Conference Guide VCAN23

ABLE OF CONTENT

Welcome

05

Schedule at a Glance

06

Merch Redemption & Sales

08

App & Social

09

Out of the Box

10

VidCon Livestream presented by YouTube

10

Community Track

12

Meet & Greet Hall

24

Fun Stuff

26

Nightlife

28

Community Track Maps

31

Expo Hall Map & Directory

32

Creator Track powered by Kajabi

36

Creator Track Maps

47

Creator & Industry Track On Demand Subscription

47

Industry Track

50

Industry Track Maps

65

Code of Conduct & Anti-Harassment

68

Credentials

70

Dos and Don’ts

71

FAQs

74

Sponsors

77

Thank You

89

All Maps

90

3

HELLO & WELCOME I’m Hank Green, the founder of this lovely little event (and also YouTuber, and author, and TikToker, and general internet science guy). People are sometimes surprised to find that, in addition to explaining to people where the candle wax goes (it combusts into gasses like carbon dioxide and water vapor which mix invisibly with the atmosphere), I also once founded an online video conference, but that’s because, back in 2010, I was among the first people who decided it made sense to take online video seriously.

No one wonders whether or not to take online video seriously now, but back when we were in a hotel basement in Century City, I think most people thought we were being a little silly.

But that’s the thing about media; its importance lies only within each of us. And so, on behalf of your favorite creator, I want to thank you. Thanks for caring, for liking something deeply, but also not uncritically.

There’s a lot of very important conversations about how attention works in today’s algorithmic world, but ultimately our attention is our consciousness…you might even say it is us.

We build our world with our collective attention, and then the VidCon Team strives to take that world that exists only in our devices and in our heads and make it exist in the real world for a little while. It is, I think, a worthwhile endeavor. So, welcome to VidCon. Make sure you have some portable food in your pocket, chase the fun, meet cool people who love the same things as you, and I hope you have an absolutely fantastic time.

Hank Green

TO VIDCON TWELVE 5

SCHEDULE THURSDAY 06.22

WEDNESDAY 06.21

END TIME

EVENT

WHERE

8:00 AM

7:00 PM

Registration

ACC North 100 Level

8:00 AM

10:00 PM

Festival programming, activities, and food trucks

Festival Area

9:00 AM

5:30 PM

Industry Track Lounge and booths

ACC Ballroom E

9:00 AM

5:30 PM

Industry Track fireside chats, case studies, keynotes, and more

ACC 300 Level

9:00 AM

6:00 PM

Creator Track Lounges

ACC 205 & 208

9:00 AM

6:30 PM

Expo Halls: Community Track booths, lounges, and activities

Halls B & C

START TIME

END TIME

EVENT

WHERE

11:00 AM

7:00 PM

Registration

ACC North 100 Level

9:00 AM

7:00 PM

Chaperones’ Lounge

ACC North 100 Level

11:00 AM

7:00 PM

Chaperones’ Lounge

ACC North 100 Level

10:00 AM

6:30 PM

Halls A, B, and C

11:00 AM

10:00 PM

Festival programming, activities, and food trucks

Festival Area

Community Track panels, Q&As, and more

10:00 AM

6:30 PM

ACC 200 Level

Industry Track Welcome Reception

Hilton Lanai Deck

Creator Track panels, workshops, networking, and more

10:00 AM

7:30 PM

Meet & Greets

Hall D

3:30 PM

4:30 PM

Industry Track Keynote

ACC Ballroom ABC

4:45 PM

7:00 PM

Industry Track Reception

ACC California Terrace

6:30 PM

8:00 PM

Night of Impact

Arena presented by Fast Micro Solutions

7:00 PM

9:00 PM

VidCon After Dark

Hall A

5:00 PM

6

START TIME

7:00 PM

E

SATURDAY 06.24

FRIDAY 06.23

START TIME

END TIME

EVENT

WHERE

8:00 AM

6:00 PM

Registration

ACC North 100 Level

8:00 AM

10:00 PM

Festival programming, activities, and food trucks

Festival Area

9:00 AM

6:00 PM

Creator Track Lounges

ACC 205 & 208

9:00 AM

6:30 PM

Expo Halls: Community Track booths, lounges, and activities

Halls B & C

START TIME

END TIME

EVENT

WHERE

8:00 AM

6:00 PM

Registration

ACC North 100 Level

9:00 AM

6:00 PM

Chaperones’ Lounge

ACC North 100 Level

8:00 AM

10:00 PM

Festival programming, activities, and food trucks

Festival Area

10:00 AM

5:00 PM

ACC 200 Level

9:00 AM

5:30 PM

Industry Track Lounge and booths

ACC Ballroom E

Creator Track panels, workshops, networking, and more

10:00 AM

6:30 PM

9:00 AM

6:00 PM

Creator Track Lounges

ACC 205 & 208

Community Track panels, Q&As, and more

Halls A, B, and C

10:00 AM

5:00 PM

Meet & Greets

Hall D

9:00 AM

6:30 PM

Expo Halls: Community Track booths, lounges, and activities

Halls B and C

5:00 PM

7:00 PM

Creator Track Reception

ACC 300 Level & California Terrace

9:00 AM

6:00 PM

Chaperones’ Lounge

ACC North 100 Level

5:30 PM

7:30 PM

Night of Awesome

9:30 AM

5:00 PM

Industry Track fireside chats, case studies, keynotes, and more

ACC 300 Level

Arena presented by Fast Micro Solutions

7:00 PM

9:00 PM

VidCon After Dark

Hall A

9:00 PM

11:00 PM

Prom

Arena presented by Fast Micro Solutions

10:00 AM

6:30 PM

Community Track panels, Q&As, and more

Halls A, B, C, and Arena presented

by Fast Micro Solutions

10:00 AM

6:30 PM

Creator Track panels, workshops, networking, and more

ACC 200 Level

10:00 AM

5:00 PM

Meet & Greets

Hall D

7:00 PM

9:00 PM

VidCon After Dark

Hall A

7

Enamel Pin

MERCH REDEMPTION & SALES

DID YOU PRE-ORDER MERCH FOR VIDCON 2023?

Stop by the VidCon Merch Booth in the Expo Hall to pick up your VidCon hoodies, t-shirts, and posters!

You can pick these up any time the Expo Hall is open, so you have all weekend. Don’t forget, though!

If you don’t pick up your merch, we will not ship it to you.

To redeem your pre-ordered merch, all you have to do is bring your merch QR Code to the booth. (Your merch QR Code is in the PDF sent to the order holder with all of the other tickets.) Don’t forget to also bring your QR code for your FREE tote bag if you purchased pre-sale merch with your VidCon tickets — these codes were sent to the order holder back in May. Didn’t pre-order merch?

That’s OK! You can also buy some rad VidCon stuff at the Official VidCon Merch Booth.

We’ve also partnered with Rewilder to transform materials from last year’s event into this year’s super limited-edition upcycled merch line.

The one-of-a-kind colorful pieces are handmade in Los Angeles using only repurposed VidCon banners and lanyards from 2022! Each piece not only looks dope but also diverts materials from a life in storage, or worse, the landfill. Don’t miss your chance to snag these unique zip pouches!

8

Kat Blaque design

ZHC design

New for 2023!

We’ve collaborated with some of your fav creators who are participating in programming this year. Check out exclusive VidCon tees designed by Kat Blaque, King Science, and ZHC. Each tee will be available for one day only (ZHC on Thursday, Kat Blaque on Friday, and King Science on Saturday.) Get yours while supplies last!

King Science design

Please note that the ACC (including the Official VidCon Merch Booth) is a cashless venue, so be sure to plan to bring a credit or debit card to use for any purchases.

Enamel Pin

APP & SOCIAL Do you want to know the time and location of a panel or workshop?

Do you need to figure out when and where your favorite Featured Creator is appearing?

Do you need to find some food or get to the Lost & Found?

Download the VidCon Mobile App for the most up-to-date information about everyone and everything at VidCon! Available for iOS and Android — just search the app store for “VidCon Anaheim” and don’t miss a thing!

Stickers!

FOLLOW @VIDCON

#VidConAN23

We want to see all of the fun you’re having at #VidConAN23, so don’t forget to tag us!

9

OUT OF THE BOX FRO M YOU R PH O N E SC RE E N TO RIG HT I N FRO NT O F YOU R EYES! You’ve seen your favorite Featured Creators — like aimsey, Drew Afualo, and everyone in between — unbox mystery packages of fun on VidCon’s Instagram Live, but you’ve never seen Out of the Box like this before. Starting on Thursday, June 22, be on the lookout for the ever-changing daily location of the larger-than-life box. When the countdown clock strikes zero, discover what’s inside for yourself!

You never know what (or who!) will be revealed.

Having trouble tracking it down around the venue?

Follow @VidCon on social media and opt in for push notifications on the VidCon app to receive helpful clues along the way.

Be in two places at once so you don’t miss out on any programming while you’re on site during the event! Thanks to our partners at YouTube, you can enjoy digital access to four+ stages during VidCon Anaheim including the Community Expo Hall stages, the Arena presented by Fast Micro Solutions, and the Industry Mainstage – even if you're watching something else IRL. The best part? It’s 100% free!

PRESENTED BY YOUTUBE

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11

12

TRACK SCHEDULE

OMMUNIT

10:00 AM – 11:00 AM

10:30 AM – 11:00 AM

Talk Valentina! Effective Allyship SPOTLIGHT STAGE

Challenge Accepted!

FESTIVAL STAGE

Mamatot, Mercury Stardust Being an ally goes beyond voicing your support for a cause on social media. From leading with empathy, to active listening, to using your voice and position of privilege to amplify others, these creators are here to identify the actionable steps you can take today to become a better ally and uplift your community.

WEDNESDAY, JUNE 21 7:00 PM – 9:30 PM

Festival Dance Party: Viral Vibes FESTIVAL STAGE

Daniel Thrasher Get ready to party like it’s 2023! Kick off VidCon with a dance party celebrating your favorite online moments. Come drippin’ in the year’s hottest trends and get ready to make new meme-ories. Featuring a special performance by Daniel Thrasher.

THURSDAY, JUNE 22 9:30 AM – 10:00 AM

Bust a Move: A VidCon Dance Party FESTIVAL STAGE

Cost n’ Mayor, Adam Rose, HappyKelli Kick off a weekend of fun with TikTok sensations Cost n’ Mayor, Adam Rose, and HappyKelli! What better way to start VidCon than to get your body movin’ and groovin’?

10:00 AM – 11:00 AM

Creating Communities DISCOVER STAGE PRESENTED

BY WONDERSHARE

Eret, spencewuah, David Suh, MeganPlays, Anthony Rivera The internet has given us more than just a place to consume content. Now more than ever, we can connect with others who share our interests, passions, and views.

These dynamic creators will have an uplifting discussion about how they’ve used the things that make them unique to create communities that provide welcoming, safe spaces for their fans.

Moderated by: Isaiah Garza

Moderated by: Deison Afualo 10:00 AM – 11:00 AM

Lifestyle Content: The Art & the Impact AMPLIFY STAGE

Kiera, Infinite, Larray, Quen Blackwell, Cosette There’s something exhilarating about getting a glimpse into the lives of our idols.

From inspirational to edu relatable, lifestyle content offers the opportunity for creators to connect with their fans across a broad spectrum of interests and themes. Sit down with these panelists for a look at the pros and cons of sharing your life online and how this personal approach creates engaged communities.

Moderated by: Lexi Hensler 10:00 AM – 11:00 AM

The Power of Gaming Communities on YouTube TRENDING STAGE PRESENTED BY RUBY GILLMAN, TEENAGE KRAKEN

Ludwig, DrLupo, MatPat and Steph, Fuslie With over 2 trillion views and 120 billion hours of gaming content watched across the world last year — the power of the gaming community on YouTube is undeniable.

Join YouTube’s new Head of Gaming and who will be joined by a cast of creators in this space to talk about the magical world of gaming on YouTube.

Ian Boggs, CelinaSpookyBoo, Kelsey Dangerous, Nichlmao If you’ve ever wondered which of your favorite creators would dominate a round of Chubby Bunny or whose refined palate would make them a formidable opponent while identifying baby food blindfolded, this session is for you!

Come watch these teams battle it out in some of the internet’s silliest, most iconic challenges and find out who reigns supreme.

Hosted by: Nicole Laeno 11:30 AM – 12:00 PM

Internet IQ FESTIVAL STAGE

Sturniolo Triplets, Sweetea Test your internet intellect along with some of your favorite creators! We’re putting these two groups head-to-head for this exciting game of trivia to see who knows the most about the digital world and their fellow VidCon creators!

11:30 AM – 12:30 PM

Inspiring the Next Generation of Black Creators DISCOVER STAGE PRESENTED BY WONDERSHARE

Charlie Curtis-Beard, Rich Black Guy, MissDarcei, Sarah Lugor Just like the creators who paved the way for them, these creators aim to inspire and facilitate inclusion in the industry for their successors. In this discussion, panelists will talk about who influenced them the most and will highlight the ways they hope to energize and educate those hoping to get into the creative space.

Moderated by: Lauren Ashley Beck

Moderated by: Leo Olebe (YouTube’s Global Head of Gaming) 10:00 AM – 11:00 AM

Live Podcast: Chuckle Sandwich THE ON AIR STAGE

TedNivison Join TedNivison at the On Air Stage for some world class-comedy. Get ready to laugh during this special live episode of Chuckle Sandwich.

13

COMMUNITY TRACK SCHEDULE 11:30 AM – 12:30 PM

1:00 PM – 2:00 PM

Creative Commentary SPOTLIGHT STAGE

Streaming in Technicolor TRENDING STAGE PRESENTED BY RUBY GILLMAN, TEENAGE KRAKEN

Jarvis Johnson, Danny Gonzalez, Kurtis Conner, Eddy Burback, Chad Chad Join your favorite commentary creators to learn more about their process! How do they choose their topics? Is there a strategy behind when each video is released?

What makes their approach to a subject unique, allowing them to stand out from others in the commentary space?

Get answers to these questions and more in this fun and informative panel!

Moderated by: Drew Gooden

1:00 PM – 2:00 PM

11:30 AM – 12:30 PM

LOL Legends THE CREATIVE LAB STAGE

All in the Family THE CREATIVE LAB STAGE

Montoya Twinz, Hudson Matter, Jordan Matter, Salish Matter, The Herberts Find out what it’s like making content with loved ones during this family-focused session.

What are the pros and cons of having your kin as your coworkers? How does this dynamic shape these creators’ content? Learn the answers to these questions and more!

Moderated by: Peet Montzingo

Lala Sadii, Kelsi Davies, Mercury Stardust, Tatyana Joseph Join some of digital content’s leading ladies as they reflect on what it’s been like to be a woman online over the past year. Hear about the ups and downs, and the many ways these creators feel their content speaks to, encourages, inspires, and unites other women!

Moderated by: Victoria Browne

Building Blox TRENDING STAGE PRESENTED BY RUBY GILLMAN, TEENAGE KRAKEN

Moderated by: Dylan Zaner

1:00 PM – 2:00 PM

2:30 PM – 3:30 PM

Awareness, Inclusivity, & Accessibility AMPLIFY STAGE

Thrills & Chills SPOTLIGHT STAGE

Moderated by: Chloe Bean

Shattering the Digital Glass Ceiling DISCOVER STAGE PRESENTED

BY WONDERSHARE

2:30 PM – 3:30 PM

Moderated by: Mr. Hamilton

Hosted by: Evan and Katelyn 1:00 PM – 2:00 PM

Christy Carlson Romano, Mamatot Everyone thinks Christy Carlson Romano had a storybook career. That she just sprang into Disney Channel stardom overnight, made millions, and lived happily after.

Spoiler alert, she didn’t! There were countless failures along the way and there still are.

The Vulnerable Podcast is an invitation to hang out with Christy for an in-depth conversation discussing the good, the complicated, the beauty of being human, and what it means to be vulnerable.

Brandon Rogers, Eddy Burback, Georgie (@soupytime), DangMattSmith Is laughter really the best medicine? These creators think so! Join these comedy legends to learn where they come up with the ideas that keep you laughing.

Veronica Merrell, Aaron Burriss, Rebecca Zamolo, Matt Slays, ZHC, MsMunchie Watch some of your favorite creator couples go head-to-head in this classic Newlywed Game. Contestants will answer questions to reveal which duo knows each other best — come cheer them on and see who comes out on top!

Dueling Duos FESTIVAL STAGE

Live Podcast: Vulnerable with Christy Carlson Romano THE ON AIR STAGE

Lana Rae (Lanaslifeee), KreekCraft, MeganPlays, Leah Ashe It’s no secret that collaborative, world-building, sandbox games are having their moment in the spotlight. In this session, Roblox and Minecraft creators come together to talk about how these two games took the world by storm.

Crutches and Spice, Chrissy Marshall, Gabe Adams-Wheatley, Zach and Pat Valentine (Valentine Brothers) One of the many benefits of social media is the ability to promote awareness and spark conversation like never before.

These creators are using their platforms to shed light on disabilities and promote positive representation. In this session, they’re here to speak about how their disability affects their approach to content creation and how being vocal about their experience has driven their success.

12:30 PM – 1:00 PM

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Neekolul, TapL, VeeDotMe These streamers are changing the game and pushing the culture forward. Join them as they “just chat” about how streamers of color are championing representation in the gaming industry, building diverse communities, and shaping the digital landscape.

1:00 PM – 2:00 PM

CelinaSpookyBoo, Peet Montzingo, Sneegsnag, Kelsi Davies If you love hearing about things that go bump in the night, you’re not alone! Join these experts in morbid curiosity to discuss spooky, supernatural, and true crime content. Take a deep dive into what inspires these masters of macabre to cover specific stories, and how they keep their fans hooked on the genre.

Moderated by: Lauren Ashley Beck 2:30 PM – 3:30 PM

Every Body is Beautiful AMPLIFY STAGE

naomiheartsxo, Nikki Garza (@itsnikki.g), Alicia Mccarvell, Brooklynne Webb, David Suh The body confidence movement is gaining more and more traction every day with many creators embracing what makes them unique and encouraging their fans to do the same.

Listen in on this discussion on the importance of this shift and the impact of viewers seeing themselves in the people they see on screen.

Plus, panelists will touch on ways that the media and marketing campaigns have gotten it right and when they have missed the mark.

Moderated by: Sierra Schultzzie

2:30 PM – 3:30 PM

4:00 PM – 5:00 PM

Live Podcast: Drama Mama THE ON AIR STAGE

The Weird and Wonderful SPOTLIGHT STAGE

Benjamin De Almeida (BENOFTHEWEEK) What do we need most in life? Water, you might say? Food, you may incorrectly guess?

LOVE? No. It’s Drama. Welcome to this very special live recording of Drama Mama with BENOFTHEWEEK! 4:00 PM – 5:00 PM

The Chaotic Curiosity of the Try Guys DISCOVER STAGE PRESENTED BY WONDERSHARE

Zach Kornfeld (Try Guys), Keith Habersberger (Try Guys, Lewberger) The Try Guys have swam with sharks, survived in the wild, shocked themselves with birthing simulators, and risked their lives for their videos. Join them as they break down these experiences and what they’ve learned along the way.

4:00 PM – 5:00 PM

Out & Proud: Changing the Name of the Game TRENDING STAGE

aimsey, cuptoast, TapL, Ranboo These iconic streamers have built inclusive and welcoming communities who share their passion for play. In this session, they’ll discuss how being out publicly shaped the fanbase and how their gaming careers affect their personal lives offline.

Moderated by: Smajor

Safiya Nygaard, Tyler Williams, Evan and Katelyn The internet’s largest tube of lipstick.

Underwater crafts. Clear potato chips.

Bath bombs and more. From making a phone case out of beans to finding a century’s worth of wedding dresses, these creators entertain with their outside-the-box DIY projects, explorations, and experiments. Get an inside look into how they develop their unique video ideas!

Moderated by: RenegadeScienceTeacher 4:00 PM – 5:00 PM

Surviving the Spotlight AMPLIFY STAGE

Alyson Stoner, Dani Calleiro, Kira Kosarin, Nicole Laeno, Merrick Hanna It’s no secret that childhood stardom can be a heavy burden to bear. While celebrities may appear to lead luxurious lives, the pressure, criticism, and lack of privacy can be overwhelming, particularly for a young person.

In this session, creators will reflect on their time in the spotlight and their experiences navigating adulthood.

Moderated by: Christy Carlson Romano 4:00 PM – 5:00 PM

Authenticity or TMI? THE CREATIVE LAB STAGE

Allison Kuch, Jeenie Weenie, Cosette, Chloe Bean Audiences online truly feel like they know their favorite creators, but how much is too much to share? These creator powerhouses discuss what it’s like to lead a highly-visible life, and what boundaries they set for themselves when it comes to talking about personal issues — if any.

Moderated by: Ashley Ippolito 4:00 PM – 5:00 PM

Live Podcast: The BCC Club THE ON AIR STAGE

Kendahl Landreth, Sarah Schauer Block off your calendar or put the meeting on mute because we’re bringing you the BCC Club live from VidCon! Join hosts Sarah Schauer and Kendahl Landreth on the thread as we take a deep dive into the internet!

5:30 PM – 6:30 PM

Unlocking Keys to The Culture with KeyTV Network DISCOVER STAGE PRESENTED

BY WONDERSHARE

KeyTV Network, from founder and entertainment powerhouse Keke Palmer, is a culturally-attuned digital network that aims to spotlight a new generation of diverse creators and represent them inclusively on and off screen. Attendees will hear from KeyTV creators directly as they break down their favorite social content live on stage while sharing what it takes to be a creator — who knows, you may see some of your content get the star treatment, too!

5:30 PM – 6:30 PM

The Power of Play TRENDING STAGE PRESENTED BY RUBY GILLMAN, TEENAGE KRAKEN

Smajor, Tubbo, Jelly, Slogo If you enjoy quality time with your controller (or keyboard), this session is for you! Pop in to hear the biggest names in gaming talk about their favorite titles, this year’s best releases, and what excites them most about the future of the industry.

Moderated by: Kelsey Dangerous 5:30 PM – 6:30 PM

Be Kind Online SPOTLIGHT STAGE

Chrissy Chlapecka, Drew Afualo , Kat Blaque, Niki Nihachu (Nihachu), Brooklynne Webb, Tabitha Swatosh These creators work tirelessly to entertain their fans, and yet they often bear the brunt of cyberbullying. In this panel, they’ll discuss the impact cyberbullying has on their lives and careers, how they deal with it, and the importance of building positive digital communities.

Moderated by: naomiheartsxo

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COMMUNITY TRACK SCHEDULE

10:00 AM – 11:00 AM

Girls in Gaming - Here to Slay, Here to Play TRENDING STAGE PRESENTED BY RUBY GILLMAN, TEENAGE KRAKEN

5:30 PM – 6:30 PM

5:30 PM – 6:30 PM

The Come Up AMPLIFY STAGE

Live Podcast: Who Wears the Pants THE ON AIR STAGE

Skully God (@skullygodd), KING VADER, Victoria Browne, Savanah Moss, VeeDotMe A creator’s rise to fame can seem like an overnight success story; one day they are virtually unknown, the next the algorithm is working hard to make sure you won’t forget their name. These creators are here to highlight all the hard work that comes before the followers and how they stayed inspired to keep creating when they still had a small audience.

Moderated by: LeendaDong

The Herberts What happens when an international model and touring musician settle down into the suburbs and experience life after a baby?

Listen along with the hilariously relatable couple, Abbie & Josh Herbert as they trade bottle service for morning bottles, and sold out venues for Sesame Street performances.

But life’s not a drag for this family. They’ll get candid about life on screen, becoming local celebrities, and spilling tea with their famous couple friends in games of who knows who better, and more!

5:30 PM – 6:30 PM

Juicy Fruit THE CREATIVE LAB STAGE

Alex Wassabi, Roi Fabito (Guava Juice) A VidCon exclusive surprise!

FRIDAY, JUNE 23 9:30 AM– 10:00 AM

Shake it Up with Movement Genius FESTIVAL STAGE

Merrick Hanna, Studio Jibby Kick off your morning at VidCon with these literal movers and shakers. Get ready to dance like no one’s watching — this dance party will elevate your mood (and your heart rate) to get you pumped up and prepared for your day!

Hosted by: Alyson Stoner 10:00 AM – 11:00 AM

CelinaSpookyBoo & KallMeKris Featured Creator Hour DISCOVER STAGE PRESENTED

BY WONDERSHARE

CelinaSpookyBoo, Kallmekris Join TikTok superstars CelinaSpookyBoo and KallMeKris IRL at VidCon! Anything can happen during this creator’s choice session, so come prepared for fun.

16

Lana Rae (Lanaslifeee), Hannahxxrose, Niki Nihachu (Nihachu), Leah Ashe Not so long ago, the gaming space was largely dominated by men. Now, women make up half of all gamers and more women than ever hold leadership positions in the industry. And yet, the issues around online harassment and lack of female character representation persist.

In this panel, we’ll hear from top streamers as they discuss their experiences and how women are shaping the future of gaming.

Moderated by: Kelsey Dangerous 10:00 AM – 11:00 AM

The Real OGs SPOTLIGHT STAGE

Dani Calleiro, John Green, MatPat and Steph These digital content pioneers have seen it all — the trends, the challenges, the birth, death, and reinvention of numerous platforms.

And through it all, they’ve maintained their spotlight and a special place in the hearts of countless fans. They’re here to talk about their successful careers and how they’ve adapted to the constantly-evolving state of the digital world.

10:00 AM – 11:00 AM

Bringing Joy to the World Wide Web AMPLIFY STAGE

OldGays, Cooking with Lynja, Mamatot Whether dancing, cooking, or just sharing a personal anecdote, these creators are spreading joy across the internet every day and uniting fans from all corners of the globe. Come listen to them discuss what fills them with happiness, and how they work to integrate that feeling into their content.

Moderated by: HappyKelli 10:00 AM – 11:00 AM

Q & Slay THE CREATIVE LAB STAGE

Nikki Garza (@itsnikki.g), Sarah Schauer, Bryce Xavier, AdamRayOkay, Louie’s Life Join these colorful creators for a fun hour of questions and conversation! Learn more about their lives on and off camera, and listen to them reminisce about all the joy that being out and queer has brought them.

Moderated by: Kendahl Landreth

1:00 PM – 2:00 PM

Let’s Get Animated!

DISCOVER STAGE PRESENTED

BY WONDERSHARE 11:30 AM – 12:30 PM

A New Challenger Approaches!

DISCOVER STAGE PRESENTED

BY WONDERSHARE

Michelle Khare, Zhong, Funk Bros Whether they’re tackling the internet’s most viral trends or pioneering their own, these creators love a good challenge! Join them as they discuss how they prepared for their biggest challenge videos and find out what they’ll take on next.

Moderated by: Ian Boggs 11:30 AM – 12:30 PM 10:00 AM – 11:00 AM

Live Podcast: The Yard THE ON AIR STAGE

Ludwig Tune in for this live episode of The Yard, led by four visionaries who were sent back from the future to fill the gaping void of white podcasters in LA. So sit back, relax, and please for the love of god shut up you are being so loud right now.

Please Don’t Stop the Music THE CREATIVE LAB STAGE

Bryce Xavier, Sheena Melwani, Kira Kosarin, Bailey Spinn, CG5 Behind every viral dance video and trending song, there is a musician embracing the power of social platforms to spread their art and find their audience. In this session, tune in to hear how your favorite musical creators carved out a space for themselves not only on the internet, but in the world of music as a whole.

Haminations, CircletoonsHD, cuptoast, Alan Becker, King Science, Ice Cream Sandwich Drop by to get a glimpse into the lives of your favorite animators! They’ll discuss their favorite tools and techniques, how they bring concepts to life, how they write captivating and entertaining stories, and more during this fun and informative panel.

Moderated by: Rebecca Parham (Let Me Explain Studios) 1:00 PM – 2:00 PM

Watcher Q&A: Ghost, Mysteries, and Puppets TRENDING STAGE

Watcher Laugh along with the creative minds behind Watcher as they discuss upcoming projects and what it’s like hosting hilarious unscripted series.

1:00 PM – 2:00 PM

Rebecca Zamolo, Matt Slays, and Sofie Dossi Featured Creator Hour SPOTLIGHT STAGE

Moderated by: Kyle Exum

Sofie Dossi, Rebecca Zamolo, Matt Slays See this exciting, star-powered trio live!

Anything can happen during this creator’s choice session, so come prepared for fun.

12:30 PM – 1:00 PM

1:00 PM – 2:00 PM

Millennial Lotería FESTIVAL STAGE

Strut Your Stuff THE CREATIVE LAB STAGE

RenegadeScienceTeacher, SeanDoesMagic Who can create the greatest illusions — a dazzling magician or a brilliant mad scientist?

You decide! Watch these creators conjure up the unimaginable as they battle it out for your vote.

Hosted by: Jesus Nalgas

Moderated by: Crescentshay

Moderated by: Evan and Katelyn

Karl Jacobs, Sapnap, GeorgeNotFound Gen Z’s favorite podcasters are taking the VidCon stage for a LIVE podcast recording session. Join hosts and super-popular streamers Karl Jacobs, Sapnap, and GeorgeNotFound as they bring their #1 rated show to the VidCon audience and see what surprises they have in store!

10:30 AM – 11:00 AM

Who's That Pokémon?!

FESTIVAL STAGE

cuptoast, The Odd 1s Out , Haminations, Meatcanyon, Ice Cream Sandwich Tune in for the ultimate animator showdown!

Watch your favorite artists duke it out as they try to guess and draw Pokémon from memory!

11:30 AM – 12:00 PM

Enchantment vs Experiment FESTIVAL STAGE

11:30 AM – 12:30 PM

Dream Team ARENA PRESENTED BY FAST MICRO SOLUTIONS

Dream, GeorgeNotFound, Sapnap The Dream Team talks about life and content creation with surprise guest appearances for an hour.

Neekolul, Claudipia, AdamRayOkay, Louie Castro Join these creators for the ultimate showdown! They’ll battle it out during this new twist on a classic party game. Come see who is crowned champion!

Nava Rose, Claudipia, MissDarcei From flashy and fabulous to eclectic and electric, these creators slay all day! Join them for a fashion-forward panel as they reflect on their unique sense of style and how they found a look to call their own.

1:00 PM – 2:00 PM

Live Podcast: BANTER ARENA PRESENTED BY FAST MICRO SOLUTIONS

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COMMUNITY TRACK SCHEDULE 1:00 PM – 2:00 PM

2:30 PM – 3:30 PM

I Did THAT! AMPLIFY STAGE

The Rest of the Story AMPLIFY STAGE

Zach and Pat Valentine (Valentine Brothers), Alicia Mccarvell, Angry Reactions, Georgie (@soupytime) These creators have accomplished so much, but that doesn’t mean that they didn’t encounter some haters along the way.

This inspiring group of creators will be discussing how they turned moments where people tried to bring them down, into opportunities that led to new heights.

Moderated by: PENG PENG 1:00 PM – 2:00 PM

Live Podcast: Very Really Good THE ON AIR STAGE

Kurtis Conner, Drew Gooden, Danny Gonzalez Hang out with Kurtis Conner, Drew Gooden, and Danny Gonzalez for a much-needed laugh as they record an episode of Very Really Good!

2:30 PM – 3:30 PM

I Dream of Streaming TRENDING STAGE PRESENTED BY RUBY GILLMAN, TEENAGE KRAKEN

Eret, Fuslie, BoomerNA, KreekCraft, Dream, lilsimsie If you’ve always wanted to turn your play into pay, this session is for you! You’ll hear from the most popular names in streaming as they give you all the information you need to turn your gaming passion into your profession.

Moderated by: AustinShow

Kat Blaque, Angry Reactions, Keith Lee, Tatyana Joseph News over the past three years has given the public the hard truth of what it’s like to exist while being Black. Plus, social media is further pulling back the curtain, providing more visibility than ever into these social issues. Can this increase in public awareness become a catalyst for change? These creators are coming together to have an important conversation about how this media coverage has affected the content they make — and how non-Black allies, whether they are fans or creators, can be an effective force of change in the real world.

2:30 PM – 3:30 PM

Health Is Wealth!

THE CREATIVE LAB STAGE

Nicole Laeno, PENG PENG, Studio Jibby, JDub From dancing, to basketball, to extreme fitness — these creators inspire us to get up and move! Learn more about how they found their passion and what motivates them to share it with the world.

Moderated by: Shervin Shares 2:30 PM – 3:30 PM

Live Podcast: A Second Try THE ON AIR STAGE

Zach Kornfeld (Try Guys), Keith Habersberger (Try Guys, Lewberger), Miles Bonsignore The Try Guys have tried just about everything, and they’re ready to share the chaotic wisdom they’ve earned from a lifetime of curious attempts. Drop by for this special live episode!

4:00 PM – 5:00 PM

Amp World Takeover ARENA PRESENTED BY FAST MICRO SOLUTIONS

Brent Rivera, Pierson, Lexi Rivera, Andrew Davila, Ben Azelart Join your favorite squad all in one place!

Anything can happen during this creator’s choice session, so come prepared for fun.

4:00 PM – 5:00 PM

The Art of Finding the Funny DISCOVER STAGE PRESENTED

BY WONDERSHARE

KeemoKazi, Kallmekris, Danny Gonzalez, Kendahl Landreth, Sarah Lugor With humor, satire, silliness, and sometimes even social commentary, comedy creators bring a much-needed dose of laughter to an often too-serious world. During this panel, you’ll have the opportunity to learn about their creative process and how they put their comedic spin on everyday, relatable topics.

Moderated by: Brother of color 4:00 PM – 5:00 PM

Kickin’ It with KREW TRENDING STAGE PRESENTED BY RUBY GILLMAN, TEENAGE KRAKEN

KREW Join one of the biggest gaming groups as they gather to answer your questions, discuss creating content as a family, and lead the audience in some interactive activities!

4:00 PM – 5:00 PM

Get Smart SPOTLIGHT STAGE

RenegadeScienceTeacher, The Truth Doctor, MatPat and Steph, Casual Geographic, Mercury Stardust At the intersection of entertainment and education, these creators aim to teach you something new with almost every upload! Join these brilliant minds as they break down the process of delivering lessons that make us a little smarter every day.

Moderated by: sidneyraz

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4:00 PM – 5:00 PM

10:00 AM – 11:00 AM

Do Good, Feel Good AMPLIFY STAGE

Ruby Gillman: Girl Power Goes Deep TRENDING STAGE PRESENTED BY RUBY GILLMAN, TEENAGE KRAKEN

Beauty2thestreetz, MdMotivator, juixxe In this panel, creators will discuss how they’re using their platforms to make a positive impact on their communities. Tune in to hear about the ways in which content creators influence their audience to promote change, the ethical challenges they face, and tips for identifying content that reflects sincere beliefs versus content that prioritizes clicks.

The stars and filmmakers of DreamWorks Animation’s new summer action-comedy Ruby Gillman, Teenage Kraken, discuss the artistry and ethos behind this hilarious, heartfelt coming-of-age tale of a young woman who discovers that the hero she is meant to be lies just beneath the surface.

10:00 AM – 11:00 AM

10:00 AM – 11:00 AM

Creation Innovation THE ON AIR STAGE

Moderated by: Ali Booth 4:00 PM – 5:00 PM

Live Podcast: The Comment Section THE ON AIR STAGE

Drew Afualo, Brittany Broski It’s going DOWN in the comments! Join us for this live recording of The Comment Section, where defender of women on the internet, Drew Afualo, and guests will explore the dreaded comment section of their tagged videos on TikTok. 5:30 PM – 6:30 PM

Generation Loss: How It Happened ARENA PRESENTED BY FAST MICRO SOLUTIONS

Ranboo Join Ranboo as he discusses his independent horror project Generation Loss. Get a look behind the scenes and hear about future plans for the series.

SATURDAY, JUNE 24 9:30 AM– 10:00 AM

Last Day Kick Off FESTIVAL STAGE

Get a kick start on your last day of VidCon with activities on the Festival Stage led by AtomicMari!

Hosted by: AtomicMari 10:00 AM – 11:00 AM

Square Up: A Speed Chess Tournament DISCOVER STAGE PRESENTED

BY WONDERSHARE

Michelle Khare, Ludwig Chess is our football. Come see these creators face off in this intense game of wits and strategy, and help us crown the checkmate champion. With limited time for players to consider each move, this game of speed chess is sure to keep you on the edge of your seat!

Moderated by/Hosted by: Andrea Botez, Alexandra Botez

Quality Time with the Merrell Twins & Burriss Bros SPOTLIGHT STAGE

Merrell Twins, Aaron Burriss, Alex Wassabi Join the Merrell Twins and Burriss Bros as they take the stage for this hour of fun! Get your questions answered and spend quality time learning about these epic creator duos.

10:00 AM – 11:00 AM

Press Pause - Escaping the Infinite Scroll AMPLIFY STAGE

Alicia Mccarvell, Manu Gavassi How do these creators take their minds offline when their work revolves around the internet?

What do they do to stop scrolling? Listen in as these creators talk about how they unplug to find work-life balance.

Moderated by: The Truth Doctor 10:00 AM – 11:00 AM

Balancing Act THE CREATIVE LAB STAGE

Leo González, Chrissy Marshall, GiaNina Like any other full-time job, it’s important to cultivate a sense of work-life balance as a content creator. But it can be difficult to find this balance when your work is not confined within office walls or specific hours.

In this panel, creators will talk through the importance of developing healthy habits focused on preventing burnout and maintaining an overall sense of well being.

Moderated by: Sierra Schultzzie

King Science , VeeDotMe, KING VADER, Julian Bass With more tools than ever before to elevate and enhance content, creators have the power of the future at their fingertips. From AI, to robot cameras, and beyond — these creators will discuss all the new tech that takes their videos to the next level!

10:30 AM – 11:00 AM

Lewberger LIVE! FESTIVAL STAGE

Lewberger Join Lewberger for a midday show! We hope Keith knows all the words!

11:30 AM – 12:00 PM

Family vs Family FESTIVAL STAGE

Merrell Twins, Salish Matter, Hudson Matter Does family really know best? How much do you know about your favorite creator siblings?

Find out during this exciting game where relatives will face off, answering questions about each other. Three pairs will enter, one will win!

11:30 AM – 12:00 PM

Live Podcast: Dear Hank & John DISCOVER STAGE PRESENTED

BY WONDERSHARE

John Green John Green will answer your questions, provide dubious advice and bring you all the latest news from AFC Wimbledon during this live podcast recording.

11:30 AM – 12:30 PM

Fun with Food SPOTLIGHT STAGE

TheRealTati, Ashley Yi, Keith Lee These creators have sautéed, sizzled, and seared their way to success. Tune in to hear them describe the joy they find in making food content. Plus, find out how sharing their passion for tasty treats has allowed them to connect with their audience in a unique way.

Moderated by: Mamatot

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COMMUNITY TRACK SCHEDULE 11:30 AM – 12:30 PM

Around the World in 60 Minutes AMPLIFY STAGE

Nichlmao, Kara and Nate, Alex Ojeda, Benjamin De Almeida (BENOFTHEWEEK) Who’s up for an adventure?! These creators have seen it all, inspiring wanderlust amongst their followers with content featuring dreamy destinations. In this panel, they’ll share stories about their journeys and fill you in on how they turned their passion for travel into their business.

11:30 AM – 12:30 PM

Standout Scripts: The Key to Strong Storytelling THE CREATIVE LAB STAGE

DangMattSmith, CalebCity, TedNivison, Rich Black Guy, Rebecca Parham (Let Me Explain Studios), Drew Gooden Crafting a video takes more than just a great idea. Behind the scenes, creators are working tirelessly to choose the right topics and compose scripts that will make for entertaining and captivating content. Get an inside look into how these creators choose the right themes for their audience and build out scripts in the unique voice their fans have come to know and love.

Moderated by: Julian Bass 1:00 PM – 2:00 PM

Live Podcast: I Spent a Day With…

DISCOVER STAGE PRESENTED

BY WONDERSHARE

Anthony Padilla took his popular YouTube series “I Spent a Day With...” and brought it to the podcast world, sitting down with a range

of guests to discover the truth about often misunderstood and misrepresented groups of people and the human condition. Now, he’s bringing the popular series to VidCon! Tune in for this exciting live episode!

Moderated by: Anthony Padilla 1:00 PM – 2:00 PM

The Lowdown on the Throwdown TRENDING STAGE PRESENTED BY RUBY GILLMAN, TEENAGE KRAKEN

Michelle Khare, Ludwig, Alex Wassabi, Jarvis Johnson, Andrea Botez It’s the trend you never saw coming — influencer boxing! Ushering in new fans and creating more buzz around the sport, this crossover already appears to be a great success. Is this a clever marketing tactic or the next era of boxing? Join us to discuss!

Moderated by: Pili Tanuvasa 1:00 PM – 2:00 PM

We’re Here, We’re Queer, We’re Shaping the Digital Sphere AMPLIFY STAGE

naomiheartsxo, spencewuah, Chrissy Chlapecka, Gabe Adams-Wheatley We’re celebrating top LGBTQ+ voices in the digital space during this informative and impactful panel. These creators will talk about the importance of queer representation in digital media and the challenges they’ve overcome on their journey to becoming a positive force in their communities.

Moderated by: Deison Afualo 1:00 PM – 2:00 PM

Long Live Laughter THE ON AIR STAGE

Hope Schwing, CalebCity, Dtay Known, Leenda Dong Join this panel of comedic geniuses as they discuss how they incorporate their sense of humor into their content, breaking up the mundanity of every-day life with razor-sharp wit and relatable anecdotes. Learn how these ultra-funny creators keep their communities entertained with their unique blend of charisma, knack for storytelling, and captivating on-camera presence.

Moderated by: Markell Washington

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2:30 PM – 3:30 PM

Aphmau’s First Panel DISCOVER STAGE PRESENTED

BY WONDERSHARE

Aphmau This is Aphmau’s FIRST PANEL at VidCon! Aphmau and her friends are excited to talk YouTube, discuss voice acting, and have fun while giving you some interesting tips for surviving this crazy YouTube world!

Get to know her more during this fun and exciting session!

2:30 PM – 3:30 PM

VidCon Game Night: SpongeBob & TMNT TRENDING STAGE PRESENTED BY RUBY GILLMAN, TEENAGE KRAKEN Join your favorite Roblox YouTubers and play Teenage Mutant Ninja Turtles and SpongeBob on Roblox. This VidCon game night will be streamed live so fans at home can watch and play along, too! Play together, compete in in-game challenges and contests, win prizes (like exclusive UGC items, Robux and Gamefam swag), capture content together, and more — all while getting a sneak peek into exclusive new TMNT and SpongeBob content premiered for the first time in game.

2:30 PM – 3:30 PM

My Culture, My Comedy THE CREATIVE LAB STAGE

Jesus Nalgas, Sheena Melwani, Brother of color, Casual Geographic, DangMattSmith These comedic creators have built their loyal following by incorporating their culture into their art. Listen in as they unpack how being relatable, authentic, and embracing what makes them unique has helped shape their successful careers.

Moderated by: Jeenie Weenie 2:30 PM – 3:30 PM

Look Mom, I’m on TV! THE ON AIR STAGE

GiaNina, Savanah Moss, Leo González These creators have taken their talents from phone screen to silver screen! Tune in to learn about their experiences starring in TV and movies, hear stories from the various sets they’ve worked on, and find out what it’s like to branch out into traditional media.

Moderated by: Adam Rose

4:00 PM – 5:00 PM

5:30 PM – 6:30 PM

Detoxifying the Internet AMPLIFY STAGE

Ginormo: Elevating AAPI Storytelling on YouTube SPOTLIGHT STAGE

Reif Harrison, Carter Kench, De’Marcus Shawn (artbydemarcusshawn) With the surge of content promoting ideals rooted in toxic masculinity, it’s time for an important conversation about how we can combat the effects of this trend. In this panel moderated by Pili Tanuvasa, creators who identify as men will come together to discuss the ways in which they use their content to challenge toxic masculinity, encourage healthy behaviors, and inspire positive change among their young viewers.

Moderated by: Pili Tanuvasa 4:00 PM – 5:00 PM

Try Not to Laugh with Smosh DISCOVER STAGE PRESENTED

BY WONDERSHARE

SMOSH A fan favorite, Try Not to Laugh, is Smosh's ultimate comedic challenge — doing whatever it takes to get the person in the hotseat to laugh while they try their best not to. Followed by a Q&A! 4:00 PM – 5:00 PM

Gamers vs Animators TRENDING STAGE PRESENTED BY RUBY GILLMAN, TEENAGE KRAKEN

BoomerNA, King Science, Tubbo, TinaKitten, cuptoast, The Odd 1s Out Whether they’re quick-with-their-keyboard gamers or smooth-with-a-storyboard animators, it’s all hands on deck when these creators face off in a showdown of the skills.

The name of the game? Not even they know!

Strap in for a surprise and get ready for the head-to-head you didn’t know you needed in your life.

4:00 PM – 5:00 PM

Skin Just Like Pearls SPOTLIGHT STAGE

Beauty2thestreetz, Kat Blaque, Crutches and Spice, Tatyana Joseph, TheRealTati Just like Beyoncé, we wouldn’t trade these amazing creators for anybody else. In this inspirational hour, these creators will discuss the experience of being a Black woman online, the important messages that drive their content, and what it means to be a role model to Black youth everywhere.

Moderated by: Lauren Ashley Beck

4:00 PM – 5:00 PM

Masters Without A Script THE CREATIVE LAB STAGE

Michelle Khare, AtomicMari, Jovenshire, Sohinki, Lasercorn In the crowded digital space, these creators know how to stand out using unscripted content to make authentic connections with their audience. Learn how they shape their videos, from concept to completion.

Moderated by: Hayden Hillier-Smith 4:00 PM – 5:00 PM

Our Turn To Talk THE ON AIR STAGE

Young Elder This session celebrates teens who are prioritizing their wellbeing by sharing their stories, raw and unfiltered. Join Our Turn to Talk film, podcast, and impact campaign creator Beth Murphy and Baltimore-based activist and rapper Young Elder in a performance that will rock your world and leave you inspired by this truth: storytelling saves lives.

Hosted by: Beth Murphy 5:30 PM – 6:30 PM

Authentic Expression: Building Community on TikTok TRENDING STAGE PRESENTED BY RUBY GILLMAN, TEENAGE KRAKEN

From sharing inspirational journeys to living life on their own terms, TikTok creators are building platforms that embrace their authentic selves. Hear from creators on how they’re driving culture by de-stigmatizing important conversations and showing others they aren’t alone.

Ian Boggs, Alan Chikin Chow, Jeenie Weenie, Kallmekris, Steven He, Janel Jimenez, Mic Kovary, Steveioe, Nathan Doan Join us for this screening and panel discussion of Ginormo! — a new 6-episode sci-fi meta comedy series co-created by Emmy-nominated producer Ken Mok and Chinese-Irish actor and comedy sketch creator Steven He. Parodying 1970s Kaiju shows such as Godzilla and Power Rangers and featuring an almost all-Asian cast of eight creators including Steven He, Alan Chikin Chow, Ian Boggs, Jeenie.Weenie, Steven Ho, Kallmekris, Nathan Doan, and Joma Tech, the series aims to prove that because of YouTube, filmmaking is no longer controlled by the gatekeepers of Hollywood.

5:30 PM – 6:30 PM

The Responsibility of Representing a Community AMPLIFY STAGE

Drew Afualo, naomiheartsxo, KeemoKazi, Blesiv, Notorious Cree Due to their substantial following, creators often take on the responsibility of being representatives of their communities. Fans see pieces of themselves in the creators they admire, and creators recognize this as an opportunity to build trust and give a voice to their audience. Listen in as they discuss the implications of being in this position, and how they navigate their role in leadership.

5:30 PM – 6:30 PM

Beating Burnout THE CREATIVE LAB STAGE

Sarah Schauer, Mr. Hamilton, Benjikrol Being a content creator sounds like a dream career to many, but like any other job, the possibility of burnout is very real. The pressure of needing to post consistently to make a living while trying to keep up with rapidly-evolving trends and platform changes can be overwhelming and exhausting. In this panel, creators will discuss common causes of burnout, how it affects them, and the strategies they use to overcome it.

Moderated by: The Truth Doctor 5:30 PM – 6:30 PM

Narrowing Down Your Niche THE ON AIR STAGE

sidneyraz, Sofie Dossi, Anthony Rivera When it comes to finding your content niche, what makes you different is what makes you powerful! Join this panel of creators to find out how they turned their unique talents and interests into an engaged online following.

Moderated by: Shervin Shares

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22

NichLmao KEYNOTES SPEAKER

HOW TO USE AI IN THE NEW ERA OF VIDEO CREATIVITY JOIN US FOR THE CREATOR SESSION

Jensen Tung HOST

FRIDAY, JUNE 23 10:00 - 10:45 AM, ROOM 211 AB

Unleash Your Creativity in a Super Hero Cinematic Setting!

Creator Track Booth, MR2 23

MEET & GREET HALL

Most meet & greets have been assigned ahead of time through Meet & Greet Matchmaking, which took place between April and May. The only way you are guaranteed entry to the scheduled sessions in the Meet & Greet Hall is if you entered matchmaking. If you didn’t enter matchmaking, check out the “Standby Meet & Greets” section of this page to see how you can still get a chance to meet Featured Creators.

Here’s everything you need to know to be prepared to meet your favs!

When you picked up your credentials at Registration, you received your RFID wristband which holds all of the meet & greets that you were selected for during matchmaking. Damaged or defaced wristbands will not be honored; they may be replaced for a $20.00 fee at the Registration Help Desk. They’re specifically designed to withstand showers and parties and all kinds of stuff, so keep them on! You will not get into your meet & greet session if you don’t have it.

You can line up in Hall D for each session ONE HOUR BEFORE the scheduled start time through A HALF HOUR AFTER the scheduled start time. If you show up earlier, security will tell you to go explore the amazing Expo Hall and come back later. If you show up late… well, just don’t show up late.

Once inside the hall, there will be signs to remind you who will be in each area. Head to the correct queue line as indicated on the meet & greet schedule you received during matchmaking and your wristband will be scanned to make sure you are in the right place. Once you are scanned in and confirmed, you are good to go! Don’t forget to say hello to the person next to you in line — chances are you have a lot in common!

Some creators are doing several sessions during VidCon, but you will only be allowed to attend the session indicated on your matchmaking schedule. You will not be able to switch your meet & greet time.

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There are two types of meet & greets at VidCon. Please check the signage and listen to staff instructions to help speed the process along.

Your session type(s) are indicated on your schedule from the matchmaking platform.

1

PROFESSIONAL PHOTOGRAPHS: These sessions will feature a professional photographer that will snap a picture.

Sorry, no selfies at this type of session!

Some creators may allow autographs — please listen to security staff for further instructions.

Order holders will receive emails containing links to access meet & greet photos for each of the attendees on their order who had a Pro Photo session. If someone else purchased your ticket, make sure they know to send you this email when they receive it! Don’t worry if you’re not seeing your photos right away.

Pictures can take a few days to appear on the website.

2

SELFIES AND AUTOGRAPHS: Pretty self-explanatory!

Please respect a limit of one selfie and/or one item signed.

BAG CHECK INFORMATION Your bags are permitted in the Meet & Greet Hall but will be subject to search. Alcohol, drugs, weapons, and items that can be mistaken as weapons are expressly prohibited, as per our Code of Conduct. If you bring a gift for a Featured Creator, please leave it unwrapped and visible, and please do not bring gifts of food unless they’re factory sealed. Use your best judgment regarding what kinds of things you bring to give to a Featured Creator — most of them travel to get to VidCon and large gifts may be tricky for them to take home.

MEET & GREET HEALTH & SAFETY Please note that Featured Creators have been given the ability to dictate any COVID-19 safety protocols that they would like in order to ensure their comfort. Please be sure to listen to directions from staff and security in the Meet & Greet Hall, and please make note of any signage.

Whether gifts will be accepted is up to the discretion of each individual creator.

Meet & Greet Schedule If you entered matchmaking, you can find your meet & greet schedule by signing in at an.vidconmatchmaking.com/2023.

You may line up 1 hour before to 30 minutes after your scheduled meet & greet.

10:00 AM Sessions Line up 9:00 AM to 10:30 AM 12:30 PM Sessions Line up 11:30 AM to 1:00 PM 3:00 PM Sessions Line up 2:00 PM to 3:30 PM 5:30 PM Sessions Line up 4:30 PM to 6:00 PM

STANDBY MEET & GREETS Did you miss Meet & Greet Matchmaking but still want to meet creators?

If you didn’t enter matchmaking to receive sessions, there will be a limited number of spots in select meet & greets that will be filled on a first-come, firstserved basis during the event.

For information about these sessions, please visit the Meet & Greet page of our website by scanning the QR Code.

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AFTER A LONG DAY OF VIDCON, WHAT MORE COULD YOU POSSIBLY WANT THAN EVEN MORE VIDCON?

VidCon After Dark

at the Spotlight Stage in Hall A Comedy After Dark Thursday, June 22 7:00 PM – 9:00 PM Lewberger, Sarah Schauer, CelinaSpookyBoo, Spencewuah, Quen Blackwell, Ashley Ippolito, Leenda Dong, Demarcus Shawn, Daniel Thrasher Musical comedy, stand-up comedy, and commentary comedy! Come see your favorite creators in a way you’ve never seen them at VidCon before.

Hosted by: Hassan Khadair

Cartoon Punch Friday, June 23 7:30 PM – 8:30 PM Tricky Kappa, Rebecca Parham (Let Me Explain Studios), SomethingElseYT Welcome to Cartoon Punch presented by Frederator, a drawing game show that’s equal parts pictionary and obstacle course!

Put some of your favorite animators and artists through the ringer and decide what crazy stuff they draw and which punishments they endure!

Festival Stage Dance Parties Viral Vibes Wednesday, June 21 7:00 PM – 9:30 PM Featuring a special performance by Daniel Thrasher Get ready to party like it’s 2023!

Kick off VidCon with a dance party celebrating your favorite online moments. Come drippin’ in the year’s hottest trends and get ready to make new meme-ories.

Let’s Go, Girlypops!

Thursday, June 22 7:00 PM – 9:30 PM Featuring special performances by Bryce Xavier and Chrissy Chlapecka and an appearance

by The Old Gays OMG, here she comes!

Release your inner fangirl at VidCon’s ‘90s-themed dance party. Grrrl, you better work it in your crop tops, denim, and platform sneakers. Now get your fanny packs on the dance floor.

Hosted by: Carter Kench

It Was Never a Phase, Mom! Friday, June 23 7:00 PM – 9:30 PM Featuring special performances by Kyle Exum, Dtay Known, Young Elder, and City of Sound Pour your heart out on the dance floor at VidCon’s emothemed dance party. Wear your angst on your band t-shirt sleeve as you dance like there’s no tomorrow in skinny jeans, studded belts, and of course, black eyeliner.

Hosted by: Lala Sadii

Vidcon After Dark shows are

28 recommended for an 18+ audience.

WE’VE GOT GAMES AND LIVE SHOWS AND EVEN LIVE STAND-UP COMEDY! CHECK OUT THE SUPER FUN NIGHTLIFE WE’VE GOT GOIN’ ON!

Arena presented by Fast Micro Solutions Shows

Global Bangers Saturday, June 24 7:00 PM – 9:30 PM Featuring special performances by Charlie Curtis-Beard and Oneya Johnson Destination dance party: toss it back with Latin, K-Pop, and Afro-Caribbean beats. Flash your personality with bold and colorful looks that align with your fandom.

Hosted by: Mari Takahashi

Night of Impact Thursday, June 22 6:30 PM – 8:00 PM Notorious Cree, KREW, Sofie Dossi, Charlie Curtis-Beard, Rebecca Parham, and the Valentine Brothers among others!

What we create and how we create matters, impacting everything around us in visible and invisible ways.

Performances will showcase the ways creators are mindful participants in the cultural ecosystem.

Come together for a collective group hug with your favorite creators to celebrate community, invention, and love for ourselves, our communities, and planet Earth.

Hosted by: Peng Peng Lee and Alicia Mccarvell

Night of Awesome Saturday, June 24 5:30 PM – 7:30 PM Lewberger, SeanDoesMagic, Chrissy Chlapecka, Daniel Thrasher, Merrick Hanna, and the Merrell Twins among others!

The night of all the things you love about VidCon. Witness the weird, the wonderful, and the just plain outrageous in this night full of laughs, music, and big reveals with your favorite creators.

Join us at the Arena presented by Fast Micro Solutions Saturday evening for a grand finale of VidCon 2023 you won’t want to miss!

TWIX® Throwback Prom Saturday, June 24 9:00 PM – 11:00 PM Close out VidCon at the TWIX® Throwback Prom where we’ll honor the nostalgic trends of the ’80s and ’90s!

Grab your BFF and come dressed to impress in your best retro fit to dance the night away.

Special guest hosts to be announced.

Hosted by: Michelle Khare and Lauren Ashley Beck

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POV: You're reading a magazine instead of scrolling.

Charge your social battery! Set TikTok screen time limits and sleep reminders to give yourself some space.

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©2023 Kelly Toys Holdings, LLC. All rights reserved.

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TRACK SCHEDULE

REATO

11:00 AM – 11:45 AM

Mainstream Celebrity in the Age of Social Video ROOM 211 AB

THURSDAY, JUNE 22 10:00 AM - 10:45 AM

Diversify Revenue Streams: Skillshare On Teaching ROOM 211 AB

Presented by Skillshare Matt Cooper, Alicia Hamilton-Morales, Mimi Chao, Smitesh Mistry Sponsored. Since 2018 Skillshare has paid teachers more than $85 million. Join Skillshare to learn how creators like you can teach on Skillshare and earn recurring income while empowering and inspiring new audiences with your experience and expertise. Every session attendee will receive 6-months of Skillshare!

10:00 AM – 11:00 AM

Modern SEO Practices to Drive Traffic to Your Site ROOM 202

Jon Henshaw Utilizing platforms like YouTube and TikTok may help you gain notoriety and followers, but you may be missing out on opportunities for control, higher revenue, and brand growth.

Come learn about the best ways to leverage video on the sites you control for subscriber growth, monetization, and outranking YouTube in Google Search.

10:00 AM – 11:00 AM

Level Up Your Podcast with Video ROOM 210

Morgan Absher The creators who are successful in the podcasting space understand that pairing video with audio is needed to stay ahead of the curve. If you’re thinking about starting a podcast or want to take your audio-only podcast to the next level, this is your chance to learn from the pros!

Presented by Viral Nation Stephanie Smith, Amber Rose Sponsored. Social video’s impact is far reaching; it’s even crucial for mainstream celebrities to control their brand and engage fans on their own terms. With limited time and content creation skills, many partner with studios to produce, distribute, and promote their long-form social content. Take a look at how these studios turn mainstream figures into digital stars and what both sides have learned from the process.

Moderated by: Dylan Scance 11:30 AM – 12:30 PM

11:30 AM – 12:30 PM

8 Tips from an 8-Year YouTube & Instagram Insider ROOM 213

Earn with YouTube Shopping’s New Affiliate Program ROOM 207

Jon Youshaei There’s a reason why Inc Magazine stated: “if anyone has cracked the code for going viral, it’s Jon Youshaei.” In this keynote, Jon breaks down that code and unravels how “the algorithm” works after working at the heart of two of the world’s biggest social media platforms. Jon also outlines his 8 best tips to increase your engagement, decrease your production time, and use AI tools, which he used to bootstrap his channel to 200M+ views in his first year as a creator.

11:30 AM – 12:30 PM

Why Creators Are Obsessed with Snapchat ROOM 202

Kellie Sweet, Salice Rose, Keemokazi From highly-visible public stories, to extensive analytics, to exciting monetization tools, Snapchat has become a go-to platform for many creators. Hear why they think Snapchat is the easiest platform to make content, grow their audience, and build a business.

The YouTube Shopping affiliate program makes it easy for your fans to seamlessly shop your content, while you earn more.

In this session, YouTube Shopping’s Bridget Dolan will share why the affiliate program at YouTube is different, and what it means for you. You’ll also hear from creators and a top brand who have turned affiliate marketing into real opportunity. You won’t want to miss out on some fun giveaways!

11:30 AM – 12:30 PM

TikTok Tips from Emerging & Established Creators ROOM 210

Whether you’re just starting your journey on TikTok or have already found community on the platform, TikTok opens doors to new, exciting opportunities. In this session, you’ll hear from creators from every stage of the TikTok journey who utilize in-app tools to create next-level content.

Learn more about TikTok’s unique features and opportunities, and maybe source inspiration for your next video.

Moderated by: Francis Roberts 11:30 AM – 12:30 PM

From Burnout to Business ROOM 204

HealthyGamerGG Is there a fast track to becoming a successful entrepreneur while avoiding major mental pitfalls? Learn from those who have been through the trenches about what north stars kept them going in the right direction and what red herrings to avoid. In this session, explore creators’ businesses, struggles they overcame, and their tips for success. Plus, walk away with actionable steps to manage toxicity, work-life balance, and anxiety to maintain a good headspace.

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CREATOR TRACK SCHEDULE POWERED BY KAJABI 12:00 PM – 12:45 PM

1:00 PM – 2:00 PM

Creators: Turning Your Audience into an Empire ROOM 211 AB

AI Tools: Expanding the Creator Economy & Reducing Burnout ROOM 210

Presented by Whalar Sofie Dossi, Drew Afualo, Andrea Casanova Sponsored. As a creator, how do you make money while you sleep (if you sleep)? In this session, learn how to shift from working with brands to becoming a brand. Three creators discuss the creator lifecycle and share their recommendations to help build your business — ranging from knowing the right time to hire a scalable team, the best way to generate a product line, and how to launch a cross-platform media empire.

Moderated by: Megan Frantz 1:00 PM – 2:00 PM

Instagram Creator Lab ROOM 204

Join us for an exclusive Instagram deep dive. From the latest products to best practices, we’ll provide you with the tools and knowledge you need to succeed on the platform. Whether you’re a seasoned creator or just starting out, this session will give you valuable insights and tips to build your brand, engage with your audience and achieve your goals on Instagram.

Ahad Khan, Jim Louderback, Jessica Hawks One of the most challenging parts of being a creator is content creation — the need for an endless stream of ideas, the constant writing and editing of content, the pressure to maintain relevance, and the eventual creator burnout. Learn how generative AI tools are solving these problems in meaningful ways by speeding up and enhancing the content creation process. We’ll cover the most powerful AI tools for creators in 2023 and how to navigate AI’s pitfalls without compromising quality.

2:00 PM – 2:45 PM

Build a Global Brand: AI-Powered Translation ROOM 211 AB

Presented by DeepMedia Emma Brown, Rijul Gupta Sponsored. Discover the future of content localization with DubSync, the revolutionary AI localization and lip-reanimation product that’s taking the world by storm. Join our expert panel as we dive deep into the world of AI-powered voice cloning and lip reanimation technology, revealing the secrets to unlocking new, global audiences and maximizing revenue for top-level content creators.

2:30 PM – 3:30 PM

Content Marketing for People Who Hate Marketing ROOM 202

Paul Bakaus Artists need to eat, too! But to many, self promoting and taking money from fans can feel like selling out. Find out why it doesn’t have to during this inspirational, lighthearted talk that will break down the basics of content marketing and promotion from a creator’s own perspective.

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2:30 PM – 3:30 PM

Realizing the Branding Potential of Fortnite Creative 2.0 ROOM 207

SypherPK Jump head first into this exploration of Unreal Engine Fortnite — the only FPS that welcomes in-game development — and how it creates exciting opportunities to engage with audiences. Listen to creative campaign case studies from Honda, State Farm, and the NFL to learn how innovative maps offered unique experiences for brands to connect with players, and find out how you can utilize this strategy as well!

2:30 PM – 3:30 PM

Your First Million Followers ROOM 213

Uptin What’s the secret behind gaining your first million followers in just 14 months?

For Uptin, it was consistency. In this talk, he will share how his commitment to one full year of consistency — no matter what happened — let him break through the mental clutter of quitting and how you can leverage these tactics to break out as a creator.

3:00 PM – 3:45 PM

How to Make Your Content Easy to Buy with pin.top ROOM 211 AB

Presented by pin.top Semion Kremeniuk Sponsored. Join us for an exciting session as we introduce pin.top, the revolutionary product that streamlines media kit, rates, payments, and partnership management all in one place. You will learn how to simplify your brand deals and make it easy to buy from you.

4:00 PM – 4:45 PM

Monetize Your Influence with MyyShop ROOM 211 AB

Presented by MyyShop Sponsored. Join us for actionable advice from creators who are turning their influence and passion into thriving businesses. We’ll show you how to quickly discover viral products, build customized stores, earn commission, and the simplified way to efficiently co-create your own product lines with verified cross-border supply chain partners through one centralized platform, whether you are a mega or nano-Influencer.

4:00 PM – 5:00 PM

10:00 AM – 11:00 AM

How to Make $1M per Year from a Small Channel ROOM 210

Live Podcast: Creator Support with Colin and Samir ROOM 202

Thomas Frank You don’t need millions of subscribers to make a great and lucrative living as a creator.

In 2022, Thomas Frank left his 2.8M subscriber channel, focused entirely on a small niche channel, and doubled his revenue to $1.4M per year. In this tactics-heavy talk, Thomas shows the exact steps he took to get there — and how you can adapt your own strategy to earn more without having to increase your view counts.

4:00 PM – 5:00 PM

Creator Keynote: Engage, Connect, Grow: How to Find Your Fans and Build Your Community ROOM 204

There’s no better place than YouTube to find your fans and build an engaged, supportive audience that keeps showing up for you and your content. Join global YouTube product experts and top creators as they share insider tips, best practices, and real-world advice on how to grow and engage a loyal audience.

Whether you’re just starting out on YouTube or looking to take your channel to the next level, this panel will provide valuable insights and actionable tips for success.

4:00 PM – 5:00 PM

Creators & Content Protection 101 ROOM 207

Rian Bosak The ever-expanding number of platforms and content formats has added a layer of difficulty for successful creators — understanding how to best protect content no matter where it’s published. In this talk, SuperBam will break down each platform in terms of rights management and what options exist for creators, as well as talk about the strategies used by top creators and media companies to turn their UGC into passive income.

10:00 AM – 11:00 AM

How to Maximize Your Earning Potential on YouTube ROOM 204

What drives the content we see on our “For You” feeds? Hear from TikTok executives and creators who will demystify the algorithm that powers the “For You” feed, teach you how to customize your experience, and demonstrate how you can get your content in front of a larger audience to thrive on TikTok.

Thomas Kim (TK), Andrew Leonard, Emily D. Baker, ShadeTV - Marissa Hill, AyChristene The YouTube Partner Program is evolving with lower eligibility requirements for fan funding and shopping monetization tools, and more ways to qualify and earn through Shorts. This creator panel will provide best practices for becoming a YouTube Partner and dive deep into creator stories of building careers on the platform.

5:00 PM – 5:45 PM

10:00 AM – 11:00 AM

Going Viral: How CapCut Makes TikTok Videos Fly ROOM 211 AB

Direct-To-Fan Relationships: The Future of Creator Monetization ROOM 213

How TikTok Works: Optimizing Your For You Feed ROOM 213 4:00 PM – 5:00 PM

Colin and Samir Join award-winning branded content producers and filmmakers Colin and Samir for this live episode of Creator Support! Get the answers to your most pressing questions about the business of being a creator, growing an audience, and making money on YouTube.

Presented by CapCut Sponsored. Come hear from some of the top creators in the industry about the winning formula for creating viral videos that garner huge audiences across TikTok, Instagram Reels and Youtube shorts, in addition to the role CapCut templates have recently played in the TikTok viral ecosystem.

Ali Adab, Matt Steffanina Creators have always sought to connect with their true fans, but major platforms have made it challenging to understand who they are. In this session we’ll unpack how creators can not only reach a large audience, but also build mutually-beneficial relationships with their fans — ones that provide direct financial compensation to creators and meaningful rewards for loyal fans.

FRIDAY, JUNE 23 10:00 AM – 10:45 AM

How to Use AI in the New Era of Video Creativity ROOM 211 AB

Presented by Wondershare Filmora Nichlmao, @jensentung Sponsored. Don’t want to be left behind in the rapidly evolving world of creators?

Leverage AI as the new era emerges.

Join us with NichLmao and Jensen to learn about their content creation journey using AI within 40 minutes — from boosting creativity and productivity to choosing the right tools. We will also showcase Filmora’s powerful features. Don’t miss out on this chance to elevate your content and stay ahead!

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CREATOR TRACK SCHEDULE POWERED BY KAJABI 10:00 AM – 11:00 AM

11:30 AM – 12:30 PM

Community Building 101: Deepen Connection with Your Audience ROOM 210

Creator to Creator: Safiya Nygaard, Tyler Williams, MatPat, and Stephanie Patrick ROOM 204

Join us for this insightful session where top creators will discuss strategies for building strong, engaged communities and deepening connections with your audience on Instagram and Facebook. Don’t miss this opportunity to learn actionable tips and tricks that will help you not only grow your audience, but also build a meaningful relationship with them.

Safiya Nygaard, Tyler Williams, MatPat, and Stephanie Patrick These iconic duos are doing it all — from expanding their brands and businesses to consistently uploading entertaining and engaging content. Tune in as they discuss their paths to success, share their strategies, and reveal how they maintain their position at the top of the creator economy.

11:00 AM – 11:45 AM

11:30 AM – 12:30 PM

How to Turn Likes to Buys as a TikTok Shop Creator ROOM 211 AB

Long Live Facebook ROOM 207

Presented by TikTok Shop Sylvie Esmundo Sponsored. Join top e-commerce creators in this session sponsored by TikTok Shop for a discussion on creating successful partnerships and campaigns that benefit both creators and brands. Learn how to create engaging content, negotiate partnerships, and measure campaign success on the platform.

11:30 AM – 12:30 PM

The Video Intro Is Out, Say Hello to Video Starts ROOM 202

Matt Gielen In this presentation we take an in-depth look at how various creators kick off their videos.

This deep dive will demonstrate the numerous strategies and tactics you can employ today to hook your audience and keep them watching.

Uptin With updated creator tools and nearly 3 billion monthly active users, many creators are still finding success on Facebook. In this talk, Uptin will share how he gained 1 million followers and half a billion views while monetizing more than half a million dollars — all by leveraging Facebook’s creator features.

11:30 AM – 12:30 PM

Maximizing ROI on LinkedIn: A Professional’s Guide ROOM 210

Jessica Oliveira, Emma Welch If you’re not creating content on LinkedIn, you should be! LinkedIn creator managers will share how to unlock the greatest ROI on the platform. It’s all about leveraging your knowledge, ideas, and expertise to build your brand and community. Discover how (and then why) to create content for the right audience on LinkedIn. 12:00 PM – 12:45 PM

How to Actually Make Money Selling Stuff ROOM 211 AB

Presented by DFTBA John Green, Brandi Jessup, Sierra Schultzzie, John "Fraize" Frazier Sponsored. Creator economy pioneer and CEO of DFTBA.com, Hank Green shares the stage with some of DFTBA’s top creators to discuss what their biggest unlocks have been, how to build a great product business, and why most creators never make good money from merch.

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1:00 PM – 2:00 PM

From YouTube Channel to Successful Talent Studio ROOM 204

Evan Britton, Brent Rivera Brent Rivera has been one of the most popular YouTubers over the past decade. A few years ago, he pivoted and co-founded Amp Studios, a creator collection of Brent and Lexi Rivera, Ben Azelart, and several others. Together, they generate over 500 million long-form YouTube views per month and roughly 3 billion total views per month across all platforms. Learn more about what inspired this shift and how Rivera discovered success through collaboration.

1:00 PM – 2:00 PM

Trivia Game: Facebook Myth vs Fact ROOM 210

Join us for an interactive trivia game about creator tools and tips on Facebook! We will challenge common misconceptions about Facebook, showing how the app is a place for far more than keeping in touch with friends and family – it’s a thriving platform essential for creator success. Through this fun and engaging session, you'll learn how to leverage Facebook to expand your reach, connect with your audience and earn money in new and exciting ways.

2:00 PM – 2:45 PM

From Shorts to Long-from — The Algorithm Explained ROOM 211 AB

Presented by YouTube Rene Ritchie, Todd Beaupré Sponsored. Breaking down the opportunities and concerns creators have around YouTube discovery and performance in a multi-option, multi-format world — the latest updates on the bridge between Shorts and long-form videos, multi-language videos, podcasts, and more.

2:30 PM – 3:30 PM

Podcasting & Piracy (Yes, People Pirate Podcasts!)

ROOM 202

Chris Landa Like other media formats, podcasts have become a target of piracy. Leveraging SuperBam’s data and insights, SuperBam can shed light on how popular podcasts are pirated and what can be done to prevent it, from monetizing the UGC to having pirated content removed.

2:30 PM – 3:30 PM

Hobby to Career: Succeed as a Professional Roblox Developer ROOM 213

Nic Markham, Paul Park, Vincenzo Prochilo, Taylor Field-Draper, Parker Bennett We have all spent hours and hours playing games on Roblox, and some have even created and launched their own games! But competition is fierce with approximately 40 million games vying for users’ attention. How do you turn your passion for Roblox into a full professional career? Join our panel of talented Roblox devs to learn how to build successful games, grow your audience, and work with some of the biggest brands in the world!

Moderated by: Matthew Cohen 2:30 PM – 3:30 PM

Extra! Extra! Get Your News in Memes!

ROOM 207

Jack Corbett, V from Under the Desk News, Sophia Smith Galer With the number of people sourcing their news from TikTok tripling since 2020, the platform has proven to be more than just a place for teens to show off their dances.

Building off of a huge year for news publishers on TikTok, we hear from creators in the news industry describe their path to the platform while discussing how news is made, disseminated, and how it lives on during major news events or the latest viral challenge.

Moderated by: Dave Jorgenson

the right team for your goals and which services are actually geared for creator growth. Hear from Viral Nation creators who have successfully diversified their brands and the industry professionals who helped them do it.

Moderated by: Evan Britton 4:00 PM – 5:00 PM

Riding The Short-Form Wave ROOM 213

Evan Britton All of the major platforms are prioritizing short-form content, allowing creators to gain leverage like never before. In this session, we’ll examine the similarities and differences between each platform’s short-form strategy.

Plus, we’ll dive into how creators are best harnessing the power of short-form content and the business model behind it.

4:00 PM – 5:00 PM

Conquering Burnout in Gaming’s Relentless Race ROOM 207

Chris Mancil, Marcel Cunningham, Danny Peña The gaming industry presents unique challenges, with creators facing pressure to consistently deliver fresh content while maintaining a positive attitude in an often repetitive gameplay environment. This panel will delve into the struggles creators encounter amidst constant audience demands and intense channel competition.

Topics will include methods for reinventing content, engaging with the community, prioritizing self-care, and fostering resilience and adaptability to successfully navigate the competitive landscape.

4:00 PM – 5:00 PM

Creator Keynote: The Beyonce Method How to Reach Billions on a Budget ROOM 204

including the one and only Beyonce.

This keynote features Jon’s in-depth case study of Beyonce, revealing a rare glimpse into how she uses social media to find ideas, how she’s stayed relevant for 20 years, and what tactics to apply to your brand regardless of budget. Simply put, the “Beyonce Method” is a modern blueprint that’s as entertaining as it is educational when it comes to taking your storytelling, strategy, and marketing to the next level regardless of your industry, expertise, or resources.

4:00 PM – 5:00 PM

CreateGPT: AI Workflows for Serious Creators ROOM 210

Paul Bakaus, Peter Hollens Anyone can show you the various available AI tools, but we’ll be going much deeper. This talk will take a deep dive into the current landscape of AI. Learn more about each tool’s strengths to uncover the multitude of workflows that creators can use today to make their content production faster, easier, and better.

4:00 PM – 5:00 PM

​​Creating Impact for Social Good with The Ad Council ROOM 202

Jenny Lapat, Michael Alfaro, Cody Boulware Looking to use your platform to support causes you care about? Ad Council’s Creators for Good program is the premier partner for mobilizing influential trusted messengers in support of the country’s most pressing issues. With over 30 campaigns ranging from Suicide Prevention to Fentanyl Awareness to Wildfire Prevention, you can find a cause that you’re passionate about. Tune in to learn the various ways we can work together to drive awareness and create a lasting impact in our communities.

Moderated by: Elena Havas Taylor

Jon Youshaei After nearly a decade working inside YouTube and Instagram, Jon shares his best tips from top creators, brands, and celebrities —

3:00 PM – 3:45 PM

Grow Your Creator Brand With 360 Services ROOM 211 AB

Presented by Viral Nation @drewafualo, Steven He, Steph Grasso Sponsored. As the pool of opportunity widens for creators, the team driving monetization and the expansion of your brand is more important than ever. Learn how to choose

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CREATOR TRACK SCHEDULE POWERED BY KAJABI SATURDAY, JUNE 24 10:00 AM - 10:45 AM

Expanding What’s Possible for Creative Businesses ROOM 211 AB

Presented by Patreon Sponsored. The creator economy is full of opportunity, but succeeding as a creator is hard. Shifting ad revenue splits, fickle creator funds, and constantly changing algorithms don’t make it easy to focus on creating from the heart. Join Patreon to talk about financial independence, diversifying your income, and connecting directly with fans without compromising creative freedom.

10:00 AM – 11:00 AM

Diversify Your Content & Stick to Your Niche ROOM 213

Hunter Clark It pays to be a multitasker! This session will teach you how to create a TikTok empire by leaning into multiple accounts to diversify your content. Learn tips and tricks to grow new audiences with videos tailored to each, and how this strategy can help drive sponsorship opportunities.

11:00 AM – 11:45 AM

Cash In by Diversifying Your Income ROOM 211 AB

Presented by Kajabi Ahad Khan, Krista Williams Sponsored. The creator economy is broken.

Social media has forced creators to believe that to make money, they need to chase viral celebrity status and explosive follower counts all while bowing to the algorithms. But what if there’s a better way? Learn from top creators on how to own your destiny, diversify your revenue streams, and engage your audience authentically regardless of follower count.

11:30 AM – 12:30 PM

Prioritizing DE&I in Influencer Marketing ROOM 202

Tamara Mena, Blair Imani, Andre Jones Despite growing diverse representation across the creator economy, the industry

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has faced major challenges when it comes to driving equity and inclusion. Learn how the Ad Council has prioritized diversity, equity, and inclusion as core brand values through campaign executions and influencer partnerships. Hear from diverse creators about the importance of accessible and inclusive content, and learn how they use their platform to educate and drive change.

Moderated by: Jo-Jo Jones 11:30 AM – 12:30 PM

Women in Influencer Marketing: Discover New Career Paths ROOM 204

Jessy Grossman, Christina Jones, Christen Nino De Guzman, Katya Allison, Meredith Jacobson It’s 2023 — isn’t it about time we started feeling fulfilled at work? Sure, you’ve heard about the most common jobs in influencer marketing, but we bet there are others you didn’t realize existed. Join this dynamic conversation to learn about unique opportunities in influencer marketing that cater to your unique interests and skills. Let’s get you into a career path you absolutely love!

11:30 AM – 12:30 PM

Optimize Your LinkedIn to Stand Out ROOM 207

Emma Welch, Jessica Oliveira In this informative session, LinkedIn will share insider tips for creating a profile that elevates your professional brand. Find out how to tailor each section of your profile to be your virtual elevator pitch, what makes a great LinkedIn profile, and the tools to leverage to elevate your content creation including LinkedIn Live, Carousels, and LinkedIn Audio Events.

11:30 AM – 12:30 PM

Creator to Creator: sidneyraz and Hayden Hiller-Smith ROOM 213

Sidney Raskin and Hayden Hillier-Smith These iconic duos are doing it all — from expanding their brands and businesses to consistently uploading entertaining and engaging content. Tune in as they discuss their paths to success, share their strategies, and reveal how they maintain their position at the top of the creator economy.

12:00 PM – 12:45 PM

Scale your Content and Grow an Audience with Apple ROOM 211 AB

Presented by Apple Pro Apps Ryan Walker, Ben Whitehair, Aubrey Mozino Sponsored. Learn from top industry experts how you can use Apple creative applications to turn out video content faster, better, and more efficiently than ever thought possible.

Then, take that content to a broader audience through social media strategy taught by TSMA (The Social Media Agency).

1:00 PM – 2:00 PM

2:30 PM – 3:30 PM

Strategize to Monetize ROOM 204

Speak to the World: Go Global with Translation & Localization ROOM 202

Yaprak DeCarmine Let’s delve into the intricacies of the operation of popular content creator platforms such as Game Jolt, Twitch, YouTube, TikTok, and Instagram. Our focus will be on exploring the criteria that these platforms use to determine monetization eligibility for their creators, as well as providing insights on how to calculate the potential earnings from each platform. Furthermore, we will highlight the various monetization strategies available to creators, both on and off the platform, to provide a comprehensive understanding of the opportunities for monetizing content.

1:00 PM – 2:00 PM

Creator to Creator: Cooking with Lynja & Jordan Matter ROOM 207

Lynn Davis, Jordan Matter Join top creators Lynn Davis and Jordan Matter as they have a candid conversation about their paths to creating and expressing themselves online.

1:00 PM – 2:00 PM

You Don’t Need It, Until You Need It ROOM 210

Brandy Merriweather, Jessy Grossman The creator economy is the fastest growing element of the media and entertainment landscape — and it’s not just about entertainment anymore but brand building and longevity. Hear from professionals who have worked with creators protecting, amplifying, and surviving off of their brand.

Join us for a fascinating and empowering conversation with the industry’s leading amplifiers as they share secrets about how to be more than an influencer.

2:00 PM – 2:45 PM

Monetizing Music Beyond Social Media ROOM 211 AB

Presented by SoundExchange Sean Glover Sponsored. Many artists uploading their music to top streaming platforms today have never seen the inside of a studio. They’re creating hits powered by the rise of DIY music creation and distribution services. SoundExchange’s hip-hop power player, Sean Glover, and a guest will discuss navigating the music business as a new artist and how creators can earn from both traditional and new music platforms.

Vira Slyvinska Join us for a deep dive into content translation and localization strategies for YouTube.

Explore how to assess the opportunity, define your strategy, and leverage AI tools for more affordable and effective localization. Plus, hear success stories from creators who already made it to charge you with inspiration.

2:30 PM – 3:30 PM

A Musician’s Journey: Diversify Your Music Revenue Streams ROOM 207

Christian Krogsvold Building a YouTube channel is difficult, but the cards are even more stacked against you when your primary content is just the music in the video. During this session, composer Waterflame will share his experience and tips on how he built his hobby into a career and a source of passive income.

2:30 PM – 3:30 PM

YouTube Cohort Analysis: Library & New Video Projections ROOM 213

Little Monster Join Little Monster for this presentation to learn how they created their model for viewership projections on library content. Find out how to utilize this model to predict future viewership, and how it can help you determine whether or not to license your videos to companies like Spotter and Jellysmack.

4:00 PM – 5:00 PM

Creator Keynote: Everything You Learned At VidCon is Wrong (and So Am I!) ROOM 204

Wally Weilbaecher Trying to learn about how to be better on digital media platforms is really hard. VidCon features some of the smartest, most forward thinkers in our space, and yet it can be frustrating to take the lessons and turn them into success for you. This keynote is designed to help you think beyond your bulleted notes and understand how to translate the lessons you learned into actionable steps specific to your own channel.

3:00 PM – 3:45 PM

Create Your Own Store, Earn More ROOM 211 AB

Presented by Canal Aaron Millberg Sponsored. Learn how creators earn commissions over 30% with Canal-powered stores. With Canal, you sell your favorite products without holding inventory.

And unlike affiliate, your fans check out in a single cart on your own site — meaning better conversion, higher earnings, and data you own. In this session you’ll learn how to create a store, pick products to sell, launch, and integrate into your social channels.

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CREATOR TRACK POWERED BY KAJABI

LOUNGES & RECEPTION TikTok Galaxy: Creator Track Lounge presented by TikTok ACC SOUTH 208AB

Thursday, June 22 | 9:00 AM – 6:00 PM Friday, June 23 | 9:00 AM – 6:00 PM Saturday, June 24 | 9:00 AM – 6:00 PM Welcome to TikTok Galaxy, a space for creators to come together, collaborate, and create content that’s out of this world. Our lounge is your gateway to exploring the TikTok universe, recharging, and discovering the latest trends and products.

MPB Creator Lounge ACC SOUTH 205AB

Thursday, June 22 | 9:00 AM – 6:00 PM Friday, June 23 | 9:00 AM – 6:00 PM Saturday, June 24 | 9:00 PM – 6:00 PM Visit MPB’s creator lounge at VidCon Anaheim 2023 to receive expert advice from camera and video pros. This is the moment to level up your skills and your salary as a content creator. Test some of the best photo and video gear available for creators from MPB. Our lounge is the perfect place to capture content, too. Step inside one of our creation stations and discover themed settings that will make your socials pop.

Or, stop by to rest your legs, enjoy all-day coffee and charge your phone.

Like our platform, our lounge has something for everyone.

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Kajabi Presents the Creator Track Reception ACC 300 LEVEL & CALIFORNIA TERRACE

Saturday, June 24 | 5:00 PM – 7:00 PM PSA: You won’t want to miss this! Join Kajabi at the Creator Track Reception for yummy drinks, food, and connections where you’ll get an exclusive opportunity to meet with fellow creators and entrepreneurs, plus a chance to speak with Kajabi experts to learn how you can start to own your destiny and diversify your creator income. Don’t be a victim of FOMO — we’ll see you there!

For the third year in a row VidCon is proud to offer the Creator Certification Program — a unique opportunity open to Creator and Industry Track attendees! We’ve curated three categories of sessions — Production Skills, Audience Development, and Career Essentials — all focused on helping you develop specific skill sets, educating you, and inspiring a new generation of creators. Led by industry innovators, leaders, and experts, each category of sessions will teach participants the most current and valuable trends and skills to propel attendees knowledge of the industry. By participating in a minimum of eight sessions across all categories, you will earn the official VidCon Creator Certification.

If you complete eight or more sessions across all categories and get your RFID wristband scanned, the VidCon team will email you by Friday, July 21 to confirm your successful completion of the program. For the first time this year, earning your Creator Track Certification grants you complimentary access to VidCon’s Creator & Industry On Demand Subscription!

Your confirmation email will include the information you need to successfully access this content. It will also provide you with instructions on how to add this certification to your LinkedIn profile.

Production

Audience Development

Career Essentials

THURSDAY, JUNE 22

THURSDAY, JUNE 22

THURSDAY, JUNE 22

Level Up Your Podcast with Video 10:00 AM – 11:00 AM | Room 210

Modern SEO Practices to Drive Traffic to Your Site 10:00 AM – 11:00 AM | Room 202

From Burnout to Business 11:30 AM – 12:30 PM | Room 204

CREATOR CERTIFICATION PROGRAM

How it works: Take a look at the categories below and decide which sessions you would like to attend. In order to get credit for attending the session, attendees of any Creator Track Certification session must scan in at the portal with their RFID wristband before a session begins and scan out after the session is finished to prove completion of a session. Scanning will begin 15 minutes before a session starts and will end 20 minutes after the session is complete.

The only way to get credit for a session is to get your RFID bracelet scanned both when the session begins and again once it ends!

Why Creators Are Obsessed with Snapchat 11:30 AM – 12:30 PM | Room 202 TikTok Tips from Emerging & Established Creators 11:30 AM – 12:30 PM | Room 210 Instagram Creator Lab 1:00 PM – 2:00 PM | Room 204 FRIDAY, JUNE 23 The Video Intro Is Out, Say Hello To Video Starts 11:30 AM – 12:30 PM | Room 202 Hobby to Career: Succeed as a Professional Roblox Developer 2:30 PM – 3:30 PM | Room 213 CreateGPT: AI Workflows for Serious Creators 4:00 PM – 5:00 PM | Room 210 Riding The Short-Form Wave 4:00 PM – 5:00 PM | Room 213 SATURDAY, JUNE 24 YouTube Cohort Analysis: Library & New Video Projections 2:30 PM – 3:30 PM | Room 213

Get the Bag: Tag & Earn with YouTube Shopping 11:30 AM – 12:30 PM | Room 207 Content Marketing for People Who Hate Marketing 2:30 PM – 3:30 PM | Room 202

Please note: The On Demand Subscription is only available to attendees who are 18+.

AI Tools: Expanding the Creator Economy & Reducing Burnout 1:00 PM – 2:00 PM | Room 210 Creators & Content Protection 101 4:00 PM – 5:00 PM | Room 207 FRIDAY, JUNE 23

Your First Million Followers 2:30 PM – 3:30 PM | Room 213

Live Podcast: Creator Support with Colin and Samir 10:00 – 11:00 PM | Room 202

FRIDAY, JUNE 23

You Don’t Need It, Until You Need It 1:00 AM – 2:00 PM | Room 210

Community Building 101: Deepen Connection with Your Audience 10:00 AM – 11:00 AM | Room 210 Direct-To-Fan Relationships: The Future of Creator Monetization 11:30 AM – 12:30 PM | Room 213 From Shorts to Long-form: The Algorithm Explained 2:00 AM – 2:45 AM | Room 211 AB SATURDAY, JUNE 24 Diversify Your Content & Stick to Your Niche 10:00 AM – 11:00 AM | Room 213

Conquering Burnout in Gaming’s Relentless Race 4:00 PM – 5:00 PM | Room 207 SATURDAY, JUNE 24 Women in Influencer Marketing: Discover New Career Paths 11:30 AM – 12:30 PM | Room 204 Optimize Your LinkedIn to Stand Out 11:30 AM – 12:30 PM | Room 207 Strategize to Monetize 1:00 PM – 2:00 PM | Room 204

Speak to the World: Go Global with Translation & Localization 2:30PM – 3:30 PM | Room 202

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CREATOR TRACK MENTORSHIP SERIES

Creator Track Mentorship sessions were assigned ahead of time via a matchmaking system that ran between April and May. If you received a mentorship session, you can log in at an.vidconmatchmaking.com/2023 to view your schedule and details about your session. Please arrive at the time and location listed on your schedule and check in with the folks at the door. Come prepared with your questions, and get ready to learn valuable insights from top leaders in the digital space!

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CREATOR TRACK PRESENTED BY KAJABI ACC NORTH 200 LEVEL CREATOR TRACK MAP

American Heart Association

Kajabi

209A 209B

204

MPB CREATOR 206B LOUNGE

202

208

The Influencer Marketing Factory

PRESS ROOM 203

205

206A

Wondershare Filmora

Sennheiser

207

TIKTOK GALAXY: CREATOR TRACK LOUNGE PRESENTED

BY TIKTOK

American Heart Association

Kajabi

SPONSORED SESSIONS 211

EVERYWHERE

The Influencer

Marketing Factory 210

PRESS ROOM 203

206A

207

TIKTOK GALAXY: CREATOR TRACK LOUNGE PRESENTED

BY TIKTOK

208

EVERYWHERE

213

209B

210

SPONSORED SESSIONS 211

213

206B

209A

204

IZEA

MPB CREATOR LOUNGE

202

205

Sennheiser

ANAHEIM CONVENTION CENTER

Wondershare Filmora

IZEA

CALIFORNIA TERRACE

LEVEL 3 INDUSTRY TRACK

ANAHEIM CONVENTION CENTER

LEVEL 2 CREATOR TRACK

ANAHEIM CONVENTION CENTER

CALIFORNIA TERRACE

LEVEL 3

ANAHEIM CONVENTION CENTER

INDUSTRY TRACK LEVEL 1 COMMUNITY TRACK HALL D

HALL C

HALL B

HALL A

ARENA

ACC NORTH PLAZA LEVEL

ANAHEIM CONVENTION CENTER

LEVEL 2 CREATOR TRACK

GRAND PLAZA

ANAHEIM CONVENTION CENTER

LEVEL 1 COMMUNITY TRACK

HALL D

HALL C

HALL B

HALL A

ARENA

ACC NORTH 100 LEVEL REGISTRATION

ACC NORTH PLAZA LEVEL GRAND PLAZA

ACC NORTH 100 LEVEL REGISTRATION

C R E AT O R A N D I N D U S T RY T R AC K ON DEMAND SUBSCRIPTION You're at VidCon in person — but you can also take the magic home with you! Enjoy a discount on your On Demand Subscription because you purchased a Creator or Industry Track ticket. Catch up on the sessions you missed and rewatch your favorites, all without leaving your couch.

Scan the QR code to the right to request your discount now!

Didn't attend VidCon 2023 on the Industry or Creator Track, but still want access to the content? Purchase the VidCon On Demand Subscription now! Stream Industry Track & Creator Track content for one year (starting mid-July, 2023). Get unlimited access to the VidCon Anaheim ’23 magic at your fingertips, with new content added throughout the year (including VidCon Baltimore ‘23 content).

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TRACK SCHEDULE

NDUSTR

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9:35 AM – 10:00 AM

The Subtle Art of Being Mark Manson INDUSTRY TRACK MAINSTAGE Brendan Gahan, Mark Manson

THURSDAY, JUNE 22 9:30 AM – 9:35 AM

Welcome Remarks INDUSTRY TRACK MAINSTAGE

Mark Manson has built a multiplatform brand ranging from his blog and newsletter to a premium subscription model with expansive courses to his globally bestselling books and full-length feature film. In a world awash with growth hacking and compressed hype cycles, Mark’s work and sustained communities across an ever-expanding landscape of platforms make him a notable example of what it means to be a long-term, continually-evolving creative professional in this new industry. Join Mark and Mekanism’s Brendan Gahan to unpack the decisions that lead to success and their perspectives on the future.

Joshua Cohen, Jim Louderback

10:00 AM – 10:25 AM

9:30 AM – 10:15 AM

State of the Creator Economy INDUSTRY TRACK MAINSTAGE

Stream to Mainstream: Hollywood’s New Rules of Engagement BALLROOM D Michelle Koshman, Jade Sherman, Christina Chang, Alan Chikin Chow, Tessa Nadeau Creators are crossing the chasm, entering the entertainment industry’s mainstream with increased scale. Now, many of the entrenched processes and protocols that have defined this space for decades are being challenged. From creative control, to contracting and IP ownership, to how digital audiences translate into box office dollars, this transition hasn’t always been smooth. Join this panel of traditional and next-gen stakeholders to explore how the new rules are being written in real time and defining the future of entertainment for years to come.

9:30 AM – 10:15 AM

Taking the Long View on Short-Form ROOM 304ABC Jade Watson, Brooke Berry, Chris Wittine, Jayson Oertel Cost-effective without sacrificing creativity, scalable without requiring complex tech or tools, and compelling content that doesn’t require material viewer time commitments — short-form video can be a powerful tool for creators and brands. Join this panel of stakeholders from across the creator economy to explore the power and possibilities of short-form content.

Joshua Cohen, Colin and Samir Join three of the industry’s most forwardlooking leaders to kick off VidCon 2023 with this “state of the creator economy” conversation. They’ll delve into the complex, rapidly-evolving landscape, examine key players that make up the creator economy, and explore the changing dynamics between them. What unique challenges and opportunities exist in today’s landscape? How can industry stakeholders prepare for the future and ultimately thrive in this dynamic ecosystem? This deep dive provides a comprehensive outlook for the next 6, 12, and 18 months.

the next 6, 12, and 18 months? In a world defined by nearly infinite choices when it comes to content consumption, what does it take to win the battle for time and attention? Find out in this can’tmiss conversation.

10:50 AM – 11:10 AM

The Creator Economy’s Next Wave: The Global POV INDUSTRY TRACK MAINSTAGE Benjamin Grubbs New technology — coupled with changing consumer behaviors and demographic shifts — make this growth phase of the creator economy a global one. In this talk, veteran digital media executive and creator economy expert Benjamin Grubbs provides a global marketplace taxonomy, unpacking key players, business models, and trends across several continents.

Through the lens of historical growth cycles in the digital space, Grubbs will unveil an important framework for understanding emerging markets and the opportunities they create for creators and brands.

10:55 AM – 11:40 AM

Next-Gen Leaders: the C Suite Reimagined ROOM 304 ABC Dylan Huey, Drake Rehfeld, Jade Darmawangsa, Josh “Caru” Glodoveza A new generation of leaders are redefining what it means to run companies and sit atop org charts. This panel of successful entrepreneurs have disrupted their industries, forged new paths, and put new leadership practices into action.

10:25 AM – 10:50 AM

How the Creator Economy is Redefining Media INDUSTRY TRACK MAINSTAGE Jim Louderback, Rich Greenfield Join industry experts Rich Greenfield and Jim Louderback to delve into how the rapidly growing creator economy is disrupting an already complex media landscape.

What’s ahead for traditional platforms and players as well as growing channels like audio and gaming? How are retail, commerce, live video, and the creator economy converging, and what will this look like over

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INDUSTRY TRACK SCHEDULE Hear what they’ve learned along the way as they’ve transitioned from creator to executive, built personal brands, and managed client expectations — all while upending traditional notions of what it means to be a leader.

10:55 AM – 11:40 AM

The New Era of Celebrity BALLROOM D Amber Tarshis, CT Jones, Kristina Collins Join us for a thought-provoking discussion on the transformation of celebrity culture in the digital age. Rolling Stone’s CT Jones, TikTok phenom Kallmekris (Kris Collins), Jellysmack CMO Amber Tarshis, and more will explore the rise of social video creators and the evolving definition of “celebrity” in 2023. This panel promises to be a fascinating conversation about the ongoing revolution in the media landscape for content creators, marketers, and everyone else interested in the future of entertainment.

11:00 AM – 11:45 AM

Meet SQUAD: The Future of Influencer Activation ROOM 303 AB Presented by SQUAD Rick Joyce Sponsored. You know how difficult it is to create an influencer campaign — slow and manual, unclear pricing, hazy metrics, endless negotiations, and more. Meet SQUAD — the fast, one-stop global platform for brands and influencers to initiate campaigns, measure impact, and transact. With SQUAD you can launch a campaign in under 30 minutes. Come watch us launch one LIVE! 11:10 AM – 11:35 AM

Getting Social Commerce Right: Why It Matters INDUSTRY TRACK MAINSTAGE Amber Venz Box, Morgan Sung Shoppers now rank creators above celebrities and even family when it comes to trusted product recommendations.

In only a few years, creatorguided shopping has become a mainstream cultural norm with brands investing billions in these community-driven

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marketers, on the LTK platform alone, to drive their businesses. Join creator industry pioneer, Co-founder and President of LTK, Amber Venz Box, as she breaks down creator commerce, what creators need to be doing now, and what the future of commerce means for creators, brands, and shoppers.

With the sale of Theorist Media to Lunar X in late 2022, they will delve into the power an acquisition with the right partner has provided for their business, shedding light on the way forward for creators and their communities.

11:35 AM – 12:00 PM

Staying Out of Trouble: Legal & Regulatory Issues in the Creator Economy ROOM 304 ABC

Fashion, FUD & the Future INDUSTRY TRACK MAINSTAGE Nick Adler, Brennan Russo In a digital-first era with the rise of Web3 and blockchain technology, the fashion industry is poised for significant transformation. Will digital fashion overtake wearable statement pieces?

What role will digital collectibles play in this new ecosystem? This panel of tech, design, and fashion pioneers will help assuage FUD (fear, uncertainty, and doubt), unpacking opportunities and practical applications presented by digital collectibles for brands and artists, while sharing valuable insight into fashion’s future in a Web3 world.

12:00 PM – 12:35 PM

Mergers & Acquisitions: The Corporate Creator Conundrum INDUSTRY TRACK MAINSTAGE MatPat and Steph, Lucas Kollmann, Drew Baldwin Join Theorist Media’s founders Stephanie and Matthew Patrick (MatPat) as they sit down with Lunar X Co-Founder & CEO Lucas Kollmann to explore an important inflection point in today’s creator economy — how creator-driven companies can scale while also maintaining their creative voices and close connection to the communities that built them.

12:00 PM – 12:45 PM

Lartease Tiffith, Ellie Heisler, Rina Yano, Adam Krasner The rapid growth of the creator economy has garnered enormous attention – including that from regulators, lawmakers, and those charged with enforcement.

How can creators navigate a complex and ever-changing policy landscape?

What can creators do to stay informed, and how can they engage with regulatory bodies to help shape the policies that affect their businesses and livelihoods?

Join legal and public policy experts for a look at the latest developments for issues ranging from intellectual property to digital privacy, advertising and sponsorship regulations, and more.

12:00 PM – 12:45 PM

How Large Media Cos Leverage Multi-Format on YouTube BALLROOM D Fede Goldenberg, Andrea Wolinetz, Michael Scogin, Danyel Mendoza The largest media companies in the world like Disney, Paramount, WB-Discovery, NBCU, Netflix, and others have deep, sophisticated engagement on YouTube to drive monetization on the platform, and awareness/conversion off platform to SVOD, theaters, TV, and more. In this panel we will host representatives from these companies to explore how and why they found success with their multi-format strategies exploring Shorts, Clips, Long Form, Live, and Podcasts around movies and TV shows.

12:00 PM – 12:45 PM

How Sports Creators Are Changing the Game ROOM 303 AB

2:00 PM – 2:45 PM

Pushing Culture Forward and Driving Change ROOM 304 ABC

Presented by Viral Nation K.J. Smith, Ant Hamilton Jr., Chris Staples, Jonathan Chanti Sponsored. The sports creator community includes talented stars who have never played their sport professionally, but have more cultural cachet than the pros.

For brands, sports creators — spanning dunk experts to NIL college athletes — unlock access to dedicated fans and are a sustainable alternative to pro athletes.

Learn how sports creators are becoming key for brands looking to maximize their next campaign’s ROI. 12:25 PM – 12:50 PM

Navigating the Modern Media Ecosystem INDUSTRY TRACK MAINSTAGE Tom Ryan, Cynthia Littleton Today’s video ecosystem has a nearly infinite number of channels and platforms vying for decidedly finite resources — time and attention. To thrive, global corporations, new-media companies, and individual creators alike must find optimal distribution and economic models.

Few people understand this better than Paramount’s Tom Ryan. This insightful conversion unpacks Tom’s view of the current marketplace, from balancing models like FAST, SVOD, and AVOD, to original content and extended IP, and more.

12:50 PM – 1:15 PM

Creator-Entrepreneurs & the NextGen Media Marketplace INDUSTRY TRACK MAINSTAGE Brent Rivera, Max Levine, Dylann Sands, Marshall Sandman Could the next Disney be born out of the creator economy? The rapid growth of Amp Studios points to the answer being “definitely, maybe.” By incubating talent and building diverse, verticallyintegrated revenue streams across platforms, programming, personalities, and products, Amp Founders Brent Rivera and Max Levine seem to have crafted the blueprint of a modern media company.

Join panelists for a look under the hood of creator-driven media businesses to explore the impact of companies like Amp Studios on the overall digital landscape.

Michelle Mitchell

2:00 PM – 2:35 PM

Big Boss Mentality: The CultureDefining Power of Ownership, Creativity, and Self-Expression INDUSTRY TRACK MAINSTAGE Keke Palmer, CT Jones On the heels of the release of Keke Palmer's latest project, Big Boss, written and directed by her, let’s dive into what the “Big Boss” mentality is and what it means personally for the multi-hyphenate star. With all the different identities, priorities, and challenges that make up her world, what does being a true boss look like today? From affirming, funding, and executing her vision as a creator to ensuring she's maintaining her own wellness, how has Keke made sure to own every step of her journey in front of and behind the camera? Ultimately, what does choosing yourself mean and how has Keke done it? In this marquee conversation, Keke shares insight into her journey, platform, KeyTV Network, and her vision for the future.

2:00 PM – 2:45 PM

Revenue Diversification & Innovative Monetization Solutions BALLROOM D Monica Khan, Ben Azelart, Brooke Warren, Ivana Kirkbride, Amanda Klecker The confluence of economic uncertainty, evolving platform policies, and new technology have led many creators to look more closely at where and how they generate income. While traditional revenue streams from brand deals and sponsorships are still popular, creators are increasingly turning to new and innovative ways to monetize their content and build sustainable careers.

In this session, we will explore the concept of revenue diversification and the various ways creators can generate income beyond traditional sources — from subscriptions to products, services, and more.

Creators are changing the world, pushing boundaries and showcasing depth and creativity through storytelling. How are creators using their unique and diverse voices to influence culture and drive positive change? Hear their stories and practical strategies for creating diverse and inclusive content, fostering safe and authentic communities, and supporting causes that matter. This session will highlight how the industry can work alongside creators to support driving this change forward.

2:00 PM – 2:45 PM

How to Create a Social Strategy That Drives Sales ROOM 303 AB Presented by Dash Hudson Ryan Sasaki, Alexa Ritacco, Ashley Murphy, Lucy Landry, Adeela Hussain Johnson Sponsored. Join the industry's top innovators, Dash Hudson, BÉIS, ColourPop, Rare Beauty and Jenni Kayne, as they uncover the secret to making a successful shift from static, traditional social marketing to an entertainmentbased strategy. Discover the steps you can take to transform your social strategy into a key revenue driver for your business.

2:35 PM – 3:00 PM

Community, Purpose, & Culture: The CMO’s POV INDUSTRY TRACK MAINSTAGE Kimberly E. Paige, Colin Daniels As the creator economy evolves and expands, it’s become clear that fans and influencers alike desire more than one-sided conversations — they want community. This shift opens opportunities for brands to become community builders — creating dialogue, encouraging engagement, and ultimately making audiences feel seen and heard. In this conversation BET CMO Kimberly Paige shares insight into the critical need for brands to rethink marketing through the lens of community and culture, unpacking how BET has stretched conventional campaign boundaries, leading to transformative growth and innovation.

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INDUSTRY TRACK SCHEDULE 3:00 PM – 3:45 PM

4:15 PM - 5:00 PM

DEI, ESG & CSR: Building Movements with Creators ROOM 304 ABC

From Exclusive to Inclusive: Building a More Equitable Creator Economy

Ashwath Narayanan, Shu Hung, Ettore Rossetti, Earl Dos Santos

Angel Ballon, Darcei Giles, Michelle Green, Jesús Morales, Felicia Ramirez

To reach a generation who looks to creators and influencers as their main source of trusted information, social impact orgs and mission-driven brands must engage with the creator economy.

This session unpacks how socially-minded brands and nonprofits can partner with creators in authentic ways, and ultimately help build a more equitable and sustainable future.

3:00 PM – 3:45 PM

Unpacking the Venture-Backed Creator Economy BALLROOM D Eric Wei, Dylan Lemay, Marina Mogilko, Sebastian Fung, Patrick Simondac, Linda Chen The creator economy has disrupted the entrenched practices of the entire business ecosystem, and the VC landscape is not immune. A new crop of companies and investors are reinventing venture capital in ways that are bespoke for creator-driven businesses. What does this new playbook look like when it comes to deal flow, term sheets, returns, exits, and more? How can creators and traditional investors navigate this space?

Tune in to find out.

ROOM 304 ABC

3:05 PM – 3:30 PM

OpenAI and the Future of Creativity INDUSTRY TRACK MAINSTAGE Ben Relles, Andrew Mayne OpenAI’s Andrew Mayne joins VidCon to talk about how ChatGPT, DALL·E and other artificial intelligence systems are changing the way creators approach their creative process and businesses. This session is hosted by Ben Relles who spent a decade at YouTube working with the platform’s creator community, and will include the perspective of top creators who are leveraging these new tools.

3:30 PM – 4:30 PM

YouTube Industry Keynote INDUSTRY TRACK MAINSTAGE Amjad Hanif, Amber Scholl, Colin and Samir, Larray, SSSniperwolf Join YouTube’s Vice President of Product Management, Amjad Hanif, as he discusses YouTube and the creator landscape with some of today’s top breakthrough creators.

4:00 PM – 4:45 PM

Increase Your Income: Strategies for Creators ROOM 303 AB Presented by Infuse Andrew Franz, Cayla Gallo, Dominique Little, Keith Dorsey Sponsored. Relying solely on platform ad revenue and brand deals is not enough for content creators. Content creators should assess their revenue streams, seek more income sources, be responsible with their earnings, and leverage their platforms. By analyzing these aspects of your business, creators can secure their place in the industry and build a sustainable and successful business.

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The creator economy might be replicating Hollywood’s norms and its exclusionary culture – but that won’t stop diverse creators from finding success in an industry that wasn’t built with them in mind. As younger people drive the demand for diverse creator content, the influencer marketing industry is evolving from benefitting a select few to elevating every kind of creator.

Brought to you by Paramount’s Audience Impact & Intelligence team, this conversation with diverse creators will help marketers understand how to responsibly co-create a more equitable and inclusive creator economy.

4:15 PM – 5:00 PM

Case Study: How Digital Collectibles Empower, Engage, & Enrich BALLROOM D Cassandra Bankson, Kirthiga Reddy Consistent monetization, more creatorcentric ownership of IP and fan relation ships, as well as a desire to engage with communities in transparent and safe environments are some of the biggest challenges creators face today. Can digital collectibles be the silver bullet solving for all three at once? Join Cassandra Bankson and Kirthiga Reddy for this case study to unpack the value-creation opportunity that blockchain and Web3 present to creators and fans.

FRIDAY, JUNE 23 9:30 AM – 10:00 AM

Burn the Playbook Industry Track Mainstage Marc Hustvedt MrBeast President Marc Hustvedt shares how creator-first companies are rewriting the rules in digital media and leading the next big wave of disruption when it comes to everything from talent and org design to decision making, deal development, and the future of business.

10:00 AM – 10:45 AM

9:30 AM – 10:10 AM

The Power of Partnerships and Pushing Boundaries BALLROM D James Pumphrey, Hana Franzini, Colin Daniels, Kevin Grosch, Chelsea Rebecca, James Janisse Marketing to creators requires a nuanced approach. Brands have goals to hit while creators must preserve the trust of their audience and the entertainment value of their content. In order to authentically connect with and leverage these communities, brands have to be willing to trust the creators and get outside their comfort zone. How do internal evangelists convince their corporate colleagues this is the right move? How do both sides push boundaries without compromising their identity? Get the answers from leaders at Donut Media and Made in Network in this session.

9:45 AM – 10:35 AM

Innovation Showcase I ROOM 304 ABC Ivana Kirkbride, Alexandra Sukin, Jon Youshaei, Joshua Cohen, Mai Pham Join us for VidCon’s Innovation Showcase, where early-stage companies will present their game-changing solutions for the creator economy. Following each presentation, a diverse group of stakeholders from across the industry will act as “provocateurs”, using their unique perspectives and expertise to examine each company’s tool or tech, discussing how it can solve challenges, disrupt existing structures, and create new opportunities for the creator economy.

Presenters: Beacons AI, Equitix, Opus Clip, Supercreator.ai 10:00 AM – 10:15 AM

Follow the Money: A VC’s POV INDUSTRY TRACK MAINSTAGE Megan Lightcap What can today’s deal flow tell us about where the creator economy is going? Find out from Slow Venture’s Megan Lightcap as she shares some unexpected insights that can be revealed when you “follow the money”.

Tapping into a Young, Passionate, Spiritual Audience ROOM 303 AB Presented by Skylight Jared Shores, Marla Catherine, Sean Cannell, Jen Huberty Sponsored. Spiritual identity is a subject rarely discussed publicly despite the deep, personal role it plays in most of our lives. Younger generations are looking for new voices who can offer deeper purpose, connection, and change in a marketplace saturated with promises of quick fixes. Hear from a diverse panel on how joining the spiritual revolution can attract a growing audience that's seeking meaningful engagement.

10:15 AM – 10:35 AM

Creators in Control: Ownership, Entrepreneurship & More INDUSTRY TRACK MAINSTAGE Jim Louderback, Sean Kim Now more than ever, creators are looking to “own their destiny”.

As creators take the reins on owning relationships they’ve built with fans and communities, they are looking for new ways to directly monetize content and build connected IP via owned and operated channels, products, and services. Why is this happening and what does it mean for creators, platforms, fans, and more?

Case 1: DiGiorno Made Us Do It Learn how how empowering TikTok influencers with creative freedom resulted in authentic community engagement and became the winning ingredient for DiGiorno to drive sales.

Case 2: How Perfume.com Leveraged Automation with brkfst.io to Reduce Friction & Amplify Creators Discover how automation can support creators on Instagram by streamlining the content creation process with simple briefs, a streamlined feedback process, and quick edits, ultimately fostering strong brand-creator relationships and enhancing the creator experience.

Case 3: Embracing the “Underdog” See how a $500M company is betting their future on creators and innovating what it means to “partner” by using brand integration rather than just paid promotion.

Case 4: Cricket Wireless Leverages Superfans Learn how Cricket Wireless leveraged their WWE partnership to highlight superfans, leading to increased brand awareness, loyalty, and consideration.

10:35 AM – 11:00 AM

Empowering Creators: Next-Gen Tools for Today’s Entrepreneurs INDUSTRY TRACK MAINSTAGE Sima Gandhi, Lindsey Lurgin, Eric Wei, Leslie Morgan The shift from influencer to creator to entrepreneur isn’t just an evolution in terminology. The emergence of creatorfirst companies has revolutionized the

10:30 AM – 11:30 AM

10-Min Case Studies: What Works, Why & How? BALLROOM D Jack Settleman, Gabe Gordon, Heidi Mika, Brad May, Elizabeth Keevil, Ron Yakuel, Olivia Coraggio A series of 10-minute case studies showcase the innovative ways brands are engaging creators and consumers.

This diverse group of brands representing verticals from CPG to Fantasy Sports Betting, Consumer Tech and more share real-world examples and provide actionable insights about "what works and why" in today's world.

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INDUSTRY TRACK SCHEDULE way we think about business — but the tools, technology, and overall corporate infrastructure available to run these new businesses have not kept pace.

Fortunately, forward-thinking founders are developing bespoke solutions to reduce friction and supercharge growth. Join three entrepreneurs to hear about their motivations and aspirations for building innovative tools, tech, and services for a creator-first world.

10:55 AM – 11:35 AM

Brain 3.0 ROOM 304 ABC Alok Kanojia A generation of “Analog Nevers” has grown up on digital experiences characterized by immediacy, short-form content, and unending, dopamine-driven feedback loops. How has this shift affected our already compressed attention spans? What are the waterfall effects on brands, media, news, and entertainment outlets already trying to crack the code on what connects with our 3.0 brains?

Join Dr. Alok Kanojia, MD MPH, a Harvardtrained psychiatrist specializing in mental health for the digital generation, for this deep-dive into the neuroscience of today’s media landscape.

11:00 AM – 11:25 AM

Creators in Control: The Subscription Economy & Direct-To-Fan Distribution INDUSTRY TRACK MAINSTAGE Dom Smales, Sam Yam, Tal Weinstein, Daisy Marquez The confluence of advertising pullbacks, platform policy changes, and a new ethos on the rise as creators seek more control over their careers is driving increased focus on a direct-to-fan world. What is the waterfall impact on industry stakeholders when creators have consistent income from subscriptions and more ownership over relationships with their fans and communities? Join creator economy leaders for a candid conversation about this new ethos, exploring whether directto-fan always means disintermediation or if these newly-developed dynamics just give creators more control.

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11:00 AM – 11:45 AM

Building Advocacy with YouTube Shopping Affiliate ROOM 303 AB Presented by YouTube Michael Martin, Manuel Gutierrez Sponsored. Viewers go to their favorite YouTube creators for trusted product recommendations more than any other platform. In this session, YouTube Shopping General Manager, Michael Martin, will break down YouTube Shopping, their new affiliate program and how it can help you reach new audiences, build loyalty and drive sales in conversation with a special guest.

And, you won’t want to miss some fun shopping inspired giveaways!

11:25 AM – 11:45 AM

Championing Creator-led Communities INDUSTRY TRACK MAINSTAGE Laura Lee, Natalie Jarvey Twitch streamers have been at the forefront of live content creation for over a decade, fostering vibrant communities and creating unmatched content - live, for hours at a time. Many mainstays in today’s creator economy - patronage, vibrant chat - were pioneered by Twitch streamers. As the community continues to shape mainstream trends, the business is focused on championing and empowering its diverse, global streamers, and giving them the tools to continue to push live streaming entertainment forward. Join Twitch’s Chief Content Officer, Laura Lee, as she delves into what differentiates Twitch and its streamers, her long term content vision for Twitch, and her perspective on the crucial role of community 11:45 AM – 12:15 PM

Data-Driven Quick Bites INDUSTRY TRACK MAINSTAGE Yoav Zimmerman, Clayton Jacobs A series of 10 minute talks with industry leaders reveals new research, data, or insights about critical issues in the creator economy. Easily digestible and instantly actionable - don’t miss these presentations of “new news you can use”.

Talk 1: The TikTok Lifecycle Since the dawn of TikTok, creators have been accustomed to racking up the vast majority of video views within the first few days of posting. Are those days over? We leveraged our database to determine the new lifecycle of a typical video, exploring when TikToks hit the “For You” page, when the algorithm stops pushing out content, and why some videos get a second life on the app.

Talk 2: Moneyball for the Creator Economy: Data-Based Decision Making The number of statistics prevalent in the creator economy can be overwhelming, so how do we separate the signal from the noise? What are the data points that matter? Which analytics can help creators decide which areas are successful? And most importantly for the sustainability of the industry, how do we treat creator collaborations as performance marketing with predictive analytics and a focus on ROI? 11:55 AM – 12:45 PM

Innovation Showcase II ROOM 304 ABC Ivana Kirkbride, Alexandra Sukin, Jon Youshaei, Joshua Cohen, Mai Pham Join us for VidCon’s Innovation Showcase, where early-stage companies will present their game-changing solutions for the creator economy. Following each presentation, a diverse group of stakeholders from across the industry will act as “provocateurs”, using their unique perspectives and expertise to examine each company’s tool or tech, discussing how it can solve challenges, disrupt existing structures, and create new opportunities for the creator economy.

Presenters: AudPop, Edily Learning, Mavely, PartnerUP, Social Currant

12:00 PM – 12:45 PM

Creating Successful Branded Metaverse Experiences at the Super Bowl BALLROOM D Ricardo Briceno, David Cushman, Danielle Roark, J. Clara Chan, Seth Dudowsky The metaverse remains the hottest new space for global brands. But what does it take to achieve meaningful success that drives measurable brand impact and player engagement? Join us for a deep dive into one of the most celebrated events in the metaverse: the Saweetie Super Bowl Concert, presented by Intuit on Roblox. Learn how leading metaverse game developer Gamefam approaches brand integration campaigns to ensure mutual success and avoid common pitfalls in a space rife with big brands, buzzwords, and vanity metrics.

12:00 PM – 12:45 PM

The Business of Diversity in Content ROOM 303 AB Presented by Content for Change Bradley P Archer-Haynes, David Chustz, Treiva Williiams, Simeon Daise, Castro Sponsored. Authenticity, diversity and inclusion in storytelling connects cultures, creates fandom, drives business, turns content into franchises and moves the industry forward. BET and Paramount’s Content for Change aims to leverage content to counteract bias on and off screen. Join us as we discuss the business of diversity and how inclusivity can make content and products that will ultimately change the world.

12:15 PM - 12:40 PM

Reinventing an Iconic Brand for a Creator-First World: Playboy’s Next Chapter INDUSTRY TRACK MAINSTAGE Loren Piretra, Madisyn Shipman There is a growing desire among creators for more direct ownership of their fan and community relationships, and for new ways to directly monetize these relationships across diverse platforms.

What happens when these desires align with an iconic brand reinventing itself for a 21st century, creator-first world? Playboy’s creator platform. Stripped of advertising constraints, creators are free to make and monetize the content they want, express themselves, and build deeper

relationships with fans and communities.

Join Loren Piretra, VP of Creators and Marketing, and multi-talented Centerfold Madisyn Shipman to learn how Playboy is revolutionizing the world — again.

12:40 PM – 1:10 PM

The SpringHill Company: Empowering Creators, Impacting Culture, Defining the Future INDUSTRY TRACK MAINSTAGE Jamal Henderson, Chief Content Officer, SpringHill (additional speakers listed in digital schedule) The SpringHill Company, founded by LeBron James and Maverick Carter is, in many ways, the blueprint for modern creator-centric media companies. In this panel discussion, key SpringHill executives and a special guest will share insight into the company’s vision for the future, digging into what this means for creators, culture, audiences, and more.

1:15 PM – 2:00 PM

The Next 100 Billion?

BALLROOM D Tobias Hoss, Megan Lightcap, Teri Yu, Taylor Lorenz, Bradley Miles While explosive growth has defined the recent history of the creator economy, a crowded landscape and complex macroeconomic outlook may indicate that the days of nothing but “up and to right” are behind us. What does the near future of this ecosystem look like? Have rumors of the creator economy’s decline been greatly exaggerated? Join this panel of cross-industry leaders to discuss the direction of the sector, and how emerging technology, platforms, and practices, potential consolidation, and more might shape the next wave of scale.

1:20 PM – 2:20 PM

Live Shopping: Why Is Everyone Talking About It and What Is It? Room 304 ABC Max Benator, Mike Westgate, Christian Chanel, Chris Erwin, Adi Ronen Almagor The press has had a field day reporting on the untimely demise of livestream shopping in the US despite over $500 billion in sales in 2022 in China.

The press has mostly gotten it wrong.

This multi-part session includes a taxonomy of live and social commerce, tech demos, and a panel of experts, all sharing insight about what’s on the horizon for shoppertainment, social commerce, and more. What will it take for this ecosystem to live up to its multi-billion-dollar potential?

Come find out.

2:00 PM – 2:30 PM

Culture in a Can: The Liquid Death Story INDUSTRY TRACK MAINSTAGE Mike Cessario, T.L. Stanley Liquid Death built a product and brand inside a crowded and historically staid, category, then brought it to market by authentically connecting with culture using a level of sophistication normally attributed to streetwear or tech.

By speaking the native language of a digitally native generation and collapsing the line between marketing and entertainment Liquid Death has secured its place in the cultural lexicon. What’s next? Liquid Death Founder and CEO Mike Cessario shares his perspective on the future of the brand, unpacking what it means to turn quirky moments into cultural capital, and how that translates into material, sustainable success.

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INDUSTRY TRACK SCHEDULE 2:00 PM – 2:45 PM

2:30 PM – 2:40 PM

The Producer Economy: The Future of Creating ROOM 303 AB

From Likes to Responsibility: Why Cat Memes Are a Global Threat to Humanity INDUSTRY TRACK MAINSTAGE

Presented by Brightcove Marc DeBevoise Sponsored. As the world’s leading streaming platform, Brightcove is identifying a shift in how brands/creators engage, distribute, and monetize content.

As we move from a creator economy to a producer economy, creators must emerge as producers by building multi-channel businesses across platforms to own their digital future and protect themselves from changing algorithms, content guidelines, and monetization policies.

2:20 PM – 3:00 PM

From Inspiration to Impact: The Rise of B2B Creators BALLROOM D Avi Gandhi, James Creech, Priscilla Lau, Lisa Laporte B2B creators and established executives are building engaged communities of professionals on social platforms like LinkedIn and Twitter, through newsletters, and with podcasts. By nature, this relationship is imbued with authenticity, authority, and trust — which can translate into immense value for business-facing brands. This session will unpack the B2B landscape, explore opportunities for both creators and marketers, and provide insights into the future of this rapidlygrowing aspect of the creator economy.

Vira Slyvinska Join this thought-provoking session to explore the impact of the surge of light-hearted content on distraction from critical global issues. Hear from a Ukrainian speaker on the consequences of propaganda and learn how influencers and media companies can be responsible stakeholders in the most precious resource of all - human attention.

The session will include a special address from the President of Ukraine, Volodymyr Zelenskyy.

2:40 PM - 3:05 PM

Digital Native Entertainment Brands Go Global: CoComelon and Blippi INDUSTRY TRACK MAINSTAGE Brent Weinstein, Katelynn Heil, Patrick Reese How do digitally native entertainment brands become blockbuster global franchises?

Moonbug knows. Acquired by Candle Media in 2021, Moonbug has become the world’s leading digitally-native family entertainment company, with over 600 million YouTube subscribers, driving close to 10 billion video views per month.

Top franchises are syndicated across 150 platforms and over 30 languages, all of which is supported by a significant licensing and merchandising program that brings these characters to life across a variety of products and live experiences.

The General Managers of two blockbuster franchises, CoComelon & Blippi, will discuss their strategy for scaling and expanding these category-defining brands. Moderated by Candle Media’s Chief Development Officer, Brent Weinstein.

2:40 PM – 3:20 PM

Community Economy: The New Creator Economy ROOM 304 ABC Nik Sharma, Kevin Gould, Aditi Rajvanshi, Mai Pham, Ayomi Samaraweera The most successful creators are nothing without their communities. Platform diversification is becoming the norm while incumbent growth has slowed, redefining the relationships creators can have with their communities and fans. In a world where the most valuable currencies are authenticity and trust, how can industry stakeholders make sense of the marketplace? Join this panel of experts for a deep-dive into what this new landscape means for creators, for communities, and commerce.

3:00 PM – 3:45 PM

Unlock the Secret of Viral TikTok Ads ROOM 303 AB Presented by CapCut Jason Neuman, Long Ma Sponsored. Have you ever wondered how to make your ads go viral on TikTok? In this session sponsored by CapCut, we'll invite creators and brands to share their success stories, and speak about how you can take advantage of the power of AI and high-impact editing tools to move faster than your competitor.

3:05 PM - 3:40 PM

Paradigm Shifts & New POVs: Rethinking Everything from Entertainment to Education INDUSTRY TRACK MAINSTAGE Joshua Cohen, Sarah Craig, John Green, Steven Greenwood A series of short talks from notable industry leaders highlight how the creator economy is changing… everything.

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At universities, on film lots, in living rooms, board rooms, and beyond, there is a new world order being created in real time. New worlds require new thinking, and these talks will educate and inspire, helping us all to rethink and reframe how we see the future.

Talk 1: Curiosity to Credit: A New Way to College Since the early days of YouTube, viewers have used the platform to learn everything from chemistry to cooking.

Now, viewers can earn college credit in courses that begin on YouTube as part of a new program called Study Hall, a partnership of Crash Course, Arizona State University, and YouTube. John Green of Crash Course will share how Study Hall is disrupting the conventional college experience by meeting learners where they are and helping them navigate higher ed, explore fields of study, and begin earning credit for their first year of college.

Talk 2: Think FAST: The Living Room is the New Battleground in the War for Attention More and more digital video is being consumed via connected TV, and this includes nearly 35% of all YouTube views.

What does this mean for creators and their partners, who’ve spent the last decade thinking mobile-first?

Talk 3: What Will the Disruption of Hollywood TV Content Look Like?

Streaming services have disrupted how traditional content is distributed, but the content production process, and product itself, remain unchanged. A confluence of changes in technology, markets, and society make now an ideal moment to develop a breakthrough entertainment platform.

Talk 4: Establishing Influence: How Boring Industries are Tapping into Creators Influencer marketing spend is growing.

Estimates peg it to be somewhere around $21.1 billion globally by the end of the year. A lot of those dollars are spent by newfangled DTC consumer brands, sexy fintech startups, and the other kinds of up-and-coming companies and products we'd normally think a creator would call out when reciting an ad read in their videos. But a small and increasing amount of those dollars are starting to be spent by the kinds of companies and products you'd never be able to guess. We're reaching an inflection point on which

industries are spending dollars in the ecosystem. Come and see who's on the edge and what it means.

3:20 PM – 4:00 PM

Formalizing the Back-of-Camera Ecosystem BALLROOM D Sierra Schultzzie, Rebecca Zamolo, Sherry Wong, Devin Robbins, Kevin Dalton We recognize the people in front of the camera or mic, but pull back the curtain and it’s clear a host of talented individuals are helping to create the content we see, hear, and stream. While having access to editors, copywriters, producers, graphic designers, and more is a critical piece of scaling a creator’s brand, it can also be a cumbersome process. This session explores how formalizing this BOC ecosystem might ease the burden associated with discovering, evaluating, contracting, and ensuring delivery of creative services.

3:40 PM – 4:05 PM

Breaking the BS Barrier: CMOs on Genuine Community Building INDUSTRY TRACK MAINSTAGE Katie Welch, Erika Bennett, Brendan Gahan What does it really mean to build community in today’s world, especially when it comes to GenZ and Alpha? One thing we know for sure — there are no shortcuts. In this session top CMOs share insight into how brands can create real, meaningful, and sustainable communities by treating their customers like people, rather than just “consumers”. Learn how leading brands are establishing impactful relationships with creators and their fans, and why this ultimately fosters a strong sense of belonging and engagement that break the BS barrier.

3:50 PM – 4:35 PM

Build, Buy, or Outsource? Product Development, Supply Chains & 3PL ROOM 304 ABC Zach Ferraro, Sarah Chessis, Riley Stricklin, Austin Telenko, Marideth Telenko, Sean Kim We are seeing a seismic shift in the commerce landscape as creators leverage their influence and audience to launch their own products. While the proliferation of ecommerce tools and platforms make starting a business easy, managing a vertically integrated supply chain can be complex and time consuming.

This session explores the spectrum of possibility — from fully outsourced to deeply in-housed — and shares insight into the challenges and opportunities that come with each option.

4:05 PM - 4:30 PM

Have We Reached "Peak Creator"?

INDUSTRY TRACK MAINSTAGE Philip DeFranco, Sean Atkins, KC Ifeanyi Join pioneering creator Philip DeFranco, Fast Company’s KC Ifeanyi, and Jellysmack President Sean Atkins for a timely exploration of the current state of the creator economy. After experiencing explosive growth in 2022, the industry faces new challenges and uncertainties.

Is the creator bubble about to burst, or is there still room for innovation and growth? Whether you're a creator, business leader, or simply interested in the future of the creator economy, you’ll get valuable insight on what's working, what's next, and how to stay ahead in a rapidly changing industry.

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INDUSTRY TRACK SCHEDULE 4:30 PM – 5:30 PM

4:30 PM – 5:30 PM

Crossing Borders: Creator Economy Connects with European & APAC Markets BALLROOM D

AI Showcase: Creators Breaking New Ground in AI Content INDUSTRY TRACK MAINSTAGE

Clayton Jacobs, Bao Liang Huang, Guan Ling Du, Po-Han Huang, Esther Goos, Dominic Smales, Stan Browney Rapid deployment of new technology, including the rise of frictionless translation, means we’re living in an increasingly global society and marketplace. Being able to connect with fans and monetize content across borders opens enormous opportunities for creators and brands.

But this expansion comes with some new challenges and some existential questions. Should creators focus on content that has global appeal, rather than content that is specific to a particular country or region? How can US-based creators navigate various cultural nuances and social mores? This two-part session unpacks these questions and more.

Part 1: Succeeding Across Europe Europe is characterized by its cultural and linguistic diversity. There are 24 official languages within the EU. How can brands and creators succeed in Europe?

Should content be translated? Does every country need a different approach? This session will provide practical strategies for creators and brands seeking to expand into the European market.

Part 2: Taiwan as the Entry Point to Asia Taiwanese YouTube is flourishing as the undisputed home of Mandarinspeaking content on YouTube. Previously overlooked as a market, Taiwan ranks in the top 2 of GDP per capita in Asia and offers material opportunities for cost-efficient international marketingespecially important as budgets become more constrained. Top Taiwanese creators share first-hand knowledge and insights about how and why Taiwan is an excellent entry point for brands and creators looking to engage the Mandarin speaking world.

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Ben Relles, Miles Fisher, Omar Tawakol, Caryn Marjorie (CarynAI) AI is already having a profound effect on the creator community. This session showcases first-movers and innovators, sharing how they are leveraging AI. See how they are breaking new ground producing art and content, developing unique ways for creators to connect with their fans and communities, and inventing frictionless ways for brands and creators to partner - at scale. Miles Fisher, creator of Deep Tom Cruise and Co-Founder of Metaphysic, serial entrepreneur Omar Tawakol, and Caryn Marjorie (caryn.ai) sit down with industry veteran Ben Relles to share how AI is changing the game for creators.

4:55 PM – 5:35 PM

How Authenticity Drives Reach and Discovery ROOM 304 ABC Stephanie Hind, Jessica Buckholtz, Carmen Chan, Sydney Woolf For brands looking to connect with new audiences in social environments, authenticity is imperative. In this conversation, leading publishers share how they’ve cracked the code on TikTok with organic content strategies that expand reach and open new opportunities for discovery.

5:00 PM – 5:45 PM

Bringing Brands & Creators Together on TikTok ROOM 303 AB Presented by TikTok Charles Biberson, Lexa VanDamme, O'Neil Thomas Sponsored. On TikTok, brand and creator collaborations are easier and more effective than ever. Hear from TikTok on the power of working with creators, how to make the most of the TikTok Creator Marketplace, and best practices for fostering more authentic connections with the TikTok community.

INDUSTRY TRACK 2023 THEMES The Creators and Disruptors Powering Digital’s Next Era We’re entering a new era where the creator economy and the traditional infrastructure of media and entertainment are colliding in ways that open new worlds of opportunity. VidCon’s Industry Track convenes established creators with stakeholders from across the media, marketing, and technology ecosystem to explore these new possibilities, learn from one another, and collaborate on building Digital’s Next Era. What does this new world order look like? How can we make sense of this exploding marketplace? What does it take to thrive?

VidCon’s Industry Track programming explores these questions and more, diving into key themes across two days of panels, presentations, fireside chats, case studies, and demos to help attendees make sense of the marketplace, identify opportunities, and build the future together.

In order to help attendees efficiently identify programming most relevant to their interests, VidCon has organized the Industry Track around key sub-themes each day. Please see the at-a-glance view of themes and sessions below.

THURSDAY, JUNE 22 Industry Landscape: Defining the Terrain & Charting a Path for the Future These sessions explore the scope, scale, and overall landscape of today’s creator economy ecosystem, identifying influential stakeholders, critical trends, and the challenges and opportunities that define its near future.

INDUSTRY TRACK MAINSTAGE Hosted by Josh Cohen and Jim Louderback 10:00

VidTalks, VidCon’s industry news video series, brings its viewers need-to-know stories on all things digital media.

Host Tessa Nadeau opens each mainstage Industry Track theme with virtual interviews featuring top voices in the creator economy.

10:00 – 10:25

State of the Creator Economy with Colin & Samir

10:25 – 10:50

How the Creator Economy is Redefining Media

10:50 – 11:05

The Creator Economy’s Next Wave: The Global POV

Culture, Equity, and Representation Historically, decisions about whose stories are told, how, and by whom have been controlled by a small group of powerful entities.

The creator economy has created new platforms for new stories to be told, ultimately dismantling old gatekeeping mechanisms.

These sessions explore how industry stakeholders can keep pushing this movement forward and moving the needle when it comes to culture, equity, and representation.

INDUSTRY TRACK MAINSTAGE Hosted by Chrystina Woody Train 2:00 – 2:35

Big Boss Mentality: The Culture-Defining Power of Ownership, Creativity, Self-Expression with Keke Palmer

2:35 – 3:05

Community, Purpose, & Culture: The CMO’s POV

ROOM 304 ABC 2:00 – 2:45

Pushing Culture Forward & Driving Change

3:00 – 3:45

DEI, ESG & CSR: Building Movements with Creators

4:15 – 5:00

From Exclusive to Inclusive: Building a More Equitable Creator Economy

Hollywood, Madison Avenue & Silicon Valley: New Stakeholders & Dynamics for Today’s Creator Economy Traditional industry stakeholders from media, entertainment, and venture capital are entering the creator economy with increased scale. At the same time, many entrenched processes and protocols defining these spaces for decades are being challenged. These sessions explore the shifting dynamics and new rules of the road for the creator economy in 2023 and beyond.

BALLROOM D 9:30 – 10:15

Stream to Mainstream: Hollywood’s New Rules of Engagement

10:55 – 11:40

The New Era of Celebrity

12:00 – 12:45

How Large Media Cos Leverage Multi-Format on YouTube

Money Matters: Creator Economics & Revenue Diversification The creator economy has enjoyed a sustained period of growth over the last few years, but a shaky macroeconomic outlook and resulting advertising pull-back mean it’s more important than ever for creators to control their destiny. These sessions focus on the economic infrastructure for 2023 and beyond, digging into how smart creators are diversifying their revenue streams.

Advancing the Creator Economy Ecosystem

BALLROOM D

The phrase “creator economy” is frequently shorthand for people in front of the camera or mic. Pull back the curtain however, and it becomes clear there is an entire ecosystem of talent and tools helping to power this ecosystem. These sessions focus on the rapidly expanding infrastructure of the creator economy and explore what will power its next wave of scale.

2:00 – 2:45

Revenue Diversification & Innovative Monetization Solutions

3:00 – 3:45

Unpacking the Venture-Backed Creator Economy

4:15 – 5:00

Case Study: How Digital Collectibles Empower, Engage, & Enrich

ROOM 304 ABC 9:30 – 10:15

Taking the Long View on Short Form

10:55 – 11:40

Next-Gen Leaders: The C Suite Reimagined

12:00 – 12:45

Staying Out of Trouble: Legal & Regulatory Issues in the Creator Economy

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INDUSTRY TRACK 2023 THEMES FRIDAY, JUNE 23 Creators in Control Now more than ever, creators are looking to “own their destiny” and take the reins when it comes to direct relationships with their communities and fans. These sessions explore how creators are doubling down on ownership, developing ways to monetize content, and build connected IP via owned and operated channels, products, and services.

INDUSTRY TRACK MAINSTAGE Hosted by Leslie Morgan 10:15

VidTalks: Short virtual interviews with industry leaders, hosted by Tessa Nadeau

10:15 – 10:35

Creators in Control: Ownership, Entrepreneurship & More

10:35 – 11:00

Empowering Creators: Next-Gen Tools for Entrepreneurs

11:00 – 11:25

The Subscription Economy & Direct-To-Fan Distribution

The Very Near Future: Tech, Trends & TBDs In a world defined by unending trends pieces, hype cycles, and shiny new objects, separating the signal from the noise can be a challenge.

How can we cut through the clutter to identify where to place bets, materially invest, or just straight up ignore? These sessions explore the landscape of emerging technology and provide insight into the platforms, tools, and tech redefining the creator economy.

INDUSTRY MAINSTAGE Hosted by Ben Relles 4:25 PM

VidTalks: Short virtual interviews with industry leaders, hosted by Tessa Nadeau

4:25 – 5:25

AI Showcase: Creators Breaking New Ground with AI featuring Caryn.ai and more

ROOM 304 ABC Hosted by Ben Relles 9:45 – 10:35

Innovation Showcase Part I: Demos + Discussion

10:55 – 11:35

Brain 3.0 - The Neuroscience of Today’s Media Landscape

11:55 – 12:45

Innovation Showcase Part I: Demos + Discussion

Brands & Creators - What’s Next?

As the creator economy has matured, so too has the nature of relationships between brands and creators. Forget transactional one-offs — strategic partnerships defined by shared values and authentic representation are the future. These sessions explore the collaborative, authentic, and mutually beneficial ways brands and creators can build long-term relationships based on shared values and creative vision.

BALLROOM D

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9:30 – 10:10

The Power of Partnerships & Pushing Boundaries with Brands

10:30 – 11:30

10-Min Case Studies: What Works, Why & How?

12:00 – 12:40

Creating Successful Branded Metaverse Experiences for the Super Bowl

The Growth Outlook: What's Ahead?

Exponential growth of the creator economy has been well documented over the last decade. But with today’s macroeconomic challenges, market saturation, creator burnout and more — are we due for a “creator correction?” These sessions explore what’s on the horizon, and dig into what might power this ecosystem’s next wave of scale.

BALLROOM D 1:15 – 2:00

The Next 100 Billion?

2:20 – 3:00

From Inspiration to Impact: The Rise of B2B Creators

3:20 – 4:00

Formalizing the Back-of-Camera Ecosystem

4:30 – 5:30

Crossing Borders: Creator Economy Connects with European & APAC Markets

Commerce and the Creator Economy In a world where content, commerce and community are merging, and the most valuable currencies are authenticity and trust — how can creators, brands and platforms engage with consumers in smart, sustainable ways? These sessions dig into the explosion of live shopping and other forms of people-powered commerce, exploring the trends reshaping retail and opening enormous growth opportunities for creators.

ROOM 304 ABC 1:20 – 2:20

Live Shopping: Why Is Everyone Talking About It and What Is It?

2:40 – 3:20

Community Economy: The New Creator Economy

3:50 – 4:35

Build, Buy, or Outsource? Product Development, Supply Chains & 3PL for Creator Brands

4:55 – 5:30

How Authenticity Drives Reach and Discovery

© 2023 Viacom International Inc. All Rights Reserved.

INDUSTRY TRACK LOUNGES & RECEPTION INDUSTRY TRACK WELCOME RECEPTION HILTON LANAI DECK

Wednesday, June 21 | 5:00 PM – 7:00 PM

Welcome Industry Track attendees!

Kick off VidCon with a drink, new friends, and colleagues on Wednesday, June 21 at the Hilton Anaheim on the Lanai Deck.

INDUSTRY TRACK LOUNGE ACC BALLROOM E

Thursday, June 22 | 9:00 AM – 5:30 PM Friday, June 23 | 9:00 AM – 5:30 PM

Come and unwind in the Industry Track Lounge. This is a space where Industry Track attendees can network, collaborate, recharge, and chat about the latest happenings at VidCon!

VidCon Innovation Showcase VidCon’s Industry Track is excited to share a reimagined Innovation Showcase for 2023.

Join us in Breakout Room 304ABC for two hour-long sessions that go deep on 8 emerging technology and game-changing solutions that are shaping the next chapter of growth for the creator economy, highlighting leading-edge technologies or companies.

Also new are the “Innovation Showcase Commentators”.

This panel of industry leaders represent a diverse set of creator economy stakeholders who will act as “provocateurs” throughout the showcase. With their unique perspectives and expertise,

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they’ll examine each tool, technology, or company presented, discussing how it can solve industry issues, disrupt existing structures, and create new opportunities.

Come for a sneak peek into the future and to get a first look at new tools and emerging technology. Stay for the insights you can’t get anywhere else, as notable industry leaders share their thoughts about the future of the creator economy.

If you’re ready to discover the key players and innovations that will shape the creator economy’s very near future, you won’t want to miss the 2023 Innovation Showcase at VidCon Anaheim.

INDUSTRY TRACK RECEPTION ACC CALIFORNIA TERRACE

Thursday, June 22 | 4:45 PM – 7:00 PM

Join us for the VidCon Industry Reception, located in the ACC California Terrace. Mix, mingle, and network with other Industry Track attendees. Beer, wine, and nonalcoholic beverages will be provided, and cash bars will also be available for additional liquor options.

INDUSTRY TRACK NETWORKING

Networking is core to VidCon’s Industry Track experience. This year, we’ve integrated that experience into VidCon’s official app in an effort to make it as easy, efficient, and as valuable as possible!

On iOS or Android devices, search VidCon Anaheim, and download the official app. A networking invitation email was sent to the email address listed on your ticket. This email contains your login credentials (your email address and ticket serial ID) as well as ACC a button to start networking. If you click ACC that button, LEVEL 3 your login credentials will be automatically populated. You will LEVEL 3 TRACK INDUSTRY then be prompted to complete a series INDUSTRY TRACK

of questions that will allow the app to best match you with other attendees that make sense for you to meet. Some of these questions require answers, some do not, but the more answers you fill out, the better your networking experience will be.

Room 304. It will be open exclusively to Industry Track (including On Demand Bundles, Industry Expo, and Sponsor Industry), Speaker, and Full Access ticket holders Thursday, June 22 – Saturday, June 24 from 9:00 AM – 5:00 PM.

You will be able to request meetings with other attendees and schedule a day and time to meet on site at VidCon Anaheim. The full schedule is incorporated into the app to help you plan your meetings around the sessions you would like to attend.

If you are unable to log into the app and need assistance, please stop by the Info Desk in Lobby C or the Registration Help Desk in ACC N 100.

Download the VidCon app and get networking!

The networking lounge is located in the ACC 300 Level Lobby outside of

ACC LEVEL 3 INDUSTRY TRACK MAP

BALLROOM D

304ABC 304ABC

BALLROOM D

INDUSTRY INDUSTRY LOUNGE LOUNGE

INNOVATION INNOVATION SHOWCASE SHOWCASE

TRACK INDUSTRY TRACK INDUSTRY MAINSTAGE MAINSTAGE

SPONSORED SPONSORED SESSIONS SESSIONS 303AB 303AB

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INDUSTRY TRACK NETWORKING NETWORKING

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CALIFORNIA TERRACECALIFORNIA

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ANAHEIM CONVENTION CENTER

CALIFORNIA TERRACE

LEVEL 3

ANAHEIM CONVENTION CENTER INDUSTRY TRACK

CALIFORNIA TERRACE

LEVEL 3 INDUSTRY TRACK ANAHEIM CONVENTION CENTER

LEVEL 2

CREATOR TRACK ANAHEIM CONVENTION CENTER

LEVEL 2 CREATOR TRACK

ANAHEIM CONVENTION CENTER

LEVEL 1 COMMUNITY TRACK

ANAHEIM CONVENTION CENTER

LEVEL 1 COMMUNITY TRACK

HALL D

HALL D

HALL C

HALL C

HALL B

HALL A

HALL A

HALL B GRAND PLAZA

GRAND PLAZA

ARENA

ARENA

ACC NORTH PLAZA LEVEL

ACC NORTH PLAZA LEVEL ACC NORTH 100 LEVEL REGISTRATION

ACC NORTH 100 LEVEL REGISTRATION

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MORE THINGS TO KNOW

Share Your F eedback

We want to hear from YOU! Do you have thoughts, feelings, or opinions about your time at VidCon? We want to hear them!

While you’re roaming VidCon, be on the lookout for a VidCon Official Research Team member and ask to chat with them. Please also check your email next week for our survey about the event.

Hearing from you makes us better!

VIDCON BALTIMORE

FOR THE FIRST TIME EVER, WE’RE HEADING TO THE EAST COAST! VidCon Baltimore 2023 will take place at the Baltimore Convention Center from September 28 – October 1, 2023. With Community Track Single-day Saturday and Sunday, 2-Day Community Track, and 3.5-Day Industry Track tickets available – this event will have something for everyone.

Enjoy lounges, panels, networking, performances, meet & greets, and more. Tickets are available NOW at vidconbaltimore.com, and VidCon Anaheim attendees get a special discount! Use code SUPERFAN before July 25, 11:50 PM (PT) at checkout for 10% off your order.

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SUSTAINABILITY AT VIDCON VidCon is committed to improving our production and lowering our carbon footprint every year. This means that each time you come back, hopefully, you’ll see less waste, more reuse, and more conversation around every-day sustainable practices. Take the steps toward a greener VidCon with us!

In Hall B in the Expo Hall, visit us in the Sustainability Lounge, where you can make pledges for habit changes like remembering a reusable coffee cup in the morning, or riding bikes to school instead of driving. It may feel insignificant to you, but when so many of us make so many small switches, it grows into real change fast. And thanks to our partners at Rewilder and the Paramount Global ESG department, when you’re done, take a break on some custom furniture made from banner material from VidCon 2022!

Join us at Night of Impact in the Arena presented by Fast Micro Solutions to celebrate everything this community is capable of when we work together.

Visit the activations in the Expo Hall and all around the event from sponsors who’ve committed to joining us on this sustainability journey. Check out our website for more info!

And during the day, remember the tiny things that really make an impact when we all do them together: 1. Take only what you need, especially food, paper products, and event swag like conference guides.

2. Opt for plant-based snacks and meals.

3. Bring a water bottle with you to VidCon to refill at the convention center.

4. Carpool with friends to the convention center or back to your hotels.

HOW ARE YOU LIVING GREEN AT VIDCON?

HOW CREATORS GO BIGGER

FEAST YOUR EYES ON MORE VIEWS. MORE FANS. MORE OPPORTUNITY. @HellthyJunkFood 67

CODE OF CONDUCT IT IS VITAL TO US THAT VIDCON IS A SAFE PLACE FOR ALL ATTENDEES. VidCon is a private event, and people who mistreat or disrespect other people may be removed and not allowed to return for the duration of the event. In addition, VidCon reserves the right to permanently ban attendees and guests who do not comply with the Code of Conduct, including for future events hosted by VidCon.

a break at their hotel, so attempting to follow them to their rooms or to restrooms, riding the hotel elevators, waiting in the hotel lobby, or any other similar behavior is prohibited.

Purchasing a VidCon ticket does not guarantee that you will meet a particular Featured Creator.

Please use good judgment and be respectful, as we’ll dislike throwing you out almost as much as you’ll dislike being thrown out. Also, please keep in mind that we are sharing the convention center campus and hotels with others, and it is our duty to be friendly neighbors. Not everyone “gets” this thing we are all into.

Let’s show everyone that we are a positive and friendly group. By registering to be in attendance at VidCon, you hereby agree to the following:

Disorderly conduct may include, but isn’t limited to, any behavior that is illegal, unsafe, disruptive, discriminatory or causes discomfort to our attendees or guests. If someone doesn’t want to talk to you, don’t keep talking to them. If you do not have permission to touch someone, do not touch them. Please view our VidCon Anaheim Anti-Harassment Policy for more information.

Pranks that are emotionally, mentally, or physically harmful to any people or property at VidCon, actually or potentially, are prohibited. If we hear about anyone pranking in ways that are disruptive to the well-being of our guests, attendees or staff, responsive action may be taken, , including but not limited to, being banned from future events hosted by VidCon.

ACCESS VidCon badges and RFID wristbands are required for attendance to all official VidCon events. Badges must be worn around the neck and visible at all times.

Badges and RFID wristbands are nontransferable. We do not clear rooms between events. All activities have limited capacity as set by the Fire Marshal, so even though your badge and wristband are required to access all activities, they do not guarantee you access to any activity if it has reached its capacity.

All meet & greets are of a limited nature and your VidCon badge and wristband do not guarantee autographs or photos in the Meet & Greet Hall.

FEATURED CREATORS The Featured Creators who participate in VidCon are excited to see attendees, but please be respectful. They need to be safe and we want to ensure all attendees are safe while moving around the event, so do not run at or crowd around Featured Creators in public walkways, near escalators, or around doorways.

Featured Creators also need to take

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HARASSMENT

LISTEN TO STAFF All VidCon attendees and badge purchasers must adhere to the instructions of all VidCon employees and agents, all security employees and agents, the staff of Anaheim Convention Center, and any and all law enforcement personnel.

PROHIBITIONS Alcohol, drugs, illegal substances, weapons, and items that can be mistaken as weapons are expressly prohibited, even if they are part of a costume. Masks or other headpieces that cover the entire face are not allowed. Large backpacks are not allowed, and other similar bags or containers are subject to search and may be prohibited. Unlawful sale or attempted sale of badges and RFID wristbands will result in the revocation of those credentials without refund.

IMAGE RELEASE This is the part where we go ahead and state the obvious: VidCon is an event produced by, for, and about online video enthusiasts. As such, VidCon may be recorded or reproduced by VidCon, its designees, and/or attending participants.

By registering to be in attendance at VidCon, you hereby authorize VidCon, its designees, and/or attending participants to record, transcribe, modify, reproduce, perform, display, transmit and distribute in any and all media, in any form, and for any purpose any such recordings of VidCon, and acknowledge and agree you will not be entitled to any revenue and/ or proceeds derived from such use and/or distribution. By registering for VidCon you hereby release VidCon, its designees, its employees, its agents, and/or its attending participants from any and all claims or causes of action you or your agents may possess, now or in the future, in connection with such activities.

MINORS VidCon is an all-ages event. An attendee’s age may affect whether they need a ticket and if they are permitted to attend on their own: Minors 5 and under do not need a ticket but must be accompanied by an adult (18+) who has purchased a ticket to attend VidCon. Minors between the ages of 6 and 15 must have a VidCon ticket and must be accompanied by a ticketed adult (18+) at all times.

Minors 16 or older are not required to be accompanied by a chaperone if it’s OK with their parent/guardian. If a parent/ guardian would like to accompany their child in any capacity, they need a ticket to attend VidCon. Parents or adult supervisors of minors are responsible for the actions of minors they are supervising. Minors may be prohibited from certain areas due to the sale of alcohol at certain locations.

LIABILITY You assume any and all risks occurring before, during, or after VidCon. You release VidCon, Paramount Global, and the Anaheim Convention Center and their agents, licensees, assignees, employees, and their respective affiliates and representatives from any and all claims or causes of action arising from or related to VidCon events.

ANTI - HARASSMENT POLICY VIDCON TERMS OF USE All VidCon attendees and guests are required to adhere to this Code of Conduct.

The VidCon badge, which is required for admittance to all VidCon activities, is a revocable license. VidCon or its designees may, without refund, revoke this license for noncompliance with these terms or for disorderly conduct.

VIDCON HEALTH AND SAFETY GUIDELINES All VidCon attendees and guests are required to adhere to the Health and Safety Guidelines, as determined in VidCon’s sole discretion, which are made a part of this Code of Conduct.

The VidCon badge, which is required for admittance to all VidCon activities, is a revocable license. VidCon or its designees may, without refund, revoke this license for noncompliance with these terms or for disorderly conduct.

ANAHEIM CONVENTION CENTER TERMS OF USE Attendees of VidCon agree to observe and comply with any and all applicable policies, rules, and regulations of the Anaheim Convention Center. VidCon or its designees may, without refund, revoke this license or refuse admission for failure to observe and comply with any and all applicable policies, rules, and regulations of the Anaheim Convention Center as determined by VidCon and/or the Anaheim Convention Center. Attendees of VidCon agree to observe and comply with all applicable laws, statutes, ordinances, rules and regulations of the Government of the United States, State of California, County of Orange, and the City of Anaheim. VidCon reserves the right to change or modify any policy or rule at any time and without notice.

STATEMENT OF POLICY VidCon is dedicated to providing a harassment-free event experience for everyone, regardless of gender, sexual orientation, disability, gender identity, age, race, religion, or any other status protected by law. We do not tolerate harassment of event participants in any form. Use of lewd or discriminatory language and imagery is never appropriate at VidCon. Anyone violating these rules may be sanctioned or expelled from the event at the discretion of the event organizers.

DEFINITION OF HARASSMENT Harassment includes, but is not limited to, offensive verbal comments, whether blatant or via micro-aggressions, related to gender, gender identity and expression, sexual orientation, disability, physical appearance, body size, race, national origin, religion, age, marital status, military status, or any other status protected by law; deliberate intimidation; stalking; following; harassing photography or recording; sustained disruption of talks or other events; inappropriate physical contact; display of offensive signs, gestures, tee-shirts, symbols, etc.

DEFINITION OF SEXUAL HARASSMENT Sexual harassment does not refer to occasional compliments or other generally acceptable social behavior. Sexual harassment refers to verbal, physical, and visual conduct of a sexual nature that is unwelcome and offensive to the recipient.

By way of example, sexual harassment may include, without limitation, such conduct as sexual flirtations, advances, or propositions; verbal comments or physical actions of a sexual nature; sexually degrading words used to describe an individual; an unwelcome display of sexually suggestive objects or pictures; sexually explicit jokes; and offensive, unwanted physical contact such as patting, pinching, grabbing, groping, or constant brushing against another’s body.

Overly-revealing cosplay may result in requesting violators to cover and/or leave the convention floor.

can be identified with their official staff name badges. If you cannot find a staff member to assist you, please go to the Command Post located in Lobby C. There are also security guards stationed throughout the event that can assist you.

CONSEQUENCES OF VIOLATION OF THIS POLICY All reports of harassment will be directed immediately to VidCon organizers who may consult with and engage other staff, leaders, and legal counsel as appropriate.

Event security and/or local law enforcement may be involved, as appropriate, based on the specific circumstances. VidCon will treat complaints of violations of this policy with the utmost seriousness and take steps to address them immediately. In response to a report of harassment, VidCon may take any action they deem appropriate. Such actions may range from a verbal warning, to ejection from the event without a refund, to being banned from participating in any future events.

If you have any questions about this policy, please contact: anaheiminfo@vidcon.com.

SCOPE OF POLICY This VidCon Anaheim Anti-Harassment Policy applies to all attendees at VidCon including but not limited to: participants/ attendees, guests, staff, sponsors, and exhibitors. All attendees are expected to comply with this VidCon Anaheim AntiHarassment Policy at the event venue and all event-related social events.

REPORTING AN INCIDENT If you are being harassed, notice that someone else is being harassed, believe this policy is being violated, or have any other concerns, please contact a VidCon staff member immediately. VidCon staff

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CREDENTIALS BOTH your badge and your wristband MUST be worn at all times to gain access to and remain in the venue. If at any time you are found inside the venue without both, you may be asked to leave the event.

WRISTBANDS DO NOT LOOSEN ONCE TIGHTENED Don’t pull your wristband too tight!

LOST, DAMAGED, OR STOLEN WRISTBANDS WILL BE DEACTIVATED

wristbands are subject HERE’S WHAT ELSE Replacement to a $20 replacement fee and you must photo ID and/or proof of purchase YOU NEED TO KNOW show to get a replacement.

ABOUT YOUR Your wristband should remain on your wrist throughout the event. Do not CREDENTIALS: remove your wristband until all official

SCAN YOUR WRISTBAND EVERY TIME YOU ENTER THE EVENT AND EVERY TIME YOU EXIT Wristbands are non-transferable and non-exchangeable.

WRISTBANDS WILL BE TREATED AS VOID IF TAMPERED WITH Do not cut or try to remove your wristband.

programming is over and you have exited the venue.

COMMUNITY TRACK BADGE OR

CREATOR TRACK BADGE OR

ONLY TICKETS PURCHASED FROM THE OFFICIAL EVENT WEBSITE OR AT THE ON-SITE SALES DESKS WILL PROVIDE YOU ACCESS TO THE EVENT Only badges and wristbands provided

by VidCon’s official Registration desk are valid. Do not purchase tickets, wristbands, or badges from third parties.

INDUSTRY TRACK BADGE

+

RFID WRISTBAND

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DOS & DON’TS DO HAVE TONS OF FUN! We’ve put together a great schedule packed full of activities, live performances, panels, and Q&A sessions, all with YOU in mind. Make the most of your VidCon experience; laugh, dance, and celebrate with new and old friends alike.

DON’T OVERDO IT.

DON’T FORGET TO BE AWESOME!

Be sure to take care of yourself by drinking plenty of water (extra points if it’s a reusable water bottle), taking regular meal breaks, and getting enough sleep. If you’re planning on hanging out in the Festival, don’t forget to put on some sunscreen and bring extra to reapply!

DO DRESS FOR SUCCESS. Comfortable shoes and clothing are a must. Pro tip: The temperatures in the convention center and outside are very different, so don’t forget to wear layers or bring a jacket just in case. That being said, VidCon is a great place to show off your style and express yourself!

DON’T LEAVE YOUR PERSONAL ITEMS UNATTENDED. If you happen to leave something behind, be sure to check the Lost & Found in the ACC, just off the Arena Plaza. VidCon is not responsible for items that are stolen, lost, or left behind.

DO HAVE A GAME PLAN AND COME PREPARED. We don’t want you to miss a thing, so give yourself plenty of time and arrive early. If you haven’t yet, don’t forget to download the official VidCon app to build your own schedule and enable notifications so you’re always up-to-date on everything happening at the event.

Be sure to check your emails and our socials as well!

DON’T FORGET TO TRY NEW THINGS.

DO BE RESPECTFUL AND COURTEOUS OF OTHERS —

Whether it be Featured Creators, VidCon staff, security, or another attendee. Take a peek at our AntiHarassment Policy if you’re ever unsure, and in general just treat others how you want to be treated. Remember, pranking in a way that is physically or emotionally harmful, even for the purpose of a video, is unacceptable.

DON’T BE SHY.

We’re all here because we’re passionate about digital content, so it’s very likely that those around you share many of the same interests. VidCon can be a great place to make new friends, connect with others, and build lasting relationships.

DO FOLLOW THE RULES. Above all, we want everyone to be safe and comfortable, so please don’t do anything that is unsafe or could get you in trouble. Please take a look at our Code of Conduct. Let’s show everyone what a great community we are!

DON’T HESITATE TO TALK TO VIDCON STAFF OR SECURITY IF YOU NEED HELP, FEEL UNSAFE, OR WITNESS ANYTHING INAPPROPRIATE. Again, your safety and comfort are extremely important to us, so please feel free to reach out! If you see something dangerous, you can also call our 24-hour emergency hotline at +1 657-544-2623.

DO SHARE YOUR EXPERIENCE! It makes us so happy to see that you’re having a great time, so be sure to share your photos on social and tag them #VidConAN23!

And as always….

DON’T FORGET TO BE AWESOME!

It can be easy to get stuck in your comfort zone, but with so much to enjoy and celebrate at VidCon, the possibilities are endless!

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FAQ HOW DO I FIGURE OUT WHAT’S GOING ON AT VIDCON?

WHAT DOES MY BADGE/RFID WRISTBAND GIVE ME ACCESS TO?

There are tons of ways to find out what’s happening around you at VidCon. You can find the schedule in the guide you are holding right now or on our website at vidcon.com/anaheim/schedule. You should also download the VidCon Mobile App! The app is your one-stop shop to be totally in the know of what’s happening in the VidCon world. To be super-duper informed, you can also follow us on social @VidCon and keep an eye out for our emails throughout the event.

Use the ticket comparison grid here!

WHERE IS THE THING I’M TRYING TO GO TO? Each session and activity in this guide has a location listed next to it, and there are maps throughout this guide to help you get where you need to go. You can check the Table of Contents to find the page numbers for each map. If you still feel lost, ask a staff member or guard, or visit our VidCon Info Desk in Lobby C.

IS THERE WIFI? Yes, WiFi is available at the convention center.

However, with so many people trying to connect at once, it may not be the fastest.

Unfortunately, there is not much we can do to make it better, but we’re sure you will figure out something that will work.

HOW DO I SHARE MY EXPERIENCE AT VIDCON ANAHEIM 2023?

We LOVE to see what you’re up to at VidCon! Tag your posts with #VidConAN23 including your videos, Facebook and Instagram posts, tweets, twitches, pins, snaps, and chats.

I’M A PARENT/GUARDIAN. WHAT SHOULD I DO ALL WEEKEND? If your child is under the age of 16, you must accompany them at all times. If you have purchased a VidCon ticket, you can enjoy quality bonding time with your child by going to programming to learn more about this whole online video thing. If you don’t have a VidCon ticket, you will not be permitted inside the event, but if your child is over the age of 15 and you’re fine with them being on their own, feel free to kick back and relax in our Chaperones’ Lounge near Registration in ACC North 100.

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HOW CAN I MEET MY FAVORITE CREATOR? Most scheduled meet & greet sessions with Featured Creators were assigned ahead of time via Meet & Greet Matchmaking.

Only those who received their meet & greet sessions via matchmaking are guaranteed access to meet & greets.

There are a limited number of spots in meet & greet sessions with select Featured Creators that will be filled on a first-come, first-served basis from a standby line. To learn more about attending these sessions, please visit the Meet & Greet page of the VidCon website.

There will also be a limited selection of impromptu, first-come, first-served meet & greets that will take place in the BCAZ (Bonus Creator Appearance Zone). Because these are spontaneous, we can’t share ahead of time who will be there or when, but you may have a chance to see one of your favorites there! Download the VidCon Mobile App and enable notifications to find out who will be there and when!

WHERE CAN I SCORE A DELICIOUS MEAL? Don’t let the hanger set in! There are plenty of options around the convention center, including a bunch of great food trucks in the Festival Area as well as some food court options within the convention center.

WHERE IS THE LOST & FOUND? If you have found a lost item, please bring it to the Anaheim Convention Center Admin Office, located in the Arena Plaza near the flagpole. If you have lost an item, please go to the Admin Office to see if it has been returned or contact the Anaheim Convention Center Lost & Found. They can be reached by phone at (714) 765-8950.

MY BADGE OR WRISTBAND WAS DAMAGED OR LOST. WHAT SHOULD I DO? Damaged, broken, defaced, or lost credentials can be replaced for a $20 fee per each replaced credential. If you replace a wristband, the original wristband will be deactivated and a new one will be loaded with all of your current info.

Replacement credentials may be purchased at the Registration Help Desk. You must provide a photo ID and proof of purchase to get a replacement.

WHERE ARE THE ALL GENDER BATHROOMS? All Gender Bathrooms may be found in the following locations: Expo Hall B, near pillar B5, Lobby C, Expo Hall D near pillar D23/38, ACC 206/207, ACC 304 as well as two family restrooms on the 100 level.

WHAT SERVICES DO YOU PROVIDE FOR ATTENDEES WITH DISABILITIES? Please see the information below. If you have any questions, please visit the Accessibility Desk in the main lobby of the ACC.

Quiet Room Need a break from the excitement?

The quiet room is located in ACC N 151.

We ask that folks not eat, talk, or make noise in this room as it is intended to be a dedicated quiet space.

Seating There is designated accessible seating in all content rooms and at all large programming events. These are marked with seat covers.

Service Animals Guide, signal, and service animals are permitted on the Anaheim Convention Center Campus.

Wheelchair/Scooter Rental Wheelchair or Mobility Scooter reservations may be made directly with the following companies: Soaring Scooters: 855-981-7627 Deckert Surgical Co: 714-542-5607 Please note that wheelchair and scooter rentals are subject to availability and are limited in quantity.

ASL Interpreters To find out which sessions will have ASL and/or CART services, look for the ASL symbol and the CART symbol in the programming schedule pages. A list of locations and sessions that will offer one or both of these services can also be found below: Creating Communities Inspiring the Next Generation of Black Creators Awareness, Inclusivity, & Accessibility The Chaotic Curiosity of the Try Guys Out & Proud: Changing the Name of the Game Night of Impact VidCon After Dark: Comedy After Dark CelinaSpookyBoo & KallMeKris Featured Creator Hour I Did THAT! Girls in Gaming - Here to Slay, Here to Play The Real OGs Dream Team Live Podcast: BANTER I Dream of Streaming Kickin’ It with KREW Generation Loss: How It Happened VidCon After Dark: Cartoon Punch Square Up: A Speed Chess Tournament Balancing Act Live Podcast: Dear Hank & John The Lowdown on the Throwdown Live Podcast: I Spent a Day With…

Aphmau’s First Panel Try Not to Laugh with SMOSH Gamers vs Animators Night of Awesome

If you are wanting to attend a session that does not have an ASL interpreter scheduled, please reach out to someone at the Accessibility Desk and we may be able to accommodate your request based on interpreter availability at that time.

More accessibility information can be found in our FAQ (vidcon.com/anaheim/faq) in the Accessibility section.

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THANK YOU TO OUR AMAZING SPONSORS

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THANK YOU TO OUR AMAZING SPONSORS

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So be bold, and most importantly, be heard.

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AI-DRIVEN PLACEMENTS: INFLUENCER | FILM & TV | MUSIC Get started benlabs.com/creator © 2023 BENlabs all rights reserved.

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CREDITS Sarah Tortoreti SVP, Marketing & Communications

Willa Sieradski Website Production Coordinator

Fiona Ridgway Executive Producer, VidCon Baltimore

Colin Hickey SVP, Operations

MaiLinh Nguyen Programming Manager

Celine Sargent Executive Producer, VidCon International

Julia Maes Executive Producer, VidCon Anaheim

Joannesse Veillard Programming Coordinator

Jacques Keyser Event Producer, VidCon International

Wendi Ekblade Director, Event Security & Operations Jeannette Francia Director, Marketing Manal Elias Creative Director

Liz Bohnsack Director, Talent Partnerships Armando Tapia Jr Talent Partnerships Manager Noeru Sasaki Talent Partnerships Coordinator

Tessa Nadeau Digital Content Coordinator Gerardo Lopez Staging & Production Consultant Lisa Milgram Editorial Director, Industry Track

Ali Booth Social Media Manager

Kailee Simpson Operations Manager & Contracts Administrator

Kyle Hollinger Digital Producer

Justin Haider Event Producer

Hank Green Co-Founder

Sandi Nelson Registration Manager

Hannah Andersen Account Manager

John Green Co-Founder

Melissa Larsen Attendee Experience Manager

Chelsea Maroney Expo Manager

Elizabeth Potter Arena & Festival Stage Producer

JULY 07 09

2023

AUG

11

13

2023

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VIDCON LOVE

SPECIAL THANKS HELLO ONE AND ALL AND THANK YOU FOR COMING BACK TO VIDCON ANAHEIM! This is one of my favorite places to be. Watching the pieces fall into place all at once after a long year of hard work. Witnessing the electricity and joy of people meeting for the first or hundredth time, laughing, exploring, and learning with each other. Eating food truck food under a sunny row of palm trees. It’s truly so nice to simply be here with you all again. I’m grateful to everyone who’s made this possible: Our team: Hannah, Liz, Ali, Wendi, Manal, Jeannette, Justin, Colin, Kyle, Jacques, Melissa, Gerardo, Chelsea, Lisa, Travis, Tessa, Sandi, MaiLinh,

Elizabeth, Fiona, Celine, Noeru, Willa, Kailee, Armando, Sarah, and Joannesse. You have done and are doing great things here. We do great things together!

Thank you to our essential and special network of part-time crew, sponsorship sales teams, the venues, and our many vendors. Thank you to the many sponsors who bring such elevated experiences to VidCon, and all of the people who keep all these people safe all week. And a special shout out to Hillary and Stuart. We literally — like legally — couldn’t do this without you.

To the hopeful future creators and film directors, the budding photographers, the Festival buskers, the people connectors. To those just finding your voice, trying on a new name, seeking justice, and living, loving, and laughing more. If you are at VidCon or if you’ve helped someone you love get to VidCon, thank you. Thank you for being here with me.

JULIA MAES

Executive Producer, VidCon Anaheim

Thank you to the creators and speakers, who are so generous to share in-person time with us when they already share so much of themselves online each week.

And to you: the fans, the chaperones, the older siblings, the VidCon Dads.

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