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IT IS NOT WICKER. IT IS LLOYD LOOM!

The history of woven paper furniture, by Vincent Sheppard

A WELL KEPT SECRET

Attractive and zeitgeist spring to mind – undoubtedly one of the first things to strike you when you look at a Lloyd Loom armchair. But you might not suspect there is a rich history behind these sofas and chairs. And yet, the roots of the Lloyd Loom chair go back to 1917! But that’s not all … Lloyd Loom furniture carries a well-kept secret. These refined, but extremely solid, stylish and comfortable chairs are made from plain Kraft paper! Yes, paper. So never say “wicker chair” to a Lloyd Loom – that would be doing it a disservice.

Actually Lloyd Loom is the name given to the method and technique of weaving paper and steel on a textile weaving loom. The key to the success of Lloyd Loom or “Woven Paper” furniture can be laid at the door of the American entrepreneur and inventor Marshall Burns Lloyd.

1917

Marshall Burns Lloyd invented an entirely new paper weave, now called ‘Lloyd Loom’

THE INVENTION OF LLOYD LOOM WEAVE

Wicker strollers and prams were one of Marshall’s development areas and although they were very popular in the beginning of the 20th century, they were also slow to produce and thus expensive. Furthermore, the rattan wicker would break now and again and wasn’t exactly a soft and comfortable material, especially for strollers.

Marshall Burns Lloyd set out to create a weave which was not only stronger than rattan, but also looked better and had a much softer feel to it, to make the material very tactile.

Finally, after various experiments the solution was arrived at by twisting and winding paper, known as Kraft paper, around a fine steel wire. These paper-wrapped wires were then woven on a special weaving loom resulting in a fine regular and solid paper weave.

Marshall called his invention “Lloyd Loom weave”. This extremely strong yet flexible material allowed the skilled craftspeople to shape the loom over the pram frames and so producing a smooth and attractive finish.

With this new techniques, production times on prams tumbled and all the negative qualities disappeared, leading Marshall to immediately recognise the possibilities of his invention for furniture production.

1919

First Lloyd Loom objects were baby carriages.

1922

A London merchant, William Lusty, applied for the UK patent.

THE RISE OF LLOYD LOOM FURNITURE

In 1921, Marshall B. Lloyd sold his patent to an English furniture manufacturer, which started to use Lloyd Loom in an original manner to create a collection of typical English furniture. The characteristic Lloyd Loom chairs were soon all the rage in Europe, too. At the height of its popularity, in the 1930s, Lloyd Loom furniture could be found in hotels, restaurants and tea rooms, as well as aboard zeppelins, cruise liners and at the tennis venues of Wimbledon and Roland Garros. 1929

The Royal box of Twickenham rugby stadium was furnished with Lloyd Loom chairs from 1929 to 1988.

Interior view of the airship R100 furnished with extra wide Lloyd Loom seats to allow passengers to sit in comfort whilst wearing their overcoats, as airships were poorly heated.

VINTAGE PRODUCTS

In the years that followed the characteristic Lloyd Loom chairs never lost their appeal and the iconic furniture remained popular among people ‘in the know’.

In England, Loyd Loom furniture often turns up for sale at fine auctions. Even after decades of daily use, the lacquered strong woven paper retains its fine appearance, and it has made this furniture a collector’s item.

1956

Marilyn Monroe with husband Arthur Miller, July 1956 on a Lloyd Loom chair in London Airport.

1940

Disaster struck, the end of the first large scale Lloyd Loom furniture manufacture.

1992

Establishment of an import business of Lloyd Loom furniture.

PICKING UP THE THREAD

In 1992 the Belgian Company Vincent Sheppard decided to pick up the thread of this remarkable tradition and craftsmanship. Vincent Sheppard created a dazzling collection of contemporary furniture that blended classic lines with elegant innovation. The success is immense.

Not wanting to take half measures the company strived to control not only the design of the furniture but also the entire production process. By setting up a private production facility in Cirebon, Indonesia, Vincent Sheppard eventually became one of the very few vertically integrated Lloyd Loom manufacturers.

Development of an outdoor collection produced with special treated Lloyd Loom.

1995

Vincent Sheppard builds a Lloyd Loom factory in Cirebon, Indonesia.

HAND MADE FURNITURE

In the fully owned production facility in Cirebon, Indonesia, almost 400 skilled workers hand make the furniture. Indonesia is the natural home of rattan and the Cirebon area has a celebrated tradition of hand making furniture with rattan. The origin of all raw materials is controlled which enabled Vincent Sheppard to attain the FSC label in 2013.

Characteristic for the Vincent Sheppard philosophy is that both the chair frames and the Lloyd Loom weave are produced in-house! Attention to detail is emphasized throughout the entire production process resulting in an exceptionally high level of quality. Remember, each piece of furniture is handmade.

BELGIUM INDONESIA 2006

The production plant in Indonesia is extended to occupy over 20.000 sqm with a skilled workforce of 390 people and 3 state of the art weaving machines.

2010

Vincent Sheppard opens an upholstery workshop. All Vincent Sheppard Deluxe chairs are upholstered using the time honoured skills and finest materials. 2011

Rattan is making a comeback. Vincent Sheppard creates new elegant rattan seating, combining craftsmanship, modern design and legendary seating comfort.

THE LEGACY OF WOVEN PAPER FURNITURE

Vincent Sheppard continues to stay true to the tradition of Lloyd Loom by continuously reinterpreting the legacy of woven paper furniture. It has been said that Vincent Sheppard reinvented Lloyd Loom by introducing imaginative designs that combine tradition and modernity.

Through the years Vincent Sheppard has become a distinctively global brand. Today you will find Vincent Sheppard furniture in restaurants and hotels from Hong Kong to Hawaii, Sri Lanka to the South Pacific, Portugal to Poland, Great Britain to Greece, Switzerland to Sweden, Belgium to Bahrain and in golf clubs of France, Morocco, Portugal and numerous other locations.

Whether for dining or lounging, for indoors or outdoors: with each piece of Vincent Sheppard craftsmanship, the legacy of woven paper furniture lives on.

2013

Vincent Sheppard is certified following FSC rules, a symbol of environmental, social and responsible forestry. A great reward for our efforts in creating comfortable, stylish, sustainable and eco-friendly furniture!

2014

Launch of 2 new brands Vincent’s garden for outdoor living and our experimental collection Atelier N/7.

ORIGINAL LLOYD LOOM

Available in 25 standard colours or in any RAL colour.

Ages beautifully.

Easy to clean with a moist towel.

Legendary seating comfort.

Lloyd Loom weave is made from Kraft paper woven around a steel wire.

Lloyd Loom weave exists since 1917 and is strong and durable.

THE WEAVE IS SMOOTH AND DOES NOT SCRATCH OR SNAG CLOTHING

THE FONDEST MEMORIES ARE MADE WHEN GATHERED AROUND THE

TABLE

DINING

LILY, LILLE

Lille

LILY

chair Lily colour grège

JOE OAK, DAN SIDE TABLE

left page

side table Dan (low, high, coffee table)

finish natural oak varnish quality solid oak

right page

chair Joe Oak colour pebble

side table Dan high

finish natural oak varnish

quality solid oak

JOE

right page

chair Joe – stainless steel frame

colour aqua, snow, nacré

left page

chair Joe – stainless steel frame colour snow

JOE

chair Joe – white frame

colour snow

JOE COUNTER STOOL

chair Avril colour black

table Albert A

AVRIL

chair Avril

colour caramel

JACK, LILLE

chair Jack

colour black

cushion leather, black

table Lille

finish smoked oak oil

quality solid oak

PAPILLON

chair Papillon

colour China red

CHRISTY

chair Christy colour black

EDWARD, HELSINKI

chair Edward colour caramel

table Helsinki

finish natural oak oil

quality solid oak

EDWARD COUNTER STOOL

counter stool Edward colour sparkle

chair Melissa colour black wash

table Versailles oval

finish burned oak varnish

quality solid oak top / base in painted wood

CHESTER

chair Chester

colour grey wash

cushion caleido, beige

chair Melissa

colour broken white

table Versailles rectangular

finish broken white / smoked oak oil

quality solid oak top / base in painted wood

A LOVING ATMOSPHERE IN YOUR HOME IS THE FOUNDATION FOR YOUR LIFE.

Dalai Lama XIV

LIVING

side table Rondo 60 oak top

colour snow wash

sofa Victor 2,5S

colour snow wash

cushion Geneva, silver grey – moon white

side table Dan side tables

finish natural oak varnish

quality solid oak

VICTOR XL

chair Victor XL

colour snow wash

cushion Geneva, moon white

JOE LOUNGE

chair Joe lounge – stainless steel frame colour snow cushion Geneva, sandstone

chair Joe cocoon deluxe colour nacré

cushion Geneva, silvergrey

chair Joe cocoon colour nacré

cushion Caleido, flax

side table Rozy S

finish black

quality HPL top

YOKO

sofa Yoko

colour grège

cushion Geneva, havana – paprika

BUTTERFLY

chair Butterfly lounge XL

colour nacré

cushion Geneva, silvergrey – moon white

side table Rondo

colour snow wash

chair Cordoba

colour snow wash

cushion Sunbrella, shingles

side table Cordoba footrest colour snow wash

TOKYO DELUXE

chair Tokyo deluxe

colour oyster

upholstery Geneva, grey

cushion Geneva, grey

side table Rozy S

colour black quality top HPL

AND WAKE UP WITH

SLEEPING, ACCESSORIES

left page

linen basket Kubo colour pure white

right page

linen basket Laura colour aqua

LUCA

headboard Luca colour pebble

side table Rozy S finish black quality HPL top

POOKIE, MINI SYDNEY

right page

chair Pookie colour pure white

left page

chair Mini Sydney colour pure white

chair Pookie colour pure white

LIVE IN THE SUNSHINE. SWIM THE SEA. DRINK THE

WILD AIR.

OUTDOOR

DEAUVILLE LOUNGER

lounger Deauville

colour cord

cushion Sunbrella, canvas

chair Nice colour cord

table Nîmes colour cord

DEAUVILLE

chair Deauville dining colour broken white cushion Sunbrella, sand

chair Monte Carlo

colour pure white

side table Avignon

colour pure white

GIGI

chair Gigi – stainless steel colour snow

I HAVEN’T BEEN EVERYWHERE, BUT IT’S ON MY LIST.

Susan Sontag

CONTRACT

A SELECTION OF OUR REFERENCES AROUND THE WORLD

EUROPE

La Coquillade, Gargas, France / Byblos, Saint-Tropez, France / Grand-Hôtel du Cap-Ferrat, St-Jean-Cap-Ferrat, France / InterContinental – Hôtel Dieu, Marseille, France / Monsieur Bleu –Palais de Tokyo, Paris, France / Les sources de Caudalie, Martillac, France / Hôtel Spa Yves Rocher, La Gacilly, France / Hôtel Le Bristol, Paris, France / Le Golf de Cornouaille, La Forêt-Fouesnant, France / Hotel Messeyne, Kortrijk, Belgium / Made In Louise, Brussels, Belgium / Naxhelet Golf Club, Wanze, Belgium / Soya Cosplay, Berlin, Germany / Gasthof Post, Lech am Arlberg, Austria / Cafe Pierrot, Budapest, Hungary / Experimental Beach, Ibiza, Spain / Sheraton Mallorca Arabella Golf Hotel, Mallorca, Spain / Hotel Herdade de Malhadinha Nova, Albernoa, Portugal / Fazenda Nova, Tavira, Portugal / Praia Verde Boutique Hotel, Altura, Portugal / Restaurant Edodè, Capri, Italy / Mezzatorre Resort & Spa, Forio d’Ischia, Italy / Australasia, Manchester, United Kingdom / Tower Bridge Hotel, London, United Kingdom / The Swan Hotel, Arlington, United Kingdom / Salcombe, South-Devon, United Kingdom / Eagles Palace Hotel, Halkidiki, Greece / Blue Palace, Elounda, Greece

ASIA

The Peninsula, Hong Kong, China / Koi Kemang Restaurant, Jakarta, Indonesia / Wilson’s Retreat, Lombok, Indonesia / Akaryn, Koh Samui Hotel, Surat Thani, Thailand / The Regency, Salmiya, Kuwait / Laduree Jumeirah Beach, Dubai, United Arab Emirates, Raffles Hotel, Singapore

OCEANIA

InterContinental, Bora Bora, French Polynesia / Southern Ocean Lodge, Kangaroo Island, Australia / Capella Lodge, Lord Howe Island, Australia / Huka Lodge, Taupo, New Zealand

THE AMERICAS

The Verb Hotel, Boston, United States / Galley Bay, Antigua and Barbuda / Blue Waters Resort, Saint John, Antigua and Barbuda / Sugar Beach, Soufriere, Saint Lucia / Peninsula, Beverly Hills, United States / Four Seasons, Charlestown, Nevis / Hotel des Roches, Kourou, French Guyane

AFRICA

Fairmont Norfolk Hotel, Nairobi, Kenya / Tikida Golf Palace Hotel,

DISCOVER SOME UNIQUE PLACES

1 GRAND-HÔTEL DU CAP-FERRAT FRANCE

This outstanding resort nestled by the sea at the tip of Cap Ferrat enjoys panoramic views across 700 acres of unspoiled natural surroundings. It’s situated between Nice and Monaco and welcomes its guests in the utmost luxury and sophistication. All suites are tastefully decorated with elegant & modern furnishings where you’ll feel instantly at home.

2 THE PENINSULA HONG KONG

The Peninsula Hong Kong offers 5-star service and world charm on the edge of Victoria Harbour. It houses a Roman-style indoor pool, a 12,000 square feet spa and 9 award-winning restaurants and bars. The iconic Verandah restaurant was refreshed in colonial glamour style and now has a spectacular buffet and private dining area and a cosy cafe area.

3 EAGLES PALACE HALKIDIKI GREECE

The Eagles Palace hotel is breathtaking, due to its location, flair and monastic architecture. As you walk in the lavish green gardens of the hotel, minutes away from the magically golden beaches of Halkidiki and the crystal blue waters of the sea, you feel like you are walking in a dream. The Armyra restaurant next to the sea is recommended.

4 BLUE WATERS RESORT ANTIGUA

On the Northeast corner of Antigua, where the Caribbean Sea laps against the shore, you will find Blue Waters Resort. It’s the idyllic tropical paradise which every person dreams about. In the morning you can enjoy breakfast at the Palm restaurant. As night falls the restaurant takes on a sophisticated atmosphere as you dine under a star speckled sky.

5 SOUTHERN OCEAN LODGE AUSTRALIA

Southern Ocean Lodge is Australia’s first true luxury lodge, offering a unique and exclusive travel experience on Kangaroo Island. Floating atop a secluded cliff on a rugged stretch of coast, the lodge commands peerless views of the wild ocean and pristine wilderness. Sensitive, intimate and sophisticated, the lodge is a sanctuary of refined comfort and luxe.

PRODUCT OVERVIEW INDOOR

COLOURS

moon white

GENEVA sandstone

pure white PA 24

oyster PA 36

pebble

sparkle

33 snow wash

white wash PA 03

taupe PA 84

black wash

aqua

90 grey wash PA 08

quartz grey PA 86

broken white PA 26

nacré

dark grey wash

black PA 80

caramel PA 06 walnut

clear PA 01

burgundy PA 31

china red

grège PA 22

espresso PA 13 wengé

DINING

Joe – stainless steel frame

Joe – white frame

Joe – black frame

Joe counter stool – stainless steel frame

Joe counter stool – white frame

Joe counter stool – black frame

Joe oak

Jack oak

Avril

Avril HB

Avril oak

Papillon bar stool

Posa

Papillon

DINING

Edward

Edward bar stool

DINING ALBERT TABLE

A FRAME

QUALITY solid oak structure / top in solid wood construction

FINISH ultra matt water based varnish (OA 11)

MAINTENANCE Clean with a mild solution of water and natural soap.

natural varnish OA 11

DINING HERBERT TABLE

QUALITY solid oak structure / top in solid wood construction

FINISH ultra matt water based varnish (OA 11)

MAINTENANCE Clean with a mild solution of water and natural soap.

DINING LILLE TABLE

QUALITY solid oak structure / top in solid wood construction

FINISH ultra matt water based varnish (OA 11)

MAINTENANCE Clean with a mild solution of water and natural soap.

Lille

natural varnish OA 11

DINING VERSAILLES TABLE

OVAL

QUALITY solid oak structure / top in solid wood construction

FINISH VA 906 oiled

MAINTENANCE Clean with a mild solution of water and natural soap. The table should be treated with a maintenance oil for wood floors 1 or 2 times a year to protect the wood against staining.

pure white / white oak oil

VA 906

Versailles oval

DINING VERSAILLES TABLE

RECTANGULAR

Versailles rectangular

QUALITY solid oak structure / top in solid wood construction

FINISH VA 906 oiled

MAINTENANCE Clean with a mild solution of water and natural soap. The table should be treated with a maintenance oil for wood floors 1 or 2 times a year to protect the wood against staining.

pure white / white oak oil VA 906

ACCESSORIES

Rondo

CT C12

Rondo 60 oak top

CT C20

Rondo 75 oak top

Dan side table low

Dan side table high

Dan coffee table

Rozy table M

Rozy table S

Victor XL

Butterfly

Butterfly XL

Victor lounge

Victor sofa 2,5S

Joe cocoon deluxe*

Joe cocoon*

Yoko

Joe lounge*

Cordoba footrest

Cordoba lounge sofa 3S

Cordoba lounge sofa 2,5S

Cordoba chair

Cordoba lounge chair

Pong night table

Ping Pong

Luca headboard

Nevada headboard

ACCESSORIES

Recto case

Laura linen basket

Kubo linen basket

Mini Sydney

Pookie

PRODUCT OVERVIEW OUTDOOR

COLOURS

taupe

SUNNY GUARD

Gigi lounge*

Monte Carlo

Maxime

Nimes

Avignon

Gigi*

Gigi cocoon*

Deauville

Deauville lounge chair

Deauville

Deauville lounge sofa 2S

Deauville lounge sofa 3S

Deauville chair

Deauville footrest

Deauville dining chair

A CREATIVE LAB WHERE CRAFT AND DESIGN COME TOGETHER.

Vincent Sheppard

ATELIER N/7

CURLY CH R01

CURLY ME AND YOU

The original playful design of Curly invites enjoyment. The elegant frame is black powder-coated steel, while the seat is made of tough but soft rattan. Nylon foot glides give this Curly a retro touch.

CRUZ

CH R02

CRUZ’NG WITH YOU

This vintage tub – in black or natural – gives your interior an unexpected accent. The refined frame is made of black power-coated steel, the seat is made of rattan.

ROZY S GT R01

HE SHOWED ME THE ROZY AND WE KISSED

Rozy simply looks good in any living space. A simple playful idea and back-to-basics attitude. The Rozy tables have a top in quality high-pressure laminate and a frame of hand-forged steel.

CRUZ COCOON

CH R05

COCOON WHEREVER YOU ARE

Relaxed sitting comfort guaranteed in this spacious tub. The supple yet sturdy rattan lets you relax in luxury while the design in black or natural is a stylish eye-catcher.