REGENERATIVE RISING

GENERALIZED REGENERATIVE AGRICULTURE SOURCING SPECIFICATION (GRASS)

Regenerative Rising is devoted to accelerating regenerative principles. Keeping with this focus, Regenerative Rising worked with Other Half Processing, regenerative farmers/ranchers and other supply chain partners to “sow and grow” GRASS - the Generalized Regenerative Agriculture Sourcing Specification. GRASS is a benchmark tool to identify and connect key regenerative indicators among existing and emerging livestock grazing standards and verification systems. Support from the Foundation was used to build the GRASS stakeholder group, bring in expertise in benchmarking tools and successfully apply for a $35 million USDA Climate Smart Commodity Grant. GRASS sets baseline criteria for regenerative livestock supply chains with environmental, climate, animal welfare, producer economics and social justice considerations. It allows product buyers to have greater confidence in unified regenerative outcomes and claims and helps producers gain more clarity on market-approved production criteria that still allow them choice among certifications and auditing systems. “The expansion of regenerative agriculture is essential to meet climate and environmental quality goals, promote animal welfare and ensure farmer/rancher and rural community resiliency,” said Seleyn DeYarus, Founder of Regenerative Rising. “The lack of a shared definition and baseline regenerative criteria has limited supply volumes from producers and companies’ abilities to make strong regenerative claims in the marketplace. GRASS is being developed to fill this gap.”