INSIGHTS: ESTRELLA GALICIA

Greene King and Belhaven breweries are celebrating a year since the launch of Value for Venues, a unique package that includes a catalogue of products, streamlined deliveries, cellar services, business advice and financial support for independent venues.

As the industry continues to change and adapt to ever-changing costs and consumer habits, it can make running an independent venue extremely tough and isolating. Value For Venues is there to give operators that helping hand and to add value to their business.

The refreshed branding and 2024 plans were launched to the England/Wales free trade sales team at their annual conference at the end of February. Along with regionalised logos, a full refresh of assets has taken place ensuring the team can continue to improve their offering in an everchanging marketplace. With plenty of exciting developments the Value for Venues team will continue to support our Greene King & Belhaven teams to get new business, keep current customers and grow sales profits.