06.1
AGIFT With Care
The adaptation of e-commerce in the business model assists AGift With Care to transform a period of loss into a profit during the pandemic outbreak during 2020, going from zero income to a threefold revenue growth.
For every month, a certain amount of Shopee and Lazada collaborative ads (CPAS ads) with various attractive promotions are prepared to attract the target audience to purchase their product through official online stores and apps.
Client AGift With Care
Content
Layout Design
Creative Design
Advertising Design
Digital Marketing
CPAS Ads
A sequence of ads are produced for each month, experimenting with layouts and design to showcase promotions and collect datas on consumer purchases and preferences. Besides, A/B testing is conducted to enhance the artwork’s quality and gauge audience preferences, with two ads created to gather statistical insights on the optimal advertising approach.
CPAS Ads (Festive)
The theme and layout of the CPAS Monthly ads are
Focus Product USP
In-APP Purchases & Members Exclusive Advertising
Beside collaborative ads, some member exclusive advertisement was created to attract the consumers to download and enjoy the promotions which only applicable while purchase the products throught AGift With Care App.
Some of the visuals are static visuals while some of them are moving visuals (Gif).
