with the client to build a custom dream home. Whether it’s a large luxury home or a small mid-range home, a twostorey or a bungalow, traditional style or contemporary, Pompei does what the customer wants. “Every buyer has different needs,” says Dario. “That’s what we are here to do – fill those needs.”

3D computer aided visualization allows clients to envision their home before it is built. Shown are a floor plan view, and eye-level view (inset). 58

Being a small volume builder – they build between five to 10 homes annually - allows Pompei to focus on the customer and quickly and efficiently make changes as needed. One way of making sure the client’s home is exactly what they want is by using state-of-the-art 3D computer aided visualization technology. Clients are able to design and see their home unfold in front of their eyes. These full colour renderings help clients visualize the layout and see it from multiple angles. The program also allows the flexibility to experiment with different colours and products right down to how they want the fireplace to be detailed. “It’s a great tool because they can visualize their dream home before it’s built. It’s very detailed and allows us to fine tune,” explains Dario. “It also allows us to see any potential mistakes and rectify those. There are no surprises for the customer.” Keeping up with technology isn’t limited to the design stage. Pompei also keeps up with the latest green technology in home building. They search out the green options that are cost effective and add value to the home and the client can choose to incorporate them into the home.

You’ll find homes built by Pompei throughout the Edmonton area including Strathcona County and St. Albert. “We build where our clients want to go and where it’s available to us, whether an acreage or city lot,” explains Dario. Ultimately, they like to build in communities that offer the best value. Right now Pompei’s show home is located in Tuscany Hills (north of 195 Avenue on 127 Street). The future for Pompei Homes is to continue doing what they have always done. “We will continue to maintain high quality standards, quality workmanship, and taking pride in our work and being personally involved at all stages,” says Dario. “Whether big or small, we want our homes to be the best they can be.”


Monday - Thursday 3-8pm Weekends & Holidays Noon-5pm FOR MORE INFORMATION 780.457.4800 59

Ar o u n d T h e H o u s e

Landscaping and your new home


BY sh a n e’ s l a n d sc a pi ng & con t r ac t i ng lt d.

uilding a new home is a very exciting time. Often, thinking about landscaping may be the last thing on your mind, given all the other decisions you are making. However, by keeping in mind a few key elements, achieving the “yard of your dreams” will be easier and stress-free once your home is built. Know the facts Understanding the restrictions and capabilities of your lot is important. Builders differ as to what is included in the price of your home and lot. There will be legal responsibilities for landscaping your new home. Rough grade, final grade, landscaping deposit and seasonal holdbacks are all terms you will need to familiarize yourself with. Rough grade approval will likely be applied for and absorbed in the cost of your home. Any extra excavation required for retaining walls will be at an additional cost to you. Know what you are required to do and what your builder has included. Your developer will have some landscaping guidelines and requirements for your neighborhood. These must be followed as requested by the developer. The developer requirements in most cases include frontyard landscaping and the design or style of your fencing. Keep in mind what type of soil you have, how much sun you get in the front- and backyards of your home. How much room do you have? Does your neighborhood allow underground irrigation? Will you require additional pipes to be installed? All of this is much easier and affordable if thought out and planned beforehand. Ask questions! Make a wish list Having an idea of what the final overall effect you are trying to achieve is helpful. Determine the landscaping features and needs you want and put them down on paper. Try to list every feature you would like under ideal circumstances. Don’t be afraid to consider designs that are of a larger scale. With a little creativity from your landscaping contractor, together you will be able to adapt and scale down most designs to fit your property and give it personal flair. Sift 60 edmonton builder and developer Annual 2014

through ideas to determine which features are most important to you and are the most feasible. Identify your dream landscape, determine your style and establish a budget. In some cases, you may need to compromise due to space or money constraints. A good landscaping professional should have a website with a photo library of previous landscaping projects. Browsing through and looking at homes with beautifully landscaped yards will surely get your creative juices flowing. Call a professional Hiring a qualified professional with the proper knowledge is a great place to start. Most homeowners underestimate the work associated with landscaping the yard of new home. Many of the procedures are tedious, lengthy and very labor intensive, often including several pieces of large equipment. Do-it-yourselfers, beware. In order to achieve the stylish and functional yard to complement your new home, hiring a qualified landscaping contractor to get the job done is your first step. By taking some of this advice into consideration, the process of achieving the yard of your dreams will be easier. A quality outdoor living space will not only make you the envy of the neighborhood and be a welcome sanctuary for your family, children and pets for years to come, it will also increase the value of your home. Shane’s Landscaping & Contracting Ltd. specializes in residential, estate and acreage landscape construction. From patios to water features, driveways, retaining walls, lighting, walkways, fences, irrigation, garden beds, boulders, barbecue, fire pits and the new synthetics grasses, we can help make your landscaping beautiful. Planning your landscaping is an exciting time and we are here to help. Our team of friendly knowledgeable and hardworking staff can make your landscaping dream a reality. Shane’s Landscaping & Contracting Ltd. is locally owned and operated, providing landscaping and snow removal services to Edmonton and surrounding area. Call us for a consultation at 780.983.8233 or view our portfolio at

DREAM. DESIGN. BUILD. om Andrews, president of Avanti Homes, likes nothing better than being on site ensuring the home his company is building is of the highest quality and craftsmanship. It’s where he’s most comfortable, supervising and overseeing a customer’s dream home take shape. “The quality and craftsmanship that goes into our homes is what really sets us apart,” he says. “It’s very satisfying when somebody comes to us with an idea, then sees it being built before their eyes.” As Edmonton’s premiere custom homebuilder, the family-owned company has focused on uniquely designed high-end estate homes since 1988. They build a small number of homes each year –about five to seven – which allows them not only more control over the entire process, but also allows them to provide the personalized, expert service they are known for.


Customers are in great hands with Avanti. The family business is made up of a team of experts with education and experience in construction management, business administration, new home sales, architectural design, drafting and cabinetmaking. Add to that, its long-term relationship with suppliers and talented sub-trades has made Avanti one of the leading custom homebuilders in the Edmonton region. The process for building one of Avanti’s million dollar-plus homes can take 12 to 14 months from the initial design stage to the final touches. The design stage, for example, can take a couple of months before it’s perfected. For the customers, it’s well worth the wait. Whether an acreage home, a city estate home, or an infill, there are common features in an Avanti home. In addition to multi-level lighting from task to general to accent lighting, there are numerous windows to take advantage of natural light. The basement, garage and tiled areas like bathrooms have radiant floor heating. A triple garage is common, although a five-car garage with a lift is not unheard of. Long-lasting cedar shake roofs, complex rooflines, resilient acrylic stucco, and natural stone enhance curb appeal. The homes are also built to be environmentally friendly and energy efficient without sacrificing durability. “For our clients, this is usually their life-time dream home,” says Charla Lantz, vice-president of operations whose design background ensures the home is both beautiful and functional. “We have customers who are young families 62 EDMONTON BUILDER AND DEVELOPER ANNUAL 2014

and those who are building their retirement home. Really, the sky’s the limit when building with us. We’re a true custom builder, building from scratch.” Both Andrews and Lantz work closely with their customers, tweaking the plans and guiding them through the selection process. Their relationship with their customers is another aspect that sets Avanti apart from other builders. The customer is actively involved in the building process, receiving copies of plans, for instance, to review and make adjustments. Honest and open, Andrews and Lantz are always looking out for their clients. They won’t hesitate to tell them if something isn’t such a good idea, and together they’ll come up with a better solution. “It’s building that trust with your customer,” says Andrews. “Even after the house is built we’ll still be in touch. We still have customers five years later who contact us with questions.” Teamwork is the cornerstone of Avanti’s approach to home building. Not only is the customer part of the team, but Avanti also has a great team of suppliers and sub-trades. “The key guys have been here for 20some years,” says Andrews. “They’re part of the extended family and share the same vision. It all leads to maintaining the quality we expect. If our framer isn’t available we’ll wait for him just to maintain that quality.”

Long-term relationships extend to Avanti’s charity work with the Big Brothers Big Sister (BBBS) organization. Since 1991, Avanti has built the BBBS lottery dream home. Each year they design and build a stunning home to help raise money for this organization. To see an example of an Avanti home, visit their show home in Sherwood Park. This beautiful state-of-the-art home boasts gorgeous craftsmanship, innovations and luxury, from a three-season room to a completely hidden entertainment system. FOR MORE INFORMATION visit or call 780-418-1144. The show home is open for viewing on weekends from 1-4 p.m. at 707 Balmoral Point, 52328 RR 233 Balmoral Heights, Sherwood Park, or weekdays by appointment at 780-418-1144.



By Alldritt Land Corporation LP

ver the past four years, Granville has enjoyed a tremendous amount of success in each stage of development and there is no indication of this slowing down. In fact, recently released lots in Stage 3B are already almost sold out. With this incredible popularity, coupled with the release of their prestigious estate lots and new concrete and steel condominiums, Granville just got much more grand! This charming Craftsman inspired community takes it up a notch with their new estate section, which will bring to the community its second enhanced water feature as well as a large park with mature trees and walking trails. “We wanted to create a community that has something for everyone. Residents can buy their first Granville home and then move up or down to a different housing product as their lifestyles change”, says David Benjestorf, Legal Counsel and General Manager of Alldritt Land Corporation. “More importantly, however, we wanted to create a community that would carry on Alldritt’s legacy.”



THE LEGACY AND INSPIRATION Stan Alldritt Sr’s vigorous work ethic, ingenuity and distaste for mediocrity continues to inspire the Alldritt Group to this day. The story of how the Alldritt Group began is not only interesting but also inspirational. Born in 1909 in a small town north of Dublin, Ireland, Stan Alldritt Sr. sought to stake his own claim in the new world. With a sense of adventure and a great work ethic instilled upon him by his family, Stan Sr. came to Canada in the early 1930’s. Upon arrival, Stan Sr. obtained a teaching degree from the University of Saskatchewan, followed thereafter by a degree in Geotechnical Engineering. He worked for many years in both fields, though as the 1930’s drew to a close, the possibility of war grew ever more real. The Canadian government sent out a decree seeking engineers to be trained to help with the war effort. Jumping at the opportunity to give back to his new found country, Stan Sr. was off to Ontario where he was trained as an Aircraft Engineer. Receiving top marks in his class, Stan Sr. was offered his choice of posts. After settling in Edmonton, Stan Sr. worked at the aircraft repair division at the Edmonton Municipal Airport. Damaged aircraft would be sent in crates via ship from the warfront to Canada, and then via rail to Edmonton. Once repaired, the planes were then flown back

to Europe to rejoin the war effort. Interestingly, the government would hold regular salvage auctions. At such auctions, Stan Sr. would purchase wooden crates that the aircraft parts came in, taking them home and stockpiling the nails and wood in his spare time. In addition, he would scrape the solder from the stainless steel boxes (used to ship aircraft engines) which were obtained from the same auction, selling the lead back to the government to manufacture bullets for the front lines. With victory abroad nearing, war related aircraft work began to dwindle and the Edmonton based aircraft engineers were encouraged to seek post war opportunities. Knowing that day would come, Stan Sr. had amassed a sizable stockpile of building materials. With that ingenuity, vision and resources, the present day Alldritt Group was born. Beginning with the homes at the NW corner of Stony Plain Road and 124 Street in 1943, and then the adjacent apartments (still standing to this day), the Alldritt Group began providing quality homes in a timely manner to meet the housing shortage that followed WWII. Alldritt Group is still a family run business, currently being run by Stan Alldritt Jr. who carries on his father’s legacy of quality and ingenuity.


Over the years, the Alldritt Group has developed or built thousands of residential units in Edmonton and its surrounding areas, which continues to this day, and has further amassed an equally impressive commercial portfolio, which grows with each passing year. With 70 years of experience and knowledge, the Alldritt Group has firmly planted its roots in Edmonton and Granville has now become a part of that legacy.

FEATURES OF GRANVILLE Granville has something for everyone. Home options in Granville include duplexes, single family homes and now refined estate properties. This year, Stafford Greens is adding a 4-storey concrete and steel condominium to the mix. In addition to their four premiere single family home builders (Alldritt Homes, Bedrock Homes, Crimson Cove Homes and Pacesetter Homes), five very distinguished builders were selected for the estate builder group (Infiniti Master Builder, Kanvi Homes, Kimberley CustomBuilt, Parkwood Master Builder, and San Rufo Homes). This exciting combination of great builders ensures that all new-home buyers are able to find the perfect home to fit their personal tastes and lifestyle needs. Granville also offers its residents the convenience of a wide variety of amenities at its doorstep which gives homeowners the unique combination of a newly built home coupled with already existing infrastructure and services. These amenities include two recently opened new schools nearby as well as a variety of recreational and professional service opportunities. In addition, a wide variety of existing retail services including two grocery anchored shopping centers and Edmonton’s newest Costco. “With so much demand in the area, we are also constructing three new shopping 66 EDMONTON BUILDER AND DEVELOPER ANNUAL 2014

centres in Granville to compliment all that already exists. One of which includes an 8 acre live, work and play site so resident’s will have everything at their fingertips,” says Benjestorf. Other Granville features include two beautifully manicured water features, an extensive trail system connecting to adjacent communities, enhanced landscaping and like amenities, and a centrally located 21 acre future school/park site, all designed to encourage an active lifestyle. Ideally located with easy access to the Whitemud and Anthony Henday, and adjacent to undeveloped reserve land, Granville has the benefit of quick City wide access without the negative impacts of noise, debris, power lines and traffic. With so many great features, it’s easy to see why life is so grand in Granville!

W hen it comes to knowing what Edmontonians want in a community

and a home, Alldritt Homes is second-to-none. The quality and thoughtful architectural designs you see in an Alldritt Home are thanks in part to the 70-year history of the Alldritt Group. The company began in 1943 and has evolved into a respected, award-winning home builder.

Over the years, Alldritt Homes has pledged to be the most respected and customer-oriented leader in the home building industry in Alberta, they strive to use innovative designs and quality products for each and every customer, no matter the budget. Alldritt Homes is a widely recognized and multi-award-winning company. Alldritt homes Nottingham duplex model was recently awarded the best “Multi-Family Townhouse / Duplex under $275,000” in Edmonton’s 2013 CHBA Awards of Excellence in Housing.

Alldritt Homes is currently building single family and duplex homes in the prestigious Craftsman inspired community of Granville. Nestled on 305 acres in West Edmonton, Granville features green space and trails, two ponds, a school site, amenities throughout, and convenient proximity to the Whitemud and Anthony Henday freeways. Creekwood Chappelle is the newest community where Alldritt homes is now building in. Located by Whitemud Creek the neighborhood features lush wetlands, expansive green spaces and extensive walkways throughout. Hours for all Alldritt Homes’ show homes are Monday to Thursday 3-8pm and weekends and holidays 12-5pm (Show homes are closed Fridays). You can contact any of our show homes for more information at 780-486-HOME (4663).




WHEN IT COMES TO INNOVATION, SUSTAINABILITY AND ENERGY-EFFICIENCY THE AWARD-WINNING LANDMARK GROUP OF BUILDERS IS AN INDUSTRY LEADER. Founded in 1977, Landmark, which has offices in Edmonton, Calgary and Red Deer, has grown into a multidivisional organization that provides high-quality housing choices to all segments of the new home market. Crafting more than 11,000 Alberta homes, Landmark fulfils the dreams of almost every type of buyer regardless of budget or personal preference by offering a wide variety of home products including; duplexes, townhomes, detached garage, front-attached garage, in-fill, Net-zero and estate homes. Over the past 36 years, Landmark has won the trust of its customers, leading to average annual sales of more than 950 homes in the past five years. The company is currently building in numerous communities in Edmonton and the surrounding area and has showhomes available for people to see first-hand the quality craftsmanship.


As a passionate and dynamic group of professionals, Landmark has worked continuously to contribute to sustainable development through research and development of innovative, high-quality products and services, the integration of a state-of-theart manufacturing and a culture of continuous “lean” improvement. Its vision is to be a major housing solutions provider recognized for sustainability and for leading a revolution in the way homes are built. To make this vision a reality requires more than just innovation and technology, it takes education and commitment to transform attitudes of the average homebuyer into a mindset of tomorrow – one of “green thinking,” environmental responsibility and sustainability. Inspired by founder and CEO, Reza Nasseri, Landmark Group is on a sustainability journey to the forefront of the residential building industry. He believes quality homes are the heart of strong families and through this core value Landmark creates stronger, sustainable communities that improve overall quality of life and meets the needs of today, without sacrificing the needs of future generations. A major focal point of Landmark’s sustainability efforts is Landmark Building Solutions (LBS), a 100,000-sq.-ft. facility on Edmonton’s southside that uses state-of-theart computer technology and highly skilled trades to precisely build major components of a home (walls, floors, stairs, roofs). This innovative construction process came about when Curt Beyer, vice-president of manufacturing for LBS, looked at other ways to build a better home rather than the traditional on-site building method. “Why build an entire home outside in all the bad weather when you can build it inside under optimal conditions with computer-controlled machines that get it exactly right, every time,” Beyer says.

This process is not only more efficient, it is precise eliminating human error and leading to a better engineered home. During the process every detail is considered and the computerized design calculates exactly how much material is needed and how much to cut reducing waste. “As a result, the components all fit exactly,” says Beyer. “And because it’s so precise, the home is more energy efficient.” Landmark homes reach EnerGuide ratings of 80 and higher; most homes in Alberta are built in the 72 to 76 EnerGuide rating. Of the homes registered as EnerGuide 80 or higher in Alberta in 2010, more than 60 per cent were built by Landmark. The process also reduces green house gas emissions by more than 6.21 tonnes/house; a 55 per cent reduction compared to conventional construction. The automation also allows Landmark to speed up construction time; it takes a day to build the components, which are then transported to the site where they are assembled in one day. From start to finish the home is move-in ready in three to four months. LBS is the only facility of its kind in Canada and can create the building components for three to four complete homes per eight-hour shift. Today, all Landmark homes built in the Edmonton region, with the exception of multi69

storey apartments, are produced in this facility. Landmark’s dedication to sustainability and top-of-the-line energy-efficient features – both inside and outside of the home – is helping to redefine an industry-leading level of energy efficiency. Some examples of those features include: spray foam insulation that prevents heat loss and allows for consistent room temperature; heat recovery ventilation that removes stale air and allergens; air-tight seal to prevent moisture and mould; and triple-pane windows to reduce outside noise and drafts. All Landmark homes are designed and built to reduce impact on the environment and minimize resource use. The company is a leader in sustainable building research and development, spending more than $1-million annually to improve processes and source innovative materials and components to increase home performance. Landmark partners with educational institutions (Norquest 70 EDMONTON BUILDER AND DEVELOPER ANNUAL 2014

College), government agencies (Natural Resources Canada), and third-party environmental partners (i.e. Built Green, The Natural Step, and the Net-zero Energy Home Coalition) to elevate its building quality and process while lowering overall home costs. Landmark’s next step in sustainability is to build homes that generated their own power through renewable electricity and it’s the only home builder in Alberta with a department dedicated exclusively to solar power. By installing solar panels to generate renewable power, and combining this with energy-efficient features, Landmark is able to build homes that generate as much energy as they

consume on an annual basis, resulting in what is called a Net-zero energy home. Currently, Landmark is building Alberta’s first Net-zero community in the neighbourhood of Sparrow Landing at Larch Park in south Edmonton and has a vision of building Net-zero homes for customers, at no extra cost, by 2015. Landmark’s commitment to sustainability, quality construction, providing a warranty that is almost double all other builders and providing value – giving people more home for same price – sets it apart from other home builders.

Giving Back to the Community Landmark’s company philosophy is deeply rooted in building stronger and healthier communities across Alberta, through continuous support for regional and family care programs. This includes their annual Plant for the Planet event where Landmark staff and families get together to make our earth a little better and a little greener. In the past 3 years, they have planted over 5700 trees. Since 1996, it has donated more than $10 million to various organizations founded in arts, health and education including, the University of Alberta, University of Alberta Hospital Foundation, Citadel Theatre, Edmonton Symphony Orchestra, the Stollery Childern’s Hospital Foundation and many others. Landmark is also a proud supporter of the City of Edmonton’s First Place program, recognizing the need to create more attractive, affordable housing solutions for

first-time homebuyers and meet the needs of an ever-expanding population.

Awards In 2013, Landmark received the Alberta Awards of Excellence in the Multi-family Townhome or Duplex $300,000 - $400,000 and Green Home categories; CHBA – Edmonton Region’s Environmental Recognition Award, and awards for Best Multi-Family Townhouse/ Duplex - $330,000 to $425,000 and Best Single Family - $500,000 to $600,000; CHBA – Calgary Region’s SAM awards for Best Innovative Idea/ Service for NetZero homes and Best New Townhome $350,000 and over; and was a CHBA – National award finalist for the NetZero showhome in Calgary. It was also the winner of the 2013 Globe Award - Corporate Environmental Excellence.

For more information Please call 780-436-5959 or visit EDMONTON BUILDER AND DEVELOPER ANNUAL 2014 71

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If you can dream it.

We can build it.

Production homes

Custom homes

InďŹ ll housing


by Jacqueline Kitzan 73

A unique Experience Founded in 2009, Tristate Homes began fufilling the need for specialized housing in Edmonton and Area. Since its inception they have evolved with the needs of consumers. A saturated new home market has led them to a variety of new and unique opportunities including: - Custom Homes - Infill Housing - Preconstructed Homes - Commercial Buildings - and Renovations Finding these niche markets has allowed them to provide housing to a varying demographic where buyers can expect a high degree of customization often with a similar price-tag to that of a large volume builder. “Our goal is to build a high quality home. Where it is built and what goes in it, is up to the buyer,” says General Manager Max Raimondi. Tristate personally builds production homes, custom homes and infill homes while also offering custom renovation services. Their many services are extended even further with affiliates Trend Homes, offering single-family, detached garage homes and Igloo Prebuilt Homes which are homes constructed in a controlled, warehouse environment. p “While our product line is vast, there are consistencies that we insist upon,” says Raimondi. “We expect the highest standards from our trades and the best quality from our suppliers. We remain in good standing with the Canadian Home Builders’ Association and new home warranty programs to ensure that our homeowners enjoy their new space while also enjoying peace-of-mind.”

“We don’t believe in fitting your life into a home. We believe in building a home that fits your life”

T b p te s c a th w b

2 T th e w th e lo a s

W re b to C o

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e models, m o h n o n o ti a m r fo motions o ore in r m p r d n fo a a , s .c s g e n ti m s o li h t te en Visit www.trista communities, curr Through 2014, Tristate Homes will strive to provide their buyers with clarity on the building process as well as a presonalized experience with a member of their sales team. With the opening of several showhomes they will showcase a variety of design styles from traditional to contemporary. Being a leader in design trends will attract n generation of buyers who are looking to portray a new their own style in their new home. Tristate homeowners will love the depth and vast options of finishes that can’t be found anywhere else.

They are also proud supporters of CASA, a provider of mental health services to infants, children and adolescents, and their families, by providing volunteers, monetary donations, and other consideration throughout the year to assist in the organization’s operation.

2014 will prove to be a growth year for Tristate Homes. Tristate has designed and built a new office facility where they are able to house their growing operations and encompass a multi-use showroom on the main level. This sh will help enhance the buyer’s experience and streamline the home buying process. As Tristate moves forward and expands into new communities and opportunities, they will look to increase their presence in Edmonton and surrounding areas. Placing a stronger focus on their brand will solidify their spot in Edmonton’s ever-changing market. enj While the company enjoys the process of growth, they also remember to keep close ties to the communities in which they build. Completed in December 2013, Tristate was honoured to donate a duplex in Leduc, Alberta to Habitat for Humanity. Combining Tristate’s skills with the need for housing created an organic relationship with Habitat for Humanity.

Where we build

H o m e b u ye r s’ H e l p

Shopping for your new-home builder Choosing the development and design is important, but don’t forget about the team who will build it


b y l y dia m c n u t t

here are many advantages to buying a new home. Starting with the obvious, everything is new! There are no scratches on the floors, no dings in the walls, no wear and tear, no signs of life before you. Buying new means you get your home, your way – you choose the floorplan, the finishes and features. And possibly most importantly, buying a brand new home offers yet another distinct advantage over resale – you choose the home builder. Before you dive head-first into your new home or condo purchase, remember that a little research goes a long way. Selecting a location, development and design is important to your lifestyle and the value of your investment, but selecting the builder who will make it all happen is an equally important consideration. You might ask, how different can one builder be from the next? Think about all the different types of homes and condos out there, and therein lies your answer. Some companies focus on soaring skyscrapers, while others develop close-knit urban townhome communities, or detached lowrise homes that offer the ultimate in privacy. Some builders have an eco-friendly agenda, while others are all about the ultra-luxury features. Take note of what you want, and then do your research to determine what home builders can deliver your wish-list.

Canada Mortgage and Housing Corp. offers these helpful tips to guide you in your search:

›› Do your research. Check advertisements to find out which companies are building in the areas you’re interested in, the types of homes offered, and the prices you can expect to pay. It’s also a good idea to ask around for names of reputable builders, or better yet, visit a completed community and speak with a resident who’s already been through the purchasing process. Nothing beats hearing about first-hand experience. ›› Ask questions. How long has the builder been in business? What kind of experience do they have? How many communities do they build each year? ›› Make sure the builder belongs to an industry organization and has the licences and registrations required to operate in Alberta. Ask for references, and contact them to find out if past purchasers are satisfied with the homes and the service they received. ›› Once you have narrowed down your list, visit some presentation centres and show homes. Tour each one in detail, comparing what you liked and what you didn’t. Take your time, and if you feel you don’t know enough about construction to make an informed decision, bring someone with you who does. ›› Read through each builder’s website and their marketing materials

76 edmonton builder and developer Annual 2014

to get a clearer picture of the company and what they have to offer. If possible, request a tour of a building site to see the team in action. ›› If you’re considering buying in a brand new development, take a tour of the community, or if it hasn’t yet stated to take shape, visit the municipal office and review the master plans. Is this is the type of community you can see yourself living in for years to come? ›› Bring a camera and take notes for future reference. A home is the biggest purchase you’ll make in your lifetime. While it can be easy to fall in love – and so tempting to buy on a whim – look before you leap. After all, you’re choosing the place you and your family will call “home” for the next five, 10, or perhaps many more years. It pays to do a little homework to ensure you’re buying the right home from the right builder.

Lydia McNutt is an award-winning writer and editor of New Condo Guide. Lydia’s love of architecture, interior design and the written word have landed her happily at home at Wall2Wall Media, where real estate rules. Email, and follow her on Twitter @LydiasTweets

– B Y H E AT H E R R YA N –


unique blend of innovation and thoughtful design has given Sabal Homes the distinction of being the uncommonly stylish homebuilder. Moving into its 20th year in 2014, Sabal Homes is known for fusing the latest trends in interior design with functionality to create a distinctly unique line of homes that respond to the tastes, needs, lifestyles and budgets of consumers. While starting out in Calgary, Sabal Homes’ wide range of starter and move-up homes has proven popular in several other communities.


“We’ve been building in Edmonton for seven years where we’ve introduced our wide variety of uncommonly stylish home designs to the marketplace,” says marketing manager Nicole McLaws. “We’re focused currently on north and west Edmonton and are building in five communities: Secord, McConachie, Woodhaven, Hawks Ridge and Trumpeter. “We’re also looking forward to opening two new laned showhomes, the Xeno and Insight, later this year in a new community called Vita Crystallina,” she says. “Both showhomes have welcoming front porches and thoughtful designs that cater to the smart, stylish first-time buyer.” Xeno is one of Sabal’s smaller models at about 1,300 sq. ft., “but it’s so well designed that it feels much larger,” McLaws says. The home features an innovative layout with a kitchen up front and buyers can have either dual masters with ensuites or three bedroom layouts. The 1,600-sq.-ft. Insight “is a great home with three bedrooms, two-and-a-half bathrooms, an Lshaped central kitchen with island and eating bar, upstairs laundry and a front flex room,” she says. “It’s a very popular plan as it’s so well-designed, and suits so many different lifestyles.” SECORD “We’re working on two new front-attached garage showhomes in Secord – the Reflex and Vasi2 – which are fabulous homes to showcase,” McLaws says. The 1,900-sq.-ft. Reflex is geared to the younger family with a smart design that allows homeowners to choose the options to suit their needs, such as a fourth bedroom or a spa ensuite.


The 2,400-sq.-ft. Vasi2 is “one of our most popular garage homes in Edmonton,” McLaws says. “This innovative home appeals to those looking for more room, as its size and design gives people their own private spaces, but because of its thoughtful layout, it’s also a home where you can entertain, and host large family get-togethers,” she adds. The showhomes will open in spring of 2014, but Sabal currently has three laned (Insight, Xeno and Synergy) and two garage (Adero2 and Reflex) showhomes in Secord, along with plans to open three new laned showhomes in fall of 2014. MCCONACHIE Sabal has four showhomes in McConachie – two laned homes include the Ovation, at 1,700 sq. ft., and the Verso, at 1,500 sq. ft.; while two garage models include the Ascent, at 2,100 sq. ft., and the Fusion, at 2,200 sq. ft.

The SAM award-winning Ascent presents an ideal design for the move-up family who loves to entertain with two islands in the kitchen providing plenty of space to socialize. The three-bedroom showhome also features a walkthrough pantry, upstairs entertainment room and a large master with luxurious ensuite featuring a soaker tub, walk-in shower and dual vanities with quartz countertops.

“Our Fusion showhome next door is decorated with a contemporary flair with bright white cabinets, glittering grey stone backsplash and a waterfall quartz countertop on the peninsula island,” McLaws says. The home is also highlighted by an upstairs loft and tech area and a spacious master bedroom with a sitting area and ensuite. “Our laned homes are also spectacular – the Verso is one of our most open floor plans with a front lifestyle room that is open to the dining room and L-shaped kitchen at the back of the home, which features an eye-catching pebble-tile backsplash.” Next door, the three-bedroom Ovation showhome is made distinctive with features such as its wood grain-look tile detailing around the tub in the master bedroom ensuite, and features including a main-floor tech space. TRUMPETER “We’re featuring front garage models in Trumpeter and we have one showhome, the Vasi2, which is absolutely beautiful,” McLaws says. “This is truly a home worth visiting, for its one-of-a-kind decor, and a floor plan that can’t be beat.” Sabal Homes has a large selection of lots and home styles available in Trumpeter. WOODHAVEN Not only are there walkout lots available in Woodhaven, but there are two Sabal showhomes to view – Aspira and Adero2 – both front-attached garage models. At 2,600 sq. ft., the Aspira is one of the largest and most popular plans, and has been designed to impress with four bedrooms and an entertainment room upstairs and a formal dining room with builtin hutch, gourmet kitchen and flex room on the main. The 2,200-sq.-ft. Adero2 offers an innovative style presenting a large, private front foyer that connects to a huge mud room with builtin lockers. The home’s design puts the lifestyle room in the centre of the home with a generous U-shaped kitchen at the rear. Upstairs, a large master with space for king-sized furniture and a lavish ensuite, laundry room and an entertainment room complete this stylish home. HAWKS RIDGE In Hawks Ridge, Sabal presents attached homes with two showhomes. The Atwood A and B impress visitors with exteriors that feature interesting rooflines, stone detailing and front porches. “They offer a very appealing streetscape and really set the standard for attached homes,” McLaws says. “Both of these homes offer smart, stylish, thoughtful designs that appeal to so many different people, with plenty of space to personalize and entertain. Adding to the appeal is the fact that we have plenty of quick-possession homes available in this collection.” Sabal is also working on new laned and garage showhomes for Hawks Ridge “and we’re looking forward to giving visitors a wider product offering in such a beautiful community.” Along with its expanding roster of showhomes and communities is a focus on growing the company itself. Sabal Homes and its designSense Studio will open the doors to its new office and design centre in west Edmonton at the end of October. “We have so much to offer our homeowners and expanding the designSense Studio is

an added benefit as homeowners can come in and work with a professional designer to choose everything from railings and flooring to plumbing fixtures and counters,” McLaws says. “Sabal Homes is proud to be building in Edmonton. We take pride in offering designs and price points that make sense and that truly fit people’s lifestyles.”

FOR MORE INFORMATION Visit or check out the showhomes






fter an often-challenging 2013, the economy in much of Canada is expected to gather momentum through 2014, which, of course, would be good news for the real estate market. Various housing agencies, realty firms, major banks and other stakeholders are releasing reports of months passed and forecasts for those about to unfold.

Remember, when you buy a home, you don’t buy a national market. Meanwhile, there’s interest rates and prices of consumer goods to monitor, with the Bank of Canada recently once again holding its influential overnight lending rate at one per cent. There are now reports that the BoC may not raise rates until 2015. HOW TO MAKE SENSE OF IT ALL? Welcome to the first steps of becoming a homebuyer. Long before you visit your banker or start attending grand openings, model previews or open houses, experts say you should undertake a thorough self-education process that involves learning the basics of mortgages, reviewing your personal finances and researching your prospective home market. It’s time well spent, for all of this due diligence will prepare you for one of the most important steps you’ll ever take, and will help you make the necessary decisions from an informed and confident point of view. Managing this process also includes keeping abreast of financial news, as well as any developments in your job security and credit-worthiness, and in the neighbourhood you’re considering buying in. Remember, when you buy a home, you don’t buy a national market. You don’t even buy a provincial, regional or even metropolitan one. You buy one property on one street in a particular area of a city or town. What happens in one neighbourhood may be completely different from what’s going on in another in the same city, or from one street to the next, and certainly from house to house. What’s challenging to one market might be a cause for growth in another. 80 EDMONTON BUILDER AND DEVELOPER ANNUAL 2014

That’s why it’s important to not be overly concerned or excited by national trends and averages – be they positive or negative, disconcerting or glowing, about employment, home prices, housing starts or other important factors. Yes, pay attention to them all and note them as part of your research, but it’s more relevant to watch developments that truly affect you and your local market. Experts suggest you take a long-term view – five to seven years – of your home-buying decision. This will likely produce a brighter and more stable picture than anything caused by short-term vacillations.

Wayne Karl is an award-winning writer and editor with experience in real estate and business. In Fundamentally Speaking, Wayne explores the basics – such as economic fundamentals – you need to examine when buying property. He can be reached at or follow at


Six Communities, Six Kinds of


Passion, integrity, community are the foundation and values that Brookfield Residential has built its reputation on as a successful developer for the past 55 years. The passion Brookfield has for its work is reflected in the finished product, but also the detailed planning that goes into all of its communities to provide outstanding amenities, housing choices, streetscapes and locations that make them attractive places to live. Integrity sets a tone of fairness and respect in every aspect of Brookfield’s business. Brookfield fosters professional growth of its employees and maintains transparency with its investors and partners. Completing Brookfield’s value system is its strong focus on community, which is at the very heart of its corporate culture. Brookfield is proud to create outstanding residential communities, but is equally proud of the “strong sense of community that we have with our employees,” says Louise Gibson, Vice President, Edmonton Land Division. “Our commitment to community is extensive and diverse, and embraces all of the places where we work and live. We are constantly giving back by way of charitable initiatives and active employee participation in lifestyle-enhancing projects.” Brookfield taps into these core values and its 55 years of experience to create communities that people desire now and in the future. “We want to create communities where people


We pride ourselves on developing communities with a wide selection of amenities... any or all of which allow people to build a great sense of community. can buy their first home and make friends; and when they’re ready to move-up they can find their next home without having to leave the community or friends,” Gibson says. “We pride ourselves on developing communities with a wide selection of amenities, whether they are recreational, proximity to retail and work places, city-wide accessibility or a wide range of housing, any or all of which, allow people to build a great sense of community.” Over the years, Brookfield has developed several great communities in Edmonton, including, to name a few, Whitemud Creek, Whitemud Hills, Twin Brooks, Parkland and Terwillegar Towne. Today, it’s developing six new communities throughout the city. Among the most attractive communities is LAKE SUMMERSIDE in south Edmonton, which offers homeowners an opportunity to enjoy lakeside living and a four-season playground at their doorstep. “This is the only lake community in Edmonton, so it’s incredibly unique. The community features a 32-acre lake, beach, 4,000-square-foot clubhouse, playground and tennis courts,” Gibson says, noting that residents can go boating in the summer and enjoy skating and hockey in the winter. The clubhouse offers numerous programs and hosts specials events throughout the year.


“Summerside also has a number of fully developed parks and a K-9 public school,” Gibson says. “The great thing about Summerside is that anyone who can afford a home in Edmonton can live here; it offers a variety of home styles from the most affordable condos and townhomes to move-up homes and estate homes on the lake.” Brookfield is moving into the last years of development in Summerside so people won’t want to miss the chance to get into this fabulous one-of-a-kind community. Another community with a distinctive flair is THE ORCHARDS AT ELLERSLIE, located in southwest Edmonton. This community is designed to bring residents closer to nature with an orchard theme and country-style architecture creating a beautiful streetscape. Welcoming residents to The Orchards is the entwined three-tree entry feature with lights that change colours throughout the year. Various orchards have been planted throughout the community and Brookfield has named neighbourhoods, such as Crabapple and Cherry, and streets after them to help give residents a sense of identity to the area where they live. As well, an abundance of green space, parks, pathways and the greater tree canopy of the orchards allow residents to connect to their environment. Construction is beginning on an eight-acre amenity site in The Orchards that will include a clubhouse, playground, splash park, tennis courts, hockey rink and sliding hill. The Orchards has been in the development stage for more than two years selling a variety of home styles for first-time to move-up buyers. Both Summerside and The Orchards are situated by the GATEWAY BUSINESS PARK being developed by Brookfield that offers office and commercial space, including a grocery store along with other products and services, providing residents with local conveniences. In southwest Edmonton, Brookfield is developing CHAPPELLE GARDENS featuring architectural styles that reflect the garden theme, generous green space, playgrounds, pathways and community gardens. Construction has started on the community’s amenity site that will include a clubhouse, hockey rink, playground, splash park, basketball court and mini-gymnasium. “There is also a commercial site on the doorstep of this community that will provide residents with shops and services that they can walk to,” Gibson says. Buyers in Chappelle Gardens appreciate the tranquil setting and having a variety of starter to move-up homes to choose from. Across from Chappelle Gardens, Brookfield is crafting a new community – PAISLEY AT HERITAGE VALLEY – that will be launched in spring 2014.


Paisley is unique in that it reflects a mixed residential style much like is found in innercity communities where you may find front-attached garage, lane and detached homes all on the same street; as opposed to the more traditional suburban community design that groups the same product together on one street.

“We’re also going away from the more traditional to a more modern architectural style that will appeal to the younger crowd, so Paisley will have a unique look and a very eclectic streetscape,” Gibson says. “Also unique is that it will have a walk/bike way cutting diagonally through the community and every trail will link to it, so it’s very easy for residents to walk to amenities.”

“For the first time we’re introducing zero lot line homes in a Brookfield community, which will help with affordability. We also cater to the larger house buying public through a wide range of home styles and prices,” she says. “A further amenity will be the development of commercial on the north boundary with shops and services easily accessible to residents.” Brookfield is also proud of its builder partners who craft homes with stylish, innovative designs that meet the needs of differing buyers. Builders in Brookfield communities include: Aacropolis Homes, Brookfield Homes, Canyon Spring Master Builder, City Homes Master Builder, Coventry Homes, Daytona Homes Master Builder, Homes by Avi, Jayman MasterBUILT, Landmark Homes, Lincolnberg Master Builder, Look Master Builder, Maple Isle Homes, Pacesetter Homes and Sterling Homes.

A future LRT site is on the east side of Paisley and the future Heritage Valley Town Centre will give residents local conveniences. THE TERRACE AT SCHONSEE is a different offering from Brookfield in that it’s being developed on a small parcel within an already existing community. It provides a variety of styles and prices that were not previously available. “We’re shaking up the architecture and giving it more pizzazz and colour, but at the same time buyers will feel like they belong to the community, and we’re addressing the price point to provide affordability,” Gibson says. Schonsee is also home to a substantial wetlands area with pathways leading to it allowing residents to indulge in an evening stroll and enjoy the waterfowl and picturesque natural setting. Brookfield has had a strong presence in west Edmonton with its Parkland community, and is developing an architecturally similar community with EDGEMONT, Gibson says. Edgemont’s focal point is a large stormwater pond that will be naturalized and an abundance of green space that includes playgrounds, playing fields and pathways. It’s also close to the Wedgewood Ravine providing access into Edmonton’s vast river valley and ravine system.



Visit the showhomes that are open in every Brookfield community or check out




garbage removal, while larger communities may also include higher operational costs for a concierge service, swimming pool, fitness centre and the like. UPGRADES Read the features sheet carefully to understand what is included and what is optional. Having the ability to choose some upgrades could really enhance your living experience, but always understand the costs. Ask about mill work pieces or special lighting features sometimes seen in the presentation centres, as they are likely designer items and often not included as part of the standard finishing package or available as upgrade options. BANK RATES Ask if special mortgage rates are offered through the developer. Often, there will be a financing offer that will hold current interest rates until completion. They can also often pre-approve you to better understand how much you can comfortably borrow.


hopping for a pre-sale home is a very exciting process, but it can also be very information heavy. After visiting many presentation centres and touring numerous showhomes and suites, things can get confusing! To help out, here’s a quick checklist to consider when making your new-home purchase decision. EXPERT ADVICE Consider hiring a great realtor before you start your new home hunt, to help you ask the right questions and keep track of your options. FLOORPLANS AND PRICING Always obtain copies of the floorplans you are interested in. Have the salesperson write the prices directly onto the floorplans to make things easier to remember when you get home. Ensure you also understand the applicable taxes. MONTHLY MAINTENANCE FEES If you’re considering condominium living, maintenance fees are often provided on an estimated per-sq.-ft. cost basis. Understand what is included and what’s not. For example, a small development may only include the basic costs of landscaping, building insurance and


DEPOSIT STRUCTURE Get clarity on the required down payment before writing a contract. Some developers require up to 10 per cent within 10 days with a full 20-per-cent deposit within six to 12 months. Cash flow can be tricky, so be sure to let your bank representative help you create a payment plan to ease your homeownership experience. AT THE END OF THE DAY, THE BIGGEST CHECK BOX IS YOU! You have to love where you live, so check out lots of neighbourhoods and home styles so you will feel good about your research and know the best decision when you make a choice. Edmonton is a world-class city characterized by many unique residential pockets — so the choice is yours! Happy new-home shopping! Cameron McNeill is the owner of MAC Marketing Solutions, one of Alberta’s and BC’s leading real estate sales and marketing firms. Cameron also co-founded TAC Real Estate, a resale firm, and MPC Intelligence, a real estate market-research firm. Together with his experienced and dedicated team of sales, marketing and administration professionals, he has transacted more than 14,000 new homes and $5 billion in sales. Email him at or follow him on Twitter @mac_marketing


Building your Dreams BY HEATHER RYAN


hether you’re looking for a custom-crafted home or one built from a well-designed plan, Entity Homes can turn your dreams into a reality. Entity Homes has been building quality-crafted homes showcasing a fresh, modern look since the company was started by Raminder Sodhi in 2003 in response to a need he saw in the industry. “I wanted to build a home to my specifications and I couldn’t find a builder who could put my needs and dreams into perspective,” Sodhi says. With his background in construction, he decided to form Entity Homes to build his own dream home. “People who saw the home loved it, and they wanted us to build a home for them,” he says. “We offer clients a unique modern, contemporary style with clean lines and sleek finishes that you often don’t see in a traditional home. We also take their vision, put it on paper and then take the next step and make it a reality.”


Entity Homes started out building one or two custom homes a year, but the response from their clients was so tremendous that the business grew quickly from referrals and now “we are more of a small- to mid-size home builder,” Sodhi says. “We still build custom homes, but we also have production homes so we have several models people can choose from,” says coowner Sunny Sahni, who joined Sodhi at Entity Homes in 2007. “We can offer plans from single-family front-attached garage and rear-lane homes to multi-family duplexes and four-plexes. Every home if different, but we put the same quality craftsmanship found in our custom homes into all our other homes.” Entity incorporates some of the highend elements from their custom homes, such as wide open staircases, five-inch plank engineered hardwood floors, maple cabinetry and an abundance of glass especially on staircases, into their production homes while still maintaining affordability. “We offer a high level of standard specifications in every home we build so people are getting something special regardless of the size of the home,” says operations manager Gary Hoeft. “Another feature that we’re known for is an abundance of windows and supplying large windows throughout the home for lots of natural light.” What really sets Entity Homes apart from other builders is “our ability and willingness to customize any plan,” Sodhi says. “No matter 86

what size the plan is, we are open to make changes; we can customize any plan … “… And build to our clients needs and budget,” Sahni adds. “We offer our customers flexibility so we can personalize any home; we can build their dreams.” Hoeft says having that flexibility inspires Entity Homes to constantly improve their plans. “Many times the personalization done by our clients will give us inspiration to make changes to our plans so it helps us build a better design.” For example, a recent client redesigned the kitchen in their 1,285-sq.ft. home to make it more to their needs, and Hoeft says “we liked the changes so much they’ll be incorporated in the next plan for that model. “People like the flexibility they have with us and that we offer a fresh and modern alternative,” he says. “The feedback we get from people who visit our showhomes is that stepping into them is like a breath of fresh air; seeing something is different.”

“WE OFFER CLIENTS A UNIQUE MODERN, CONTEMPORARY STYLE WITH CLEAN LINES AND SLEEK FINISHES THAT YOU OFTEN DON’T SEE IN A TRADITIONAL HOME.” Entity Homes prides itself in listening to customers and understanding their needs in order to create a home totally suited for them. “We engage our clients through the entire journey and they are involved and informed every step of the way,” Sodhi says. “They have a say on everything in their home. “We have our own in-house Feng Shui certified interior designers who help take our clients’ vision and dreams and make it real,” he says, noting the interior designers will help clients incorporate Feng Shui into

their home, help them make their interior selections and even assist with choosing furniture if needed. Entity Homes also has a brokerage so clients can get help selling their own home and moving into an Entity home. “Our values are integrity, honesty and quality craftsmanship and we want our clients to be delighted with what we create,” Sodhi says. “Under commit and over deliver – that makes people not just happy but delighted.” WHERE ENTITY HOMES BUILDS Entity Homes is currently building rear-lane homes in Suntree in Leduc, and visitors are welcome to view the 1,485-sq.-ft. Maple showhome, which presents a beautiful kitchen with large flat-surface island and corner pantry, luxurious ensuite with dual sinks in a long vanity and a generous-sized great room with corner fireplace. It is also crafting front-attached garage homes in College Woods in Lakeview and has the 2,481-sq.-ft. Louise showhome open for viewing, which wows visitors with its a private front entry, main-floor den in the rear of the home, large pantry off the mud room/garage entry, huge master bedroom with lavish ensuite that includes a floor centred tub that separates his and her vanities and an expansive bonus room. The home builder has also just completed duplexes in MacTaggart Ridge and will be building similar duplexes in Suntree starting this year offering 22 units. As well, Entity Homes has four-plexes with 28 units under construction on Victoria Trail and is building custom homes in Uplands of MacTaggart and Windermere area. WARRANTIES AND INDUSTRY MEMBERSHIPS Entity Homes is a member and actively involved in the Edmonton chapter of Canadian Home Builders Association and it’s a member of BuiltGreen Canada. It belongs to the National Home Warranty Program providing clients with a one-year builder warranty and a five-year national home warranty.

FOR MORE INFORMATION Visit the showhomes in Suntree at 4 Spruce Blvd., Leduc, (780-739-2112), or in College Woods in Lakeview at 9012 181 Ave. N.W., Edmonton, (587-524-4585). The showhomes are open Monday to Thursday, 3-8 p.m., and weekends and holidays, noon-5 p.m. Closed Fridays. To learn more about Entity Homes, call 780-450-6686, e-mail, or check out the website at





or more than 30 years, Jayman has been helping Edmontonians build their dream homes. The late Al Westman created a lasting family legacy when he started Homes by Jayman back in 1980. Named after his son Jay, the Chairman and CEO of Jayman, Al’s intent was to be not just another homebuilder. By listening to homebuyers, Jayman continues to provide extraordinary finishing details with a cost effective price point. The Winner of 7 Builder of the Year Awards for Edmonton Awards of Excellence in Housing prides itself on carrying on a tradition of innovation through everything it does. Integrity pricing, effectively communicating the process, integrating new technologies, understanding customers’ needs and committing to best practices, are just some of the ways that Jayman strives to offer the highest level of customer satisfaction. Jayman’s Fit & FinishTM program provides the highest specifications in the industry, with choices and styles that allow homebuyers to personalize their homes at no extra


cost. Whether your style leans to contemporary, traditional or somewhere in between, no one provides more choice, value and selection than Jayman. Jayman is committed to not only building Alberta’s best homes, but also the greenest. Many sustainable features come standard in Jayman’s single family homes. As the founding member of BUILT GREEN™, Jayman also constructed the first BUILT GREEN™ home. Sustainable building has always been fundamental to their approach – and BUILT GREEN™ embodies Jayman’s long–time commitment to creating lasting communities. Jayman presents a large range of housing styles through its different home building divisions – Jayman MasterBUILT(move-up), Innovations by Jayman (starter home to mid-range) and Jayman Modus (multi-family) so customers can choose the home that suits their lifestyle and budget in various communities throughout Edmonton and in Sherwood Park and Leduc.

• Edmonton Rush Lacrosse Team • 6 th Annual Kelly Lamrock Memorial Golf Tournament in Leduc • REALTORS® Ride for Kids • Rise Up House • Edmonton Down Syndrome Society WARRANTY AND AFFILIATIONS:

Front attached garage homes are crafted by Jayman MasterBUILT ranging from 1,827 sq ft to 2584 sq ft and are being built in the communities of The Orchards, Allard, McConachie, Secord, The Terrace at Schonsee, Summerwood in Sherwood Park and in Southfork in Leduc. Innovations by Jayman builds laned and semidetached homes ranging from 1174 sq ft to 1898 sq ft and are being built in the communities of Allard, McConachie, Secord, Summerside, Walker and Southfork in Leduc. The Innovation line in Edmonton will be expanding to future communities in Southwest Edmonton in 2014. Innovations by Jayman is also building Townhomes in Southfork in Leduc. Each home has its own personality with architecturally enhanced exteriors. Distinctive 3 bedroom layouts with 2.5 baths and open concept, ranging from 1440-1466 sq ft. The chance for homebuyers to experience the apartment-style condo urban feel and luxurious design of the The Ion in Ambleside is coming to a close. Buildings 1 and 2 are already sold out. Building three is now move in ready with eight floor plan choices ranging from 610 sq ft to 965 sq ft starting from the $180’s + GST. For more information visit www. The Eve in Ambleside is closing out. Only (18) 2 bedroom townhomes are available. Townhomes range from 1344 sq ft to 1551 sq ft and start from the $280’s + GST. For more information visit www.youareeve. com Careen Chrusch, Director of Marketing says Jayman’s five year plans outline three main goals; to become the pinnacle of customer service, obtain operational excellence and be the best place to work.


We believe a home is only as good as the community it is built in,” Chrusch says. “That’s why Jayman is committed to being a good citizen, supporting the communities in which we operate and our employees live.” • P rovincial Title Sponsor for the Mother’s Day Walk & Run •M  S Drive for the Cure Golf Tournament • Edmonton Eskimos Hall of Fame Game • Leduc Novice Hockey Team

Jayman is a member of the Canadian Home Builders Association – Edmonton Region and the Canadian Home Builders Association – Calgary Region. Jayman offers home buyers a one-year warranty and as a member of the Alberta New Home Warranty program, there is a five-year warranty on the structure. Jayman uses web based home information and maintenance system to augment their customer service program. Working with Vancouver-based CONASYS and using their Home Information Packages System, Jayman provides comprehensive post purchase particulars online to better assist their customers in operating and maintaining their new home. Operating manuals and warranty documentation for every product used in the construction of a home and creates a contact directory of all manufacturers, suppliers and installers is provided in a home specific on-line library allowing the homeowner instant web access to all this information.



Jayman’s commitment to quality and excellence has led to an extensive list of awards including: Winner of 8 Builder of the Year Awards for the Calgary SAM Awards Winner of 7 Builder of the Year Awards for Edmonton Awards of Excellence in Housing and 2012 Small Volume Builder of the Year Other outstanding accolades over the years include: The only builder recognized as one of the Top 65 Alberta Employers; Top 50 Best Managed Companies – Platinum Member; Venture 100 – Alberta Venture Magazine and PricewaterhouseCoopers; J.D. Power & Associates 2nd place for Overall Customer Satisfaction two times; and Ernst & Young Entrepreneur of the Year Awards – Jay Westman, Prairie Region.


Showhomes: Jayman has 15 sets of showhomes in Edmonton & Area open for viewing. Showhome Hours: Monday – Thursday, 2-8 pm Weekends & Holidays, Noon – 5 pm Website:


A Vision of Home. All Stages. All Ages.


amani Communities has outdone themselves as the developer of Leduc’s premier community Southfork. Their vision of creating one of the “most desirable and exciting neighbourhoods in the country” is coming to fruition with architectural controlled homes surrounded by playgrounds, pocket parks, water features and beautiful landscaping… homes suited for all stages and all ages!


DOCKET#: 13-JWI-012

FILE NAME: Southfork Edmonton Builder and Developer Annual 3pg Advertorial (PG1)


CLIENT: Tamani

Leduc, a satellite city of 26,000, boasts small town charm with big city amenities and strong economic growth. Gone is the small town that had residents driving to Edmonton for basic needs and wants.

Southfork Leduc is now the community of choice for young families!

This incredible community is drawing families in from all areas of the surrounding areas with its well-planned design and multifaceted access. Southfork is number one in permits and sales as young families flock to stake their claim in a Southfork home. The Edmonton International Airport, just minutes away, is proving to be perfect for those who work up north or in the oil sands while choosing to keep their families in Southfork. Several companies fly their staff out from the International to Fort McMurray, Ft. St. John and other provinces. The Queen Elizabeth Highway runs parallel to Leduc connecting to Edmonton and the Anthony Henday ring road for quick access to Fort Saskatchewan, Sherwood Park and St. Albert. Or take the C-Line Commuter Service to and from Century Park LRT in Edmonton with stops in Nisku.

Families have 12 schools, kindergarten to grade 12, to choose from in the much sought after Black Gold School District and a host of activities to educate and entertain every member regardless of age. The Leduc Recreation Centre contains aquatic facilities, indoor playground, child care and programs to fit everyone’s interests. Beyond the Centre are organizations for all manner of sports from archery, football, curling, skate board park, gymnastics, ice skating and much more. Grab your golf clubs, the course is just minutes from Southfork. The Maclab Centre for Performing Arts, seating for 460, hosts music and dance festivals, guest speakers and so much more. The art community has a full palette with theatre, painters, choirs, performing arts and pottery groups just to name a few. Check out the historical society, square dancing, communities in bloom, music festivals or whoop it up at the rodeo! Join boat club at Telford Lake - right in Leduc! Learn how to do boating of all types with lessons and rentals available. Pack up the kids and picnic basket and wander over to the Southfork’s Super Park! Playground equipment includes swings, slides and other age appropriate structures to keep everyone in giggles and in shape. Dad will love the gas barbeques and covered patio. The sparkling water falls complement the vast areas of green grass and interconnecting pathways. A perfect park in a perfect neighbourhood…Southfork. Leduc has 68 km of multi-use interconnecting pathways that are maintained year round. These trails make Leduc one of the most ‘walkable’ communities – from neighbourhood to city centre and beyond.


DOCKET#: 13-JWI-012

FILE NAME: Southfork Edmonton Builder and Developer Annual 3pg Advertorial (PG2)


CLIENT: Tamani

is only out done by the pricing. These front drive, street The Leduc Community Hospital offers acute care, orientated colonialbeds, style town houses in the mid 200 are lab transition general and specialized surgery, built by award winning Homes by Avi. rehabilitation, and a 24 services, diagnostic imaging, hour emergency department. Sleep comfortably knowing Come to Leduc Stage protects 5 containing Semi-attached homes its interests and each otherof with the Night beauty and quality that startPatrol, at 289,900 with state of theServices, Hawk Community RCMP, Enforcement art builders Avi, Innovations by Jayman, and also andHomes Crime by Stoppers. An integrated fire service Dolce Vita Homes’ “renaissance of building delivers ambulance service, patientexcellence”. transport and the These areusual builders who create beautiful functional fire services. Optometrists, dentists, chiropractors, spaces and with thoughtful each home whatever you needaesthetics Leduc hasmaking it. uniquely yours.

is only o orientat built by

There are exciting opportunities for all with the family friendly pricing of Stage 6 new contracted lot design. “Although the lots are narrower, they allow for larger houses to be situated on them as the house sits on the property line on one side. These homes will be both front drive single detached homes and laned single detached homes.” Stage 6 has just complete servicing the lots and construction will soon be underway.

There ar friendly “Althou houses propert drive sin homes.” construc

Tamani Communities has thoughtfully planned each stage of this ‘Contemporary Heritage’ neighbourhood with homes to fit all stages and ages of life, from front attached in low 400’s, laned homes from high 200’s, semi-detached high 200’s to multi-family low 200’s. New home buyers are thrilled to find these innovative homes in Southfork are considerably less in price than comparable ones in Edmonton. Tamani Communities home are built by multi award winners - Homes by Avi, Dolce Vita Homes, Innovations by Jayman and Jayman MasterBuilt.

Tamani Communities prides itself in providing consumers with a variety of choices nested with the knowledge that not only are they receiving what they want but they are living in aTamani value based community from theplanned outsideeach in stage Communities has built thoughtfully with quality first‘Contemporary and no detail left to chance. of this Heritage’ neighbourhood with homes to fit all stages and ages of life, from front attached in low 400’s, laned homes from high 200’s, semi-detached high 200’s to multi-family low 200’s. New home buyers are thrilled to find these innovative homes in Southfork are considerably less in price than comparable ones in Edmonton. Tamani Communities home are built by multi award winners - Homes by Avi, Dolce Vita Homes, Innovations by Jayman and Jayman MasterBuilt.

Tamani with a va not only living in with qua

Rendering hopes into dreams, Stage 4 town homes are a must see for first time home buyers or those considering downsizing. The spacious, two story, open concept design

Rendering hopes into dreams, Stage 4 town homes are a must see for first time home buyers or those considering downsizing. The spacious, two story, open concept design

The Leduc Community Hospital offers acute care, transition beds, general and specialized surgery, lab services, diagnostic imaging, rehabilitation, and a 24 hour emergency department. Sleep comfortably knowing Leduc protects its interests and each other with the Night Hawk Community Patrol, RCMP, Enforcement Services, and Crime Stoppers. An integrated fire service also delivers ambulance service, patient transport and the usual fire services. Optometrists, dentists, chiropractors, whatever you need Leduc has it.

Leduc Southfork is now THE community of choice for young families… Let that family be yours!

Come to beauty a art build Dolce V These a spaces a uniquely



DOCKET#: 13-JWI-012

FILE NAME: Southfork Edmonton Builder and Developer Annual 3pg Advertorial (PG3)


FILE NAME: CLIENT: TamaniSouthfork Edmonton Builder and Developer Annual 3pg


VillageSetting CityLiving By Salina Yara Halabi


MLC Group and Allard Developments invite you to its newest community in south Edmonton: Graydon Hill. This unique development features boutique style living where residents are surrounded by serene natural settings while only being minutes away from city amenities. Located just south off of Ellerslie Road and east of 141 Steet, this 45-acre intimate community provides the ideal balance of simple, nature accented living with the convenience of an urban location. Situated in an area that is nestled between the Blackmud Creek on its west side and a mature tree stand on its left, Graydon Hill separates itself from city congestion and boasts tranquil surroundings.

as well as a pond and walking trails for residents to enjoy throughout the seasons. Residents of Graydon Hill will benefit from an array of amenities that are located along Ellerslie Road, including a variety of banking, shopping, and dining options. South Edmonton Common is also just a short commute away and is filled with dozens of retail and entertainment destinations. The strategic location of Graydon Hill allows for the community to be tucked away from major traffic zones, while also allowing for quick and easy access to major roadways, such as the Anthony Henday Drive.

Life in Graydon Hill provides an intimate neighbourhood setting that is often missing in new developments. Chris Nicholas, Vice President of MLC Group, explains that Graydon Hill offers a “village living, city setting” atmosphere where residents will enjoy picturesque surroundings and an overall small community charm. “There is only one street into and out of this neighbourhood” explains Nicholas, ultimately eliminating unsightly traffic throughout the community, and encouraging only residents, or their visitors to be driving through. A part of the Heritage Valley neighbourhood, Graydon Hill reflects it natural setting with inspired green spaces within its community. A central park will be featured in Graydon Hill, 95

True to its boutique style, Graydon hill will only be featuring approximately 350 homes, which enhances the exclusivity of the community. However, boutique living does not necessarily mean that purchasing a home in this sure to be coveted area will be out of reach. “Graydon Hill is meant to be an attainable community, offering a range of different and reachable homes” says Nicholas. A variety of lot options will be available within Graydon Hill, including walk-out lots that back onto the ravine. Single family homes offered from Averton Homes, Mac & Mitch, Parkwood Masterbuilder, and Marcson Homes ensure there are a substantial mix of home styles for home buyers to choose from. Duplex home options will also be available within the community by both Landmark Homes and Lincolnberg Masterbuilder. And, Pacesetter Homes will offer convenient townhomes. With such a wide range of home products available within the Graydon Hill the opportunity for families to be a part of this community from the starter home level and then grow within the neighbourhood to a larger home is evident. Graydon will be a community that features Ranch and Alpine architecture. Features of this style of housing include stone, natural wood and full timbered details. Design elements will allow for a balance of “classic aesthetics with deference to modern contexts”. The community will have an overall ‘Rustic Chic’ feel which will complement the natural elements around the development. All home options within Graydon Hill will share the same fundamental characteristics in regards to architecture; however, homes will still feel distinct from one another. Home colours will feature “warm, dark earth tones and bold historical colors” that will complete the natural yet boutique style of Graydon Hill.

For information on lot and home sales in Graydon Hill, visit the builder websites and watch for the Graydon Hill website,, to fully launch in Spring 2014.



Your hardest decision is whether you’d like your street to start with

A or C.

Turn the page to make your choice‌


Ambleside and Creekwood Chappelle both offer diverse homes in sought-after Southwest Edmonton. So how do you choose?

Designed with walking in mind, Ambleside is connected with tree-lined pathways to nearby amenities. Passing through the central park and by landscaped naturalized storm ponds, you’ll soon reach Currents of Windermere. Currents is Edmonton’s finest new shopping destination, featuring quality retailers, services, food, and entertainment. And if you ever need to go anywhere else, Ambleside has transit service and is right next to Anthony Henday Drive. Work-able, walk-able livability is an attitude reflected in everything Ambleside has to offer. If you’re looking for a life of ease, Ambleside is a convenient choice.

Make your choice at


Nestled into the natural habitat surrounding the Whitemud Creek, Creekwood Chappelle has something for everyone. Vast wetlands, park spaces, and an extensive trail system invite families, friends, and neighbours to gather and enjoy the outdoors. Residents of Creekwood can grow along with this neighbourhood’s natural setting, abundant with wildlife and the serenity of wetlands. A unique habitat in nature because of the biodiversity they attract, the wetlands provide endless opportunities to explore, observe, and learn about nature right in your neighbourhood. If you love getting outside, Creekwood Chappelle is a natural choice.

Make your choice at



With a perfect location, just 12 minutes from downtown, the Now in its eighth year, Village At Griesbach has become one of Edmonton’s most preferred destination communities for families.


Village has become a favourite destination neighbourhood for professional couples, young and growing families, and active adults wanting to live in a beautiful mature community. Situated on “legacy” land, surrounded by urban forest, vast green spaces and tree lined boulevards, homes in the community exude a sense of timeless character that simply cannot be found anywhere else. Craftsman, Prairie, Tudor, Queen Anne – these are some of the classic architectural inspirations that define homes in the Village and nurture the city’s most beautiful streetscapes.




Was voted Greater Edmonton’s BEST COMMUNITY at the 2011 & 2013 Awards Of Excellence.

...AND, BEST LIFESTYLE! Complementing the great architecture and streetscapes are superior lifestyle amenities. Canada Lands’ vision was to preserve natural assets and woodlands. Mature trees, many over fifty years old, have been preserved in parks, public spaces or transplanted in yards to ensure a mature character. Four lakes with shore side parks and paths provide space for year round family enjoyment, recreation and activities. They also provide wonderful vistas for homeowners, while making the neighbourhood less congested.

A new K-9 school, a playground, skating rink, lake side urban plaza and numerous legacy tribute areas also enhance lifestyle enjoyment. In 2013, construction began on a 26 acre central park and recreation area. This magnificent public amenity, will rise to 70’ at the centre, offer vast recreation spaces, picnic grounds and an observatory with spectacular downtown views. 101


The Village is Edmonton’s only NEW community where busy families can get a more complete home at “one” great price. Classic home. Character architecture. Master craftsmanship. Preferred lots. Double garage. Deck. Full landscaping. Fencing. Pretty much everything is included at one done price so you can relax and enjoy life - all for one easy monthly payment.

VILLAGE AT GRIESBACH INTRODUCES NEW SHOW HOMES The Village proudly introduces new show homes. These beautiful designs feature impeccable exteriors, today’s hottest lifestyle features and contemporary finishes. While checking out these show homes ask about the great savings and convenience of ONE & DONE PRICING. This innovative program lets time stressed families buy a more complete home without the extra costs, stress and hassles of having to finish it after move in. Plus, with an inclusive price, everything is included in your monthly mortgage payment and financed at today’s low interest rates.

Homes From The $350’s to $900’s

Parkside Townhomes

Duplex Homes

Laned Homes

Executive Homes


Living your dream with



rbanity Custom Homes Ltd. is a family-run company who has been proudly building new homes for other families in the Greater Edmonton Area since 2001. President, Georgina Nunes-Serrao, says their commitment to their clients and attention to detail throughout the design and construction process has ensured that each family who builds with them realizes their dream home.“We want to be known as the builder with a conscience. When we say ‘quality,’ we really mean quality without sacrificing affordability.” As a true custom homebuilder, people can approach Urbanity with their own design ideas for their dream home. But the company also has feature plans that people can use as a starting point for design. Georgina explains: “We build many homes from scratch, right from the designing and the plan. People often come to us with ideas they have pulled from different resources, and we work with them to create a home specific to their needs.”The end result is that each home is unique, and designed to suit the homeowner’s particular preferences and requirements.”


Urbanity’s clients are diverse in age, lifestyle and needs. Georgina says their clientele seems to fit into one of two groups: older couples or empty-nesters ready to build a home that suits their lifestyle and young professional couples, many of whom are getting ready to start a family and want a home that will meet their future needs. In either case, she says their buyers are discerning, they know what they want and they expect a good quality home.“They want a builder who they can rely on to provide the quality and craftsmanship they are looking for.” Urbanity builds throughout the Edmonton region, on any lot or parcel of land owned by the client, which includes lots in new developments, acreages and infill city lots. A list of the developments where lots can be purchased directly from the developer is available on their website under “Choose Your Community”.“We believe that true custom building starts with the client having the option to 104 EDMONTON BUILDER AND DEVELOPER ANNUAL 2014

choose exactly where they want their home built. That’s why we don’t carry an inventory of lots.” explains Georgina. 2013 was a big year for Urbanity. They launched a very entertaining television campaign on Global Edmonton highlighting their commitment to remaining a true custom builder, as well as an environmentally responsible one. “However, we are most proud of our collaboration with United Way Alberta Capital Region,” says Georgina. They supported United Way’s public service announcement airing on the American networks, A&E, PeachTree, AMC and TLC, from September 9 to December 8, 2013.“As Albertans, we are fortunate to be living in such a prosperous region, yet 120,000 people in the Alberta capital region alone are living in poverty and among them 37,000 are children,” Georgina exclaims.“We are committed to helping change this in any way we can. And we hope that by calling

on public support for United Way’s many programs and projects, we can begin to lift people in our region out of poverty.” Georgina: “I believe every business should implement responsible business practices that support a healthy environment and community. Our desire to reduce the impact building has on the environment led us to the decision that all our homes will be certified BuiltGreenTM.” BuiltGreenTM is an industry-driven, voluntary program that promotes green building practices; and every home is given an EnerGuide rating for its efficiency. Urbanity became a certified BuiltGreen™ builder in 2008, and constructed their first BuiltGreen™ home in 2009. As of January 1, 2012, all homes built by Urbanity are certified BuiltGreen™. Depending on the size of home and what goes into it, prices start at the low to mid $300,000 without the lot or GST. As for interior finishings, Urbanity customers

The Yorkshire We believe our show homes are a reflection of our commitment to quality in design and craftsmanship. Our latest Built Green™ show home, The Yorkshire, in Castlebrook in northwest Edmonton, is no exception. This 1718 sq. ft. executive-style bungalow offers an elegant open floor plan on both levels with a dazzling array of fine features including a stunning gourmet kitchen, heated basement floors, 10 and 12 ft. ceilings, theatre room and much more. Show home address: 17480 - 107 Street (just 3 minutes from Anthony Henday Drive’s 97 Street exit) Show home hours: Mon. to Thurs. 5 p.m. to 8 p.m. Sat. and Sun. 12p.m. to 5 p.m. Closed on Fridays Show home phone: 780-457-2987

Photographs by Nathan Burge

are always thrilled to discover that exceptional and higherthan-standard products and details are already included in the home, so they don’t really need to upgrade. Urbanity holds membership in good standing with the BBB, National Home Warranty and the Canadian Home Builders’ Association. And while Urbanity focuses on giving back to the community and building responsibly,“our main focus has always been and will continue to be pleasing our clients and building them a home they can be proud of.”

FOR MORE INFORMATION Phone: 780-406-8022 Website: Email:

For more information about Urbanity Custom Homes, call 780-406-8022, email or check out their comprehensive website at urbanityhomes. com. On their website you’ll find information about their show homes and communities, and look through their interactive photo gallery. You can also find them on Facebook ( and follow them on Twitter ( EDMONTON BUILDER AND DEVELOPER ANNUAL 2014 105


THIS IMPRESSIVE, NEW ARCHITECTURALLY CONTROLLED SUBDIVISION, developed by Unitech Construction Ltd., is located on the outskirts of charming Stony Plain. Understanding the importance of environment and nature, Genesis On The Lakes offers exquisite homes to suit your lifestyle with thoughtfully enhanced landscaping and environmental reserves. Stands of trees, spacious green areas, quiet ponds, a lake and walking paths all enrich your daily living experience and your property value. Start your morning with a brisk walk on one of the many pathways linking to Stony Plain enjoying the benefits of nature and the convenience of urban living just minutes away. Working with its generous natural surroundings, the carefully planned large lots of Genesis are ideal for extraordinary estate homes backing on to the 7-acre lake. The finest of craftsman builders have been chosen to create these distinctive homes leaving no detail to chance. The impressive list of builders include Stellar Homes, Ashton Homes, Caribbean Homes, Fox Maple Homes and Sierra Homes, all who specialize in the planning and building of unique, quality, custom homes. “Architectural Guidelines are in place to ensure the quality and integrity of the community is maintained, thereby creating a high level of visual appearance and protecting future property values.” confirms Hillary Klein, Public Relations Director for Genesis. 106

The crowning jewel in the centre of the community is the sparkling 7-acre lake is perfect for small electric motor crafts and paddle boats. Wander out on to the handcrafted gazebo on the lake with your morning coffee and enjoy the many species of wild birds that inhabit the area. Several large lots surrounding the lake are perfect for prestigious estate walk-outs. Stages One and Two are now open and are an absolute must see. Stage Two boasts a state-of-the art playground within beautifully landscaped green spaces and connecting walking paths. There are 12 lots that conveniently back on to the park, 26 estate lots and 36 standard lots each benefitting from the thoughtful landscaping…”nature in your backyard.” The Elm and Aspen tree lined boulevards will eventually form a charming canopy of leaves over the streets. The unusual ‘oscillating’ path system will be accented with grass, trees and shrubs on either side perfect for after dinner strolls. Enjoy the three well planned parks surrounding the ponds, the lake and the children’s play centre. With plenty of lush green spaces and sense of ‘the old neighbourhood’ where kids could play and neighbours knew each other, scenic Genesis On The Lakes is the perfect place to call home. Stony Plain is known as “The Town with the Painted Past’. With a strong sense of community, this friendly town has colourful painted murals throughout the downtown displaying their proud history and their active art community. Main Street Stony Plain has all the amenities your family will need from shopping, professional services, hospital, recreation and the many schools. Hillary describes this new subdivision as “...first class affordability. You can build a cost effective home in this community because you get more land and more house for your money. Plus, we have all of the amenities, power, gas, cable, water, sewer and no ditches. All of this in one of the lowest taxed communities in the Greater Edmonton Region.” “There is nothing like this outside Greater Edmonton.” Mike Klein, Unitech Construction Ltd. director, proudly states, “The overall design, attention to detail makes it unique and distinctive and a place people will want to live.” With more than 244 single family lots, multi-family sites including condominiums, town houses and possible adult duplexes there is something for everyone. Quite conceivably a young couple could purchase a condo, transition into a house as children arrive then as the children leave home, downsize to a more appropriate home, never leaving the great memories and friendships of this unbelievable neighbourhood. As Hillary says, “Begin your life in Genesis and retire in Genesis.” Future plans for a retail site near the entrance of Genesis will provide residents with the convenience of a gas station, liquor store, food store, restaurant, coffee shop and more. While making shopping conveniently close to home, these shops will not affect the ambience of the community. Genesis presents the best of both worlds to its residents – the quiet of country living and the convenience of urban life with a quick 20 minute drive to Edmonton via the Yel-

lowhead or Highway 16 – both connect to the Anthony Henday ring road. With a Rocky Mountain feel, the picturesque entranceway beckons you home with the ‘Genesis on the Lakes’ bronze plaque and natural stone wall surrounded with blue spruce, lodge pole pines and other deciduous trees. This extraordinary community is situated on the corner of 79 Street and 49 Avenue in Stony Plain. Mike Klein best sums it up,” This is a new life and a new start for families and people. When you move into a new dream home or community it is a new beginning and that is what Genesis is all about. In 10 to 15 years, people are going to be saying, I should have bought in here.” For more info call 780-237-9556 or 780-963-1253


STELLAR HOMES INC. ...unprecedented quality

EXCLUSIVE STELLAR HOMES’ name is synonymous with fine craftsmanship, innovation, quality materials and attention to detail. This extraordinary family owned and operated company is lead by a trilogy of talent: Mike Klein, builder, Carla Klein, interior/exterior designer and daughter, Hillary Klein, public relations/marketing. Together they are Stellar! Prestigious Stellar Homes is all about quality.”We only build 5-6 homes a year in order to keep control on all aspects of the quality custom building details. Our homes combine yesterday’s solid old world craftsmanship with advanced technology to accommodate busy lifestyles and family living in the 21st century,” says Mike Klein. Smart wiring, modern amenities, and top quality materials all are trademarks of Stellar Homes, including unique old world 108 EDMONTON BUILDER AND DEVELOPER ANNUAL 2014

craftsmanship of Stellar’s wood working. The garages are completely finished and are dream garages! “We offer a complete custom design from ground up. Every house is individual; we never build same house twice.” Mike assures. Triple glazed windows, spray foam envelope insulation to a rubber membrane instead of tar on the foundation…” Stellar Homes always exceeds Energuide’s recommendations. Standard features in these amazing homes include in-floor heating in both the house and garage, garage floor drains, smart wiring, controlled lights and blinds just to name a few. These distinctive homes typically start at a million plus. Mike says, “They are expensive because of the many details and uncompromising quality like thicker and wider footings, steel soffits instead of aluminum, 6”

driveways instead of 3” just to name a few extras…nobody builds like Stellar Homes.” Stellar Homes can be found in west end Edmonton, Stony Plain and Spruce Grove acreages, and desirable Genesis On The Lakes. Unprecedented custom quality ...that’s the Stellar way.






184,700 2014 housing starts are expected to range from 163,700 to 205,700 units, with a point forecast of 184,700 units.

$385,200 The average MLS price is expected to rise to $385,200 in 2014.

anada Mortgage and Housing Corp. (CMHC) expects total housing starts to be stable in 2014, as fundamentals such as employment growth and migration continue to support the Canadian housing market, according to CMHC’s fourth quarter 2013 Housing Market Outlook, Canada Edition. “In the new-home market, builders are nevertheless expected to limit the number of housing starts while inventories of unabsorbed units, completed and under construction, are drawn down,” says Mathieu Laberge, deputy chief economist for CMHC. “In the resale market, homebuyers have been motivated to advance their purchases and lock-in pre-qualified mortgages given the recent moderate increase in mortgage rates. It is expected that existing home sales will increase modestly in 2014 with improving economic conditions.” On an annual basis, housing starts are expected to range between 179,300 to 190,600 units in 2013, with a point forecast of 185,000 units, down from 214,827 units in 2012. In 2014, housing starts are expected to range from 163,700 to 205,700 units, with a point forecast of 184,700 units. Multiple Listing Service (MLS) sales are expected to range between 439,400 to 474,000 units in 2013, with a point forecast of 456,700 units, about equal with the 454,005 in 2012. In 2014, sales are expected to range from 438,300 to 498,100 units, with an increase in the point forecast to 468,200 units. The average MLS price is forecast to be between $372,300 and $383,700 in 2013, and between $374,100 and $396,300 in 2014. CMHC’s point forecast for the average MLS price calls for a four-per-cent gain to $378,000 in 2013 and a further 1.9-per-cent gain to $385,200 in 2014. As Canada’s national housing agency, CMHC draws on more than 65 years of experience to help Canadians access a variety of quality, environmentally sustainable and affordable housing solutions. CMHC also provides reliable, impartial and up-to-date housing market reports, analysis and knowledge to support and assist consumers and the housing industry in making informed decisions.


Melcor celebrates 90 years of creating homes for Edmonton families


Personal integrity is the keystone of true professionalism.


Stan Melton, 1972

Melton Real Estate was founded in Edmonton, Alberta in 1923. The company, now called Melcor Developments, has grown with the city it was founded in. It remained a successful family real estate firm until 1976, when it became principally involved in land development and management of investment properties. Today, Melcor Developments continues to offer vibrant communities within the thriving city of Edmonton under the leadership of executive chairman Timothy Melton, whose grandfather founded the company.

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Creating communities where families live, grow and connect. That’s what inspires the family behind Edmonton’s premier property developer. The story begins in 1923, when Louis Timothy Melton founded the company that would become Melcor Developments. His dream was to help young families own homes. Since then, three generations of Meltons have created family-focused communities throughout Edmonton, Alberta. Today, 90 years later, the Melton vision for communities is alive across Edmonton, the rest of Western Canada and the US. “We want to create communities where people will be proud to live,” says Timothy Melton, executive chairman. “Melcor communities offer ample parks, playgrounds and walking trails for families to enjoy, along


with a good builder group that provides the housing styles home buyers want.” Three generations of the Melton family have shaped the Edmonton community landscape for 90 years. The values Melcor was founded on – honesty, integrity, loyalty, respect and pride – continue to influence every aspect of the company’s operations. “The secret to longevity is achieving results through good people,” says Tim Melton. “The Golden Rule – treat others as you would be treated – has been passed along through three generations of company leadership.”

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For 90 years, generations of Edmontonians have called Melcor communities home. Melcor‘s newest communities now attract the next generation of homebuyers. Through Aurora, Jagare Ridge and Rosenthal, Melcor’s tradition of developing family friendly communities continues, with modern touches that reflect today’s lifestyle.

A home under the stars Away from the bright lights of the big city, Aurora is the perfect place to get caught up in the cosmos – without ever leaving South Edmonton. With easy access to the Anthony Henday, Aurora is minutes away from amenities like dining and shopping. Yet it’s removed from urban noise and light pollution that hinders enjoyment of the natural sky. Of course, night skies aren’t Aurora’s only source of natural beauty. Residents enjoy unique wetlands, and walking trails lit by low-light LED street lamps.


Edmonton’s first new golf course community in 20 years Golf course communities are a rarity in this city – it’s been over two decades since the last one broke ground in Edmonton. And this isn’t just any golf course community. Winding through Whitemud Creek Ravine, Jagare Ridge Golf Course sits on a stunning piece of land, right in the heart of Edmonton’s desirable southwest. Residents of the Homes of Jagare Ridge enjoy this beautiful environment every day.

With a view that doesn’t end after dark, Aurora is a natural retreat for Edmonton families.

The freedom to design their home in the style of their dreams is another reason buyers choose the Homes of Jagare Ridge. Then, once they’ve moved in, they can focus on perfecting the swing of their dreams.

Discover the blossoming neighbourhood of Rosenthal, Edmonton’s newest master-planned community. Designed to incorporate the natural landscape in every way possible, the community of Rosenthal in west Edmonton boasts long stretches of parkland and walking trails, a distinctive water feature that spreads along recreational areas, and park benches and ornamental lighting that complement Rosenthal’s natural style. This colourful community is also child-friendly, with a spray park that offers families unlimited summer fun. And, with its prime location, world-class shopping, dining and entertainment are mere minutes away.

Windermere Waters


estrich Pacific Corp. is an Edmonton based company which specializes in concrete condominiums and mixed use developments. Founded in 2010, the company has taken root in the Edmonton market and grown rapidly with four major projects in the ground and several others in the planning stages.

Doing Something Different Westrich Pacific was born from a dream to bring unique architecture with bold designs to the Edmonton market. The goal was to not only create beautiful, standout structures, but landmarks that would anchor their communities. Focusing on steel and concrete construction gave Westrich Pacific the edge they needed

for a successful debut into the southwest condominium market. Previously, wood frame structures had been the only choice for buyers in that area. Westrich Pacific was able to offer safe, soundproof condominiums at extremely competitive pricing. This paired with a stylish, modern design is what initially drew home buyers to each project. More than just concrete, the west coast inspired architecture also showcases plenty of glass and contemporary European components. These have proven very popular in the Edmonton market where Westrich Pacific soon learned that home buyers are craving something stylish both inside and out. The company was humbled and grateful to see the overwhelming response and support it received from Edmontonians city-wide. EDMONTON BUILDER AND DEVELOPER ANNUAL 2014 113

Signature Standard Kitchen

Windermere Waters Corner Penthouse

Making A Debut Westrich Pacific’s first project, Windermere Waters, was a sleek five storey concrete and steel condominium located in Upper Windermere. The project offered suites ranging in size from 622 sq. ft. one bedrooms, to 1800 sq. ft. penthouses. Spacious, open floorplans, upgraded finishes, and vibrant, modern style were just a few reasons the project appealed to home buyers. The blue tinted, floor-to-ceiling windows on every corner was the dramatic finishing touch on a stand-out design.

Its All About The Extras Expanding its scope on the next two projects, Westrich Pacific opted to add more lifestyle options in its buildings. Windermere Mansions, Signature Condominiums, Ultima, and soon Encore all offer amenities areas that are both eye catching, yet practical in purpose. The Signature houses its 5000 sq. ft. amenities area in a three storey, all glass facility that connects the East and West tower. On the south side of this complex, residents can relax in the lounge by an indoor/outdoor double-sided fireplace, as light streams in through 18 feet of stunning floor to ceiling windows. On the third level a spacious, fully equipped fitness 114 EDMONTON BUILDER AND DEVELOPER ANNUAL 2014

Ultima Sky Garden

centre allows residents to work out while taking in the views that overlook an infinity pool water feature. Lastly, a concierge staff member is on hand to keep the building running smoothly, and assist residents when needed. Meanwhile in downtown Edmonton, the Ultima boasts its own luxury spaces at the trendy indoor/ outdoor ninth floor sky garden. Residents can entertain friends or make new ones while enjoying the stylish lounge space that comes complete with a wet bar. An exclusive fitness area gives residents everything they need to stay fit while staying home. Outside on the patio a large hot tub is surrounded by multiple, intimate seating areas and a separate barbeque area. An added detail of heated wooden patio floor allows for full functionality in all four seasons.

You Asked, We Listened Even with a variety of options to choose from, Westrich Pacific recognized that some people need the flexibility to make changes to their home. It seemed only necessary to be able to provide designs as unique as their occupant.

For those seeking larger spaces with the ability to add a personal touch, Windermere Mansions was created. This four storey, adult only building offered completely customizable suites. Purchasers had the option to take the floorplan as is, or completely re-design it. Not only does this luxury complex offer unique interiors, but true to Westrich Pacific style, stunning floor-to-ceiling windows throughout create an attractive, eye catching home.

Looking Forward Westrich Pacific’s next project to hit the market will be the Encore Tower. The all glass, 40 storey tower will be located in the heart of downtown and can claim the title of the highest residential building in Edmonton. Catering to the lifestyle of the downtowner, the Encore has everything the modern sensibilities demand. Not only is it walking distance to every convenience, but high end finishes, stainless steel appliances, air conditioning and forced air heating systems, make it a home to be envied. With floor-to-ceiling windows in every suite, a spectacular amount of natural light floods into every home in the building. Ownership in Encore also means exclusive use of the rooftop sky deck complete with wading pool, luxury cabanas, wet bar, and fitness facilities. Twenty-four hour concierge service provides residents security and peace of mind. As Westrich Pacific continues to expand, it is commited to constantly growing and improving in every area of the company. From construction to customer satisfaction, Westrich Pacific aims to reach a new level of excellence within the Western Canadian market. The constant desire to be ever better drives the company to not only build a home customers love, but to create a reputation that will keep home buyers returning for years to come.

MORE INFORMATION Signature Condominiums 5151 Windermere Blvd 780.803.0888 Encore 102 Ave. & 103 St. 780.803.8777 Windermere Mansions 1350 Windermere Way

780.667.8222 Ultima 10238 103 St. 780.803.8777 Windermere Waters 1238 Windermere Way 780.263.2222

Encore Tower

Get involved with Sage! Sage is a non-profit seniors’ serving organization, offering a wide range of programs that enhance the quality of life for seniors in Greater Edmonton. Get involved with Sage! Take advantage of the many resources, programs and services. Explore a variety of volunteer opportunities. Consider supporting at-risk seniors by making a charitable donation. Sage has been serving seniors in your community for over 40 years.

Visit or call 780-423-5510! 116 EDMONTON BUILDER AND DEVELOPER ANNUAL 2014

Are you ready to make your move? As a BMO Bank of Montreal® Mortgage Specialist, I’m available to meet you at your home or office, day or night, to offer you a choice of mortgages featuring competitive rates and flexible payment options. at Your Doorstep 24/7 Are Mortgage you Expertise ready to For convenient mortgage service, contact: make your move? Nancy Bruno-Romeo As a BMO Bank of Montreal Mortgage Specialist, I’m available to meet you at your home or office, day or night, to offer you a choice of mortgages featuring competitive rates and For convenient flexible payment options. mortgage service, ®

Mobile Mortgage Specialist Tel. : 780-973-8892 Cell : 780-908-7183 Registered trade-marks of Bank of Montreal. ®


Mortgage Expertise at Your Doorstep 24/7

Nancy Bruno-Romeo Mobile Mortgage Specialist Tel. : 780-973-8892 Cell : 780-908-7183


Registered trade-marks of Bank of Montreal. 2012 edmonton builder and developer AnnuAl 169 edmonton builder and developer AnnuAl 2013 139







f it is your fi rst time buying a home, you may not know that there are other costs involved besides the purchase price. In order to be properly prepared, you should understand what is included in the total purchase price shown on your Purchase Agreement and what other costs you will be responsible for. The Purchase Price is the agreed-upon price of your new home set out in your Purchase Agreement. This is the base Purchase Price. Here is a list of some additional costs you may be required to pay when you are buying a newly constructed home: GOODS AND SERVICES TAX (GST) is payable on the

construction or purchase of a newly constructed home. You may be able recover some of the GST paid for the new home through the federal government’s GST New Housing Rebate. Usually, the total Purchase Price indicated on your Purchase Agreement will include the net GST – that is, your base purchase price, plus the full GST payable, less an amount equivalent to any applicable GST rebate. However, your Purchase Agreement may say you have to pay the GST in addition to the total Purchase Price shown on the Purchase Agreement. If you receive a credit for the GST New Housing Rebate on your Purchase Price, you will have to assign the GST New Housing Rebate to your Builder. This means your Builder will apply for the Rebate and you will not be able to. If you do not qualify for the GST New Housing Rebate, you must pay the full GST payable to your Builder even if the Purchase Price indicated on the Purchase Agreement shows a credit for the Rebate. EXTRAS/UPGRADES If the Builder has agreed to provide any upgrades, the cost of the upgrades is usually set out in a separate agreement and must be paid for in full when you request the upgrades. If they are not paid for when you request them, then the cost of the upgrades will be paid for on the Closing Date. GST is payable on the upgrades.

This article is provided for general information purposes only and does not constitute legal or other professional advice. You are advised to contact a lawyer, your builder, or your warranty program regarding any specific issues. 42 EDMONTON EDMONTON BUILDER 2013 118 BUILDERAND ANDDEVELOPER DEVELOPERANNUAL ANNUAL 2014

LANDSCAPING DEPOSITS Sometimes, in order to ensure that the landscaping to your new home is completed properly and in a timely manner, you will be required to pay a deposit to your Builder, which you will receive back once the landscaping is properly completed. PROPERTY TAX ADJUSTMENT If the Builder has already paid the municipal property taxes to the municipality, you may have to pay your Builder your share of the property taxes for the part of the year in which you are the owner of the property. SUPPLEMENTARY TAX ASSESSMENT Sometimes, the municipality will issue an additional tax levy after your home is completed. Depending on your Purchase Agreement with the Builder, you will be responsible for the supplementary tax levy. CONDO FEE ADJUSTMENT If you are buying a condo, you may have to pay the Builder for your share of the condo fees if the Builder has paid them in advance for the month. LEGAL COSTS The legal costs involved in having a lawyer complete the purchase for you. Construction Draw Mortgages If you are paying portions of the purchase price at certain stages of construction, you will pay interest on the funds that are advanced. MORTGAGE FEES There may be fees payable to your mortgage lender such as appraisal and inspection fees, insured mortgage fees and broker fees. Your Builder, Lawyer and Mortgage Representative can give you a good estimate of the costs involved in the purchase of your new home. Don’t be shy to ask.

Rosellina Giardino is an Edmonton lawyer practicing in the area of residential real estate. She may be contacted at 780.473.7779 or





elebrating its 20th year, the award-winning Daytona Homes has gained a reputation for building innovative products that respond to today’s ever changing marketplace. The Daytona Group, comprised of Daytona Homes Master Builder and Daytona Land Corporation, is dedicated to building welldesigned homes that are affordable and attainable and transforming land into amenity-rich, residential communities. Daytona Homes Master Builder has been building single- and multi-family homes for first-time buyers, growing families and empty nesters since it’s inception in 1993. Currently they operate in Edmonton, St. Albert, Sherwood Park, Leduc, Stony Plain, Camrose, Grande Prairie, Lethbridge, Coaldale, Regina and opened its first showhome in Saskatoon in the spring.


Marketing manager Jamie Strynadka reflects on the past year at Daytona noting: “This has been a very significant year for us. We’re celebrating our 20th year and we’ve opened a record 27 new showhomes in all areas. Our founder Ralph Hutchinson, was inducted into the CHBA Alberta Hall of Fame, which is an incredible honour. We have launched several new initiatives to enhance the home-buying experience and have taken steps to increase customer service and consistency across all centres to ensure the same level of quality and service.” Edmonton general manager, Darcy Brown says this new program is centred on improving communication and involves buyers to a greater degree throughout the process. “We meet with our homebuyers several times from the moment they step in the door to well after they take possession. We encourage them to visit the home with their sales consultant during construction where they can see the home taking shape. This allows us to answer any questions and provide open communication throughout the entire process.” Daytona Homes not only strives to meet the needs of current homeowners but also the needs of those in the market to purchase a new home. “The market is changing and we are offering different products, designs, features and finishings to provide today’s buyer with what they are looking for,” Brown says. For example, Daytona Homes recognized a shift in the starter home market from laned homes to duplexes. “We are now offering a wider variety of duplex layouts and we are introducing zero lot line homes that provide a new affordable option for a single-family home at a duplex price.” Zero lot line homes are a unique design that allow homes to be built on smaller lots therefore the price of the home is less. Daytona is currently building zero lot line homes in Paisley, with two showhomes to open in late spring. Several additional showhomes are set to open this year and into 2014 in a variety of new communities and will showcase new floor plans in a wide selection of price categories. New Edmonton communities will include Paisley (South Edmonton), Edgemont (West Edmonton), Stewart Greens (West Edmonton), Cy Becker (North Edmonton), Crystallina Nera (North Edmonton), Aspen Trails (Sherwood Park) and The Brickyard (Stony Plain). Daytona is particularly excited about the new project in Stony Plain and Brown states: “We are really looking forward to opening our first showhome in The Brickyard in Stony Plain. We are new to this town and we see tremendous opportunity in this vibrant community.” The Brickyard showhome is scheduled to open December 2013. “Our team has been busy developing these exciting new models, which showcase modern features and trendy finishings keeping our homes fresh and appealing to the younger demographic,” Strynadka says. “With a number of new communities, models, sizes and styles to choose from we really do have a home for everyone.” Daytona also makes the home-buying process a fun, interactive and convenient experience for customers with its online Home Buyer’s Centre where customers can select


personal touches for their new home. The online catalogue includes hundreds of options from cabinets and flooring to faucets and basement development. The best part is that customers can browse pictures, see pricing specific to the model they purchased, and save favourites in their own personal shopping cart from the comfort of their home. Appointments with the Decor Group Design Team are included on pre-sales and homebuyers receive a detailed one-on-one meeting in the design centre where the design professionals help guide them through their interior colour selections. “A new addition to the Home Buyer’s Centre is the addition of a new homeowner guide, which outlines the step-by-step process of buying a home. It includes everything a homeowner might need including warranty information and maintenance details on how to care for their home,” Strynadka says. Daytona Homes also offers a one-stop shop for its homebuyers with the Decor Group Design Centre and in-house lawyer all being located under one roof in it’s Edmonton head office.

GIVING BACK TO THE COMMUNITY The Daytona Group takes great pride in giving back to the community, and contributes significant funds and corporate time to organizations and programs such as: The Edmonton Down Syndrome Society (EDSS), Habitat for Humanity, Autism Society of Edmonton, Winnifred Stewart Association & Joey’s Home, Kids with Cancer, Rainbow Society (Grande Prairie), Lethbridge Backpack Program for Kids, Hope’s Home (Regina) and the Saskatchewan Roughriders (Regina). In October, Daytona partnered with the Edmonton Oilers to sponsor a game night to celebrate Joey Moss’ 50th birthday and presented a donation to EDSS and The Winnifred Stewart Association.

AWARDS Daytona won its third Edmonton Builder of the Year award in 2012, and some of Daytona’s other outstanding awards include the 2010 Ralph Scurfield Alberta Builder of the Year, Distinguished Builder Medallion 2009, and JD Power’s Highest in Customer Satisfaction Award for Edmonton to name a few.

WARRANTIES AND INDUSTRY MEMBERSHIPS Daytona Homes has long-standing memberships in both Alberta’s and Saskatchewan’s New Home Warranty Program, the Professional Home Builder’s Institute, local chapters of the Canadian Home Builders’ Association, and the Saskatchewan New Home Warranty Program.

FOR MORE INFORMATION You’re welcome to visit Daytona’s showhomes, open Monday to Thursday, 3-8p.m., and weekends and holidays, noon-5p.m. You can also learn more about Daytona Homes by visiting or by checking out facebook. com/daytonamasterbuilder.



HoW to FInd YouR Hot SPot




onsider your current needs and look at least five to 10 years into the future when determining a home location that best suits your family and lifestyle. “Location is about far more than resale value,” says Eleanor Hughes of Canada Mortgage and Housing Corp. (CMHC). “Location is intrinsically linked to everything from the size of the suite and its features, to the local amenities. You must figure out what you need and want [in order] to accurately identify the location that is right for you and your family as you grow and change.” The size of your home, features and amenities affect the price, but location has the most-profound impact, points out B.C.-based Realtor and past president of the Canadian Real Estate Association (CREA), Georges Pahud. “The land is the most significant cost component and the value attached to that piece of land is most affected by its location.” To determine the location that best suits you, take an honest look at your needs, then consider features, amenities and, importantly, lifestyle. siZe The current and expected size of your family will help determine the size and

layout of the common spaces and the number of bedrooms required. Do you have children, or are you planning to? Do friends and family frequently visit from out of town? Do you need a room dedicated to a home office, gym or home theatre? Most


families want at least one full bath plus a powder room to expedite their morning and nighttime routines. In some cases, the toilet/sink and shower/tub areas are partitioned to facilitate simultaneous use by family members.

Your list of wants and needs will determine your location, but your financial situation also plays a role. CMHC suggests that your monthly housing costs (mortgage and interest payments, utilities, property tax, insurance, condo fees) not exceed 32 per cent of your household’s gross income.

Whatever your age and stage in life, the distance you travel to work, shop and socialize is a key consideration. If you have children, the proximity to daycare and schools is vital. Amenities Whatever your age and stage in life, the

distance you travel to work, shop and socialize is a key consideration. If you have children, the proximity to daycare and schools is vital. Do you want to walk, take public transit or drive? What is your maximum round-trip commute? Living outside of the city may yield more space, but is the longer transit time worth it? Added costs to consider include public transit fares and, if you already own a vehicle, insurance, fuel, maintenance, repair, parking and the additional mileage and wear and tear as a result of the longer commute. Will a significant change in location mean that you and your family will need to make new friends? What about shopping and socializing at the mall, playing soccer, hearing great music or going to the park? Features Is a gourmet kitchen with high-end appliances important to you? Do you want a fireplace? Floor-to-ceiling windows? Hardwood floors? A workshop, hobby room, herb garden? Peace of mind Does the condo offer security features? Will you be comfortable walking to the bus stop, or going for a run before dawn breaks or after the sun sets? Your list of wants and needs will determine your location, but your financial situation also plays a role. CMHC suggests that your monthly housing costs (mortgage and interest payments, utilities, property tax, insurance, condo fees) not exceed 32 per cent of your household’s gross income. Your entire monthly debt load (car loans, lines of credit) shouldn’t exceed 40 per cent of the family’s gross monthly income. “Pre-qualify for a mortgage to precisely determine your housing budget,” Pahud says. “There are infinite options and trade-offs. Sacrificing the high-end finishes may get you the extra square footage. Give up a little square footage and you may get closer to the nearest transit stop.” Once you have a budget, you’ll know whether you can comfortably afford to fulfill your wish list. In real estate, as in life, you don’t always get what you want and chances are,

many (if not most) homebuyers will have to compromise around features, amenities and locations. Central locations typically offer less space but proximity to amenities, while suburban areas may present similar amenities although at some distance. “A select few can afford a small downtown loft or condo as well as the suburban or rural home, but most of us have to set priorities and make choices,” says Pahud. “If the amenities and lifestyle offered by a certain location are critical, compromise on size and aesthetics.” edmonton builder and developer Annual 2014 123

ReidBuilt Homes R

EIDBUILT HOMES has been building homes in the Edmonton area for over 30 years, and with that comes expertise and wisdom in terms of what Edmontonians want in a home. “The key to our success is in our simplified building process, the variety of housing we offer, and our ability to build affordable, quality-built homes,” says Jeremy Main, ReidBuilt’s Sales and Marketing Manager. To date, in 2013 they’ve built about 250 homes (at the time of printing), and about 10,000 homes since their inception in 1982.


ReidBuilt has received numerous local and regional awards for design, quality, and customer service, a testament to its legacy of homebuilding excellence.

“When you build with us, you get great customer service and great promotions like Home of the Month,” explains Main. ReidBuilt picks one of their homes every month to be their Home of the Month, and offers all buyers of that home in any of their communities an amazing package—like a $10,000 travel voucher and basement development (worth about $25,000). In terms of customer service, to make sure you’re happy with the entire building process, they’ve put in place a Customer Care Coordinator who ensures that the buying, building and move-in process is smooth and trouble-free. ReidBuilt homes range from 1032 sq. ft to 3,286 sq. ft, and they strive to build houses that are the perfect for each and every individual buyer. Whether you are a first-time buyer, someone looking to purchase an estate home or anywhere in between, ReidBuilt make your home your own. In fact, using their website, you can customize four of their homes’ shingles, siding, trim, doors and much more. Along with Home of the Month, the Customer Care Coordinator and the customizable tool on their website, ReidBuilt customers can also take advantage of ReidBuilt’s innovation: the Launchpad. It’s an online tool that allows clients to monitor the construction of their new home. Launchpad provides weekly updates as each stage is completed and which are next in line. Once you’ve purchased a ReidBuilt Home, your representative will set up an account for you and send you your access information via email. Then you just log in to your account and watch your home being built. All ReidBuilt homes come with exceptional features, often cited as upgrades with other builders. All ReidBuilt kitchens have full-height tile backsplashes, granite countertops, crown moulding and pot lights. Bathrooms include 16” tile surrounds on tubs and showers, Moen faucets, tile flooring and heated floors in the master bath. Main floors come with hardwood, tiled foyers and garage entrances (as per the home’s plan). Garages are insulated 125

and furnaces are 95% high efficiency. You also get a complete security system with three years of monitoring, access to their experts in the Design Centre and a First Year Home Owners Insurance through a partner company. ReidBuilt Homes is in many communities in the Greater Edmonton Area. Those communities include Creekwood Chappelle in southwest Edmonton; Newcastle in north Edmonton; Rosenthal in west Edmonton; The Palisades close to St. Albert; Riverside in St. Albert; Jesperdale in Spruce Grove; Silverstone in Stony Plain; West Park in Fort Saskatchewan; and Lakes of Morinville. “In the coming year, we’re excited to start developing the Fairways in Stony Plain. It’s right by the recently renovated Stony Plain Golf Course,” says Main. Fairways is located just 17 kilometers west of Edmonton and is a quiet and relaxed community that offers a lifestyle with something for everyone.

Main: “In 2014, we’re also developing land in the community of Edgemont, south of Rosenthal.” Edgemont is just steps away from Wedgewood Ravine and the North Saskatchewan River trail system. ReidBuilt has a condo project and single family homes planned for the area. ReidBuilt also continues to be a major force in residential real estate. Through Reid Land Developments, it has developed more than a dozen residential communities in Edmonton, Calgary and Red Deer. ReidBuilt has received numerous local and regional awards for design, quality, and customer service, a testament to its legacy of homebuilding excellence. Main says this year, they’re very excited to announce that, “two of our sales people, Steve Bosse and Billie Spasojevic, have been nominated for Salesperson of the Year for the Canadian Homebuilders Association Edmonton region Awards of Excellence.”

To find out more about building with ReidBuilt Homes, visit, call 780-486-3666 or email 126 EDMONTON BUILDER AND DEVELOPER ANNUAL 2014




askatoon and Regina are forecast to be the fastest growing census metropolitan area (CMA) economies in Canada this year, but Edmonton is right up there, according to the Conference Board of Canada’s Metropolitan Outlook, Autumn 2013. “Saskatoon and Regina continue to sizzle. For 2013, both economies are expected to grow about three times as fast as the overall Canadian economy,” says Mario Lefebvre, director, Centre for Municipal Studies. “Vibrant job markets in Saskatoon and Regina are attracting newcomers from all over Canada and abroad, boosting population growth and spurring demand for housing.” Thanks to strength in the goods producing sector, Saskatoon’s economy will expand by a significant 5.2 per cent in 2013, before easing to a still-strong 3.5 per cent in 2014. The city’s employment, which rose a robust 4.7 per cent in 2012, is expected to grow by an even stronger 6.1 per cent this year. Following real gross domestic product (GDP) growth above five per cent in two of the last three years, Regina’s economy will also continue to expand at a brisk pace. Regina’s economy will grow by five per cent this year and 3.9 per cent in 2014. Meanwhile, energy-related investment in Alberta continues to drive gains in Edmonton’s construction, primary and manufacturing sectors. Edmonton’s economic growth is expected to come in at a solid 4.2 per cent for 2013.

Meanwhile, energy-related investment in Alberta continues to drive gains in Edmonton’s construction, primary and manufacturing sectors. Calgary’s economy was to moderate in 2013, mostly as a result of the floods that hit the region this past summer. Even so, healthy gains in the goods sector will make up for an anticipated slowdown in the services sector. After growing by 4.3 per cent in 2012, real GDP in Calgary will increase by 3.3 per cent for 2013 and improve slightly to 3.4 per cent for 2014. Real GDP in Vancouver is expected to increase by only 2.2 per cent for 2013, due to slowdowns in both the manufacturing and construction sectors. A decline in manufacturing and a weak services sector will limit Toronto’s real GDP growth to 1.6 per cent for 2013. In 2014, improved global economic conditions will drive demand for manufactured goods, boosting the economy by 2.7 per cent. Winnipeg’s economy is expected to expand by a modest 1.4 per cent in 2013, hampered by weak growth in manufacturing and slow employment gains.

Sterling Homes is winding up this year on an exhilarating high! Sterling Homes, as part of Qualico Group of companies, is elated to be the recipient of the 2013 CHBA Alberta Awards Best Single Family Home Under $250,000, as well as, the CHBA Alberta Awards – Multi Family Builder of the Year as part of the Qualico group of companies for Edmonton. These awards celebrate excellence in new homes, innovation, technology and construction techniques, outstanding presentation, as well as, marketing activities across Canada. Sterling Homes has found themselves in the winner’s circle many times over the last ten years. Success such as this does not come easily but with a strong work ethic, forward thinking and respect for the community. As a member of the Qualico Group, Sterling Homes has continued to follow and improve upon the values of its founder. In 1950, Dr. David Freisen and his wife Katherine, began Qualico in Winnipeg with the building of a few houses - sixty years later this modest business has expanded across Western Canada and the United States. Qualico has offices in Winnipeg, Calgary, Vancouver, and of course, Edmonton.


Sterling Homes (Edmonton) Ltd. has been a popular builder in Edmonton for more than twenty years by building homes not houses and creating some of the finest communities. In providing family friendly pricing and superior follow-up service on all their new homes Sterling receives a multitude of referrals from their clients. Satisfied clients, who not only refer but, in time buy again from Sterling and that speaks volumes. Sterling’s primary goal has always been to be the very best at what they do, with genuine concern for their customer’s satisfaction with the finished product. Sterling Homes does not just treat their clients with respect and understanding, they treat their staff, suppliers and trades people with the same sincere consideration. In turn, these same people give their very best and it is this best that has made Sterling Home so sought after

As a member of the Qualico Group, Sterling is able to continue to deliver excellent pricing through volume purchasing of materials, trades and land. Their membership in the Alberta New Home Warranty Program and Edmonton Home Builders Association is assurance to new home owners of Sterling’s commitment in protecting the client’s investment. Further, they “offer a ‘5 Year New Home Warranty’ backed with a completion guarantee”. Their “rating with New Home Warranty is in the “Excellent” category.” Miles Kohan, vice president of Sterling Homes, credits their success to the Qualico Group’s style of operation that gives the various housing divisions ‘autonomy’ in order to develop products that are suited to specific subdivisions and target markets rather than simply cookie cut. This autonomy is apparent in the 16 show homes currently operating throughout Edmonton, Stony Plain, Spruce Grove, and Fort Saskatchewan. Sterling Homes has four product lines, single family, duplexes, townhomes and RPLs. Duplexes targeted to first time home buyers and single family homes that are aimed at first buyers and second move up buyers including high end purchasers. Kohan stated recently that receiving the 2013 CHBA Alberta Awards Best Single Family Home Under $250,000 is particularly exciting as homes under $250,000 on a lot, plus GST equal a selling price of

roughly $400,000. This is a popular price point for buyers and with Sterling’s winning plan it is a very positive position for all. Sterling Homes are built with solid craftsmanship and advanced technology to accommodate family living and busy lifestyles. By listening to potential clients Sterling realized the frustration many felt when viewing the beautifully appointed show homes. What was included and what was not? So, they rectified this concern quite simply by including the most common items clients like to upgrade. By including the upgrades into the base price Sterling is able to purchase them at a better value giving the consumer a greater net value. Now when touring Sterling’s desirable show homes prospective buyers will know that the base price posted is the price they will pay. What they see is what they get! It takes a sincere understanding of people, listening and craftsman skills to create homes that keep generations of clients referring their family and friends. This sincere understanding goes beyond building great neighbourhoods for families, Sterling Homes continues the philanthropy of founder Dr. David Freisen with their involvement in supporting charitable organizations and initiatives such as Moving Out Hunger events and Habitat for Humanity. Vice President Miles Kohan had the honour of presenting the keys to a family for one such home during Habitat Day in the Capital Region, an experience he has found both rewarding and humbling. Both he and his wife are working to eliminate homelessness in Edmonton through the 129

’housing first’ approach. Involvement in these volunteer activities builds a strong community that benefits all by creating better neighbourhoods, better business and more importantly better quality living for all. Location, location, location! Colin Wilson, Sales and Marketing Manager, reminds people to find the area that works best for their lifestyle then choose a home. Consider what your family does daily and choose a neighbourhood that fits these activities. No matter how beautiful the home if it takes you away from things you love or adds to commuting time you will not be happy. Currently Sterling is pleased to have homes in many fine communities such as Allard, Hampton Terrace, Langdale, Laurel Crossing, Newcastle, Orchards, Rutherford Heights, Sienna (Ft. Saskatchewan), Springate (Spruce Grove), Tamarack, Walker Lakes, Trumpeter on Big Lake and Westerra (Stony Plain). Whether this a client’s first home, luxury move up or a senior

downsizing, Sterling has the home and community designed for maximum enjoyment - warm family atmospheres, convenient amenities, nature walking trails, landscaped park-like settings, beautiful storm lakes and so much more! These communities are rich in detail and value - an absolute ‘must see’ for your next Sterling Home! With more than 60 years’ experience, countless accolades and awards, competent and dependable with a reputation second to none, Sterling Homes continually strives to exceed customer satisfaction while providing lasting value and unparalleled excellence. For Show Home locations and Hours Contact 780-461-8369 3203 – 93 St. Edmonton

2013 – AWARDS – EXCELLENCE IN HOUSING EDMONTON FINALIST - Best Radio Commercial – Bigger Castle FINALIST -Best Brochure package – Sterling Model Brochure FINALIST -Best Website – FINALIST -Best Multi-Family Townhouse/Duplex Under $275,000 – Sensation FINALIST -Best Multi-Family Townhouse/Duplex Under $275,000 – Summation FINALIST -Best Sales & Information Centre – Single Family – The Orchards WINNER -Best Sales & Information Centre – Single Family – Trumpeter FINALIST -Best Sales & Information Centre – Multi-Family – Newcastle WINNER -Best Single Family Bungalow/Bi-level Under $350,000 – Belvedere FINALIST -Best Single Family Two Storey/Split-level Under $275,000 – Trista FINALIST -Best Single Family Two Storey/Split-level Under $275,000 – Tyndall Platinum Level Volume Wards – Erik Eisen

EDMONTON Allard – 780-756-2970 Ambleside – 587-524-8160 Hamptons Terrace – 587-520-3247 Langdale – 780-756-5679 Langdale S2 – 780-756-9409 Newcastle – 780-757-9181 Newcastle S2 – 780-756-0739 Orchards – 780-757-5308 Schonsee S2 – 587-524-2696 Tamarack Common – 587-524-8806 Walker Lakes Station – 780-756-0723


FT. SASKATCHEWAN: Sienna – 780-997-0960

FINALIST – Trista E – Under $250,000

WINNER – Trista E – Under $250,000 WINNER – Multi Family Builder of the Year


In the following Communities:

FINALIST – Builder of the Year 2011 WINNER – Crystal Awards Sales Person of the year (AB) 2011

STONY PLAIN: Westerra – 780-963-8905 SPRUCE GROVE: Springate – 780-962-3212

Connecting Canadians with Real Estate Publishing I Online Advertising Solutions 131


Moving etiquette:



ven at the best of times, moving day can be stressful for everyone involved. Whether you are moving into or out of a condominium, lowrise home or a commercial property, a move involves trucks, boxes, packing materials, workers and a certain amount of organized chaos. As with any major event, preparation is key. There are certain things to do on moving day to make things go as smoothly as possible. The first is to be sure to bring your manners with you.


> Let your neighbours at both ends know when to expect the movers to pull into your place. Ensure that the movers park and unload to avoid blocking anyone else’s driveway or trespassing on other property while items are being carried into or out of your new place. It is important to respect your neighbours’ privacy and property. > If you are booking a residential move and have the choice, select 9 or 10 a.m. for your truck to arrive. This is a time when people who work the 9-to-5 shift are not at home, and you are less likely to cause them any inconvenience. > Everyone wants to move at the same time, but this can tie up the elevators and make it impossible for residents to come and go, so instead of chaos, the property management will book a block of time for you to move. Book the elevators well in advance – in both the building you are leaving and the building you will be moving into – so that you can have the benefit of arranging your time comfortably. You should also check to see if movers are restricted to using specific doors. Sometimes there are service areas to use for moving so that the rest of the tenants aren’t disturbed or inconvenienced, or to accommodate large, heavy pieces of furniture. > Make arrangements for your pets to be cared for elsewhere. The very nature of a move means that doors will be open for long periods, and having animals wandering in and out can be dangerous for them and for those carrying your belongings.

If you are booking a residential move and have the choice, select 9 or 10 a.m. for your truck to arrive. 132 edMonton buIlder and developer AnnuAl 2014

Tipping is not compulsory in our industry, so it is totally up to you. If you feel your moving crew has done an exemplary job, by all means, show your appreciation that way. Whether or not you tip, you should expect excellent service. > If the movers are playing a radio, ask them to keep the volume down to avoid bothering small children or elderly neighbours who may want peace and quiet. > The physical nature of moving means that your movers will get thirsty and hungry. Although it is not necessary, offering cool drinks and some snacks is always greatly appreciated. Cold water and pop during the summer, or coffee and hot chocolate in the winter can go a long way to keeping movers refreshed and energized.

of cleanliness and you don’t want to be sent a bill from your old landlord because you didn’t fulfil your obligations at your old apartment when leaving. > Keep your cool. By moving day, you are likely to be tired and worried about all your items arriving at your destination without any damage. So, it’s all about common courtesy – treating others the way you would like to be treated – and it works both ways. That’s why at Two Men and a Truck we follow “the grandma rule.” We treat everyone the way we would want our grandmothers to be treated.

> Most people wonder about whether to tip movers. Tipping is not compulsory in our industry, so it is totally up to you. If you feel your moving crew has done an exemplary job, by all means, show your appreciation that way. Whether or not you tip, you should expect excellent service. > Most moving companies are good about removing packing materials, crates and boxes when they leave. If anything is left behind, collect it yourself and dispose of it. > As items are moved out of rooms, take advantage of the opportunity to sweep, mop and clean what you can. Think about how you would like to find the place you are moving into and act accordingly. Some people hire cleaners to come in and work their magic before turning in the keys over to the landlord or the new owners. You may even want to check your lease – some leases and tenant agreements stipulate the condition

Chuck Resnick is vice-president of marketing and operations, Two Men and a Truck Canada.

edmonton builder and developer Annual 2014 133

h o m e b u ye r s’ r e s o u r ce

homebuyers’ resource section you love the home,

see what you can afford!

›› C  alculate your mortgage payments using the mortgage payment calculation chart ›› M  ortgage management tips and answers to common mortgage questions

134 edmonton builder and developer Annual 2014

Calculate your mortgage payments interest rate

amortization period

chart figure

mortgage amount ÷ 1,000

monthly payment

example: 5%

25 years


125 (mortgage amount $125,000)


Follow these steps to see if you’ll qualify for a mortgage on your dream home 01 Calculate the combined monthly before-tax income of you and your spouse. 02 Divide by three. This figure is the monthly payment you can afford to make on your home or condo. 03 Take the total price of the condo and subtract the amount of money you expect to make as a down payment. This is the money you will have to borrow.

04 Refer to the chart on the opposite page. Look down the left column and locate the interest rate you expect to pay. Line this up with the amortization period of your choice. (Most first-time buyers take the 25-year amortization.) 05 Multiply this figure by the amount you need to borrow. Divide by 1,000.

06 Add to this your estimated monthly heating costs and monthly property taxes. 07 If this figure is equal to or less than one-third of your gross monthly income (calculated in Step 2), you’ll qualify for a mortgage on your dream home or condo.

Bear in mind that this is a rough estimate. If you have several other large loans already, you may qualify for less. Also, banks and trust companies vary in their policies. The best way to know what you can afford is to go to the lending institution of your choice and get pre-qualified.

edmonton builder and developer Annual 2014 135

Mortgage management

Mortgage Q&A

»C  alculate

What is the difference between conventional and high-ratio mortgages? A conventional mortgage is a

in advance how much home you can afford. Mortgage professionals use a few

variables to determine the maximum mortgage you can afford: your household income, your down payment and your debt payments including your new planned mortgage along with major related expenses such as property taxes and heating. »C  onsider

getting a smaller mortgage than the maximum amount you can afford. Your future financial picture may not be the same as it is today. By taking on a smaller mortgage than the maximum amount you can afford, you will gain the flexibility and peace of mind to manage your other obligations today and deal with any unforeseen events that might occur in the future.

»E  valuate

the impact rising interest rates could have on your monthly payment. For

many homeowners, a rise in interest rates could have a significant impact on their housing costs. For example, if you are renewing a mortgage of $250,000, an increase of just two per cent in the interest rate could cost you around $300 extra each month. Evaluating the impact of future interest rate increases today could help you avoid potential financial difficulties tomorrow. »B  ecome

mortgage-free faster by reducing your amortization period. This will increase

your monthly payments, but will also save you money in interest over the life of your mortgage, and make your family mortgage-free sooner. Choosing an accelerated payment option (equivalent to one extra payment per year), making lump-sum payments or increasing your regular payment amount all contribute to reducing your amortization period.

mortgage loan up 80 per cent of the lending value of the property with a minimum downpayment of 20 per cent. If your downpayment is less than 20 per cent of the purchase price, however, you will typically need a high-ratio mortgage. High-ratio mortgages normally have to be insured (by CMHC, for example) against payment default.

What are fixed, variable or adjustable interest rates? A fixed rate is locked-in for the entire term of the

mortgage. With a variable rate, the payments remain the same each month, but the interest rate fluctuates based on market conditions. For adjustable-rate mortgages, both the interest rate and the mortgage payments vary based on market conditions. Talk to your mortgage professional to find out which option is right for you, and be sure to evaluate the impact of an increasing interest rate on your monthly payment.

Should I choose an open or closed mortgage? With a closed mortgage, you pay the same amount each month for the entire term of the mortgage. Some flexibility to repay principal through lump-sum payments is allowed. Closed mortgages can be a good choice if you want a fixed payment schedule, and you don’t plan on moving or refinancing before the end of the term. An open mortgage allows you to make a lump-sum payment at any time. This type of mortgage can be paid off prior to maturity without penalty. An open mortgage can be a good choice if you’re planning to sell your home in the near future, or if you want the flexibility to make large lump-sum payments. An open mortgage generally carries a higher interest rate.

What about the term, amortization and payment schedule? The term is the length of time (usually from six

months to 10 years) that the interest rate and other conditions of your mortgage will be in effect. Amortization is the period of time (most first-time homebuyers choose the 25-year amortization) over which your entire mortgage will be repaid. Lastly, the payment schedule sets out how frequently you will make payments on your mortgage – usually either monthly, bi-weekly or weekly. Accelerated payments are also an option. These are available for weekly and bi-weekly payment schedules and are generally equivalent to one extra monthly payment per year. With accelerated payments the homeowner is able to pay off his/her mortgage faster while decreasing the overall interest cost.

Courtesy of Canada Mortgage and Housing Corp. For more information, visit or call 1.800.668.2642.

136 edmonton builder and developer Annual 2014

h o m e b u ye r s’ R e s o u r ce

new home & condo checklist

When shopping for your dream home or condo, carry this list with you and take notes to help you remember what you saw, and where! home/condo #1

home/condo #2

home/condo #3

home/condo #4

Project & address:

Project & address:

Project & address:

Project & address:

















2-storey highrise bungalow

detached conversion townhome

2-storey highrise bungalow

detached conversion townhome

2-storey highrise bungalow

detached conversion townhome

2-storey highrise bungalow

detached conversion townhome

Sq. Footage:

Sq. Footage:

Sq. Footage:

Sq. Footage:

# of bedrooms:

# of bedrooms:

# of bedrooms:

# of bedrooms:

# of bathrooms:

# of bathrooms:

# of bathrooms:

# of bathrooms:

Interior appliances:

Interior appliances:

Interior appliances:

Interior appliances:





Parking facilities:

Parking facilities:

Parking facilities:

Parking facilities:

Special incentives:

Special incentives:

Special incentives:

Special incentives:





Down payment:

Down payment:

Down payment:

Down payment:

Condo fees:

Condo fees:

Condo fees:

Condo fees:

Financing available:

Financing available:

Financing available:

Financing available:

Other comments:

Other comments:

Other comments:

Other comments:


mark e t marke t mar t s

with Jim Malner

It’s A GREAT Time To Buy

After three years of providing a monthly look at the real estate market from our business perspective, I’m somewhat sad to say this will be the final edition of the column – Market Smarts. Over this time we’ve examined many issues that impact people when buying a new home or any piece of real estate including basic market research that may help in timing your purchase; negotiating a better deal; the risks of buying a new or resale property; types of financing and which might fit you best; real estate investing considerations; understanding the building process; choosing NEW vs. USED; evaluating a lot purchase and a lot of other interesting topics. All are available on CSG’s blog, so if you missed any or want to review them simply go to CSG.CA and click the blog post. I will be ending the column much the same way it began with a look at where we are today in the Edmonton market. There is a saying in real estate that all markets must be evaluated locally to be relevant and certainly Edmonton is in that situation today. Almost any forecaster you can name from the Royal Bank to REIN (Real Estate Investment Network) views Edmonton as the place to invest in real estate over the next 3 to 5 years.

The Most Common Question I’m Asked – Is Today The Right Time To Buy? To me there is never a “bad” time to buy real estate. Some periods are just “more favourable” than others just as some opportunities are better than others. Some of the best purchases I’ve made have been in the most depressed of market conditions, as that is when the greatest opportunity for equity growth over the long term presents itself. If you are looking for a first home then certainly “the earliest date possible” is the right time to buy. The reason real estate creates wealth, and therefore is beloved by those seeking financial security, is based on the “time value of money” theory.

While economic windfalls or turmoil may swirl around you, owning a family home is the most predictable path to increasing wealth...

Over time, it’s very difficult to lose money on real estate purchased for your personal use. The forced savings effect of standard mortgages and 200 years 138

of economic data prove that owning your home is the best investment you can make in yourself and your future. While economic windfalls or turmoil may swirl around you, owning a family home is the most predictable path to increasing personal wealth through “equity creation via forced savings”, “capital appreciation”, generally due to economic growth and inflation, and the principle residence tax free status. Edmonton has moved off the bottom of our latest “down cycle” and is tracking back to many of the highs in terms of sales volumes and average prices seen at our last peak in spring 2008. That is right on schedule for an Alberta recovery so very little new here. Over the last five Alberta recessions, the average time period from peak to bottom back to peak is about 7 years. So in late 2013, we are just over 5 years in. To determine if upside investment potential still exists requires an examination of general real estate drivers. Two key metrics are “rental vacancies” and in-migration. In a dynamic market like Edmonton

smar t s “

Today, by almost any metric, Edmonton is the place to be. It’s estimated that in 2014 the city will see over 20,000 new migrants. Most of them will be younger singles, couples and families.

- where people come and go for employment job creation, business investment and global commodity prices are strategically linked to real estate performance.

Wages in Alberta are also expected to again lead the nation at approximately 3 – 4% for the next few years. This means housing affordability should stay skewed for 2014 in favour of the buyer.

Today, by almost any metric, Edmonton is the place to be. It’s estimated that in 2014 the city will realize over 20,000 new migrants. Most of them will be younger singles, couples and families. With a rental vacancy rate of less than 1% in most areas of the city, you can see where rents are likely going. And, when rents go up, so do home prices, as the cost of buying starts to look more favourable than renting. This basic purchase behavior has been accelerating over the last 18 months due to historically low interest rates, despite the federal government’s best regulatory efforts to reign in housing demand.

So, I would say NOW is a very good time to buy.

To date, larger price increases have been mitigated by an oversupply of new lot and condo inventory in many parts of the city, particularly south Edmonton.

While real estate prices have slowly moved up during 2013, they appear primed to accelerate faster by mid-2014. To date, larger price increases have been mitigated by an oversupply of new lots and condo inventory in many parts of the city, particularly south Edmonton. As that supply falls through early 2014, expect to see prices rise at a much quicker pace.

Compounding price increases will be the slower than projected ascent of interest rates. Other parts of Canada, including key political areas, are certainly not enjoying the “growth” of Alberta, so government policy on interest rates really can’t change too much. There is also room for the dollar to fall a bit more before that factor needs to be addressed through interest rates.

Buy What Fits Your Situation – Comfortably What you buy? Well, that’s up to you and your personal situation. There are excellent opportunities in greater Edmonton’s apartment condo and townhome market, and for first buyers this is a great option. The Royal Bank in its latest economic outlook lists Edmonton as still being the most affordable large city in Canada to buy a home, though they expect that may change by the end of next year. Currently an average home in Edmonton requires on average only 28% of average household income, an amount that’s increased 1% over the last 24 months. So, be active. Today is a great time to buy and the sooner you do it, the sooner you get the time value of money and equity growth working for you. As history has repeatedly shown, that’s the most predictable way to a better financial future – not to mention a lot more fun at home. Jim Malner President of Consumer Strategies Group(CSG) Alberta’s longest serving, professional real estate marketing consultancy with offices in Edmonton and Calgary. Follow CSG on Facebook or Twitter for regular updates and all of Jim’s columns will be posted on CSG’s blog at

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ON TREND FOR 2014… Written by C.M. HEBSON PART OF MY EXPERTISE AS AN INTERIOR DESIGNER IS TO KNOW WHAT IS UP AND COMING FOR DESIGN TRENDS Changing out old tired items for trendy accessories keeps your home looking fresh and stylish. Let’s take a look at what’s trendy for 2014.

Colours: YELLOW is a leader for 2014 interior design. This color can be tricky - too strong and it’s blinding, too light and the punch is lost, you need to know what impact your wanting from your yellow. DAZZLING BLUE Pantone’s Dazzling Blue 18-3949 has been named top color pick for Spring, 2014. And I for one could not be more excited! Bold, elegant and all kinds of pretty, this dazzling shade of blue is such a versatile color.

• Pattern: Finally moving on from the graphic zig zag and ikat prints, for 2014 look to knits, chintz and vintage styles which are all the rage. • Ethnic: Alongside the revival of the old-world patterns comes a more exciting, more vibrant trend. Colourful ethnic fabrics and primary coloured walls. Search in Spain, Mexico and Africa for your vividly coloured inspiration.


• Space: People like to feel they are in an airy environment, and minimalist living is definitely high-end chic. Think lighter, brighter in all your 2014 projects. • Touchy-texture: Fabrics that stimulate your sense of touch. Think sheepskin rugs, suede seating, faux fur, wool knits and silky curtains all mixed together to provide a sensory paradise. • Hand-made: Look for established home producers in this genre rather than the flea market finds. Items like intricately crocheted cushions, beautifully embroidered throws and chunky, knitted items.

• Monotone: Pick your favorite colour, any colour – and layer your entire room with it. Drapes, furnishings, accessories, paint, wallpaper – a well designed monochromatic room will have huge wow factor. • Feathers: From earrings, artwork, wreaths purses and shoes – feathers are the utmost in high fashion for your home this year. • Pop of Pink: From soft delicate blush to hard-rock pink – create energy and fun with bold to soothing hits - don’t be shy, pink is stunning.

How you incorporate new with old trends is as individual as you are. Whatever your project, interiorsBYDESIGNinc is the perfect design studio to incorporate your style – we get it magazine perfect.


m o rtgag e tal k

getting the

home you’ve always wanted


BY michelle or anchuk

s there anything more exciting than buying a home? Especially if it’s your first home? It’s the next step in building the life you’ve always dreamed of. Of course, you want to make your choice as perfect as possible, which means finding the right home, in the right neighbourhood, at the right price. And, because it is a serious commitment, you also want to know you’re making the right financial arrangements for your home purchase – something you can live with now and in the future.

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Buying a home is a major decision, and the first step is finding out how much you can afford to spend.

The benefits of a pre-approved mortgage When you have a pre-approved mortgage, it means a lender has made an actual commitment (subject to conditions) to loan you money. So you know exactly how much you can afford before you go home hunting. But that’s just one of many benefits of being pre-approved.

Additional pre-approval pluses include: ›› Your mortgage rate will be locked in against increases for 120 days (and it can go lower if rates go down). ›› Real estate agents will take you seriously because they’ll know you’re committed to purchasing a home.

›› You can save time by avoiding houses you know are outside your price range. ›› When you make an offer to purchase, the seller is more likely to give it serious consideration because you have solid financial backing. ›› Your pre-approved status may give you more negotiating power with a seller. ›› You’ll be better able to manage your money, knowing your monthly payment amounts, as well as how much your down payment will be. In short, when you’re ready to start looking for a home to buy, securing a pre-approved mortgage should be step one. Better yet, there’s no cost to you and you’re not obligated to accept the mortgage.

When you have a pre-approved mortgage, it means a lender has made an actual commitment (subject to conditions) to loan you money. So you know exactly how much you can afford before you go house hunting.

Michelle Oranchuk is a mortgage specialist with RBC Royal Bank, serving edmonton and the surrounding area. She specializes in helping you select a mortgage that suits your lifestyle and makes your homeownership goals happen, and offers expert advice on mortgage pre-approvals, purchasing real estate, refinancing, mortgage rate inquiries and realtor referrals. email Michelle at Call 780.952.3031

fi n i s h i n g tou ch e s

where do i start?

3 tips for choosing finishes and upgrades


by ya nic sim a rd

pon walking into the fully upgraded show suite in the presentation centre for your new home or condo, you are presented with a number of decisions for materials, colours and upgrades. You immediately go for the hardwood, which is much pricier than the laminate; you’ve always wanted a spa tub fully loaded with jets; and you love those stainless steel appliances. You stop for a second and take a breath because all you can see are dollar signs. You have to ask yourself, “is it really going to make a difference when it’s all said and done?” The answer is “yes,” but not every upgrade is worth the money you’ll pay for it. However, some upgrades from the standard features will make a huge impact, look- and qualitywise, not to mention resale value. Choosing your finishes should not be an overwhelming experience. Do your research before heading out to choose your final selections and you will be in good shape.

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1 Choosing in the right order People often start by choosing a paint colour and then trying to match everything else to it. To me, that’s going backward. It’s much easier to choose your paint colour last, having it complement your other, more-permanent selections, such as cabinetry. Finishes that are the least difficult to change should be chosen last. Start with the flooring and cabinetry. In smaller spaces like condos, keeping the flooring consistent throughout will create a nicer visual flow and a feeling of openness. Next, choose the backsplash, countertop and cabinetry hardware. I wouldn’t suggest going with a bold and colourful pattern for the backsplash – keep it simple and neutral. You can add colour to your home with accessories and soft furnishings, like pillows and throws, which are easy to change as your tastes do. And trust me, they will. I don’t advise experimenting with colour on finishes that are permanent. Your countertop and

backsplash will be expensive to replace if you don’t like the end result. The countertop and backsplash should coordinate with each other, and pick up colour tones from one another. As for the hardware, I like combining knobs and pulls. Knobs for the doors and pulls for drawers, and you can never go wrong with a brushed-nickel finish. Lastly, choose your paint colour – something that matches nicely with the already-chosen finishes. Bring a wide selection of paint chips with you. designer tip I’m known for using Benjamin Moore’s Classic Grey (OC-23) for the walls, trim and ceiling. I paint the walls and ceiling with a flat finish, and the trim in semi-gloss.

2 Think resale Certain features sell better than others, which is very important to keep in mind when choosing upgrades. Stainless steel, granite countertops and hardwood flooring are all elements that buyers look for and are attracted to, and smart upgrades to invest in. Though you probably won’t be thinking “resale” at the time of your new-home purchase, it’s crucial to always keep it in the back of your mind. Remember that you want your finishings to cater to a wide demographic of prospective purchasers down the road, so be sure that your selections will appeal to a broad range of tastes and style preferences. ruLe of thuMB Spend about five per cent of your budget on upgrades, in order to maximize your return on investment.

Start with the flooring and cabinetry. in smaller spaces like condos, keeping the flooring consistent throughout will create a nicer visual flow and a feeling of openness. next, choose the backsplash, countertop and cabinetry hardware.

3 Professional help The benefits of using a reputable designer will pay off. Designers have an eye for colour and they know what works well in a particular space, and more importantly, what doesn’t. It’s a wise decision to employ a designer up front to avoid making mistakes that could end up costing you more money down the line, if you don’t like the finishes that you choose yourself. A good designer who is familiar with builders’ finishes will help you to mix and match the options and upgrades to achieve the ultimate look at the lowest cost. It’s all about knowing where to spend your money and how to match your various selections. soMe upgrades that paY off › Hardwood in lieu of carpeting › Kitchen backsplash › Countertop with undermount sink › Stainless steel appliances › Interior doors and door hardware

Yanic simard is new condo guide’s design editor and principal designer of tidg. specializing in residential and commercial projects, simard often applies his signature high/ low and old/new combination design techniques in developing unique designs. simard has created designs for clients in toronto, Montreal and Miami, and has appeared as a regular guest expert on citytv’s cityLine. for more information visit edmonton builder and developer annual 2014 145


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Edmonton Builder & Developer Annual 2014  

A Wall2Wall Publication

Edmonton Builder & Developer Annual 2014  

A Wall2Wall Publication