

About Me
www.vincenzofranco.it
vincenzo.franco94@gmail.com +393441475716
vincenzofranco
Vincenzo Franco vincenzofranco_designer Via Marco Valerio Corvo 2, Rome
Graphic UX/UI, Illustrator, 3D Designer, Photo-Video Maker
My name is Vincenzo Franco, and I’m a Visual/Graphic Designer.
I love visual art and I think that visuals are the best way to communicate. Driven by this passion, I dedicated myself to Visual Communication, graduating in Graphic Design from Rome Fine Art’s Academy in 2021.
For the past seven years I have associated studying with job, working with publishers and magazines. In Rome I had the possibility to join the team of Baburka Cinema Production, and after my degree I trained my skills in Orange Sellers, an Amazon Aggregator based in Utrecht (Netherlands). Right now I’m a Graphic UX/UI Designer in Euroansa Hub, a broker company in Rome.
My aesthetic and professional purpose is to make the perfect concept for every client, visually working, consistent and elegant. To do this, I make use of the experience accumulated over the years in every feld of Visual Design, including Logo Design, Branding, 3D Art and Photo/Video Making.
But I also always look to the future: growth, personalization and innovation are the key words that distinguish my work and my life.
Studies
Working Experience
ABARM-Rome Fine Arts’ Academy
2018/2021
A++
Graphic Design Master
ABARC-Reggio Calabria Fine Arts’ Academy
2013/2018
A++
Graphic Art Bachelor
Leonardo Da VinciScientifc High School 2008/2013
High School Degree - Scientifc National IT
GRAPHIC DESIGNER | Opinno/Tree Srl 04-2023/~ -
Rome, IT
UX/UI Design, Bra nd Design, Advertising Design, Illustration, Video Production , Motion Design.
SENIOR GRAPHIC DESIGNER | Euroansa / SkillYou
03-2022/~ - Rome, IT
UX/UI Design, Art Direction, Brand Design, Advertising Design, Illustration, Video Production.
SENIOR VISUAL DESIGNER | Orange Sellers
03-2021/11-2021 - Utrecht, NL
Art Direction, Brand Design, Amazon Optimization, 3D Design and Animation.
GRAPHIC DESIGNER | Baburka Production
11-2019/03-2021 - Rome, IT
Advertising Design, Social Media Design, Publish Layout, Photo-Video Making.
INTERIOR DESIGNER | Krisavero Art
07-2019/11-2021 - Rome, IT
Interior and Furniture Design, 3D Modeling, 3D Rendering, Components study, Ambient Simulation, Catalog Design.
ILLUSTRATOR | Insight - Art’s Magazine
02-2019/11-2019 - Rome, IT
Graphic Design, Illustration, Publish Layout.
L AYOUTER | Titani Editori Publisher
10-2018/07-2019 - Rome, IT
Graphic Design, Illustration, Publish Layout.
ToMove
2023 - Rome, IT
Figma/Illustrator/After Effects
UX/UI design for Torino City Lab website and ToMove page, project sponsored by MaaS about smart mobility and eletctric enhancement in Turin.




Ferrovie dello Stato - Safety Innovation 2023
2023 - Rome, IT
Photoshop/Illustrator/After Effects
Visual design for new Safety Innovation program from Ferrovie dello Stato in 2023, about several topics on integration of AI for Security on Work.

ETF - Green skills for the future
2023 - Rome, IT
Illustrator/After Effects
Visual design for new ETF “Green skills for the future” project.

EIF - Europe Belongs to the Future
2023 - Rome, IT
Figma/Illustrator/After Effects
UX/UI motion design interactive project for EIF Project “Europe Belongs to the Future”, and interactive report for European data analysis.








FRD - Progetto CODE
2023 - Rome, IT
Figma/Illustrator/After Effects/3D Modeling
UX/UI design interactive project and Social Media
Graphic and Motion Graphic for Back-end and Front-end online courses of CODE.















Edenred - Culture Tech
2023 - Rome, IT
Illustrator/InDesign/Prezi
Print Design of a Board Game for Edenred, for the Culture Tech project, a trial game about Tech Culture for workersv






Il Leader di fronte all’innovazione
2023 - Rome, IT
InDesign
Print Design of Opinno’s CEOs book, talking about the leader coping the Innovation and improving his/her corporate system.


L’IMPRESA È PRIMA DI TUTTO INNOVAZIONE. FARE IMPRESA È SAPER
GUARDARE OLTRE, SOPRATTUTTO OLTRE IL PENSIERO DOMINANTE.
NON ACCONTENTARSI MAI. AMARE LE DIVERSITÀ, METTERLE INSIEME.
L’INNOVAZIONE È LA RESPONSABILITÀ PIU’ DISTINTIVA DELL’IMPRENDITORE.
CORRADO PASSERA
FOUNDER & CEO ILLIMITY
La Fondazione COTEC defnisce l’innovazione come: “qualsiasi cambiamento (non solo tecnologico) basato sulla conoscenza (non solo scientifca) che genera valore (non solo economico)” (19).
UN GRUPPO DI LAVORO PUÒ INNOVARE DAVVERO SE IL LEADER
ABILITA UN AMBIENTE IN CUI È PERMESSO IL CONFRONTO, IN CUI SI
FA CHALLENGE ALLE IDEE. È NECESSARIO PROVARE LE IDEE E VEDERLE
ANCHE FALLIRE. SI TRATTA DI UN PROCESSO NORMALE E FONDAMENTALE
DELL’INNOVAZIONE. BISOGNA CREARE QUESTA CULTURA E RAFFORZARLA,
STRUTTURARE MECCANISMI INTERNI IN CUI VENGANO PREMIATE SIA LE IDEE CHE FUNZIONANO SIA QUELLE CHE NON FUNZIONANO.
FEDERICO SARGENTI
ENTREPRENEUR ENDEAVOR ITALY
Nel linguaggio comune, di solito si parla di innovazione per riferirsi a nuove proposte, nuove invenzioni e alle loro implicazioni economiche e sociali.
In senso stretto, si dice che le idee possono tradursi in innovazione solo quando vengono implementate come nuovi prodotti, servizi o procedure che trovano efettivamente un’applicazione di successo e si afermano nel mercato attraverso la difusione.
L’INNOVAZIONE DERIVA DA UN’IDEA MA NON È UN’IDEA. È UN’IDEA
ESEGUITA E MESSA A TERRA. ED È QUESTA LA DIFFERENZA TRA INNOVAZIONE E CREATIVITÀ. L’INNOVAZIONE, IDEA CONCRETIZZATA, GENERA VALORE, RICAVI, RETENTION DEL CLIENTE. CONSENTE UN IMPATTO MISURABILE NON NECESSARIAMENTE A BREVE TERMINE. TUTTO QUESTO DEVE ESSERE FATTO NELL’INTERESSE DEL CLIENTE.
STEFANO BISON
GROUP HEAD OF BUSINESS DEVELOPMENT & INNOVATION GENERALI
Nel mondo degli afari, il termine è usato per indicare il miglioramento della gestione aziendale attraverso nuovi processi, l’uso della tecnologia, l’automazione, il miglioramento della qualità o la defnizione di nuovi modi di soddisfare il cliente.
In economia, Joseph Schumpeter ha introdotto questo concetto nella sua Teoria delle innovazioni (20), defnendolo come “l’istituzione di una nuova funzione di produzione”.
Secondo il grande studioso, l’economia e la società cambiano quando i fattori di produzione si combinano in modo nuovo. Per Schumpeter, le invenzioni e le innovazioni sono la chiave della crescita economica.
TIMFin - 2024 Kick-off
2024 - Rome, IT
Leonardo.ai/Illustrator/Photoshop/PowerPoint
Visual Design system for TIMFin Workshop “2024 Kick-off” showing the business empowering methods through the digital mindset.




Euroansa Hub
2022 - Rome, IT
Figma/Illustrator/After Effects
UX/UI design for Euroansa Hub website, credit broker based in Rome. Responsive design with use of components, interactive and functional prototyping.






LOTTIE FILES




SkillYou
2022 - Rome, IT
Figma/Illustrator/After Effects
UX/UI design for SkillYou website, credit broker school based in Rome. Responsive design with use of components, interactive and functional prototyping.
Beehome
2022 - Rome, IT
Figma/Illustrator/After Effects
Brand Identity for Beehome real estate based in Rome. Upcoming smart sistem for house selling & buying.
Quicksand Regular
abcdefghijklmnoprstuvwxyz
ABCDEFGHIJKLMNOPRSTUVWXYZ
0123456789 $%&(.,;:’“”!?)
“Lorem ipsum dolor sit amet, consectetur adipisci elit.”


Anek Telugu Regular-Bold
abcdefghijklmnoprstuvwxyz
ABCDEFGHIJKLMNOPRSTUVWXYZ
0123456789 $%&(.,;:’“”!?)
“Lorem ipsum dolor sit amet, consectetur adipisci elit.”




Ray-Ban
2021 - Rome, IT
Illustrator/Photoshop/After Effects/Premiere
Social Advertising Design for Ray-Ban, a post, a banner and a promotional video for the new customizable line “You Are On”.


theRIM 2021 - Rome, IT
Fusion 360 / Photoshop / Illustrator / XD / InDesign / Premiere / After Effects
Project for Master’s Degree basing on the Design for a new coworking space, its branding with the market research, and, the following applications for corporate image, advertising and UX App Design. The workfow includes Interior Design, Photo Editing, Brand, Graphic Design, UX Design.
Heebo Bold
abcdefghijklmnoprstuvwxyz
ABCDEFGHIJKLMNOPRSTUVWXYZ
0123456789 $%&(.,;:’“”!?)
“Lorem ipsum dolor sit amet, consectetur adipisci elit.”
Heebo Regular
abcdefghijklmnoprstuvwxyz
ABCDEFGHIJKLMNOPRSTUVWXYZ
0123456789 $%&(.,;:’“”!?)
“Lorem ipsum dolor sit amet, consectetur adipisci elit.”










EchoWave
2020 - Rome, IT
Illustrator/XD/Photoshop
Logo and UX Design for a Music Streaming App, inspired by Vaporwave Art
Style. The whole prototype includes Loading, Login, Onboarding, Sharing, Player, Library.

Spartan Black
abcdefghijklmnoprstuvwxyz
ABCDEFGHIJKLMNOPRSTUVWXYZ 0123456789 $%&(.,;:’“”!?)
“Lorem ipsum dolor sit amet, consectetur adipisci elit.”
PANTONE 275C
PANTONE 212C
Spartan Regular
abcdefghijklmnoprstuvwxyz
ABCDEFGHIJKLMNOPRSTUVWXYZ 0123456789 $%&(.,;:’“”!?)
“Lorem ipsum dolor sit amet, consectetur adipisci elit.”
Atlanis 2022 - Rome, IT
Photoshop/Illustrator
Brand Image Restyling for Atlanis Agency, the project include the folder for the partner brands’ brochure and some applications.
#0e0f1a
532 C
RGB 14, 15, 26
CMYK 95, 85, 55, 82
Poppins Bold
#122940
533 C
RGB 18, 41, 64
CMYK 100, 79, 46, 52

Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat.
Poppins Regular
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat.

WittyPower
2022 - Rome, IT
Photoshop/Illustrator/Fusion 360°/Blender/Premiere
Social Media Desifgn Campagin for WittyPower, 2020, Rome, focused on tech battery saver accessories.The project includes 9 pictures, 3 videos and a carousel of 6 pictures. 04:28 Witty














































CineNotes
2019 - Rome, IT
Illustrator/Photoshop/InDesign/Fusion 360/ Unity/Premiere/After Effects
Smart Notebook inspired from cinema and developed using new multimedia technologies, including QR code and Agumented Reality.

Raleway
abcdefghijklmnoprstuvwxyz
ABCDEFGHIJKLMNOPRSTUVWXYZ
0123456789 $%&(.,;:’“”!?)
“Lorem ipsum dolor sit amet, consectetur adipisci elit.”
abcdefghijklmnoprstuvwxyz
ABCDEFGHIJKLMNOPRSTUVWXYZ
0123456789 $%&(.,;:’“”!?)
“Lorem ipsum dolor sit amet, consectetur adipisci elit.”
PANTONE 703C PANTONE B LACK 6C Black Raleway LightFoodn’t
2019 - Rome, IT
Photoshop
Advertising Campaign designed as come critique to the extreme industrialization of food, the lack of consumption of fresh products and the decline in the food market.

Bebas Neue Regular abcdefghijklmnoprstuvwxyz
ABCDEFGHIJKLMNOPRSTUVWXYZ
0123456789 $%&(.,;:’“”!?)
“Lorem ipsum dolor sit amet, consectetur adipisci elit.”
PANTONE 1815C PANTONE 7698C PANTONE 5505C





Desert Beauty
2021 - Utrecht, NL
Fusion 360/Substance/Photoshop Advertising Design, 3D Product Design e Amazon Optimization for the products Neck Cream and Argan Oil from Desert Beauty brand. The project includes Listing Pictures, Enhanced Brand Content and Storefront.

Together, we carry the future of power







Abstergo Bathroom
2020 - Rome, IT
Autodesk Fusion 360
Style exercise for bathroom interior design, furniture and light design, with a futuristic post-modern style.



Illustrator/Photoshop
Illustrations realized for Huawei Design Award 2020, inspired by Vaporwave culture and art style.


Past and Future
2019 - Rome, IT
Illustrator
Illustrations realized for front and back cover and colophon for the yearly magazine “Insight - The culture of the other”, focused on the topic of “Identity and Transformation”.
I’m watching you 2019 - Rome, IT Illustrator
Remaining on the theme of “Identity and Transformation”, the illustration, also created for the magazine “Insight - The culture of the other” represents the change in technology, frst a communication tool, then addiction.
I’m WATCHing YOU
Change
2019 - Rome, IT
Illustrator
Illustration created for the theme “Identity and Transformation”, focused on the aspect of passive homologation of modern times.
