01 » Marketing Overview

The Marketing Department at Happy Valley Towne Center administers the marketing budget for the property. The department’s responsibilities include direct mailers, community relations, advertising, market research, the center’s website, social media efforts, Tenant relations and sales promotions. Throughout the year, your location will be contacted to participate in important programs designed to increase your sales and traffic, many of which are completely free. Marketing activity is year-round, but most active during key shopping periods.

Happy Valley Towne Center’s advertising buy is comprised of a strategic, multimedium mix of online and print. Sales promotions are conducted to maximize traffic, sales and buyer conversion. Additionally, the Marketing Department creates and sends out direct mailers during the spring, back-to-school and holiday shopping seasons. It is completely free for all Tenants to participate and it is a great opportunity to reach 15,000 nearby shoppers.

Tenants are invited to contact the Marketing Manager at mgonzalez@vestar.com for more detailed information.

Note: If, at any time, you wish to use the Happy Valley Towne Center logo, you must receive prior approval from the Marketing Manager.