11/23 Redmond Business News

THE REDMOND CHAMBER OF COMMERCE & CVB

BUSINESS NEWS NOVEMBER 2023 DIGITAL EDITION

HOLIDAY HAPPENINGS ON PAGES 8-9

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DIRECTOR'S MESSAGE NOVEMBER 2023

BY ERIC SANDE, EXECUTIVE DIRECTOR

WELCOME HOLIDAYS Hello November! I know November has 30 days in it, but with all the preparations for the Holidays the days just fly by, so ready or not the Holiday season is upon us.

Be sure to mark down the annual Redmond Chamber of Commerce’s Starlight Parade, to be held Saturday, November 25th. This year’s theme is “How the Grinch Stole Christmas”. The Grinch and the all the little Who’s are so popular and should transform our parade and downtown into Whoville. Parade applications are available online at www.visitredmondoregon.com. On parade day, registration will open at 3pm at the corner of 6th and Dogwood, judging will take place at 4 p.m., and the parade starting promptly at 5 p.m. The parade route will proceed down 6th Street from Dogwood to Forest. This is a great way to bring friends, family and co-workers together for a fun festive event. Entries are judged in five categories: Commercial, Children, Organizations, Animal/ Mounted and Individual. Also, the Redmond Christmas Tree lighting will happen immediately following the parade at Centennial Park in the heart of the Holiday Village Market. Santa arrives at the Plaza to do the honors of lighting the tree and holding court to visit with all the boys and girls of all ages. The Starlight Parade, Tree Lighting and Holiday Village Market have become an exciting tradition and the official kick-off to the holiday season in Redmond.

Be sure to pack up the kids, put on your heavy coats, fill a thermos full of hot chocolate, and be a part of this exciting event.

October Recapping last month, the Chamber held its annual board elections, with all ballots being due at noon on Tuesday October 2nd. There were 8 outstanding candidates on the ballot and we used the email program called Election Buddy to reach our members. The Executive Board met and reviewed the election results and they announced the top six highest vote recipients. Those elected by

BOARD OF DIRECTORS BRENDA TURNER BRENDA TURNER CONSULTING PRESIDENT

SEAN NEARY FITCH & NEARY PC. PAST PRESIDENT

JAKE WAARDENBURG STATE FARM INSURANCE 1ST VICE PRESIDENT

BEV CLARNO FMR. OREGON SECRETARY OF STATE

RYAN CHURCHILL INITIATIVE BREWING 2ND VICE PRESIDENT

CHAMBER STAFF Eric Sande Executive Director

MAUREEN DOOLEY REDMOND SENIOR CENTER JENNIFER WERNER ALLIANCE PROFESSIONALS

Amanda Joe Luelling Events Director

the membership were Laura Garcia, Randy Graves, Maarty Lunen, Susan Simonsen, Sean Neary and Brady Velikonia. Each will serve for three years. The Chamber is so pleased to have willing members to commit their time, energy and resources to help guide the Chamber. Truly all of the candidates were exceptional and we hope to keep them all involved with the Chamber. Also, in October the Chamber Board held its Board Retreat and elected the new Executive Board. The Executive Board for 2024 will be Jake Waardenburg as President, Ryan Churchill as Vice President, Susan Baker as Second Vice President, and Brenda Turner as Past President.

Chamber Membership This last year the Chamber switched from billing membership annually to anniversary date, but the majority of our memberships are set to renew on January 1, so be on the lookout for your renewal notice. If you are signed up for auto renewal, your credit card on file will be billed automatically. All of us here at the Chamber work hard to make your investment in the Chamber one of your most valuable resources for growing and sustaining your business. Your Chamber membership should be an integral part of your business success strategy as well as a rewarding and fun experience. We are happy to work with you to maximize your membership. Also, be sure to look over your contact information in the Membership Works member portal and double check addresses, emails and contact person etc. This is our link to you and it is only as good as the information you provide. Your renewed membership will secure you a spot in the new 2024-25 Official Redmond Visitor and Business Guide. You don’t want to miss out on being a part of this award winning publication. I encourage you to find out how you can expand your presence in this year’s publication and invite you to call the Chamber for more information.

From all us of here at the Redmond Chamber of Commerce & CVB, Happy Thanksgiving!

LAURA GARCIA MAZATLAN MEXICAN RESTAURANT

ROXIA THORNTON DESCHUTES COUNTY FAIR & EXPO

DEBBIE BUTLER REDMOND INDUSTRIAL PARK

SUSAN BAKER INDIVIDUAL

DAWN MARIE REDMOND EASY STORAGE

MICHAEL HART GOMPERS DISTILLERY

JUDY LAPORA CROOKED RIVER RANCH CLUB & MAINTENANCE

STEVE KREPS ST CHARLES HEALTH SYSTEMS

Connor Cubic Marketing Director

Evelina Davidson

Membership/Finance Director

541-923-5191 | NOVEMBER 2023 | REDMOND CHAMBER OF COMMERCE & CVB | 3

WELCOME NEW MEMBERS

New Creation Plumbing, LLC Doug Fehly 541480-3124 www.newcreationplumbing.com

RIVERVIEW FARM LAVENDER ABIGAIL BUCKLEY 541-444-0089 www.riverviewlavender.com

Kent Vander Kamp 5413506571 www.ofcmortgage.com

Wholesale Outlet Kyle 5415274377 oregonoutletstores.com

Masters of Disaster LLC Travis J Reid 541-480-2225 mastersofdisasterpros.com Cascade View Storage Solutions Ron Pappel (541) 527-1234 www.cviewstorage.com Keri Lopez 541-706-0303 Kerilopez.com Earley Enterprises LLC John P Earley 4066963483 alwaysearley.com S&C Painting Solutions Andrew Soriano 5412135014 https://scpaintsolutions.com/

BE SURE TO REACH OUT AND SAY HELLO!

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Mary Kay by Sheri’ DuMond Sheri’ DuMond 425.306.9133 www.marykay.com/sheridumond Brandon J. Demoran 541-771-1885

MEMBER BYTES

Toastmasters Redmond Toastmasters of Redmond is having it's semi annual Open House on November 7th, 2023 at it's weekly meeting place at the Church of Christ, 925 NW 7th street, Redmond, Oregon from 12-1:00 PM. We are not affiliated with the Church, but they grant us their space generously.

We welcome all those interested in improving their Speaking/Presentation skills and self confidence to observe a sample meeting and meet the members of our group.

We will have a speaker, evaluator for the speaker, and a Table Topics master presenting at this meeting.

Toastmasters is a worldwide organization that began in the 1920's in California. Our group has met for over five years and has approximately

22 members. We meet weekly from 121:00 every Tuesday at the Church.

We are a group that have fun together and are very welcoming to newcomers.

We try to make Public Speaking as "painless" as possible for all our members and guests.

If you wish more information or have questions, please do not hesitate to contact Gary A Einhorn, VP of Public Relations at garyae@gmail.com or 541-292-6177

The Entrepreneurial Ear Gary A Einhorn, The Entrepreneurial Ear, is offering a free thirty minute "meet and greet" to all Redmond Chamber members.

Gary moved here in April of 2021 from Ashland, Oregon where he created, owned and managed, a food distribution business for 18 years representing over 30 Oregon Companies. He has had forty years of Entrepreneurial Experience.

He has been a successful Business Consultant/Coach for the past 17 years.

Gary would like to share with Redmond Chamber Entrepreneurs how he can help them achieve success in their respective businesses. Please consider taking advantage of his offer.

He can be reached at garyae@gmail.com or 541-292-6177

541-923-5191 | NOVEMBER 2023 | REDMOND CHAMBER OF COMMERCE & CVB | 5

NEWS FROM

the ranch

Crooked River Ranch Coyotes Den Disc Golf Course

By Brenda Cooper The Crooked River Ranch community has many activities to offer residents and visitors with one of those activities being ‘Disc Golf’. There are so many positive benefits to playing this sport. The mission statement of Central Oregon Disc Golf [CODG] is … to promote, create and support spaces for people to participate in Disc Golf. Central Oregon has 14 registered courses listed on UDISC within a 50-mile radius, that include Black Butte, Prineville, Madras and LaPine, Redmond and Crooked River Ranch.

Disc golf is played much like golf.

Instead of a ball and clubs, though, players use a flying disc or Frisbee®. The sport was formalized in 1976 DGA [Disc Golf Association] by Ed Headrick and his son Ken Headrick and shares with golf the object of completing each hole in the fewest strokes (or, in the case of disc golf, fewest throws).

Disc golf is designed to be enjoyed by people of all ages, genders, and economic status, making it a great lifetime fitness activity. Because disc golf is so easy to learn, no one is excluded; players merely match their pace to their capabilities and proceed from there. As for equipment, just a disc is all you will need. Comfortable shoes for walking are suggested but no gloves or other equipment cost is involved.

One of the great features disc golf shares with golf is that they are both played in beautiful settings. A ninehole disc golf course can be established on as little as five acres of land, and a championship-caliber 18-hole course uses 30 to 40 acres. Disc golf courses can coexist with existing park facilities

and activity areas, such as here on the ranch, the disc course is combined with the Steel Stampede motorcycle tracks, dog walkers and trails for horse riders. Multipurpose use for the whole community at minimal expense for upkeep. In fact, most of the labor and materials are volunteer and donation based.

Disc golf provides upper and lower body conditioning, aerobic exercise, and mental stimulation. Concentration skills increase by mastering shots and negotiating obstacles, and players of limited fitness levels can start slowly and gradually increase their level of play.

Scheduling is also flexible: A casual round takes one to two hours and may be played alone, eliminating the difficulty of scheduling tee times.

Perhaps the greatest attribute of the sport is the low barrier to entry. A professional quality disc costs roughly $15, and it only takes one for basic play.

Disc Golf is a year-round sport that can be played any time of the year.

The Crooked River Ranch course was designed and built in 2013 by residents Sean Remer and Jim Tobish using Steel Stampede funds raised during the annual Steel Stampede Motorcycle event as well as donated labor. This course is a modular course which means it expands in the summer and retracts in the winter, it is 3 miles long and has a course rating through UDISC 4.1 out of 5. According to Tobish, the main expense for CRR course is maintaining for fire abatement and regular mowing for the ease of playability. This is all done through volunteers and donated equipment.

Funny fact, each of the disc baskets

on the ranch course are named after things associated with CRR such as the Telegraph, Trading Post, Smith Rock Resort, Sandbagger.

In speaking with Jim Tobish, his unlimited knowledge and experience flows out through his passion for the sport of disc golf. Some of the future goals for the course are better playing surface, larger CRR tournaments, a playground for kids with a gazebo, 6 more Tee-Pads (where players begin a hole) at approx. $200 each and updated disc baskets.

Coyotes Den Disc Golf or Disc Golf Central Oregon on Facebook is a great way to read up on this group and to learn more of them and just maybe get you out to the Crooked River Ranch course to give your disc [frisbee] a throw, you may get hooked on a new to you sport. And if you desire is to lean about the national level of competition, the Professional Disc Golf Association website is an excellent resource.

As Jim says, “It’s an excuse to get outside and enjoy the scenic beauty that the Crooked River Ranch community has to offer”. We will see you and your disc soon on the Coyotes Den Disc Golf Course Tee Pad enjoying the exercise and beauty of the scenery around you.

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ECONOMIC

update

REDI BOARD MEMBER SPOTLIGHT, CHRIS RICHIE - WORKING WITH REDI TO HELP BUSINESS THRIVE

Contributed by Courtney Cobb, REDI Board Member

Redmond Economic Development Inc. believes in creating prosperity through community and business development.

Current REDI Board President Chris Richie, CFP® CRPS™ couldn’t agree more and says Redmond is a great place for businesses and their employees to grow and thrive.

As a financial advisor with Edward Jones, Chris serves individuals and business owners to help them navigate the ever-changing financial landscape and make meaningful decisions that impact their short, intermediate, and long-term goals. Chris is blessed with a wife Libby, and 3 kids Jake (8), Ryan (4), Reagan (2) and a chocolate lab named Louie.

Chris joined the REDI

board in 2021 as a guest board member from the Leadership Redmond program. He’s always had an interest in economics and business and thought the board would be a great fit. “I found REDI’s hyper focus on Redmond was a great way to make more of a local impact,” he said.

“There are plenty of studies that point to local economies having a diverse business climate to protect them better when times get tough,” he said. “REDI’s focus on helping traded sector jobs, which tend to provide the desirable living wage benefits, are a rising tide that raises all boats. If you REDI works to help think of what the impact companies grow locally of even 10 new jobs means and pursue outside for our ‘small-er’ town, it’s opportunities, as well quite profound.” as help new companies explore the many facets of One great benefit of REDI the area. From site selection is its engaging events. to permits and navigating Chris says he is a big fan governmental policies, the of the yearly News and REDI team works hard to Brews event. “It’s a great help businesses make the opportunity for us to connections they need to showcase the work REDI thrive. is doing in the community and a fun social way for Chris points out the work other professionals in the REDI does is important community to network for not only the Redmond and develop and deepen community, but greater relationships.”

Central Oregon as well.

Another great event is the yearly Made In Redmond tour, which spotlights products that are made right here in Redmond.

Attendees get the chance to visit with business owners on-site and explore their manufacturing facilities.

“It’s amazing to see what is created in our hometown,” he says. “And to know many of the products created here have a global impact as well spanning six continents and 57 different countries.”

So where does Chris like to unwind in Redmond?

“A bad day at Juniper can still beat other good days, but when I'm with my family, it's super fun to take our bikes and ride the Dry Canyon trail,” he says.

For more information on REDI or upcoming events, visit www.rediinfo. com.

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Looking for that truly unique gift for the hard-to-buy friend, family member or co-worker? Do you love to support local artists, artisans, crafters and nonprofits? Do you revel in the chance to get swept away in a truly festive winter holiday environment? Then come to Redmond this Christmas season for the Holiday Village Market!

10 European Style Kiosks & Numerous PopUp Vendors You know the holiday season is in full swing once these cozy little buildings arrive in Downtown Redmond. Styled after the markets in europe, these kiosks house some beautiful creations made right here in Central Oregon. There is space for 20 popup vendors in this outdoor market, we accept makers, bakers, and self starters. Of course power is included for all vendors so feel free to bring a little heater for the season!

Santa will also be making appearances! Full schedule coming soon.

This is a fabulous photo opportunity for the whole family so dont forget to bring your camera! th th

November 24 & 25 from 10am - 4pm December 1st & 2nd from 10am - 4pm December 8th & 9th from 10am - 4pm 8 | REDMOND CHAMBER OF COMMERCE & CVB | BUSINESS NEWS | WWW.VISITREDMONDOREGON.COM

Ah, the Christmas Parade in downtown Redmond, or as I like to call it, the perfect opportunity for all those cheerful Whos to gather ’round and celebrate their precious holiday spirit. I can already hear the carols, see the twinkling lights, and smell the festive treats wafting through the air. And what’s this? The theme of the parade is none other than the Grinch Who Stole Christmas? How utterly delightful! I suppose they think they can capture my essence in a parade, reenacting my attempts to put a damper on their festive cheer. But let me tell you, no amount of twinkling lights or jolly tunes can truly capture the depth of my Grinchy brilliance.

They can have their parade, their floats, and their merry little spectacle. But mark my words, their holiday joy won’t last long – I’m always ready to put a wrench in their plans. After all, I am the Grinch, and no parade can change that!

The Redmond Chamber of Commerce is bringing you the Redmond Starlight Parade with this years theme being “The Grinch Who Stole Christmas”. This lighted night parade is such a blast and we can’t wait to see everyones floats and Christmas cheer. Keep in mind that this parade is at night and lights are HIGHLY suggested for your decor.

After the parade, listen for the High School choir singing carols in Centennial park as you make your way over to watch Santa light the town christmas tree!

Join in on the singing or check out the vendor market! Sign ups are live online and will be open until the 18th! For more information reach out to Amanda Joe by phone or email: 541-923-5191 or events@visitredmondoregon.com

541-923-5191 | NOVEMBER 2023 | REDMOND CHAMBER OF COMMERCE & CVB | 9

Sessions 59,966 Marketing and Operations Overview: FY 23-24 YTD Convention Services • ODA Winter Conference 2024 • Oregon Association of Clear Water Agencies • All Triumph Drive In • General Federation of Womens Club • Alpine Coach NorCal • Oregon Fair Association • Discover Cascadia Airstream Caravan • CFESA • State Basketball Championship • BMW MOA 2024 • FMCA Rally Print Advertising • AAA Via: 1/4 pg. Bi-monthly • 1859: 1/2pg. Bi-monthly • Visit Central Oregon Map: Back Cover • Visit Central Oregon Visitor Guide: Full Page • The Oregonian Fall/Winter Adventure Guide: Print Featured Section (x2) Digital Advertising • The Oregonian Fall/Winter Adventure List: Social Display Ad, Digital Feature, Newsletter • Google Ads: Display and Search Campaign, Ongoing • Meta Ads: Carousel Display Ads, Seasonal Promotion for Fall and Winter.

As a destination marketing organization, we promote Redmond as an ideal place to visit, help visiting groups coordinate their stay/event, provide information on recreation, food/drink, lodging, etc. and more! In order to successfully accomplish all of this, we must have a multifaceted marketing approach to attract new visitors.

As a part of our marketing strategy, we advertise in key print/digital publications for our region and run multiple campaigns on Google Ads and Meta platforms. We measure the success of our operations by multiple key metrics including: Lodging tax collections, Website traffic and search impressions, Paid Campaign conversions, Lead generations, and Visitor Center traffic. So far, we have seen a positive performace across the board with an increase in lodging tax collections, website traffic, social media engagement, and visitor guide requests. To the right is an overview of our website and social media performacne from July 1, 2023 to October 31, 2023 as well as the percentage change compared to that same period in 2022.

10 | REDMOND CHAMBER OF COMMERCE & CVB | BUSINESS NEWS | WWW.VISITREDMONDOREGON.COM

34.6%

Engaged Sessions 37.6% 34,582 New Users 45,697

42.0%

Top User Locations Seattle, Portland, Bend

Impressions 174,591

42.1%

Engagements 3,021

52.0%

Audience Growth 287

1,410%

Data presented from July 1, 2023 - October 31, 2023.

Compared to same period in previous year.

MARKETING

across marketing efforts. A brand kit includes assets like logo files, color codes, and typography, simplifying content creation and enhancing brand visibility.

memo

By: Connor Cubic

Brand Guidelines and Brand Kits In the fast-paced and highly competitive world of small businesses, establishing a strong and recognizable brand is essential for success. Your brand is not just your logo and tagline; it's the way your business is perceived by customers and the emotions it evokes. To maintain a consistent and professional image, small businesses must invest in brand guidelines and a brand kit.

These tools provide a framework for maintaining brand coherence, and they play a pivotal role in building trust, recognition, and loyalty.

Brand guidelines and a brand kit are crucial for small businesses due to the need for consistency. Inconsistent branding can confuse your audience and dilute your brand's impact. Brand

guidelines provide a set of rules for using your brand's visual and verbal elements, ensuring uniform presentation across all communication channels. This instills trust in your audience and communicates professionalism.

Small businesses need to adapt to new challenges and opportunities. Brand guidelines allow introducing new products, campaigns, or partnerships while maintaining core brand identity.

A brand kit includes guidance on adapting the brand for special occasions, seasonal promotions, or partnerships, ensuring brand essence remains intact.

Small businesses can create a distinct identity through consistent design elements and messaging, making their brand memorable. Recognition can lead to top-of-mind awareness, making your brand the preferred choice in your industry. Successful small businesses have strong, recognizable brands, such as McDonald's and Nike.

Consistency fosters trust and loyalty.

Customers expect reliability and professionalism from a consistent brand. Small businesses that fail to maintain brand consistency risk losing trust and discouraging repeat business.

Brand guidelines and a brand kit streamline marketing material creation. They save time and reduce errors, ensuring consistent brand image

A strong, consistent brand provides a significant advantage in a crowded marketplace. It captures the attention of potential customers and conveys professionalism and reliability, setting your business apart.

Brand guidelines and a brand kit are essential tools for small businesses, offering structure and coherence to establish a strong, recognizable, and trustworthy brand. By investing in these resources, small businesses can efficiently market their products, enhance recognition and recall, adapt to changing business landscapes, build trust and loyalty, and gain a competitive advantage in a crowded marketplace. These tools help small businesses thrive and succeed in a competitive commerce world.

PEOPLE, PROCESS, AND PROSPERITY FOR YOUR BUSINESS. At BBSI, we focus on improving your business processes and supporting you with best practices in people management, ultimately helping you achieve prosperity in your business. It’s why we’re here, supporting businesses like yours since 1990.

Call or visit www.BBSI.com to learn more.

Rob Hambleton Business Partner BBSI Central Oregon

Business Strategy

541.218.7602 robert.hambleton@BBSI.com

Human Resources

Payroll

Risk & Safety

Workers’ Comp

Technology Solutions

Staffing Services

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R E D M O N D ' S M O N T H LY N E W S L E T T E R

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