Although Generation Y and Generation Z have adopted digitalization in almost every aspect of life such as searching, learning, communicating, reaching out, and shopping, the COVID-19 pandemic has resulted in an even more magnanimous usage of digital technologies. With everything locked down a few months back, and working from home being preferred, there has been a high adoption of digital devices in the last six months.
Businesses have also shifted from their brick and mortar stores to work from home models. Initially, businesses struggled to adapt to this new normal, but they’re now slowly and steadily adjusting to this new way of working. Digital technologies have largely led the way to help make the shift. And, this shift is all set to have a huge impact on the hiring and talent acquisition activities as well. In fact, we can say that talent acquisition in the new normal will be digital-led. Enterprises must use this opportunity to reassess their talent acquisition strategy. After all, the COVID-19 is not going anywhere soon, and the work from home models will thus still stay. So, the job market will also undergo massive changes.