Hot elOut l ook Pr el i mi nar yOct ober2026
Pr el i mi nar yOct ober2026Hot elPer f or mance Ci t yofLagunaBeach,CA Occupancy
ADR
RevPAR
Suppl y
Demand
Revenue
75. 5%
$622
$470
19. 6K
14. 8K
$9. 2M
+18. 2%
+26. 5%
+49. 5%
49. 9%
40. 8%
25. 1%
DemandDai l yTr end 1. 1K 1000
9. 0K
960 868
859 800 696
739
906
910
954
927
958
955
972
798
781 727
740
5. 8K
Demand
600
400
200
10/ 1/ 2026
10/ 2/ 2026
10/ 3/ 2026
10/ 4/ 2026
10/ 5/ 2026
10/ 6/ 2026
10/ 7/ 2026
10/ 8/ 2026
10/ 9/ 2026
10/ 10/ 2026
10/ 11/ 2026
10/ 12/ 2026
10/ 13/ 2026
10/ 14/ 2026
10/ 15/ 2026
10/ 16/ 2026
10/ 17/ 2026
Weekday
Weekend
0
Thu
Fr i
Sat
Sun
Mon
Tue
Wed
Thu
Fr i
Sat
Sun
Mon
Tue
Wed
Thu
Fr i
Sat
11
6
DayCount
Not e:I ncl udesdai l ydat at hr ough10/ 17/ 2026 Sour ce:STR
Power edby Sy mphony|Tour i sm Economi cs
Hot elRevi ew Cal endarYear t oDat ePer f or mance
Mont hl yTr ends 2025
Ci t yofLagunaBeach,CA
Apr
67. 3%
+9. 0%
$553
+26. 9%
$372
+38. 3%
64. 1%
3. 8%
$585
+23. 6%
$375
+18. 9%
$500
$400
Dec
% CHG
Nov
RevPAR
Oct
% CHG
Sep
ADR
Aug
% CHG
$600
J an
OCC
May
LastSi xMont hs
$700
J ul
+22. 1% YOY
J un
+4. 6% YOY
Revenue $142. 8M
May
+0. 5% YOY
Demand 233. 9K
Apr
+21. 5% YOY
Suppl y 334. 9K
Mar
+16. 7% YOY
RevPAR $426. 27
Feb
+12. 4% YOY
ADR $610. 54
$800
Room Rat e
Occupancy 74. 8%
2026
2025
2026
Sour ce:STR
73. 5%
74. 7%
+0. 3%
0. 7%
+1. 3%
$618
$808
$769
+21. 7%
+19. 5%
+11. 2%
$446
$594
$575
+22. 0%
+18. 6%
Occupancy
72. 1%
70%
DA e D ma Rnd 2 $3 63 1. 1 9K
60%
+12. 7%
+1 +4 6. 7 . 6 % %
Dec
Nov
Oct
Sep
Aug
+28. 7%
J ul
$460
J un
+14. 6%
May
$616
Apr
+12. 4%
Mar
74. 8%
Feb
50% J an
Sep
Aug
Jul
Jun
80%
Power edby Sy mphony|Tour i sm Economi cs
Hot elCompet i t i vePer f or mance
Sep
Aug
Jul
Mont hl yPer f or mancebyMar ket
Cal endarYear t oDat ePer f or mance
OCC
% CHG
ADR
% CHG
RevPAR
% CHG
Ci t yofLagunaBeac. .
73. 5%
0. 7%
$808
+19. 5%
$594
+18. 6%
DanaPoi nt ,CA+
75. 0%
2. 3%
$552
+10. 5%
$414
+7. 9%
Hunt i ngt onBeach,CA
88. 4%
+3. 9%
$350
+7. 5%
$310
+11. 6%
LaJ ol l a,CA
86. 9%
+1. 7%
$400
+9. 3%
$348
+11. 2%
Newpor tBeach,CA
78. 7%
0. 9%
$465
+9. 0%
$366
+8. 0%
Pal m Spr i ngs,CA
52. 1%
+6. 8%
$152
+4. 7%
$79
+11. 9%
Sant aBar bar a,CA
85. 0%
+5. 9%
$344
+8. 2%
$293
+14. 6%
Sant aMoni ca,CA
80. 8%
+6. 5%
$435
+16. 5%
$352
+24. 0%
Ci t yofLagunaBeac. .
74. 7%
+1. 3%
$769
+11. 2%
$575
+12. 7%
DanaPoi nt ,CA+
71. 1%
3. 8%
$533
+9. 1%
$379
+5. 0%
Hunt i ngt onBeach,CA
81. 8%
+2. 4%
$292
0. 9%
$239
+1. 4%
LaJ ol l a,CA
83. 7%
+1. 2%
$364
+6. 9%
$305
+8. 2%
Newpor tBeach,CA
76. 2%
0. 1%
$425
+5. 1%
$324
+5. 0%
Pal m Spr i ngs,CA
45. 1%
5. 6%
$140
3. 1%
$63
8. 5%
Sant aBar bar a,CA
83. 6%
+6. 8%
$347
+5. 5%
$290
+12. 7%
Occupancy% Change
Sant aMoni ca,CA
84. 5%
+4. 0%
$421
+11. 2%
$355
+15. 6%
Sant aBar bar a,CA
+7. 1%
Ci t yofLagunaBeach,CA
Ci t yofLagunaBeac. .
74. 8%
+12. 4%
$616
+14. 6%
$460
+28. 7%
Hunt i ngt onBeach,CA
+6. 6%
DanaPoi nt ,CA+
DanaPoi nt ,CA+
70. 8%
+0. 3%
$584
+27. 1%
$413
+27. 4%
DanaPoi nt ,CA+
+6. 4%
Sant aMoni ca,CA
+9. 4%
Sant aMoni ca,CA
+16. 3%
Hunt i ngt onBeach,CA
81. 0%
+10. 3%
$287
+6. 2%
$233
+17. 1%
Sant aMoni ca,CA
+6. 2%
LaJ ol l a,CA
+7. 5%
Sant aBar bar a,CA
+13. 6%
LaJ ol l a,CA
80. 2%
+6. 1%
$335
+9. 1%
$269
+15. 7%
Sant aBar bar a,CA
+6. 1%
Hunt i ngt onBeach,CA
+10. 9%
Newpor tBeach,CA
72. 5%
+2. 4%
$380
+7. 4%
$275
+9. 9%
Pal m Spr i ngs,CA
52. 5%
+3. 5%
$172
+5. 1%
$90
+8. 8%
Pal m Spr i ngs,CA
+4. 5%
LaJ ol l a,CA
+9. 0%
Sant aBar bar a,CA
80. 1%
+8. 1%
$330
+12. 9%
$265
+22. 1%
Sant aMoni ca,CA
77. 7%
+2. 8%
$369
+8. 8%
$287
+11. 9%
Sour ce:STR
Per f or mancebyMar ket Occupancy
ADR
Hunt i ngt onBeach,CA
78. 7%
Ci t yofLagunaBeach,CA
Sant aMoni ca,CA
78. 5%
DanaPoi nt ,CA+
LaJ ol l a,CA
77. 1%
Sant aMoni ca,CA
Sant aBar bar a,CA
76. 4%
Newpor tBeach,CA
RevPAR $611 $481
$426
Ci t yofLagunaBeach,CA DanaPoi nt ,CA+
$320
$393
Sant aMoni ca,CA
$308
Newpor tBeach,CA
$373
Newpor tBeach,CA
$272
72. 8%
LaJ ol l a,CA
$327
LaJ ol l a,CA
$253
Ci t yofLagunaBeach,CA
69. 8%
Sant aBar bar a,CA
$296
Sant aBar bar a,CA
$226
DanaPoi nt ,CA+
66. 5%
Hunt i ngt onBeach,CA
$278
Hunt i ngt onBeach,CA
$219
Pal m Spr i ngs,CA
61. 7%
Pal m Spr i ngs,CA
$238
Pal m Spr i ngs,CA
$147
% Changevs.Pr evi ousYear
Ci t yofLagunaBeach,CA Newpor tBeach,CA
+4. 1% +2. 6%
ADR % Change
RevPAR % Change +16. 7% +13. 2%
Ci t yofLagunaBeach,CA
+21. 5%
DanaPoi nt ,CA+
+20. 5%
LaJ ol l a,CA
+1. 4%
Newpor tBeach,CA
+4. 2%
Newpor tBeach,CA
+6. 9%
Pal m Spr i ngs,CA
+1. 1%
Hunt i ngt onBeach,CA
+4. 1%
Pal m Spr i ngs,CA
+5. 6%
Power edby Sy mphony|Tour i sm Economi cs
Domest i cVi si t orPr of i l e August2026Domest i cVi si t s
Domest i cVi si t orTr ends& Char act er i st i cs Over ni ghtTr i pShar ebyMont h 2025
Avg.Lengt hofSt ay
90%
90%
76%
Over ni ghtTr i pShar e
Over ni ghtTr i pShar e
1. 1days
RepeatTr i pShar e
TopOr i gi nMar ket s St at es Cal i f or ni a Ar i zona 0. 5% Nevada 0. 4% Texas 0. 3%
21. 1%
Fl or i da 0. 1%
LasVegasHender sonNor t h 0. 4% LasVegas,NV
I daho 0. 1%
SanJ oseSunnyval eSant a 0. 3% Cl ar a,CA Phoeni xMesaChandl er ,AZ 0. 3%
I l l i noi s 0. 1%
SanFr anci scoOakl and0. 3% Fr emont ,CA
New Yor k 0. 1%
Vi sal i a,CA 0. 2%
Sour ce:Azi r a& U. S.CensusBur eau
Feb
Mar
Apr
May
J un
J ul
Aug
Sep
Oct
Nov
Dec
Shar eofTot al
Househol dI ncome
Age
Race
Medi an:$110. 08K 16%
51%
30% 13% 13% 13% 13%
19% 12%
Ut ah 0. 1%
2025
August2026Vi si t orOr i gi nDemogr aphi cs
Oxnar dThousand 0. 8% OaksVent ur a,CA Sacr ament oRosevi l l e0. 4% Fol som,CA
70%
69. 8%
SanDi egoChul a 2. 8% Vi st aCar l sbad,CA
Col or ado 0. 2%
80%
J an
LosAngel esLong BeachAnahei m,CA Ri ver si deSan Ber nar di noOnt ar i o,CA
2026
60%
MSA 96. 8%
2026
13% 13%
10%
11%
16%
14%
13%
Ot her
2+ Races
6% <25K 25K- 50K- 75K- 100K- 150K 49K 74K 99K 149K +
19Y- 25Y- 35Y- 45Y- 55Y- 65+ 24Y 34Y 44Y 54Y 64Y
Whi t e Bl ack
Asi an
Power edby Sy mphony|Tour i sm Economi cs
I nt er nat i onalVi si t orPr of i l e Last12Mont hsasofSept ember2026
TopI nt er nat i onalMar ket s
5. 6days
Avg.Lengt hofSt ay
Mexi co
Over ni ghtTr i pShar e 76%
Avg.Lengt hofSt ay 4. 0days
Canada
93%
6. 7days
Sout hKor ea
92%
6. 2days
Br azi l
94%
6. 7days
J apan
88%
7. 1days
I ndonesi a
94%
5. 8days
Ger many
94%
3. 4days
Phi l i ppi nes
89%
6. 4days
SGP
95%
6. 6days
I ND
95%
6. 5days
SAU
100%
6. 3days
Uni t edKi ngdom
93%
5. 9days 0. 2days
PRI
86%
Over ni ghtTr i pShar e
Sour ce:Azi r a
ARG
100%
8. 4days
Tai wan
67%
4. 0days
Aust r al i a
91%
6. 7days
VNM
100%
6. 4days
NZL
100%
8. 6days
Chi na
86%
5. 9days
MYS
86%
5. 5days
COL
80%
3. 3days
I t al y
75%
4. 6days
PER
100%
7. 7days
Fr ance
33%
0. 2days
NPL
100%
7. 9days
Power edby Sy mphony|Tour i sm Economi cs
Vi si t orSpendi ng Sept ember2026
Vi si t orCr edi tCar dSpendi ng
Vi si t orCr edi tCar dSpendi ngbyDemogr aphi c Age 18. 3%
Sept ember2026Car dSpend
16. 0%
$9. 7M
14. 1%
+160. 5% YOY
10. 2% 8. 3%
65+
5564
Househol d Income
Food& Bever age:48. 3%
I nMar ket Spendi ng Cat egor i es
4554
3544
2534
1824
2. 6%
33. 2%
Ret ai l :46. 9% Tr anspor t at i on:1. 1% Ot herCat egor i es:3. 7% 13. 1% I nmar ketspendi ngonl odgi ngexcl uded
10. 3%
250k+
150200k
100150k
50100k Sour ce:Tr ansuni on
200250k
7. 4%
4. 6%
Power edby Sy mphony|Tour i sm Economi cs
J ohnWayneAi r por t( SNA) PassengerSummar y Enpl anedpassenger s Depl anedpassenger s
Tot alDomest i c Passenger s
Tot alI nt er nat i onal Passenger s
974, 094
16, 921
Tot alPassenger s
991, 015
26, 369
Met r i cType Tot alPassenger s
12Mont hTr end:Tot alPassenger s ( Endi ngAugust2026)
50. 1%
1. 0M 961. 1K
Tot alFl i ght s
1. 0M 930. 8K
910. 9K 841. 9K
49. 9%
991, 015
993. 8K
965. 8K
961. 6K
Tot al Passenger s
953. 3K
991. 0K
829. 8K
Aug2026
J ul2026
J un2026
May2026
Apr2026
Mar2026
Feb2026
J an2026
Dec2025
Nov2025
Oct2025
Sep2025
Enpl aned vs.Depl aned Passenger s
Met r i c
Cur r ent Domest i c Passenger s
YOY Cur r ent YOY Cur r ent Domest i c I nt er nat i onalI nt er nat i onal Tot al Passenger s Passenger s Passenger s Passenger s
Depl aned passenger s
487, 007
9, 032
496, 039
Enpl aned passenger s
487, 087
7, 889
494, 976
Tot al Passenger s
974, 094
16, 921
991, 015
YOYTot al Passenger s
Tot alpassenger s
Sour ce:J ohnWayneAi r por t( SNA)
Power edby Sy mphony|Tour i sm Economi cs
Thr eeMont hDai l yOut l ook ADR & Occupancyf orFut ur eLagunaBeachHot elSt aysasof10/ 18/ 2026
T
W
T
F 1
Oct2026
4
6
2
ADR
w/poi ntchangeYOY
73. 7%
82. 2%
8
9
10
86. 7%
77. 7%
87. 8%
89. 0%
88. 0%
11
12
13
14
15
16
17
55. 2%
63. 9%
78. 4%
92. 0%
87. 4%
82. 1%
77. 8%
18
19
20
21
22
23
24
25
1
23. 6%
8
26
66. 6%
2
39. 6%
9
80. 3%
27
79. 2%
3
55. 7%
10
76. 9%
28
71. 5%
4
65. 9%
11
68. 0%
29
42. 2%
5
53. 4%
12
66. 1%
30
29. 4%
6
49. 4%
13
61. 9%
WD 70. 8% +0. 1%
69. 9% +0. 0%
WE 68. 0% 0. 2%
14
46. 8%
44. 5%
45. 2%
15
16
17
18
19
20
21
22
22. 3%
29
13. 6%
23
23. 4%
24
27. 6%
WD 35. 3% +0. 4%
26
40. 8%
27
39. 0%
28
24. 5%
+0. 3%
7
8
2
9
3
31. 1%
10
4
29. 9%
11
12
29. 2%
32. 0%
27. 7%
31. 5%
31. 6%
28. 9%
13
14
15
16
17
18
19
9. 2%
20
10. 0%
27
19. 5%
11. 1%
10. 6%
21
22
9. 2%
28
19. 8%
16
17
9. 8%
29
16. 8%
Sour ce:AmadeusTr avel cl i ck
9. 5%
23
11. 9%
30
14. 2%
9. 8%
24
15. 1%
31
14. 2%
13. 3%
15. 6%
$336. 41
$309. 26
$328. 30
$323. 37
$324. 17
$369. 43
$371. 42
18
19
20
21
22
23
24
25
26
16. 7%
$300. 09 26
$289. 93 2
$311. 85 9
17. 4%
$303. 84 27
$296. 29 3
$308. 44 10
WE 23. 3% 0. 2%
28
$290. 99 4
$297. 34 11
$312. 25 29
$291. 31 5
$296. 04 12
$336. 71 30
$268. 54 6
$330. 17 13
$345. 09
$325. 77 +7. 5%
WE $352. 66 +10. 2%
31
$261. 58 7
$351. 24 14
$314. 73
$313. 01
$333. 74
$318. 72
$310. 14
$312. 56
15
16
17
18
19
20
21
WD $315. 60 +9. 2% November2026
$343. 85
6
0. 1%
$313. 00
$347. 86
$358. 02 23
$302. 87
$352. 22 24
$303. 03
$350. 99 25
$322. 38
$306. 14 26
$320. 02
$288. 87 27
$330. 08
$317. 09
$298. 07 28
$312. 39
+7. 8%
WE $320. 54 +4. 8%
30
$287. 87 1
19. 4%
WD $313. 51 +6. 2% Oct ober2026
$301. 46
December2026
10
15
5
18. 2%
9
14
33. 4%
WD 18. 1% 0. 1%
8
13
29
32. 2%
$355. 92
12
$269. 08 1
$354. 08
11
$307. 53
30
7
3
$332. 85
$375. 27
22
WE 39. 2% +0. 1%
6
2
w/% changeYOY
$367. 25
8
36. 3%
34. 4%
5
S
$322. 75
1
16. 4%
23. 3% 6
25
35. 8%
29. 6%
F
$307. 20
$300. 59
November2026 31. 3%
T
$320. 40
25
7
34. 2%
29. 6%
W
$328. 20
$295. 97
46. 8%
40. 3%
37. 3%
T
$324. 94
$309. 78
31
38. 1%
35. 2%
M
4
30. 1%
34. 7%
30. 6%
S
$375. 27
1
Oct ober2026
73. 5%
$261. 11
3
69. 6%
79. 7%
35. 8%
Dec2026
7
S
63. 0%
52. 1%
Nov2026
5
Occupancy
Oct2026
M
100%
Dec2026
S
Occ0%
Nov2026
Occupancy
7
8
2
$290. 05 9
3
$280. 17 10
4
$301. 41 11
5
$325. 14 12
$280. 16
$272. 93
$283. 43
$280. 88
$265. 99
$290. 56
$289. 13
13
14
15
16
17
18
19
WD $300. 75 +0. 1% December2026
$288. 61
$297. 22
$289. 77
$293. 01
$279. 73
$262. 89
$261. 11
20
21
22
23
24
25
26
$285. 07 27
$319. 82
$293. 31 28
$317. 06
$317. 18 29
$348. 57
$299. 39 30
$368. 13
$300. 17
$300. 58
$313. 54
$299. 10 +0. 6%
WE $295. 84 +1. 6%
31
$351. 94
Power edby Sy mphony|Tour i sm Economi cs
Si xMont hWeekl yOut l ook ADR & Occupancyf orFut ur eLagunaBeachHot elSt aysasof10/ 18/ 2026 Occupancy 0%
100% Occupancy
Mar2027
Week4 69. 5% 0. 3%
Week5 58. 8% +1. 5%
WE
67. 6% 0. 2%
77. 9% 0. 5%
88. 5% 0. 8%
79. 7% 0. 7%
63. 6% +1. 2%
28. 4% 0. 3%
Tot al
69. 7% +0. 1%
75. 1% 0. 2%
81. 7% 0. 4%
76. 6% 0. 4%
67. 8% +0. 1%
50. 1% +1. 0%
WD
26. 2% +0. 0%
40. 3% 0. 1%
31. 2% +0. 3%
16. 3% 0. 7%
24. 3% +0. 6%
8. 2% +0. 1%
WE
31. 3% +0. 1%
41. 8% 0. 4%
36. 2% +0. 6%
21. 8% +0. 2%
25. 2% +0. 1%
Tot al
27. 6% +0. 1%
40. 7% 0. 2%
32. 6% +0. 4%
17. 9% 0. 5%
24. 6% +0. 5%
8. 2% +0. 1%
WD
10. 3% +0. 2%
13. 7% +0. 8%
12. 7% +0. 2%
5. 3% +0. 0%
8. 6% 0. 1%
12. 6% +0. 5%
WE
15. 0% +0. 3%
18. 0% +0. 8%
17. 0% 0. 2%
10. 9% +0. 2%
14. 4% +0. 3%
Tot al
11. 5% +0. 3%
15. 4% +0. 8%
13. 9% +0. 1%
6. 9% +0. 1%
10. 2% +0. 1%
12. 6% +0. 5%
WD
2. 6% 0. 2%
2. 2% +0. 0%
1. 4% 0. 3%
4. 2% +0. 1%
2. 6% 0. 6%
WE
4. 0% +0. 0%
6. 5% +0. 4%
4. 5% +0. 3%
4. 9% 0. 4%
2. 4% 0. 1%
1. 9% 0. 1%
Tot al
3. 0% 0. 1%
6. 5% +0. 4%
2. 9% +0. 1%
2. 4% 0. 3%
3. 7% +0. 0%
2. 4% 0. 5%
WD
2. 7% +0. 1%
4. 2% +0. 4%
2. 5% +0. 1%
2. 3% 0. 1%
2. 2% +0. 1%
2. 0% +0. 0%
WE
3. 5% +0. 2%
2. 7% +0. 2%
5. 0% +0. 3%
3. 1% 0. 1%
3. 3% +0. 2%
Tot al
2. 9% +0. 1%
3. 7% +0. 3%
3. 3% +0. 2%
2. 5% 0. 1%
2. 5% +0. 1%
2. 0% +0. 0%
WD
2. 6% +0. 1%
4. 3% +0. 1%
2. 3% +0. 2%
2. 3% +0. 2%
2. 6% +0. 2%
1. 5% +0. 0%
WE
3. 2% +0. 2%
1. 9% +0. 0%
3. 7% +0. 2%
2. 0% +0. 1%
5. 1% +0. 4%
Tot al
2. 7% +0. 1%
3. 5% +0. 0%
2. 7% +0. 2%
2. 2% +0. 2%
3. 3% +0. 3%
1. 5% +0. 0%
Week6 Oct2026
Week3 75. 4% 0. 2%
Nov2026
Week2 79. 0% 0. 3%
Dec2026
Week1 69. 6% +0. 3%
1. 4% +0. 0%
1. 4% +0. 0%
J an2027
Tot al 70. 6% +0. 2%
Sour ce:AmadeusTr avel cl i ck
$261. 90
$429. 73
w/% changeYOY
Feb2027
Feb2027
J an2027
Dec2026
Nov2026
Oct2026
w/poi ntchangeYOY
WD
ADR
ADR
Mar2027
Occupancy
Tot al $313. 51 +6. 2%
Week1 $332. 85 +12. 1%
Week2 $320. 62 +7. 4%
Week3 $324. 10 +8. 6%
Week4 $307. 58 +2. 2%
Week5 $292. 82 +6. 5%
WE
$352. 66 +10. 2%
$355. 05 +5. 3%
$371. 24 +13. 4%
$370. 39 +12. 6%
$340. 77 +11. 3%
$265. 03 +6. 0%
Tot al
$325. 77 +7. 5%
$348. 20 +7. 0%
$336. 29 +9. 3%
$337. 86 +9. 8%
$316. 47 +4. 7%
$288. 32 +6. 8%
WD
$315. 60 +9. 2%
$302. 70 +3. 3%
$324. 71 +8. 2%
$341. 40 +31. 7%
$313. 13 +5. 6%
$277. 71 4. 2%
WE
$320. 54 +4. 8%
$340. 74 1. 4%
$311. 39 +11. 8%
$293. 90 +8. 3%
$323. 27 +8. 6%
Tot al
$317. 09 +7. 8%
$313. 86 +1. 6%
$320. 48 +9. 2%
$324. 83 +23. 7%
$316. 10 +6. 5%
$277. 71 4. 2%
WD
$300. 75 +0. 1%
$288. 80 5. 4%
$276. 48 2. 8%
$289. 59 +4. 9%
$299. 18 11. 4%
$338. 74 +14. 9%
WE
$295. 84 +1. 6%
$312. 93 +12. 2%
$289. 85 4. 8%
$261. 90 +4. 6%
$307. 31 3. 0%
Tot al
$299. 10 +0. 6%
$300. 05 +2. 6%
$281. 14 3. 9%
$277. 04 +4. 5%
$302. 44 8. 5%
$338. 74 +14. 9%
WD
$334. 51 +19. 6%
$313. 92 +26. 6%
$329. 85 3. 9%
$357. 43 +39. 1%
$311. 50 +15. 8%
WE
$319. 93 +5. 4%
$331. 34 +8. 9%
$306. 89 +27. 9%
$338. 27 +5. 1%
$306. 85 6. 6%
$282. 00 +3. 6%
Tot al
$328. 28 +14. 3%
$331. 34 +8. 9%
$310. 79 +26. 5%
$334. 69 +0. 5%
$347. 94 +26. 3%
$304. 86 +13. 1%
WD
$354. 75 +18. 9%
$358. 68 +9. 4%
$352. 47 +22. 5%
$348. 30 +13. 7%
$359. 20 +24. 4%
$348. 82 +45. 9%
WE
$323. 94 +6. 8%
$277. 11 +2. 8%
$305. 91 1. 7%
$338. 44 +2. 3%
$376. 35 +43. 8%
Tot al
$344. 24 +14. 7%
$338. 95 +8. 7%
$331. 94 +12. 0%
$344. 89 +9. 5%
$365. 57 +30. 3%
$348. 82 +45. 9%
WD
$361. 77 +11. 2%
$328. 28 +6. 7%
$304. 51 2. 3%
$371. 37 +26. 9%
$423. 46 +11. 0%
$416. 42 +17. 0%
WE
$354. 53 +20. 0%
$429. 73 +57. 6%
$287. 03 +1. 6%
$324. 77 +6. 0%
$387. 25 +17. 7%
Tot al
$359. 59 +13. 7%
$346. 85 +15. 7%
$297. 52 +0. 0%
$359. 69 +21. 2%
$407. 53 +13. 8%
WD
Week6
$396. 47 +18. 3%
$396. 47 +18. 3%
$416. 42 +17. 0%
Power edby Sy mphony|Tour i sm Economi cs
Si xMont hOut l ook ADR & Occupancyf orFut ur eLagunaBeachHot elSt aysasof10/ 18/ 2026 Occupancy
Occupancy 0%
100%
Occupancy
w/poi ntchangeYOY Tot al
Di scount
Negot i at ed
Qual i f i ed
Ret ai l
Cont r act
Whol esal e
Gr oupSol d
Gr oupUnsol d
Oct2026
69. 9% +0. 0% YOY
14. 0% +0. 0% YOY
9. 3% 0. 3% YOY
3. 8% 0. 2% YOY
10. 1% +1. 1% YOY
2. 3% 0. 9% YOY
1. 4% 0. 8% YOY
28. 8% +1. 6% YOY
0. 3% 0. 1% YOY
Nov2026
36. 3% +0. 3% YOY
6. 6% +0. 8% YOY
4. 2% +0. 4% YOY
2. 2% +0. 0% YOY
3. 8% +0. 3% YOY
0. 0% 1. 5% YOY
0. 7% +0. 1% YOY
9. 9% +0. 5% YOY
8. 7% +2. 0% YOY
Dec2026
19. 4% 0. 1% YOY
3. 6% +0. 3% YOY
1. 6% 0. 1% YOY
1. 2% +0. 0% YOY
2. 4% +0. 5% YOY
0. 0% +0. 0% YOY
0. 4% +0. 0% YOY
2. 3% +1. 1% YOY
7. 9% 2. 7% YOY
J an2027
14. 0% 0. 9% YOY
0. 8% +0. 2% YOY
0. 3% +0. 1% YOY
0. 3% +0. 0% YOY
0. 6% +0. 3% YOY
0. 0% +0. 0% YOY
0. 1% +0. 0% YOY
0. 9% 1. 5% YOY
10. 9% 6. 0% YOY
Feb2027
19. 9% 0. 2% YOY
0. 6% +0. 2% YOY
0. 4% +0. 1% YOY
0. 2% +0. 0% YOY
0. 5% +0. 3% YOY
0. 0% +0. 0% YOY
0. 0% +0. 0% YOY
1. 2% +0. 3% YOY
16. 9% 2. 4% YOY
Mar2027
11. 7% 0. 4% YOY
0. 6% +0. 2% YOY
0. 3% +0. 1% YOY
0. 2% +0. 0% YOY
0. 4% +0. 1% YOY
0. 0% +0. 0% YOY
0. 0% +0. 0% YOY
1. 2% +0. 7% YOY
9. 0% 4. 5% YOY
ADR $180. 78
$786. 00
w/% changeYOY Tot al
Di scount
Negot i at ed
Qual i f i ed
Ret ai l
Cont r act
Whol esal e
Gr oupSol d
Oct2026
$325. 77 +7. 5% YOY
$293. 74 +10. 8% YOY
$361. 07 +12. 2% YOY
$216. 13 5. 7% YOY
$443. 56 +3. 5% YOY
$202. 73 +5. 6% YOY
$258. 49 +3. 1% YOY
$316. 24 +4. 4% YOY
Nov2026
$317. 09 +7. 8% YOY
$276. 34 +16. 1% YOY
$384. 52 +19. 1% YOY
$201. 13 +5. 0% YOY
$402. 71 +0. 4% YOY
$233. 72 +11. 3% YOY
$314. 51 3. 0% YOY
Dec2026
$299. 10 +0. 6% YOY
$276. 02 +8. 4% YOY
$406. 80 +5. 7% YOY
$180. 78 12. 7% YOY
$364. 94 4. 4% YOY
$194. 72 6. 5% YOY
$269. 64 1. 6% YOY
J an2027
$328. 28 +14. 3% YOY
$275. 14 +17. 3% YOY
$456. 21 +27. 5% YOY
$185. 02 11. 0% YOY
$465. 40 +7. 2% YOY
$248. 22 +2. 4% YOY
$288. 89 +2. 4% YOY
Feb2027
$344. 24 +14. 7% YOY
$260. 56 +57. 3% YOY
$453. 59 +14. 3% YOY
$181. 10 6. 5% YOY
$499. 96 4. 1% YOY
$241. 20 +4. 5% YOY
$315. 03 +6. 3% YOY
Mar2027
$359. 59 +13. 7% YOY
$318. 59 +28. 0% YOY
$447. 33 +15. 8% YOY
$205. 07 20. 8% YOY
$520. 02 +25. 8% YOY
$786. 00 +192. 5% YOY
$325. 64 0. 2% YOY
Sour ce:AmadeusTr avel cl i ck
Power edby Sy mphony|Tour i sm Economi cs
Hot elADR Cal endar Dai l yADR f orLagunaBeachhot el sasof10/ 18/ 2026 Oct ober2026 S
M
T
W
November2026 T
F
S
S
1
2
3
$332. 85 $354. 08 $355. 92 4
5
6
7
8
9
10
11
12
13
14
15
16
17
$324. 94 $328. 20 $320. 40 $307. 20 $322. 75 $367. 25 $375. 27 $336. 41 $309. 26 $328. 30 $323. 37 $324. 17 $369. 43 $370. 22 18
19
20
21
22
23
24
$306. 77 $298. 55 $302. 75 $312. 20 $311. 43 $335. 52 $344. 29 25
26
27
28
29
30
31
$295. 07 $289. 46 $295. 82 $289. 82 $290. 57 $262. 52 $255. 19
S
M
M
T
F
S
S
2
3
4
5
6
7
8
9
10
11
12
13
14
15
16
17
18
19
20
21
T
$300. 59 $311. 85 $308. 44 $297. 34 $296. 04 $330. 17 $351. 24 $347. 86 $314. 73 $313. 01 $333. 74 $318. 72 $310. 14 $312. 56 $343. 85 $358. 02 $352. 22 $350. 99 $306. 14 $288. 87 $298. 07 22
23
24
25
26
27
28
$307. 53 $302. 87 $303. 03 $322. 38 $320. 02 $330. 08 $312. 39 29
30
T
F
S
S
2
3
4
5
M
T
W
T
3
4
5
6
7
8
9
10
11
12
13
14
15
16
17
18
19
20
21
22
23
24
25
26
27
28
29
30
7
8
9
10
11
12
$301. 47 $319. 26 $324. 07 $314. 28 $317. 81 $305. 15 $308. 77
13
14
15
16
17
18
19
$366. 92 $322. 42 $308. 57 $298. 12 $346. 12 $327. 96 $345. 60
$288. 61 $297. 22 $289. 77 $293. 01 $279. 73 $262. 89 $261. 11 20
21
22
23
24
25
26
$285. 07 $293. 31 $317. 18 $299. 39 $300. 17 $300. 58 $313. 54 28
29
30
$358. 18 $366. 42 $368. 32 $351. 39 $345. 43 $314. 64 $296. 38 $321. 37 $295. 05 $313. 65 $325. 62 $304. 17 $292. 19 $269. 49
31
31
$319. 82 $317. 06 $348. 57 $368. 13 $351. 94
$396. 47
Mar ch2027
Apr i l2027
May2027
T
F
S
S
4
5
6
7
8
9
10
11
12
13
14
15
16
17
18
19
20
M
$325. 49 $405. 14 $430. 24 $302. 93 $345. 15 $339. 29 $337. 45 22
23
24
25
26
27
$351. 51 $376. 53 $363. 09 $357. 63 $349. 71 $394. 91 $360. 26 28
T
F
S
S
3
4
5
6
7
8
9
10
11
12
13
14
15
16
17
18
19
20
M
T
W
T
$295. 64 $326. 17 $335. 67 $342. 64 $425. 13 $434. 33 $341. 40 $266. 77 $275. 26 $309. 87 $314. 52 $306. 42 $273. 21 $332. 65 $385. 02 $355. 42 $380. 58 $410. 18 $307. 54 $342. 32 21
22
23
24
25
26
27
$401. 24 $413. 76 $438. 46 $414. 40 $433. 72 $389. 71 $384. 61 28
$348. 82
W 2
$380. 16 $393. 01 $355. 73 $254. 02 $288. 11 $268. 93 $318. 42 $272. 02 $388. 96 $378. 47 $363. 67 $314. 16 $297. 90
T 1
29
30
31
F
S
S
1
2
3
M
T
W
T
1
2
3
4
5
6
7
8
9
10
11
12
13
14
15
16
17
18
19
20
21
22
23
24
25
26
27
28
29
30
31
4
5
6
7
8
9
10
$377. 80 $427. 67 $540. 33 $554. 46 $409. 62 $349. 07 $364. 48
11
12
13
14
15
16
17
$370. 08 $367. 27 $336. 56 $330. 16 $315. 30 $357. 17 $358. 02
$316. 50 $352. 94 $389. 35 $302. 94 $345. 72 $386. 42 $404. 81 $432. 12 $340. 76 $380. 64 $441. 89 $394. 96 $586. 84 $575. 08 18
19
20
21
22
23
24
$396. 20 $266. 03 $238. 44 $248. 79 $448. 09 $427. 39 $391. 41 26
27
28
29
$338. 74 $342. 32 $393. 17 $393. 50 $579. 20 $508. 10 $519. 43 $690. 93 $352. 97 $317. 72 $319. 79 $315. 84 $281. 91 $255. 94
30
$436. 49 $321. 12 $329. 16 $318. 26 $326. 11 $370. 10
$270. 72 $372. 25
$359. 59
$381. 60
$396. 25
J une2027
J ul y2027
August2027
Sept ember2027
W
T
F
S
S
1
2
3
4
5
M
T
W
T
$338. 59 $311. 00 $957. 37 $979. 67 $983. 38 6
7
8
9
10
11
12
13
14
15
16
17
18
19
20
21
22
23
24
25
26
27
28
29
30
$504. 55 $343. 08 $333. 43 $369. 34 $452. 82 $506. 44 $436. 31 $352. 55 $332. 53 $310. 38 $292. 20 $279. 61 $356. 68 $354. 21 $365. 67 $388. 44 $415. 65 $362. 13 $314. 10 $368. 47 $357. 12 $284. 08 $281. 09 $314. 77 $382. 30
$482. 20 Sour ce:AmadeusTr avel Cl i ck
F
S
S
1
2
3
$509. 88 $512. 50 $478. 90 4
5
6
7
8
9
10
11
12
13
14
15
16
17
18
19
20
21
22
23
24
25
26
27
28
29
30
31
$462. 28 $369. 20 $484. 43 $502. 07 $387. 27 $426. 52 $418. 99 $323. 65 $338. 03 $401. 85 $386. 01 $461. 94 $372. 49 $342. 59 $295. 71 $332. 14 $372. 54 $384. 65 $359. 19 $421. 00 $408. 53 $490. 01 $327. 23 $410. 45 $363. 46 $356. 00 $572. 96 $553. 27
M
T
W
T
S
S
1
2
3
4
5
6
7
8
9
10
11
12
13
14
15
16
17
18
19
20
21
22
23
24
25
26
27
28
29
30
31
$303. 23 $280. 06 $296. 33 $383. 17 $341. 36 $320. 96 $286. 36 $199. 72 $219. 03 $215. 58 $404. 46 $415. 72 $372. 93 $384. 22 $322. 22 $272. 93 $294. 22 $329. 61 $851. 31 $696. 86 $708. 70 $276. 15 $225. 73 $174. 76
M
T
W
$200$299
$300$399
T
F
S
1
2
3
4
$191. 21 $191. 21 $458. 45 $495. 79 5
6
7
8
9
10
11
12
13
14
15
16
17
18
19
20
21
22
23
24
25
26
27
28
29
30
$424. 64 $655. 97 $609. 92 $609. 92 $254. 97 $240. 75 $263. 95 $271. 97 $307. 61 $302. 52 $327. 28 $192. 90 $248. 22 $248. 22 $418. 61 $404. 02 $404. 02 $404. 02 $432. 12 $92. 86 $261. 93 $246. 00 $369. 00 $369. 00 $246. 00 $32. 53
$362. 09 $100$199
F
$368. 25 $354. 48 $363. 28 $366. 38 $390. 79 $416. 75 $446. 39
$437. 06 $0$100
S $371. 71
$344. 24
T
F
$308. 56 $319. 76 $294. 34
25
$430. 82 $333. 86 $436. 76 $468. 29
2
6
$280. 16 $272. 93 $283. 43 $280. 88 $265. 99 $290. 56 $289. 13
Febr uar y2027
3
S 1
$336. 99 $322. 11
$328. 28
W
F
$301. 46 $290. 05 $280. 17 $301. 41 $325. 14
27
$269. 08 $287. 87
W 1
$299. 10
T
M
M
$317. 09
2
S
W
1
J anuar y2027
$325. 77
1
21
T
December2026
$400+
$378. 47 Power edby Sy mphony|Tour i sm Economi cs
Out l ook& Compar i son Fut ur eHot elSt aysasof10/ 18/ 2026
Occupancy& Room Ni ghtYOY% Change Oct2026
LagunaBeach
70%
+0. 4%
NwptDanaHunt
71%
1. 3%
NwptDanaHunt
+8. 0%
Sant aBar bar a
Sant aBar bar a Nov2026
77%
J an2027
+7. 2%
NwptDanaHunt
38%
+15. 6%
NwptDanaHunt
+6. 8%
Sant aBar bar a
45%
$362. 75 $419. 33 $317. 09
+4. 1% +10. 3% +7. 8%
$369. 89 $401. 52
+8. 4%
NwptDanaHunt
21%
+12. 4%
NwptDanaHunt
$412. 37
+4. 9%
Sant aBar bar a
23%
4. 7%
Sant aBar bar a
$397. 95
+7. 7%
LagunaBeach
32. 9%
19% 14% 20%
NwptDanaHunt
24%
J an2027
LagunaBeach
18. 0%
NwptDanaHunt
8. 7%
Sant aBar bar a
7. 1%
Feb2027
LagunaBeach
+8. 2%
NwptDanaHunt Sant aBar bar a
Sant aBar bar a
14%
5. 4%
LagunaBeach
12%
22. 8%
NwptDanaHunt
14%
14. 3%
NwptDanaHunt
Sant aBar bar a
13%
3. 4%
Sant aBar bar a
Sour ce:AmadeusTr avel cl i ck
Mar2027
LagunaBeach
$299. 10
+7. 8%
4. 4%
14%
LagunaBeach
+7. 5%
19%
LagunaBeach
Dec2026
LagunaBeach
$325. 77
LagunaBeach
Sant aBar bar a
Mar2027
Nov2026
LagunaBeach
36%
NwptDanaHunt Feb2027
Oct2026
LagunaBeach Sant aBar bar a
Dec2026
Aver ageDai l yRat e& YOY% Change
+0. 6%
$328. 28
+14. 3%
$416. 25 $391. 71 $344. 24 $448. 08 $392. 16 $359. 59 $458. 69 $366. 89
2. 6% +11. 7% +14. 7% 3. 7% 1. 3% +13. 7% +6. 0% +4. 7%
Power edby Sy mphony|Tour i sm Economi cs