Visit Laguna Beach Dashboard September 9

Bi weekl yI nsi ght s Execut i veSummar y

LagunaBeachHot el s August18-31,2024

$663 $821

$522

Thu08/ 29

Cl osedHot el s ___________

Coast Inn Hotel Laguna

Sat08/ 31

$510

Wed08/ 28

$754

$492

Tue08/ 27

Fr i08/ 30

$516

Rooms Under Renovation: Surf & Sand Resort Casa Loma Beach Hotel The Lodge

▇Cur r ent ▇Samet i mel ast year

Sour ce:STR

J ohnWayneAi r por t( SNA) J ul y2024

Lei sur e& hospi t al i t yj obsi nOr angeCount y.

Dat aasofQ12024.

Sour ce:Bur eauofLaborSt at i st i cs

Asof8/ 25/ 2024

Unempl oymentr at ef orper sonsr esi di ngi n Or angeCount y. Dat aasofJ ul y2024.

▇Domest i c ▇I nt er nat i onal

Sour ce:J ohnWayneAi r por t

Power edby

▇Cur r entYear ▇LastYear

Dec

Nov

Oct

+0.

8% pptYOY

Sep

900K

J ul

4.

4%

9.

7% YOY

J an

+2.

8% YOY

970.

8K

Aug

228.

9K

Unempl oymentRat e

Feb

Lei sur e& Hospi t al i t yJ obs

1000K

J un

Passenger s

Passenger sbyMont h

Or angeCount y,CA Empl oyment

May

$659

Sun08/ 25

203RoomsYOY

Mon08/ 26

$693

$573

Thu08/ 22

Sat08/ 24

$539

Wed08/ 21

$679

$520

Tue08/ 20

Fr i08/ 23

$530

Mon08/ 19

Sun08/ 18

Sat08/ 31

Fr i08/ 30

Wed08/ 28

Tue08/ 27

70%

Mon08/ 26

60% 63% 51% 57%

Thu08/ 29

89% 69%

Sun08/ 25

Fr i08/ 23

76% 78%

Sat08/ 24

Thu08/ 22

Wed08/ 21

Tue08/ 20

Mon08/ 19

Sun08/ 18

61% 64% 58% 60%

1, 111

+12.

4% YOY

$680

8.

6% YOY

Apr

69.

5% 71%

Oper at i ng Hot elRooms

ADR

Mar

Occupancy

Oc c upanc y

Lodgi ngPer f or mance

Ci t yofLagunaBeach,CA

J ul y2024

Dec

Oct

Nov

Sep

Aug

J ul

J un

May

Apr

Feb

Mar

J an

72.

6%

Hot el s:Ci t yofLagunaBeach,CA Oc c upanc y

ADR

RevPAR

Suppl y

Demand

Revenue

72.

6%

$669

$486

34.

4K

25.

0K

$16.

7M

YOY

YOY

YOY

YOY

YOY

YOY

12.

1%

10.

0%

3.

2%

15.

6%

25.

8%

18.

3%

$669

$537

2022

82.

6%

$660

$545

2023

82.

6%

$608

72.

6%

2024

Occupancy

$669

ADR

$502 $486

RevPAR

Ci t yofLagunaBeach,CA

72.

6%

Pal m Spr i ngs,CA

48.

5%

Occupancy

$379

$669

ADR

$486

$320

$499

$144

Sep

75.

8%

Aug

DanaPoi nt ,CA+

$264

$406

J ul

78.

8%

J un

Newpor tBeach,CA

Dec

$272 $624

RevPAR Ci t yofLagunaBeach,CA

$332

$323

Nov

$421

86.

2%

81.

6%

Dec

64.

6%

2021

Sant aBar bar a,CA

$403

Nov

2020

82.

3%

Oct

$395

Sant aMoni ca,CA

Oct

$412

$482

$285

$486 $70

RevPAR

2021

2022

2023

Sep

$477

82.

0%

$337

Aug

86.

4%

2019

84.

6%

J ul

2018

Hunt i ngt onBeach,CA

J un

$393

$318

Apr

$459

$371

May

85.

5%

85.

6%

Apr

2017

LaJ ol l a,CA

May

2016

$379

Mar

$376

$461

Mar

$441

J an

85.

4% 82.

2%

J an

2015

Feb

Mont hl yCompSetPer f or manc e

Ci t yofLagunaBeach,CA

Feb

Mont hl yHot elPer f or manc e

ADR Ci t yofLagunaBeach,CA

2024

Power edby: Dat aSour ce:STR

Vi si tLagunaBeac hSpendi ngSummar y Per i od:J ul y2024 Dat e J ul y2024

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$6.

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67.

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119.

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$55

Car dSpend

Car dhol der s

Avg.Spendper Car dhol der

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Avg.Spendper Tr ansact i on

23.

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13.

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11.

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18.

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Lodgi ng*

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Lodgi ng*

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SanDi ego,CA 3.

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Pal m Spr i ngs,CA 1.

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35.

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Avg.SpendperTr ansact i on

Demogr aphi c s Per i od:J ul y2024 Dat e J ul y2024

Spendi ngCat egor i esbyAgeGr oup

23%

47%

7%

32%

20%

Lodgi ng*

Food& Bever age

Ret ai l

Tr anspor t at i on

39%

7%

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J ul 24

J un24

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$60 2M

SpendperTr ansact i on

8%

3039

5064

65+

22.

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SpendperTr ansact i on

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14.

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11.

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10.

1%

Avg.car dspendpert r ansact i on

0M J ul 24

7%

42%

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46%

17%

4049

$99

35.

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4M

Apr 24

19%

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May24

250k+

19%

30%

6% 8%

49%

Mar 24

200250k

23%

51%

Feb24

150200k

18%

J an24

100150k

18%

$87

% Shar eoft ot alcar dspend

$65

Dec23

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$82

$39 2029

6M

Spend

I nc ome* *

17%

Avg.car dspendpert r ansact i on

Spendvs.SpendperTr ansact i on

% Shar eofcr edi tcar dspend

50100k

1.

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8.

8%

$67

SpendperTr ansact i on

Spendi ngCat egor i esbyI ncomeLevel <50k

May24

Tr anspor t at i on

Mar 24

Ret ai l

Ot herCat egor i es

J an24

Food& Bever age

Feb24

Lodgi ng*

26.

9%

21.

3%

0M

6%

Dec23

42%

$60

Oct 23

21%

9%

Oct 23

27%

44%

2M

Nov23

20%

5%

Sep23

23%

40%

Nov23

17%

8%

Sep23

46%

J ul 23

34%

4049

65+

15%

41.

2% $65

4M

Aug23

27%

6% 11%

J ul 23

3039

5064

60%

Aug23

24%

Spend

Age* *

2029

% Shar eoft ot alcar dspend

Spendvs.SpendperTr ansact i on

% Shar eofcr edi tcar dspend

$52

<50k

$63

$74

$92

$82

$108

50100k 100150k 150200k200250k 250k+

Domest i cVi si t or s St ar tDat e J ul y01,2024

EndDat e J ul y31,2024

Tr i pType Al l

Weekend/ WeekdayTr i ps Al l

Sampl eSi ze:7, 401

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77.

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56.

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TopVi si t orOr i gi nSt at es

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% shar eoft ot al

47.

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Cal i f or ni a Ar i zona

LosAngel es,CA

21.

9%

SanDi ego,CA

7.

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7.

5%

Texas

6.

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Phoeni x,AZ

6.

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4.

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5.

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LasVegas,NV

4.

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3.

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Sacr ament oSt ockt onModest o,CA

3.

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2.

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2.

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28.

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27.

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22.

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HI PDi st r i ct

21.

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20.

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13%

13%

10%

12%

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12.

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11.

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Sour ce:Near& US CensusBur eau

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<25K 25K - 50K - 75K - 100K -150K+ 49K 75K 100K 149K

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St ar tDat e J ul y01,2024

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