Dark prophet vr series pitch package evargas (1)

VIRTUAL REALIT Y SERIES

Written & Created By Evette Vargas evette@digital-reign.net 323.841.6889

Proprietary & Confidential. All Rights Reserved. Š 2016 Digital-Reign, Llc. Digital-Reign.net

s e i r e s R V T E H P O R P DARK PROJECT • A VR Series based on the DARK PROPHET Comic Book & 360 Multiplatform IP, written/created by Evette Vargas and produced by Digital-Reign.

• Number of VR Episodes: 6 • Running Time: 5 minutes each

PRODUCTION PARTNERS • Digital-Reign Productions • Emblematic Group • eStudioFutures

DISTRIBUTION & MARKETING PARTNER • Sony PlayStation VR • 41 Million Sony PlayStation consoles worldwide • LeVR, LeTV Platform - 10 Million users in China

DEETS The DARK PROPHET franchise has received a distribution and marketing commitment from Sony Playstation VR for the Virtual Reality version of the cult-hit digital series. The Virtual Reality series is based on the franchise narrative and inspired by the comic book artwork. The VR series will be distributed in 2016 during the inaugural launch period of the Playstation VR. Digital-Reign has partnered with the award-winning VR production company, Emblematic Group to bring the DARK PROPHET VR series to life. Emblematic Group is co-founded by Nonny de la Peña, a pioneer in virtual reality. Awardwinning VR company, eStudioFutures, is also developing the VR series.

IMMERSION To align with the DARK PROPHET narrative direction, this experience will include light gamification such as (but not limited to) eye-tracking objects that drive deeper immersion into the story, gaze as input, clicks to teleport, interaction with the scene to unlock content, and the use of haptic feedback.

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t n e v e R V k r a m d n a al UNIVERSE In the tradition of stand alone comic books set within expansive universes, such as God Loves, Man Kills from the X-Men universe and Frank Miller’s Dark Knight series from the Batman universe, the DARK PROPHET VR series is a stand alone, close-ended narrative within the universe of the franchise.

ELEMENTS

• Music • Music & Math relationship • Pop Culture • Technology, Tech Culture • Club Culture • Comic Book Culture • Underground, urban • Conspiracy, cyber intelligence • Coding, hacking • Civil Liberties • Martial Arts, hand-to-hand combat • Multiculturalism, diversity • Sci-Fi, Superhero

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R V c i t a m e n i why c IMMERSIVE STORYTELLING Truth be told, the objective is to create the greatest cinematic narrative experience ever made.

While there are opportunities to develop a more interactive approach for the DARK PROPHET universe when the Sony Playstation VR launches in Q4, there will also be a gluttony of VR games. But, the list of premium VR cinematic event movies will be short.

Therefore, instead of competing with Assassin’s Creed, the DARK PROPHET VR series will compete in a space where it will triumph over the competition.

The series cinematic production value juxtaposed the impact of the immersive narrative storytelling, which will unfold over serialized episodes, will set the bar.

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g n i l l e t y r o t s n o s r e f i rs t p INTIMACY Virtual Reality is the most intimate form of visual storytelling. With the DARK PROPHET VR series, we want to tell a deeply personal, character-driven story about self-realization and identity.

By immersing the audience into the full power of the VR medium, viewers will dive deeply into the mind of our hero, Dai Shepherd. This approach will reach the audience in ways never before possible, allowing viewers to experience the powerful themes of the franchise from an intimate perspective.

THEMES

• David versus Goliath • Fulfilling one’s own prophecy • Identity • The abuse of power • The abuse of technology • Civil liberties

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d e k c a p n o i t c a Using the western model of fist-fight, horse chase and gun fight, each 5-minute episode will have three main action set pieces.

These set pieces will intertwine with the character story. Therefore, each set piece will move the narrative forward, taking the audience to an epic climax, which will exhilarate the viewer on two levels: • •

The global level of saving the world.

The personal level of being the Dai Shepherd/Dark Prophet character as you reclaim your identity.

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k o o l th e POP NOIR As we take cinematic VR to the next level, we will give the series a stylized monochromatic look of pop noir. It will live mostly in the shadows, juxtaposing a stark canvas with colors that will pop with vibrant saturation in a way that will be optimized tor the Sony PlayStation HMD. As a reference, imagine the pop noir look of Sin City. Now imagine living in that world in 360 degrees.

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g n i l l e t y r o t s e v i s r e imm

SHOOT

INTERACT THROUGHOUT THE NARRATIVE

USE DEVICES

DRIVE

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CLOSE COMBAT

MUSIC & FX INTERACTION

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e c n e i r e p x e user COMMITMENT At Digital-Reign, we produce polished projects that are fully optimized and tested to run smoothly and consistently, with low persistence on standard VR PC configurations and consoles.

We are committed to creating an innovative and enjoyable experience that mixes the main storylines of the DARK PROPHET comic book with spectacular and thrilling first-person interactions.

OBJECTIVE Our desire is that the DARK PROPHET VR series be the first Virtual Reality 3D adventure show that is narrative, immersive and interactive for the Sony PlayStation VR.

EXPERIENCE Presence is key in VR. When a VR experience is designed with the user in mind from inception, the virtual world looks and feels ‘real’ for the audience member.

The goal is to incorporate ‘real’ presence into the narrative. As a result, the series will be a fun and engaging action-packed first-person adventure.

MOVES As an input device, we naturally plan to use Sony PlayStation moves. The interactions will be organic to the environment, characters and story as well as natural in physical ways.

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e p y t o t o r p R V : o m e d DEETS We have developed a down and dirty prototype of the DARK PROPHET VR Series to establish the narrative, aesthetic and tone, which plays on the HTC Vive.

PROTOTYPE VIDEO A peek at the immersive, interactive storytelling: https://youtu.be/swdcakg89s4

PROTOTYPE DEMO HTC Vive demo download: https://www.dropbox.com/s/03z6ngao1pd410k/ Dark%20Prophet_v1.zip?dl=0

REQUIREMENTS Computer requirements for running the experience: • NVIDIA GTX 970 or better • Intel i5-4590 or better • 8GB RAM • Windows 7 SP1 or newer • HTC Vive

RUNNING DEMO •

•

•

To run the demo, launch SteamVR first, then launch the executable.

Use the Vive Controllers to interact with the environment.

Playing is intuitive.

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s e i r e S l a t i g i D T E H P O R P DARK DEETS Digital Series & 360 Multiplatform IP 11 episodes, comic book, VR content, apps, music, more Evette Vargas, Writer/Creator/EP Digital-Reign Productions DARK PROPHET “The Light Exposing Darkness” is a present day sci-fi action thriller in the vein of THE MATRIX and a fictionalized CITIZENFOUR, starring Henry Rollins (Sons Of Anarchy), Rick Gonzalez (Mr. Robot, Reaper), Jesse La Flair (YouTube superstar Parkour athlete) and rising star, Chase Fein (Suburgatory).

ABOUT After gifted music student, Dai Shepherd, discovers top secrets hidden in the binary codes of songs, he’s framed for his girlfriend’s murder. To find her killer and save civilization, Dai must stop the rogue government agency who planted the secrets, masterminded by Col. Luther (Henry Rollins), from triggering the cyber-intelligence take over of the planet.

DARK PROPHET. The Light Exposing Darkness. Hear The Warning.

Trailer/EPK: youtu.be/FoSj3EDyErY

ACCOLADES

• Premiered on Amazon Prime August 2016 • VR Series will premier on the Sony PlayStation VR • Nominated for Two 2014 TV Academy Emmys, Interactive category • Premiered at the 2014 Sundance Film Festival Indie Filmmakers Lounge • Premiered to 50 million subscribers on DirectTV’s Launch TV Network • Won an NBC/Universal Production Award • Won STORYWORLD QUEST • Virtual Reality comic book series premiered at NY Comic-Con 2014 • Limited edition comic book premiered at SD & NY Comic-Con 2014 • Official Selection of the WGA Writer/Director Showcase • Won Tisch West Alumni Council Digital Series Lab

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T E H P O R P K R DA

360 Media Content & Platforms scripted content • digital series • television series • feature films

• live-action • VR & AR • animation

apps & games • mobile apps & web games • proprietary tech

social • shows • blogs • campaigns • games • character Vblogs

experiential

• console & OTT

• DJ events & concerts • Virtual Reality & Augmented Reality game experiences, events & campaigns • live streaming events

music • sales & licensing of original songs, soundtrack & game music • hidden secrets in songs • DP record label • band bookings

merch • toys • clothes • accessories • gear • licensing

graphic novels, eComics, eBooks ©2016 Digital-Reign

• web • interactive & animated books • print

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n g i e R l a t i g i D : m a e t DIGITAL-REIGN

is an award-winning multiplatform media production company that creates original 360 content, interactive experiences and visual media in the areas of television, Virtual Reality, mobile, social, apps, games, comics, film, Augmented Reality and more.

Digital-Reign services prestigious intellectual properties, brands, artists, producers and publishers in entertainment, immersive, gaming, mobile and technology. Our full host of services includes writing, directing, producing, emerging media, production, consulting, branding, design and 3D. Digital-Reign’s portfolio contains significant works, such as mobile apps and games for FAST AND FURIOUS, LORD OF THE RINGS trilogy and Nissan; multiplatform media for Madonna.com, Interscope/Geffen/A&M and Looney Tunes; as well as series for Viacom/MTV, Bravo, among others.

Digital-Reign also creates, develops and produces original 360 intellectual properties with built in monetization models. Digital-Reign produced the sci-fi action digital series, DARK PROPHET, starring Henry Rollins. The show was in contention for two Emmys in the interactive category, premiered at the Sundance Film Festival and won an NBC/UNI Production Award.

The synthesis of storytelling, pop culture and technology inspires our creations. Knowing the rules and breaking them is the key to our success.

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s a g r a V e t t e v E team: CEO, EP / Writer / Director / Multiplatform Storyteller Digital-Reign

@VargasGirl @HearTheWarning evette@digital-reign.net

HOW I GOT HERE: DISCIPLINES & SKILL SETS MEDIA CREATOR

MEDIA TECHNOLOGIST INTERACTIVE DESIGNER

PRACTICAL PRODUCER

Writer, Director Producer Designer 360 Storyteller

UI, UX, Interactive Websites, Mobile, Social Apps, Web & Video Games Immersive, VR, AR, Emerging

Digital, TV, Film Comics, eBooks Games, Apps Music, Experiential

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n g i e R l a t i g i D : m a e t EVETTE VARGAS Writer/Creator/Multiplatform Storyteller With a repertoire spanning TV, digital, mobile, virtual reality and more, Evette is emblematic of Hollywood’s new breed of multiplatform storytelling talent.

Described by the NY Times as an “Artist to Watch,” Evette is an award-winning writer, director, virtual reality and 360 multiplatform creator. Evette’s work includes series for MTV, Bravo, DirectTV; branded ent., apps & games for FAST & FURIOUS, LORD OF THE RINGS trilogy and Madonna. Evette EP’d, wrote and directed her digital series DARK PROPHET, starring Henry Rollins, which was nominated for two Emmys, premiered at Sundance and won an NBC/UNI Award.

The virtual reality series will premier on the Sony Playstation VR. Evette has penned dozens of writing assignments, including EVERLASTING, LOST KINGDOM and series for MTV. A member of the Writers Guild, Academy of Television Arts and Sciences and the Producers Guid, Evette learned to tell stories at the dinner table with her family where the imagination ruled.

ROBINNE BURRELL Producer Robinne is currently in charge of Product Innovation for multiple early stage start-ups through the LA based tech firm Redflight Mobile. Robinne has been responsible for product authoring NBC’s The Voice’s interactive fan experience on Canal Sony for Latin America and leads the product development for Take Back the Mic, an Emmy nominated interactive experience across web and mobile – a social green-lighting platform for independent artists and their fans. She is also in charge of the user experience around the virtual reality series for the World Cup of Hip Hop, a production of The VR Company, of which Steven Spielberg sits on the board. Standard and Poor’s identified her as part of the “Society of Industry Leaders” and Hollywood Reporter named her “The Next Generation of Industry Execs”. She has been frequently featured on CNN and NBC as well as a popular speaker at top mobile and tech conferences.

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n g i e R l a t i g i D : m a e t ADAM DUBOV Creative Consultant An Emmy Award-winning digital media executive with a record of achievement in film, television, entertainment marketing and the Internet. Adam directed HBO’s online digital content strategy in support of HBO network programming. Directed the daily programming and publishing of HBO.com and Cinemax.com and mobile platforms with an average reach of over 6 million monthly unique visitors.

Adam directed the design and development of the 2014 Emmy Award-winning Game of Thrones Viewers Guide, the ultimate digital and second-screen viewing companion for HBO’s Game of Thrones. Responsively designed for desktop, tablet and mobile driving unprecedented global usage and user engagement. As a digital thought leader, Adam led the HBO Digital Media team in creating and developing of the Emmy-nominated HBO GO Enhanced Viewing experience for Game of Thrones. Seasons 1 and 2 on HBO GO drove deeper viewer engagement and satisfaction on desktop, iPad and Xbox 360 SmartGlass second screen.

MARJORIE DEHEY Business Affairs & Strategic Partnerships Award-winning entertainment strategy and business development executive who has brought over $100M in revenues for film, television and digital media clients.

Proven deal closer with the ability to successfully forge innovative partnerships that increase revenue streams. Expertise in C-Level management, business development, strategic partnerships, sales and marketing with a track record of identifying strategies and execution plans that capitalize on new opportunities and increase revenues. Specialties include: Strategic Partnerships - International Entertainment, Film, TV and Digital Media; All Phases of Business Development, Strategy and Marketing for tech, digital media, mobile & entertainment companies; as well as Creating Revenue Generating Business Models for Fortune 500 Companies, Start-ups and SMEs.

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p u o r G c i t a m e l b m E team: EMBLEMATIC GROUP - VR DEVELOPMENT PARTNER VR Production Company “Humans have long been able to immerse themselves in other worlds, through oral story or novels, painting, photographs, television, cinema and pure imagination. The mind does not travel alone -- the body most certainly comes along for the ride.” - Nonny de la Peña, Co-Founder When people put on our goggles, they are fully transported to another world Emblematic Group is the world’s leading creator of powerful virtual reality experiences. We immerse our audiences in the story, making them feel like they are in the middle of the action. Our award-winning work has excited audiences internationally and has been featured in WIRED, BBC, MIT Technology Review, Mashable, The Huffington Post, Verge, and The Los Angeles Times. We’ve also created experiences for Standard Chartered Bank, the World Economic Forum the Tribeca Film Foundation and Al Jazeera America.

Our team is what makes us so good. Fast Company named our CEO Nonny de la Peña “One of the Thirteen People Who Made the World More Creative” for her work pioneering the field. Michael Licht offers 15 years of gaming industry experience, working at places like EA, Lucas Arts, Disney and others -- plus a team of rocking programmers and producers to support whatever we take on.

NONNY DE LA PEÑA Nonny is a pioneer in virtual reality, known primarily for her work in immersive journalism. She serves as CEO of Emblematic Group (formerly Virtual Pyedog) and is currently a senior research fellow at the Annenberg School for Communication and Journalism at the University of Southern California.

Nonny de la Peña Co-FounderDirector, Emblematic Group

De la Peña combines real time Unity graphics with real witness audio to recreate powerful events the user can experience using virtual reality headsets.

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e r u t u f o i d u t s e : m a e t ESTUDIOFUTURE - VR DEVLOPMENT PARTNER VR Production Company Estudiofuture was founded in 2009 by a team of experts in computer graphics who had a shared vision for applying 3D animation and gaming technology to new markets.

3D ANIMATION 3D animation services for architectural visualizations, character animations, prototypes and Industrial simulation.

VIRTUAL REALITY Estudiofuture builds custom virtual reality experiences for training, education, project presentation, industrial and medical simulation, marketing, trade shows and virtually anything else you can imagine.

VIDEO PRODUCTION Estudiofuture video specialists are dedicated to the creation of compelling visual content for corporate, commercial and entertainment endeavors.

CLIENTS Estudiofuture develops high-end VR games and experiences for Oculus, Samsung, HTC Vive, Sony, Microsoft, among others.

JOAQUÍN RUIPÉREZ GARCÍA CEO estudiofuture

GONZALO RUIPÉREZ CTO estudiofuture

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R V n o i t a t S y a l P y n o S : m tea SONY PLAYSTATION VR - DISTRIBUTION & MARKETING PARTNER VR Experiential Game Console, Platform & Gear PlayStation VR, known by the codename Project Morpheus during development, is a virtual reality gaming head-mounted display developed by Sony Interactive Entertainment, and manufactured by Sony Corporation. The consumer version of the PlayStation VR is scheduled to launch in October 2016.

It is designed to be functional with the PlayStation 4 video game system. In certain games and demos for the VR, the player wearing the headset acts separately from other players without the headset. The video output projects differently for the headset and the console, and sometimes requires the PlayStation Move controllers.

PLAYSTATION 4 REACH

• • • •

41 Million plus PlayStation 4 (PS4) console units worldwide 50% male and 50% female users Core Age: 18 to 34 Millennials and up with spending power

PLAYSTATION MARKETING

• Sony will market the DARK PROPHET VR series to 41 Million PS4 users • Sony will feature the DARK PROPHET VR series in its Content Marketing and Promotions for the PlayStation VR worldwide as well as across Sony’s marketing platforms.

CONNIE WANG Senior Manager Strategic Business Development Sony Computer Entertainment America LLC

RICHARD MARKS Magic Lab Research & Development Sony Computer Entertainment America LLC

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R V e L : team LE VISION PICTURES | LEVR - DISTRIBUTION & MARKETING PARTNER Chinese Film Studio for the Digital Age - TV, VR, Film, Platforms, Gear & More Le Vision Pictures is among the largest and most successful film companies in China. Founded in 2011 and affiliated with China’s tech giant LeTV (SHE 300104), it has positioned itself as a “film studio in the digital age,” and has offices in Beijing, Hong Kong and Los Angeles. In merely 2 years, Le Vision has built its unique ‘O2O Marketing System’, which connects consumers across new and established online/offline platforms, and provides them a whole new movie going experience.

It is also known for the biggest field marketing/distribution network in China, covering 108 cities, 1200 theaters, which equals 85% of the market share.

In 2012, Le Vision produced and distributed 6 films, including “The Expendables 2”. The film grossed over $56M in China, which equals 18.5% of its total global box office. 2013 saw the release of 9 films with an overall gross of $170M. This includes the box office sensation “Tiny Times 1&2”. As a result, Le Vision joined the ranks of the top 3 Chinese private film companies. 2014 saw the release of 13 films. The total gross was $390M - a 130% jump from previous year. In July 2014, it launched a $200M fund geared towards making tentpole films for the global marketplace. The first is the $135M “Great Wall” starring Matt Damon. Helmed by the acclaimed Chinese director Zhang Yimou and co-invested/produced by Le Vision, Legendary and Universal. The film is currently in production and will be released worldwide in November 2016.

LeTV, best known for running an online video service by the same name in China, has branched out into virtual reality. The company is selling its own VR headset, dubbed LeVR Cool 1. In 2016, LeVR studio and platform launched and has quickly grown to over 10 million users.

LEVR PLATFORM REACH & MARKETING

• 10 Million active users in China • LeVR and LeTV will market the DARK PROPHET VR series on the LeVR platform, the LeTV online video service and throughout China.

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s m a e r t s e u n reve EPISODE PRICING

• Running Time: 5-minutes • $4.99

SEASON ONE • 6 Episodes, 5-minutes each • 30 minutes of immersive VR storytelling • $24.99

BUNDLES • Each issue of the printed DARK PROPHET comic book serves as the backstory for each VR episode.

• Viewers can enter clues discovered in the comic book into the VR episode.

• 1 comic book & 1 VR episode = $7.99 • 6 comic books & 6 VR episodes = $39.99

BRANDS, SPONSORS, BRANDED ENT • Tremendous opportunities of organically integrating brands, sponsors and branded entertainment into the immersive VR narrative of the DARK PROPHET world.

• Brand & Sponsorship Fees: TBD • Branded Entertainment Fees: TBD

LICENSING

• License VR series to outlets & platforms.

• Licensing Fees: TBD

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press

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e g a t s n o i t c u d pro STAGE | PRE-PRODUCTION WRITING • Pilot completed • Evette Vargas, Writer/Creator - Snap, Dark Prophet, Everlasting

DIRECTORS • Evette Vargas • Nonny de la Peña

CAST INTEREST • Rampage Jackson - UFC Champion • Spencer Ludwig, Musician - Capital Cities

DISTRIBUTION • Sony PlayStation VR

- 41 Million Sony PlayStation consoles worldwide • LeVR Platform

- 10 Million users in China • LeTV Video Service

- 20 Million subscribers in China

MARKETING • • • •

Sony LeVR LeTV LeVR

PlayStation to their 41 Million console units worldwide platform to their 10 Million VR platform users to their popular video service, 20 Million subscribers and LeTV will market to the Chinese general audience

FUNDS SECURED - $150,000 LeVR is licensing the series for $150,000

BUDGET | SEASON ONE - $750,000 6 episodes | 5 minutes each

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” k s a “ th e DARK PROPHET VR | SERIES NEEDS Seeking additional funding, licensing, distribution, marketing, press and PR; as well as brands, sponsors and branded entertainment opportunities.

FORMAT | CG NARRATIVE VR SERIES BUDGET | PER EPISODE - $125,000 BUDGET | SEASON ONE - $750,000 FUNDS SECURED - $150,000 LeVR licensing fee for distribution in China.

FUNDS SEEKING - $600,000 LICENSING • Would like to license the VR series to other VR outlets, such as:

- Oculus, Samsung, HTC Vive, YouTube, Hulu, AppleTV, among others • Would like to sell the VR series and episodes to VR stores, such as:

- Oculus, Samsung, HTC Vive, iTunes, Hulu, Microsoft, among others • Would like to license the VR series as a 360 Video series to:

- OTT, SVOD, VOD networks and services

- Both domestic and international streaming outlets

- 360 Video platforms and stores, like Oculus, Samsung, HTC Vive

DISTRIBUTION Would like to expand distribution both domestically and internationally to 360 Video & VR outlets, platforms and stores, such as OTT, SVOD, VOD Oculus, Samsung, HTC Vive, YouTube, Hulu, AppleTV, iTunes, Hulu, Microsoft, more.

MARKETING | PRESS | PR Seeking a marketing partner and additional marketing, press and PR solutions.

BRANDS | SPONSORS | BRANDED ENT Seeking brands and sponsors for branded entertainment opportunities.

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t e g d u b PRELIMINARY BUDGET BREAKDOWN FOR DARK PROPHET VR SERIES EXPERIENCE

CHARACTER DEVELOPMENT, 360° VIDEO MOTION CAPTURE & STITCHING.......................................... $276,200 CREATIVE & PROJECT MANAGEMENT ....................................................................................................................$49,550 2D ART PRODUCTION & MOTION GRAPHICS DESIGN .....................................................................................$52,684 3D VISUAL EFFECTS & COMPOSITING ..................................................................................................................$263,251 AUDIO, VOICE CAST ....................................................................................................................................................... $41,030 PROGRAMMING, TESTING & Q/C ..............................................................................................................................$67,736 TOTAL DEVELOPMENT COST......................................................................................................................................$750,451 Note: Price does not include VR hardware or storage if needed.

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ROI

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e l u d e h c s t e h p o r P Dark PRODUCTION SCHEDULE We have planned a schedule that allows us to deliver the first episode in 20 weeks, while we simultaneously work on the next episodes.

DARK PROPHET VR EXPERIENCE EPISODE 1 / 20 WEEKS

Gameplay interactions and the main 3D characters for the entire series will be fully developed within the first 20 weeks. As a result, the workload for the next episodes will be lighter.

For Example: Start date - July 5 Deadline - October 5 20 Weeks

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e l u d e h c s t e h p o r P Dark PRODUCTION SCHEDULE The production of each new episode will take 6 weeks to complete, test and deliver.

DARK PROPHET EPISODES 2 TO 6 / 6 WEEKS

The VR animatic, artwork and 3D characters should be completed before beginning the production of each new episode.

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t c a t n o c EVETTE VARGAS CEO, Multiplatform Storyteller Digital-Reign o: 323-960-0765 m: 323-841-6889 evette@digital-reign.net @VargasGirl @HearTheWarning

DIGITAL-REIGN o: 323-960-0765 info@digital-reign.net digital-reign.net

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